Yossi begins by introducing himself and his company before breaking down what is physical layer 1 and what makes it unique. Ryan and Yossi then move into higher-level conversations regarding identifying devices and misconceptions of abilities. They then wrap up the podcast by offering advice for companies and talking about the biggest risks in the industry. Yossi's passion is delivering simple solutions to complex problems. During the last 30 years, he has been involved in multiple engineering and leadership roles. He started his career in the Israeli intelligence corps (Unit 8200), where he participated in and then led large-scale R&D projects. In the late '90s, together with his two partners, he co-founded and led a couple of startups and developed cutting-edge technologies and solutions that addressed the evolving security and networking markets. After successfully exiting these (in 2012 and 2016), he co-founded Sepio (in 2016), where he served as CEO, focusing on leading the team and the growth path. Sepio was founded in 2016 by cybersecurity industry veterans. Sepio's HAC-1 is the first hardware access control platform that provides visibility, control, and mitigation to zero trust, insider threat, BYOD, IT, OT, and IoT security programs. Sepio's hardware fingerprinting technology discovers all managed, unmanaged, and hidden devices that are otherwise invisible to all other security tools.