Samata is a British born Ghanaian entrepreneur working across fashion and media. The published author (The Fashion Designer’s Resource Book – Bloomsbury Publishing), writer (The Guardian, VOGUE, Huffington Post) and designer is also known for her work as Global Director for Suzy Amis Cameron’s Red Carpet Green Dress campaign, showcasing sustainable fashion on the red carpet at the Oscars every year. She is one of the faces of Lancome’s Teint Idole #MyShadeMyPower campaign. SAMATA on Fashion, Women, Culture and Life covers Samata's interviews, social commentary, THE TRIBE movement she founded to empower women and much more.
It’s remarkable how many industries rely on agriculture which is why collaboration is key to unlocking uptake on the regenerative journey. In Episode 4 of The Hot Potato podcast, we delve into the sometimes-unexpected connectivity of the food and fashion worlds. Tune in now to find out more about the power of cross-industry collaboration, as[...]
Environmental Justice Session with Dr. Astrid Williams and Samata Pattinson The Environmental Justice program works to build healthier communities by addressing issues such as the elimination of oil drilling, the exposure of toxic chemicals in our personal and hair care products, and more. Published 17th August 2023
Publication: Conscious Chatter RCGD Global’s Sustainable Style Guide & how it’s being distributed to all attendees of Academy events this Oscar® season & the power of generative conversations Story: RCGD Global’s Sustainable Style Guide & how it’s being distributed to all attendees of Academy events this Oscar® season & the power of generative conversations Journalist: Kestrel[...]
Publication: National Public Radio (NPR) Story: Sustainable fashion will be in the spotlight at this year’s Oscars red carpet Journalist: Ayesha Rascoe Published: 12 March 2023
A dynamic and driven sustainability advocate and CEO. Samata is an early adopter of the sustainability conversation, and has been steering Red Carpet Green Dress since 2011, joining the company initially as Campaign Director, progressing to Vice President, before being named CEO in 2019. Samata’s vision for Red Carpet Green Dress focuses on the longstanding[...]
Two of our time’s trailblazing female leaders Samata Pattinson, CEO of Red Carpet Green Dress, and Omoyemi Akerele, Founder and Executive Director of Lagos Fashion Week and Founder of Style House Files, meet to discuss fashion’s influence on lifting the African continent, social justice and privilege, policy, and the broader definition of value. Together, they[...]
Samata is the CEO of Red Carpet Green Dress. Through collaborations, events, and celebrity ambassadors, Samata and her team are bringing sustainability into the spotlight of fashion and apparel. As an experienced journalist and fashion designer, Samata has been preparing for this role for years, and her message of sustainability is more important than ever.
Hosted by filmmaker, Mia Asante, Do your thing is a weekly conversation with fabulous people discussing all things passions, side hustles, and small business. Each week we discover how they got started, why they love what they do, and share tips and tricks for anyone hoping to do their thing in the world!
Today our guest Samata, CEO of Red Carpet Green Dress is here to tell us all about what her organization is up to, and give us insight into why luxury design is important in the sustainable fashion realm. Samata is a British born Ghanian entrepreneur working across fashion, media and entertainment. She is the author[...]
This episode of Brown Girl Green is focused on sustainable fashion. We discuss if/ why sustainable fashion is the path forward away from throw-away culture and mass over-consumption of clothing in modern society. Despite the benefits of more “sustainable” or environmentally friendly fashion, there are still a lot of gaps around diversity, equity, and inclusion[...]
Every part of society has a vital role to play in protecting nature. Business has not typically been an ally to biodiversity, but this could be changing. This week’s guests are Samata and Marie-Claire Daveu. Samata is the CEO of the Red Carpet Green Dress campaign. Marie-Claire is the Chief Sustainability Officer at Kering, a[...]
Cora sits down with the amazing Samata, CEO of Red Carpet, Green Dress, to discuss Samata’s work towards a sustainable future of fashion and her work with Suzy Amis Cameron to make the red carpet a more conscious entity. Samata and Cora also discuss the importance of female empowerment and leadership in business to create[...]
In episode 201, Kestrel welcomes Samata, the CEO of Red Carpet Green Dress, to the show. A women-led global change-making organization working from ‘moment’ to movement, Red Carpet Green Dress creates awareness by showcasing sustainable fashion on the red carpet. A British born Ghanaian entrepreneur, Samata is also the founder of THE TRIBE, a women’s[...]