Success and the Shy Girl: Recent Episodes
Success and the Shy Girl
Embrace your introversion and begin writing your own success story. Join hosts Lisa and Jen each week as they have conversations about navigating life and business as introverts. They bring together strategy, science and experience - with a generous sprinkle of fun. Get ready to be inspired to build your business as an introvert in a world seemingly built for extroverts.
A day planner is not just a calendar or a to-do list. It's a tool that can help you take control of your life and set goals for your future.
You know that planning each day is a powerful goal-getting tool, but it may feel hard to get started.
If this is you, know you are in good company. A lot of people feel overwhelmed when they start to plan their days with intention. They don't know where to start or what to do first.
In this episode we share some practical advice on getting started using your Vision Success Planner™ and we share how and why we made the shift to priority based planning. You'll find inspiration to make the shift in your business to priority-based planning - and learn what eat the frog really means.
Connect with Us on Instagram | Meet the 2023 Planner
It's easy to understand where some of the most common productivity misconceptions come from. We've all had those days where it feels like we can't get anything done.
But, just because we sometimes have a hard time being productive, that doesn't mean these myths are true. In fact, there are a lot of factors at play when it comes to productivity and many of these misconceptions actually stand in the way of our success.
In this latest episode, we debunk 3 (not so) common productivity misconceptions. Don't let these misconceptions hold you back any longer – take control of your productivity and see what a difference it can make in your work and personal life.
Connect with Us on Instagram | Meet the 2023 Planner
As an entrepreneur, you can’t be afraid to shift your strategy when necessary.
When you first start out, you may have a clear vision of what you want to achieve and how you’re going to get there. But as you begin to execute your plan, you may realize that some things aren’t working as well as you’d hoped.
Instead of ploughing ahead and hoping for the best, it’s important to take a step back and reassess your situation. Ask yourself what isn’t working and why.
Then, make the necessary changes to your strategy. It may mean making some tough decisions, but it will be worth it in the long run.
Remember, a successful business is built on flexibility and adaptation. So, don’t be afraid to shift your strategy when necessary.
And in this episode, we're breaking down 3 common signs that mean that you're ready to make a strategic shift inside of your business.
Looking to book a 1:1 strategy session in November? Send us an email at hello@successandtheshygirl.com
Connect with Us on Instagram | Meet the 2023 Planner
Time is one of the hottest commodities you've got as an entrepreneur - but are you using it to it's full potential?
Every minute spent working in and on your business has an impact so it's important to be strategic about where you use your resources.
In fact, there are two different ways that you can use your time as an entrepreneur: spending and investing.
Spending time is when you use your time to do tasks that need to be done but don’t necessarily move your business forward. This could include things like checking email, reading industry news, or attending networking events.
Investing time is when you use your time to work on tasks that will grow your business. This could include things like developing a marketing strategy, writing blog posts, or creating new products.
By understanding the difference between spending and investing your time, you can make sure that you’re using your time in the most effective way possible.
Listen in as we break down the differences between spending and investing time - and how to make the shift into investing time instead of simply spending it.
Connect with Us on Instagram | Meet the 2023 Planner
How are you feeling about the end of the year? Are you feeling optimistic or scared? Confident or uncertain?
You might feel like you've already missed your chance or that you don't have enough time left, but there's still plenty of time to turn this last 90 days of 2022 in your favour.
In fact, there are three simple steps you can take today to finish this year strong and set yourself up for success in 2023.
Listen in now now for the three steps you need to take to finish the year on a high note.
Connect with Us on Instagram
Meet the 2023 Planner
As an entrepreneur, it can be easy to get caught up in the hustle and bustle of always saying yes.
You want to be seen as someone who is willing to take on new opportunities and work hard to make your business a success. However, there are also times when it is important to say no. Learning how to set boundaries is an essential part of being a successful entrepreneur.
Otherwise, you will quickly become overextended and burned out.
When you feel like you are being pulled in too many directions, it is okay to step back and assess your priorities. Sometimes, the best way to move forward is to say no to the things that are not essential.
By learning to set boundaries and focus on what is truly important, you will be setting yourself up for long-term success as an entrepreneur.
Listen in to our conversation today about saying and hearing no as an entrepreneur.
Connect with Us on Instagram
Meet the 2023 Planner
Have you ever felt like you're not good enough in your business and someone is going to find out?
Entrepreneurs are used to putting immense pressure onthemselves to succeed. We constantly push ourselves to reach new levels in our careers and personal lives.
However, no matter how much success we have, so many of us can't seem to shake the feeling that we are frauds and someone is going to find out.
This is called imposter syndrome, and it's incredibly common among entrepreneurs.
The good news is that there is a solution to combat imposter syndrome - and it's not reaching a certain level of success.
In this episode, we're breaking down why inposter syndrome is so common for entrepreneurs - and how to turn it into confidence instead!
Have you ever put off doing something in your business becase you're waiting for the perfect timing?
Wanting everything to be just right before taking the next big step is only natural.
But if you're an entrepreneur, waiting for perfect timing is a surefire way to miss out on opportunities. The thing is, perfect timing doesn't exist.
There will always be some uncertainty, some risk involved in taking a leap into the unknown. But that's what makes entrepreneurship so exciting! It's about embracing the unknown and trusting that you have the ability to make your vision a reality, no matter what challenges come your way.
Join our conversation in this episode and get inspired to take action today.
Connect with Us on Instagram
Meet the 2023 Planner
Ever started a project with a ton of energy and enthusiasm, only to shelve the whole thing a short time later?
Faded motivation is a common reason that entrepreneurs abandon goals - but why does it happen?
It can happen for lots of different reasons, but we're breaking down the biggest culprits in this episode. You'll hear all about how to unleash your motivation and sustain it in your business so your goals.
If you've ever felt shamed or guilted into action as an entrepreneur - this episode is for you.
As an entrepreneur, you're bombarded with messages everywhere about the "right" way to do business. But how do you know if it's right for you?
We're breaking down how to recognize and break away from the "shoulds" in your business. Because it's time to work inside your business without the shame and guilt for working your unique way.
Connect with Us on Instagram
Meet the 2023 Planner
Wondering how to make your business more stable?
Today, we're talking about the importance of building a business around a flexible framework. This will help you maintain stability and achieve your goals.
Listen in as we discuss the importance of flexibility and how it can help you achieve your goals. We also share some tips on how you can apply this concept to your own business. You don't want to miss this episode!
Are you feeling overwhelmed by trying to "change the world"?
We know it feels like a lot of pressure, but don't worry. You're not alone. A lot of people feel this way when they start out as entrepreneurs.
It's admirable and aspirational to desire global impact - but most entrepreneurs don't have the network or resources when they first start to effect global change.
So how do you change the world as entrepreneur?
By changing single worlds for your clients.
Listen in as we dive into why changing "a" world is enough for entrepreneurs who want to have impact in the wider world.
How would you answer if a stranger asked you "who are you?" or "what do you do?"
Would you lead with something like entrepreneur, or partner, or caregiver?
The way (or rather...ways) in which you define yourself is incredibly important for setting priorities in your day and week.
Listen in as we chat about...
- a better question than "who are you or what do you do?"
- why self-care can shift from day to day
- why the phrase "we all have the same 24 hours" really frustrates us
Have you ever had something go awry in your business?
We have yet to meet an entrepreneur that hasn't faced some sort of unexpected event while running their business. No one can predict the future, but by being prepared for the unexpected you can minimize the impact.
On today's episode, we're sharing a real life example of something that happened unexpectedly on our last product launch - and how we managed it.
Listen in and learn the number one thing you need to know about expecting the unexpected as an entrepreneur.
Momentum is a funny thing.
It's the reason why it's so hard to start a new project, but once you get going, it's hard to stop. It's like a snowball rolling down a hill - the longer it rolls, the bigger it gets, and the harder it is to stop.
So how can you get that snowball rolling? It can be easier than you think.
In this episode, we explore why building momentum is key to achieving your goals, and how to get started.
We also share some tips on how to keep the momentum going once you've started. So whether you're looking to start a new project or just get out of a rut, this episode is for you!
Hit play to join the conversation.
Check out the 30-Day Success Formula by clicking here.
If we were starting a business from scratch, one of the first things we would do is establish our core values.
Core values are the guiding principles that drive everything we do, from the way we treat our employees to the products and services we offer. Having clearly defined core values is essential for making sound decisions, both large and small.
They provide a sense of purpose and direction, and help you to stay focused on your goals. Most importantly, they serve as a filter for making decisions.
You'll hear why it's so important to have core values established before making any major decisions - and how core values can shape your success.
As mentioned - a new program opens up the date this episode releases. Here's the link:
30-Day Success Formula
Doors close on August 5th - we can't wait to see you inside!
Ever get to the end of the day and wonder "where did the time go?! And what did I actually get done?"
It's a very common occurence when you're a multipassionate entrepreneur who is driven to succeed. But sitting in being busy can trap you in a cycle of hard work with little traction on your biggest dreams.
In this episode we're discussing making the shift from busy to productive in your workday.
Many entrepreneurs focus their energy on the future state of their goals. And while there's nothing wrong with working towards exciting things in your business there is a dangerous side effect to forgetting about the moment you exist in right now.
That moment is the in-between - all of the moments between where you started and where you're going.
Listen in as we discuss how to exist in the in-between in your business - and why it's important.
As an entrepreneur, it's important to set goals that will help you measure your progress and find success.
But not every goal is created equal.
Without setting meaningful goals, you'll quickly become bogged down in the day-to-day details of running your business and lose sight of what you're working towards. By setting goals that are aligned with your values and passions, you'll be more likely to stay motivated and focused on the big picture.
But what makes a goal meaningful? And how do you set meaningful goals?
We're breaking it down into an easy to action guide so that you can get started with your own meaningful goals today.
Ever feel like your day ends and although you've been busy, nothing seems to have actually gotten done?
It's a pretty common phenomenon - so instead of just sitting in busy, let's get that day feeling productive.
We're diving into 3 things you can do, starting today, to move you out of busy and towards your version of success.
Goals are a crucial part of moving forward in your business - and they can seem so far away.
But your goal is actually closer than you think. And in this episode, we're breaking down how to make it feel closer and how to approach reaching goals in your business.
Strong businesses are built on healthy habits - but sometimes what we think is making us more productive is actually stealing time and success.
And today we're tackling one really big habit that's got entrepreneurs thinking they're being productive. We're talking about multitasking.
You'll hear all about how multitasking:
- is stealing your time
- is impacting your creativity
- is fooling you into thinking you're being productive
And you'll also hear some practical tips to start eliminating multitasking right away.
Ready to go from idea to "I did it!"?
All without overcomplicating it?
If you see a goal, and you immediately start thinking about all the steps you need to take to get there - know you're not alone. This is a totally normal phenomenon for entrepreneurs.
But this simple formula...idea + action = outcome...can transform your relationship with your goals.
And while this concept is simple, putting it into daily practice is not necessarily easy. Especially with other demands on our time.
So - we're also sharing three tips that will help you bridge the gap between your ideas and your desired outcomes and put this formula in
Listen in as we break down this simple formula - and how to put it into practice, starting today.
Knowing when and how to bringing people into your business can feel daunting.
But it's important to know how, when and who to bring people into your business. In this episode, we'll explore the different ways you can bring people on board and help your business grow.
You'll learn about the benefits of bringing employees on board, as well as the pros and cons of working with contractors and coaches. By the end of this episode, you'll have a better understanding of what's best for your business.
And if you're relying on bartering inside of your business, we're tackling that too. And why we don't use bartering as a growth strategy.
Listen in to figure out who your business needs to go to the next level - if that's your goal.
Any business owner will tell you that there are a million different things to worry about (or it at least feels that way).
From big things like striking the right balance between work and life, to small things like making sure the office kitchen is stocked with coffee. Sure, it's important to keep the office stocked with coffee. But if there's a major client presentation that needs to be finished, that should take precedence.
So how does an entrepreneur with competing priorities keep calm and avoid making mountains out of molehills?
In this episode, we're sharing the number one strategy to do just that.
You were tired of working for someone else.
You wanted to be your own boss, and you had a great idea for a business that you know will make money.
But now you're stuck in the day-to-day grind of running that business.
It's easy to forget why you started it in the first place if you don't take time to reconnect with what inspired you. Bringing joy back into our work has been one of the most important things we've done as entrepreneurs.
Of course, it's not always possible to completely eliminate the stressors that come with running a business. But there are small things you can do on a daily basis to bring some more joy into your work life. Listen in as we chat about bringing back joy into entrepreneurship.
Maybe this has happened to you too?
You're motoring along in your business and all of a sudden the universe delivers a serious dose of the human experience. A spot in your life that causes a neccessary push of the pause button.
That was us at the end of February, in a massive way - but we're back and we're ready to rock the rest of this year.
And yes, we're sharing why we have been away in this episode - so if you've been wondering what the heck happened, you'll learn why the universe forced a break on us.
But we didn't press pause totally inside our business - you'll also hear all about our updated mission statement and learn a little bit about what we've been up to while we took the time to lean in on our personal lives.
Please note - this episode discusses the loss of a loved one.
You're probably used to working hard and pushing through when you're feeling low energy, but this isn't sustainable in the long run.
It's time to change how you think about your natural energetic ebbs and flows. Pushing through when you're feeling low energy can actually lead to decreased productivity and creativity.
Managing your energetic ebbs and flows is key to a successful business. By taking actions like batching work and building in space for rest, you can ensure that your business matches your natural energetic needs.
Listen in as we chat about what this looks like inside of our business and how to manage the natural energetic shifts in yours.
You know you need to set goals and plan for the future, but where do you start?
Most people never take the time to sit down and create a plan.
And...without a roadmap it's easy to get lost or sidetracked on your journey to success.
The best way to achieve any goal?
Create a 90 day plan.
This episode breaks down how to create your own unique 90 day plan and outlines the benefits of having one. Whether you're looking to start a new goal or expanding an existing one, this episode has everything you need to get started today.
It's no secret that good marketing is key to a successful business, but what if your marketing is actually repelling potential customers?
When your marketing is based on agitating pain points instead of identifying those pain points with empathy with potential customers, you're likely using a confrontational style of marketing.
Empathetic marketing is a much more effective way to attract customers and make sales. By using an understanding and compassionate approach, you'll create a connection with potential buyers that will encourage them to do business with you.
This episode will help you identify if your marketing is repelling potential customers and how to start the shift to an empathetic approach.
You've read all the books, you've taken all the courses, and you're still not seeing the success you want in your business. What's going on?
You might be surprised to hear this, but it's possible that your personal development is actually getting in the way of your success. All of that learning and studying might be making you feel like you're ready to take action, but it's not actually translating into results.
The good news is that there is a solution. In this episode we break down how personal development could be stopping you from taking action in your business and what you can do about it. We also share a few tips for making sure that your personal growth doesn't get in the way of your success.
Busyness has become a badge of honour in our society. We wear it like a cloak of prestige, thinking that if we're busy, then we must be on our way to success.
But what if busyness is actually keeping you from being successful? And keeping your business broke.
Ugh, right?
And at the root of using busy to avoid doing the work that moves the needle on your business goals is one thing - fear. That fear can further be broken down into the fear of success and the fear of failure.
Listen in as we discuss what busyness can look like, why it happens and how to move forward in your business.
We all know that feeling.
You've got a great idea, but somehow you can't seem to get started. You tell yourself you'll start tomorrow, and the next day, and the next . . . until before you know it, weeks or months have gone by and your idea is still just a dream.
Inaction can become a habit if we're not careful - but luckily, there are ways to break out of it and move forward. In this episode, we'll explore how inaction becomes a habit and how to overcome it.
Here at Success and the Shy Girl - we've got 4 defined lifecycle phases that every business (small or large) fits into.
And if you're only defining your success based on how big you're scaling your business, you're going to want to have a listen.
Because your success should not be a reflection of external expectations - in fact, it should always reflect the lifecycle of business you're in. So whether you're in a starting phase or a scaling phase, your definition of success will reflect where your business is at.
Are you focused on growing your business this year?
Maybe you're hoping to expand your profits, grow your audience, boost your conversion rates or accelerate your confidence. Or any other number of things.
If you're looking for growth in any area of your business in 2022, we've got 4 areas that need your energy and focus. Listen in as we chat about:
- getting in front of new audiences (and why it's important)
- how focusing only on the sale is doing more harm than good
- why consistency is so important to your growth efforts
- all about commitment and intention and how they can skyrocket your success
There is zero doubt that Reels are the bees-knees over on Instagram these days.
They are helping accounts to grow their following, their reach and their engagement. But lots of entrepreneurs think that creating them takes too long and eats into time they can be spending on other business activities.
If you know that Reels could change the landscape of your business and want to start using them but find the process time consuming, this episode will break down our 4-step batching process. We use this process once a week - and in only 3 hours have a pool of 8-10 reels that are ready to post whenever they're needed.
Grab your copy of the Vision Success Planner™
Prioritizing productivity in your business over being busy is an important step to reaching your definition of success.
We understand, it's easy to get caught up in the busyness of your business and lose sight of what really matters.
And when you spend time doing things that don't move you forward, it can be hard to get back on track.
But embracing productivity so you can focus on what really matters for your business doesn't need to be complicated.
While there are several habits productive entrepreneurs embrace and cultivate - you'll hear about 5 of the most important ones.
Grab your copy of the Vision Success Planner™
Instagram is the platform we get the most questions about when it comes to getting seen and selling more.
So how do you decide where to place your focus and your time?
With feed posts, Reels, stories, video and DM's all an option - how do you know which one to use?
In this 10 With Jen segment, you'll hear what each of the above "visibility" features can do to help your account.
Grab your copy of the Vision Success Planner™
It's no secret that we're not fans of New Year's resolutions.
But we are big fans of setting powerful intentions as a tool for goal achievement.
Listen in as we chat about leveraging intention setting as a part of working towards our goals in 2022.
Grab your copy of the Vision Success Planner™
An effective content strategy can make all the difference when it comes to marketing and being visible to the right people.
A well positioned content strategy is one that helps you audience find you and want to build a relationship with your brand. And a content strategy can also help you to make small shifts in tactics that have big impact on your bottom line.
You'll hear the 4 steps we bring our clients through to help them establish a strong foundational content strategy so they can show up confidently in their content and marketing.
Grab your copy of the Vision Success Planner™
Do you set New Year's resolutions for January 1st?
So did we - until we decided that resolutions were not a good fit for ourselves or our business any longer.
Listen in as we discuss how the external pressures of setting resolutions can create frustration and lead to "failure". You'll hear about how we view unresolutions and the best time(s) to set a new intention for your unique life and business.
Grab your copy of the Vision Success Planner™
A lot of entrepreneurs struggle with their content strategy, but it doesn't need to be complicated
And knowing know what not to do is equally as important as knowing what to do.
Listen in and learn about 3 common mistakes business owners make with their content - that are hurting them in the long run.
You'll hear:
- why not having a content strategy is hurting your business
- the 2 types of content creator archetypes
- 3 foundational pieces of a goal-driven content strategy
- why consistency doesn't mean daily posting and what it really means
- how storytelling can transform your content
Grab your copy of the Vision Success Planner™
There's no question that 2021 was a year that required entrepreneurs to think outside the box at times.
But as we move into 2022, it's important to remember the lessons learned to apply them to our businesses.
In this episode we're sharing the 4 biggest lessons we've learned and that we're taking with us into the new year.
Listen in as we chat about:
- how mindset and strategy are not independent factors in determining your success
- why niching down even more is a brilliant financial decision
- taking the first step, even when it feels scary
- why working intention creates more positive impact on your audience
Grab your copy of the Vision Success Planner™
Social media can have a massive positive impact for small businesses and entrepreneurs - but can be confusing to navigate.
Constantly evolving trends and algorithm-changes are making it difficult for small business owners to keep up and leaves them frustrated with their social media results.
But what if we could algorithm proof all of our content? It's definitely possible.
And in this 10 with Jen segment, you'll learn the 6 questions that can help to maintain momentum on social media regardless of algorithm updates.
Think of these questions and tips as a filter you can run your content through so that you know it's going to reach the right people at the right time.
Grab your copy of the Vision Success Planner™
Are you an entrepreneur with a big vision for your business?
Having a big vision is the key to success for any business. However, holding onto that vision can be difficult, especially when things get tough. In this episode, we'll share some tips on how to hold onto your big vision so you can stay motivated and focused on your goals.
Listen in as we chat about:
- why holding a big vision is important for every entrepreneur
- how a vision statement can help guide decision making
- the difference between a mission statement and a vision statement
Links mentioned in the episode
Vision Success Planner™
The Vision Board Course
Let's face it: one of the most frustrating things about content creation as an entrepreneur is to work hard at creating a fabulous piece of content only to have it flop after you hit publish.
Feeling like your social media posts and blog posts just aren't getting enough engagement from the right people is common - we've battled through it too.
But if you're at the edge of wondering if this whole content creation thing is even worth it any more - ask yourself: “What would happen IF everyone who saw/listened got excited? How much richer could their lives become because someone took notice? How much more full could my business be if people took notice?"
Because here's the truth - content marketing is not going anywhere. So a solid content strategy that connects you with your ideal target audience is definitely an activity
And if you want to produce high-quality content that boosts your visibility, then these 3 tips are for you.
Learn what they are and how to use them in your own content strategy!
Looking for the links mentioned in the episode?
Ubersuggest Free Chrome Extension
Google Keyword Planner
Ubersuggest
If you're like many entrepreneurs, it may feel like you have to be perfect in order to run a successful business. You may think that in order to make a good impression on customers or clients, you need to have every detail of your product or service planned out and flawlessly executed.
But the reality is that no business or entrepreneur is perfect, and trying to be perfect can have negative consequences for your business.
Because perfectionism can lead to procrastination.
And a goal not started is a goal that's stalled.
If you're ready to ditch the perfectionism as an entrepreneur - listen is as we chat about:
- why "perfect" is stopping you from achieving your goals
- how "perfect" is a moving target - and why chasing it is a tiring way to run your business
- why the best time to show up and get started is right now
- how chasing perfection adds a layer of stress and what to do when it does
It's not a secret that getting clear on your niche is a great way to get ahead in your business - both from a content perspective and from a sales perspective.
It's also no secret that most people define their niche with a single client avatar at the centre of that niche.
But...is Ideal Client Avatar (ICA) work really the best way to get your message or products to the right people? Hey - if it's working for you, then yes it is!
However - for a lot of entrepreneurs (maybe you included), it's either too narrow or too frustrating to define a single ICA. That's where the Ideal Target Audience (ITA) comes in.
In this 10 with Jen segment, you'll hear:
- why we ditched ICA work and now work within the ITA model
- what the ITA model is and how it is a more wholistic approach than the ICA model
- the 3 circles that make up the ITA model
- how the ITA model helps to define who you're talking to (your ICA) with your content in any circumstance
- why not every ITA or ICA prompt will matter to your unique audience
While making financial investments as an entrepreneur are important - like coaching or professional development - they aren't the only way to make an investment in yourself.
In this episode we're talking about 5 ways you can invest in yourself without needing to break out your credit card or making a dent in your bank account.
You'll hear about:
- why time spent on social media and consuming free content isn't necessarily a waste of time
- 2 proven ways to help build self-belief
- the importance of boundaries as a way to grow your business
- building a support network of people who "get" what you're doing
- why disconnecting from the hustle is both healthy and necessary
Listening on November 29th? Take advantage of our Cyber Monday deal on the 2022 Vision Success Planner™ by clicking here.
Feeling like social media is a time suck - with little return in terms of engagement?
With just a few tweaks in how you're approaching your content - you'll be back in the engagement game quickly.
At the core of every piece of content is your audience - and in order to have them engage - you need to consider the value that your content is adding to their day. Enter the Content Value Stack.In this 10 with Jen podcast segment, you'll hear all about this 4-level content hierarchy, how each level adds additional value for your audience and how you can combine the 5 questions from episode 109 to seriously upgrade your content.
Resources and links mentioned in this episode...
The Copywriter's Handbook by Robert W. Bly
Vision Success Planner™
Follow us on Instagram
Although you are far more than your metrics as an entrepreneur, tracking the metrics and data that matter to your business can mean the difference between reaching your goals or spinning in frustration.
And moving beyond only social media metrics can help both your local and international audiences find you - a key piece of being visible and finding success as a business.
We're chatting in this episode about...
- the 2 free tools you can connect to your website that'll help you stop leaks in your customer experience
- why keyword research can boost your visibility in ways you never anticipated
- how having relevant data can make it easier to make decisions that will help move your business forward
- why understanding what's happening in your industry can help you make better business decisions
Links mentioned in this episode:
Vision Success Planner™
Try ConvertKit for free (affiliate link)
Follow us on Instagram
Building out a content strategy is a big part of creating an audience that is primed to buy from you.
But how does an entrepreneur catch the ever elusive know-like-trust that is so important to social media success?
By using the acronym ACED.
A - Attraction
C - Conversion
E- Engagement
D - Delight
We chatted about the 5 questions that help to generate an endless supply of attraction type content back in episode 109 - and in this episode, you'll hear about the other three branches of your well-rounded content strategy. And you'll hear how we balance each type of content with the others as well.
ACED is the content model we use in our own business over on Instagram. Not following us there yet? Click here to connect with us there!
If you've ever uttered the phrase "I'm so busy" as an entrepreneur, this episode is for you.
So often, we frame busy as a badge of honour. But when busy remains unchecked - it can quickly become a burden and lead to burnout.
We're chatting in this episode all about...
- how being busy feel like a value judgement
- why busy can turn the things you love doing into a task on a to-do list
- how the shift to priority-based planning changed how we run our business
- why the comparison game is creating an unhealthy hustle culture
- noticing how other peoples' priorities are making you busier than you need to be
- why shifting out of busy and into productive brings joy into your life
Looking for the links mentioned in the episode?
Purchase your 2022 Vision Success Planner™
"What the heck do I post today?" is the phrase heard around the world from entrepreneurs who wonder how to create consistent content that their audience is going to love.
And us entrepreneurs, we tend to complicate the answer, searching high and low for content prompts that'll spark some form - any form - of creativity.
But it doesn't need to be as complicated as we make it.
In fact - creating content that your audience is going to love can be simple by asking the right questions. And in this inaugural episode of the "10 with Jen" segment, you'll hear...
- the 5 questions that will help you to create a content bank full of ideas that connect you with your audience
- how these 5 questions will help you to create content that is easily engaged with
- why these content ideas will assist with growing your following or social media circle
- and, how these questions will help to establish authority and expertise while also building trust with your audience
As mentioned in the episode - if you'd like in on our Facebook group, click here to join.
What does visibility mean to you as an entrepreneur?
It's a term that gets tossed around in the entrepreneur space, usually with few truly defining what it means.
A lot would say that it's about being seen in all the places. And a lot might also frame visibility around measurable metrics like reach, following size and engagement rates.
And while neither of those is technically wrong, they don't paint a full picture of what it means to be visible as a brand, business or entrepreneur in 2021.
In this episode we're breaking down...
- why visibility is more than metrics and why it's more than sharing your face on social media
- how to know if you're being visible in today's fast paced entrepreneur landscape
- what the difference is between impact and influence (and which one you should aim to achieve to boost visibility)
- why mindset is a key ingredient of creating visibility
Like this episode? Leave us a 5 star review and share it with an entrepreneur who would love to listen in.
Opportunities can come in many forms - clients, personal development tools, and ideas - to name a few. And seeing, recognizing and acting on opportunities is a big piece of creating sustainable business growth - until it's not.
Because sometimes, what you're presented with as an opportunity is, in fact, a distraction from forward motion in your business. We like to think of them as business squirrels - pulling you from your current path and setting you in a whole new direction. And while sometimes it's necessary, it can completely derail you from the path that was taking you to a beautiful outcome.
But what's the best way to figure out if an opportunity is actually a distraction (like a wolf hiding in sheep's clothing)?
That's exactly what you'll hear in this weeks episode - discerning between true opportunity and disguised distraction (and what to do when you discover an opportunity has been a hidden distraction all along.
So if you're feeling bogged down in a sea of opportunities that are starting to feel like a burden, join us in our conversation this week and learn how to find the distractions that are dressed as opportunities.
There are 3 versions of you - the past, the present and the future. In reality, they all exist in the present moment and have an impact on decision making and how you show up in your business.
We're chatting this week about how to capture each version of you and empower them in the present so that you can move confidently forward in your business.
Looking for the Vision Success Planner™ - click here to view the 2022 collection.
Are you setting up your day for success - profit wise?
Generating an income and profit are an essential part of running a sustainable business. But what kinds of activities should you focus on to maximize your day to make money, in addition to making an impact?
We're chatting all about maximizing your day for profit in this episode - exploring...
- rest and why we consider it an important part of a profitable business
- the 2 types of income producing activity that will help to maximize your day for making money
- why direct income producing activity (one of the types) can feel scary to include and a quick way to reframe it
- one quick exercise that you can do today to start prioritizing profit in your business
Haven't purchased your copy of the Vision Success Planner™ yet? You can check it out by clicking here. We can't wait to see what cover you choose!
Businesses undergo evolution as a natural part of their lifecycle - but what does it mean to consciously make that evolution?
It's no secret that 2020 was the year of the pivot - but it left lots of entrepreneurs wondering "well, what's next?"
Listen in as we chat about what it looks like to consciously evolve your business and how we've made the shift away from the pivot to embracing the evolution of our brand and business.
Other peoples' priorities can sneak in to your goals, your actions and your daily habits and wreak havoc on your ability to effectively work towards what's most important to you.
Listen in as we discuss how to identify other peoples' priorities sneaking into your goals and daily actions - and how to manage them.
It's no secret that happy clients will help build successful and profitable businesses. It's also no secret that "underpromise but overdeliver" is a time-tested tactic that works extremely well to gain customers, keep them and then keep them coming back for more.
But what happens when you move from strategic serving into people pleasing behaviour?
That's what we're chatting about this episode!
Scarcity (a type of urgency) is one of the psychological triggers identified by Robert Cialdini in his book Persuasion and has been widely adopted as a marketing and copywriting tactic.
But heres' the thing, urgency can either take a great offer and make it sell like hotcakes - or it can make potential clients run in the other direction. Because urgency and scarcity used without integrity and authenticity can make readers and sellers alike feel 'icky' .
You can make use of urgency and scarcity inside of your marketing without resorting to sales tactics that feel incredibly out of alignment with your core values as an entrepreneur.
Listen in as we discuss how artificially inflating urgency or scarcity can damage trust with your audience and how to use urgency in full integrity so that your audience feels informed to make a purchase decision they feel good about.
Where do you start when you don't know where to start? The beginning, the middle or the end?
Well - the answer might be any of those points. And that's exactly what we're talking about in this episode.
You'll hear about:
- how getting started without a complex plan is sometimes exactly what you need to do
- what reverse engineering can do for your goals (hint - it'll make the process a whole lot easier)
- the simple question you can ask yourself (at least 5 times) to really reach your core motivations for a goal (and help you figure out if it's someone else's goal for you in disguise)
- when it's ok to lean on other peoples' frameworks or processes for goal-getting
Problems in business - we've all got 'em. And we all want to solve them.
Thinking outside the box (with creative problem solving) is a key skill in managing problems and implementing solutions that make sense.
We're chatting today about some the things we do inside our business to "think outside the box" when faced with coming up with creative solutions
Celebration of all your wins - both big and small - are key in taking your success to the next level. But it's often an afterthought for a lot of entrepreneurs.
Reframing success and celebration as gratitude can help to acknowledge everything you've achieved and learned on your journey to getting your goal.
If you're seriously looking to go from busy to productive - then batching is about to become your productivity BFF.
Batching - a process that groups the same task together - is a serious game changer when it comes to working in your business. It allows you to work ahead AND work more efficiently.
And not only does it mean working more efficiently, it allows you to work with consistency and creativity.
There's no doubt about it - your daily decisions are the key ingredient of your success. But how do you make decisions on a daily basis that amplify success?
We're digging in deep on making daily decisions in your business including...
- the 3 things that your high priorities must align with
- what to ask when a to-do list item seems stuck (or you can't get it off the ground at all)
- how to figure out what to put on your high-priority list
- why incremental habit upgrades are just as powerful (if not more!) as radical shifts in your work day
There's no question that developing a success mindset is crucial to achieving your goals - but sometimes there's a stone in those gears. And we call them mindset gremlins - those unwanted beliefs that creep in at the most inopportune of times and add roadblocks to success.
In this episode, we're diving in on 3 mindset gremlins that we've evicted in our own business.
Every goal needs action to move from idea to done - but far too often the path from start to finish gets overcomplicated.
But moving from point A to point Z doesn't need to have a complex achievement structure. And while achieving your goal will certainly have more than 4 tasks to complete, you can speed up achieving your goal by breaking it down into 4 larger steps.
In this episode we're breaking down the 4 step process that we bring every single one of our business goals through.
Want a realistic look at how much time it's really going to take to achieve your goals?
Tracking your time is an incredible exercise that helps you to figure out your most productive time of the day. It's a zero judgement way to reflect on the best way you work, the best time you work, and how many hours you truly have to dedicate to your goals.
In this episode you'll hear:
- how time tracking can help you turn a busy day into a productive day
- why trying to fit into the productivity mold of other entrepreneurs will
- why there is no "bad" or "good" way to spend your time
- how knowing your most productive time of day can make your goal-getting timeline expectations more realistic
Discover the 2022 Vision Success Planner™
Releasing control - aka detaching from the outcome - is one of the most difficult things to do as an entrepreneur. It takes constant practice and a commitment to reframing failures as opportunities for learning.
But it's a skill that has an incredible return on emotional investment.
In this episode you'll learn:
- why it's so hard to detach from the outcome and release control in your business
- how releasing control and detaching from an outcome can lead to more success
- why outcomes should never be placed in only a "failure" or "success" column (and what to do instead)
- how releasing control does not mean that you're no longer in control
- why trusting yourself and others is the key to unlocking exponential growth
Download the July Vision Success Planner™ Trial
Discover the 2022 Vision Success Planner™
It may seem like this is an age old debate - when it comes to finding success as an entrepreneur, which is more important; mindset or strategy? Or are they equally important?
In this episode you'll hear:
- how mindset and strategy can (and should) co-exist inside your business
- why an imbalance between strategy and mindset is not only OK, it's healthy
- what to do when mindset or strategy are holding you back from moving forward on your goals
Download the July Vision Success Planner™ Trial
Discover the 2022 Vision Success Planner™
Which comes first, the plan or the action? A little like the chicken and the egg scenario, it's not a clear cut answer.
Sometimes quick and decisive action without a prior plan is the right path. You've probably heard the phrase "action creates clarity" - and it's true.
And sometimes building out a full-blown plan first is the path that will lead to the greatest chance of achieving your goal.
In this episode you'll learn:
- when immediate action without a solid plan can work in your favour
- when a solid plan is likely to have a positive impact on your goal-getting
- how writing down your goals has the potential to have a huge impact on getting them
- how to get started with creating a plan to achieve your goals
Download the July Vision Success Planner™ Trial
Discover the 2022 Vision Success Planner™
Launching any product or service and seeing it through to profitability is a huge piece of being an entrepreneur. It often requires a learning curve that needs repeating to get better launch after launch.
Physical product launches come with their own unique set of challenges and opportunities. It's a process that we've done with our Day Planner multiple times - and one that we get better at each time we do it.
We're chatting this episode about the 3 biggest lessons we've learned (and will continue to learn from) as we've scaled up the sales from the planner to sold out in 2021. But these lessons also apply to services and digital products as well - it's a don't miss episode if you've got a product in the pipelines.
Download the July Vision Success Planner™ Trial
Discover the 2022 Vision Success Planner™
If you're looking to take your productivity to the next level, it might seem counterintuitive to schedule in time to rest through your day.
But it's an often forgotten ingredient in the productivity pie. Focused work is only one small slice of that pie but it gets an awful lot of attention.
In this episode we're discussing the importance of building in rest day to day, but also over longer stretches - and why being mindful of resting and taking breaks is a boost to your productivity and success.
Entrepreneurs face a huge amount of pressure to hustle and be more productive and often turn to multitasking to manage their day.
But did you know, multitasking reduces time efficiency by up to 40%? It's a wild statistic, we know! But that's a lot of time when you want to achieve a goal quickly.
In this episode, you'll hear all about...
- Why multitasking is the enemy of productivity
- How it negatively impacts your creative flow
- The mechanics of multitasking (and why it slows down your goal achievement)
- 3 antidotes to multitasking that will boost your efficiency - we use these every single day in our business
Schedules - one of the least sexy topics in entrepreneurship. But also one that has an incredible return on investment of you time. A schedule allows time and space to do both the things you need to do as well as the things you want do as an entrepreneur.
We're discussing the 3 things that we believe every entrepreneur needs to have in their daily schedule (along with some of our real life examples).
So often, entrepreneurs measure success in terms of external metrics. We're tackling this phenomenon today - and why it's not necessarily the best way to define success.
So if you've ever struggled with the comparison game - this episode's for you!
Its time for you to redefine success on your own terms - you (and your business) deserve it.
The Vision Board Course
Moving forward on your goals in your business requires you to take action - but what do you do when you lack either motivation or know how?
We're answering that in this episode - a discussion on how racking up the little wins early in a process leads you to more confidence and an avalanche of productivity.
"Done is better than perfect" (but is it?)
We've all heard the above quote. But we take a slightly different approach to the done vs perfect conversation. We believe that "done to the best of your ability is better than perfect".
Listen in as we discuss how we define "perfect", knowing how to break the rules effectively, and imposter syndrome (that obnoxious pervasive success gremlin that holds people back).
The Vision Board Course
Passion and profit do not need to be mutually exclusive - instead, consider them together. Because when your passion is expressed properly, you can generate profit (without ignoring the human element in business).
Listen in as we chat about transforming passion into profit.
As huge fans of systems - we wanted to have a discussion about creative flow within systems and whether creativity gets stifled inside of processes.
Listen in as we tackle...
- why systems create space for more creativity
- how to reframe systems so they don't feel as rigid
- how even non-traditionally "creative" (like science) industries rely on systems to innovate
Marketing does not need to be overwhelming. With a systematic approach to tackling the wide world of marketing your offer you can make sales more consistently.
We're talking today about the three most important things you need to make more sales...matching your message to the right market at the right time.
What exactly do these terms mean? Aren't they the same thing?
They are completely separate (yet still related) necessary groups of activities - but your business does rely on both for growth.
Listen in as we share which one earns you money - and which one keeps your business growth stable. And how to make sure they are as balanced as possible.
Your business needs you to show up and take action in order to be successful - but sometimes you lack the motivation. Or sometimes you don't know why you're not doing "the things".
It all comes down to your subconscious - and how your relationship with it shapes decision making.
Listen in as we go beyond the neuroscience of motivation and share some actionable strategies to break through inaction (strategies we use every day in our own business).
There's a lot that the world still doesn't quite "get" about introverts and today we're having a discussion about the need to be alone vs. loneliness - particularly as an introvert.
Hustle culture - aka "work, work, work until you succeed" is one of the most dangerous belief systems for introverted entrepreneurs.
Int this episode, we're breaking down why leaving behind hustle culture is one of the most important things you can do for your business - and your belief in yourself as an entrepreneur.
We love a good to-do list - but they can quickly get overwhelming. You can take back control of that list with this easy strategy...
Putting all those tasks into the proper spot: ditch it, delegate it, delay it or do it.
The 4 D's of getting that to-do list under control - and we're talking all about how this strategy is the perfect stepping stone to improved productivity.
And - we're giving some clarity about how to manage the "do it" column tasks by taking a priority based approach to getting all those tasks done.
Goals - everybody's got 'em. But are they set up in a way that makes sense for your business right now.
You've probably heard about SMART goals before - and maybe even tried them out.
They're at the core of all of our programs here at Success and the Shy Girl and we're going to share why we think they're such a powerful goal-getting tool.
We're starting in on a new series - Marketing for Introverts.
And in the first episode of this series, we're talking about offers and sales pages from an introvert perspective.
Listen in as we have a conversation about:
- why having a plan in place to market your offer is crucial for introverts
- how you define the people you do business with (are they customers or should you consider them clients instead)
- 4 key things your sales page needs to accomplish
- why we've now started creating sales pages long before we ever create any content for our offer (and why you need to consider this reverse approach as well)
We had a question (actually a comment) which we know often runs through the minds of introverted entrepreneurs - and we know this because this is at the core of the work we do with clients.
"What if I'm too introverted to be successful in my business?"
In this episode we're breaking this question down - and giving some strategies to challenge this belief.
Because spoiler alert - your introversion is a powerful tool for business growth, not a flaw that needs fixing.
Your introversion is a wholly unique experience - a single element of your personality which the world around us has boiled down to some seriously inaccurate misconceptions.
We're diving deep into our own unique experiences of introversion in this episode - and chatting about how the wider world around us gets introversion all wrong when they talk about it.
Listen in as we chat about how our introversion has shaped our lives as adults and as entrepreneurs.
The words you use when framing your work as an entrepreneur matter. And they matter greatly.
We're chatting in this episode about one specific phrase that seems to be popping up more and more, particularly on social media. And while well-intentioned, the phrase "Dream Chaser" could be stopping you from crossing the finish line on your goals.
Are you stuck on the hamster wheel of content creation - staring at a blank screen wondering what to write record?
Wonder no longer - these 3 ideas (all free and easy to implement) to find content inspiration will guarantee you'll never run out of ideas again!
Love the content on this episode? Leave us a review letting us know!
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We love the topic of manifestation - and like a lot of things in our business - our beliefs have continued to evolve around the topic.
We're chatting today about why the Law of Attraction is not the only piece of the manifestation puzzle - and why you need to be an active participant in the manifestation process.
The book Lisa mentions this episode is called "It's Not Your Money" by Tosha Silver
Love the content on this episode? Leave us a review letting us know!
Learn more about GAIA coaching
Passive income has an allure that makes many people see it as the holy grail of entrepreneurship - but (a) does it really exist? and (b) how do you accomplish it?
We're diving into a discussion about passive income and why we've reframed it as recurring income.
Listen in as we bust three of the biggest myths about passive income on today's episode.
Love the content on this episode? Leave us a review letting us know!
Learn more about GAIA coaching
We ditched New Year resolutions a few years ago - but we've adopted some new practices to usher in the new year and set us on the right track.
You'll hear about the four main reasons we've moved away from resolutions (and they're also partly why resolutions might be abandoned) - and how we now handle the transition into the new year.
Love the content on this episode? Leave us a review letting us know!
Learn more about GAIA coaching
With 2021 finally arriving - it's time to set up some rock-solid goals, plan for action and get clear on income goals for your business.
We're sharing the framework we use for ALL of our goal-setting and goal-getting - the GAIA method.
What's on this episode?
- How to set aligned goals and make them SMART
- Why taking aligned action is so important
- How income is an important ingredient to consider in your unique success formula
- What to do when you're getting stuck on taking action
Love the content on this episode? Leave us a review letting us know!
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2020 has been a year that no one could have accurately predicted. With its many twists and turns, businesses faced uncertainty - and an opportunity to build resilience.
We're digging into some of the greatest lessons we're taking with us into 2021.
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Systems and workflows might sound boring - but they could be the magic ingredient to opening up space and time to do more of what you love in your business. We're chatting about why systems are so important for introverted entrepreneurs.
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Can we chat about the word "NO" for a minute? No is an important word for any entrepreneur - especially those of us who are introverts. Knowing when and how to say no helps create healthy boundaries - and can help you move your business forward in alignment with your priorities, dreams and goals.
But there's an equally important word that you need to embrace as an entrepreneur. YES.
And we're tackling the art of saying "yes" this episode.
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This holiday season is like no other - and navigating this busy time presents some unique challenges and opportunities for introverts. Being in the midst of a global pandemic adds an entirely new layer to navigating energy this season.
Listen in as we discuss:
- how this year looks different - particularly as an introverted entrepreneur
- a few tips to help you actively protect your energy this season
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Barriers come in two flavours - truths and beliefs.
And knowing the difference between them is crucial to overcoming them.
Listen in as we discuss:
- why focusing on hustling harder is not the only thing required for success as an entrepreneur
- what to do to identify limiting beliefs
- recognizing the difference between barriers that are truths and the ones that are beliefs
- what to do with barriers that are external and out of your control
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Goals are a necessary ingredient to success in business - but if you've ever set a goal and then gotten stuck while trying to achieve it this episode is for you!
Listen in as we discuss:
- why entrepreneurs sometimes stall out while working towards a goal
- the questions to ask yourself when you're NOT taking the actions you know will help you achieve a goal
- the basics of reverse engineering a goal so that it makes it easier to achieve
- what to do when your goal requires a skill that you haven't learned yet
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Launches, by their very nature, can be complex and often leave entrepreneurs feeling exhausted. But they don't need to be so overwhelming - and there are a few things that introverts can do to ensure a little bit more ease and energy through a launch.
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Offers are the backbone of your business - and getting them right so they sell well does not need to be complicated!
We're touching on some offer basics today including:
- The two approaches to offer creation you can take
- How to decide whether to create an evergreen or limited time offer
- Deciding on how to price your offer
- What constitutes an offer bonus and what a bonus should do for your customer to help make your offer a "no-brainer"
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Even with a LOT of moving pieces, launching your next product, offer or service does not need to be overwhelming.
Listen in and learn four of the fundamentals you should have in place if you want your launch to flow more smoothly and succeed.
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Community is a key element of success for introverted entrepreneurs. Wondering how?
That's what we're chatting about this week.
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We're sharing Success and the Shy Girl's birth story this week and how we have created systems inside of our business to help us get ahead - and protect our energy so we show up as our best selves when we're working in our business.
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Flexibility is an important skill to develop as an entrepreneur. We're chatting this week about why it's so important and the elements you need to consider when developing your flexibility muscles inside of your business.
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It's an anniversary party - Success and the Shy Girl Podcast style! And you're invited ❤️
We're sharing some of the biggest lessons we've learned in the last year of our business - and some of them are juicy...
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We're moving into the busiest retail season - and as an entrepreneur, it's the perfect time to power up your productivity. Move into the fall and winter holiday season energized and ready to tackle the busy...and turn it into productive.
In this episode, you'll hear:
- four of our best tips to turn busy into productive
- why productivity can look different for every entrepreneur
- how boosting productivity can end up helping to protect your energy as an introverted entrepreneur
Love the content on this episode? Leave us a review letting us know!
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Launching a product a service means having a lot of moving parts going all at once - and it can feel daunting to plan. But as we move into the biggest sales season, having a solid launch plan in place is incredibly important.
In this episode, you'll hear:
- six of the elements you need to have sorted before you officially launch
- a question to ask yourself about your sales copy so that it is effective
- what makes an offer - and it doesn't always mean solving a "problem" for customers
- why having a sales funnel benefits your customers
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There is immense power in understanding, responding and, embracing your purpose.
In this episode, you'll hear:
- how passion is not a linear experience
- why recognizing your passion and purpose is a pathway to success
- how recognizing your passion and purpose can lead to new avenues of income
- why passions evolve and why humans may hesitate to embrace the opportunities their passions present
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Networking - something that makes a lot of introverted entrepreneurs exhausted in advance. We believe it's a necessary tool for growth, but it doesn't need to feel overwhelming.
In this episode, you'll hear:
- why networking is necessary for business growth
- how to build in time for recharging after a networking event
- what networking is - and what it isn't (and how that is a relief for introverts)
- why networking the right way as an introvert can be a tool for business growth
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The word money can create any reaction from dread all the way through excitement. But it's an essential ingredient for entrepreneurs because it is the tool that can keep a business from moving forward or not.
In this episode, you'll hear:
- why keeping track of money in your business is so important
- the reason why having a separate account for your business - whether it's your full-time income or not - is crucial
- how income-producing activity does not only mean just asking for a purchase
- what to track if you're not seeing the growth in your bank account you want to be seeing
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If you have a never-ending to-do list that never seems to get any shorter - this episode is for you!
Priority blocking (planning based on priority) is an incredibly powerful strategy to not only getting things done - but to getting ahead in your business.
In this episode, you'll hear:
- how to figure out what priorities should be tackled first
- why busy work is hurting your business growth and why it's so easy to get distracted by busy work
- how priority blocking can put you ahead in your business and why that's a VERY good thing as an introverted entrepreneur
- how priority blocking can help create healthy boundaries around your time and space
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This is a frank discussion about both alignment and balance and how they have been misconstrued in the online entrepreneurial space.
In this episode, you'll hear:
- what are alignment and balance - and why they aren't the same thing
- why alignment isn't always easy (and why it's not meant to be)
- how balance is mostly a myth when looking it at it from a very traditional business sense
- what true alignment has to do with your energy as an introverted entrepreneur
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Are there really any truly unique ideas in business left? YES! And they can even come when you spin an old and trusted strategy in a new direction. Introverts can have an advantage in creativity mode - all that time spent in our heads. But it can also lead to overwhelm and inaction - and we're chatting about that today.
In this episode, you'll hear:
- why a remixed strategy can lead to a new and innovative idea
- how your experience and life give your idea a new flavour that will appeal to your audience
- why a fast-paced and growing online space is ideal for launching a new product or service
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There are moments that you'll face as an entrepreneur - moments when you need to decide whether to continue forward, push pause or make a pivot in some piece of your business.
In this episode, we're chatting about what pausing and pivoting can look like including:
- why you might need to pause or pivot
- how pausing or pivoting can improve your ability to serve your audience
- why not every pivot needs to be a full 180-degree shift
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Every entrepreneur is susceptible to becoming energetically hungover - but introverts are more susceptible to the effects of overdoing it in their business from an energetic perspective.
In this episode, we're diving into a discussion about introvert hangovers and managing your energy as an entrepreneur - we touch on:
- why introverts are more likely to feel the effects of an energetic drain
- how it's not only social interactions that can trigger an introvert hangover
- why and how launching an offer looks different for introverted entrepreneurs
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Comfort zones are lovely and exist to keep us safe. But they're not meant to be static.
In this episode, we're talking about comfort zones:
- how they can keep us safe, but also keep us from growing
- why sometimes it's not your comfort zone you're actually pushing against
- how introverted entrepreneurs are conditioned to believe that if we just stepped outside our comfort zone we'd find success
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Being an introvert while building a business can feel exhausting. But with the three adjustments to how you're managing your energy we talk about in this episode - you can show up in your business
In this episode, we're breaking down:
- the importance of different types of boundaries
- how batching frees up several hours of working time every week for us
- the value in organizing your work time into tasks based on priorities instead of other methods of time management
- when it's time to re-examine your priorities and why reviewing priorities periodically is especially important for introverted entrepreneurs
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We're going back to some basics in this episode and exploring what it really means to be an introverted entrepreneur.
In this episode, we're breaking down:
- what is introversion
- why introversion is not the same as shyness
- what does it actually look like to be an introverted entrepreneur
- why introversion is a beautiful business partner for entrepreneurs
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Sales can feel like an overwhelming prospect - particularly for introverted entrepreneurs.
So we're breaking open sales - and diving into the three key "C"s that will help unlock the mystery of sales, and, when mastered, will boost your sales figures.
In this episode, we're breaking down:
- the three "C's - confidence, clarity and consistency.
- What those look like in practice
- Why these three "C"s are crucial to a successful sales process
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If you've been in business for any length of time, you'll have figured out that launching an offer is both an art and a science.
And it's sometimes overwhelming - especially for introverted entrepreneurs. Launching doesn't need to be scary or overwhelming. It can be calm and done in a way that is aligned with your energy as an introverted entrepreneur.
But in a world where introverts can feel like their voice is not heard, there are three common mistakes we see them make when launching an offer.
In this episode, we're breaking down:
- the top three mistakes that introverts make when launching an offer
- why you should get in front of people and build a connection before you ever try to make an offer
- how trying to serve everyone will crowd out the people you truly want to work with
- what to say when someone says "that's too expensive"
- why other people's limiting beliefs about money should never be a factor when valuing your worth - and ultimately what you charge for your offer
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There is a lot of discussion these days around the need to be authentic when marketing a business.
We believe that authenticity has become a bit skewed, especially when looking at authenticity through the lens of marketing.
In this episode, we're breaking down:
- what authenticity is and what it isn't
- why authenticity may not be the magic ingredient that online marketers make it out to be
- the difference between authenticity and integrity
- why authenticity in marketing should be balanced with integrity
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Marketing is an essential ingredient to running a profitable business. But marketing can feel like an overwhelming topic to tackle and take on - especially for an introverted entrepreneur.
But marketing is not sneaky, it's not rude and it's not about the hustle. It's about solving a problem - it's a generous act.
In this episode, we're breaking down:
- what marketing is and what it isn't
- where to start in your marketing strategy
- why not everyone is your ideal client
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May the Fourth be with you...
Just like the Force in Star Wars, energy is neither good nor bad. But our interpretation of it can make it feel that way. And energy should feel good in your business.
In this episode, we're breaking down:
- why energy is important (especially for introverted entrepreneurs)
- managing the energy around you (and why we believe that anyone can tap into empathic abilities)
- managing your own energy inside your business
- aligning your energy with your action inside your business
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Personality tests...we're not talking those fun quizzes you find on Facebook (we see you Buzzfeed...) but rather, some time tested ways to explore your strengths.
In this episode, we're breaking down:
- why personality tests should play a role in your business
- a list of tests we have found valuable in our own personal development
- our top two favourite tests you can take for free to truly understand your strengths
- a mini-dive on what Human Design has meant for our business
And we promised you some links...
We're not associated with these sites in any way, so make sure you understand their terms of use :)
For free Myers-Briggs testing we love to recommend 16 Personalities
For your free Human Design chart, we recommend MyBody Graph
For a free numerology calculation, we love using MyCafe Astrology
For a free natal chart, we use Astro Seek
Looking for your enneagram? Truity has a great free report.
This is a paid report - but jam packed with good information!
Gallup StrengthsFinder
And here's a free alternative to the Gallup test - the High5 Test
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Being a multi-passionate entrepreneur can be both exciting and confusing - what direction should you take your business(es)? And what do I focus on?
As multi-passionate entrepreneurs ourselves, we understand the desire to do it all so in this episode we're taking on some of the issues that multi-passionate entrepreneurs face.
We're breaking down:
- what it means to be multi-passionate
- the importance of a consistent core brand across businesses
- the myth of balance (it's not what you think it is)
- why saying no is sometimes necessary, even when you're multi passionate
- the importance of resting and recharging
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E-mail lists are one of the most powerful marketing tools available to businesses.
They are not not built on borrowed webspace like a social media account and it's algorithm proof. And it's the ultimate online business relationship building tool you have.
We're breaking down:
- what you need to start an email list
- three things that your Opt-in needs to have
- what it means to serve your audience
- why unsubscribes shouldn't worry you
- some tips to writing emails for your audience
- why a massive list is not necessarily better (hint : it has to do with engagement)
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There's a lot of talk about resilience right now - and we're helping you to get clear on what that actually means (and what it doesn't).
We're also sharing with you the two biggest ways we're building our business right now to be resilient and how we're maintaining momentum.
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Drawing parallels between growing your business like a garden, we discuss how NOW is the time to plant seeds in your business.
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When the world is facing uncertainty - it's easy to become distracted or feel defeated in trying to move your business forward.
We're tackling this big topic in a very easy to digest format that will be easy to implement in your own business.
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Is staying in the comfort zone of a current mindset stopping you from moving forward in your business?
We're chatting all about that in this episode!
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In this episode we break down the five things we consistently see impacting the bottom line of the women we work with - and what to do about it!
Here's the link to Canva if you've never checked it out before!
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If you're feeling stuck because you know WHAT to do, but you just aren't doing it, you need to listen to this episode.
We're breaking down the two reasons this is happening.
And because we don't believe in leaving you hanging without something to take action on, we're giving you four questions you should be asking yourself when this is happening.
We've jammed a lot in here - but we're giving it straight to you - so grab your notebooks and take notes!
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FOR REAL! You are a unique voice in your industry - and we're chatting today about exactly that. You really don't need to be an expert to get started as an entrepreneurship. That expert status comes with doing and learning.
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Have you ever heard that you become most like the 5 people you spend the most time with?
Well - there's some truth to it. Listen in as we chat about why it's important to surround yourself with people that believe in you and are your cheerleaders! We're also talking business partnerships too - and how we came to land in a business partnership together.
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We're digging in on money mindset today. If you aren't earning what you want or you aren't charging what you're really worth (and you're worth a whole lot!) - listen in as we chat about money mindset for the introverted entrepreneur.
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We came across a great quote in a grade 8 yearbook - listen in as we discuss the wisdom that our 13 year old selves had - it was pretty good advice for current day!
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Excuses can stop us from taking action - we're chatting today about identifying and squashing them so your business actually moves forward!
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We've been teaching and coaching women through building powerful vision boards for a while - in fact, that's how we started our business!
Today we're sharing five of the best reasons to create a vision board.
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Our two best tips that will help you step into your business and stay energized as an introvert!
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Today we're chatting obstacles - and how to begin the process of overcoming them.
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Know what to do - but you're not taking action?
Listen in as we discuss the art of getting started!
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This one is all about clutter - physical and mental.
And how that physical and mental clutter are related.
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Grab your notebook for this one!
We're sharing our best reflections for 2019 that you can take and reflect on in your own business - and we're doing it so that you can set your 2020 up for ultimate success.
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We're all about a busy December retail and business season for entrepreneurs - it's a great way to boost your bank account and expand your network.
But when you're an introverted entrepreneur, this season can drain you. We're taking a deeper look at how to cope with the energy in December and talk strategies for tackling that energy in a way that means you're ready to show up energized on your first business day of 2020.
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Chaos as an introverted entrepreneur is inevitable, but how you navigate that chaos is key in coming out on the other side with a beautiful result.
Listen in as Lisa and Jen break down managing chaos in your business, whether it's brand new or a decade old.
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Sometimes the littlest things can have the biggest impact on your life and business. We invite you to listen in - we're dropping some pretty great tips in this episode.
These are tips that we weave into our own business - so we know how valuable they are!
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For far too long self-care has been regarded as an activity that happens in addition to your business. Listen in as we talk about self-care as a business strategy - and why it's so important to regard it as an important part of your business as an introvert.
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Listen in as Jen and Lisa discuss (in part three of a three-part series) how introversion can be a superpower.
Learn the next three superpowers that introverts bring to the entrepreneurial game - and how to counter the dark side of each superpower. And then learn how to maximize each superpower to your advantage.
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Listen in as Jen and Lisa discuss (in part two of a three-part series) how introversion can be a superpower.
Learn the next three superpowers that introverts bring to the entrepreneurial game - and how to counter the dark side of each superpower. And then learn how to maximize each superpower to your advantage.
The book we reference is The Introvert Advantage by Dr. Marti Olsen Laney if you want to learn more about the brain science of introversion. It's a great (and easy to digest) read!
Listen in as Jen and Lisa discuss (in part one of a three-part series) how introversion can be a superpower.
Learn the first three superpowers that introverts bring to the entrepreneurial game - and how to counter the dark side of each superpower. And then learn how to maximize each superpower to your advantage.
Join us as we discuss the four to-list relationship archetypes and learn how each archetype can uplevel their to-do list to get it working for them!
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Boundaries are incredibly business necessity - particularly as an introverted entrepreneur. Listen in as we discuss:
- 4 signs that your boundaries might need some clarity (aka signs of overwhelm)
- Who you should start setting boundaries with (today!)
- How priority setting can help you set boundaries (they really do go hand in hand)
- The three questions to ask to identify other people's priorities on your to-do list
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We all think we know what introversion is. People only need to look as far as social media to discover there's a deep misunderstanding of introversion. It's not about being anti-social, people-hating hermits. In fact, we're not any of those things - and we think it's time to change that conversation.
Join us as we have a conversation about what being an introvert actually is - and what it isn't. And after years of building businesses as introverts, we want to make sure that our fellow introverted entrepreneurs feel seen, heard and understood.
Consider this a crash course on introversion - and why it's so important to ensure you're making sure your need for downtime is prioritized when working in your business.
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