Head of Ads, Tom Jacobs and PPC Manager Craig Smith are joined by Search Advertising Executive Sian Marron to discuss and debate:
AI: Can you rely on Artificial intelligence to build marketing campaigns?
Amazon: Is it best to have a branded website for e-commerce or sell with the retail giants?
Website UX: How important is the customer journey on your website?
Audience Building: What are the best methods of building your target audience at the moment?
PPC: How much do you need to know your audience before implementing PPC?