Episode #002 - The Missing Piece...

I. Introduction

II. Directing the Purpose

• Starting with the Why
• Relieving a Pain
• Empathizing
• Developing Learners

III. The Balance (Creating Content While Keeping Culture)

• Help the Learner’s Career
• Align Learners with the Why (Karate Kid example)
• Set a Strong Hook

IV. Giving an Expectation to Your Learners

• Know the Differences in Motivation
  • Motivating to Finish a Course
  • Motivating to Apply Material
• Help Your People to be Congruent
  • Highlight Their Internal Motivators
  • Find Their Why’s
  • (Influence by Robert Cialdini)

V. Conclusion

• Next Episode - On Innovation w/Stephen Shapiro
• Visit us at ConveYour.com