Are we building a mystery? No, we're talking about Lego fans!

Who are Lego for? Is there more than just building? Is it about collecting (and making money??)?

Stay tuned!

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Citations "Mechs, big ships and community: a chat with long-time LEGO fan and Mecha Builder, Mark Neumann [Interview]" "Seriously Nerdy." "Lego Fan Opens 'Brick Burger' Restaurant" "Lego to open giant playhouse for fans by Danish HQ" "What are some of the best models for introducing an adult to LEGO?" "LEGO Glossary" "History of Lego" "BrickRecycler" "Collectors Weekly - Collectible LEGO Toys, Sets, and Bricks" "The Brick Fan - About" "BrickNerd - About" "PCHLUG - Join Us" "Why Fans Are Sending the Chinese Artist Ai Weiwei Boxes of Legos" "r/lego - What Pulled You Out of Your Dark Age?" "r/lego - The Evolution of a LEGO Addict: Part 3" "How Legos Became More Violent" "Lego is a way of life for some adults" "Adult Fans of Lego: Why Lego is fun at any age" "Why we love Lego - Leading psychologist reveals the 'builder instinct' is the key to the popularity of the toy" "Adult Fan of LEGO" "Lego Certified Professionals" "The cult of Lego: why are people so in love with the colourful bricks?" "Notoriously expensive Lego prices scale linearly, remain constant over time" "I like Lego" "How to Invest in Legos and Make a Bazillion Dollars" "BrickPicker: Lego Price and Investing Guide" "10 Reasons Why We Love Lego"

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