Content Matterz: Recent Episodes

Eric Kasimov

Entrepreneurs often need help communicating their story. That’s where the Content Matterz Podcast comes in! Short snippet episodes giving you ideas, inspiration, and marketing tips. With our experience and execution in content creation and content distribution, we hope to help you create genuine content. Authentic content will provide you with opportunities, relationships, and a platform for you and your business. This podcast exists because we are passionate about helping entrepreneurs create and share amazing content. And because content matterz!

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In this episode of Content Matterz, Dr. Erik Korem joins host Eric Kasimov to examine the new age-old question: Why all this content? From starting podcasts to making podcast guest appearances, the drive to serve audiences and share impactful stories remains a compelling motivation.

Have you ever considered what pushes someone to produce seemingly endless content? Is it the influence? The outreach? Or something more personal? How about this: When you realize that your voice and stories can bring hope and change to someone else's life, content suddenly becomes more than just words.

Key points from Why All This Content?:

  1. Content serves as a medium to reach and benefit audiences.
  2. Discovering your unique voice and what resonates with listeners is a journey.
  3. Random messages from audience members can be a profound source of motivation.
  4. Guest appearances on other podcasts broaden perspectives and enhance learning.
  5. Content creation is seen as a long-term journey, lasting well into the future.
  6. The role of a creator can evolve, from an active doer to a curator, but the intent remains – to make an impact.

For some perspective, consider this:

As of January 2023, there were at least 3.02 million podcasts. While this might seem substantial, when you compare it to the population of Los Angeles (around 4 million), you quickly grasp that in the grand spectrum of voices and stories, there's so much room for new narratives. Yours included. Let's discuss that further... contact us here.

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Useful links from this episode:

  • Podcast Production by KazSource

Related Content:

  • The Mind-Blowing Leverage and Return of Your Own Podcast
  • Podcasts Changed My Life
  • This episode comes from a long-form conversation on The Sports Backdrop: Simplifying Sports Science & Overcoming Adversity

Connect:

  • Eric Kasimov: Twitter, LinkedIn
  • KazSource: Twitter, Instagram
  • Featured Guest! Erik Korem: LinkedIn | Instagram

Wrap Up:

  • This podcast episode exists because of KazCM. The content production company inside KazSource, Inc. Our rallying cry: “content brings people together”.
  • We would be grateful if you subscribed to this podcast on your favorite podcast player. Search: Content Matterz (with a z!)

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we hear all sorts of people appearing on podcasts. From children to retirees, from founders to college students, from musicians to executives. From CEO’s to the recently graduated. But why appear on podcasts?

Everyone does it for their own reason. This CEO of a publicly traded company makes time in his incredibly busy day to appear on podcasts. Saagar Govil is the CEO of Cemtrex (NASDAQ: CETX) and one of its AI security companies, Vicon Industries. He could do many things with his time, but he invests time, money, and resources to appear on podcasts, share the story, the vision, insights, and project updates, all while connecting with new people from all over.

This podcast was created by the team at KazCM.

Interested in starting a podcast, appearing on podcasts, writing a blog, or creating content. We want to help. Hit us up: https://kazcm.com/contact/

Related Content to Why This CEO of a Publicly Traded Company Appears on Podcasts | Saagar Govil:

  • The Art of Podcast Learning
  • Creativity Connects People
  • This episode comes from a long-form conversation on Entrepreneur Perspectives:
  • How AI Security Could Save Lives | Vicon Indsutries CEO, Saagar Govil

Connect:

  • Eric Kasimov: Twitter, LinkedIn
  • KazSource: Twitter, Instagram
  • Featured Guest! Saagar Govil: Twitter | LinkedIn
  • Cemtrex | Vicon

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In this episode of Content Matterz, guest speaker Chris Heivly, and host Eric Kasimov provide insights into writing books, the creative process behind content development, and sharing your story through any medium.

What if you wrote the book for your family? What if you produce a podcast for your team? What if you created a blog for your kids? Or what if you did it for yourself? Here's what to remember or learn from this episode: writing is cathartic.

Or as Chris Heivly says, "Share your damn stories".

Key points from Writing Is Cathartic:

  • Writing a book requires dedication and perseverance.
  • Self-publishing has made book publishing more accessible.
  • Overcoming fear of criticism and rejection.
  • Writing a book can be a fulfilling and cathartic experience.
  • Taking risks leads to a richer and fuller life.
  • Media appearances offer opportunities for meaningful connections.

Oh and by the way, not everyone has a podcast:

As of January 2023, there were at least 3.02 million podcasts. That sounds like a lot, but when you consider there are over 2 billion active users on Instagram alone, you realize 3 million is actually not a lot. There's plenty of room for new podcasts. Your podcast. Let's talk about it... contact us here.

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Useful links from this episode:

  • Podcast Production by KazSource

Related Content to Writing Is Cathartic:

  • The Art of Podcast Learning
  • Creativity Connects People
  • This episode comes from a long-form conversation on Entrepreneur Perspectives: Share Your Damn Stories, Take Risks, Be Curious | Chris Heivly, MapQuest Co-Founder

Connect:

  • Eric Kasimov: Twitter, LinkedIn
  • KazSource: Twitter, Instagram
  • Featured Guest! Chris Heivly: LinkedIn | Website
  • The Unnoticed Entrepreneur: website | YouTube

Wrap Up:

  • Thank you for listening to this Content Matterz podcast episode, “Writing Is Cathartic”.
  • This podcast episode exists because of KazCM. The content production company inside KazSource, Inc. Our rallying cry: “content brings people together”.
  • We would be grateful if you subscribed to this podcast on your favorite podcast player. Search: Content Matterz (with a z!)

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In this episode of Content Matterz, we take an up-close-and-personal look into the world of entrepreneurs, social media, and recognition. We're uncovering the mental health rollercoaster that every entrepreneur rides, magnified by a toxic chase for likes and shares on social media platforms. We encourage a focus on creating fulfillment through content. Not chasing vanity metrics.

So often, the entrepreneurial world is all about striving for success, staying ahead of the game, and well, standing out. But here's the rub. This constant chase for approval, often measured through vanity metrics, can lead to a bit of a mental health problem. But don't just take our word for it; our guest speaker, Jim James, shares his unique perspective on this hot-button issue.

Now, Jim throws a bit of a curveball in this conversation. He suggests that maybe, just maybe, social media isn't the big bad wolf we often make it out to be. Maybe it's not the cause but rather a mirror, reflecting our inner struggle between what we want and what we actually need. It's a fascinating idea that's sure to get you thinking.

We also explore the importance of self-awareness and taking care of yourself, both in body and mind. Our conversation takes a detour into a personal story of quitting drinking, showing how significant changes can lead to better mental and physical health.

We hope this episode makes a difference for you.

Oh and by the way, not everyone has a podcast:

As of January 2023, there were at least 3.02 million podcasts. That sounds like a lot, but when you consider 19.5 million people live in New York state alone, you realize 3 million is actually not a lot. There's plenty of room for new podcasts. Your podcast. Let's talk about it... contact us here.

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Useful links from this episode:

  • Podcast Production by KazSource

Related Content:

  • Why Being Creative is Good for Your Mental Health
  • Podcasts Changed My Life
  • This episode comes from a long-form conversation on Entrepreneur Perspectives: Ego Awareness Conversation | Jim James, The Unnoticed Entrepreneur

Connect:

  • Eric Kasimov: Twitter, LinkedIn
  • KazSource: Twitter, Instagram
  • Featured Guest! Jim James: LinkedIn | Linktree
  • The Unnoticed Entrepreneur: website | YouTube

Wrap Up:

  • Thank you for listening to this Content Matterz podcast episode, “Creating Fulfillment Through Content”.
  • This podcast episode exists because of KazCM. The content production company inside KazSource, Inc. Our rallying cry: “content brings people together”.
  • We would be grateful if you subscribed to this podcast on your favorite podcast player. Search: Content Matterz (with a z!)

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In this episode of Content Matterz, we get the opportunity to learn from a seasoned podcast pro who's published more than 700+ episodes. As this podcasting entrepreneur says, “I learn something new from every one of my guests. And that’s an amazing gift.” This is an episode all about the art of podcast learning.

With podcasting, this host and thousands more like him, including myself, get to speak with incredible individuals that we otherwise would not have the opportunity to talk to.

Why should you listen? Simple: to understand the undeniable power of podcasting, to learn from an expert who's successfully harnessed it, and to fuel your own content journey.

Key Topics from the art of podcast learning:

  • Why podcasting can be your ultimate platform for learning and connecting
  • The importance of consistency in brand messaging
  • The credibility of podcasting
  • Turning podcast episodes into articles, videos, books, and even more podcasts like this one
  • The significance of sharing wisdom and serving others through your platform
  • The power of asking the right questions

Oh and by the way, not everyone has a podcast:

As of January 2023, there were at least 3.02 million podcasts. That sounds like a lot, but when you consider it is one-third of the almost 9 million people that live in London, you realize 3 million is actually not a lot. There's plenty of room for new podcasts. Your podcast. Let's talk about it... contact us here.

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Useful links from this episode:

  • Podcast Production by KazSource

Related Content:

  • The Intimate Power of Podcasts
  • Podcasts are a Must in 2023

Connect:

  • Eric Kasimov: Twitter, LinkedIn
  • KazSource: Twitter, Instagram
  • Featured Guest! Jim James: LinkedIn | Linktree
  • The Unnoticed Entrepreneur: website | YouTube

Wrap Up:

  • Thank you for listening to this Content Matterz podcast episode, “The Art of Podcast Learning”.
  • This podcast episode exists because of KazCM. The content production company inside KazSource, Inc. Our rallying cry: “content brings people together”.
  • We would be grateful if you subscribed to this podcast on your favorite podcast player. Search: Content Matterz (with a z!)

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If I asked you, "Who's the person you listen to the most in your life?" You might name your partner, a close friend, or maybe a family member. But here's a thought to ponder: Are you sure it's not your favorite podcast host?

This is a blog and episode on the intimate power of podcasts. It's mind-blowing!

Before you dismiss this, think about it. Consider this fascinating fact from one of our recent episodes of Saviors of the Metaverse. If you've been an avid follower and listened to every episode, you've given our hosts a full day of your life. Yes, a whole 24 hours!

Shocking, isn't it? And that's just from one podcast. Let's bring another example into the mix: the beloved podcast superstar, Joe Rogan. If you're a regular listener of his weekly shows, you've willingly fed hundreds of hours of your life to his captivating conversations. That's a huge chunk of time, my friends!

Now, don't worry, this isn't a rant about "wasting time." On the contrary, we're in awe of the raw, intimate power that podcasts hold. Because, well, it's kind of beautiful, right? This close, personal connection you forge with the voice humming from your Apple AirPods, discussing everything from the mysteries of the universe to the latest digital marketing strategies to the state of the economy.

Podcasts offer a level of intimacy that's unmatched by any other medium. And there's something incredibly personal about letting these voices - these stories, insights, and ideas - flow directly into your ears. It's like they're speaking just to you, right? There's a sense of connection there, a bond formed through shared thoughts and stories that's incredibly powerful.

This phenomenon is a testament to the rising influence of podcasts in our lives. Podcasts have truly become an intimate part of our daily routine, playing a role as vital as any close friend or mentor in shaping our thoughts and perspectives.

And that's something worth celebrating.

To learn more about this topic, make sure to check out this episode of Content Matterz where we discuss the powerful, intimate relationship we form with our favorite podcast hosts. An episode titled, "The Intimate Power of Podcasts Is More Than Just a Whisper in Your Ear".

Remember, next time you pop in those AirPods, you're not just "listening to a podcast." You're joining a conversation, becoming part of a story, and allowing someone to speak directly to you. That's the magic and the power of podcasts. And you can be a part of it by hosting your own podcast... we'll help you!

So, keep listening, keep engaging, and start creating your own podcast. Let's continue to cherish this amazing medium together.

Oh and by the way, not everyone has a podcast:

As of January 2023, there were at least 3.02 million podcasts. That sounds like a lot, but when you consider it less than the population of metro San Diego, you realize 3 million is actually not a lot. There's plenty of room for new podcasts. Your podcast. Let's talk about it... contact us here.

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Useful links from The Power of Podcasts:

  • Podcast Production by KazSource

Related Content:

  • The Return on Investment of a Podcast | Audible Style Blog
  • The Mind-Blowing Leverage and Return of Your Own Show

Connect:

  • Eric Kasimov: Twitter, LinkedIn
  • KazSource: Twitter, Instagram

Wrap Up:

  • Thank you for listening to this Content Matterz podcast episode, “The Intimate Power of Podcasts Is More Than Just a Whisper in Your Ear”.
  • This podcast episode exists because of KazCM. The content production company inside KazSource, Inc. Our rallying cry: “content brings people together”.
  • We would be grateful if you subscribed to this podcast on your favorite podcast player. Search: Content Matterz (with a z!)

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In this episode of Content Matterz, host, Eric Kasimov chats with the author of Detox, Declutter, Dominate, Perry Marshall. They discuss the power of attracting prospects rather than chasing them down. As Perry says in his book, "A prospect that finds you first is more likely to buy than if you find them first." In this short episode taken from a long-form podcast conversation, Eric and Perry explore the concept of creating content that grabs attention and leads to people finding you.

Key discussion points:

  • Attracting vs. Chasing Prospects: Perry and Eric share personal examples of how prospects that find you first are more likely to buy. By putting yourself out there through content, you can attract clients who are genuinely interested in what you have to offer.
  • The Power of Genuine Connections: When prospects come to you first, it leads to authentic and meaningful conversations. These connections can help foster trust and, ultimately, result in business opportunities.
  • Making the Shift: Perry discusses how shifting from chasing people to attracting them transformed his life and made it feel like play. This approach can reduce stress and create a more enjoyable experience for both the seller and the buyer.
  • Renaissance Mindset: Embracing a mindset of play and exploration can lead to more fulfilling and successful business interactions.

Listen now and learn how to transform your approach to prospecting! And remember, a prospect that finds you first is more likely to buy.

Oh and by the way, not everyone has a podcast:

As of January 2023, there were at least 3.02 million podcasts. That sounds like a lot, but when you consider that the city of Phoenix, AZ metro alone has almost 5 million people, you realize 3 million is actually not a lot. There's plenty of room for new podcasts. Your podcast. Let's talk about it... contact us here.

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Useful links from this episode:

  • Podcast Production by KazSource

Related Content:

  • The full episode featuring Perry Marshall on Entrepreneur Perspectives
  • The Mind-Blowing Leverage and Return of Your Own Podcast
  • Amazon Prime: Proof of Content
  • Content as a Sales Tool

Connect:

  • Eric Kasimov: Twitter, LinkedIn
  • KazSource: Twitter, Instagram

Wrap Up:

  • Thank you for listening to this Content Matterz podcast episode, “A Prospect That Finds You First Is More Likely to Buy”.
  • This podcast episode exists because of KazCM. The content production company inside KazSource, Inc. Our rallying cry: “content brings people together”.
  • We would be grateful if you subscribed to this podcast on your favorite podcast player. Search: Content Matterz (with a z!)

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“They” said having a podcast does not offer a good return on investment. But that’s wrong.

Podcasts offer a ridiculous return on investment.

This podcast episode is an audible-style blog post titled: “The Mind-Blowing Leverage And Return Of Your Own Podcast”

You can read the full article here.

Below is a preview of the article:

We’ve all cold-called, networked, and tried to connect with people, looking for new business. And we’ve all lost money and time in the process. But on this day, the CEO reached out to us. He drove to our office, spending his time and money to talk to us. And he wasn’t just doing us a favor. He came because we could offer him something he wanted and needed, the ability to talk to the public through our podcast.

And that’s leverage. Producing the podcast does cost us something in both time and money, but it’s easily affordable, and it’s a great deal, considering the value we can create for our listeners and guests, value that means them offering us their time is a great deal for them.

And when one CEO comes to talk, others follow. Some of them decide to work with us, becoming paying clients for many years.

That sure beats cold-calling!

And then consider all the other benefits we’ve received from hosting a podcast that we’ve discussed in our blog (here, here, and here) and on the podcast itself (here and here).

That’s leverage. That’s return.

Oh and by the way, not everyone has a podcast:As of January 2023, there were at least 3.02 million podcasts. That sounds like a lot, but when you consider that the city of Phoenix, AZ metro alone has almost 5 million people, you realize 3 million is actually not a lot. There’s plenty of room for new podcasts. Your podcast.

In case you haven’t noticed, we love podcasts. In fact, yeah, you should have one. We’ll even build it for you. A podcast that is. Simply contact us here – we’ll get your podcast published, fast.

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Useful links from this episode:

  • Podcast Production by KazSource

Related Content:

  • Editing a Podcast for Quality Sound
  • Stay in the Now with Podcasting
  • Back to Basics: Why an Entrepreneur Should Start a Podcast in 2023

Connect:

  • Eric Kasimov: Twitter, LinkedIn
  • KazSource: Twitter, Instagram

Wrap Up:

  • Thank you for listening to this Content Matterz podcast episode, “Audible Style Blog | The Return on Investment of a Podcast”.
  • This podcast episode exists because of KazCM. The content production company inside KazSource, Inc. Our rallying cry: “content brings people together”.
  • We would be grateful if you subscribed to this podcast on your favorite podcast player. Search: Content Matterz (with a z!)

The post The Return on Investment of a Podcast | Audible Style Blog appeared first on KazCM.

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We so often talk about how content brings people together. Well, it’s the creativity that starts it all. Creativity in all its forms connects people. The artist that creates a piece, the graphic designer that creates a stunning image, the podcaster, the blogger, the author — all creatives… all of them start with creativity that connects people. And with the community aspect of Web3–that’s where it has the potential to go to another level. Community is the keyword in that.

This short episode is all about how creativity connects people.

This episode is a clip from the episode on SportsE+ titled, “Web3 | NFT Player Cards With DPC Labs Founder, Daniel Pardo“

In case you haven’t noticed, we love podcasts. In fact, we love building podcasts. Everything from development to production. Because of all that, we’re building a one-of-a-kind podcast network. If you have a podcast or are looking to launch a new podcast then we should talk. You can message me on Twitter @eric_kaz or hit us up any way that works for you. Let’s talk about your podcast joining this one-of-a-kind podcast network.

Useful links from this episode:

  • Podcast Production by KazSource

Related Podcast Episodes:

  • “I Feel Pretty Connected Right Now”
  • Creating Content Changes Lives

Connect:

  • Eric Kasimov: Twitter, LinkedIn
  • KazSource: Twitter, Instagram

Wrap Up:

  • Thank you for listening to (and reading too!) this Content Matterz podcast episode, “Creativity Connects People”.
  • This podcast episode exists because of KazCM. The content production company inside KazSource, Inc. Our rallying cry: “content brings people together”.
  • We would be grateful if you subscribed to this podcast on your favorite podcast player. Search: Content Matterz (with a z!)
  • Here it is on Apple Podcasts & Spotify.

The post Creativity Connects People appeared first on KazCM.

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Content + Technology = Where It’s At How to use content to educate a community. Or maybe you educate your team, your clients, your prospects, your town, or those that are just looking to learn. Or maybe you flip that and educate yourself through content.  This Content Matterz episode is all about education through content ... Read more

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People freak out! That’s what happens when content is taken out of context. Take the work-from-home thoughts by Malcolm Gladwell as heard on the one hour and forty-minute podcast, The Diary of a CEO (listen here). When the New York Post pulls a short segment from that long-form interview, headline readers and Twitter warriors run ... Read more

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Internet recency bias is bad news! You’ve heard of recency bias before. You know, a cognitive bias that favors recent events over historic ones; a memory bias (via Wikipedia). Now add the internet to the existing potential of recency bias and we have a problem.  Did you know that by 2025, the amount of data generated ... Read more

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Internet recency bias is bad news! You’ve heard of recency bias before. You know, a cognitive bias that favors recent events over historic ones; a memory bias (via Wikipedia). Now add the internet to the existing potential of recency bias and we have a problem.  Did you know that by 2025, the amount of data generated ... Read more

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It might seem counterproductive for a marketing group to say online content is affecting our lives for the worse. But we believe you need to think through all sides of any important topic. We often say the impact that online content has on your life and your business is amazing. I mean, here you are ... Read more

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Why appear on podcasts and/or why have your own podcast? This is a question that continues to fascinate me. It’s a question I ask myself, potential clients, and guests of our podcasts. In this episode of Content Matterz, I ask this exact question. The guest that answers it this time around is JR Butler. JR ... Read more

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The act of creating content changes lives — it’s one thing for us to say as maybe we’re biased. But for someone else to say it from their experiences, we listen. That’s exactly what we talk about in this Content Matterz episode.  Mark Metry, an important voice for social anxiety and mental health was a ... Read more

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When someone says, “podcasts changed my life”, you listen. That’s exactly what we talk about in this Content Matterz episode.  Mark Metry, an important voice for social anxiety and mental health was a featured guest on the Entrepreneur Perspectives podcast. You can listen to both his episodes here: Social Anxiety, Bullying, and Meditation How Podcasts ... Read more

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There is so much to talk about when it comes to podcasting. In this episode, the co-hosts of the Unscripted podcast series on Entrepreneur Perspectives take on the topics of: – Content introduces people – Content is the ultimate back check – Content is your proof of concept – Content added up is your body ... Read more

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There is so much to talk about when it comes to podcasting. In this episode, the co-hosts of the Unscripted podcast series on Entrepreneur Perspectives take on the topics of: – Attention spans with content consumption, including the series on Netflix, “Arrested Development” – Taking long-form content and turning it into shorter snippets – Making ... Read more

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There is so much to talk about when it comes to podcasting. In this episode, the co-hosts of the Unscripted podcast series on Entrepreneur Perspectives take on the topics of: What Makes a Good Podcast Guest Long-Form Interviews Attention Spans and more. This is a Content Matterz episode. Short and immediate.  This episode first originated ... Read more

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This Charlotte startup company focused on branding and content FTW.  Since one of the founders first appeared on the Entrepreneur Perspectives podcast in mid-2019, 2ULaundry has taken off! They now even have a franchise business in LaundroLab. Branding and content were some of the main drivers of that success. That included appearing on podcasts, creating ... Read more

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This Charlotte business leader creates content for a greater purpose. In this Content Matterz podcast episode, Eric Kasimov talks with Tony Tennaro, Principal Chair of C12 Greater Charlotte. The concept of creating content didn’t happen overnight for this Charlotte business owner. As Tony said: “When the idea of a website with my name on it ... Read more

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Make a connection through content or do the opposite. It works either way. In this Content Matterz podcast episode, Eric Kasimov talks with Shondell Varcianna, Founder of Varci Media. What if your content is the way you differentiate yourself? Yeah, someone may not like it–they may not even like you. What a time-saver that could ... Read more

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Share a story on a podcast. What happens next is fascinating. In this Content Matterz podcast episode, Eric Kasimov talks with Mort Fertel, the CEO of SudShare.  SudShare helps is a marketplace for laundry. Both for the user and the Sudster. But they are not just a laundry company. They are a tech company. And ... Read more

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It’s simple. Podcast interviews are more personal than company presentations. In this Content Matterz podcast episode, Eric Kasimov talks with Jereon Corthout. Jeroen is the co-founder of Salesflare. We get into the essence of why Jeroen appears on podcasts, why he hosts his own podcast, and how podcasts are more personal than company presentations. There’s ... Read more

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In this Content Matterz podcast episode, Eric Kasimov talks with Diane Tarshis, Founder of the Startup Distillery. Diane talks about how outsourcing sales is the one thing she hasn’t seen that can be outsourced. However, as we talk about in this episode, your content is a sales tool. So the way to outsource sales is ... Read more

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In this Content Matterz podcast episode, Eric Kasimov talks with GreenPal Co-Founder and CEO Bryan Clayton about how you can’t always close the loop on ROI when it comes to marketing. Eric asks Bryan this hard-hitting question of “why are you appearing on podcasts?” As Bryan Clayton states, 99% of the time he is doing ... Read more

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Blogging is Not Dead is an Audible Style Blog Post from Content Matterz. While a case was just made for starting a podcast in an article published yesterday — blogging is not dead. Far from it. A blog can even be used to create a podcast, like this one! Seriously. This podcast originated from this ... Read more

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When it comes to marketing, remember it’s ALL about CONTENT.  Creating content leads to conversations, connections, relationships, and more. It’s why influential individuals and thriving companies focus much of their marketing efforts on creating. Look at Seth Godin, Gary Vaynerchuk, Tim Ferris. Look at Amazon, Spotify, Apple, Netflix. Look at John Deere, Red Bull, Disney, ... Read more

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When you get comfortable sharing content, you’ll become aware of the content impact. We preach it often–creating content has many benefits. One of those benefits is the impact creating content can have on yourself and others. This is a lesson that struck Linh Podetti on her content creation journey. It’s not immediate and it’s not ... Read more

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The “Truth Seekers” are seeking truth through content creation. Creating content in a genuine way leads to truth, understanding, and overall good quality content–for all involved. It’s why influential individuals like Joshua Greco started a podcast. It drives us a little crazy when the motivation behind someone considering starting a podcast or creating content is ... Read more

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Appearing on Podcasts is a Great Way to Showcase Your Expertise. In order to make an impact on others, you have to push. That’s why leaders like Bob Regnerus are so passionate about appearing on podcasts. Bob was a featured guest on our Entrepreneur Perspectives podcast. And now we are featuring a highlight of that ... Read more

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Leverage content to create opportunities for your business.  Content is leverage. It’s why leaders like Brock Blake of Lendio appear on podcasts. Brock was a featured guest on our Entrepreneur Perspectives podcast. And now we are featuring a highlight of that conversation on a new episode of Content Matterz. In this Content Matterz episode, Brock ... Read more

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Why is content creation so important at its core?  Content creation is the ultimate form of communication. In this Content Matterz podcast episode, Eric Kasimov and PJ Taei discuss content creation, building relationships, and creating for those who care. The exposure and distribution of content is one of the best ways to learn more about ... Read more

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No matter what we’re going through, thankfully, content brings people together. Entrepreneurs are all dealing with something. Either directly or indirectly. It may be business-related, it may be something happening today, or it may have something to do with health. In my family, my wife and two daughters have been diagnosed with Celiac disease. As ... Read more

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For Those Who Care is an audible style blog from Content Matterz.  For Those Who Care is an article to help you, the entrepreneur, share your unique story to your audience. To read the written style of this blog, you can do so here.  There are so many stories to be told. Some are heartfelt, some are ... Read more

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Filling the Brand Gap is an audible style blog from Content Matterz.  Filling the Brand Gap is an article to get you thinking about your brand and how you can start building a brand for yourself. To read the written style of this blog, you can do so here.  And keep in mind, you have ... Read more

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“Setting the vision is the beginning of all creation.” – Brett Gilliland.  What does it mean to cast a vision about what is possible and where you want your business to be? In this episode of Content Matterz, Eric Kasimov chats with Brett Gilliland, Co-Founder and CEO of Elite Entrepreneurs. Brett talks about what good ... Read more

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“Nervousness is the indication that you’re doing something right.” – Joe Cantanucci on the power of creating genuine content. Many advisors and leaders within the financial services industry have had a hard time creating genuine content to connect with those around them. Joe Cantanucci is here to do just that, share his stories and experiences ... Read more

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The Why Are We Shouting Podcast is a narrative style show with Jill Salzman. In this episode of her podcast, Jill asks Eric Kasimov about the moment he decided to double down on the content creation business. Eric tells his story about when he decided to “double-down” on the content creation business and why he ... Read more

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“Everybody needs to be creating and giving content” – David Meltzer on the ROI of content creation.  What is the return on investment of content creation? In this Content Matterz episide, Eric Kasimov chats with David Meltzer about the impact that creating and giving content away can have on yourself personally and in your business.  ... Read more

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“If you don’t have a voice, what do you have?” – Eric Kasimov on shaping your future through podcasting.   With COVID-19 affecting how students are going to school this year, the uncertainty may create opportunity for students to consider other options. In this Content Matterz episide, Eric Kasimov chats with Eric Z Yang about ... Read more

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The way you communicate is yours and it cannot be taken from you. In this Content Matterz episode, Eric Kasimov discusses how you can start building your content library and how this content library is one of the most valuable assets that you can have. Eric gives the example of how a photographer can start ... Read more

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Creating good habits. To start on your content creation journey, you have to make it a habit. Create, create, create. Until it becomes a habit. In this Content Matterz episode, Eric Kasimov chats with Glenn Boothe about how he started on his content creation journey by making it a habit. Eric gives his advice on ... Read more

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Building your brand requires many blocks. However, the foundation of these blocks should start with authenticity. In this Content Matterz episode, Eric Kasimov chats with Danny Harris about how being authentic will help you build your brand. Danny discusses what he sees in the sports world when it comes to athletes being authentic in creating ... Read more

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Have a vision and stay focused. In this Content Matterz episode, Eric Kasimov chats with Mo Ali about how he measures the ROI of content creation. Mo also discusses how he is learning along his journey and gaining experience which will help with his success in the long run.  Measuring the return on investment of ... Read more

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Podcasting has the potential for so much good. In this Content Matterz episode, Eric Kasimov discusses how podcasting has helped create opportunities for self-betterment and meaningful conversations. Podcasting isn’t just about seeing how many followers, listeners, or subscribers you can get. It has dynamic and multi-functional purposes- training employees, sharing insights or opinions on particular ... Read more

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There is a lot of self-talk in the content that we create. In this Content Matterz episode, Eric Kasimov discusses how writing and creating content adds a level of accountability to his life. Accountability; we all should have it, we all need it.  And while you are at it, ask yourself this; are you holding ... Read more

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The conversations and content you take in will affect your energy levels in both a positive and negative way. In this Content Matterz episode, Eric Kasimov discusses his experiences with both positive and negative conversations he has had in his career and how they’ve affected his productivity.  And while you are at it, ask yourself ... Read more

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Should you start recording your podcast now? In this Content Matterz episode, Eric Kasimov tackles this question that we often receive from people. At the current moment, podcasting is a very important and popular way to tell your story. Yes, you should start recording your podcast now.  This is an 8 minute podcast that we ... Read more

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“Why should I create content now? No one cares what I have to say.” In this Content Matterz episode, Eric Kasimov tackles this concern that he often hears from business leaders.  This is an audio style blog around our written article, “Content Creation: What If Nobody Cares?” You can read the full article in the ... Read more

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Creativity helps you in the nuances of the business world. In this Content Matterz episode, Eric Kasimov discusses why he started his passionate content platform, SportsEpreneur. Eric enjoys talking about both sports and business. This podcast episode is about why you should create content around your passion to help your business grow.  By creating content ... Read more

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Instagram can lead to new and exciting opportunities for you and your business. In this Content Matterz episode, Zachary Hooks and Eric Kasimov discuss how their relationship was built and has grown through Instagram. In fact, this relationship all started with our SportsEpreneur Instagram account. Instagram is just one of the many tools that can lead ... Read more

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Don’t let a reluctance to share content get in the way of opportunity. Sharing content works! Individuals are often reluctant to create content. We base this on many hours of conversations, listening, and other forms of communication with entrepreneurs, business leaders, and professionals. What we’ve witnessed is a block of some sort. Part of it ... Read more

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Using current day networking tools along with tried-and-true methods is the way. In this Content Matterz episode, Charles Leichtweis and Eric Kasimov discuss how to plant seeds along the way to help your business develop new opportunities–basically how networking builds relationships. Charles and Eric have both been networking and building relationships throughout their careers that ... Read more

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Using your podcast to build genuine relationships is what it’s all about. In this Content Matterz episode, Rob Cressy and Eric Kasimov discuss how podcasting has helped them build genuine relationships with others.   Podcasting Builds Genuine Relationships in Text Form: You come out with with a podcast that you’ve been doing and a lot ... Read more

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Business development in the professional world is a must. In this Content Matterz episode, Brady Murray and Eric Kasimov discuss how social media can help professionals exceed their potential.  —— Want help creating your own content that matters? Contact Us. Useful links from this episode: KazCM KazSource SportsEpreneur More content about social media:  Are You ... Read more

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Content Marketing is at the core of what we do. Content creation is very important to all of us at KazSource. Specifically, Eric discusses why content creation means so much to him and the overarching company, KazSource. Listen to this podcast episode of Content Matterz to hear the story of why we doubled down on ... Read more

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There is a change of landscape in networking, marketing, and sales. Using the tools that have been generated in today’s day-in-age can lead to big business. However, these tools such as social media are simply just that, a tool. In this episode, we discuss the importance of pairing these tools with genuine relationship building.  —— ... Read more

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Content marketing is a lot of things. Bonding and rapport is one of the major ones. This is an audio style blog around our written article, “Content Marketing is a Form of Bonding and Rapport.” You can read the full article in the link below. Content marketing is all about starting that direct interaction. In ... Read more

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You should seriously consider putting your marketing in the hands of experienced professionals. This is an audio style blog around our written article, “Why You Should Hire a Marketing Agency.” You can read the full article in the link below. Despite what you may think, there are many benefits to outsourcing your marketing. In this ... Read more

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Creating content around your passions can help your business in many ways. We tell the story of Michael Elkins, a labor law attorney and the Founder of MLE Law in Miami, Florida and the co-host of The Game 7 Podcast. Michael discusses how he has been able to incorporate his passions into his content creation ... Read more

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Someone out there is going to be glad you shared your story. We tell the story of Frank Van Buren, a former United States Army Black Hawk Pilot. Frank discusses how creating content has helped build a deeper bond with his mother. If you are looking for another reason to start on your content creation ... Read more

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Content marketing shines the brightest when you tell the story that matters. We tell the story of Brady Murray, a thought leader that knocked storytelling out of the park. But it didn’t happen right away. KazCM client, RODS Racing founder, and CEO of MassMutual Intermountain West, Brady Murray, did an incredible job in digging for ... Read more

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Why are business owners on the fence about creating content? In this episode, we give you a few ideas on how you can get over these reluctances and start creating content today.  John Priore, content marketer, at KazCM joins Eric Kasimov in this chat to discuss this all-important topic.  Listen to this episode of Content Matterz to hear the thoughts ... Read more

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In a recent New York Times article, they discussed why podcasting is at its peak. While we don’t fully disagree with this take, we are here to say that if you have a genuine podcasters mindset, there is plenty of potential for you in the podcasting world.  If you are a business leader with specific thoughts ... Read more

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