In this podcast, I spoke with SoundCommerce CEO Eric Best, a 20-year commerce vet who’s worked at Amazon and Liberty Interactive. He was CSO at CommerceHub through its IPO, CEO and founder at Mercent, and cofounder at Impresys, Emercis, and MindCorps. In this interview, he talks to us about why some companies outperform online, how…

The post Google Ends Support for Cookies Forcing Direct to Consumer Ecommerce Marketing to Pivot appeared first on Eric Schwartzman.