I learned from my conversation with Brian Peters that you could https://en.wikipedia.org/wiki/Buffer_(application) (auto"magically" manage your new media accounts) and be a social media evangelist at the same time. As a former purchaser, it gave me a kick to learn about a company without regular sales people. I wonder what a Happiness Hero is reading at the moment? This episode was recorded on https://twitter.com/Lyceum/status/763066225773649921 (August 9), with the http://ringr.com/ego (Ringr app). I downloaded the recording (audio format: mono mix, sample rate 44 kHz, Flac, 114.6 MB) to my MacBook and then did the post production with https://auphonic.com/blog/ (Auphonic) (112 kbps, mp3, 53.1 MB). Podcasting equipment: iPhone 6S Plus, iRig Mic Cast microphone, and SnapRecorder portable recording booth. Show notes: 00 @https://twitter.com/Brian_G_Peters (Brian_G_Peters) 02 Jon Ferrara 03 http://ringr.com/ego (Ringr) 04 Amy Ingram - X.ai 04 https://en.wikipedia.org/wiki/Gothenburg (Gothenburg, Sweden) 04 https://en.wikipedia.org/wiki/Vancouver (Vancouver), British Columbia, Canada 05 https://open.buffer.com/culturelab-podcast/ (Buffer CultureLab podcast) 06 Note to self tweet 07 Scott Stratten 10 https://open.buffer.com/buffer-acquires-respondly/ (Buffer purchased Respondly) 13 "Social media evangelist" - Stefan Engeseth  13 http://gladwell.com/outliers/the-10000-hour-rule/ (10,000 hour rule) - Malcolm Gladwell 14 @https://twitter.com/tamar (Tamar) 16 Social media marketing video - Buffer 17 Tim Sinclair 19 Pierre DeBois 20 Instagram - Buffer 22 Social media study - Buffer 22 Gated content 23 https://fizzle.co/?aid=15428 (Fizzle) - [Editor's note: affiliate link.] 24 "No sales people" - Buffer 25 https://www.zapposinsights.com/about/library-list (Zappos Library List) 25 Blink: The Power of Thinking Without Thinking by Malcolm Gladwell - [Editor's note: affiliate link.]  27 http://audibletrial.com/egonetcast (Audible Trial) - mid-roll placement [Editor's note: affiliate link.] 28 Audible podcasts... - Forbes 28 Wall Street Journal - Audible 29 Chris Reimer - Happywork 29 Happywork: A Business Parable About the Journey to Teamwork, Profit, and Purpose by Chris Reimer - [Editor's note: affiliate link.] 30 Brent Leary's interview with Jon Ferrara - Small Business Trends 30 https://en.wikipedia.org/wiki/Los_Angeles_Rams (Los Angeles Rams) - New England Patriots 30 Trader principle - Ayn Rand Lexicon 31 The Objectivist Ethics. The Virtue of Selfishness: A New Concept of Egoism  [Editor's note: affiliate link.] by Ayn Rand. 32 Ayn Rand and Silicon Valley by Jason Crawford. 33 EGO NetCast standalone podcast / podcatcher app: Amazon appstore for Android Apple App Store Google Play 34 http://egonetcast.libsyn.com/ (Libsyn) 34 https://overcast.fm/ (Overcast.fm) 37 Groundswell, Expanded and Revised Edition: Winning in a WorldTransformed by Social Technologiesby Charlene Li and Josh Bernoff. [Editor's note: affiliate link.] 37 Open Leadership: How Social Technology Can Transform the Way You Lead by Charlene Li. [Editor's note: affiliate link.] 38 https://blog.bufferapp.com/facebook-ads-guide (Facebook ads guide) - Buffer 40 Five Lessons Learned from my Start-up — And why I’d Do it Again by Martin Lindeskog - OPEN Forum 40 http://www.economist.com/node/2281736 (Coffee-houses: The Internet in a Cup) - The Economist 42 Write Epic Shit by Corbett Barr. - Fizzle 42 My First Book on Tea with Illustrations by John Cox - #teaFTWbook 43 EGO NetCast caricature by John Cox. John Cox Art. 43 http://buildingastorybrand.com/episode-11/ (How to Cast a Vision So People Listen) - Building a Story Brand podcast 44 http://thelocalfind.ca/BC-made-chai-tea-rooibos (Chai tea Rooibos) in Vancouver. 45 https://en.wikipedia.org/wiki/Rooibos ("Red bush tea") - Wikipedia 45 https://en.wikipedia.org/wiki/Masala_chai (Masala chai) - Wikipedia 45 Persian