Frankish's starting point: Maybe the hard problem seems unsolvable because it is. That weird-looking thing? Just an illusion! (No wonder you were confused!)
We trade the hard problem for the illusion problem: the problem of explaining why we say things like "consciousness seems weird and out-of-place!"
Illusionism: Basic CharacterizationWhen we confront a seemingly-anomolous feature of the world, there are three basic philosophical strategies:
Some Analogies: Dennett's 'user illusion' (consciousness as the ultimate 'immersive experience'), impossible objects (Escher drawings), the projection of 'secondary qualities' onto a colorless world.
Two potential sources for the illusion: 1) sensory awareness of the external world, and 2) self-monitoring of our own internal states.
Motivating IllusionismFrankish argues that illusionism about consciousness is more attractive than the main alternatives...
Argument via elimination...
Against radical realism: We should inherit from science a preference for conservative (rather than radical) theoretical moves.
Against conservative realism: It's unstable. Either it makes room for something weird and extra-physical (collapsing into radical realism) or it makes do with the same austere metaphysics that full-blown illusionists make do with.
...assisted by two 'advantages' for illusionism
Objections to IllusionismObjection 1 (Denying the Data): We each have direct, immediate access to our own consciousness experiences. Experience our epistemic 'core'--they form the foundation upon which the rest of our beliefs can be built.
Objection 2/3 (No appearance-reality gap/Who is the audience?): Talk of an "illusory appearance" presupposes a ) the existence of the appearance, and b) an audience who is under the spell of the illusion.
Objection 4 (representing phenomenality): If there ain't no phenomenal consciousness, where did the concept "phenomenal consciousness" come from?