• Customer-led buying, selling, and trading can help subscribers stay invested when they already have a ton of product
• How engaged customers become part of the Battlbox team
• Dealing with both active and passive churn
• The huge difference that a .5% improvement in retention can make
• Replenishment subscription vs curated box subscription
• Looking at brand experience from a customer perspective
• Using YouTube for both acquisition and retention
• Focusing your branding around a range of customer personas