Billy investigates a theory that Apple products are packaged with a signature fragrance.

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Show notes:

  • 02:00 – Kevin Purdy
  • 02:10 – iFixit
  • 02:22 – Carbon Switch
  • 02:26 – ImportYeti
  • 02:39 – #importyeti on TikTok
  • 04:14 – Apple on ImportYeti
  • 04:34 – GrandPerspective
  • 09:50 – H.S. Code: 330720 Personal Deodorants - ImportYeti
  • 11:50 – Does Apple intentionally make its products' packaging smell compelling? - Quora
  • 15:23 – 90FM Trivia
  • 15:40 – A video we worked on about the trivia contest
  • 16:17 – Join our trivia team by signing up here!
  • 18:20 – Joanna Stern
  • 20:46 – Joanna tweeting about the new MacBook smell in in 2012 and 2014
  • 21:28 – New Mac Candle - Twelve South (archive.org)
  • 22:10 – New Mac Candle Hands-on - 9to5Mac
  • 25:25 – Dave Applegate - LinkedIn
  • 26:54 – Copy of Apple CSV file
  • 27:36 – Google results for ASA Apple Inc.
  • 29:32 – Similar data on Zauba
  • 30:17 – How Do We Get This Data? - ImportYeti (YouTube)
  • 31:48 – Apple Has Increased Use of Cargo Ships - MacRumors
  • 33:00 – Items under code 330720 with "personal effects" in the description - Zauba
  • 35:52 – Why do Apple stores all smell the way they do? - Quora
  • 36:35 – What is a fact that you know about Apple products that most people don't know? - Quora
  • 38:48 – Packaging PD team job listing - Apple
  • 45:46 – Monkeys Spinning Monkeys by Kevin MacLeod