In this episode, Riley and Lewis discuss Spiral Dynamics. They explain how it relates to critical thinking, and how that impacts marketing. The conversation gets into how people with businesses need help from marketers who understand the principles of Spiral Dynamics. This conversation makes sense of a concept that you may not be aware of.

1 minute basic definition of Spiral Dynamics

3:30 origin of Spiral Dynamics

4:50 dependence on money

7 minutes Spiral Dynamics and how it affects society

9:40 virtue signaling

12:35 What Hammersport Marketing does

17:00 Riley discusses REACH

Get marketing help: https://hammersportmarketing.com

If you would like information on the book, "Spiral Dynamics" go to:

https://www.thenextevolution.com/spiral-dynamics/

Our business page to contact us at and learn about our services can be found at:

https://hammersportmarketing.com/

And on Facebook at: https://www.facebook.com/HammerSportMarketing/

LinkedIn at: https://www.linkedin.com/company/hammersportmarketing/

and on Instagram at: https://www.instagram.com/hammersport_marketing/

Our Podcast at: https://anchor.fm/marketing101

Other parts of our journey can be found at:

http://hammersportracing.com/

https://www.facebook.com/HammerSportRacing

IG - @HammerSport_Racing

@HammerSport_Marketing

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