In our latest episode, we sit down with Rasha Rady who's the co-founder and COO of Chefaa, a pharmacy platform that helps patients order, schedule, and have medicine delivered to consumers' doorsteps. Rasha is a pediatrician, by background, who got out of her comfort zone and into the entrepreneurship world to serve more patients and have a larger impact on the community.

Together we discuss:

1. Benefits of building online apps to serve your customers better
2. How to retain customers through subscription models
3. Understanding and applying consumer preferences to e-commerce platforms
4. Dynamics of the Egyptian ecosystem to consider when building a local startup

I'm working with a fab team from The London School of Economics and Political Science (LSE) to help refine Spark!'s value proposition and marketing strategy. We've set up a short survey that takes less than 10 minutes to fill out, check it out here.

Want to read the episode instead? Access the show notes here.

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