In this episode of Syntax, Scott and Wes talk about running a podcast — recording, sponsoring, where to start, and more!

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Show Notes 01:45 - Recording Setup

• Zoom to chat
• Record on Zoom
• Quicktime
• Logic
• Riverside
• Wes:
  • Heil PR-40
  • dbx 286s
• Scott:
  • Electro-Voice RE20
  • Cloudlifter
  • dbx 286s

09:13 - Notes

• Shows begin as a Notion doc
• Big outlines with a point-based outline to where to go
• Sometimes points are detailed, other times are just one-word reminders as to what to hit
• Sponsors pulled from a Notion relational table
• Shows are created in a kanban board but moved to a calendar view

12:37 - How do you find stuff to talk about?!

• Technical skills
• Hasty
• Tasty
• Potluck
• Game shows
• Collabs
  • ShopTalk Collab
  • Changelog Collab
• Soft skills
  • Productivity
  • Apps
• We Cooked It: Explainer Episode
• Add ideas to the list anytime it pops into your head

21:02 - Editing

• Podcast Royale
• We record a clap for syncing
• Upload to Dropbox for our editors

22:07 - Hosting

• Libsyn
  • Archaic feeling, but covers everything

22:36 - The website

• Next.js
• Open source
• PRs are submitted adding the latest episodes

24:10 - Transcripts

• Generated

24:40 - Would you still start one?

• Podcast vs YouTube vs Twitch

29:20 - Getting popular / Marketing

• How do you do it?
• Consistency is key
• Need external audience

35:34 - Sponsors

• Five to six hours per week in prep
• Most of our sponsors are products we already used
• We sell and manage all our sponsors ourselves

42:17 - What about Patreon?

• Ad-free version?

46:04 - Live shows

• Confs
• Livestream

Links * Delicious Brains * Syntax Ep 004: JavaScript Tooling * LulaRich

××× SIIIIICK ××× PIIIICKS ××× * Scott: Untold: Crime & Penalties * Wes: Roadrunner: A Film About Anthony Bourdain

Shameless Plugs * Scott: All Courses - Sign up for the year and save 25%! * Wes: All Courses - Use the coupon code ‘Syntax’ for $10 off!

Tweet us your tasty treats! * Scott’s Instagram * LevelUpTutorials Instagram * Wes’ Instagram * Wes’ Twitter * Wes’ Facebook * Scott’s Twitter * Make sure to include @SyntaxFM in your tweets