We all know one of the greatest assets we can have for our online business is a well nurtured email list.

It can be our go-to source to make sales. So whilst we must have focus on growing our list ( see previous episode 13 on exactly how)

The fact is most people won't buy straight away. I know you have heard it a thousand times but yes the "fortune really is in the follow up".

So how do we do this? Well, by having an intentional well thought out email series in place.

In this episode, I walk through the essential parts you should include in your email sequence to start getting results.

Key Takeaways

• Have a nurturing sequence in place that shares who you are , how you help and why you do what you do
• Incorporate storytelling and spread across your sequence so people come back for me i.e actually open your next email

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