In this episode, we invite Cheri Garcia. Cheri is the CEO of Cornbread Hustle, a staffing agency for second chances. A company that helps people coming out of prison or people in recovery find meaningful employment. She is passionate about helping people coming out of prison and people in recovery find transformation through employment or entrepreneurship. As someone who has reinvented herself, she wanted to create a company to help others do the same.

Before starting Cornbread Hustle, she found her own transformation and recovery through inventing a tanning bed and starting a career in the TV news business. She eventually developed expert level skills for marketing and PR. She continued to hone in on her marketing skills as a PR consultant for Mark Cuban companies. She provided strategy plans and media opportunities for a variety of the Shark Tank companies he invested in. Today, she uses those talents to help individuals getting out of prison rebrand themselves to become the person they want to be and get noticed by the people they want to meet. What she is most proud of is her sobriety and relationship with God.

What you will learn:

Cheri’s journey since her high school days
Her life and struggle with drugs
Her experience of the time in Juvie
Rehabilitation and reform
Cheri’s recovery and transformation
How she overcame alcohol addiction
Her journey of enlightenment
Giving a second chance to felons
Cheri’s company - Cornbread Hustle
How does her company help people turn their lives around
The great resignation and its effect on Cheri’s business
The driver behind getting business and running her company
How showing her vulnerable side on LinkedIn created an impact
Advice on how not to communicate on LinkedIn
How does Cheri supports people who want to change their lives
Cheri’s 12-week program with free certification
Mic Drops:

🎤Trevor at 04:15 - We got a very special guest today with us. Sherry Garcia!

🎤Trevor at 21:32 - I wanna just say that I appreciate your honesty. I love that. So I’m gonna have a mic drop for that.

🎤Cheri at 23:15 - The only thing on my record right now is a misdemeanor DWI that I did get while being the CEO of Cornbread Hustle and that was what really made me finally turn my life around.

🎤Cheri at 24:12 - God wastes nothing.

🎤Cheri at 30:16 - I was the wrong person.

🎤Cheri at 34:13 - A song came on. “Come Alive (Dry Bones).”

🎤Cheri at 35:38 - I got on LinkedIn and I did a selfie video as the CEO of Cornbread Hustle telling the whole world that I got a breathalyzer in my car and I’m just sharing this with you because I bet there’s other professionals that have a breathalyzer in their car and feel shame, and embarrassed and scared but I’m with you. And if this causes me to have no credibility and not place a single person then that’s just what I deserve.

🎤Trevor at 41:10 - I want to ask you a question about Cornbread Hustle. I got to know about the company name. Was it inspired by the movie ‘Life?’

🎤Cheri at 43:25 - At Cornbread Hustle, for every single employer that we work with, based on their criteria of what they will accept, we only place you at a place where you will get a job in 90 days. You will not be turned away because they already know about your background upfront.

🎤Cheri at 45:50 - If you guys have been following me on LinkedIn, you have seen that I have posted several six figure opportunities, some of them being remote.

🎤Cheri at 47:12 - We made $100,000 in one month disinfecting.

🎤Cheri at 49:35 - Sometimes the vulnerability of my LinkedIn post will hit a CEO in the heart. And they will reach out to me and say, I have my HR person reaching out to you. So, I haven't had to do a single cold call or knock on a door.

🎤Cheri at 52:38 - You don’t come to Cornbread Hustle to get a job to fix you. You fix yourself and you get a job.

🎤Cheri at 54:22 - She finally said, you know what, there’s a hole in my ceiling and I’m just gonna show it to you. That’s what messing up your life does for you. You get a trailer with a hole in your ceiling. ANd I was like, you’re hired.

🎤Cheri at 56:03 - Snake in the grass.