Crowdfunding can be a great way to validate a new concept or get seed funding to get that project off the ground – BUT you have to have an audience first. That's where content marketing comes in. Photographer Bruce Myren did Kickstarter the right way – learn his process in my 30-min interview with him.

See his (excellent!) work at: http://brucemyren.com

---

This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Support this podcast: https://anchor.fm/mboezi/support