In this episode you’ll learn:

• Popularity does not equal profit - learn to leverage!
• Jamal focused on money and it made him lose his sense of direction
• How he realized that once he focused on making impact, the money naturally followed
• Using your skills and gifts for communication can thrust your business forward
• Speaking the language of your customer is one of the biggest investments you can make
• How a deep dive survey was able to help Jamal mine out the information that he needed to relate to his customers at all stages of their struggles