Parcel shippers want to give their customers an ‘Amazon-like’ experience - cheap, fast shipping - but they may not be sure how they can do it affordably or sustainably. An optimized network can achieve all of this, but there's a LOT to consider. Are they choosing the best location for a distribution center? Are the right products shipping from the right location? Could a cheaper and more sustainable service type give them the same results? Caleb Nelson is the Chief Growth Officer at Sifted, a data-powered logistics platform. He recently joined Scott Luton and Greg White for a Supply Chain Now livestream to break down everything shippers should consider when optimizing their network - as well as the benefits they can see from doing it! Listen in for Caleb’s thoughts on: • The one thing that is holding absolutely constant despite the unpredictability in shipper volumes, carrier rates, and delivery timing • What he sees as the ‘golden ticket’ for reducing shipment time, parcel damage rates, and logistics costs • Why the capabilities and capacity of regional carriers is one of the largest growth areas in final mile delivery right now Additional Links & Resources: Learn more about Supply Chain Now:https://supplychainnow.com/program/supply-chain-now ( https://supplychainnow.com/program/supply-chain-now) Subscribe to Supply Chain Now and all other Supply Chain Now programs:https://supplychainnow.com/subscribe ( https://supplychainnow.com/subscribe) 5 Ways to Future-Proof Your Network for Greater Efficiency:  https://bit.ly/3x0PBJY (https://bit.ly/3x0PBJY) Cold Chain Shipping Feels the Heat from Rising Demand:  https://bit.ly/3NiAouN (https://bit.ly/3NiAouN) Leveraging Logistics and Supply Chain for Ukraine: https://vectorgl.com/stand-with-ukraine/ (https://vectorgl.com/stand-with-ukraine/) NRF Supply Chain 360: https://supplychain360.nrf.com/ (https://supplychain360.nrf.com/) WEBINAR- Preparing for the Rise of Sovereign Supply Chains: https://bit.ly/3NmCIAC (https://bit.ly/3NmCIAC) 2022 Q1 U.S. Bank Freight Payment Index:https://bit.ly/3pwmWKC ( https://bit.ly/3pwmWKC)

This episode is hosted by Scott Luton and Greg White. For additional information, please visit our dedicated show page at: https://supplychainnow.com/3-network-optimization-strategies-shipper-sifted-919