In This Episode…Blogs and email newsletters can be a lot to handle. We talk about how to do it all with Momina Asif in this week's PR 360 episode. Momina is a freelancer with expertise in email newsletters and blog posts

Episode Timeline

· [01:20] Are you a coffee or tea drinker?

· [01:35] Do you have any favorite teas?

· [02:11] What is truck driver tea?

· [02:33] Can you summarize your expertise?

· [03:33] Should PR pros create blog posts in 2022?

· [05:14] Where should businesses post their blog posts?

· [06:40] Should you add different forms of content to your blog post?

· [09:14] Are we going to see long-form and short-form blog posts?

· [10:53] How do you get started writing a blog post?

· [12:13] How important are email newsletters for brands?

· [11:22] Have PR pros had to create a different way to do product launches?

· [12:57] Have strategies changed regarding internal communications?

· [14:15] What type of content is the most engaging for email newsletters?

· [16:35] What type of stats do you look at for email newsletters

· [17:47] Are there any strategies for getting the highest open rates?

· [19:20] Keep people curious?

· [20:14] Will there be anything that replaces email newsletters or blog posts?

· [21:46] What is your pet peeve when it comes to email newsletters?

· [23:15] Do not be boring or unoriginal

· [23:24] Fun question: What blog post do you wish you would have written?

· [24:00] Where can people find you?

· [24:27] Final thoughts

Our Guest Today:· Momina was our guest today.

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