How to position your brand for a more profitable, joyful consultancy ⤵️

Are potential clients confused about what you do? Have you gotten tired of your current clients? Have your specialty or niche changed but you don’t know how to get the word out?

These issues are all examples of brand positioning, how you’re known in the marketplace. What you are known for or known as shapes everything in your business - from the referrals you get to the kinds of clients you work with to the ways you communicate.

In this episode of Profitable Joyful Consulting, learn more about what brand positioning is and how to make sure you’re positioned as you choose to be in the market to get the results you want in your business.

Key areas discussed:

  • 0:00 What exactly brand positioning is
  • 2:55 One of the best things we can do for our potential clients, referral partners, and audience
  • 3:27 Why it’s critical to have a crisp and clear identity
  • 8:26 How I repositioned myself in my own business
  • 10:29 3 key steps to rebrand or reposition your brand

Tune in to discover the three key steps you need to take to rebrand or reposition your brand for a more profitable, joyful consultancy on YouTube: https://youtu.be/9dztYBQlsYE or your favorite podcast app: http://www.samanthahartley.com/blog-podcast.

#Consulting #Branding #Positioning

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WATCH ✅Case Study: From Freelance Writer to Communications Strategist ➡️ https://www.youtube.com/watch?v=EpHYJadxuZ0

WATCH ✅Personal Branding Tips With Samantha Hartley ➡️ https://www.youtube.com/watch?v=OjVzhknlFiE

READ ✅The Definitive Guide to Winning Six-Figure Clients ➡️ http://6figureclients.com/

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