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In this episode of FUTUREPROOF., we sit down with Kevin Ashton—the technologist who coined the term Internet of Things and helped usher in the smartphone era—to talk about something even more foundational than AI.
Stories.
In his new book, The Story of Stories, Kevin traces a million-year arc—from the first fires where early humans gathered, to the invention of writing and printing, to electricity, electronics, and the smartphone. His thesis is provocative: language did not create stories. Stories created language.
Every major storytelling revolution has followed a simple pattern: it increases the number of people who can tell stories—and the number of people who can hear them.
For the first time in history, anyone can tell stories to everyone.
But there’s a catch.
While AI cannot understand meaning, algorithms now determine which stories we see, amplifying bias, shaping belief, and influencing behavior at scale. The power of storytelling has never been more democratized—or more intermediated.
We explore:
This conversation isn’t about nostalgia.
It’s about understanding the oldest human technology in a moment when the newest one is accelerating everything.
If we think in stories—and we always will—the question becomes:
Who shapes the stories that shape us?