This is a short clip from a longer livestream. If you want the full conversation, you can catch the replay on Substack - https://substack.com/@jereshiahawk

In this episode, I break down why podcasting and long-form content should be a core part of your marketing strategy — not just another platform to check off your list. I talk about the critical difference between a lead-generation podcast and a credibility-and-conversion podcast, and why knowing which one you're building changes everything: your topics, your positioning, and how you measure success.

Why You Should Listen

• I explain the difference between a lead-gen podcast and a credibility podcast, and which one you need.
• I share why long-form content builds trust faster than another TikTok trend.
• I walk through how I message high-ticket, relationship-based offers to discerning buyers.
• I get real about the identity shift it takes to finally show up as a marketer for your own business.

Start here → https://www.jereshiahawk.com/bio

For coaches and service providers building high-trust, high-ticket offers. Refine your messaging. Restructure your business model. Streamline your offers and client delivery.