Should businesses use memes?According to Social Media Examiner, the answer is yes because: They're inexpensive content They create a sense of community They incite shares They support brand relevancy

As a business owner, there's a fine line you walk when posting a meme and it's critical to make sure that it fits your brand voice and is relevant to your customers. Take a deep dive in to what to consider when posting a meme for your small business.

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Music: Tuesday by Sascha Ende, Music.io