In this week's episode, learn: How to create a SWOT analysis, analyze your business and identify marketing strategies. Going through the process of creating a SWOT (Strengths, Weaknesses, Opportunities and Threats) analysis can help you identify where you should spend your time and energy, plus how to tie your marketing goals to your business objectives. I walk you through the SWOT analysis I created and how to apply it to jump start your marketing plan. Download my free SWOT analysis guide at: getauthenticbranding.com/resources

Music: Tuesday by Sascha Ende, Music.io