In his lifetime he has marketed and promoted, produced, remixed and written for, mentored and developed some of the world’s biggest superstars and brands including Nicki Minaj, Katy Perry, Snoop Dogg, Timbaland, Sony Music, Warner Brothers, Arista Records, EMI and Universal Music. He has also created music for worldwide brands such as McDonald's, General Mills, and Peter Diamandis. Bell has also written and produced chart-topping songs for artists in Turkey, Lebanon, India, Japan, Korea, and Europe.

Today, we talk about how to go from unknown to known - and what it means to be well known.

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