Welcome to another of our Coffee Time chats

Today we are joined by:

🔹 Michael Goldrich, Chief Experience Office at The Hotels Network

NB: The Hotels Network are one of our Expert PartnersIn this discussion, Michael does a bit of future gazing looking at what a hotel should consider in relation to the customer journey.

Additionally, he touches on how hotels could be leveraging the direct booking desire and also outlines 3 digital marketing trends all hoteliers should keep an eye on:

• Tripstacking
• Invisible Friction
• Bench Marketing

Hope you enjoy it 🤞👍

If you would like to watch the video 👀

Here is the YouTube link: https://youtu.be/1fqOGyQRcDU

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