Amplify My Impact: Recent Episodes
Kaci Brown
Your impact...it matters. This is not because what you are remembered for is at the forefront of your brain. No. Your impact, the amount of lives you change and the progress you allow the world to make is going to always be what drives people like you and I to feel fulfilled. We are different from the rest of the entrepreneurs out there because the "hustle and grind" doesn't inspire us to boast about what we do. No. The "hustle and grind" is our calling to stop living small and instead daring to be the change makers that this world needs. We live in a world of tremendous opportunity with leaders of our communities taking every false belief out of our way through funnels, paid traffic, and even organic traffic. The amount of resources out there for impact-driven individuals like you and me is hard to even count. I want to make sure that you have access to everyone of these. I am going to be interviewing top entrepreneurs who will help us to leap over the fire of insecurities and false beliefs so you to can "Amplify My Impact"
When desperate situations arise, we start to get desperate in sales or money. That's the start where we compromise our values. But when we're committed to remaining true to ourselves and our authenticity it will lead us not only to being a successful entrepreneur but also an individual that succeeds in authenticity. Kristen McCall believes that you're winning when you're serving. She founded the blog, Graciously Authentic. She's also an experienced Marketing, Public Relations, Social Media, Business Coach, Writer, and Technology professional. In this episode, we're going to talk about what people need to close the gap to where they want to go to be able for the right people to step in at the right time and serve them the right way.
Did you ever wonder what would happen if you stopped thinking small and started dreaming bigger? For today's guest episode is an amazing man that dreamed bigger with the impact that he can make. An impact not only on the companies that he brings to life. But also creating that team that will run the 1-3 billion dollar business today. Tom Shipley is a serial entrepreneur, Ecommerce investor, strategic advisor, and speaker. Over the past 20-years, he has become one of the leading experts in omnichannel brand building. Tom’s brands have sold over $1B through Direct-to-Consumer Marketing and Retail.
Christa Nichols the CEO/Founder of Christa Nichols Messaging and creator of Written Results Academy. She is a sales conversion copywriter and messaging expert for 7- and 8-figure entrepreneurs and influencers. She loves helping her clients connect and communicate with their target audiences while achieving dialed in messaging and better conversion rates in their online marketing campaigns. She and Kaci discuss how to allow yourself not to be everything to everybody. Christa also shares how she overcomes her burnt-out stage and stepping in and owning her business game.
In the world of SAS(software as a service) and online courses, the most important thing that we need to ensure is to provide value. The best way to guarantee value and stay relevant is to be nimble, up to date on current trends, and finding the path to impact the most people. Dr. Lindsay Padilla, CEO & Co-founder at Hello Audio, shares her journey from leaving her career as a college professor to become a full-time entrepreneur and founded Hello Audio. Hello Audio is a user-friendly SAS product that allows its users to create private audio feeds to listen to anywhere.
Relationships are the lifeblood of any successful business or organization. Of course, a relationship with yourself is equally as important. The level of love you give yourself reflects the level of love you receive from your clients, customers, and team members. We can only go as far as where our health and relationships take us. George Bryant - Founder of the Relationships Beat Algorithms movement on Facebook, talks to us about meaningful relationships and dives deep into its intimate sense.
The best thing we can do as entrepreneurs is to help clients maximize their impact on the people around them and create substantial movements. For us to impact others, having the time and resources is extremely valuable. Kathryn Jones - Founder of Design Hacking and CF Design School, shows us how to amplify your impact by setting yourself to serve others. We have to take first care of ourselves, To make ourselves available and capable of serving with high standards. To put it simply, when we minimize our limitations, we maximize our results.
One of the best things we can do as we go through our entrepreneurial journey is to serve. As we grow in our journey and our purpose grows with it. And what better way to fulfill our purpose by impacting as many lives as we can. Our purpose may come in many shapes and forms. It may even come from when you least expect them. The best we can do is try and look for these telltale clues. Try and think of a gift that people are referencing back to you? What are the things that make you feel alive when you're doing them? Fortunately, I was able to have an in-depth and insightful conversation with Mary Marantz about living a purpose and service-driven life.
One of the things that should go side by side when evolving and developing our business is our personal development. These two naturally go together. When we grow and develop, the business grows with it. Not only that, being your authentic self and leaving your imprint on your business will make relationships with your team, your clients, and customers more impactful. Luckily we have Alex Elliot with us to talk about how we should evolve with our business. When you tie your personal development to business development together, it makes you and your business adaptable — a very important trait during these times. Having that authentic connection to your clients, prospects, and customers will result in better service and better business relationships.
As entrepreneurs and impact-driven marketers, one of the most important things you can do is expand your reach. Right now, if you're an entrepreneur, it's not even a question of whether you need to be on social media and have an online presence; it has become an essential thing in your arsenal. People out there are consuming online content daily and especially more during these times. You're seriously missing out if you're not leveraging this space or, at the very least explore it. Fortunately, the Bizbros are here to share their story and help you or your business show up everywhere, establish an online presence, and convert those content to value-packed bite-sized assets. These valuable nuggets of information from the Bizbros can help propel your business, online presence, and sales to new heights.
One of the most important things to keep in mind as entrepreneurs or business owners is help from others is necessary. Every successful business has a great team behind it. You can't do it all by yourself. Getting expertise from others will make things easier, and it will exponentially improve productivity. Kris Ward - Founder, Author, and podcast host of Win The Hour, Win The Day shows us that grinding solo isn't the right way. You don't have to do all the lifting; share your vision, emanate your passion, trust your people, and delegate. Growing your business should be a fun and rewarding experience. It should better your life, not consume it.
In the ever-changing landscape of entrepreneurship and marketing, we need to be always on our toes to keep up with current trends to continue being relevant. One way to keep yourself updated with current trends is by using tools to help you with your business. Patrick Tedjamulia, CEO of VideoPeel, helps companies establish relevancy the best way he knows how. Through videos. As humans, we use multiple senses to identify that something is real. Videos capture this pretty well; this is one of the best ways to establish customer/client trust and take businesses to the next level.
As entrepreneurs and business owners, some of the most important traits that you can have are adaptability, flexibility, and, resilience. Being nimble at your business will be very helpful during these challenging times. In this episode, my dear friend Holly Homer entrepreneur and founder of the website kidsactivitiesblog.com shares the story of how she was able to grow her blog into what it is now. And, teach us how to navigate and evolve your business to pivot and adapt to do things that make you happy.
There's a certain stigma attached every time people hear sales or sales coach. Despite that, some sales coaches serve clients with integrity. The biggest thing that a sales coach can give is helping clients see that investing and betting on themselves is the best decision that they've ever make and that's why Brook Evans sales coach and sales closing boss is here. She will share her story of coaching and closing high ticket sales for clients and she does it by upholding the standards of what the ideal sales coach should be.
Everything you do is all about improve client satisfaction and loyalty. In the hospitality sector, Don Mamone learned the importance of this mindset in his business. The relationship marketing he has established as the core of his business allows him to not only improve the relationship with each of his clients but also the future clients that he DREAMED of attaining. Becoming who your Dream Customer wants to hire is the key to attaining your dream customers and also to living a satisfying life in business and beyond.
What's the biggest difference between copywriting and content writing?? It's a hard thing to differentiate between in the digital marketing world. This is just one of those BIG false beliefs people have about the words we put on our social media pages and sales funnels. A lot of these false beliefs stem from finding out you're not an "A+ Writer" in school growing up. Well, why don't we let this expert of copywriting help us understand how to unlearn a lot of the thoughts we have about our abilities to change lives with the words we use. Who are you holding yourself back from impacting??
The key to any growth and especially SCALING is with a TRIBE of loyal followers. The more loyal you can help these amazing people be by helping them get to their dream destination, the more they will trust you with their money. In all of our journeys to become leaders and trail blazers though, the more important our own growth and development is. What do you need to do today to become the person your Dream Audience needs you to become? Alex Engar has the keys to help you fulfill your entrepreneurial dreams by helping you become your Dream Client's Dream Business Owner!!
Host of the Podcast "She Can SEO" wants to share with you today the secrets to understanding how to stand out on Pinterest, Google, Youtube, and even Etsy. As an entrepreneur who helps female entrepreneurs get noticed in these hot markets she knows just how to whisper the secret language of SEO and get new eyes on your products and services.
Nicole Goggins, Collette Brunson, and Kirsten Brockner founded the "Sharing Her Journey" Podcast and Facebook Group to EMPOWER women on their journey of everyday life and especially on the journey to a meaningful life. Join us today as they share with us what it really takes to live with purpose, stand up for who you deserve to be, and embrace the role of whatever your identity is to you personally!!
Tobe understands that one of the greatest resources entrepreneurs have are their knowledge and their network. With one simple idea and now a full movement he has helped entrepreneurs not only connect with each other but also learn. As an internet marketer these two skills are going to be crucial to you making it BIG in your space. The impact you and I have is going to be exponentially greater when we expand our net worth through our network and knowledge.
I decided to bring my podcast coach on today, why? Well because we can only impact those who know who we are and HOW we can change their lives. There's a lot of things each and every one of us can do to change people's perspectives and eliminate their false beliefs. I chose to use my podcast to do just that. How will you choose to get it out there??
My good friend Joy Anderson wanted me to share something with, a simple message really: we're stronger together. What does that mean for you? Maybe it's the fact that you know you're struggling alone, unnecessarily of course, and you're ready to start having the greatest life you deserve.
There's a lot of decisions that entrepreneurs have to make every single day, just like there's a lot of solopreneurs who don't impact as many lives as they could every single day. The only way we go from working in our business to on our business is through systems. If you and I are not doing the BIG things to change lives then we are systematically leaving our customers underserved.
Problems surround you and I, so why not just fall in love with them? What you need to do then is simple
Can we change things up? McCall Jones, the Queen of Unleashing Charisma, is going to take you and I on a journey of helping others truly feel the fiery passion we all have in ourselves. We can't truly help others to live life on their own terms if we don't first allow them to know that not only do we care but that's possible for them. It's time to fan your flame to impact others!
What is the difference between your strategy and your intention? Well let me tell you in today's episode about these two critical components to not only scaling your business but also from scaling your impact. The strategy you have and lay out is the preparation of what you will do. Your intention however is the FIRE you will put throughout your execution. The way you'll ensure that your profit margins remain as stable as the power you have within yourself is both planning out what you need to and HOW you will change your clients' lives with what you do.
This podcast was the hardest one for me to record. Why? Because I honestly don't enjoy talking about what it is I have done. I love helping others with all of my soul, yet this has held me back for quite some time now, you can't help others have breakthrough in their own beliefs if you have your own limitations after all. This podcast is about helping my people help their own. I know that if you are listening to this, impact matters and it's the choice we make every day. Will you choose to allow yourself to help others by acknowledging what you've been through to help get people to where they desire to be?
There's a lot that goes into the content that you and I create for Tracy it took her a study in anthropology, theatre, and business to help people actualize their goals. The only way you will be able to TRULY understand how to live a life full of purpose is going to be from doing exactly what it is your body and heart are telling you to do. What's it going to take for you to stop living small and daring to help others instead?
Ayelet first came to an internet marketing conference for a different reason than most other funnelhackers...she came to get her dad out of what she thought was a cult. She was simply trying to be a loving daughter but from it saw that where her dad was would allow her to unleash her impact. She not only accepted her battles with depression and anxiety at this event but saw that through daring to share the message in her art, she would be able to change her audience's world.
For those of us OBSESSED with impact...we know it's not just us in this thing. We only have impact after all when we change the lives of those around us. HOW do we change the world around us through our marketing though?? There's really 3 core things you need to do to implement IMPACT into your marketing. You need to tell stories to highlight the pains our people feel, show them the steps to implement so they can change their own lives, and then leverage the results of their change. We can take other people out of their false beliefs by simply showing them that it's possible.
How often have you lied to yourself that there isn't enough room in the market for your coaching business?? I can guarantee you that everyone is guilty of this thought, especially me. That being said there's one simple word and mindset you need to counteract this false belief: abundance. There's more opportunity in this world than any of us is able to even understand. The only way we're able to capitalize on this is to UNDERSTAND the opportunities. We surely all can't help the world do ONE thing. We can however each help the world to do the ONE thing people want to do, live life on their own terms. That means a million different things for the millions of potential clients you and I both have.
Put simply, we have an obligation to serve. Once we are aware of our gifts, talents, and solution to the marketplace- we have a responsibility to show up and share it with the world.
There are several key things that your coaching business needs in order to avoid the pitfalls that lead to failure.
The name change wasn't just because it sounded cooler. Kaci Brown is changing up the entire game of her business and also her podcast because it's YOUR impact that matters. What will YOUR impact be this year?? It's the start of the new year and if you don't have an idea of what is going to be coming next for your amazing community and how you can serve them, you'll choose to leave them out of their dream destination
What happens when Amplifying, improving where you or your community currently are, becomes the center of your life?? IT'S AN ADVENTURE!!
What do you need to do to unleash your capability to impact others? Easy. You need momentum. Once you start impacting other people's lives, it is necessary to not simply stop soon after. What way will you maintain your trajectory to change the lives around you?
Alex Charfen shared this quote "What got you here won't get you there" with Kaci years ago when she was starting this journey. Recently this quote has begun to mean more and more to her as time has gone on and she herself has had to grow. There's a lot that she wants to do and she can only get there once she unleashes her true potential by focusing on not only what she specializes in but also what others do as well. Are you ready to join her?
In this episode Dave and Kaci converse about how to follow the inner voice inside of all of us. Dave shares experiences of how he has been able to follow that voice and have an impact in other peoples lives. It is important to follow the promptings we get so that we can receive more. Learn how to stand up and take action in spite of whatever is trying to stop you so that you can accomplish your purpose.
Dave Scatchard is a retired NHL hockey player who discusses with Kaci about his career. He talks of his comeback after suffering injuries, and goes into detail about the out of body experience of his final injury playing hockey. Dave has a new book out, and has just created a new coaching program. Him and Kaci talk about how to follow your inner voice to serve and love others.
Malena graduated from college in design while also traveling the world with her husband during his time in the military. She then decided to become an entrepreneur and start her own business. Her and Kaci discuss how to communicate effectively when working with designers. Malena then talks about her new course to help military spouses support their families and start their own businesses.
Gabe Schillinger, the music producer for names like Kendrick Lamar and Snoop Dogg, used to identify himself as "the guy who makes the music". Now though he's stepped into the roll as "the guy who helps artist make music". He wasn't able to sustain himself as simply an artist however, he saw that he had to become an artist in the marketing world. From taking people on emotional journeys through his music to helping people go on emotional journeys through his marketing, he's expressed his creativity all the way through
Founder of Peak Sales Results, Stan Way, uses authenticity and transparency in his own sales processes. It all really started when his body gave him a warning sign that he wasn't living the life HE wanted. Attaining that level is going to be crucial to attaining the next level you want to achieve. Is where you are now where you can survive for the next 5 years?
Chris has moved along the business spectrum, having great months and hard months. Throughout his entire experience though he has learned one thing, collaboration is greater than competition. It's incredibly crucial to maintain a competitive energy in the world, but what drives you should not be beating others but instead helping the community around you.
You don't just grow by chance. It is a constant decision we make everyday. That growth is going to be crucial to you getting to that next level yourself and also helping your clients level up yourself. Kaci has a daily ritual to make sure she remains grateful for what she has and moving towards where she wants to go. How do you do this yourself?
When it comes to artists, they often struggle with identifying who they are and most importantly how great they are. As a marketer and business owner you yourself are an artist and often struggle with this to. Vicki saw this as a major problem to address and so created something that will help all entrepreneurs embrace and understand WHO they are.
You are one amazing entrepreneur, do you know that? You definitely won't be able to truly live up to all your greatness if you do not allow yourself to FEEL this. You are going to change the world but you can't do that without first getting out of your own way in 5 simple steps.
You can't fill others cups unless yours is filled first. This is a fact that is undeniable for the Impact Marketers out there. There are secrets that you need to implement to make sure that before you are reaching out to others you yourself are set up. What is it that you need to do today to prepare to serve others.
When you surround yourself with the right people, you will push yourself to improve. Getting out to the events that will allow you to get to the next level, but also recharge with people that you can relate to. Whether that's staring at sunsets or getting scared at amusement parks there's ways that all of us will become more relaxed and able to get out there to impact others more and more.
With a commitment to service and impact, Nic and Kaci share a common goal. The way that Nic recommends to his customers to do this is to take them on a designated journey. The more specific and planned out your message is, the more you can help people get closer to your goal.
Coach Trainer Jorge Vasquez has been coaching Kaci for quite some time now, the main thing he has focused on helping Kaci with? Becoming a better RECEIVER. You can't be a great giver, impact driven individual if you don't allow yourself to recharge and feel the impact you have already left on others. There's a lot of mental blocks we unintentionally give ourselves, don't be the reason you can't help your tribe.
After a 4-Part presentation something dawned on Kaci, the fact that there was a need in her industry. That need? The understanding of connection. Too many people didn't understand how to appropriately use ManyChat and Facebook Messenger. What vital things are being left out of your value ladder?
There's a lot of things out in this world that we need to try, failing is one of them. It's one of the largest crucibles we'll ever have to go through but also one of the ones that will make us grow. It's that exact growing through our failures that make sure you and I never truly lose. There are several things you and I need to do for us to never truly lose.
Everyone seems to have that one thing they want to get to either geographically, monetarily, or even emotionally. It's an interesting thing though when we look at what we're willing to do to get there. We must be committed to achieve our dreams and so we must be committed to ACT. There's a lot of amazing things you and I can get excited to do, what will we do to make those dreams a reality though?
There are three things each and every one of us must do in order to truly change the lives of people around us. When we consciously and purposefully choose to engage in these we enable ourselves to become the person our community need us to become. You can't change someone else's life after all if you aren't certain on your own.
"I can do hard things". This is something that Preston has had to tell himself quite a bit in the last few years of his life. His own son had almost died of heart failure several times by the time he 3 years old. The way he got through it though was changing his mindset when he was in the thick of it. He chose to not fall into his own story and instead rise above it and help others live the financially free lifestyle that allows us to become prepared for when life decides to throw us a curveball...
Who we are in our mindset reflects win who we are in business and in real life. YOU need to realize your own ability to help others and how much time and energy that's going to cost you. There's a lot you and I need to do in order to accomplish what we are destined to do. We do this by being authentic, being real with ourselves, believing in ourselves, and maintaining all these blocks along the journey.
You are going to be so sick of winning after this, trust me. Marketing just isn't what it used to be and it needs to go back to what it was before. There's a lot of amazing things that you do in business, your job is to impact lives after all, isn't it about time that people not only knew what you did but also registered with it?
You need to take everything from a different perspective, it helps you not have a tainted view of the world around you. Entrepreneurs are known for loving their products, nothing wrong with that obviously. Yet there is something that could be holding you and your product or service back.
How do you do your marketing strategy? Do you base it on Facebook, Influence, or even lead generation? Kaci wants to talk you about utilizing your impact as a strategy in itself. We are no longer in a time where we can simply be the best entrepreneur in the market. Your niche is most likely on the tip of becoming a red ocean. The best way to make sure your business and yourself are focused on the impact on others. Who will you choose to focus on?
Alright, it's time to get vulnerable here. Life will sometimes hurl some serious rocks your way and it's up to one person to give the response: YOU. We've all had businesses fail before, funnels not convert, clients drop us or sometimes just not pay up. Kaci has seen her fair share of this kind of "ugly" and wants to share it all with you. She has a purpose for doing it though, if you don't know the WHY behind your sharing some ugliness and vulnerability then tune in. There's purpose in sharing your trials, how else will you connect with your dream client after all...
We each are on an entrepreneurial journey. We started it when we first sold that product, created the website, or said "Yeah I can do that". Sometimes we get to have amazing success in our story and other times we suffer some pretty heavy losses. Yet, regardless what you and I go through there is one thing that stands out in importance: sharing our struggles and stories. There's an immense importance in sharing these stories and becoming vulnerable, how else are we suppose to connect with out audience and show them that not only do we care for them but also relate?
There are so many things on your entrepreneurial journey that will make you feel unqualified. From spending money on advertisements to launching new offers to even getting vulnerable with your personal story we do it all. Yet with every step we take in the direction towards impacting the world it requires us to get a little uncomfortable. Kaci has experienced fear time and time again, want to know why she still chooses to not listen to it?
We've all been there. On our knees, begging to God, the Universe, or whoever is up there listening in for just something to work. Jamie wasn't there all too long ago herself, now she has a multi-million dollar self-care business. She prayed for God's help, received it, then struggled some more. Her struggles weren't just from her business though but everything that comes along with it. Ask yourself this, how balanced are you when disarray comes your way?
What is it that you need to survive? Water? Yes. Food? Definitely. But have you ever considered what you need to thrive in business? Kaci wants to sit down with you and help you understand that just like you need food and water to survive, there's things you also need to do in your business to do the same.
With reflection of all she's been through, there's only one thing that can be said...the obstacle is the way. Whenever you go through something you get something that the easy stuff doesn't quite get you, experience and proof. Experience you can learn from after the fact. Proof, proof will help you to see that not only are you capable but are unstoppable.
Kaci has a message of gratitude and a nugget of wisdom as well to share with you. After launching a podcast with imperfect action she saw something that she didn't quite expect...What she saw might not shock you too bad but all the same she hopes you are always remembering the importance of impacting millions is all on impacting one person at a time.
Myron Golden has come a long way from his beginnings not knowing what Network Marketing was to having an international coaching business that teaches people how to speak and close on stage. He has a book coming out to help parents understand something he calls the Cultural Hypnotic Societal Mechanism. We are not made to serve small, in fact we don't have the right to. Listen in to get an insight into our identity in creation and the capabilities in us all.
Kaci wants to introduce you to someone before you see him next episode...his name is Myron Golding. Do you know why she loves him so much? He's the epitome of Eagle Leadership. Myron has helped Kaci on several occasions but also has helped her to make the biggest investments she could possibly make, the investment in herself.
Ask yourself, would you share your secrets and work along side your "competition"? Kaci chooses this everyday with purpose. The reason, she knows that impact is what helps her move through the storms of life and pursue her dreams in entrepreneurship. If impacting the communities you have reach in helps you and is the reason you entered the entrepreneur space, this podcast is for you. Not only that though...there is something special just for you at the end of the episode...it's Kaci's gift to YOU.
What holds you back in your journey towards impact and freedom? The school systems and society we are placed in are often the culprits, but let's talk about WHY. Kaci knows that school and employees are not this world's biggest issues, in fact she is a huge advocate for both. What Kaci wants to share with you today is simpler than the discussion of both of these, she wants to talk about what YOU are doing to be in your own way
Want to beat Kaci in a game? Try Two Truths And A Lie. Kaci is notoriously bad at this game but for an interesting reason. It's not that she opposes lying, she's just tired of it. We all hate others lying to us, but Kaci is more tired of the lies she keeps telling herself. The "I can't do it"s or "I don't have the right to [insert impactful action here]" plagues us all. If you are tired of lying to yourself to, then listen in and buckle up, Kaci is going to tell us how to fix it.
There's a problem you and Kaci have both undoubtedly noticed in your industry, it's the notion of "hustle" and "fake it 'till you make it". Well, Kaci has message today that is geared towards tearing that notion down. Why? Simple, it's hurting your business AND your business' most valuable asset...YOU. The amount of time and effort wasted in this disingenuous "best foot forward" wears and tears you down.
That phrase is said by far too many beautiful people in today's world, especially the world of entrepreneurship that Kaci has found her home in. So what better episode to start out with than the one to help people to see that she was there once to. In fact, she says she still finds herself there every once and a while to this day. Just like you though, she had a choice to make. Live in the shadows or step into the light and bring as many people with her as possible. Are you willing to step into it with her?
WELCOME TO THE BRACE FOR IMPACT PODCAST!!! This show is for the entrepreneurs who don't take what they do lightly, the ones ready to pick up the mantle of leadership that EXPERTS choose to pick up everyday. This show is for you and Kaci Brown is here to provide the value you need to become the EXPERT that others need you to be. Listen in to here what we're all about