In today's episode we look at the success story of Canopy Growth within the cannabis space, as well as how software helped efficiently expand the company. Roman Kliotzkin is the Senior Manager of Software Development at Canopy. While he thought his time in the marijuana sector was temporary, he takes time to speak with us about the massive expansion from Smith Falls, across-the-nation, through software development.

Time Guide:

00:32 - Introductions

01: 36 - Canopy Growth

01:53 - Owning Subsidiaries

02:43 - Getting into SoftDev

04:15 - Twitch?

07:00 - MMPR & Staying on Top of Legislation

07:55 - Customer Acquisition

08:20 - Regulatory Landscape

08:55 - Ecommerce

09:10 - Selling Online

10:30 - Catalogue Control

11:00 - THC versus CBD

12:26 - Custom Software helps keep track

12:51 - What's new in the space?

13:58 - Efficiency

14:46 - Recreation versus Medicinal

16:49 - Specificity

18:09 - Planting with 'Mom'

18:40 - Every Stage Needs to be Tracked

19:30 - Changes came very quickly

21:17 - Managing the Back-End

22:15 - The government didn't even have enough time

23:25 - Major Regulatory Changes

25:47 - Sign-Off

Social:

https://www.instagram.com/north_report/

https://www.linkedin.com/company/the-north-report

Links:

https://www.linkedin.com/in/romankliotzkin/

https://www.linkedin.com/company/canopy-growth-corporation/

https://www.canopygrowth.com/

If you'd like to be a guest on a future episode or want to hear more about a topic, email us at hello@northreport.ca