Bernard Kelvin Clive brings you Personal Branding daily, tips, tricks and strategies to build your personal brand. Uncut, unedited, solutions to your branding needs.
Push your brand voice with value and desist from vanity metrics. - Bernard Kelvin Clive
One way to keep getting repeat business from existing clients is to wow them - give them an amazing customer experience. - Bernard Kelvin Clive
Your content is your currency, it appreciates or depreciates based on the value you offer. - Bernard Kelvin Clive
Make it brief, straight to the point! "In sales and marketing the one minute man is the hero!" - Bernard Kelvin Clive
Your competitor is just a click away, so treat your customers right. - Bernard Kelvin Clive
“If you are too afraid to offend anyone, then I'm afraid you may not be able to do anything remarkable” ― Bernard Kelvin Clive
Don't price your products just based on cost of production. The real price supercedes the cost, it's the value you offer. - Bernard Kelvin Clive
Don't try to reach the masses shoot for the class. Your art is not for everyone. Find them and feed them. - Bernard Kelvin Clive
“Often times consumers, clients, and customers are not just buying a product or service, they are buying an experience, a feeling, a perception, a person(YOU) and ultimately the BRAND” ― Bernard Kelvin Clive
Until one breaks self-imposed barriers in the mind, success becomes a wild goose chase” ― Bernard Kelvin Clive
Preparation is a critical tool to help achieve your brand goals, so put on adequate preparation to make it happen. 'If you don't prepare, you will repair. - Bernard Kelvin Clive
Excuses give you the permision to stay where you are, excuse your excuses and go higher. - Bernard Kelvin Clive
Believe in yourself, have confidence in your expertise and step forward boldly. Bernard Kelvin Clive
In building your brand as much as you need visibility, remember that not every stage is meant for you. Don't attend every stage that you are invited to.
In building your brand do well to hire experts, don't try to cut cost and cut corners. It pays to do it right. - Bernard Kelvin Clive
Self worth
"Until you raise the bar on yourself, others will treat you like a commodity" - Bernard Kelvin Clive
Don't compete on being the cheapest, a brand comes at a cost! Value what you have and place a worthy price on it. - Bernard Kelvin Clive
"In growing your personal brand it's important to build personal relationships, however, don't take things personally" - Bernard Kelvin Clive
Brand Innovation: To stay top of mind and grow your business & brand, you must consistently learn new ways of operating - adapting technology to keep the wheels of fortune turning in your favour. Don't settle. - Bernard Kelvin Clive
"Great brands understand that their competition is just a click away and that loyalty only exists to the point that the satisfaction of the customer is met" - Bernard Kelvin Clive
"There are so many metrics for measuring a brand's impact and growth: decide to dominant, don't be limited by anyone of them. Breskfree! - Bernard Kelvin Clive
"There are seeds but there's a mustard seed.(Amplified faith, encapsulated in little things, acts)."- Bernard Kelvin Clive #stepoffaith #inspiration
"The most critical aspect of feedbacks is how you interpret them." - Bernard Kelvin Clive
Your dream is not for the masses. Limit the level of accessibility to you, so that the right people can connect with you. Meet the needs of your target audience. - Bernard Kelvin Clive
" Be limited by nothing, knowing your personality type doesn’t confine you, it only serves to guide you. So, don’t just settle with what you know about yourself – work on yourself to be the best person you could ever be" - Bernard Kelvin Clive
What art are you mastering?
Question? What can you teach or talk on confidently in the next minute without preparing? Bernard Kelvin Clive
It takes a determined heart, courage, and commitment to stay true to oneself and calling. - Bernard Kelvin Clive
Regarding your personal brand - You've got to know thyself, date thyself and most importantly be thyself. - Bernard Kelvin Clive
Offering your clients an amazing valuable product or service helps create 'likability' for your brand, and giving them an emotional attachment to it, breeds 'brand loyalty'.
Colours speaks volumes about your business and brand, so, don't be tempted to choose your business brand colours based on your personal preference. Mostly they don't sit well with the brand. Consult a graphic designer or brand expert in that process.- Bernard Kelvin Clive
"The steady rise of the gig economy has placed a premium on personal branding - value preposition and delivery." - Bernard Kelvin Clive
"There's always a cost in customer acquisition and retention, be prepared to invest in the growth of your brand - time, passion, persistence, money!" - Bernard Kelvin Clive
Brand visuals
Visuals: Brand creatives are vital & complimentary part of a Brand; most often that's what people see. So give them something worth beholding, that speaks well of your brand. - Bernard Kelvin Clive
Your personal brand is not just about what you say; it's how they perceive it, receive it, and experience it. Leave your audience starstruck with your deeds - products and services. --- Bernard Kelvin Clive
"Branding should be embraced as an investment and not as an expense" - Bernard Kelvin Clive
Names trigger emotions and memories. Make your brand name relevant by offering more value and connecting with your audience. Bernard Kelvin Clive
There are no room for talkers, do it, show your work. Build your Brand. - Bernard Kelvin Clive
"This is not the time to pity party for there's plenty to party on, if you only learn how to properly play, position and promote yourself " - Bernard Kelvin Clive
Far too long many have settled for less than they can be, do, and have, because of the lies they have been told about themselves, and unfortunately believed those lies… I say, you have the infinite capacity to be, do and have all you have ever wanted, for the seed of greatness is in you. Bernard Kelvin Clive www.BKC.name
"Feed your audience with nourishing content and they will always come home to feast." - Bernard Kelvin Clive
"In the era of the rise of experts, be careful who advises you. Decipher counsel from opinions!"- Bernard Kelvin Clive
"If you become too predictable you lose your brans lustre" - Bernard Kelvin Clive #peraonalbranding #creativity
"Until you raise the bar on yourself people will treat you as a commodity" — Bernard Kelvin Clive
Making Improvements. 'In building your personal brand, you must deliberately and consistently be making improvements - bettering your best, offering more value to your audience " - Bernard Kelvin Clive
"Regarding your personal brand, don't do that which is popular, do that which is purposeful" - Barnard Kelvin Clive
When all the pieces of you, your deeds and posts about your brand is pur together, would you be found whole?
“Don't dilute your core message burning in your spirit just to satisfy the masses” ― Bernard Kelvin Clive
In choosing a Brand names, use the rule of 3. Either One name: Oprah, Ronaldo, Otabil Two names: Michael Jackson, Joe Mettle, Amakye Dede Three names or initials: KKD, BKC, John C. Maxwell, KICC, etc - Bernard Kelvin Clive
"When your values are not in congruent with your priorities, you risk productivity and fulfilment." - Bernard Kelvin Clive
Expand the vision
Regarding your personal brand, don't just think and plan for quick gains: the here and now mentality. Think long term and work it out! - Bernard Kelvin Clive
"In the current business tides, merchandising demands dynamic pricing to stay afloat" - Bernard Kelvin Clive
"Regarding your digital presence, brand and commerce, knowing how and when to transition from freemium to premium is your critical success factor." - Bernard Kelvin Clive
"Brands that are not consistent with their brand promise - value delivery and growth strategies fades out easily." - Bernard Kelvin Clive
"Today, just take time to smell the roses, enjoy those little things about your life, your family, spouse, friends, job. Forget about the thorns - the pains and problems they cause you and EnjoyLife" - Bernard Kelvin Clive
"When you are clear on your calling, you command the universe to submit to your voice" - Bernard Kelvin Clive
"Personal brands are built on the foundation of purpose, trust and credibility" --- Bernard Kelvin Clive
“To have your brand deep-rooted in the hearts of clients & customers requires empathy – humanize your brand” – Bernard Kelvin Clive
Keep doing it right and better your best consistently. "Consistency instills believability" - Bernard Kelvin Clive
Brands Persist "A dot like a thought is only the beginning of unimaginable feats, if only one persists." - Bernard Kelvin Clive
"Don't race through life; pace every moment with purpose, pause regularly to lace the love of family & friends, and leave a #mark that generations after you can trace to the top" - Bernard Kelvin Clive
Purpose discovery is the first pillar for building a successful Personal Brand” — Bernard Kelvin Clive
"The future is not just about startups but stay-ups; anyone can start but it takes those who can stand the test of time to stay relevant." - Bernard Kelvin Clive
Content Currency "In this social media era your content is your currency, it appreciates or depreciates overtime depending on the value you offer." -Bernard Kelvin Clive
What is personal branding? Personal branding is distinctively marketing your uniqueness - Bernard Kelvin Clive