FFT001 More Sales, Easier Are you really ready to make more sales? Is there an easier way to make more sales for your organization? Every salesperson believes they are ready to make more sales, but less than 20% of sellers actually get more each year than the year before. So, what do these 20% of sellers know that others don’t? How are they consistently reaching their ever-rising sales goals? On today’s episode, I share simple strategies you can use today to make more sales, easier. I explain what sales psychology is and how it misleads your attention away from reaching higher goals. I share how poorly worded sales goals and following the wrong advice can impact your performance. I also share four easy steps you can take today to significantly increase your chances of achieving your sales goals.   “The way we think can mislead us.” - Steve Bookbinder   This week on Food For Thought Lunchbreak: What is sales psychologyThe importance of being open to new ways of sellingUnderstanding what confirmation bias is and how it limits your imaginationEnvisioning yourself reaching your sales goals while being realistic about the challenges you may faceThe right way to visualize the path to a challenging goalThe importance of developing and strengthening your weaknessesAvoiding ‘sunk-cost’ decision-makingThe importance of well-worded, strategic sales goalsIdentifying the advice you should - and should not - follow to reach your sales goalsOvercoming your fear of trying to discover the land of opportunity  4 Steps to Make More Sales, Easier: Rewrite your goals.Ask yourself a hard question: Is this goal worth my time and effort?Challenge yourself to be brave.Align your time with your goal of ongoing personal development.    It’s Time to Get More Sales Thanks for tuning into this week’s episode of Food For Thought Lunchbreak with Steve Bookbinder. If you enjoyed this episode, head over to Apple Podcasts, subscribe to the show, and leave us an honest review. Don’t forget to follow us on Facebook, Twitter, and Instagram and share your favorite episodes on social media. And for more great content, news, and information on sales and marketing, be sure to visit the DM Training website. Food For Thought Lunchbreak with Steve Bookbinder is produced by Auxbus. You can create your own great podcast - faster and easier - at Auxbus.comSee omnystudio.com/listener for privacy information.