In this episode, you will hear from Ryan Taughrin, Assistant Dean for Enrollment Management at the University at Buffalo's Graduate School of Education. Ryan started out with a couple of years on the undergrad side of the house before moving over to graduate recruitment. In a national light, Ryan is also on the board of NAGAP, the leading organization for graduate enrollment management professionals.

00:54 - What Ryan has tried that didn't work, and what he learned 3:38 - The flexibility and adaptability of grad staff 6:44 - How Ryan brainstorms and brings new ideas into his work 11:35 - Changing interests in grad programs 14:17 - Translating the language for students and ensuring understanding 16:12 - Changing student behaviors to inquire and ask questions 18:44 - "The first question a student asks is usually not the one they want to ask." 20:37 - Adapting to meet students rather than assuming they know our processes and making outreach open, vulnerable, and honest 25:29 - Managing the long search cycle for grad programs 27:24 - Earning attention and generating inquiries 34:06 - Serving career changers and transitional students 39:43 - Promoting what matters when students care more about the program than the institution 45:03 - Big takeaways and trends from the NAGAP Conference

Show notes are available on the Enrollment Insights Blog at niche.bz/podcast.

In the Enrollment Insights Podcast, you'll hear about novel solutions to problems, ways to make processes better for students, and the questions that spark internal reflection and end up changing entire processes.