Would you love to have professional looking graphics and imagery for your pet business feel unsure about taking the next step? Investing in how your brand looks can help take you to the next level and get more people to know about what you offer. But the whole ‘brand’ thing can feel uncomfortable. You don’t want to feel like you’re taking yourself too seriously, and it’s something I've struggled with. This week on the podcast I’m chatting to Alison Price from House of Henry, a graphic designer for the pet industry. We’re exploring the different ways design can elevate your brand, boost your own confidence and bring more customers and sales. Plus everything you need to know if you're thinking of starting to work with one, so you don't get overwhelmed. Key topics and timings in this episode: 0.26: Introduction to the episode 2.31: Alison’s background 3.03: How graphic design can work for pet business owners 4.56: What graphic design ideas are working well for pet businesses right now 6.39: Lead magnets and how these can help wow potential clients 10.13: How professional design can make petpreneurs feel more confident putting their brands out there 15.09: Creating online brochures and magazines for awareness days and special dates 16.10: How to brief a designer 22.00: Why it’s important to find a designer you trust and who understands your brand. 25.08: How your brand can change as your business grows 30.00: Why having a designer doesn’t mean you can’t do work on your brand yourself. 33.21: Case study Sarah Jones from My Anxious Dog 37.02: How to find out more about Alison Links mentioned in this episode: Want to find out more about Alison and House of Henry? Visit her website: https://www.houseofhenry.uk/ (https://www.houseofhenry.uk/) Follow Alison on social media @hourseofhenryuk on all platforms. 

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