BNPL is a wide-open market with rooted players and start-ups securing the pole position. But a large chunk of retailers is still not covered by any of them. In this edition of Founder Thesis, Akshay Datt talks with Vikas Garg, Co-founder, Paytail. He is an alumnus of Lal Bahadur Shastri Institute of Management, New Delhi, and had a decade long experience in the BFSI sector before stepping into entrepreneurship. In a bid to provide a level field for offline buyers and sellers with large online retailers, Vikas started Paytail in December 2020. Paytail focuses on building a network of significant financial institutions to cater to the pre-approved loan offers for consumers. And within two years, it has a network of more than 20,000 merchants and over 100,000 consumers. Tune in to this episode to hear Vikas speak about how Paytail capitalizes on Tier 2 and Tier 3 retailers to offer BNPL through a tech-driven approach. What you must not miss! The core idea behind Paytail. Journey to find the creditors. Association with other MNCs. Challenges faced by Paytail.
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