In this episode, you’ll learn:

• Go for your dream, but having an alternative plan where other opportunities can flow in is important

• How to use those other opportunities to fuel you to make your business a success

• The importance of defining your own terms of success

• How to create your own in-house marketing team with your tribe and the content you create

• How to protect your business and your tribe when clients and referrals are not necessarily a great fit

• Why it is important to identify who will be a good fit for you and how it can positively and negatively affect your business
• Why your business should either be attracting people or repelling people
• The value of standing firm in order to pull in the right people into your community

LINKS:

http://www.lisekuecker.com/uncategorized/episode018