In this episode we are joined by Veit & Till from berner+becker.

There is a far ranging discussion around Distribution Strategy, touching on the following: * The importance of a channel manager and rate shopper * How easy it is to fall into the trap of just relying on the major OTAs * Why direct bookings are important, but your website and booking engine is more important * Where does Google fit in top the distribution strategy from 2020 onwards