Inside Aesthetics - SoundSage

Episode 188 hosts Dr Jake Sloane & David Segal, your hosts of Inside Aesthetics.

In this episode Dr Jake & David explore 'The Future Of Aesthetics', a report commisioned by Allergan Aesthetics in 2021. The evolution of our industry continues to accelerate, with new products continuing to be released and injectables becoming more mainstream year on year. But what may surprise injectors and consumers alike is that our market is still very under-penetrated.

The report was compiled by interviewing 15 global KOL's and working with Wunderman Thompson Intelligence, a market research company who specialise in future trends. The goal of the report aimed to uncover cultural shifts in aesthetics. Like the beauty and fashion industries, societal views change and have a direct impact on how aesthetics is perceived, accepted and consumed. By understanding and anticipating how the world's behavior is evolving, clinics and injectors will be able to better meet the needs of their patients today and into the future.

We explore all ten chapters of the report including:

1) Diverse Individuality: How & why aesthetics must become more inclusive for patients of all ethnicities

2) The New Masculine: the evolution of male attitiudes to aesthetics

3) Gender Inclusive Beauty: How aesthetics can cater for those identify anywhere on the gender spectrum

4) Ephemeral Expression: The new concept of transient & short-term beauty outcomes

5) Elevated Experiences: How clinics might approach & elevate the customers experience

6) New Body Frontiers: Discussing body treatments & how to incorporate these into aesthetic clinics

7) Aesth-Ethics: The responsibility that injectors have for the messages that they promote to the public & the issue of counterfeit goods

8) The Digital Lens: Whether life lived through phones and laptops is warping our reality

9) Aesthetics & the Metaverse: The concept of patients and clinics interating in the new virtual reality

10) The End of Aging: Are we only at the tip of the iceberg in terms of using injectables for our patients?

Want to read the entire Future of Aesthetics report? Become an IA Patron

Dr Jake & David want to thank their amazing IA Patrons who have helped support and contribute to the day to day running of the podcast:

IA Supporter tier: Esther Hermann, Sue Arber, Claire Waterworth, Cat Sullivan, Gavin Scriven, Steven Land, Estelle Kelly, Georgia Rappel, Camilla Phillips, Raquel Campos, Lesley Scott, Lorraine Mingoia, Brooke Taunton, Olivia Qian, Tanya Rose, Kylie Duncan, Martina Lavery

IA Bronze tier: Ish Goonewardene, Steph Burrows, Zainab Al-Mukhtar, Monica Bahamon, Jacinta King, Hazel Salvedore, Skye Carter, Cathriona Sullivan, Jessica Halliday, Jane Conchie, Natalie Smith, Maria Reid, Mischell Christmas, Penny Commerford, Julia Foster, Douglas Rutledge, Niki Talic, Alexandra Bebb, Su-en Chow,

IA Silver tier: Julie Ann Rogers, Tanya Khan, Martina Lavery, Matt Manton, Alexandra Davies, Vanessa Anlezark, Lisa Price, Jayde Petersen, Mel Heuvel, Jo Canny, Sally McGuire, Sarah Graham, Simone Doreian, Nilly Tahiri, Nadia Zanco, Lori Hogan, Ania Janik, Tom Posenby, Megan Ucich

IA Gold tier: Lori Robertson, Marrisa Dennis, Natasha Keeping, Karim Sayed, Sarah Mowby, Mary Attard, Agnes Dube, Paul Smith, Ester Hermann

Become an IA Patron too & get the following benefits:

- Be acknowledged as an IA Patron in our podcast descriptions

- Join our IA Patron whatsapp group (where we discuss tips, tricks, cases, business help and more)

- Watch our IA webinars

- Access our new 'IA Business of Injecting Live' Zooms sessions - led by David

- Access our new 'IA: Injectables Live' Zoom sessions - led by Jake (Coming in 2023)