Learn how to create a brand for your small business.How to build a brand that resonates with your target audience.Our guests today are Emily Soccorsy + Justin Foster of Root and River Branding. They are a brand strategy team that guide leaders to master intrinsic branding. Intrinsic brands are known by their consistently evocative language, standard-setting experiences and legendary storytelling. They believe that every great brand is a spiritual experience and starts with a powerful message and have recently co-authored the book called Rooting up, Essays on Modern Branding. Key Takeaways: How to create an authentic brand How to build a brand that resonates with your target audience How to build an ethical brand

Connect with Root + River https://rootandriver.com (Website)

Music: Tuesday by Sascha Ende, Music.io