In this episode, Steve Fretzin and Kerry Barrett discuss:

• Being on camera is a requirement - make it work for you.
• Public speaking and having a camera presence.
• Tips to do better with camera media content and presence.
• Performing and speaking to engage your audience.

Key Takeaways:

• When speaking to a group, in person, or on camera, you do not want to fall into legal speak. You need to speak to who your audience (or client) is in a way that they understand.
• Look at the camera, not at your screen. It gives a connection with the audience that appears you’re looking directly at them.
• Your voice is what creates the connection. Make sure you use your voice to repeatedly bring the audience in.
• Preparation is key in your webinars. Know what your purpose is, know what your goal is, and keep your audience engaged from start to finish.

"You want to have a very specific agenda, you want to have very specific language, and you want to recognize that people tune out if you look like you don't have a specific purpose, or frankly, if you're boring." — Kerry Barrett

Join our interactive webinar, "Quality Over Quantity: Attracting More Qualified Clients" on June 11th, and secure your spot today! Sign up now at lawmatics.com/webinars

Thank you to our Sponsors!

Lawmatics: https://www.lawmatics.com/bethatlawyer/

Get Staffed Up: https://getstaffedup.com/bethatlawyer/

Green Cardigan Marketing: https://greencardiganmarketing.com/

Episode References:

• Goal Diggers Podcast with Jenna Kutcher: https://jennakutcherblog.com/goal-digger-podcast/

Connect with Kerry Barrett:

Website: https://www.kerrybarrett.com/

The Kerry Barrett Show Podcast: https://www.kerrybarrett.com/podcast/

YouTube: https://www.youtube.com/@IAmKerryBarrett

LinkedIn: https://linkedin.com/in/kerrybarrett/

Twitter: https://twitter.com/IamKerryBArrett

Facebook: https://www.facebook.com/IAmKerryBarrett

Instagram: https://www.instagram.com/iamkerrybarrett/

TikTok: https://www.tiktok.com/@iamkerrybarrett

Connect with Steve Fretzin:

LinkedIn: Steve Fretzin

Twitter: @stevefretzin

Instagram: @fretzinsteve

Facebook: Fretzin, Inc.

Website: Fretzin.com

Email: Steve@Fretzin.com

Book: Legal Business Development Isn't Rocket Science and more!

YouTube: Steve Fretzin

Call Steve directly at 847-602-6911

Show notes by Podcastologist Chelsea Taylor-Sturkie

Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.