Sports Card Strategy Show: Recent Episodes

NoOffseason.com Sports Card Content Network

The only sports card podcast preparing you for what will happen instead of reporting what did happen. For sports card investors who want to make money in the short term and long term. Discussing NFL, NBA, MLB, Prospects, Soccer, F1 and other sports cards. The Flagship Show for the NoOffseason.com Sports Card Network. Other shows on this feed: Basketball Card Strategy, Football Card Strategy, Baseball Card Strategy, Soccer Card Strategy, F1 Card Strategy, UFC Card Strategy, Golf Card Strategy, Hockey Card Strategy, Wresting & Celebrity Card Strategy.

See more at http://sportscardstrategy.com Support this podcast: https://anchor.fm/sportscardstrategy/support

Football Cards research & Selling Tips. On the Quest there is no off-season. Here is everything you need to know about the card market as it stands today. Andy and Carter discuss the price research on the current graded and raw football card markets, NFL & CFB takes, rumors, and information you need to know to make sure you're maximizing your edge in the hobby. Part of the NoOffseason.com Sports Card Network.

WHY YOU SHOULD TRY NOT TO LEAVE A FOOTPRINT (DON'T BE A COMP)

On Today’s Show we TALK ABOUT…

ACKNOWLEDGE WILLIE MAYS PASSING AWAY
WHY YOU SHOULD TRY NOT TO LEAVE A FOOTPRINT (DON'T BE A COMP)
LEFTY’S GUYS: Top SGA Cards to buy Already Graded and Flip!
Surprise Player At The Top of Already Graded Formula Rankings!
Should you pre-order Topps Chrome 2024 Baseball Hobby Boxes?
Topps Now and Panini Instant Observations / Takeaways

Welcome the Basketball Card Market Update here on the Sports Card Strategy Feed, our weekly basketball card market update, coming to you every Wednesday on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.Thanks to CGCCards.com

Welcome to our weekly football card market update, coming to you every Tuesday here on the Sports Card Strategy Feed on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.Thanks to CGCCards.com

Welcome to the Sports Card Strategy Show, part of the NoOffseason.com Sports Card Network.On Today’s Show we’ll TALK ABOUT…Top 5 Cards To Buy Raw And GradeWILL THEY GEM?Top Principles to become a sports card high rollerHobby questions answered by Duke Dodson from Graybo's Sports Cards Thanks to Graybo's Sports Cards. Check out Graybos.co and follow Graybos_Cards on IG.Thanks to CGCCards.com

Welcome to the Baseball Card Market Update here on the Sports Card Strategy Feed, coming to you every Monday on the NoOffseason.com Sports Card Network.NoOffseason.com, of course, is the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.Thanks to CGCCards.com

Welcome to the Sports Card Strategy Feed, our weekly Soccer card market update, coming to you every Friday on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.

Welcome the Hockey Card Market Update here on the Sports Card Strategy Feed, coming to you every Thursday on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.Thanks to CGCCards.com

Football Cards research & Selling Tips. On the Quest there is no off-season. Here is everything you need to know about the card market as it stands today. Andy and Carter discuss the price research on the current graded and raw football card markets, NFL & CFB takes, rumors, and information you need to know to make sure you're maximizing your edge in the hobby. Part of the NoOffseason.com Sports Card Network.

Welcome to the Sports Card Strategy Show, part of the NoOffseason.com Sports Card Network.Paul Hickey and Kendall "Lefty" McKee bring it strong on the Sports Card Strategy Show.On this episode, we...Examine the importance of Dollar Cost Average in sports card investing.Break down the June Sports Card Release CalendarTalk about Panini Exclusive Deals for Jannik Sinner and Emmitt SmithBreak down Top Sports Card Opportunities to buy Giannis and Steph Curry cards now!Thanks to CGCCards.com

Welcome the Basketball Card Market Update here on the Sports Card Strategy Feed, our weekly basketball card market update, coming to you every Wednesday on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.Thanks to CGCCards.com

Welcome to our weekly football card market update, coming to you every Tuesday here on the Sports Card Strategy Feed on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.

Welcome to the Sports Card Strategy Show, part of the NoOffseason.com Sports Card Network.On Today’s Show we’ll TALK ABOUT…Top 5 Cards To Buy Raw And GradeWILL THEY GEM?

Hobby Questions Answered by Sports Card DadThanks to Graybo's Sports Cards. Check out Graybos.co and follow Graybos_Cards on IG.Thanks to CGCCards.com

Welcome to the Baseball Card Market Update here on the Sports Card Strategy Feed, coming to you every Monday on the NoOffseason.com Sports Card Network.NoOffseason.com, of course, is the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.

In this special edition episode of the Sports Card Strategy Show, I talk with good friend and hobby content creator, Mike Lakusta (@fondlingcardboard) (@thegolfcardcollector) about the collector vs. investor debate and why I don't have a PC.I share a personal story about my friendship with HoF RB Barry Sanders and much, much more.

Andy and Carter break down Football Cards to Avoid for 2nd Year NFL Players in this edition of the Football Card Quest Football Cards Market Show.

Welcome to the Sports Card Strategy Show, part of the NoOffseason.com Sports Card Network.On Today’s Show we’ll TALK ABOUT my favorite new eBay search and how to make money on BGS 9.5s.Thanks to Graybo's Sports Cards. Check out Graybos.co and follow Graybos_Cards on IG.Thanks to CGCCards.comWe'd love your questions and comments!

In this special edition of the Sports Card Strategy Show, I jam with my good friend QuHarrison Terry. Qu is a creator and future thinker who creates content every day and builds communities, similar to what we do in the NoOffseason.com family.We discuss the future of collectibles, technology, business and more.

How to put together a mix of "safe" and "risky" sports card investments... Why you shouldn't just "BUY WHAT YOU LOVE" ... How to use Fantasy Football ADP (average draft position) to identify a future rise on a player's card market.

Welcome the Basketball Card Market Update here on the Sports Card Strategy Feed, our weekly basketball card market update, coming to you every Wednesday on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.Thanks to CGCCards.com

Andy Cason and Carter Bryant breakdown the WR Off-season market, and speak to Marvin Harrison Jr.'s situation.

Welcome to our weekly football card market update, coming to you every Tuesday here on the Sports Card Strategy Feed on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.Thanks to CGCCards.com

Welcome to the Sports Card Strategy Show, part of the NoOffseason.com Sports Card Network.On Today’s Show we’ll TALK ABOUT…Top 5 Cards To Buy Raw And GradeWILL THEY GEM?Thanks to Graybo's Sports Cards. Check out Graybos.co and follow Graybos_Cards on IG.Thanks to CGCCards.com

Welcome to the Baseball Card Market Update here on the Sports Card Strategy Feed, coming to you every Monday on the NoOffseason.com Sports Card Network.NoOffseason.com, of course, is the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.

Welcome to the Sports Card Strategy Feed, our weekly Soccer card market update, coming to you every Friday on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.Thanks to CGCCards.com

Welcome the Hockey Card Market Update here on the Sports Card Strategy Feed, coming to you every Thursday on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.Thanks to CGCCards.com

Welcome to the Sports Card Strategy Show, part of the NoOffseason.com Sports Card Network.Top 5 Cards To Buy Graded and FlipNFL Rookie Premiere Plays That You Can Make Right Now!New PSA Vault / eBay Vault DetailsWill it GEM??? Cracking CJ Stroud and AR SlabsBijan, Stroud, Collier from eBayGive Graybo’s Grand Opening some loveCaitlin Clark Card Breaks A Record - 1/1 sells for $25k on Panini’s website.

Welcome the Basketball Card Market Update here on the Sports Card Strategy Feed, our weekly basketball card market update, coming to you every Wednesday on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.Thanks to CGCCards.com

Andy and Carter break down the impact of who attended the 2024 NFLPA Rookie Premiere and what it means for the football card market.

Welcome to our weekly football card market update, coming to you every Tuesday here on the Sports Card Strategy Feed on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.Thanks to CGCCards.com

Welcome to the Sports Card Strategy Show, part of the NoOffseason.com Sports Card Network.On Today’s Show we’ll TALK ABOUT…How to make money at a card showTop 5 Pick-ups from the Dallas Card ShowWILL THEY GEM?Thanks to Graybo's Sports Cards. Check out Graybos.co and follow Graybos_Cards on IG.Thanks to CGCCards.com

Welcome to the Baseball Card Market Update here on the Sports Card Strategy Feed, coming to you every Monday on the NoOffseason.com Sports Card Network.NoOffseason.com, of course, is the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.Thanks to CGCCards.com

Andy Cason and Carter Bryant break down the NFL RB sports card market.

Welcome to the Sports Card Strategy Show, part of the NoOffseason.com Sports Card Network.Top 5 Cards To Buy Raw and GradeWhat The Heck Are PSA “Game Worn Cards?”NBA Summer League Article Dropped Today at NoOffseason.comOkay Being OutbidWill It Gem?Thanks to CGCCards.com

Welcome the Basketball Card Market Update here on the Sports Card Strategy Feed, our weekly basketball card market update, coming to you every Wednesday on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.Thanks to CGCCards.com

Welcome to our weekly football card market update, coming to you every Tuesday here on the Sports Card Strategy Feed on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.Thanks to CGCCards.com

Welcome to the Sports Card Strategy Show, part of the NoOffseason.com Sports Card Network.On Today’s Show we’ll TALK ABOUT…Top 5 Cards To Buy Raw And Grade (or CRACK AND GRADE)Sell Paul Skenes???WILL THEY GEM? (Look at current grading submission, how you're building it, and can they gem; NEW BECKETT SLAB HARDER TO CRACKOkay Being OutbidGreat CGC DataFirst Ever PSA Upcharge - PSA REVEAL!!!! Ruby Wave Wemby!!!eBay to PSA Vault UpdateThanks to Graybo's Sports Cards. Check out Graybos.co and follow Graybos_Cards on IG.Thanks to CGCCards.com

Welcome to the Baseball Card Market Update here on the Sports Card Strategy Feed, coming to you every Monday on the NoOffseason.com Sports Card Network.NoOffseason.com, of course, is the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.Thanks to CGCCards.com

Welcome to the Sports Card Strategy Feed, our weekly Soccer card market update, coming to you every Friday on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.

Special thanks to CGCCards.com

Welcome the Hockey Card Market Update here on the Sports Card Strategy Feed, coming to you every Thursday on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.Thanks to CGCCards.com

Welcome to the Sports Card Strategy Show, part of the NoOffseason.com Sports Card Network.Top 5 Cards To Buy Raw and GradeOkay Being OutbidI Finally 10x’d A Flip!Anthony Edwards HGA 9.5 to PSA 10Arena Club Slab Pack Reveal!Thanks to CGCCards.com and ArenaClub.com

Welcome the Basketball Card Market Update here on the Sports Card Strategy Feed, our weekly basketball card market update, coming to you every Wednesday on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.Thanks to CGCCards.com

QB Market OFFSEASON Breakdown - Football Card Quest Football Card Market Analysis Show.

Welcome to our weekly football card market update, coming to you every Tuesday here on the Sports Card Strategy Feed on the NoOffseason.com Sports Card Network. We explore the back-up QB market in addition to the entire Football Card Market.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.Thanks to CGCCards.com

Welcome to the Sports Card Strategy Show, part of the NoOffseason.com Sports Card Network.On Today’s Show we’ll TALK ABOUT…Top 5 Cards To Buy Raw and GradeOkay Being OutbidWhy Should We Care About Bowman 2024?Duke Denny One Time InterviewThanks to Graybo's Sports Cards. Check out Graybos.co and follow Graybos_Cards on IG.Thanks to CGCCards.com

Welcome to the Baseball Card Market Update here on the Sports Card Strategy Feed, coming to you every Monday on the NoOffseason.com Sports Card Network.NoOffseason.com, of course, is the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.

Welcome to the Sports Card Strategy Feed, our weekly Soccer card market update, coming to you every Friday on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.Thanks to CGCCards.com

Welcome the Hockey Card Market Update here on the Sports Card Strategy Feed, coming to you every Thursday on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.Thanks to CGCCards.com

Welcome to the Sports Card Strategy Show with hosts Paul Hickey & Conner Barnett of NoOffseason.com. Today we discuss:

Why Should We Care? Recent Hobby News

Topps Chrome Basketball is on the way, what does this mean for Wemby's market?

Marvin Harrison Jr. News - declining to sign his NFLPA?! What will happen to his 1st Bowman Chrome prints?

Panini Releases Caitlin Clark & Angel Reese First WNBA Cards - What's the play on these cards?

WhatNot Releases New Features for Breakers

Top 5 Cards To Buy Graded and Flip - High ROI Opportunities using sell markers to create profits

Thanks to @CGCCards - https://www.cgccards.com/?utm_source=...We'd love your questions and comments!Get a free 30 day trial of our premium Sports Card Investment Report at https://NoOffseason.com now.Check out Market Movers App by Sports Card Investor. Get your first 14 days for free and 20% off any membership level for life at MarketMoversApp.com by using the promo code "nooffseason" or clicking here - https://www.marketmoversapp.com/?ref=...Get $15 off WhatNot by clicking here - https://www.whatnot.com/invite/nooffs...#sportscards#sportscardinvestor#sportscardinvesting#sportscardstrategy#basketballcards#baseballcards#soccercards#footballcards#f1cards#investing #nba #nfl

Welcome the Basketball Card Market Update here on the Sports Card Strategy Feed, our weekly basketball card market update, coming to you every Wednesday on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.Thanks to CGCCards.com

Welcome to our weekly football card market update, coming to you every Tuesday here on the Sports Card Strategy Feed on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.Thanks to CGCCards.com.

Welcome to the Sports Card Strategy Show, part of the NoOffseason.com Sports Card Network.On today's show we talk:Top 5 Cards To Buy Raw & GradeOkay Being OutbidLessons Learned from NFL DraftIsn’t Breaking Really Just Gambling?Exclusive Interview with Dappz SportsThanks to Graybo's Sports Cards. Check out Graybos.co and follow Graybos_Cards on IG.Thanks to CGCCards.com

Welcome to the Baseball Card Market Update here on the Sports Card Strategy Feed, coming to you every Monday on the NoOffseason.com Sports Card Network.NoOffseason.com, of course, is the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.Thanks to CGCCards.com

Welcome to the Sports Card Strategy Feed, our weekly Soccer card market update, coming to you every Friday on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.Thanks to CGCCards.com

Welcome the Hockey Card Market Update here on the Sports Card Strategy Feed, coming to you every Thursday on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.Thanks to CGCCards.com.

Welcome to the Sports Card Strategy Show with hosts Paul Hickey & Conner Barnett of NoOffseason.com. Today we discuss:

The NFL Draft - Are your listings up for sale?

NBA Selling Strategies - Mid-Round UpdatesTop 5 Cards To Buy Graded and Flip for Profits! - HIGH ROI Back-Up NFL Quarterback options to buy graded and flip at sell markers!Thanks to @CGCCards - https://www.cgccards.com/?utm_source=web&utm_medium=banner&utm_campaign=nooffseasonjan2024&utm_id=nooffseasonWe'd love your questions and comments!Get a free 30 day trial of our premium Sports Card Investment Report at https://NoOffseason.com now.Check out Market Movers App by Sports Card Investor. Get your first 14 days for free and 20% off any membership level for life at MarketMoversApp.com by using the promo code "nooffseason" or clicking here - https://www.marketmoversapp.com/?ref=...Get $15 off WhatNot by clicking here - https://www.whatnot.com/invite/nooffs...#sportscards#sportscardinvestor#sportscardinvesting#sportscardstrategy#basketballcards#baseballcards#soccercards#footballcards#f1cards#investing #nba #nfl

Welcome the Basketball Card Market Update here on the Sports Card Strategy Feed, our weekly basketball card market update, coming to you every Wednesday on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.Thanks to CGCCards.com.

Welcome to our weekly football card market update, coming to you every Tuesday here on the Sports Card Strategy Feed on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.

Thanks to CGCCards.com

Welcome to the Sports Card Strategy Show, part of the NoOffseason.com Sports Card Network.On today's show we talk:Top 5 Sports Card Opportunities To Buy Raw And Grade!CJ vs. Bryce - Prizm SilverChet vs. Wemby - Prizm SilverCollege Sports Cards & NIL Licensing Deals - Do They Work?

Exclusive Interview with ONIT Co-Founder and CEO, Sheridan HodsonThanks to Graybo's Sports Cards.

Check out Graybos.co and follow Graybos_Cards on IG.

Thanks to CGCCards.com

Welcome to the Baseball Card Market Update here on the Sports Card Strategy Feed, coming to you every Monday on the NoOffseason.com Sports Card Network.NoOffseason.com, of course, is the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.Thanks to CGCCards.com.

Welcome to a new show here on the Sports Card Strategy Feed, our weekly Soccer card market update, coming to you every Friday on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.Thanks to CGCCards.com

Welcome the Hockey Card Market Update here on the Sports Card Strategy Feed, coming to you every Thursday on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.Thanks to CGCCards.com

Welcome to the Sports Card Strategy Show with hosts Paul Hickey & Conner Barnett of NoOffseason.com. Today we discuss:

Post Call-Up Pricing - Why We Sell our MLB prospects AT and PRIOR to the call-up

NBA Play-In/Playoff Selling Strategies - How should you sell your NBA holdings?

Top 5 Cards To Buy Graded and Flip for Profits! - HIGH ROI options to buy graded and flip at sell markers!Thanks to @CGCCards - https://www.cgccards.com/?utm_source=web&utm_medium=banner&utm_campaign=nooffseasonjan2024&utm_id=nooffseasonWe'd love your questions and comments!

Welcome the Basketball Card Market Update here on the Sports Card Strategy Feed, our weekly basketball card market update, coming to you every Wednesday on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com.Thanks to CGCCards.com

Welcome to our weekly football card market update, coming to you every Tuesday here on the Sports Card Strategy Feed on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.comThanks to CGCCards.com

Welcome to the Sports Card Strategy Show, part of the NoOffseason.com Sports Card Network.On today's show we talk:Top 5 Sports Cards To Buy Raw And Grade!Can You Make Money Flipping Sports Cards of Fictional Athletes?

Welcome to the Baseball Card Market Update here on the Sports Card Strategy Feed, coming to you every Monday on the NoOffseason.com Sports Card Network.NoOffseason.com, of course, is the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.comThanks to CGCCards.com

Welcome to a new show here on the Sports Card Strategy Feed, our weekly Soccer card market update, coming to you every Friday on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.comThanks to CGCCards.com

Welcome the Hockey Card Market Update here on the Sports Card Strategy Feed, coming to you every Thursday on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com

Welcome to the Sports Card Strategy Show with hosts Paul Hickey & Conner Barnett of NoOffseason.com. Today we discuss:PSA/eBay Hobby News - PSA acquires eBay VAULT! Why Should We Care?

Jackson Holliday SELL ALERT! Called Up to The Bigs - How and when to list his cards for sale

Masters Weekend - is it relevant to us? What to do with your Golf cards

Top 5 Cards To Buy Graded and Flip - New alleys for opportunity! Baseball players?

Thanks to @CGCCards - https://www.cgccards.com/We'd love your questions and comments!

Welcome the Basketball Card Market Update here on the Sports Card Strategy Feed, our weekly basketball card market update, coming to you every Wednesday on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.comLet’s dig into data from some of the most relevant basketball cards in the last 14 days, including NBA and College Stars and aspiring NBA Draftees.

Welcome to our weekly football card market update, coming to you every Tuesday here on the Sports Card Strategy Feed on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.comThanks to CGCCards.com

On Today’s Show we TALK ABOUT…

Top 5 Cards To Buy Raw and Grade
NBA Dollar Box Sleepers
Exclusive Interview with VeeFriends Head of Collectibles, Adam Ripps

Welcome to the Baseball Card Market Update here on the Sports Card Strategy Feed, coming to you every Monday on the NoOffseason.com Sports Card Network.NoOffseason.com, of course, is the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com

Welcome to a new show here on the Sports Card Strategy Feed, our weekly Soccer card market update, coming to you every Friday on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.comGet a free 30 day trial of our premium Sports Card Investment Report at https://NoOffseason.com now.

Welcome to a new show here on the Sports Card Strategy Feed, our weekly Hockey card market update, coming to you every Thursday on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.comWe'd love your questions and comments!

Welcome to the Sports Card Strategy Show with hosts Paul Hickey & Conner Barnett of NoOffseason.com. Today we discuss:

What’s Happening with Ultra Modern Baseball Prints? Why are they down? Cause for Concern?

PSA Grading Special News - How to Capitalize as a sports card investor

Panini Redemption Arrival breakdown from Paul Hickey

Sellin’ Season - Top Risers and Sell Alerts!

Bronny James - Is he on the move?! What does this mean for his card market?

Caitlin Clark JUMPIN’ - should you buy or sell Clark?!

Brief Touch on Rankings UpdatesAnd we talk directly to members of our NoOffseason.com Family and answer your QuestionsThanks to @CGCCards - https://www.cgccards.com/?utm_source=...Thanks to Graybo's Sports Cards. Check out Graybos.co and follow Graybos_Cards on IG.We'd love your questions and comments!

Welcome to a new show here on the Sports Card Strategy Feed, our weekly basketball card market update, coming to you every Wednesday on the NoOffseason.com Sports Card Network.Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com

Welcome to a new show here on the Sports Card Strategy Feed, our weekly football card market update, coming to you every Tuesday on the NoOffseason.com Sports Card Network.

Brought to you of course by NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com

Welcome to the Sports Card Strategy Show, part of the NoOffseason.com Sports Card Network.On today's show we talk:Adjusting My Selling StrategyBINs vs. AuctionsWhen to end your auctionsJackson Chourio Sales DataTakeaway - learn from experience.Why I’ve listed more cards earlier in BIN/OBO rather than waiting for auctions. When you have the right cards for the right players, you’ll get offers at the right time!How To Make Money During The NBA PlayoffsExclusive Interview with CCG SVPStill Money on the Table for Caitlin Clark Cards?Announce Winner of $250 Graybo’s Gift Card

Welcome to a new show here on the Sports Card Strategy Feed, our weekly baseball card market update, coming to you every Monday on the NoOffseason.com Sports Card Network.Brought to you of course by https://NoOffseason.com, the #1 place to get all the information you need to make money flipping sports cards. Get a free 30-day trial today at NoOffseason.com

Welcome to the Sports Card Strategy Show with hosts Paul Hickey & Conner Barnett of NoOffseason.com.

Today we discuss:Opening Day for the MLB! Are your cards listed?

Adjusted Strategy for NFL Draft Listings: Avoiding blanket statements

Updated Rankings Tease: Who moved and why? Wemby back!

Updated Top 5 Cards to Buy Now and Grade at NoOffseason.com: Premium piece for high upside cards!

If I Had Between $100 and $150....BUDGET PLAYS!

And we talk directly to members of our NoOffseason.com Family and answer your QuestionsThanks to @CGCCards - https://www.cgccards.com/?utm_source=...Thanks to Graybo's Sports Cards. Check out Graybos.co and follow Graybos_Cards on IG.We'd love your questions and comments!

On Today’s Show we talk about…

New eBay SCAM????!!
Paul’s Current Selling Strategy - A Look Into My eBay Listings!
Justin Fields Kaboom! Sale
Jackson Holliday BUYING POCKET?
Behind The Scenes At A Major Card Grading Company
PSA YANKING UP MEMBERSHIP FEE
Happy Premium Members! :) Mateer Boys
Painter’s Big Pull! Graybo’s Giveaway Courtesy of Ryan Painter
Master’s Preview with The Golf Card Collector
Reasons To Collect Non-Sports Cards Like Stranger Things - with Sports Card Dad
And we’ll talk directly to members of our NoOffseason.com Family and answer your questions

Welcome to the Sports Card Strategy Show with hosts Paul Hickey & Conner Barnett of NoOffseason.com.

Today we discuss:

What to do with Antman and Paolo Banchero Prizm Silvers - When should you sell their cards?

Invest or Fade: Sleeper and Mega-flier QB...SAM DARNOLD?!

Paul’s eBay Tip of the Day - How to avoid letting other's listings devalue your own!

Bundle Builder - Which Will Paul pick? Football vs. Basketball cardAnd we talk directly to members of our NoOffseason.com Family and answer your QuestionsThanks to @CGCCards - https://www.cgccards.com/?utm_source=...Thanks to Graybo's Sports Cards. Check out Graybos.co and follow Graybos_Cards on IG.We'd love your questions and comments!

On Today’s Show we TALK ABOUT…

Top 5 Tips For Setting Up As A Card Show Vendor
The Hottest New Golf Card To Hit The Market Since… 1996????
MLB Spring Showcase update and what to do about selling your Baseball Prospects
NFL Free Agency Analysis
Paul’s Pick-ups and PSA Grading Reveal
Great News From A Sports Card Strategy Show Family Member!
Ryan Painter Wins $5k Card From Graybo’s Break!
NBA Playoff Predictions from Hoops and Cards
And we’ll talk directly to members of our NoOffseason.com Family and answer your questions

Welcome to the Sports Card Strategy Show with host Conner Barnett of NoOffseason.com.

Today we discuss:The recent NFL roster changes and how they have shifted the NFL sports card market

A fantastic interview with Andy Broome, Head Grader and VP of CGC cards.And we talk directly to members of our NoOffseason.com Family and answer your QuestionsThanks to @CGCCards - https://www.cgccards.com/?utm_source=web&utm_medium=banner&utm_campaign=nooffseasonjan2024&utm_id=nooffseasonThanks to Graybo's Sports Cards. Check out Graybos.co and follow Graybos_Cards on IG.We'd love your questions and comments!

Welcome to the Sports Card Strategy Show hosted by Conner Barnett of NoOffseason.com. Today's episode features:Paul sits down with Jason Howarth (SVP of Marketing and Athlete Relations at Panini!)An update on the card market changes that resulted from NFL Offseason newsLefty McKee's hobby updates providing insight and excitement for those interested in collecting and flipping sports cardsAnd we talk directly to members of our NoOffseason.com Family and answer your QuestionsThanks to @CGCCards - https://www.cgccards.com/?utm_source=...Thanks to Graybo's Sports Cards. Check out Graybos.co and follow Graybos_Cards on IG.We'd love your questions and comments!

What’s up everybody Paul Hickey here with NoOffseason.com welcome to 7 Minutes of Strategy part of the Sports Card Strategy Show right here on the NoOffseason.com Sports Card Network. My guest today on 7 minutes of Strategy is Geoff Wilson of Sports Card Investor, Market Movers and Cards HQ. Stay tuned for…Advice for making money flipping sports cardsThe challenges creating an accurate data tracking app for the hobbyThe importance of Content Marketing in the hobbySports Cards for DummiesWhat the hobby teaches us and the next generationHow to expand the hobbyMajor features being added to Market Movers!Market Movers to feature Card Shop Transaction Integration!Geoff and his team at Sports Card Investor and Market Movers empower collectors with data to help them make more informed and confident buying decisions.Let’s get into it!

Welcome to the Sports Card Strategy Show with hosts Paul Hickey and Conner Barnett of NoOffseason.com.

Today we discuss:

A potential New “Right Card” for Baseball Prospects? Should you buy "Bowman's Best" product or singles?

March Basketball Breakouts w/ Gary from Hoops and Cards - Interesting flier prospectives for rising stars on the hardwood

Invest/Fade - Time to Buy Christian McCaffrey?

7 Minutes of Strategy Preview - Geoff Wilson from SportsCardInvestor!

Upper Deck Series 2 Release - Connor Bedard’s Young Guns is hitting the market. What’s the play?And we talk directly to members of our NoOffseason.com Family and answer your QuestionsThanks to @CGCCards - https://www.cgccards.com/?utm_source=web&utm_medium=banner&utm_campaign=nooffseasonjan2024&utm_id=nooffseasonThanks to Graybo's Sports Cards. Check out Graybos.co and follow Graybos_Cards on IG.We'd love your questions and comments!

We Talk About:

Top 10 Baseball Cards On The Rise
When To Sell Your Top Prospects
Who Will Give Us A Booth At The National?
Are Online Trades Now Safe?
The Hobby’s Newest Massive Card Show!
And we’ll talk directly to members of our NoOffseason.com Family and answer your Questions

Welcome to the Sports Card Strategy Show with hosts Paul Hickey and Conner Barnett of NoOffseason.com.

Today we discuss:

Path to Profit - How to liquidate your current baseball and football prospects to stock up on NFL prints

Buy Raw & Grade Options - Should you buy Brock Purdy now?Solving Strategies - How do we find opportunities?

Audience Q&A - Bronny James and Shohei Ohtani UpdatesThanks to @CGCCards - https://www.cgccards.com/?utm_source=web&utm_medium=banner&utm_campaign=nooffseasonjan2024&utm_id=nooffseasonThanks to Graybo's Sports Cards. Check out Graybos.co and follow Graybos_Cards on IG.We'd love your questions and comments!

Welcome to the Sports Card Strategy Show with host Paul Hickey of NoOffseason.com. Today we discuss:Our top vintage sports cards to buy low and sell high...How to make money on vintage sports cards with Rob Opens Wax...A New Selling Marker for Bronny James!Panini Signs LIV GolfWhy I Bought A Darius Garland Rookie Kaboom PSA 10Downtowns: Does Donruss Sell Better Than Optic?

Welcome to the Sports Card Strategy Show with hosts Paul Hickey and Conner Barnett of NoOffseason.com.

Today we discuss:Portfolio Management: Understanding Allocation and DiversificationInvest or Fade? Battle of the QB's$1k Budget Builder Why You Should List Your Rose Zhang cards TONIGHTAnd we talk directly to members of our NoOffseason.com Family and answer your QuestionsThanks to @CGCCards - https://www.cgccards.com/?utm_source=web&utm_medium=banner&utm_campaign=nooffseasonjan2024&utm_id=nooffseasonThanks to Graybo's Sports Cards. Check out Graybos.co and follow Graybos_Cards on IG.We'd love your questions and comments!

Top 10 eBay Tips For Buying & Selling Sports Cards

You want to know how to buy the right card for the right player at the right time, and I’m here to help you.

On Today’s Show we

Go through my Top 10 eBay Tips For Buying And Selling Sports Cards
Paul’s Pick-ups
Needing a selling marker for ALL CARDS - including NBA Cards
Talk about The importance of hitting bargain boxes at card shows
How to use COMC as a way to liquidate your smaller raw cards
How to pair ripping wax with grading as an advantageous sports card strategy to make money
Acknowledge that People are already itching for baseball cards in local card shops…with Chris Kelsey of NashCards
And we’ll talk directly to members of our NoOffseason.com Family and answer your Questions

Welcome to the Sports Card Strategy Show with hosts Paul Hickey and Conner Barnett of NoOffseason.com. Today we discuss:Breaking Down the Upcoming 2023-24 Prizm Basketball Release:Why It’s SignificantWhen it comes out and in what configurationsHow to get itShould you rip it?Should you wait to buy singles?How did the NBA Trade Deadline Affect Card prices?Paul's Pickups: Who is Paul Buying?Crossover Collectibles with Tim Larsen of Signs of the TimesAnd we talk directly to members of our NoOffseason.com Family and answer your QuestionsThanks to @CGCCards - https://www.cgccards.com/?utm_source=web&utm_medium=banner&utm_campaign=nooffseasonjan2024&utm_id=nooffseasonThanks to Graybo's Sports Cards. Check out Graybos.co and follow Graybos_Cards on IG.We'd love your questions and comments!

New Ep! Sports Card Strategy Show:We examine which 2023 Prizm Singles You Should Buy Now and Grade At PSA to make money in late summer/fall 2024...
Look at 2023 Prizm Football Hobby… Should You Rip This?
Bring up a very interesting hack to help you find underpriced baseball prospects...
Reveal My Top Underpriced Baseball Prospect!
Relevant news from Panini on exclusive prospect signings...
Also dive into the sports card strategies of Jeremy Lee of Sports Cards Live including the expected impact of Connor Bedard’s Young Guns which comes out this month!
And talk directly to members of our NoOffseason.com Family and answer your Questions

On today's show we talk about...My Sleeper Kaboom! Sports Cards To Buy In 2024, My Top Go Where They Ain’t Sports Cards To Buy Now, Mosaic Farmer Joe’s Card Show Strategies, Lefty McKee’s Path to Profits with Jalen Williams and talk directly to members of our NoOffseason.com Family - Audience Features from Brian Hunt, Buckeye Dill and of course answering your Questions

Welcome to the Sports Card Strategy Show with hosts Paul Hickey and Conner Barnett of NoOffseason.com Today we discuss:NBA Prizm Silver talk: Zion, Jalen Brunson, and Immanuel Quickley UpdatesDr. Crack Crack & Submit w/ Wayne Gretzky: High upside-potential opportunity PSA SpecialsLefty McKee’s new baseball chase: Walker Jenkins!Audience Q/A We'd love your questions and comments!

My guest today on 7 Minutes of Strategy is DJ Skee. He’s an innovator who has consistently identified the next trends in music and culture first, introducing the world to artists like Kendrick Lamar, Lady Gaga, Post Malone, Travis Scott, and has produced for artists like Snoop Dogg and Michael Jackson. His passion and love for the hobby - combined with his ability to influence and improve the experience of all collectors is unprecedented.
He's an investor in WhatNot
- Why did he create a card with U-M RB Blake Corum?
- What does he look for when investing in Hobby Businesses?
- What is his latest venture TheRealest.com all about?
- What makes Game Used / Stage Used Memorabilia Valuable and why Witness-Based Authentication is Important
- Advice for Aspiring Card Artists

Welcome to the Sports Card Strategy Show with hosts Paul Hickey and Conner Barnett of NoOffseason.com

Today we discuss:Mitigating Risk on Virtual Trades with Lefty McKee The Impact of Coaching Changes on Sports Cards2024 Masters Preview - is it a Sports Card Strategy?Chase Crim's Card Shop Owner Interview7 Minutes of Strategy Preview w/ DJ SkeeAudience Q/A & GoalsWe'd love your questions and comments!

Welcome to the Sports Card Strategy Show with hosts Paul Hickey and Conner Barnett of NoOffseason.com Today we discuss:Culture Collision Recap

Card Show Strategies: How to make money at card shows

NFL Sell Alerts: Time to sell Travis Kelce & Christian McCaffrey

NBA Trade Deadline Quick Flip Opportunities: What do historical trends tell us?

Baseball HoF Announcement Card Spikes & Takeaways: Can you make money on players being inducted into the HoF?

Dr. Crack shows us how to make money on Mike Trout prints

Audience Q/A

We'd love your questions and comments!

Welcome to the Sports Card Strategy Show with hosts Paul Hickey and Conner Barnett of NoOffseason.com and Andy Cason of Football Card Quest.Today we discuss:More CGC (CSG) vs. PSA Data Points - Kylian Mbappe pricing similarities

Andy Cason talks divisional updates - will we see Mahomes prices rise? What should you be doing with Brock Purdy cards? Paul's WAX PLAY - Grading a complete Donruss Football SetPaul's sleeper NFL quarterback flier playTo Grade or Not to Grade with Dr. Crack Chad Guell!We'd love your questions and comments!

Welcome to the Sports Card Strategy Show with hosts Paul Hickey and Conner Barnett of NoOffseason.com!Today we discuss:Culture Collision and our Relationship with CGC CardsL of the Week - Trusting Grading Company LabelsOur budget card buy of the week - Joe Burrow!Using the Spring Breakout to sell prospect prints

Dr Crack's Marvin Harrison Jr plays

Duke Dodson features with an insightful card shop owner interview

Janelle Schuh's 2024 GoalsAudience Q&A We'd love your questions and comments!

What's up everybody welcome to 7 minutes of strategy, part of the sports card strategy show right here on the NoOffseason.com sports card network.I am Paul Hickey and my guest today on 7 minutes of strategy is Brandon Steiner...a pioneer in conceiving sports memorabilia and athlete advocacy in the collecting industry. He’s consistently made connections to athletes and fans via collectibles and memorabilia for decades. He’s the Founder & President of The Steiner Agency, the nation's premiere independent athlete procurement source, and CollectibleXchange, an online platform for fans, collectors, store owners, celebrities, athletes and teams to buy and sell collectibles. CollectibleXchange recently acquired Starstock - and is attempting to resurrect it from the dead.We talk about the evolution of the sports cards and collectibles market from his early autograph signings with Mickey Mantle, Joe Dimaggio and Ted Williams, to how now as the owner of Starstock.com and host of his own show on eBay Live, he plans to improve the collector experience...on this episode of 7 Minutes of Strategy...

Welcome to the Sports Card Strategy Show with hosts Paul Hickey and Conner Barnett of NoOffseason.com!Today we discuss:Is there a place for backup QB's in the hobby? Top NFL Free Agents to make money on this Offseason

Lefty McKee's Yamamoto Wins - How to Make Money on Fliers Using Clear Sell Markers, as well as Bowman Chrome University Basketball Release Invest/Fades

How to Make Money on UFC Fighters - guidelines and strategies for investing in a smaller marketRyan Painter's 2024 Goals - Stacking strategies 7 Minutes of Strategy Preview - Starstock Returns!Audience Q&A We'd love your questions and comments!

Welcome to the Sports Card Strategy Show with hosts Paul Hickey and Conner Barnett of NoOffseason.com!Today we discuss:NFL Playoff Cheat Sheet Updates -

What to do with Tua/Tyreek & Dak/Ceedee

Why you should sell CJ Stroud, Jordan Love, and Jared Goff NOW

Dr. Crack's Cracks - high upside crack & submit play!

What to Do with Your Trevor Lawrence Cards - is it time to buy TLaw again?

Card Shop Owner Interviews - Jason Thurston of Collector Store & Duke Dodson of Graybo's!

Avoiding Scams - eBay listings they hope you forgot you purchased?

Audience Q&A - 2024 Masters favorites?We'd love your questions and comments!

Welcome to the Sports Card Strategy Show with hosts Paul Hickey and Conner Barnett of NoOffseason.com!Today we discuss:What to do about Ja Morant & Tyrese Haliburton - DON'T PANIC!

Lefty McKee recaps big profits realized in '23 from Endy Rodriguez

Baseball Rankings Update - consolidated to top 25!

Shohei Ohtani Cards to buy on a Budget

Top Cards To Buy Raw and Grade Right Now from Dr. Crack - ways to increase values for Max Verstappen & Shohei Ohtani prints

Should you be moving your Bronny James prints now?

Top Olympian Cards to Buy Now & Sell During 2024 Olympics

Why you should look at Malik Nabers and Rome Odunze as plays to sell for the NFL draft

Mosaic Joe’s 2024 Goals

We'd love your questions and comments!

Welcome to the Sports Card Strategy Show with hosts Paul Hickey and Conner Barnett of NoOffseason.com!Today we discuss:Paul's W of the Week: Connor Bedard Play Paying Out! How can you really win on Topps NOW Prints? Guidelines, strategies, and plays to avoid losing money.$1k Budget Builder: Conner & Paul go head-to-head with $1,000. Paul sticks with the NFL draft as a selling marker while Conner locks in on NBA stars with a hint of college football sprinkled in.Dr. Crack's Cracks! How to make $ cracking slabs (The Williams sisters and Dwayne 'The Rock' Johnson)Mike Lakusta of fondling cardboard shares his goals of 2024, and provides great insight on areas to improve!Audience Q&A We'd love your questions and comments!

Welcome to the next episode of Sports Card Strategy Show (and Tell), a natural extension of our flagship show, but with a focus on your cards, questions, and ability to share the who, what, and why about your PC and flipping game. Today's episode features:

Conner & Paul's Goals for 2024, Iowa Dave shares his goals as well, and how he plans to create balance.

Jordan Levine shares his ways to make profits on basketball cards (dollar box finds, buy raw & grade, non rookies, etc.)

Southern Soccer Idiot shares his recent PSA return (big W's!)

Marti Neil's segment from "The Nash-ional" airs!

How YOU can be a part of Sports Card Strategy shows moving forward.

Text SPORTSCARDS to 1-833-992-5727 for sell alerts. Sports Card School is now live! More information available at http://sportscardschool.comIf you want to be on the show, email conner@nooffseason.com. We'd love your questions and comments on this one.

Welcome to the Sports Card Strategy Show with hosts Paul Hickey and Conner Barnett of NoOffseason.com!Today we discuss:Developing a focus area for 2024 - how to narrow your focus to simplify and create efficiency in your sports card strategy The player Paul is obsessed with buying - why you can make money on Shedeur Sanders (over and over)Holding Wembanyama: Stay the course on your current plays. Liquidate. Fade until the post Thanksgiving 2024 pricing dip across the sports card market in general, which should be “the right time.”Retrofractors - what are they? Who are they for? Are you interested?We'd love your questions and comments!

Welcome to Episode 114 of the Sports Card Strategy Show with hosts Paul Hickey, The Sports Card Doctor Chad Guell, and Kendall "The Lefty" McKee of NoOffseason.com, as well as guest Andy Cason of FootballCardQuest!Today we discuss:

Paul jabs at Chad and challenges information shared from a recent Sports Card Strategy Deep Dive, Chad respondsNo playoffs for the Jets (aka no Rogers return), Lefty wins big on Christmas Day AuctionsDonovan Mitchell sell markers, Lamar Jackson dips and growth, which cards of his should you buy and which should you sell?

Why you shouldn't sell Brock Purdy - YET, and why you should sell Baker Mayfield.

Is now the time to buy Paolo Banchero?

We'd love your questions and comments!

Welcome to The Sports Card Strategy Deep Dive Series with Hosts Chad Guell and Conner Barnett, an extension of the Monday show designed to help further elaborate on our guidelines used to build strategies to make profits.Today we discuss:A free online centering tool to help with purchasing raw cards, as well as Chad's recent pickups of Shai Gilgeous-Alexander, Brock Purdy, & Darius Garland

Which January releases will devalue current NFL rookie prints

Why you should grade & sell different Giannis prints

How to Make Money Cracking Vintage Cards of Mike Tyson, Wayne Gretzky, and Julius ErvingWhy you should be fading fliers like Keegan MurrayWe'd love your questions and comments!

Welcome to The Sports Card Strategy Deep Dive Series with Hosts Lefty McKee and Conner Barnett, an extension of the Monday show designed to help further elaborate on our guidelines used to build strategies to make profits.Today we discuss:Graybo's Hosting on Whatnot December 20th at 7pm, Fanatics collabs with Dude Perfect!

Lefty's big Wembanyama W

Should you buy Tyrese Maxey or Tyrese Haliburton?

Bowman Chrome 1sts to buy at each price point

Is it already time to start buying Shohei again?Updates for current standings in our $1k budget builder

We'd love your questions and comments!

Welcome to Episode 113 of the Sports Card Strategy Show with hosts Paul Hickey, The Sports Card Doctor Chad Guell, and Kendall "The Lefty" McKee of NoOffseason.com.Today we discuss:Trends related to historical card data for mlb prospects, different buying windows, who would we really invest in?

Why Wyatt Langford is our top investment pick from this release.

Is Paul Skenes an investible pitcher?

Why you should be fading Max ClarkWe'd love your questions and comments!

Which PSA 10 POP 1 did GaryVee just buy in Goldin Auctions?
What Opportunities exist for Sports Card Flippers in the future?
Will Cal Ripken Jr. Actually Run for Governor of Maryland?
What's the difference between a collector and a hoarder?
Optimus Prime takes on Ken Griffey Jr. in this episode of 7 minutes of strategy with my special guest, Gary Vaynerchuk. :)

Welcome to The Sports Card Strategy Deep Dive Series with Hosts Chad Guell and Conner Barnett, an extension of the Monday show designed to help further elaborate on our guidelines used to build strategies to make profits.Today we discuss:Not having FOMO for new releases - we'll make sure you know when to buy!

Dr Crack's NBA Pickups - Should you keep buying Haliburton? Jayson Tatum upside, and Cade Cunningham's ceiling

When should you start stacking bankroll to prep for buying singles of upcoming releases once their prices drop?

How to Make Money on Dak Prescott Prizm Silvers (buy Raw & grade/crack and submit plays!)

Is Joel Embiid a buy right now?We'd love your questions and comments!

Welcome to The Sports Card Strategy Deep Dive Series with Hosts Lefty McKee and Conner Barnett, an extension of the Monday show designed to help further elaborate on our guidelines used to build strategies to make profits.Today we discuss: Lefty's CJ Stroud exit strategies & /199 hit, is Elly De La Cruz a flier?Buying Immanuel Quickley, how much upside does he have? How undervalued is he?Kevin Durant vs. Giannis PSA 10 debate, right v. wrong card? Who has more risk? Upside?Caleb Williams discussion - likely heading to the NFL draft! Why is Darius Garland so cheap? Cheap Mahomes PSA 10's with high ceilings!Audience Q&A - Should you invest in fliers like Coby White/Shaedon Sharpe? Which soccer players should you buy raw and grade? Should you quick flip Jordan Love?We'd love your questions and comments!

Welcome to Episode 112 of the Sports Card Strategy Show with hosts Paul Hickey, The Sports Card Doctor Chad Guell, and Kendall "The Lefty" McKee of NoOffseason.com, as well as guest Duke Dodson of Graybo's!Today we discuss:Paul's Arch Manning & Rose Zhang W's as well as Lefty's Haliburton profits. Chad's made good returns on Jake Browning, and Duke's recent card shows.

The NBA In-Season Tournament: Were we right predicting this as a legitimate sell marker? Who saw spikes?

Selling Juan Soto & Shohei Ohtani with hopes of buying back on a dip, & NFL quarterback talk. Should you buy Mahomes now? Is Lamar Jackson risky?We'd love your questions and comments!

Welcome to the next episode of Sports Card Strategy Show (and Tell), a natural extension of our flagship show, but with a focus on your cards, questions, and ability to share the who, what, and why about your PC and flipping game. Today's submissions feature:1. Loni Conley showcasing recent vintage collection purchases

Craig's Cards 11 with recent eBay purchases & PSA returns
Jordan Levine's first submission with tons of basketball cards spanning across decades
Marty Friel's strategies for buying cards at the ideal price
Trevor Atkins showcases his collections & changes in strategies
Barry Siff's recent card show experiences
Buckeye Dill's PSA returns
Southern Soccer Idiots Soccer Grading reveal

Text SPORTSCARDS to 1-833-992-5727 for sell alerts. Sports Card School coming soon! Classes start in November. More information available at http://sportscardschool.comIf you want to be on the show, email conner@nooffseason.com. We'd love your questions and comments on this one.

Welcome to The Sports Card Strategy Deep Dive Series with Hosts Lefty McKee and Conner Barnett, an extension of the Monday show designed to help further elaborate on our guidelines used to build strategies to make profits.Today we discuss: Lefty moving out of some right player/wrong card scenarios to narrow his focus on a singular Caleb Williams card with markers.Should you be buying Jalen Brunson Prizm Silvers? What is his ceiling?Having patience when looking for the right card. What will Shohei Ohtani's market look like in 2024?Darius Garland v. Cade Cunningham & Ken Griffey Jr. v. Barry Bonds. How much do we value quarterbacks when flipping sports cards over skill position players?Lefty's soccer day, as well as buying Jayson Tatum Raw Prizm Silvers with the intention of grading themImmanuel Quickley upside, and what to do with Bowman Chrome Baseball PSA 9'sWe'd love your questions and comments!

Welcome to Episode 111 of the Sports Card Strategy Show with hosts Paul Hickey, The Sports Card Doctor Chad Guell, and Kendall "The Lefty" McKee of NoOffseason.com, as well as guest Gary Underwood of Hoops and Cards!Today we discuss:Paul's Justin Fields quick-flip experiment wash, and the downside of relying on performance based spikes as sell markers.

Lefty discusses why the media is blowing the current state of the sports card market out of proportion, and where opportunity still exists.

Chad lands a dream card for the PC in a trade for a mass lot of Bowman Chromes, and the De'Aaron Fox debate gets put to rest.

NEW TERM ALERT: HYPE-SPYCLES - which NBA players fit this hybrid category of seasonal upside as well as projected performance spikes.

Gary, Chad, and Lefty are ALL buying Ohtani prints, and Lefty warns that there will be more buying markers for Ohtani later on.

Paul talks Ja Morant's upside, specifically for his Prizm Silvers.

Bronny James has been cleared to return to hoop! Hype cycle markers for him as well as Arch Manning.

AUDIENCE Q&A: Which Ohtani cards can you make money on? Where do we stand on Brock Purdy, and is now too early to sell Mahomes?We'd love your questions and comments!

Welcome to The Sports Card Strategy Deep Dive Series with Hosts Chad Guell and Conner Barnett, an extension of the Monday show designed to help further elaborate on our guidelines used to build strategies to make profits.Today we discuss:Dr. Crack discusses buying in bulk from eBay sellersChad breaks down his recent NBA purchases; Giannis, Jaylen Brown, Zach Lavine upsideHow top December releases affect your current sports card portfolioGrading raw versions of De'Aaron Fox, Patrick Mahomes, and Devin Booker for profitsChad's Crack & Submit Plays, & is Kyler Murray a buy now?We'd love your questions and comments!

Today we discuss: Should you invest in Kevin Durant as a GOAT? Why do we like Prizm Silvers?Buying opportunity for Tyrese Haliburton, Tyrese Maxey, and even Zion WilliamsonTrout or Ohtani?Lefty's Prizm Silver Budget Builder, Conner looks at buying Ja MorantNuggets to rebound vs the RocketsIs De'Aaron fox a legit star? Top 5 PG?We'd love your questions and comments!

Welcome to Episode 110 of the Sports Card Strategy Show with hosts Paul Hickey, The Sports Card Doctor Chad Guell, and Kendall "The Lefty" McKee of NoOffseason.com, as well as guest Andy Cason of FootballCardQuest!Today we discuss:Paul talks cash flow management and not having enough bankroll to stock up in December, Lefty's Josh Giddey analysis, Chad's seller struggles, and Andy's Charbonnet loss.Andy's Zay Flowers win, Dr. Crack's crack & resubmit play, Lefty's Joe Flacco pitch in full effect, Paul's win from the audience.Paul's safely buying Joey B & LaMelo Ball, while cautiously pitching Miles Bridges. Lefty likes Messi as a safe play, risky talks on Tua Tagovailoa. Chad's still buying basketball players like Giannis and Devin Booker, and Andy confirms Hurts as a safe play while additionally pitching guys like Tua and Tyreek Hill.Andy says sell CJ Stroud, while Chad's moving Lewis Hamilton. Lefty's moving Chet & Tyrese Haliburton, and Paul discusses selling Justin Fields & vintage basketball.We'd love your questions and comments!

Welcome to The Sports Card Strategy Deep Dive Series with Hosts Lefty McKee and Conner Barnett, an extension of the Monday show designed to help further elaborate on our guidelines used to build strategies to make profits.Today we discuss:How can you make safer flier plays? How to avoid risk for GOATs. Should you invest in Ja Morant? Michael Porter Jr?Lefty's Path to Profits with Lionel MessiLamar Jackson or Josh Allen?Lefty's "Joe Day" in the 1k Budget Builder, Conner believes in making profits via Tua.Conner's Parlay for Thanksgiving DayAudience Q&A - MLB prospect talk, Shaedon Sharpe upside?We'd love your questions and comments!

Welcome to Episode 109 of the Sports Card Strategy Show with hosts Paul Hickey, The Sports Card Doctor Chad Guell, and Kendall "The Lefty" McKee of NoOffseason.com.Today we discuss:Paul talks about why making money flipping sports cards is important to everyone in the hobby; why he doesn't sell cards raw on eBay, and what to do with Joe BurrowPaul pitches Charlie Woods & Connor Bedard, Lefty advocates for Candace Parker & Oniel Cruz, and Chad talks sealed wax plays.Lefty says its time to move Verstappen, and why he doesn't think you should be holding Bills prints. Chad's selling Sam Howell & CeeDee Lamb, and Paul talks Ronald Acuna profit windows as well as why he believes CJ Stroud is a firm sell.An extensive audience Q&AWe'd love your questions and comments!

Welcome to The Sports Card Strategy Deep Dive Series with Hosts Chad Guell and Conner Barnett, an extension of the Monday show designed to help further elaborate on our guidelines used to build strategies to make profits.Today we discuss:Dr. Crack's tips for finding deals on eBay and reputable sellers, Chad's Flier Pickups and contingencies, should you have a wide or narrow focus?Chad also breaks down cash flow management strategies related to wax releases.Conner pitches several raw cards as possible grading plays, as well as a Jimmy Butler play that Dr. Crack dissects.Audience Q&AWe'd love your questions and comments!

Welcome to The Sports Card Strategy Deep Dive Series with Hosts Lefty McKee and Conner Barnett, an extension of the Monday show designed to help further elaborate on our guidelines used to build strategies to make profits.Today we discuss:Lefty's strategy for moving into less fliers, and his current Yoshinobu Yamamoto strategies to execute his play.

Do we believe in Daniel Jones? Is Tom Brady worth investing in at a discounted rate? Is Erling Haaland a GOAT?

Rogers v. Jettas, Maxey v. Anthony Edwards

Lefty's Shohei Day & Conner's Odd LeBron pick in our $1k budget builder.

Suns upset at home vs. TWolves?We'd love your questions and comments!Get a free 30 day trial of our premium Sports Card Investment Report at https://NoOffseason.com now.This video is brought to you by Market Movers App by Sports Card Investor. Get your first 14 days for free and 20% off any membership level for life at MarketMoversApp.com by using the promo code "nooffseason" or clicking here - https://www.sportscardinvestor.com/plans/?ref=63&campaign=sportscardstrategyGet $15 off WhatNot by clicking here - https://www.whatnot.com/invite/nooffseason#sportscards#sportscardinvestor#sportscardinvesting#sportscardstrategy#basketballcards#baseballcards#soccercards#footballcards#f1cards#investing #nba #nfl #mlbprospects The only sports card podcast preparing you for what will happen instead of reporting what did happen. For sports card investors who want to make money in the short term and long term. Discussing NFL, NBA, MLB, Prospects, Soccer, F1 and other sports cards. The Flagship Show for the NoOffseason.com Sports Card Network. Other shows on this feed: Basketball Card Strategy, Football Card Strategy, Baseball Card Strategy, Soccer Card Strategy, F1 Card Strategy, UFC Card Strategy, Golf Card Strategy, Hockey Card Strategy, Wresting & Celebrity Card Strategy.See more at http://sportscardstrategy.com

Welcome to Episode 108 of the Sports Card Strategy Show with hosts Conner Barnett, The Sports Card Doctor Chad Guell, and Kendall "The Lefty" McKee of NoOffseason.com, as well as Guest Duke Duke Dodson of Graybo's!Today we discuss:

W's of the Week: Paul's NBA auctions, Chad's Bulk Wins Turning Huge Profits, Duke and Graybo's new move, Lefty's Tyrese Maxey opportunities

L's of the Week: Zach Wilson's lack of growth in terms of decision making, Paul's Rebuttal to Last Week's Slander, Chad's Pokemon PSA returns, and Duke's Luka CardBuys of the Week: Caitlin Clark Prints, Duke's Basketball Pickups, Chad's Ovechkin Plays, and Paul's Shohei Options

Sells of the Week: Deshaun Watson cards up, Cam Thomas growth, and CJ Stroud's Impressive Rookie SeasonAudience Q&A: Baseball Galore!We'd love your questions and comments!

Welcome to The Sports Card Strategy Deep Dive Series with Hosts Lefty McKee and Conner Barnett, an extension of the Monday show designed to help further elaborate on our guidelines used to build strategies to make profits.Today we discuss:What are flier, hero, and GOAT categories? What is Lefty's portfolio comprised of?Lefty's Banking on Bronny James Future in his Path to Profits.Who would we pick to build a $1,000 card portfolio?Is there a card market for Kyle Kuzma? If not, is Jordan Poole someone in Washington to invest in?Audience Q&A - What is Wembanyama's Ceiling?We'd love your questions and comments!

Welcome to Episode 107 of the Sports Card Strategy Show with hosts Conner Barnett, The Sports Card Doctor Chad Guell, and Kendall "The Lefty" McKeeToday we discuss when the most optimal times to sell NBA cards are based on your strategy, which NFL QB's you should be selling and buying at this point in the season.Should you be buying Elly De La Cruz or Shohei Ohtani at their current valuations? Where's Shohei heading?ChadL - Paul's missing which means no one to debate NBA sell periods withW - Jalen Hurts Concourse Silver profitsB - Benedict Mathurin, Deni Avdija, Paolo BancheroS - Adolis Garcia, Corey Seager, Tyler BagentLeftyL - Baseball Offseason, NBA Mid-Season Tourney CourtsW - Rangers World Series TitleB - Samuel Basallo, Ethan Salas, Xavier Isaac, Bronny James All-American CardsS - Josh Dobbs, Joe Burrow SoonConnerL - Robotic Conner making an appearance during Ep 106W - Upcoming Deep Dives with Lefty/ChadB - Paolo Banchero, Jordan TravisS - Cam ThomasWe'd love your questions and comments!

Welcome to Episode 106 of the Sports Card Strategy Show with hosts Paul Hickey, the Sports Card Doctor Chad Guell, and guest Andy Cason of FootballCardQuest.Today we discuss who to target during the mid-season NFL dip, Will Levis standout showing fueling profits, as well as a mix of strategy for those holding basketball and baseball cards.

Who's going to be traded in the NFL?

Can the NoOffseason family produce enough waves in the market to make potential problems for buying/selling recommendations?

Paul

L - Paul still has no card L's. MSU hoops losing a tight game to Tennessee on questionable calls. Quarterback Injuries making it difficult to watch the NFL.

W - Victor Wembanyama plays turning big profits

B - Patrick Mahomes & Justin Fields dips

S - Paul's entire basketball liquidation strategy, Corbin Carroll, Jude Bellingham, and Will Levis

Chad

L - Not listening to Paul and buying more Wembanyama!

W - Corbin Carroll plays panning out allowing him to keep a Sapphire PSA 10 that turned into big profits, Will Levis returns

B - Top baseball prospects (Featured in rankings @ NoOffseason.com)

S - Last chance to sell World Series player's prints, Wembanyama after decent first week

Andy

L - Not buying Will Levis rookie cards prior to Sunday's breakout performance

W - Eagle's offense fueling long-term investment wins

B - Week 8 in the books means mid-season dip is upon us. QB's such as Mahomes and Fields.

S - Dak Prescott coming off strong win but next-gen stats show he's declining, Josh Allen & Justin HerbertWe'd love your questions and comments!

Welcome to the next episode of Sports Card Strategy Show (and Tell), a natural extension of our flagship show, but with a focus on your cards, questions, and ability to share the who, what, and why about your PC and flipping game. Today's submissions feature:1. CardSnatcher talks strategy from a large card portfolio falling into her control2. Ben recaps his recent pickups from a Mall Show & strategies (Card Show Strategies) including 90s Hockey Inserts3. Joe showcases showcases fortunate pulls of Gunnar Henderson prints from an Orioles Blaster, as well a ‘59 Roberto Clemente and getting an ‘86 Michael Jordan Rookie from his childhood graded4. Chad Guell showcases his most recent pickups and we discuss photo variation playsText SPORTSCARDS to 1-833-992-5727 for sell alerts. Sports Card School coming soon! Classes start in November. More information available at http://sportscardschool.comIf you want to be on the show, email sonia@nooffseason.com. We'd love your questions and comments on this one.

Welcome to our first rendition of The Baseball Card Strategy Show, hosted by Lefty McKee with Co-Host Conner BarnettToday we discuss:Baseball Buying Season CyclesWorld Series PredictionsPlayers to Sell - Current Postseason PlayersTop Prospects to Buy Now - Holliday, Isaac, Chourio, Woods, JungFlier Prospects - Foscue, Quero, Basallo, YamamotoDiscounted Previous Releases - Luis Angel Acuna, Justin CrawfordWe'd love your questions and comments!Get a free 30 day trial of our premium Sports Card Investment Report at https://NoOffseason.com now.This video is brought to you by Market Movers App by Sports Card Investor. Get your first 14 days for free and 20% off any membership level for life at MarketMoversApp.com by using the promo code "nooffseason" or clicking here - https://www.sportscardinvestor.com/plans/?ref=63&campaign=sportscardstrategyGet $15 off WhatNot by clicking here - https://www.whatnot.com/invite/nooffseason#sportscards#sportscardinvestor#sportscardinvesting#sportscardstrategy#basketballcards#baseballcards#soccercards#footballcards#f1cards#investing #nba #nfl #mlb #jacksonholliday #baseballprospect The only sports card podcast preparing you for what will happen instead of reporting what did happen. For sports card investors who want to make money in the short term and long term. Discussing NFL, NBA, MLB, Prospects, Soccer, F1 and other sports cards. The Flagship Show for the NoOffseason.com Sports Card Network. Other shows on this feed: Basketball Card Strategy, Football Card Strategy, Baseball Card Strategy, Soccer Card Strategy, F1 Card Strategy, UFC Card Strategy, Golf Card Strategy, Hockey Card Strategy, Wresting & Celebrity Card Strategy.See more at http://sportscardstrategy.com

Welcome to Episode 105 of the Sports Card Strategy Show with hosts Paul Hickey of NoOffseason.com, the Sports Card Doctor, Chad Guell, of NoOffseason.com, and Kendall "Lefty" McKee of NoOffseason.com, JustBaseball.com and Just Breaks.

Today we discuss our Losses, Wins, who we are Buying and who we are Selling.

Lefty

L - Caleb Williams not playing well and therefore may not win the heisman. He panini instant experience. I will talk through looking at my arch manning cards under a microscope and my Wymbys and talk about this with the scotch tape. What an absolute blunder.

W - So much love for the Texas Rangers. GIO REYNA IS BACK. The blonde hair reyna is such a vibe and I am all in on it.

B - speculation play on Dennis Sch Oder

S - Gio Reyna maybe depending on prices. Could be up for a big move this summer might hold my big cards till then

Chad

L - Panini Instant. Topps Now cards come and they look like no humans have ever touched the cards and they grade that way too. Panini cards come in a penny sleeve and a toploader with scotch tape. So unprofessional and they grade that way too. I will not purchase panini instant anymore

W - went to a local trade night and was able to trade a few cards for a nolan ryan autographed postcard for my PC

B - jackson chourio base 1st psa 10’s and james wood base 1st psa 10s watching acuna jr cards closely to see where they bottom out at

S - trea turner, kyle schwarber, bryce harper, yordan alvarez, corbin carrol, evan carter

Paul

L - Michigan State Football LOSS and 25 Wemby’s came in the same format as the 10 Arch’s. Scotch taped top loaded in a rubber band. :) Scotch tape bandit.

W - My eBay Auctions getting quite a bit of action; Wembys, Wilts,

FIRST EVER WHATNOT THIS WEDNESDAY! Wembys, Premium Packs and Bowman U Chrome 2023 Hobby Packs!

B - Strategy: Go Where They Ain’t - Burrow, SHOHEI, Jackson Holliday

Who I’m buying…

Strategy: Buy Auctions for Bowman U Chrome 2023 - Long runway (I know I said I’d only be buying Jackson Holliday, but I started also buying Drake May, Travis Hunter, Marvin Harrison, Jr. and Shedeur Sanders Bowman Chrome 1st Autos

Shedeur Base Autos just under $200

Travis Hunter Refractor Autos for around $120

Drake May Refractor Autos for around $160

Marvin Harrison Jr base autos for around $150-$170

Marvin Harrison Jr. /75 yellow auto for $260

Check out NOOFFSEASON.COM for buys of the week article and top eBay auctions ending today - https://nooffseason.com/top-ebay-auct...

S - I’m selling my Wemby PSA 10s. Right Card. Right Player. Right Time to Sell.

Who you should sell…if ya got ‘em - Julio Jones, Gio Reyna, Travis Etienne, Lamar Jackson, Mac Jones, Gardner Minshew, Ridder, Myles Garnett, Kamara, Tim Duncan.

We'd love your questions and comments!

Today, we have great submissions from some familiar names as well as a few new Sports Card Strategy friends.

Conner Barnett - from the Nash-ional in Nashville, TN. Conner sits down with Maddox, a 17 year old card flipper and entrepreneur. Maddox is mainly interested in Football and basketball but still goes after the big names in baseball like Holliday, and Ohtani. Football - looking for Tua, Josh Allen, Fields. Looking for up to $5,000k cards.

Kevin aka Southern Soccer Idiot showing off his latest collection of soccer cards.

Mohammaed Ali Cho Contenders Auto Rookie Card

Désiré Doué, Rookie Card Youthquake Refractor

Alejandro Garnacho Rookie Ticket

2014 Base Prizm Neymar Jr. Rookie World Cup

2014 Base Prizm Lionel Messi World Cup

2018 Prizm World Cup Sadio Mane

Igor Akinfeev 2018 Prizm World Cup

Kaoru Mitoma

Two Color Match Blue Lionel Messi Select

Christiano Ronaldo Kaboom

Paul Schmitz aka Buckeye Dill with a 22 card submission.

Shohei Ohtani 2022 Donruss Bomb Squad PSA 8

Sal Frelick 2021 Bowman Chrome Draft PSA 9

2018 Shohei Topps Heritage PSA 9

2019 Topps Chrome Shohei Ohtani PSA 9

2019 Gunnar Henderson Chrome PSA 10

2020 Topps Chrome Shohei Ohtani Gem Mint 10

2018 Panini Donruss Optic Shohei Ohtani Rookie year Gem mint 10

Debut from Barry Siff sharing his first show and tell submission. Barry gives us a tour of his house, but most importantly, all of the cards he has collected that are scattered throughout. Barry’s collection is very impressive and we are so happy to have him a part of the SCSS/NOS family.

Marty Friel is back with a show and tell of his collection and organized lots. Marty shares some great strategy about not ripping wax as a sports card investment.

Chad Guell aka Dr. Crack with his eBay watchlist.

Text SPORTSCARDS to 1-833-992-5727 for sell alerts. Sports Card School coming soon! Classes start in November. More information available at http://sportscardschool.comIf you want to be on the show, email sonia@nooffseason.com. We'd love your questions and comments on this one.Get in and submit your show and tell now!Up your flipping and PC game by sharing your cards and stories with us! Email paul@nooffseason.com for details on how to get on the next episode.

Welcome to Episode 104 of the Sports Card Strategy Show with hosts Paul Hickey of NoOffseason.com, the Sports Card Doctor, Chad Guell, of NoOffseason.com, and Kendall "Lefty" McKee of NoOffseason.com, JustBaseball.com and Just Breaks. Special guest this week is Duke Dodson of Graybo's!

Today we discuss our Losses, Wins, who we are Buying and who we are Selling.

Lefty

L - Auctions on ebay and things that are not selling. Moved a Corbin Carroll to Buy It Now and it sold right away.

W - How far money has been able to go with ebay sales with buying some great cards.

B - Bought a PSA base auto Colby Mayo. Buying Tyler Black.

S - Evan Carter from the Rangers.

Duke

L - Someone from the show bought a card from Graybo’s and they couldn’t find the Xavier Issac card that the customer purchased. Turned out Duke sold it 3 weeks earlier.

W - traded out of Josh Allen and Burrow. Got a Brady and Mahomes card. Big wins with daily fantasy sports.

B - Targeting Holliday. Buying Jason Tatum. Football - Spears and Johnson.

S - Tua because of where the Dolphins are at right now.

Chad

L - submitted 5 of my 10 Arch Mannings to SGC hoping for at least 3 of 5 10’s to be 1st to the market with graded. Got 1 9 3 9.5’s and 1 10. Caleb Williams losing to Notre Dame. Ordered 2 boxes of bowman u football ripped them open and was a huge waste of money

W - was able to get some great deals again this week on graded basketball and bowman 1st baseball prospects. eBay sales are slow so there are lots of opportunities to buy!

B - bought silver Prizm PSA 10 Zion, Silver Prizm PSA 10 Shai, silver Prizm PSA 10 Ja, optic holo PSA 10 Tatum, bought 2 Tyler Black Bowman 1st base autos, Lamelo holo PSA 10 2 more Durant PSA 10s

S - Jordan Alvarez up 60 % last 30 days, Bryce Harper having great post season cards up 20% last 7 days, Trea Turner up 106% last 30, Evan Carter up 31%

Paul

L - Not with everyone this week.

W - Jackson Holliday cards. 2022 Bowman Mint Gem Refractor. The Jackson Holliday buying focus has begun. Off the back of the NFL and NBA Hype, it’s time to buy Holliday.

B - Holliday, Wood, Churio, Golf and Olympics

S - Sell your NBA cards to fund your 2024 buys. Sell football right now.

Conner

W - Went to the Nashville Card show and met with some audience members.

We'd love your questions and comments!

Get a free 30 day trial of our premium Sports Card Investment Report at https://NoOffseason.com now.

Welcome to the next episode of Sports Card Strategy Show (and Tell), a natural extension of our flagship show, but with a focus on your cards, questions, and ability to share the who, what, and why about your PC and flipping game.

Text SPORTSCARDS to 1-833-992-5727 for sell alerts.

Sports Card School coming soon! Classes start in November. More information available at http://sportscardschool.com

If you want to be on the show, email sonia@nooffseason.com.

Show and Tell Submissions Today From:

Dr. Crack aka Chad Guell

Southern Soccer Idiot

Jerry Wise

First up with Show and Tell submission is…

Dr. Crack with a different kind of submission. Chad is showing us how to clean a card and the products he is using from Kurts Cards.

A new show and teller; welcome Jerry Wise! He is showing us his recent plays as he gets back into the hobby.

1981 Topps Joe Montana PSA 8

Cade Cunningham Red White and Blue Colormatch PSA 10

Big play with Jackson Churio

Jameson Williams

Kurt Warner

Josh Sargent

Picked up at local card show for under $5:

Junior Caminero came back PSA 10

Cade Cunningham PSA 9

Tom Brady Gem Mint 10

A veteran show and teller Kevin, Southern Soccer Idiot:

National Landmark From Panini World Cup Release. SSI explains how he got to Russia for the 2018 World Cup. He went back to school to learn the language for 2 years and went to St. Petersberg. It didn’t work out because of issues with his visa.

We'd love your questions and comments on this one.

Get in and submit your show and tell now!

Welcome to Episode 102 of the Sports Card Strategy Show with hosts Paul Hickey of NoOffseason.com, the Sports Card Doctor, Chad Guell, of NoOffseason.com, and Kendall "Lefty" McKee of NoOffseason.com, JustBaseball.com and Just Breaks.

Today we discuss our Losses, Wins, who we are Buying and who we are Selling.

Paul

L - Erick Sorenson comments on the YouTube video.

W - Lefty not mentioning Kenny Pickett last week.

Pickett to Pickens this week! LET’S GO KENNY!

CJ Stroud card selling strategy. Tried re-listing it a few times in 10 day auctions at a starting price of $29.99. ZERO Bids. Lowered the starting bid to $9.99 with 2 days left. Card sold for $41, yielding a 50% profit. Lowering the bid works.

$35 - $22 = $13 profit

Junior Caminero SGC 10/10 - bought from Rusty Immegart a couple months ago for $200

$279 after fees - $200 = $79 profit

B - 1-3 month Flip - LaMelo Ball - 2020 Optic Blue Velocity PSA 10

1-3 month Flip - Zion Williamson - 2019 Prizm Silver PSA 10

8 month Flip - James Wood - 2022 Bowman Chrome 1st Prospect Auto

6-12 month Flip - LeBron James - 2003 Topps Chrome #111 Base PSA 10

1-3 year Flip Kylian Mbappe - 2016 Panini Foot Stickers PSA 10

S - All Rookie Cards for: Baker Mayfield, Christian McCaffrey, Kenny Pickett, Desmond Ridder,

Gardner Minshew

Lefty

L - Missed 30 minutes of the show this morning.

W - Got into a prospect that wasn’t inflated - Jace Jung. His teams are excelling! Piastri, Verstappen. Rangers are up 2 to 0 against Orioles.

B - Lionel Messi. Messi will not have postseason coverage in the MLS playoffs. Messi has been injured, and his team has missed the playoffs. Projectable outcomes in the next 12 months. Also James, Jace, and Mbappe.

Dr. Crack

L - NBA preseason is disappointing.

W - bought a 2022 Tua Tagovailoa Bowman 1st Green Auto #/99 raw 6 months ago for $7. Sent it in to PSA for $19 and it came back a PSA 9 so $26 invested sold on a 7 day auction last Monday night for $42 buyer never paid. I was hoping for $55 so I was a bit disappointed in what it sold for as well as that the buyer didn't pay. Re-listed as BIN for $55 and sold it for $52 this weekend.

B - This past week purchases. (2) Jace Jung Bowman 1st chrome base auto PSA 10’s for $125 each, James Wood Bowman Chrome 1st base auto $150, (10) bowman chrome 1st base Jackson Holliday card lot $208, Justin Fields silver prizm rookie PSA 10 $350, (3) prizm base Paolo Banchero rookie PSA 10’s $50 each, Jackson Holliday bowman chrome 1st base auto raw $450, Xavier Isaac bowman chrome green shimmer 1st auto raw $150, cam collier bowman chrome 1st auto base PSA 10 $95, Jalen Brunson silver prizm rookie PSA 10 $95, 2013 Giannis NBA hoops red back PSA 10 $350, joe burrow field level silver PSA 10 $775, Zion Williamson select concourse silver PSA 10 $150

S - continue to sell off any baseball players still in the playoffs if you have any, 2017 score Patrick Mahomes PSA 10 this is a college uniform card that sells consistently for around $200-$250 this week a 300+% increase with a sale for $955 even if something weird on that sale it will make the next few sales for sure higher than typical take advantage if you have this card, keep an eye on Ja’marr Chase card prices with his monster performance this week could be a sell opportunity this week

We'd love your questions and comments!

The only sports card podcast preparing you for what will happen instead of reporting what did happen. For sports card investors who want to make money in the short term and long term. Discussing NFL, NBA, MLB, Prospects, Soccer, F1 and other sports cards. The Flagship Show for the NoOffseason.com Sports Card Network. Other shows on this feed: Basketball Card Strategy, Football Card Strategy, Baseball Card Strategy, Soccer Card Strategy, F1 Card Strategy, UFC Card Strategy, Golf Card Strategy, Hockey Card Strategy, Wresting & Celebrity Card Strategy.

See more at http://sportscardstrategy.com

Welcome to the next episode of Sports Card Strategy Show (and Tell), a natural extension of our flagship show, but with a focus on your cards, questions, and ability to share the who, what, and why about your PC and flipping game. Text SPORTSCARDS to 1-833-992-5727 for sell alerts.

Breaking News Sports Card School coming soon! Classes start in November. Syllabus should drop on the site today!

Get your Buy and Sell alerts by texting SportsCards to 833-992-5727.

Paul and Conner visit and a local card show the Music City Collectibles at the Franklin Ag Center in Franklin, TN.

Paul interviews Jason Thurston from the Collectors Store in St. Peters, Missouri.

Conner Interviews Collin from Country Cards 615

Collin is an artist and expresses his creativity by taking custom cards and making them his own. Collin sells them on Instagram check him out on IG countrycards615

Collin hand cuts each piece and adds several layers. Collin sells the cards for $30-$100

Chad Guell aka Dr. Crack

Opening a box from PSA to see how his submission was graded.

3 Roman Anthony PSA 9

2 Druw Jones PSA 9

2 Druw Jones PSA 10

2 Cam Collier PSA 10

Cam Collier PSA 9

2 Spencer Jones PSA 10

2 Spencer Jones PSA 9

2 Jackson Churio PSA 10

Jackson Churio PSA 9

James Wood PSA 10

Elly de la cruz PSA 10

A new submission from Nick from Break Comp showing off his graded cards! You find Nick on breakcomp.com (finding cards and breaks for less). Find Nick on Instagram breakcomp.

Marty the Friel Deal sharing some vintage cards from a friends collection.

Ernie Banks, Joe Jackson, Billie Wiliams, Yogi Berra, Nolan Ryan, Tommy John,

The Sports Card Strategy Show is going LIVE on Whatnot on Oct 25, 2023.

Buckeye Dill up next with his card submissions.

2022 Bowman U, Jordan Addison Gold Auto numbered to 75

Jazz Chisholm Jr numbered to 270 Home Run Challenge Card

Shohei Othani

Bobby Witt

Topps Chrome Blaster Ultra Violet, Adley Rutschmann Gem Mint 10

Last but not least, Southern Soccer Idiot aka Kevin from Alabama. With his 14 card PSA reveal.

2019 Panini Prizm premier league, Declan Rice Hyper Prizm Parallel. Gem Mint 10

Chronicles Rookie Victor Osimhen Gem Mint 10

2021 Jude Bellingham Base Rookie Gem Mint 10

2018 Neymar Jr Checkerboard Gem Mint 10

2020 Kylian Mbappe Color Match Gem Mint 10

2019 Earling Haaland Prized Footballers Finest UCL Gem Mint 10

Welcome to Episode 102 of the Sports Card Strategy Show with hosts Paul Hickey of NoOffseason.com, the Sports Card Doctor, Chad Guell, of NoOffseason.com, and Kendall "Lefty" McKee of NoOffseason.com, JustBaseball.com and Just Breaks. This week also includes guest Gary from Hoops and Cards.

Paul

L - 1972 Wilt Chamberlain Topps that was purchased from Graybo’s. $54 to get it graded. The real was L that it took forever to come back from PSA. Action item: don’t submit cards like this to PSA, choose SGC because you can submit a vintage card with other cards.

W - Marvin Harrison Jr. Sale, Bought on: Aug 25, 2023. Order total:US $183.83. Sold and immediately paid for September 26, 2023. Net profit from eBay: $352.87. Total Net Profit = $169.01

B - from Janelle on Discord; Possible buys of the week - Cooper Kupp. Coming back from injury soon and his cards are still down quite a bit. And Caitlin Clark, she's a stud. Bowman Chrome University 1sts, variations, serial numbered, PSA 10s

S - Puka Nacua. SELL Prizm Draft Picks Auto, base; Christian McCaffrey. SELLDevon Achane - SCORE ROOKIE AUTO; Travis Kelce 2013 Topps Chrome Base is up due to Taylor Swift hype.

Lefty

L - Topps Bowman Bounty multiple 1 of 1’s.

W - snagged another deal on a Jackson Holliday auto. $430 average is over $500

B - New MLB prospect top 50. Biggest movers are Jace Jung.

S - Sell playoff baseball guys. Don’t wait for markers to hit. Be the first to the market.

Chad

L - Market movers has not been working properly.

W - Bought 2 Caleb Williams Bowman Chrome 1st Base Auto’s in raw condition at the beginning of September with the plans of grading them both. I paid $205 for 1 and $215 for the other. However after he blew up Colorado I thought I should try and list one with a BIN for $300. In 8 minutes someone smacked the BIN. So I thought let’s try the other one at $400 OBO. I had a regular buyer from me contact me and said he would do $400 shipped so I sold them both for about a net $250 profit for less than 30 day flip!

B - Giannis Hoops PSA 10’s base, Gold, and red Backs, Justine Fields Prizm Silver and Optic Holo PSA 10’s, Jayson Tatum Optic Holo rookie psa 10, SGA optic Holo rc psa 10, 2007 Topps Kevin Durant factory set white psa 10, James Wood bowman chrome 1st base, and mojo psa 10’s, 2005 Topps Base Aaron Rodgers PSA 10’s, Tyrese Maxey Silver Prizm PSA 10, 2020 Anthony Edwards Downtown PSA 10

S - Damian Lillard with plans to buy back in when prices come back down after trade hype spike, Ronald Acuna Jr, Travis Kelce because of the Swift Hype

Strategy of the week: Start focusing on already graded basketball psa 10’s

Gary Underwood

L - Shohei Ohtani - I bought a PSA10 Topps 2028 RC (Pitching) in February for $70 plus shipping and should have sold it in June when it hit $250+. Gotta take profits when you can, and that was nearly 4X with no real jump-up in sight beyond that, even before his injury. Now, the card is back to $100-ish and who knows how/what he will play next year.

W - Fanatics Sportsbook - I created accounts for me and my wife and we each got $100 to spend on swag at Fanatics.com. The Tyrese Maxey City Edition shirt-jersey can’t get here fast enough!

B - Other than remaining very high on Tyrese Maxey, SGA, and Anthony Edwards…

Wemby will be the new attraction this season, but Devin Vassell could lead Spurs in scoring.

Scoot gets the keys in Portland, but not until Anfernee Simons shows him how to do it.

Jrue could be flipped to Toronto, keying a deep playoff run for Pascal Siakam!

S - Selling football QBs as they pop - Tua 10 RC sold on Sunday during his game. Listed and selling my Herberts, Mahomes, Hurts, Burrow, and Herbert - but keep some for playoffs…

Strategy of the week: Avoiding new releases and “FOMO” pricing on Basketball cards this season.

We'd love your questions and comments!

Welcome to the next episode of Sports Card Strategy Show (and Tell), a natural extension of our flagship show, but with a focus on your cards, questions, and ability to share the who, what, and why about your PC and flipping game. Text SPORTSCARDS to 1-833-992-5727 for sell alerts. If you want to be on the show, email sonia@nooffseason.com.

Breaking News: Damian Lillard traded to Bucks. Paul brings in Conner to talk about all the trades and what to expect with the NBA.

A new face to the Show and Tell show, we’ve got Homer from Homer Sports Cards. Homer shares his PSA submissions.

Dr. Crack is up next with his low dollar pickups and teaching the audience how to flip. Chad bought 111 cards for $100 from a seller that was getting impatient on selling.

Rookie Cards

Serial numbered cards

College Cards

Regular cards that are not numbered

Chad feels like the $100 investment will turn into $400-$500. This route takes work but a 200% profit is worth it.

Next up is Mosaic Joe sharing a recap video of a recent card show he visited.

Joe looks for serial numbered cards and autos.

Joe says don’t sleep on PSA 9’s

Marty the Friel Deal brought it strong with some strong strategy and what he has learned lately.

Several Rose Zhang and Lionel Messi plays

Bought Arch Manning Silver out of 250, looking for input on taking them out of the slab to get graded or sell as is.

Up next the Vintage Don’s, Loni Conley and Chris Knight.

A super awesome buy for $600 from a former pastor and baseball coach. A collection of baseball memorabilia autographed. Major league baseball players from the 80’s and 90’s.

24 autographed baseballs. Yogi Berra, Ken Griffey Jr., Ricky Henderson, Lou Brock, 1989 Cubs Playoff Ball, Daryl Strawberry, Mike Schmitt.

Second to last, is Southern Soccer Idiot aka Kevin. With a 14 card PSA submission.

Last but not least, Ohmyshoes with a Jr. Shoes takeover!

Welcome to Episode 100 of the Sports Card Strategy Show with hosts Paul Hickey of NoOffseason.com, the Sports Card Doctor, Chad Guell, of NoOffseason.com, and Kendall "Lefty" McKee of NoOffseason.com, JustBaseball.com and Just Breaks. This week also includes guest Andy Cason of Football Card Quest.

Today we'll discuss the new Victor Wembanyama 2023-24 Panini RPS First Look Release, as well as the changing NFL investment landscape based on injuries and player performance.

Don’t forget to catch Paul and Lefty on Whatnot for Wemby’s NBA debut on October 25th.

In this show we talk about Losses, Wins, who we are buying and who we are selling.

Paul

L - if you are not listening to the overflow show, you are missing out. Not only is there sports card strategy from experts like Lefty and Chad, but you also get a lot of humor and mixups. The Sanders mixup.

W - Bought Wemby - 25 cards for $110 including tax and shipping. $4.40/card.

Play is to get graded immediately upon getting them back. Can be first to market with graded Spurs Wembys.

Buy - dip on Ohtani via Market Movers so get in and buy. Tip from Marti Friel; keep track of sellers that are selling raw on ebay. Indication that the seller may not grade their cards.

Sell - Kareem Hunt, Jerome Ford, Nico Collins, Nathaniel Tank Dell.

Selling on WhatNot - Join WhatNot if you haven’t already, using our link, and follow us -

whatnot.sportscardstrategy.com

Kendall

L - What is Panini doing? Why is Panini using scotch tape on the base prism Arch Manning cards. Sloppy move on Panini’s part.

W - all the underdogs that Kendall roots for, played great this past weekend. Verstappen and Oscar Piastri race.

Buy - Joe Burrow and Trevor Lawrence. Entering into a buying opportunity for Elly De La Cruz. Elly isn’t playing well and is dipping at 20-30%.

Sell - Sam Hartman.

Andy

L - Chicago Bears are a big disappointment this week.

W - Sold Tua Optic Green Velocity PSA 10 Rated Rookie. Bought for $150 and flipped it for $300.

Buy - Skilled position players that are dipping in the hobby. Jaylen Wattle and Matt Stafford.

Look out for the mid-season dip and get ready to buy!

Get ready to list your basketball cards towards the end of October.

We'd love your questions and comments!

Get a free 30 day trial of our premium Sports Card Investment Report at https://NoOffseason.com now.

Welcome to the next episode of Sports Card Strategy Show (and Tell), a natural extension of our flagship show, but with a focus on your cards, questions, and ability to share the who, what, and why about your PC and flipping game.

Top News this morning: Nick Chubb injury, if you have Jerome Ford cards, sell them now!

First up is Ryan Painter with his PC of Nick Chubb. Ryan shows us what he is selling and also the best printer to use for the hobby. Ryan shows the best way to ship whether it’s a top loader or an ultra pro. We love that Ryan shares the best shipping tips and to have fun with it all. Over the last 10 months, Ryan has had a 100% positive rating on eBay.

Tim Larson from Signs of the Times Collectibles

10 Card PSA submission (USFL Cards from the 80’s)

Jim Kelly PSA 7

Steve Young PSA 6

Hershel Walker PSA 7

Doug Williams PSA 6

1982 Ronnie Lott Rookie PSA 8

Lawrence Taylor All Pro Rookie PSA 7

1984 Dan Marino rookie PSA 6

Cards were right out of the box sealed and untouched. Not what Tim was hoping for but worth the submission.

Next is Ben Dous on IG BensCardboard. Ben is sharing his Jared Goff WINS.

Jared Goff cards - Spectra Patch, Optic Rookies.

Good success with crack and resubmit to PSA. Tyrese Maxey Pink Velocity PSA 10.

Buying - Cameron Thomas. Hockey cards.

PSA submission Jaylen Green, Beau Nickle, Shohei Ohtani, Jr. Caminero, Jalen Hurts Auto

Marty the Friel Deal with his dollar buys and grades.

De’Aaron Fox Rate Rookie Gem Mint 10

De’Aaron Fox Donruss Optic Gem Mint 10

Rj Barrett Mosaic Gem Mint 10

Kyle Kuzma Rated Rookie PSA 10

Jaren Jackson Chronicles PSA 10

Alex Green PSA 10

Immanuel Quickley Mosaic Pink Rookie Gem Mint 10

Tyrese Haliburton

Ohmyshoes starts off his show and tell submission with some Aaron Rodgers jokes.

2020 D’Andre Swift cards Prizm black

2021 Origins Jalen Hurts #79

2022 Origins Mike Evans #89

2022 CeeDee Lamb Hot Routes Patch

Jr. Shoes Cards

2022 Patrick Mahomes Optic

2021 Score Freshman Flashback Joey Bosa

2021 Nico Collins Panini Prizm Draft Picks

2020 Chronicles Rookie Tua Tagovailoa

2020 Chronicles Prizm Black Justin Jefferson

2020 Donruss Canvas Rookie Justin Jefferson

Closing out the show is a short clip from Homer Sports Cards.

Text SPORTSCARDS to 1-833-992-5727 for sell alerts.

If you want to be on the show, email sonia@nooffseason.com.

We'd love your questions and comments on this one.

Get in and submit your show and tell now!

Welcome to Episode 100 of the Sports Card Strategy Show with hosts Paul Hickey of NoOffseason.com, the Sports Card Doctor, Chad Guell, of NoOffseason.com, and Kendall "Lefty" McKee of NoOffseason.com, JustBaseball.com and Just Breaks.

Thank you to our listeners/audience for 100 EPISODES!

In this 100th episode special, we talk about: L's, W's, Buys and Sells.

Paul

L - Making plays that depend on the grade. Vintage cards, highly graded by CSG, SGC, and submitted to PSA are solely dependent on the grade.

W - purchased a Isaiah Thomas card for $150 and sold it for $424. Shedeur Sanders Play

Buying - Arch Manning. FLAG PLANT - ROSE ZHANG will be the best card on that sheet … Better than Messi.

Sell - D’Andre Swift. Get in and get out QUICK. SELL ALERTS!

Strategy - Make plays where the grade is a bonus. RTAs, Bowman Chrome 1st Autos, etc. … nice segue into Ws, who I’m buying, recent wins like Wemby, Shedeur, etc.

Chad

Buy - Joe Burrow after his week one 82-yard performance. Took my own advice from the article and on Friday night Bought PSA 10’s of Field Level Silver for $750 (which I just sold for $1000 before week 1), concourse silver for $102, Premium level silver for $108, and a Prizm laser for $525. I also bought 2 hobby boxes of Bowman U football 2023.

Sell - Ethan Salas cards if you have them. They just came out and his prices are higher than Jackson Holliday. It won’t sustain so sell now and buy back in after they correct.

D’Andre Swift after a huge performance on Thursday night football should be a rise in hype around him. I just don’t believe in him long term so sell now.

Deion Sanders Cards with all the hype around Colorado Deions cards have seen a huge spike in value. This won’t last! There may be a new higher floor than before but they won’t sustain these current prices

Strategy - Selling off as much inventory as I can to liquidate for some mid-season dips as well as already graded NBA cards. Too late to buy and grade NBA that window has closed buy already graded

Kendall

L - not buying into Zach Wilson when I mentioned it in June. I didn’t believe that Rodgers would actually end up in New York and thought Wilson would be the day-one starter. The play would have still worked out. Chad and Lefty tried to buy into a break this week that never filled.

W - Listed 41 auctions in the past two weeks of bulk cards that I didn’t see a top end for over 12 months. Money TBD in the end but already over $350 recouped to reinvest. A beautiful gift from SSI for my daughter.

Buying - Austin Shenton. If he does get called up, he could rise quickly. His auto cards are $2 right now. Buy Minshew!

Sell - Any Bowman 23 Chrome Auto - sell it. Getting ready to Corbin Carroll because he will probably win Rookie of the Year.

We'd love your questions and comments!

Welcome to the next episode of Sports Card Strategy Show (and Tell), a natural extension of our flagship show, but with a focus on your cards, questions, and ability to share the who, what, and why about your PC and flipping game.

Paul kicks off the show with his love for Aaron Rogers. Aaron Rogers is done and Paul couldn’t be happier!

Text SPORTSCARDS to 1-833-992-5727 for sell alerts.

If you want to be on the show, email sonia@nooffseason.com.

Show and Tell Submission Today:

Matt Esterman

Mosaic Joe

Paul Schmitz aka Buckeye Dill

Marty Friel

Chad Guell

Ohmyshoes

First up with Show and Tell submission is…

Matt Esterman with his Sheduer Sanders flip. Between Oct 2022- July 2023 purchased several cards. Total investment $2050. Two weeks ago, Matt saw the stats and alerts and decided to sell for a net profit of $1900. Matt reinvested in a black auto for $500 and hoping to flip for another great profit.

Next up our friend, Mosaic Joe!

Mosaic Joe picked up 29 cards for $82. Tony Gonzalez, 2005 Topps Finest Chad Johnson, Larry Fitzgerald, Randy Moss Rookie, Davante Adams, Justin Tucker, Drew Brees, Santana Moss, Sean Taylor, Larry Johnson, Ed Reed, JJ Watt, Joe Flacco, Eddie George, Stephon Gilmore, John Elway, Jerome Bettis for his PC.

A Show and Tell regular, Paul Schmitz aka Buckeye Dill.

Buckeye Dill finished up part 3 of his PSA submission.

1992 Topps Gold Ken Griffey Jr. PSA 8

1993 Topps Gold Derek Jeter PSA 8

2023 Topps Silver Pack Aaron Judge PSA 9

2016 Topps Chrome Mike Trout Perspectives PSA 10

2021 Panini Donruss Ken Griffey Jr. Unleashed Rapture PSA 10

2020 Bowman Chrome Draft Spencer Strider PSA 10

2020 Topps Chrome Sapphire Edition Mike Trout PSA 10

2021 Lebron James Silver Prizm PSA 10

A first time submission from Marty the Friel Deal.

Marty Friel sharing a PSA submission.

2021 Stephen Curry Metcon PSA 10

2021 Chronicles Draft Pick Johnathan Kominga PSA 10

2019 Panini Threads Stephen Curry PSA 9

2021 Prizm Draft Ja Morant PSA 9

2020 Mosaic Camo Pink Ja Morant PSA 9

2021 Chronicles Donovan Mitchell PSA 9

2020 Mosaic Jayson Tatum PSA 10

Marty’s strategy of the day “Use the Damn Tools!”

Next up our very own, Mr. Chad Guell aka Dr. Crack.

Chad is showing us what he got for $100 purchased on WhatNot.

Caleb Williams, Simone Fonteccio, Julio Jones, Marcelo Zuna, Miguel Cabrerra, Ben Rothlisberger, Brian Robinson, Mac Jones, Russell Wilson, Chris Olave, Jalen Hurts, Johnny Davis, Trevor Lawrence, Tyrese Maxey. Next stack is all Michael Jordan cards. 24 in total.

Last but not least, our favorite case sniffer, Ohmyshoes!

No submissions from Ohmyshoes, Mrs. Shoes or Jr. shoes but mini shoes is bringing it strong with his Jordan cards.

1993 Upper Deck Game 1 Michael Jordan

1993 Playoffs Upper Deck 193 Michael Jordan

1992 Fleer Slam Dunk Michael Jordan numbered 273

1992 Skybox NBA Finals Numberd 314 Michael Jordan

1991 Upper Deck Scoring Michael Jordan

1990 NBA Hoops numbered 65 Michael Jordan

To be a part of the show, email sonia@nooffseason.com.

We'd love your questions and comments on this one.

Get in and submit your show and tell now!

Welcome to Episode 99 of the Sports Card Strategy Show with hosts Paul Hickey of NoOffseason.com, the Sports Card Doctor, Chad Guell, of NoOffseason.com, and Kendall "Lefty" McKee of NoOffseason.com, JustBaseball.com and Just Breaks, with guest host Duke Dotson from Graybos!

In this episode we talk about: L's, W's, Buys and Sells.

Paul

L- No L’s because Paul is winning everywhere.

W - Travis Kelce 2015 Topps Finest Gold Refractor /150 PSA 10. Found at Mint Collective Card Show for $2. Graded at PSA for $19, got a PSA 10. Total earnings - $155

B - Paul planting a flag on Arch Manning. Base Auto redemptions are going for around $320

Rated Prospects singles from The National Packs /149 are going for around $115

S - Shadeur Sanders

Strategy - Planning all Spring to Sell a bunch of cards right now.

Selling Tips:

When you have one auction getting a ton of views and action, it’s a great idea to list more cards. Buyers will see you have one card of interest and continue to see what other cards you have. It’s like putting your best products in the window to get people to come into your store. So have more inventory listed.

Kendall

L- Carlos Alcaraz loses the US Open.

W - Listening to Paul about Sheduer Sanders. Paul called it 2 years ago Lefty is going to crystalize on this massive profit. Paid $12.00 and looking for a profit of $250.

B - Buying Caminero hard over the next few months. Messi Sports Illustrated for Kids Cards 2023 Miami Kit.

S - Do not buy Ethan Salas cards right away. This is the chase card. He is going to the next guy people freak out about.

Chad

L- PSA is my L of the week. I have to take some of the blame as well as I should have planned better. With all of the call ups recently I am missing out on profiting as my cards are sitting at PSA. I was getting bulk submissions back in 6-8 weeks so I thought I was safe. So I have 20 card bulk players, Rafael Cedaane, Evan Carter, Jasson Dominguez, and Jordan Lawlar all sitting at PSA since June 7th.

W - Bought the 2020 Joe Burrow Field Level Silver BGS 9.5 for $425 cracked it out and submitted to PSA at the $75 fast service level. Came back a PSA 10 which you saw in the show and tell. Just sold it for $1000. Netted $875 after ebay fees had $525 in it with grading and shipping so a nice $350 profit in just 5 weeks!

B - Caleb Williams Bowman U 1st Refractors non autos, Patrick Mahomes Optic Base rookies

S - Jasson Dominguez Bowman Chrome 1st base psa 10 up 147% in last 30 days, Ronald Acuna Jr Bowman Prospects paper 1st psa 10 up 144% last 30 days.

Strategy - slow down on buying and try to start selling off some football cards to build up a bank roll to buy heavy in mid to late October with mid season dips.

Duke

L- JK Dobbins’ Achilles injury.

W - Went to the Burbank Show - large trade, great turnout, an overall very successful show. Picked up Luka, Justin Herbert, and Lamar Jackson. Check out last week’s show and tell show for more!

B - Basketball - Shai, Paolo, if Antman comes back down

Football - (Vegas thinks they’ll win some games) Deshaun Watson, Ridder, Dak

College Football - Drew Allar for Penn St, Xavier Worthy for Texas, Drake Maye (Leaf only)

S - Tua/Tyreek. Jordan Love, and Purdy. Allgeier (had 2 TD’s, Bijan going to be the dude).

We'd love your questions and comments!

Welcome to the next episode of Sports Card Strategy Show (and Tell), a natural extension of our flagship show, but with a focus on your cards, questions, and ability to share the who, what, and why about your PC and flipping game.

It’s NFL season and today is the official kickoff to the 2023 NFL Season! Time to sell your NFL cards.

To be a part of the show, email sonia@nooffseason.com.

Show and Tell Submissions Today from our audience members include:

Loni Conley

Chad Guell

Buckeye Dill

Ohmyshoes

Duke “Denny One Time” Dodson

First up with Show and Tell submission is…

Duke Dodson

Traded a MJ sticker for the following cards:

Lamar Jackson

Justin Herber Contenders Optic Orange PSA Auto 10

Luka Doncicc Donruss Optic Blue Auto

Tim Larson from Signs of the Times Collectables

Tim shows off his storage until full of his collectable comic books, magazines, Star Wars action figures in original packaging and vintage signs. Vintage beer cans, sports cards and items in original packaging.

Loni Conley - on eBay FFholsten

Gridiron King - Justin Herbert, Burrow, Hurts. Flipping for a good profit.

1967 Full Set of the Monkees

1966 Full Set of Bat Laffs - Batman and The Joker

Paid $450 in total for 333 card. Total in is $525.

Picked up forty six, 1957 Topps Cards

1959 Ted Williams Fleer Set

1960 set of Topps Cards

Vintage Billy Martin, Mays, Dick Williams, Reggie Smith, Lou Pinella, Frank Howard, Al Spangler, Jim Katt, 1954 Bowan, Richie Ashburn, Whitey Herzog, Don Drysdale, Ernie Banks, Sandy Kofax, Carl Yaz, 57’ Hank Aaron, 1954 Jackie Robinson, Frank Robinson, Ted Williams 57’ Topps #1.

Paul Schmitz aka Buckeye Dill

Pt 2 of a 26 card PSA submission. A mix of baseball and football.

2021 Select Justin Fields Die Cut Prizm PSA 9

2021 Silver Prizm Variation Devonta Smith PSA 9

2021 Donruss Optic Trevor Lawrence PSA 9

2021 Donruss Optic Fire Stefon Diggs PSA 9

2021 Bowman University Bryce Young Prospects Pink PSA 9

2021 Bowman University Bryce Young Prospects Pink Refractor PSA 10

2021 Bowman University Cj Stroud Chrome Prospects PSA 10

2021 Silver Prizm Josh Allen PSA 10

2021 Donruss Optic Holo Michah Parsons PSA 10

Chad “Dr. Crack” Guell

Anfernee Simons Silver Prizm

Allen Iverson Auto

Jason Tatum Silver Concourse rookie prizm

Jalen Brown Rookie

Jalen Hurts Concourse Prizm rookie

Lamar Jackson Prizm

Joe Burrow Rookie PSA 10

Joe Burrow Silver Mosaic Prizm PSA 10

Joe Burrow Silver Field level PSA 10

Ja Morant Photo Variation Disco PSA 10

Jordan Poole PSA 10

Jordan Love Sliver Prizm Auto Rookie PSA 10

Tyrese Maxey Blue Retail PSA 10

Giannas Rookie PSA 10

Oh My Shoes, Jr Shoes, and Mrs. Shoes

CSG 9 2021 Panini Illusions Justin Fields

2021 Prizm Break Justin Fields Rookie PSA 10

2021 Donruss Rated Rookie Trevor Lawarence

2021 Panini Prizm Kadarius Toney Purple Pulsar

2021 Select Premier Level Justin Fields

2018 Aaron Rodgers Gold Spectrum

We'd love your questions and comments on this one.

Welcome to Episode 97 of the Sports Card Strategy Show with hosts Paul Hickey of NoOffseason.com, the Sports Card Doctor, Chad Guell, of NoOffseason.com, and Kendall "Lefty" McKee of NoOffseason.com, JustBaseball.com and Just Breaks.

In this episode we talk about: L's, W's, Buys and Sells.

Paul Hickey

L’s - is PSA slowing down?

About 2 weeks just to get orders entered, then another 2-3 months to grade, then after you pay and get your grades, it’s taking 3-4 days for them to ship the cards out.

Paul's Wins

PSA Submission Returns - 2 Jackson Churio, Bowman Chrome 1st and 20, Victor Wembanyama Topps Now came back PSA 10. Found a Travis Kelce in a dollar box came back PSA 10. Don’t forget to check out Baseball, Basketball, and Football Card Rankings up at NOS.

Buying - Chourio and still trying to buy Holliday. Shoehei Ohtani, 2018 Topps Chrome Prisim Refractor (pitching), PSA 10.

Selling - Paolo Banchero PSA 9s, Anthony Edwards Base Prizm PSA 10 (up 30-40% from when I bought it) ($120 from $80). FIBA Bump, Anthony Edwards PSA 9s or lower graded autos.

Shedeur Sanders - SELL. Guys like Matt Esterman listened to me and bought him. Listen now, it’s time to sell and cash in. I love him, but the Onyx autos won’t be his only cards for long. Sell now, buy back in later.

Kendall “Lefty” McKee

L - I did not buy into Max Verstappen earlier this year when I brought it up in early June. I am likely looking into the refractor PSA 10 rookie that is hovering around 1k.

W - Jackson Holliday to AAA. I do not believe that we will see him pulled up this season but Jackson is a true pro. He is outstanding and now he is getting the top level performance.

Buying - Max Verstappen- bought a base chrome rookie last night and I might buy a sapphire rookie. Mbappe is an intriguing low end buy right now. If you have the risk to know that it could be a long term hold depending on where he transfers to.

Caminaro is so underrated. When Holliday is out of the picture he will be the clear number 1. I am looking to acquire him big time this off-season.

Selling - I will likely sell my Ben Shelton cards and likely my sinner cards if they go any deeper into the us open

Dr. Chad Guell

L - Last spring I bought a few boxes of Bowman cards and ripped for fun with the kids. I sent in a Hedbert Perez and Matt Fraizer Bowman Chrome 1st auto that we got from the boxes. They came back 8's! Invested $45 in the 2 cards. Sold them to the same guy for $9 for the pair lost $37.

W - Bought a Breece Hall rookie ticket auto raw for $35 had it graded for $19 came back a PSA 10. Bought a Jordan Love Score Gold Zone #/50 raw for $25 graded it for $19 came back a PSA 9. ROI. Bought a 1999 Star Wars Gold Yoda Pepsi locally at a flea market for $5 sold for $25 netted $22 after fees nice $17 profit for a 300% ROI

Buying - My deep sleeper this year is Simone Fontecchio from the Utah Jazz. He was a star in Europe but struggled last year to adapt to the physicality of the NBA. I think in his 2nd year he is going to blossom. I am also buying Giannis, Anthony Edwards, SGA and Luka.

Selling - Brock Purdy His cards are up more than any other QB in the last 30 days and we aren't even sure he is 100% healthy. Too much baked into his prices they WILL fall.We'd love your questions and comments!

Get a free 30 day trial of our premium Sports Card Investment Report at https://NoOffseason.com now.

Welcome to the next episode of Sports Card Strategy Show (and Tell), a natural extension of our flagship show, but with a focus on your cards, questions and ability to share the who, what and why about your PC and flipping game.

Breaking News/Sell Alert: Big Call Up in the MLB Yankees call up Jasson Dominguez. He is making his debut this weekend at the age of 20.

Check out: Features Auctions ending today on nooffseason.com

First up with Show and Tell submission is…

Loni Conley and Chris with their vintage collection.

65 wax packs between 80’s and 90’s

200 vintage 74’ Topps

Hall of Fame Vintage Raw Cards

67/68 Topps Baseball and Football with a few HOF’s

PSA Submission - Bob Gibson, Denny McLain, Willy Stargell, Tom Seaver, Hank Aaron, Pete Rose, Al Kaline, Dick Butkis, Willie Mays, Mickey Mantle.

Loni and Chris paid close to $945 which includes supplies, and gas/tolls. They expect to make a $2000 profit over time.

Buckeye Dill aka Paul Schmitz with a recent PSA submission.

9 Shohei Ohtani 2018 Heritage cards.

2020 Topps Chrome Batting Gem Mint 10

2019 Topps Chrome Batting Gem Mint 10

2019 Topps Chrome Batting Gem Mint 10

2018 Topps Heritage Mint 9

2018 Topps Heritage Gem Mint 10

2018 Topps Heritage Gem Mint 10

2018 Topps Heritage Gem Mint 10

2018 Topps Heritage Gem Mint 10

2018 Topps Heritage Gem Mint 10

Dr. Crack aka Chad Guell is showing the audience how to search cards on eBay. The #1 thing he searches for is Silver Prizim Rookie. Looking for auctions only and ending soonest. Great deals are found at 10pm or later. Find a few cards that look appealing and add it to the watch list.

Last but not least, Ohmyshoes!

Mrs. Shoes with a 2019 Nikola Jokic Contenders Semifinal Ticket.

Jr. Shoes with a 2016 Donruss Jamal Murray Rookie PSA 10 and a 2012 NBA Hoops 280 Damian Lillard PSA 10.

Ohmyshoes - 2022 Panini Prizm Silver Cracked Ice Austin Reaves

2021/22 Obsidian Basketball Austin Reaves

Shoes showing the rest of his Austin Reaves card collection.

We'd love your questions and comments on this one.

Get in and submit your show and tell now!

Welcome to Episode 97 of the Sports Card Strategy Show with hosts Paul Hickey of NoOffseason.com, the Sports Card Doctor, Chad Guell, of NoOffseason.com, and Kendall "Lefty" McKee of NoOffseason.com, JustBaseball.com and Just Breaks. We're also joined by special guest Andy from FootballCardQuest.

In this episode we talk about:

L of the Week
W of the Week
Buy of the Week
Sell of the Week
Audience Q & A

Paul

L - Eric on Instagram DM’d Paul about Skyler Thompson. This is Paul’s L of the week because Skyler isn’t a good play. The card would have to be incredibly rare and at a good price point.

W - Saw a post from Topps on Twitter, "Everyone holding a 2022-23 Bowman U Chrome Victor Wembanyama green parallel auto redemption /99 is invited to meet us in San Antonio, where one lucky collector will be chosen at random to win Wemby's iconic 1st Card I Ever Signed"

Buying - Arch Manning, Paul Skenes and Dylan Cruz. Buy auction only, not buy it now on the cards. Marvin Harrison jr. Anthony Edwards rookie kabooms.

Selling - Trey Lance. Brock Purdy. Sam Howell - Andy says hold and don’t sell.

Andy

L- Trey Lance because of the trade to the Dallas Cowboys. Andy is trying to get out now with the cards he has.

W- Rookie Premier Holo Cards, pro uniform rated rookie. Print run was 250-500, very rare cards.

Buying - Tua, Colt McCoy, Jahon Dotson.

Selling - Dalvin Cook, Christian McCaffrey, Aaron Rogers.

Lefty - Shohei Ohtani in the news. Tore his UCL four years after reconstruction surgery. Now is the time to buy his pitching cards.

W - Kendall is lowkey obsessed with looking for a particular card. Picked up 3 Carlos Alcaraz cards at $250 a piece. Also looking out for Ben Shelton and Jannik Sinner.

Buying - Lefty is buying MLB cards that are on the way up. Churio, Evan Carter, Spencer Jones.

Selling - Jaylon Hurts.

Dr. Chad Guell

L- Chad missed the show and tell show last week. Mike Trout and the Angels is an L of the week for him.

W - Delvin Cook signed with the Jets and the cards are up 20-30%. Made some profits and won strongly.

Buying - loves flipping where he can get in and out within 30 days. Trevor Lawrence, Jaylon Hurts. All cards Chad mentions are down several percentage points but now is the time to buy because they will come back up.

Selling - Ja Morant Young Dolph/Tuhey card. This card has had several hype cycles where it goes up and comes back down over the last 3 years. Chad will buy them back for pennies on the dollar.

Audience L of the Week

Ohmyshoes has to go to work

Ryan Borusky got back a Tua Optic from PSA. Cracked an SCG 10, looked perfect and it came back a PSA 9.

Craigs Cards 11 says his L is Trey Lance. Bought a bigger Rookie Peacock Choice 2 days before he got injured.

Card_Vibe - bought a Lamar Flawless RPA for 1k and sold for $1.4k and the same card sold for $2250 this week

Audience W of the week

Craigs cards 11 sold Jackson Holliday Blue Wave auto PSA 10. 4x return after grading. Lefty says to hold onto your Jackson Holliday cards.

Jr shoes - got a 2012 NBA Hoops Daminan Lillard PSA 10

Strategy - Hyperrelevancy drives a lot of the purchases. Buy the cards that aren’t all the hype.

We'd love your questions and comments!

Welcome to the next episode of Sports Card Strategy Show (and Tell), a natural extension of our flagship show, but with a focus on your cards, questions and ability to share the who, what and why about your PC and flipping game.

Breaking News: Shohei Ohtani tore his UCL as a pitcher against the Cincinnati Reds in a double header. Shohei continues to play in game two. Shohei is going to have surgery and we’re wondering if he will pitch again. What does this mean for Shohei cards? He is a long term hold but we’ll take a hit in the pitching market which will affect his card value. Even if we see a 10-15% drop it’s a good time to buy. Hopefully you moved your Shohei cards in July. If not, hold on to your cards.

Thanks Lefty for the news update!

First up Paul Schmitz aka Buckeye Dill with his PSA submission.

Optic Donruss 2021 Trevor Lawrence PSA 6

Crunch time Garrett Wilson 2022 Donruss PSA 8

1998 Randy Moss Rookie PSA 8

2022 Silver Prizm Select Tua Tagovailoa

2022 Tom Brady Silver Prizm PSA 9

2021 Donruss Optic Justin Fields PSA 9

Justin Fields 2021 Green Mosaic Gem Mint 10

Trevor Lawrence 2021 Mosaic Camo Pink Gem mint 10

Justin Fields 2021 Mosaic Gem Mint 10

Paul experienced the same result on his Trevor Lawrence Optics. They didn’t come back graded very high.

Marty Friel with his first show and tell with the NoOffSeason Premium Pack!

Sports Card Strategy T-Shirt

Nba Hoops

Bowman Baseball

Sage Football

Topps Chrome Baseball

Slabs

Craigs Cards11 with the debut of his first show and tell submission!

Matt Mclain Auto

Elly De La Cruz

Jackson Churio Sapphire

Roman Anthony Auto

James Wood Sapphire

Ryan Clifford

Noelvi Marte

Strategy - Finding sellers that don’t have many graded cards listed. Don’t buy raw cards from anyone that also has graded cards listed.

Paul Show and Tell

On the nooffseason.com we’ve started buy and sell alerts, like the Arch Manning Prizm cards, on sale now!

Also on the nooffseason.com website, we are featuring auctions ending today.

We’ve also updated our Basketball and Football rankings.

Kevin aka Southern Soccer Idiot with an eBay purchase reveal.

eBay authentication box.

Lionel Messi Rookie Card 2004/2005 Campions. Printed in the language Catalan which is much more rare than the Spanish version. 2019 topps chrome sapphire Erling Haaland that sold for $800 at the time. So Kevin also traded him for the 2019 Lionel Messi Donruss Optic Halo Argentina Jersey. Kevin has been sitting on this card for 2 years. He made a deal to sell the cards pick up a few great soccer cards but it didn’t end up working out so he is keeping this card for his PC and plans on holding onto it for years to come.

Ending the show with OHMYSHOES!

Mrs. Shoes with the Josh Giddy cards. Rated rookie base, donruss rated rookie base card.

Jr. Shoes with a 2022 glass mosaic PSA 9 Tyreek Hill. Donruss Optic Rated Rookie Optic Bam Adebayo, Gem Mint 10.

OHMYSHOES with Tyrese Haliburton Blue Velocity Rated Rookie. Mosaic Pink Camo Prizm Tyrese Haliburton. Mosaic Red Tyrese Haliburton, Select blue white and purple Cracked Ice. 2021 Select, Red White and Orange Shimmer Prizm.

Welcome to Episode 96 of the Sports Card Strategy Show with hosts Paul Hickey of NoOffseason.com, the Sports Card Doctor, Chad Guell, of NoOffseason.com, and Kendall "Lefty" McKee of NoOffseason.com, JustBaseball.com and Just Breaks.

In this episode we talk about:

L of the Week
W of the Week
Buy of the Week
Sell of the Week
Basketball rankings
Audience Q & A with Conner Barnett

Paul

L of the week - Cblez sharing content that doesn’t have a lot of value. Paul left the stream last week during the Show and Tell show.

W of the week - audience participation and Conner Barnett’s debut on the show. Arch Manning exclusive card, National VIP Gold Pack. SCSS will be at the Culture Collision Trade Show in January 2024.

Buying - Paul is excited about basketball cards. In season tournaments are coming up and planning on making some plays. Looking at Jordan Poole, Tyrese Maxey, Garland, SGA for mid tier and Luka on the higher end.

Selling - De'aaron Fox is up 30% in the last 30 days.

Strategy of the day - give yourself permission to let go of the card if you have made the profit that you set out to make.

Lefty McKee

L of the week - Carlos Alcaraz lost to Djokavich.

W of the week - Jackson Holliday continues to rise. December is going to be the time to buy him.

Buying - Churio is up 7%. Evan Carter is down 40% over the last 90 days, and is a top 10 prospect in baseball. A lot of people are hyped on Evan Carter.

Selling - anything that is a PSA 9 that doesn’t hold a long term investment. Now may be a good time to sell Messi.

Strategy of the day: Lefty would rather look at 10 names rather than 100.

Dr. Chad

L of the week - not having enough funds to buy more cards for flipping opportunities.

W of the week - Erling Haaland SGC 9, cracked it and sent it to PSA and got a 10. Sold for $400.

Buying - a few inexpensive plays from each sport. Looking at Silver Prizm and Contender Rookie autos. Brian Robinson Jr. from Washington Commanders, Rashad Batemen, Calvin Ridley, Romeo Dobbs, Elijah Moore. Baseball, Tyler Black Auto, Evan Carter PSA 10 Refractor 3 for $75. Basketball, Johnny Davis, Jaren Jackson, Trey Murphy. Little risk on a limited budget.

Selling - Masyn Winn, and soccer cards.

Strategy of the day: Spread your net wide enough and diversify your portfolio.

The debut of CONNER BARNETT to talk about comments and questions from the audience.

Piastri is an incredible investment opportunity right now.

Mojo’s sell 40-50% higher than base chrome 1st

Giddy is the x factor as a player but doesn’t translate to cards.

Buy for the Olympics in May or June

We'd love your questions and comments!

Welcome to the next episode of Sports Card Strategy Show (and Tell), a natural extension of our flagship show, but with a focus on your cards, questions and ability to share the who, what and why about your PC and flipping game.

Mike Lakusta kicking off the show with his recent eBay Golf Card purchases. Tiger woods 2022 artifacts Matthew wolfe diamond relic Red Tiger Wood PSA 9 pop #1

Paul Schmitz aka Buckeye Dill Shows off his buckeye bunker 30 card PSA submission 7 Justin Jefferson Silver Prizm 2 PSA 10’s 4 PSA 9’s 1, PSAn8

Chad Guell aka Dr. Crack Chad teaches how to use Market Movers to find great deals on cards. Using intelligence reports comparing SGC to PSA. Depending on your risk tolerance you can buy an SGC 9 to take chances on it coming back a PSA 10.

Marketmoversapp.com get 20% off with code “nooffseason”

Farmer Mosaic Joe sharing the plays he made at The National. Leaf Pop Century Auto Kit Harrington 9.5 (making a pop culture play) 2019 Select SGC 10 Silver Prizm Patrick Mahomes 2022 Panini mosaic Swagger 9.5 2022 Mosaic Garrett Wilson Honeycomb Rookie Gem Mint PSA 10 2011 Playoff National Treasure Patrick Peterson Auto Sentry Black 2022 Select Concourse Level Chet Holmgren Color Match Prizm 2022 Mosaic Gold PSA 10 Patrick Mahomes

Stay tuned for more content coming from the team and Mosaic Joe on Bowman Chrome University.

Ryan Painter Mail day reveal - Ryan likes to flip lower budget cards. Isaiah Hodgins, Garrett Wilson, Mike Evans Rookie, Christian Watson, Cade Otton, Josh Palmer, Jordan Love, and Nick Chubb Kaboom PSA 9. Win of the week was going to the Guardians and White Sox game with the dugout suite seats.

Coming soon! New and improved Rankings brought to you by the SCSS team.

Ohmyshoes 2023 Draft Odessy Optimchrome numbered out of 3, Nick Smith Jr. Auto JaMarr Chase Rated Rookie Christian Braun Panini Prizm Red Sparkle Christian Braun Panini Prizm Silver Holo Non Prizm Christian Braun Rated Rookie Christian Braun Select Christian Braun Select Blue Sparkle Christian Braun NBA Hoops Arriving Now

Check out Monday's show as Paul shares his thoughts on Ohmyshoes Christian Braun plays.

We'd love your questions and comments on this one.

Welcome to Episode 95 of the Sports Card Strategy Show with hosts Paul Hickey of NoOffseason.com, the Sports Card Doctor, Chad Guell, of NoOffseason.com, and Kendall "Lefty" McKee of NoOffseason.com, JustBaseball.com and Just Breaks.

Question of the day: What's The Premium On Jersey Number - Serial Numbered Cards? Hear what Dr. Chad has to say about having a 10 out of 100 card, with a player Jersey 10 and rated a PSA 10. Get the insight about why you want to pay attention to that type of card.

We're joined by a special guest, Duke Dodson from Graybo's.

In this episode we talk about sports card losses, wins, who we are buying and who we are selling. First up, today's guest Duke “DennyOneTime” Dodson.

Duke “DennyOneTime” Dodson

L - Bought a Jordan PSA 9 and sent it to SGC hoping for a SGC 10, came back a 9.

W - Did a trade with Kendall on a Colt Keith Auto. Graybo’s has a box at the local minor league baseball stadium.

B - DeShawn Watson for football and for basketball Duke is buying SGA.

S - selling football. Josh Allen, Herbert Lamar, Sauce, Rogers.

Kendall “Lefty” McKee

L - Wander Franco scandal. Bought a card that he had planned to hold for 5-10 years. Signed up for eBay vault, and found out that the card has to be graded and worth over $250.

W – bought a long term Carlos Alcaraz /500 net pro card for a long term hold. I believe over the next 5-10 years he will become the best in the game. Chad is a pigeon dealer.

B - Xavier Isaac Redemption Bowman Chrome Auto for $125.

S - anything Corbin Carrol, Harry Kane, Tottenham cards

Dr. Chad Guell

L - took 15 slabs to cash out on eBay and listed as an auction. Of the 15 cards sold, 8 of them went unpaid. Chad prefers Buy it Now because you can request immediate payment. The ones that did sell and got paid for, Chad took a $107 loss.

W - Premier League season started back up on Friday! This will be good for soccer card prices. Also Haaland picked up where he left off last season scoring 2 goals in the 1st game of the season.

B - Going to buy Alex Ovechkin, his young guns 2005 psa 10 is down 21% in the last 180 days. It has only sold 35 times in the last 180 days. The last sale was 7/9/23 for $3.84k. He only needs 73 goals to break Gretzky's scoring record.

Bought eight Johnny Davis Silver Prizms raw for $3-$5 range, Bought two Rashod Bateman rookie ticket autos around $10. Last year before he got hurt he was averaging 19 yards per catch and was looking like it was going to be a breakout year.

S - Sell Elly de la Cruz and Dorian Thompson Robinson bowman U cards if you have them.

Paul

L - Alyssa Thompson card paid $19 for Grading. Sold for $41.74 (after USWNT Loss), Net Earnings after fees = $29.11. $10 profit. Anthony Richardson FLIP / Paid $149 for the card, $19 for the Grading. Sold for $217.50 / Buyer Paid $237.897,Net Earnings after fees = $186.91 - $168 = $17 profit. :)

W - Big wins on 2Pac cards that Paul picked up at The National for $168 and made a total profit of $383.

B - Jordan Poole 2019 Optic PSA 10 / LaMelo Ball / Darius Garland 2019 Prizm Silver PSA 10

S - Sal Frelick’s 2021 Bowman Chrome Refractor Auto /499 PSA 9 sold for $235 yesterday after previously selling for $185 on 7/22/23. Selling Dirk Nowitzki and Johnny Manziel.

We'd love your questions and comments!

Welcome to the next episode of Sports Card Strategy Show (and Tell), a natural extension of our flagship show, but with a focus on your cards, questions and ability to share the who, what and why about your PC and flipping game.

Kicking off the Show and Tell show with Paul Schmitz aka Buckeye Dill.

Big Loss - 2022 Bowman Pink Refractor Jaxon Smith Njigba PSA 3

Caleb Williams 2022 Bowman University Pink Refractor PSA 9

Nolan Gorman 2023 Topps Rookie Gem Mint 10

Garrett Wilson 2022 Press Proof Premium Rate Rookie Gem Mint 10

Garret Wilson 2022 Mosaic Pink Camo PSA 10

2022 Illusions Chris Olave Rookie Mystique Gem Mint 10

Jackson Smith Nigba 2022 Purple Shimmer Refractor Gem Mint 20

Justin fields 2021 Mosaic Silver Gem Mint 10

Garret Wilson 2022 Absolute Orange Mosaic Rookie Gem Mint 10

Spencer Strider Rookie 2022 Mosaic Gem Mint 10

Next up Ryan Painter opens up his mail for the big reveal of…

Rashad Penny

Sky Moore

Mike White

Grading Tool

David Bell Eye Black

Garrett Wilson Premium 2022 Donruss

4 - Cam Thomas Cards

Magnifier

Our own Dr. Chad is up next with opening up the premium pack from No Off Season.

Lebron 2003 Topps PSA 9 that he made a deal on at The National

Opening up the packs that were supposed to be for his son. LOL Found an RJ Hampton Auto in the pack!

Chad shows us his personal collection of Chad Clifton, Brian Kushing, Paul Pozluzni, Gilbert Brown, Don Beebe, Chris Jackie, Al Harris, Ahman Green, Brent Folwood, Doug Evans, Santana Dodson, Walter Jones, George Kuntz, and Walt Fraizer.

Chase Crim up next with his collection of what he picked up from The National.

John Jones, Tony Romo, Peyton Manning, Kyler Murray, Jordan Lawler, Corbin Carrol, Hardaway, Kobe Bryant, Tim Duncan, SGA, 1932 Babe Ruth, Lionel Messi, Dana White/Conner McGregor, Alexander Ovechkin, Justin Fields Ohio State Patch, Tom Brady, Joe Burrow, Anthony Edwards, Kevin Durant, two Aaron Judge Autos and 2018 Topps Chrome Conor Mcgregor 1 of 1 Superfractor.

Up next is Kevin aka Southern Soccer Idiot with his show and tell of the day.

Kevin shows his PSA 10 piece submission with:

2020 Stadium Club Chrome Eduardo Eduardo Camavinga PSA 9

2021 Panini Prizm Premier League Red Mojo Parallel Joao Pedro PSA 9

2021 Stadium Club Chrome Gavi PSA 10

2020/21 Stadium Club Xavi Simons Aqua Refractor Gem Mint 10

2021 Merlin Chrome Refractor Erling Haaland PSA 10

2021/2022 Optic Holo Rated Rookie Gem Gabriel Martinelli Mint 10

Andrew from Rocky Empire Sports Cards IG handle RockyEmpire_Sports

Part 1 - Looking at the data and the numbers using Market Movers

Part 2 - The Cards

Curtis Meade Auto

Dylan Carlson

Zach Wilson

Bailey Zappe

Garrett Wilson

Matt Corral

Wrapping it up with the one…the only… ohmyshoes!

Javier Hernandez

Chet Holgrem

Jalen Brunson

Moses Moody

Josh Allen

Shohei Ohtani

Lionel Messi

We'd love your questions and comments on this one.

Get in and submit your show and tell now!

Welcome to Episode 93 of the Sports Card Strategy Show with hosts Paul Hickey of NoOffseason.com, the Sports Card Doctor, Chad Guell, of NoOffseason.com, and Kendall "Lefty" McKee of NoOffseason.com, JustBaseball.com and Just Breaks.

We're joined by a special guest, Gary from Hoops and Cards.

In this episode we talk about:

L of the Week
W of the Week
Buy of the Week
Sell of the Week

What is your basketball strategy?

Gary shares the strategy he uses by using the 4 G’s - Guess, Good, Great, and Goat
Kendall breaks down similar by using flyers, stars, and goats
Build your portfolio with high risk and rewards
Paul’s strategy is to sell everything now and buy again in December

Gary’s L of the week - whenever he buys basketball wax he knows it’s going to be a waste. Caroline Ducharme back up point guard from Uconn.

Chad’s L of the week - PSA intake. His last 4 submissions have not been checked in. Chad submits every Wednesday and is disappointed that it’s taking so long. Curtis Meade’s cards are not taking off like expected.

Kendall’s L of the week - women's world cup has broken Lefty’s heart. Sold right before the cup started. Josh Young from the Texas Rangers broke his thumb which is going to take a huge hit from his card market. Lefty shows a 2023 Bowman Chrome Auto of Jackson Holliday for anyone to take a guess on why it’s a L. Kendall has been on the hunt for Jackson Holliday and paid a healthy amount for the card which turns out not to be a 1st.

Paul’s L of the week making blanket statements. Paul clarifies his statements thanks to an audience member reaching out to him.

Auction vs Buy it now - Paul is a fan of auctions because you risk not selling your card at a buy it now. Lefty, and Gary agree with audience member Luke Menchl “Buy it Now - Established Players, Auctions - Breakout Players and Hype Cycle.

Gary’s W of the week - celebrated 23 years of marriage. They went to a winery and it just so happens that the Football Hall of Fame is going on at the same time. He got to see Jerry Jones and his wife!

Chad’s W of the week - insane sales on basketball right now.

Lefty W of the week - Jackson Churio, Jackson Holliday, and Roman Anthony. Great plays

Paul’s W of the week - buying a Junior Caminaro Bowman 1st auto from Rusty Immegart. Shedeur Sanders

Kendall’s buy of the week - Jackson Churio, Marcelo Meyer, Jackson Holliday, James Wood Roman Anthony to hold and sell in the spring. Taking a risk on Damian Lilliard.

Lefty is selling all Women’s Cards and QBs.

Gary is buying SGA. Makes a list of cards that he wants, puts them in the watchlist, and the seller might make an offer. Buyers have the power with basketball. Search and saving for PSA 10’s. Also buying Ja Morant, D’Aaron Fox, Tyrese Maxey.

Chad is buying Zion Williamson, Jabari Smith, Keegan Murry, Johnny Davis, Marshawn Beauchamp, Cade Cunningham

Paul is buying Jayson Tatum, Kevin Durant, Giannis Antetokounmpo, PSA 10’s. Buy now and sell in February. Or, buy in December and sell in February.

Paul is selling Hall of Fame Football - Joe Montana, Jerry Rice, Barry Sanders, and Ozzie Newsome.

Paul and Gary wrap up the show with basketball strategy and answer audience questions.

We'd love your questions and comments!

Welcome to the next episode of Sports Card Strategy Show (and Tell), a natural extension of our flagship show, but with a focus on your cards, questions and ability to share the who, what and why about your PC and flipping game.

We talk to Johnny at The National, an 18 year old who's flipping game is off the charts. He partners with his friend Brady to kill the game. A great interview with a kid that totally gets it!

We also share more Show and Tell from The National as well as audience submissions.

First up we’ve got Dr. Chad Guell sharing his latest picks. Jordan Poole Rookie, Desmond Bane Silver Prizm, SGA Silver wave, Albert Pujols, Tyrese Maxey rookie, Jackson Chourio, James wood paper base chrome first, Justin Crawford base first, Caminero, Druw Jones - 7 card lot, Russell Wilson white paper base rookie, Ichiro Suzuki, Cam Thomas optic holo rookie, and Jk Dobbins purple mosaic PSA 10.

Rocky Empire Sports Cards shares the love for Nooffseason and the value of using TAG to grade his cards. Brandon Woodruff, Brandon Miller, Judah Mintz, 2 slabs of Michael Jordan. Next up, he shows his TAG submission, Joey Votto, Lewis Hamilton 7.5, Sauce Gardner, Matsui, Fernando Tatis 9, Mariano Rivera 9, Shohei Ohtani 9, Joey Votto 10, and Mike Trout 10.

Ryan Painter up next with SPI for kids attempting to tear the cards out of the magazine. Paul steps in to provide best practices when removing the cards from the perforation. Ryan closes out the show by demolishing Natasha Cloud card. Stay tuned for a how-to video on the proper way to remove SI for kids cards from the magazine.

From The National at the SCSS booth, Dave shares his personal collection of Topps on demand 3d cards.

Great insight from the audience about tabs or no tabs on PSA penny sleeves. Some say it's not okay and others like Nanette from PSA say it's not a problem.

Oh My Shoes closes out the show with his Austin Reaves collection. Next up from Mrs. Shoes he shows a Steph Curry gem mint 10. Jr. Shoes, gets a very nice gift from show attendant, Matt. The show attendant brings Jr. Shoes a Josh Allen 2018 Rated Rookie Auto rated a Beckett 10. Then out of no where, gives Jr. Shoes a1962 Topps Willie Mays Auto.

We'd love your questions and comments on this one.

We were fortunate enough to carve out some time at The National with Jonathan Bernier of Kronozio. Kronocard is Kronozio's product that is an AI Scanning, Listing and Inventory Management connecting software. Jonathan, Lefty and Paul get into Kronozio in this special episode from The National.

To try Kronocard, click this link - https://nooffseason--kronozio.thrivecart.com/kronocard-pro-premium/6181686cf3a31/

The entire NoOffseason.com and Sports Card Strategy Show team attended The National in Chicago in July 2023, including some new team members like Allan Stegich and Harry Piotrowski - two friends who have collected cards together for years and are now heading into their freshman year of college - one at Iowa and the other South Carolina.

They did such a great job interning for us at The National that we decided they should sit down and do their own 30 minute show about their experience and plays they made at the show and in the past.

Special thanks to Allan and Tony Stegich and Harry Piotrowski for making this all happen. Happy to have all of you as part of the NoOffseason.com fam.

Have you seen those guys in pinstripe jerseys with Slabby 10 on the back, some of them with their stomachs hanging out. They bring the energy at large card shows and they have an app. But what does it do?

They're fun guys, but is their app helpful to the hobby? Let's find out on this special episode of Sports Card Strategy.

Welcome to Episode 93 of the Sports Card Strategy Show with hosts Paul Hickey of NoOffseason.com, the Sports Card Doctor, Chad Guell, of NoOffseason.com, and Kendall "Lefty" McKee of NoOffseason.com, JustBaseball.com and Just Breaks.

In this episode we talk about:

L of the Week
W of the Week
Buy of the Week
Sell of the Week
The National

The Nooffseason Team is back and hyped up from their week at The National. They cracked over 100 slabs, met some amazing audience members and new friends.

Do you get starstruck by people, by cards, or by both? Lefty saw Derek Jeter and wasn't as starstruck as he was when he saw a rare Mickey Mantle card at last years National.

Are you more starstruck by cards or people? Email paul@nooffseason.com and share!

Chad’s L of the week was that he couldn’t find the Bowman booth.

Lefty’s L of the week was his microphone died and also shares his disappointment of not seeing any Bowman cards.

Paul’s L of the week - 2001 Tiger Woods Rookie Card PSA 10 bought for $180 and paid over $100 for it because he didn't check comps. Luckily the seller did right and gave Paul a credit.

Paul’s W of the week was hanging out with Duke Dodson from Graybo’s Sports Cards and the amazing get together he and his team put on. His other W of the week was helping Megan from eBay buy her first sports card.

Chad’s W of the week was meeting audience members, hanging out with Kendall and Paul and cracking all the slabs.

Lefty’s W of the week was meeting everyone and meet up that Graybo’s put on.

Lefty is buying Roki Sasaki rookie cards PSA 10. He also picked up a Messi rookie card, Roman Anthony and Abby Wambach obsidian auto.

Jackson Churio is still a buy for Paul. He picked up a PSA 10 bowman chrome auto.

Paul is also buying Patrick Mahomes. He found a 2019 Panini Select die cut Prizm.

Paul is buying 2019 Topps Chrome Sapphire Edition Mbappe PSA 10. Also buying Shai Gilgeous-Alexander aka SGA.

Paul learned about GAS Trading Cards and found out why they are special. Paul is typically skeptical about buying non sports cards. He bought a few 2pac cards. Also picked up a Cam Thomas from Chase Crim.

Chad bought a Bowman Chrome Sal Frelick auto for $45 came back PSA 10 - sold while Chad was at The National for $415.

Chad is buying a Chrome Sapphire edition Erling Haaland PSA 10. Selling for $675. Also buying Ja Morant, and Dalvin Cook.

Lefty is selling Trevor Lawrence that he bought last December. Selling all other quarterbacks. Selling Jaylen Hurts. Selling Elly De La Cruz.

Chad is selling Elly as well. Chad is selling Marco Luciano.

Paul is selling football this week. Anthony Richardson bowman chrome auto PSA 10. List your collegiate cards as the players go into the pros.

!!Breaking News!!

A reliable source has shared with Paul that Fanatics are going to buy the National! Paul isn’t surprised and thinks it’s a great business move.

We'd love your questions and comments!

Many people think buying baseball prospect cards is risky business, and ask us why we do it so much, when we're actually pretty risk averse. We think it is perceived as risky because Bowman Chrome 1st Prospect cards can be quite expensive, for players that are never guaranteed to make a dent in the big leagues, let alone become Hall of Famers.While it's impossible to predict who is going to be a Hall of Famer, it's not hard to predict who will make it to the MLB, and the amount of hype that player will have when they do. The Call-Up is not only the name of one of our favorite podcasts, but it's the key point to sell prospect cards. We break this down further as Aram Leighton from JustBaseball.com discusses the following and more with Lefty McKee and Paul Hickey...- How to anticipate when a prospect is about to get called up- Breaking down the JustBaseball.com Top 100 Prospect List- Can Kahlil Watson turn it around? How to avoid future Kahlils- How Aram found Endy Rodriguez, Elly De La Cruz and other undrafted prospects- The great Druw Jones Sports Card debate and why his swing now doesn't matter that much- Each of our individual baseball card prospecting strategies differ, so Aram breaks down some penny stocks, Paul goes with the hype train, and Lefty falls somewhere in the middle.

In this special edition of Sports Card Strategy, Paul sits down with Greg Rivera, Chief Brand Officer of GAS, a trading card company that creates non-sports art cards, to learn about how GAS makes compelling cards of hip-hop artists, notable bodybuilders, bands, and even local celebrities.

But are non-sports art cards and hip-hop cards investable? Can you make money flipping them?

Lefty McKee is on fire as he debates Paul about Kenny Pickett (Paul's new "guy" who is a better play than Aaron Rodgers), why Druw Jones in fact does not suck as a sports card investment, and Jackson Chourio to the moon.

Shout out to our interns John Keller, Allan Stegich, Harry P and Dave for the amazing job they've done at The National. Shout out Duke Dodson, Ryan Fitz, Gray Burnette, Cetto and Don.

Thanks to our main man Tim Larsen of Signs of the Times Collectibles for hosting us at booth 3216.

We share our slab cracking antics and other great stories from The National.

There's also a special edition gauntlet from The National showcases.

We'd love your thoughts and comments.

Paul and Kendall broadcast face-to-face at The National. Slabs are cracked, plays are made and Kendall hates Druw Jones.

In this quick special episode I take you behind the scenes of The National 2023 in Rosemont, Illinois during Wednesday - set-up day / VIP day, and share with you my experiences, crack some slabs for audience members, and show you my early pick-ups and VIP gift items!

Tim Larsen of Signs of the Times Collectibles joins Paul Hickey of NoOffseason.com inside booth 3216 at The National for this special edition episode of the Sports Card Strategy Show and Tell.

Take a look at one of a kind LeBron James and Russell Westbrook cards, a super rare Chicago Bulls sports card collection, amazing F1 driver autos and much more.

Tim also shares his recent experiences from cracking CSG 9 slabs and making a ton of money grading those cards with PSA.

Paul Hickey and Mike Lakusta bring you Golf Cards Strategy Show Episode 9.

We recap The Open, and what opportunities to Flip Golf Cards Brian Harman's win opens up.We also discuss why Upper Deck sucks, what needs to be done to fix Golf Cards, and the Scottie Scheffler and Jon Rahm SI for Kids plays you need to be making right now!

Mike Lakusta is @golf_card_collector on Instagram, and has a wealth of knowledge about Golf Cards.

Get a free 30-day trial on the Sports Card Investment Report at https://NoOffseason.com now!

This video is brought to you by Market Movers App by Sports Card Investor. Get your first 14 days for free and 20% off any membership level for life at MarketMoversApp.com by using the promo code "nooffseason" or clicking here - https://www.sportscardinvestor.com/plans/?ref=63&campaign=sportscardstrategy

Listen and Subscribe on Apple Podcasts - https://podcasts.apple.com/us/podcast/sports-card-strategy-with-paul-hickey/id1260430264?id=1260430264

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Welcome to Episode 92 of the Sports Card Strategy Show with hosts Paul Hickey of NoOffseason.com, the Sports Card Doctor, Chad Guell, of NoOffseason.com, and Kendall "Lefty" McKee of NoOffseason.com, JustBaseball.com and Just Breaks.

In this episode we talk about:

L of the Week
W of the Week
Buy of the Week
Sell of the Week
The National

Paul is back this week getting everyone pumped for The National this week. Come see us at booth 3216.

Kendall kicks off with his L of the week - World Cup is at the worst time possible because of time zones. Jude Bellingham moving to Real Madrid. Lefty is holding a Color blast PSA 10 card, he was hoping to flip before The National.

Chad’s L of the week - US Women's national team and all the negative publicity they are getting for not singing the National Anthem. They didn’t do anything disrespectful and the media is focusing on the negative.

Colt Keith blue number to 150 Auto. Chad flipped it in raw condition. Put it on an auction and lost $32 with shipping. Quality control on 2023 Bowman cards are awful. Only 28 out of 100 that were grade worthy.

Paul’s L of the week - 1987 Fleer Michael Jordan bought a CSG 8.5 for $500. Came back a PSA 7. Paul is hoping to break even if he sells.

2023 Angel Reese SI For Kids came back PSA 5. Left side of the slab came back cracked.

Kendall 's W of the week - USA Women's National team cards online and are moving. Alex Morgan 2019 Panini Auto is getting a lot of bids.

Corbin Carroll Base Chrome PSA 10 market is going up for over $100 and continues to rise.

Paul’s W of the week is his 22 card submission came back 95% PSA 10’s and 5% PSA 9’s. Big wins, James Woods Base Chrome, Jackson Chourio Base Chrome, Spencer Jones Chrome, Caleb Williams, and Druw Jones Chrome. Paul is confident he is making money on Druw Jones despite what Lefty and Chad say.

Chad’s W of the week - he bought 4 Shohei Ohtani from 3 different buyers. None of them were gradable because they came to Chad bent. Chad listed them as a 7 day auction. Made $91 on upgradable cards. Check out last weeks show and tell where Chad shows you how to properly package your cards to avoid damage.

Kendall is buying James Wood and Roman Anthony. Lefty is going deep on Vladimir Guerrero Jr a quick turn play. Lefty recommends a Bowman Auto and look for his Topps Chrome Rookie card.

This week Chad is buying 2023/2022 Woods and Chourio to plan for next spring. Buy them off season and get the graded. Chad is doubling down on his Russell Wilson play. Jerry Jeudy Rookie Ticket Auto’s.

Paul is still active looking for Jackson Chourio and Caleb Williams. Paul is looking for 2 players only at The National. He is looking for Patrick Mahomes and Shohei Ohtani.

Kendall is selling quarterbacks, Jalen Hurts and Women’s National Soccer team cards. Long term play that will 10x are Japanese professional baseball players Roki Sasaki and Kodai Senga.

Chad is selling all of his football plays that he has been holding for the past 6 months. Chad will be listing all of his football cards by the first week of August.

Chad says sell Elly De la Cruz!

Watch and/or listen to everyone's favorite segment; The Gauntlet!

We'd love your questions and comments!

Welcome to the next episode of Sports Card Strategy Show (and Tell), a natural extension of our flagship show, but with a focus on your cards, questions and ability to share the who, what and why about your PC and flipping game.

This week we hear from Dr. Crack Chad Guell on how to properly pack and ship cards after selling on eBay.

We also get more absolutely fire from Chase Crim of Texas Roadshow Cards, who walks us through his thought process on buying legends over youngsters.

Andy Cason surprises us in the live stream chat by commenting on new submitter Ben Dous' fire submission that included Jalen Hurts, Jared Goff, and even UFC cards, women's tennis cards and a bunch of Cam Thomas love.

What constitutes a jersey numbered match in a serial number?

Mosaic Farmer Joe is back after tornados touched down on his Georgia farm to show us some solid baseball cards, CJ Stroud auto and more.

Ryan Painter brings the energy from the midwest showing us his 2020 Nick Chubb Mosaic Rainbow quest as well as sharing an L of the Week.

Ryan Borusky opens up on personal experiences and shares plays from the Sports Card Strategy Show anchor recommendations.

Buckeye Dil brings it strong sharing his Bowman Chrome 1st future PSA submission based on recent NoOffseason.com premium member article recommendations.

Oh My Shoes, Leslie, Jr. Shoes and Mini Shoes have two great submissions this week following the Dallas Card Show and their Camping Vacation.

We'd love your questions and comments on this one.

Welcome to Episode 91 of the Sports Card Strategy Show with the Sports Card Doctor, Chad Guell, of NoOffseason.com, and Special Guest Co-Host Andy Cason of Football Card Quest.

We have to be the only Sports Card Podcast that goes in depth into not only the major sports, baseball, basketball, football, but also digs into opportunities for soccer, F1, college basketball and NBA Draft Prospects, and even celebrity cards.

In this episode we talk about:

L of the Week
W of the Week
Buy of the Week
Sell of the Week
Audience Q and A

Chad's L of the Week- last fall he bought Tre Mann and came back a PSA 9. Invested $60 sold them and took a $45 loss. Chad's W of the week - Roman Anthony moved up so Chad bought 20 cards.

Chad is Buying Cooper Kupp. Says he is going to come back strong. He is also buying Jamison Williams, Alexander Mattison, Calvin Ridley, Kadarius Toney, and Anfernee Simons.

Audience Question: When should I list my football cards on eBay? Chad will list his football cards in the next few weeks, starting off high and dropping the prices throughout August. Chad prefers the buy it now.

Andy is buying Alexander Mattison and Ty Chandler, Calvin Ridley, Christian Kirk, and J.K. Dobbins.

Andy’s L of the week - Deandre Hopkins signs with TN Titans. Mac Jones is a hold. Andy was expecting a pre-season spike based on Deandre Hopkins. This is also a contract year for Mac Jones.

W of the week - Jalen Hurts Devante Smith Values continue to rise.

Chad is selling Chet Holmgren - PSA 10 Silver Pop 35 going for over $460.

Andy is selling Josh Jacobs and Deebo Samuel

Great show today with Chad and Andy! We had some great questions from the audience and we can't wait to see everyone at the National this week.

We'd love your questions and comments!

Welcome to Episode 90 of the Sports Card Strategy Show with Paul Hickey, Kendall "Lefty" McKee and the Sports Card Doctor, Chad Guell, of NoOffseason.com. Today we are joined by Duke Dodson of Graybo's!

Weekend Recap:

NBA summer league make moves on your cards
Wimbledon quick flip opportunities on Carlos Alcaraz
Djokovic is still in it for another year
MLB draft was yesterday, 07/09, deepest draft since 2011.

Chad says get in on Crews and Landford. Paul and his son, Max, are getting in on Max Clarke.

Everyone is watching Paul Skenes cards.

We've got a bet going on at the SCSS and Duke Dodson helps the guys out.

Paul says, he bets that the Jets miss the playoffs. Both Chad and Lefty will accept the bet but if they win more than 5 games, Paul has to wear an Aaron Rodgers jersey for the week. If Paul wins, Chad and Lefty have to buy Michigan State Spartan jerseys and wear them on the show.

Duke’s L of the week:

During a show a customer set his cards to trade on a table, one of them being a Jalen Hurts card and the card, along with several others fell over and the card was damaged. Duke did the customer right by purchasing the card at the value before the drop.

Chad’s L of the week:

He bought a Ohtani card for $30 with shipping that was in mint condition. The guy he bought it from sent it in a bubble wrap thinking it was going to be great. The card was completely bent because he didn’t ship it correctly. Stay tuned later this week on how to properly package and ship your cards!

Paul’s L of the week:

Don’t crack and resubmit PSA grades. Paul didn’t get the grade he wanted so he submitted 8 cards and they came back a lower PSA grade then what they were before he sent them. Lessons learned.

Duke's W of the week :

Great day of sales at a local card show and great day for the Richmond, VA sports card community.

Lefty's W of the week:

7 cards sold while he was on vacation so he got his wife involved in the family business of helping to prep and mail. Also Ky Jones got his time in the limelight and cards are up up 2 bucks!

Chad’s W of the week:

Sold the final Jordan Walker Card. Chad had $820 invested in the 20 card play and made out on the other side profiting $400.

Paul’s W of the week:

Chad and Kendall wrote an amazing article; HOW TO MAKE MONEY BUYING 2023 BOWMAN CHROME 1ST PROSPECTS (TOP 16 PROSPECTS TO BUY). Check it out on Nooffseason.com. Paul also bought a SGC 10 Jalen Hurts 2020 optic holo for $246 cracked and got a PSA 10 currently going for $335.

Paul is buying - Scottie Scheffler 2017 SI for Kids rookie for $99. It’s the only Golf card Paul has ever purchased.

Duke is looking to buy as much as they can at the National.

Lefty is buying, Chet Holmgren, Alyssa Thompson, Corbin Carroll, and Justin Crawford. Lefty is selling Corbin Carroll and Wembanyama.

Chad is buying Miles Bridges. Hoping for a huge comeback. Chad is looking to buy 20 cards total and is hoping for a 7x return if he has a great year. Chad is selling Trey Lance

Paul is advising to sell your Elly De La Cruz and Oscar Piastri.

Chad predicts that Elly De La Cruz wins Rookie of the year.

SCSS is bringing back the segment : The Gauntlet

Kendall "Lefty" McKee closes out the show with a big W of the year - he and his wife are having a BABY! Congratulations!

We'd love your questions and comments!

Literal fireworks fly on this episode, as our audience submissions are amazing, ranging from some massive PSA reveals, to solid hits from breaks and mystery packs on What Not, to Game Worn Patches, a Justin Fields Prizm Super Collection, a really freaking cool Sheuder Sanders Onyx Auto Collection with a Bounty Call To Action, and even a Beavis and Butthead card!

Welcome to Episode 89 of the Sports Card Strategy Show with Paul Hickey of NoOffseason.com, the Sports Card Doctor, Chad Guell, and special guest co-host Andy Cason of Football Card Quest.

We have to be the only Sports Card Podcast that goes in depth into not only the major sports, baseball, basketball, football, but also digs into opportunities for soccer, F1, college basketball and NBA Draft Prospects, and even celebrity cards.

In this episode we talk about:

L of the Week
W of the Week
Buy of the Week
Sell of the Week
Audience Q and A

Andy Cason from FFCard Quest is filling in for Kendall "Lefty" McKee.

Paul starts off with his L of the week. Paul sold his Elly De La Cruz Sapphire Bowman Chrome Prospects Rookie too soon. Although he did make a $50 profit, had he waited he could've made $400. As Dr. Chad stated "Patience is a virtue, Paul."

Andy’s L of the week is a Hendon Hooker Bowman Chrome 1st Auto. He bought it for $80 and now it's down to $40.

Chad’s L of the week is a Trevor Lawrence Beckett and he was hoping for a PSA 9 but the card came back an 8 so he ended in a $30 loss.

Paul’s W of the week is Joe Burrow 2020 Prizm Base SGC 9.5 that he bought for $98.42 he cracked it and submitted it for $19. It got a PSA 10 and currently going for $240. He also picked up a 2003 LeBron James Topps SGC 9 for $388.85, cracked and got a PSA 9 currently going for $585.

Chad’s W of the week is actually a win for his 16 year old son. It's a Silver Field Level Joe burrow that came back a PSA 10. This card is currently going for $900+.

Andy’s W of the week is a Lemar Jackson. Cracked and sold it raw for $150.

Paul is buying - 1987 fleer Michael Jordan that he paid $554 all in. It's a SGC 8.5. Last sold PSA 9 for $1275. Hoping for a PSA 9 worst case PSA 8. Taking maybe a $50 risk to make close to $1000.

Chad is buying Roman Anthony of the Boston Red Sox. Stay tuned for an article by Chad and Lefty about the top 16 bowman chrome 1st cards which he mentions Roman Anthony and why he is on the list to buy.

Andy is buying Mac Jones Rookie Turn of the Century Auto numbered out of 75 for $100.

Andy is also selling Mac Jones.

Chad is selling Kristaps Porzingis paid $100 2.5 years ago. In the last 14 days the card is up 367% since signing with the Celtics.

Paul is selling Damian Lillard, James Harden, and Bradley Beal.

Great show today with wonderful audience participation and questions.

We'd love your questions and comments!

Welcome to the next episode of Sports Card Strategy Show (and Tell), a new, natural extension of our flagship show, but with a focus on your cards, questions and ability to share the who, what and why about your PC and flipping game.

National is coming up soon! Be sure to join the Sports Card Strategy Show team at booth 3216!

Chad Guell starts off the show with his 31 PSA card reveal. Quite a few Fernando Tatis and Ohtani. Chad is offering these cards at a discounted price before the hit ebay so be sure to follow chad on Instagram at Chalx_cards.

Lonni Conley coming in strong and bringing some major tips. Lonni shares the cards he picked up at the Chantilly Card Show and how he goes to the show prepared.

His goal is to make 3-5x on everything and shares why he is diligent and specific on what he buys.

Lonni shares in great detail what he paid for the cards and shows the method to his madness on how to keep them stacked and organized. Be sure to check back next week as Lonni shares his pricing strategy for eBay.

Paul Schmitz aka Buckeye Dill - submitting a different kind of show and tell this week.

Buckeye Dill has an AMAZING Star Wars card collection from the original 1977 movie.

Series 1 in blue with a #1 Luke Skywalker PSA 6 (he’s on the hunt for 10!)

Series 2 in red

Series 3 in yellow

Series 4 in green

Series 5 in orange getting into behind the scenes and special effects. A total of a 330 card set!

Iowa Dave with his second show and tell shares six cards of an ongoing run of his personal collection. Dave shows us all 6 years that Ohtani has been active sharing his Topps Heritage set. Follow Iowa Dave on Instagram at Iowa_Dave.

Kendall McKee shares 2 cards that he purchased for $480 in preparation for the upcoming football season. Josh Howell and Jaylen Hurts, Limited Auto, hoping to make a good profit

Kendall (Lefty) also shows his findings from the dollar box and shares great insight on women’s sports.

Kevin aka Southern Soccer Idiot - Shares his big reveal of his 12 card PSA submission.

PSA 8 - 2020 Merlin Chrome Refractor - Lionel Messi

PSA 9 - Neymar Jr. 2017 Panini Revolution

2019 - Topps Finest - Kylian Mbappe

2014 - Panini Prizm Cristiano \Ronaldo World Cup Aerial Assault

2020 - 2021 Merlin Chrome Refractor Gabriel Martinelli

2020 Panini Chronicals Victor Osimhen

2020 - 2021 Merlin Chrome u23 Stars Victor Osimhen - (PSA 10)

2017 Panini Revolution Christian Pulisic Rookie

2017 Panini Nat Con VIP Christian Pulisic (PSA 10)

PSA 10

2021-2022 Mosaic Cristiano Ronaldo Reactive Purple

2021 Topps Now Cristiano Ronaldo 768 Career Goals

2021- 22 Erling Haaland Topps Sparkle Foil Refractor

Paul shares that this week he has been working on securing a Michael Jordan 1987 Fleer Base #59. He got a CSG 8.5 for $500, hoping for a PSA 8 to potentially lose $50 and reach for a PSA 9 to make $1000.

The ohmyshoes Family closes out the show with a show and tell from Mrs. Shoes, Jr. Shoes and Mini Shoes.

Jr. Shoes shares several Jaylen Waddle cards.

Mini shoes shares a Jordan Walsh Silver rookie Auto and a Pokemon card.

Omyshoes finishes with a Jalen Hurts Pink Panini Prizm and several Justin Fields cards.

We'd love your questions and comments on this one.

Get in and submit your show and tell now!

Up your flipping and PC game by sharing your cards and stories with us! Email paul@nooffseason.com for details on how to get on the next episode.

Paul Hickey of NoOffseason.com and Cardboard Richard of Cardboard Boxbreaks host the Hockey Card Strategy Show Episode 2. We discuss topics to help you with your Hockey Card Investing.

Today, Paul and Richard are talking about the Hockey Draft coming up here in Nashville, Tennessee on Wednesday June, 28th and how to prospect in Hockey Cards.

Highlights: - Conor Bedard will be in 2023-23 Upper Deck Young Guns Series 2, scheduled for release in April 2024. Cardboard Richard thinks a great play could be buying sealed hobby boxes and holding them for 8-10 years, as 2016 Upper Deck Young Guns Series 1 hobby boxes featuring Connor McDavid Young Guns are selling for $4k vs. the original release price of $250.

Which players make sense to buy this offseason? Cardboard Richard says Lukas Reichel, Cale Makar, Auston Matthews, Alex Ovechkin, Josh Norris and Nathan Mackinnon

What you want to be buying: -Sealed wax Upper deck series 1 and 2 -Young Guns -Connor Bedard

Off Season Sells: Jack Eichel Matthew Tkachuk

We'd love your thoughts and comments.

Welcome to Episode 88 of the Sports Card Strategy Show with Paul Hickey of NoOffseason.com, Kendall McKee of Just Breaks and the Sports Card Doctor, Chad Guell.

We have to be the only Sports Card Podcast that goes in depth into not only the major sports, baseball, basketball, football, but also digs into opportunities for soccer, F1, college basketball and NBA Draft Prospects, and even celebrity cards.

In this episode we talk about:

L of the Week
W of the Week
Buy of the Week
Sell of the Week
Audience Q and A

Show Highlights:

Two huge Topps NOW Releases featuring Victor Wembanyama
Is it time to buy Russell Wilson cards with Sean Payton in Denver?
Baseball Prospects to buy: Jackson Chourio, James Wood and Jackson Holliday; but waiting until November / December to buy Holliday
eBay and MySlabs selling strategies: should you go "off platform" to buy / sell via social media?
Tips for safely buying and selling sports cards on social media (Twitter / IG)
What are some UFC plays that can be made with UFC 290 and 291 approaching?
What to do about a loose card in a PSA holder?
Should you ever grade a 1 of 1?
When is the next Sports Illustrated for Kids magazine coming out?

Kendall has a few L’s of the week, one being he threw his back out. We wish him fast healing! His other L of the week is Nick Gonzales. Nick was one of Kendall’s first sports card investments and he will probably sell. Kendall’s win of the week was watching Cade Cowell on the Gold Cup Roster.

Chad’s L of the week is Jazz Chisholm - he should’ve saved the $40 and not have sent them to PSA grading. Chad’s W of the week was his PSA submission that was sent and received back within 2 weeks! Stay tuned for the Show and Tell Card Show on Thursday for first pick on Chad’s cards that he got back from PSA.

Paul’s L and W of the week are the same. PSA changed their grading levels. It’s an L because he had to change the submission and a W because it’s cheaper overall and less restrictions.

Who We’re Buying:

Paul - Jackson Chourio, and 80’s cards (Barry Sanders, Jerry Rice, Michael Jordan, John Elway). Paul is attempting to acquire 20, 1980s cards. Paul is also hyped about Victor Wembanyama. He picked up 20 base cards. Paul is also buying James Wood and Jackson Holliday.

Chad - is buying Jackson Churio, and Russell Wilson. Chad thinks that Jackson Holliday is hyped and he is staying away from him.

Kendall is selling Spencer Jones and selling them under comps. PSA 10’s for under $70.

Paul isn’t strategically selling right now.

We also had several excellent questions from the audience regarding who to buy in UFC, strategy on interacting with buyers and what to do and what not to do. Should you send your packages registered and insured?

We'd love your questions and comments!

Welcome to the next episode of Sports Card Strategy Show (and Tell), a new, natural extension of our flagship show, but with a focus on your cards, questions and ability to share the who, what and why about your PC and flipping game.Today, Ryan Painter, a nooffseason.com contributor, starts out with his David Bell collection which is his L of the week and year. Chad Guell takes us through how he submits his PSA cards for grading with what you need and steps for submitting. What you Need: Card saver 1, Penny sleeve Cut out cardboard to protect between cardsScissors or razor bladeMicrofiber towelReturn address label How to Submit to PSA:Take a card saver and snip one edge of the card saver ¼ inch to easily slide the card in without damaging the corners. Add a return address label on the inside and outside of the penny sleeve. (see video)Use a microfiber cloth or pantyhose and wipe card from bottom to top going in one direction. Slide card into penny sleeve.Take a card and slide into the card saver.The tabs help the grader pull the card out of the sleeve. Mosaic Joe shows his wide variety of cards from Ken Griffey Jr. rookies to Playboy, Bill Clinton, and Pokemon. Chase Crim, also a nooffseason.com contributor, shares his amazing collection of a few PSA 10’s like a Topps 2019 Gio Reyna and an outstanding 2021 Cristiano Ronaldo card that you must see! Chase’s tip of the day - “Don’t limit yourself when buying or you might miss out on something great. Adapt to what you see”. Paul Hickey shares his trip to Graybo's and shares a few cards he picked up like Ozzie Newsome, a few Michael Jordan’s, Cade Cunningham, and Metchie. Paul also shares an interesting Beckett Jordan Card that he isn’t quite sure what to do with. Last but no least, ohmyshoes brings some great acting and comedy to the show and leaves us with a fantastic show and tell and a lot of laughs! We'd love your questions and comments on this one.

Get in and submit your show and tell now!

The community continues to grow larger and stronger, as we get submissions from regulars and new audience members!

Up your flipping and PC game by sharing your cards and stories with us! Email paul@nooffseason.com for details on how to get on the next episode.

Welcome to Episode 87 of the Sports Card Strategy Show with Paul Hickey of NoOffseason.com, Kendall McKee of Just Breaks and the Sports Card Doctor, Chad Guell.

We have to be the only Sports Card Podcast that goes in depth into not only the major sports, baseball, basketball, football, but also digs into opportunities for soccer, F1, college basketball and NBA Draft Prospects, and even celebrity cards.

In this episode we talk about:

L of the Week
W of the Week
Buy of the Week
Sell of the Week
Audience Q and A

This is the breaking show! Paul, Kendall and Chad talk about breaking, why it exists and the good, the bad and the ugly about breaking.

Paul relives his childhood with this 1990’s vintage box of basketball cards opened for the first time live on the show!

Although the vintage break wasn't as exciting as we hoped for, we did end up with: - Two Shawn Kemp Rookie's

2 Sam Vincent with Michael Jordan (#12) in the shot
Mark Jackson- Michael Jordan all star
Mark Jackson with Menendez brothers in the background.

Kendall (Lefty) finishes the break with Bowman U inception - which turned out to be not as exciting as we had hoped but a good lesson in breaking.

Breaking Strategies:

What you need to know about breaking
Where to go to find your break
Who to trust when entering into a break
When to buy singles vs. getting into a break.

We'd love your questions and comments!

Paul Hickey of NoOffseason.com talks to Duke Dodson, co-owner of Graybo's Sports Cards in Richmond, VA.

We talk about how to open up a local card shop, the challenges of building a hobby shop, and the strategy behind providing a top notch customer experience while trying to buy and sell wax, singles, and even incorporate breaks and create content.

Graybo's is building a sports card-focused lifestyle brand with plans of expansion.

Check them out on IG at Graybos_Cards or online at Graybos.co.

Paul Hickey and Mike Lakusta bring you Golf Cards Strategy Show Episode 8.

We discuss the merger of the PGA Tour and LIV Golf and what it means for cards and sports card investing from a Golf standpoint.

Mike Lakusta is @golf_card_collector on Instagram, and has a wealth of knowledge about Golf Cards.

Welcome to Episode 8 of the Baseball Card Strategy Show, brought to you by NoOffseason.com - the Sports Card Content Network.In this week's episode Kendall asks the audience their favorite buys and talks about who is overrated based on price. Kendall talks through talk through favorite stats to look at and how you evaluate prospects to invest in. Learn how Elly, Endy, Manzardo were found before they were big.Don't forget to join live for your chance to win cool things! Our overall Sports Card Investing Strategy requires narrowing your focus.

Welcome to the next episode of Sports Card Strategy Show (and Tell), a new, natural extension of our flagship show, but with a focus on your cards, questions and ability to share the who, what and why about your PC and flipping game.

Get in and submit your show and tell now!

The community continues to grow larger and stronger, as we get submissions from regulars and new audience members!ohmyshoes kicks off the show with Ronaldinho and Geno Smith show and tell. Chad Guell shows a PSA reveal of his 20 card multi sport order. Malik Willis, Elly De la cruz, Gunner Henderson, and Kenneth Walker to name a few. We also heard from Chase Crim, Rob Misora, Paul Schmitz aka Buckeye Dill, Kendall “Lefty” McKee. McKee had a solid submission coming back with 14 -10's and 6 -9's! Pro tip: Paul shares when the best time to sell basketball and why you might want to sell football in August. Up your flipping and PC game by sharing your cards and stories with us! Email paul@nooffseason.com for details on how to get on the next episode.

In the meantime, we'd love your questions and comments on this one.

Welcome to Episode 86 of the Sports Card Strategy Show with Paul Hickey of NoOffseason.com, Kendall McKee of Just Breaks and the Sports Card Doctor, Chad Guell.

We have to be the only Sports Card Podcast that goes in depth into not only the major sports, baseball, basketball, football, but also digs into opportunities for soccer, F1, college basketball and NBA Draft Prospects, and even celebrity cards.

In this episode we talk about:

Elly De La Cruz and Lionel Messi Cards; Buy, Sell or Hold?

PSA Grading Strategies: - How to pre-grade your sports cards - How to split up your PSA bulk submissions to achieve faster grading turnaround times - Things to know heading into breaks

L of the Week
W of the Week
Buy of the Week
Sell of the Week
Audience Q and A

We'd love your questions and comments!

Welcome to the next episode of Sports Card Strategy Show (and Tell), a new, natural extension of our flagship show, but with a focus on your cards, questions and ability to share the who, what and why about your PC and flipping game.

Go where they ain't. Chase Crim of @TexasRoadshowShop is buying Cade Cunningham, Chet Holmgren, Damian Lillard. He's betting on the talent and going where they ain't. Lefty McKee makes his first submission and goes nostalic; Loni Conley continues to grind on eBay. Chad Guell shows some unique stuff we've never seen before including 1992 Star Basketball Cards. James Bradford @rposportscards3951 is buying US Women's National Team and shows off his Patrick Mahomes rookie card collection.

Paul Schmitz aka Buckeye Dill shows how he executed Chad Guell's Anthony Volpe grade and flip to perfection.

Get in and submit your show and tell now!

The community continues to grow larger and stronger, as we get submissions from regulars and new audience members!

Up your flipping and PC game by sharing your cards and stories with us! Email paul@nooffseason.com for details on how to get on the next episode.

In the meantime, we'd love your questions and comments on this one.

Welcome to Episode 85 of the Sports Card Strategy Show with Paul Hickey of NoOffseason.com, Kendall McKee of Just Breaks and the Sports Card Doctor, Chad Guell.

We cover tons of PSA Grading Strategies, why you should never grade a 1/1; more Victor Wembanyama plays; results from crack and submits; tons of grading results; more on SI for Kids, football buying season continues; why it's not time to sell sports cards.

We have to be the only Sports Card Podcast that goes in depth into not only the major sports, baseball, basketball, football, but also digs into opportunities for soccer, F1, college basketball and NBA Draft Prospects, and even celebrity cards.

In this episode we talk about:

L of the Week
W of the Week
Buy of the Week
Sell of the Week
Audience Q and A

We'd love your questions and comments!

Welcome to Episode 84 of the Sports Card Strategy Show Kendall McKee of Just Breaks hosts with Sports Card Doctor, Chad Guell as Paul Hickey of NoOffseason.com sits this one out.We have to be the only Sports Card Podcast that goes in depth into not only the major sports, baseball, basketball, football, but also digs into opportunities for soccer, F1, college basketball and NBA Draft Prospects, and even celebrity cards.In this episode we talk about:- L of the Week- W of the Week- Buy of the Week- Sell of the Week- Audience Q and AWe'd love your questions and comments!

Paul Hickey of NoOffseason.com and Rob Misora of BobsCardMarket.com host the F1 Card Strategy Show Episode 10. We discuss topics to help you with your F1 Card Investing, specifically how to prospect F1 and F2 cards.It's not easy, but Rob Misora and I break down the timeline to buy and sell, along with which cards of some F2 drivers and other prospects to give you a framework for making F1 / F2 Prospecting plays.We'd love your thoughts and comments.Get a free 30 day trial of our premium content at NoOffseason.com

Welcome to the next episode of Sports Card Strategy Show (and Tell), a new, natural extension of our flagship show, but with a focus on your cards, questions and ability to share the who, what and why about your PC and flipping game.The community continues to grow larger and stronger, as we get submissions from regulars Chad Guell, Chase Crim and OhMyShoes, as well as first time submissions from Mike Miller, Southern Soccer Idiot, RPO Sports Cards and Rocky Empire Sports Cards. This episode covers high end cards to buy, $0.50 cards to buy, new ways of buying sports cards from apps that sell NIL autos, and amazing soccer inserts.Up your flipping and PC game by sharing your cards and stories with us! Email paul@nooffseason.com for details on how to get on the next episode.In the meantime, we'd love your questions and comments on this one.

Paul Hickey and Mike Lakusta bring you Golf Cards Strategy Show Episode 7.We discuss Ls, Ws, Buys, Sells, Golf Cards to put on your watch list. We have a discussion on Brooks Koepka and Scottie Scheffler SI for Kids Rookie Cards, Collin Morikawa RPAs and Mike Completes his Matthew Wolff PMG Rainbow! Mike Lakusta is @golf_card_collector on Instagram, and has a wealth of knowledge about Golf Cards.

Why you should buy as many Sports Illustrated Kids subscriptions as possible
Why you should probably only be buying Football Cards right now
Narrowing your focus concept Joe Burrow, Jalen Hurts, Justin Herbert, Josh Allen, Tua... STOP!
Why Jackson Chourio is the only non-football player to buy now
The watchlist - what’s on my eBay watch list
Premium Member Q/A (will start to answer it here from now on)

Welcome to Episode 83 of the Sports Card Strategy Show with Paul Hickey of NoOffseason.com and Kendall McKee of Just Breaks.We are joined by the Sports Card Doctor, Chad Guell.We have to be the only Sports Card Podcast that goes in depth into not only the major sports, baseball, basketball, football, but also digs into opportunities for soccer, F1, college basketball and NBA Draft Prospects, and even celebrity cards.In this episode we talk about:- L of the Week- W of the Week- Buy of the Week- Sell of the Week- Audience Q and AHow to get into the right breaks, Victor Wembanyama and Caleb Williams are redemption autos in 2023 Bowman U Inception and why it changes your sports card strategy. How I made $2,300 profit on Victor Wembanyama SI Kids Cards, are Jordan Walker and Anthony Volpe still buys? Which football cards to buy now; what to do with a sweet vintage collection; what to do with your F1 cards and much more.We'd love your questions and comments!

Welcome to Episode 11 of the Football Card Strategy Show, brought to you by NoOffseason.com - the Sports Card Content Network.Paul Hickey welcomes host Andy Cason from @Football Card Quest.May and June are football card buying season. In this episode we help you build your 2023 football card flipping strategy. We talk about a ridiculous amount of names, from Joe Burrow, Jalen Hurts, Trevor Lawrence and Tua, to ways to make money on Trey Lance, Anthony Richardson, Kenny Pickett and even Mike White. But it's just as important to weed out names and stay focused as it is to examine who to buy. We explain why we're fading several QBs, all RBs, and staying very narrow on WRs and defensive players.We also explain a concept on how to double your prospective buyer pool.

Welcome to the next episode of Sports Card Strategy Show (and Tell), a new, natural extension of our flagship show, but with a focus on your cards, questions and ability to share the who, what and why about your PC and flipping game.Up your flipping and PC game by sharing your cards and stories with us! Email paul@nooffseason.com for details on how to get on the next episode.This episode features strong submissions talking about Soccer Cards, Overtime Elite Basketball Cards, SGC / CSG crack-and-sub to PSA from Mosaic Joe; awesome PC project and rewarding the hobby via The Gem Mint Club from Ed Rose; Flipping Joel Embiid from Ryan Borusky; Amazing new features in Bob's Card Market from Rob Misora, How to Snipe Auctions using new tools at NoOffseason.com from Chad Guell, and a phenomenally interesting Nolan Ryan Rookie Card Story from OhMyShoes.In the meantime, we'd love your questions and comments on this one.Save 20% on the Sports Card Investment Report at https://NoOffseason.com by using the promo code "nooffseason" at checkout.This video is brought to you by Market Movers App by Sports Card Investor. Get your first month for only $1 at MarketMoversApp.com by using the promo code "nooffseason" or clicking here - https://www.sportscardinvestor.com/plans/?ref=63&campaign=sportscardstrategyListen and Subscribe on Apple Podcasts - https://podcasts.apple.com/us/podcast/sports-card-strategy-with-paul-hickey/id1260430264?id=1260430264Listen and Subscribe on Spotify - https://open.spotify.com/show/4jbdUs62GK9ekON7vaxqz8Join the Facebook Group here - https://www.facebook.com/groups/593706275074605Check out the Sports Card Investment Report at https://nooffseason.com#sportscards#sportscardinvestor#sportscardinvesting#sportscardstrategy#basketballcards#baseballcards#soccercards#footballcards#f1cards#investing The only sports card podcast preparing you for what will happen instead of reporting what did happen. For sports card investors who want to make money in the short term and long term. Discussing NFL, NBA, MLB, Prospects, Soccer, F1 and other sports cards. The Flagship Show for the NoOffseason.com Sports Card Network. Other shows on this feed: Basketball Card Strategy, Football Card Strategy, Baseball Card Strategy, Soccer Card Strategy, F1 Card Strategy, UFC Card Strategy, Golf Card Strategy, Hockey Card Strategy, Wresting & Celebrity Card Strategy.See more at http://sportscardstrategy.com

Welcome to Episode 82 of the Sports Card Strategy Show with Paul Hickey of NoOffseason.com and Kendall McKee of Just Breaks.We are joined by Duke Dodson, partner at Graybo's Sports Cards in Richmond, VA (Graybos.co) and the Sports Card Doctor, Chad Guell.We have to be the only Sports Card Podcast that goes in depth into not only the major sports, baseball, basketball, football, but also digs into opportunities for soccer, F1, college basketball and NBA Draft Prospects, and even celebrity cards.In this episode we talk about:- L of the Week- W of the Week- Buy of the Week- Sell of the Week- Audience Q and AWe'd love your questions and comments!

Welcome to the next episode of Sports Card Strategy Show (and Tell), a new, natural extension of our flagship show, but with a focus on your cards, questions and ability to share the who, what and why about your PC and flipping game.Loni Conley and Mosaic Joe share how they grind at shows and flip on eBay for profit.Chad Guell and OhMyShoes bring it strong yet again, and Matt Esterman shares his amazing Donruss Soccer Hobby Pulls.Up your flipping and PC game by sharing your cards and stories with us! Email paul@nooffseason.com for details on how to get on the next episode.In the meantime, we'd love your questions and comments on this one.

Welcome to Episode 8 of the Baseball Card Strategy Show, brought to you by NoOffseason.com - the Sports Card Content Network.Paul Hickey and Kendall McKee of Just Breaks discuss Bowman 2023.Find out who we're buying and fading:Cam CollierMatt MervisJunior CamineroSpencer JonesDruw JonesKyle HarrisonAlex RamirezJustin CrawfordJacob BerryRoman AnthonyWe also talk about what the best opportunities within previous releases this creates for guys like Evan Carter, Masyn Winn, Mason Auer, James Wood and more.Our overall Sports Card Investing Strategy requires narrowing your focus.

Welcome to Episode 14 of the Basketball Card Strategy Show, brought to you by NoOffseason.com - the Sports Card Content Network.Paul Hickey is joined by Gary from Hoops and Cards. We talk about how to make money in basketball cards over the next 6-12 months. Things are changing from needing to be correct on the player prediction, to the fact that there are multiple opportunities now within each player regardless of player performance.Does player performance matter as much as it used to? Which guys have baked in pricing?- Investing in a Legacy - focus on Lebron and Steph long-term and their trajectories as players and card markets- Round 2 Playoffs - Don’t Buy Basketball Cards?!?- Prospecting and Who is Next Up - cheap guys to grab in the offseason or how to identify them!- Identify - who is getting more playing time next year, how will they score (points), and will their teams win? Zero in on guys who have star potential and upside… we are looking for the next Mikal Bridges, the next Jalen Brunson, the next Lauri Markkanen!!!!- Specifically: More playing time for… (mention guys getting a chance to start or doors that could open in summer) Who will score more next year? I mean, besides Jaren Jackson Jr. and Anfernee Simons. Answer: Desmond Bane. Who will return to the court? Miles Bridges, Zion Williamson, Lamelo Ball, Chet Holmgren, Cade Cunningham… Who is an emerging freak? Paolo Banchero, Tyrese Haliburton, Evan Mobley, De’Aaron Fox, Shaedon Sharpe. Who are the sleepers, cheap dollar-box rookies? Any Trey Murphy III, Quentin Grimes, Jalen Duren, Cam Thomas, Isaiah Joe, Devin Vassell, Cam Johnson, Which teams have to make big moves? Dallas, Orlando, Charlotte, New Orleans, OKC, Portland, Houston, Utah? My favorite off-season investment… Shai Gilgeous-Alexander. Terrific for short AND long-term if you buy in October. If the Nets were good, I’d add Mikal Bridges here as a tie. Instead, he’s Zach Lavine at best. Awesome wing scorer on a crap team.- Leveling Up - using May and June to “level up” into better cards, especially in the pre-Fanatics era…. Get Steph and Lebron and Giannis while you can.- Big Man as MVP - Embiid, Jokic, Giannis… why do we keep getting MVPs who are big men who can’t shoot threes and are boring to watch?We'd love your thoughts and comments.

Welcome to Episode 81 of the Sports Card Strategy Show with Paul Hickey of NoOffseason.com and Kendall McKee of Just Breaks.We have to be the only Sports Card Podcast that goes in depth into not only the major sports, baseball, basketball, football, but also digs into opportunities for soccer, F1, college basketball and NBA Draft Prospects, and even celebrity cards.In this episode we talk about:The craziest and best PSA Story You've Ever Heard!- L of the Week- W of the Week- Buy of the Week- Sell of the Week- Audience Q and AWhat do to with a high end Ndamukong Suh collection.What to list a Kobe 2008 Upper Deck Goudey Sports Royalty Mini Card for.Which loop to buy for grading?How to handle collecting the 2021 Topps Chrome Anniversary Baseball set.Should you crack vintage cards from BVG or BCCG for fear of trimming?We'd love your questions and comments!

Welcome to the next episode of Sports Card Strategy Show (and Tell), a new, natural extension of our flagship show, but with a focus on your cards, questions and ability to share the who, what and why about your PC and flipping game.This week's show features phenomenal submissions from Chase Crim at Texas Roadshow Cards @TexasRoadshowShop T-Pott from @SportsCardInvestor , Mike Lakusta @golfcardcollector503 , loyal audience members Ryan Borusky, OhMyShoes, and new contributors Iowa Dave and our youngest yet, the daughter and son of the sports card doctor Chad Guell.Up your flipping and PC game by sharing your cards and stories with us! Email paul@nooffseason.com for details on how to get on the next episode.In the meantime, we'd love your questions and comments on this one.

Welcome to this special episode of the Sports Card Strategy Show with Jeremy Lee of Sports Cards Live.@sportscardsliveWe talk about his rise as a content creator in the hobby, what strategies he activates at card shows and online marketplaces to flip to fund his PC and enjoy the sports card hobby.I invite myself over to his house for dinner, find out when the next TAG Grading drop is and more.We have to be the only Sports Card Podcast that goes in depth into not only the major sports, baseball, basketball, football, but also digs into opportunities for soccer, F1, college basketball and NBA Draft Prospects, and even celebrity cards.We'd love your questions and comments!

Welcome to Episode 80 of the Sports Card Strategy Show with Paul Hickey of NoOffseason.com and Kendall McKee of Just Breaks.We have to be the only Sports Card Podcast that goes in depth into not only the major sports, baseball, basketball, football, but also digs into opportunities for soccer, F1, college basketball and NBA Draft Prospects, and even celebrity cards.In this episode we talk about:What is working and not working right now flipping sports cards?Can you retract an eBay bid?When to buy/sell Jordan Love?Will Aaron Rodgers Suck or Succeed in New York?Which QBs should you buy, sell or hold from 2020 QB class?Should you buy Panini Baseball Kabooms?Redemption Autos: Risk vs. Reward.- L of the Week- W of the Week- Buy of the Week- Sell of the Week- Audience Q and AWe'd love your questions and comments!

Paul Hickey of NoOffseason.com and Cardboard Richard of Cardboard Boxbreaks host the Hockey Card Strategy Show Episode 1. We discuss topics to help you with your Hockey Card Investing.We give an overview of the history of Hockey Card Investing and set the stage for modern Hockey Card Strategy.Specifically, we discuss which releases to buy and avoid, and discuss the Top 10 Connor McDavid Rookie Crds.We'd love your thoughts and comments.

Welcome to Episode 79 of the Sports Card Strategy Show with Paul Hickey, Kendall McKee of Just Breaks and Chad Guell.We have to be the only Sports Card Podcast that goes in depth into not only the major sports, baseball, basketball, football, but also digs into opportunities for soccer, F1, college basketball and NBA Draft Prospects, and even celebrity cards.In this episode we talk about:- L of the Week - Anthony Edwards In Person Auto, Spencer Jones is a redemption- W of the Week - Anthony Edwards Optic Blue Velocity PSA 10, Audience W's of the Week - SGC 9.5. slab cracking to PSA 10s!- Buy of the Week - Elijah Green, Brooks Lee, Joe Burrow, Elly De La Cruz and more- Sell of the Week - Cam Johnson, Kawhi Leonard- Audience Q and A - Should you buy In Person Autos? Should you list Joel Embiid Now? What makes more money, autos or SP variations? How to list a Randy Johnson NT 1/1 Booklet Game-Used Patch AutoBut we also talk about vintage slab-cracking opportunities to submit to PSA, flip for profit to fund your PC.We'd love your questions and comments!

Paul Hickey and Mike Lakusta bring you Golf Cards Strategy Show Episode 6.We discuss Ls, Ws, Buys, Sells, Golf Cards to put on your watch list. When and how to snipe golf card auctions.Mike Lakusta is @golf_card_collector on Instagram, and has a wealth of knowledge about Golf Cards.Save 20% on the Sports Card Investment Report at https://NoOffseason.com by using the promo code "nooffseason" at checkout.This video is brought to you by Market Movers App by Sports Card Investor. Get your first month for only $1 at MarketMoversApp.com by using the promo code "nooffseason" or clicking here - https://www.sportscardinvestor.com/plans/?ref=63&campaign=sportscardstrategyListen and Subscribe on Apple Podcasts - https://podcasts.apple.com/us/podcast/sports-card-strategy-with-paul-hickey/id1260430264?id=1260430264Listen and Subscribe on Spotify - https://open.spotify.com/show/4jbdUs62GK9ekON7vaxqz8Join the Facebook Group here - https://www.facebook.com/groups/593706275074605Check out the Sports Card Investment Report at https://nooffseason.comWant a free t-shirt? Click here - https://nooffseason.com/t#sportscards#sportscardinvestor#sportscardinvesting#sportscardstrategy#golfcards#investing #tigerwoods The only sports card podcast preparing you for what will happen instead of reporting what did happen. For sports card investors who want to make money in the short term and long term. Discussing NFL, NBA, MLB, Prospects, Soccer, F1 and other sports cards. The Flagship Show for the NoOffseason.com Sports Card Network. Other shows on this feed: Basketball Card Strategy, Football Card Strategy, Baseball Card Strategy, Soccer Card Strategy, F1 Card Strategy, UFC Card Strategy, Golf Card Strategy, Hockey Card Strategy, Wresting & Celebrity Card Strategy.See more at http://sportscardstrategy.com

Welcome to the next episode of Sports Card Strategy Show (and Tell), a new, natural extension of our flagship show, but with a focus on your cards, questions and ability to share the who, what and why about your PC and flipping game.Featured in this week's episode are top cards from Chase Crim of Texas Roadshow Shop, Shipping Supplies and efficiency advise from Rob Misora of BobsCardMarket.com and The Card Treasury on ebay, a great Topps NOW play by Mosaic Joe (Farmer Joe), and more fire from Oh My Shoes and vintage baseball cards from Chad GuellIn addition, I crack 40 slabs from across SGC, CSG, HGA and BGS for a Bulk Value PSA submission!Up your flipping and PC game by sharing your cards and stories with us! Email paul@nooffseason.com for details on how to get on the next episode.In the meantime, we'd love your questions and comments on this one.

Welcome to Episode 7 of the Baseball Card Strategy Show, brought to you by NoOffseason.com - the Sports Card Content Network.Paul Hickey welcomes host Kendall McKee of Just Breaks to talk about top prospect updates, as well as a discussion around the top cards for future Hall of Famers.We discuss why Ohtani is our top buy, followed by Wander Franco. Lefty runs through several new prospects and vets he's adding to our baseball card investment rankings at NoOffseason.com.Zach NetoLogan O'hoppeMatt Mervis Brooks LeeKeBryan HayesElijah GreenJosh JungTyler SoderstromSpencer JonesCarson WilliamsEdouard JulienHeston Kjerstad

Welcome to Episode 78 of the Sports Card Strategy Show with Paul Hickey, Kendall McKee and Duke Dodson of Graybo's Sports Cards.We have to be the only Sports Card Podcast that goes in depth into not only the major sports, baseball, basketball, football, but also digs into opportunities for soccer, F1, college basketball and NBA Draft Prospects, and even celebrity cards.But we also talk about vintage slab-cracking opportunities to submit to PSA, flip for profit to fund your PC.In this episode we talk about some CSG 10 off-centered issues, PSA new grading specials, Tyler Herro and Giannis injuries, Chad Guell's latest crack and submit to PSA insights, whether or not to sell Anthony Edwards now, timing on selling Trevor Lawrence, why to buy Caleb Williams and a freaking ton more.Graybo's Sports Cards is a hobby shop, located in Richmond, VA. Graybo's opened in February, 2023 and is owned by Duke Dodson, Ryan Fitz and Gray Burnette. The three owners of Graybo's collected cards as kids, fell out of the hobby for a few years and got back into the hobby in 2021, put their heads together, and decided to create the ultimate experience for sports cards collectors and investors in the Arts District of Richmond. Graybo's sells wax, raw singles and graded singles. They run breaks every Tuesday night on Instagram Live. You can check out Graybo's at www.Graybos.co or on IG @Graybos_CardsWe'd love your questions and comments!

Paul Hickey of NoOffseason.com and Rob Misora of BobsCardMarket.com host the F1 Card Strategy Show Episode 9. We discuss topics to help you with your F1 Card Investing.We talk about how to make money flipping F1 cards, the top buys from the 2020 Topps Chrome F1 set, cards like Max Verstappen's 2020 Refractor SGC 10 to PSA 10 flip. We also break down a process to prospect F1 cards throughout the season.We'd love your thoughts and comments.

Welcome to the first episode of Sports Card Strategy Show (and Tell), a new, natural extension of our flagship show, but with a focus on your cards, questions and ability to share the who, what and why about your PC and flipping game.
Up your flipping and PC game by sharing your cards and stories with us! Email paul@nooffseason.com for details on how to get on the next episode.

Paul Hickey and Kendall "Lefty" McKee of Just Breaks team up for a much anticipated Soccer Card Strategy Show Episode 7.We discuss:Why Messi and Mbappe are the still the best investments long term.Short term Mbappe flip adviceWhy Jude Bellingham, Phil Foden, Bukayo Saka and Gavi are great second tier buysNew sleepers to watch, like Alyssa ThompsonTop USWNT investments

Welcome to Episode 77 of the Sports Card Strategy Show with Paul Hickey, Kendall McKee and Chad Guell.We have to be the only Sports Card Podcast that goes in depth into not only the major sports, baseball, basketball, football, but also digs into opportunities for soccer, F1, college basketball and NBA Draft Prospects, and even celebrity cards.In this episode we talk about:- L of the Week - How to find a lost card in the mail; should you video proof yourself shipping cards? Oneil Cruz Injury- W of the Week - 2023 Bowman Baseball Strong Checklist- Buy of the Week - Alex Morgan, Bobby Witt Jr. Wander Franco- Sell of the Week - Anthony Volpe, Jordan Walker- Audience Q and A - When will Bronny James SI for Kids come out?But we also talk about vintage slab-cracking opportunities to submit to PSA, flip for profit to fund your PC.

Paul Hickey and Mike Lakusta bring you Golf Cards Strategy Show Episode 5.Mike Lakusta is @golf_card_collector on Instagram, and has a wealth of knowledge about Golf Cards.We cover The Masters, SI Kids Cards of Brooks Koepka, Scottie Scheffler and Jon Rahm, the Michael Jordan / Tiger Woods 1997 SI For Kids April Fool's Card, SuperGlow Golf Cards and more.

Welcome to Episode 76 of the Sports Card Strategy Show with Paul Hickey, Kendall McKee and Chad Guell.We have to be the only Sports Card Podcast that goes in depth into not only the major sports, baseball, basketball, football, but also digs into opportunities for soccer, F1, college basketball and NBA Draft Prospects, and even celebrity cards.In this episode we talk about:- What to do with a Haaland 1 of 1- Mint Collective Recap- Topps MLB Debut Patch, Retrofractors- BGS Mess up- I want a Zava Card!- Why you should subscribe to Sports Illustrated For Kids- BGS to PSA Results- Sports Card Strategy Terminology Overview- Introducing Graybo's Card ShopBut we also talk about vintage slab-cracking opportunities to submit to PSA, flip for profit to fund your PC.We'd love your questions and comments!

In this special edition, Paul Hickey broadcasts live from the Mint Collective at the MGM Grand in Las Vegas. The Mint Collective is presented by eBay in partnership with Collectable and IMG. This is the second annual sports card industry conference.Expert CSG Graders Give Amazing Tips on How How To Grade Your Own Cards & Prep For Submission. Presented by Andy Broome.We'd love your questions and comments!

In this special edition, Paul Hickey broadcasts live from the Mint Collective at the MGM Grand in Las Vegas. The Mint Collective is presented by eBay in partnership with Collectable and IMG. This is the second annual sports card industry conference.In this episode we give you a behind the scenes look at eBay's workshops at Mint Collective. They will help you become a better eBay seller by optimizing your listings and using their tools like Price Guide and Collection.We'd love your questions and comments!

In this special edition, Paul Hickey broadcasts live from the Mint Collective at the MGM Grand in Las Vegas. The Mint Collective is presented by eBay in partnership with Collectable and IMG. This is the second annual sports card industry conference.In this episode we give you a behind the scenes look at Panini and Hasbro bringing trading cards mainstream by launching Monopoly Prizm Trading Card Game: NBA Edition.We'd love your questions and comments!

In this special edition, Paul Hickey broadcasts live from the Mint Collective at the MGM Grand in Las Vegas. The Mint Collective is presented by eBay in partnership with Collectable and IMG. This is the second annual sports card industry conference.In this episode we give you a behind the scenes look at:- Topps Product Releases- TAG Grading News- BGS Grading News- Panini Monopoly PreviewWe'd love your questions and comments!Save 20% on the Sports Card Investment Report at https://NoOffseason.com by using the promo code "nooffseason" at checkout.This video is brought to you by Market Movers App by Sports Card Investor. Get your first month for only $1 at MarketMoversApp.com by using the promo code "nooffseason" or clicking here - https://www.sportscardinvestor.com/pl...Listen and Subscribe on Apple Podcasts - https://podcasts.apple.com/us/podcast...Listen and Subscribe on Spotify - https://open.spotify.com/show/4jbdUs6...Join the Facebook Group here - https://www.facebook.com/groups/59370...Check out the Sports Card Investment Report at https://nooffseason.comWant a free t-shirt? Click here - https://nooffseason.com/t#sportscards#sportscardinvestor#sportscardinvesting#sportscardstrategy#basketballcards#baseballcards#soccercards#footballcards#f1cards#investing The only sports card podcast preparing you for what will happen instead of reporting what did happen. For sports card investors who want to make money in the short term and long term. Discussing NFL, NBA, MLB, Prospects, Soccer, F1 and other sports cards. The Flagship Show for the NoOffseason.com Sports Card Network. Other shows on this feed: Basketball Card Strategy, Football Card Strategy, Baseball Card Strategy, Soccer Card Strategy, F1 Card Strategy, UFC Card Strategy, Golf Card Strategy, Hockey Card Strategy, Wresting & Celebrity Card Strategy.See more at http://sportscardstrategy.comGraybo's Sports Cards is a hobby shop, located in Richmond, VA. Graybo's opened in February, 2023 and is owned by Duke Dodson, Ryan Fitz and Gray Burnette. The three owners of Graybo's collected cards as kids, fell out of the hobby for a few years and got back into the hobby in 2021, put their heads together, and decided to create the ultimate experience for sports cards collectors and investors in the Arts District of Richmond. Graybo's sells wax, raw singles and graded singles. They run breaks every Tuesday night on Instagram Live. You can check out Graybo's at www.Graybos.co or on IG @graybos_cards

In this special edition, Paul Hickey broadcasts live from the Mint Collective at the MGM Grand in Las Vegas. The Mint Collective is presented by eBay in partnership with Collectable and IMG. This is the second annual sports card industry conference.In this episode we give you a behind the scenes look at:- The event overview and schedule with our take on the conference- Thursday night welcome event- Friday sessions overview- Giveaway items review- New hobby businesses launch- Saturday Card Show PlaysWe'd love your questions and comments!

Welcome to Episode 75 of the Sports Card Strategy Show with Paul Hickey, Kendall McKee and Chad Guell.We have to be the only Sports Card Podcast that goes in depth into not only the major sports, baseball, basketball, football, but also digs into opportunities for soccer, F1, college basketball and NBA Draft Prospects, and even celebrity cards.In this episode we talk about:- Gavi's Contract Situation and how it affects his card market- What HGA, SGC and BGS slabs to crack and submit to PSA- Do Rookie Ticket Autos Need To Be Graded?- What is the difference between a Bowman 1st Edition and a Bowman Chrome 1st?- How to get started investing in Wresting Cards / WWE AutosBut we also talk about vintage slab-cracking opportunities to submit to PSA, flip for profit to fund your PC.

Paul Hickey and Mike Lakusta bring you Golf Cards Strategy Show Episode 4.Is it time to buy Tiger?Does Happy Gilmore have rookie cards?What Michael Jordan Golf Cards make sense to buy?We discuss the most important golf card ever, eBay strategy, COMC strategy and last but not least, what Upper Deck needs to fix about golf cards.

Welcome to Episode 13 of the Basketball Card Strategy Show, brought to you by NoOffseason.com - the Sports Card Content Network.Paul Hickey is joined by Gary from Hoops and Cards. We talk about which basketball cards to buy now to flip during the 2023 NBA Playoffs, which cards to sell now before the NBA Playoffs, who the best rookie is since 2020 and which cards to buy.Also, is Scottie Barnes any good?We fight over Jonathan Kuminga and drop a gem at the end of the show in terms of how to really make money flipping. basketball cards.We'd love your thoughts and comments.

Welcome to Episode 74 of the Sports Card Strategy Show with Paul Hickey, Kendall McKee and Chad Guell.We have to be the only Sports Card Podcast that goes in depth into not only the major sports, baseball, basketball, football, but also digs into opportunities for soccer, F1, college basketball and NBA Draft Prospects, and even celebrity cards.But we also talk about vintage slab-cracking opportunities to submit to PSA, flip for profit to fund your PC.We'd love your questions and comments!

Welcome to Episode 73 of the Sports Card Strategy Show with Paul Hickey, Kendall McKee and Chad Guell. - Which Grading Companies to use - Small Football Card Buying window - Soccer cards heating up - Nashville Nash-ional card show recap - Paul's PSA Grading Results

Welcome to Episode 72 of the Sports Card Strategy Show with Paul Hickey, Kendall McKee and Chad Guell. We talk about buying and selling NBA guys like Tyrese Maxey, De'Aaron Fox, Jalen Williams and Ziaire Williams. We also talk about the start of the F1 season, forecasting what to do with cards of guys like Oscar Piastri and Fernando Alonzo. One of the only sports card podcasts to incorporate MLS cards, the World Baseball Classic and deep dive into Cracking SGC 9.5s, SGC 10s, CSG 10s and submitting to PSA for profit to fund your PC!

Paul Hickey and Mike Lakusta bring you Golf Cards Strategy Show Episode 3. We talk about Golf's top PMGs and the impact of Netflix's Full Swing on Golf Cards. Mike Lakusta is @golf_card_collector on Instagram, and has a wealth of knowledge about Golf Cards.

Welcome to Episode 71 of the Sports Card Strategy Show with Paul Hickey, Kendall McKee and Chad Guell. This is a power-packed episode, perhaps our best ever. Lefty and Paul are joined by audience member-turned-contributor Chad Guell, who adds tons of value about cracking, re-subbing, cross grading, grading tips, tips to fund your PC and more. Paul talks more about Victor Wembenyama's Sports Illustrated for Kids card, and answers audience questions with Lefty. We'd love your questions and comments!

Welcome to Episode 10 of the Football Card Strategy Show, brought to you by NoOffseason.com - the Sports Card Content Network. Paul Hickey welcomes host Andy Cason from @Football Card Quest. We talk about NFL Free Agency card plays, who to invest in prior to the NFL Draft, who to buy now, and who and when to buy and flip during the 2023 NFL Season!

Paul Hickey and Kendall McKee bring you Sports Card Strategy Show Episode 70. We're joined by Rob Misora from Bob's Card Market! Join the Discord at https://discord.gg/FgPvTxP We talk about NBA All-Star reactions, now is the time to buy and sell baseball (we explain what we mean by that), the biggest conversation of the show perhaps is the new Victor Wembenyama SI For Kids Card that is flying off the shelves. We take audience questions related to buying and selling on eBay, vintage cards, Desmond Ridde and more! We'd love your questions and comments!

Paul Hickey and Mike Lakusta bring you Golf Cards Strategy Show Episode 2. We break down three main 2021 Ultra Modern Golf Card Sets plus Goodwin Champs: RPAs for UD SP Authentic, Goodwin Champions, SP Game Used and Artifacts Golf. Mike Lakusta is @golf_card_collector on Instagram, and has a wealth of knowledge about Golf Cards.

Paul Hickey and Kendall McKee bring you Sports Card Strategy Show Episode 69. We discuss buying and selling sports cards in today's market, including our losses and wins. We also get into some "pro tips" around eBay strategy, packing materials, and ways to clean off slabs. We talk about Kevin Durant and other guys to sell, as well as Mike Trout, the World Baseball Classic, and athletes to buy. We'd love your questions and comments!

Welcome to Episode 12 of the Basketball Card Strategy Show, brought to you by NoOffseason.com - the Sports Card Content Network. I do my best without Gary from Hoops and Cards to bring you immediate post-NBA Trade Deadline analysis from a sports card strategy standpoint. - Why selling KD, LeBron, Cam Thomas and Bones Hyland makes the most sense now - Why buying Cade Cunningham and Tyrese Maxey makes the most sense now - How the Bucks won the trade deadline and put Giannis in a position to win another title I'd love your thoughts and comments.

Paul Hickey and Kendall McKee bring you Sports Card Strategy Show Episode 68. While going through our typical show format, we unpack several notable sports card strategies involving Oscar Piastri, Cam Thomas, Kyrie Irving, Tom Brady, Vinicius Jr. and Trinity Rodman. We'd love your questions and comments!

Paul Hickey and Kendall McKee bring you Sports Card Strategy Show Episode 67. This really is one of our better episodes, with high audience participation, great discussion around sports card show strategies, eBay selling strategies, what individual players we're buying, selling and more. Including our L of the Week, W of the Week, Buy and Sell of the Week, and more Tyrese Maxey, Kyle Manzardo, Endy Rodriguez, Anthony Edwards, Bones Hyland, Trevor Lawrence hype! Oh yeah, and sell Jalen Hurts now! :)

Paul Hickey and Mike Lakusta bring you Golf Cards Strategy Show Episode 1. Mike Lakusta is @golf_card_collector on Instagram, and has a wealth of knowledge about Golf Cards. We discuss some classic Jack Nicklaus cards, top Tiger Woods rookie cards, and 2021 Upper Deck Releases, including Collin Morikawa and Justin Thomas rookies.

Paul Hickey and Kendall McKee bring you Sports Card Strategy Show Episode 66. We take audience questions all show long, including: How Would You Invest $500? $2,500? $5,000 Today In Sports Cards? How to track baseball prospect call-ups? What is the best strategy for determining if you should grade your cards? Should you sell your Michael Jordan Collection? If so, when?

Paul Hickey of NoOffseason.com and Rob Misora of BobsCardMarket.com host the F1 Card Strategy Show Episode 8. We discuss topics to help you with your F1 Card Investing. We discuss: 2022 Topps Chrome F1 Release Enzo Fittipaldi and Logan Sargeant first F2 Autos Why people collect F1 What "drives" the F1 market - pardon the pun Will 2020 Topps Dynasty yield the first $1 million F1 Card Sale? Re-ranking my NoOffseason.com F1 Card Rankings - Carlos Sainz #1????

Paul Hickey and Kendall McKee bring you Sports Card Strategy Show Episode 65. We talk with Special guest Rob Misora from Bob's Card Market about how to use Discord for Buying and Selling Sports Cards. To join the discord, visit - https://discord.gg/FgPvTxP

Paul Hickey and Kendall McKee bring you Sports Card Strategy Show Episode 64. We talk... Hamlin Cards, Mosaic Football, PSA Grading & 2022-23 NBA Hoops - L of the week - W of the week - Buy Now - Market Movers Deal of the Week - Sell Now

Welcome to Episode 11 of the Basketball Card Strategy Show, brought to you by NoOffseason.com - the Sports Card Content Network. Gary challenges me as to why guys like Kevin Durant, Damian Lillard and Lauri Markkenan are not in my Top 60 Basketball Card Rankings at NoOffseason.com. We also talk about guys like Quinten Grimes, Keldon Johnson and Franz Wagner and how to make money off their cards. Gary from Hoops and Cards joins the show for a power packed episode.

Paul Hickey and Kendall McKee bring you Sports Card Strategy Show Episode 63. We talk... - L of the week - W of the week - Buy Now - Market Movers Deal of the Week - Sell Now Welcome to 2023! We're kicking off the year strong by discussing top buys and sells for baseball, basketball, football, soccer and more. We'd love your thoughts on this episode!

Paul Hickey and Kendall McKee bring you Sports Card Strategy Show Episode 62. Our Year End show is power packed with what were were wrong about, what we were right about, and how to make money flipping sports cards in 2023. We talk... - L of the week - W of the week - Buy Now - Market Movers Deal of the Week - Sell Now

Paul Hickey and Kendall McKee bring you Sports Card Strategy Show Episode 61. We talk... - L of the week - W of the week - Buy Now - Market Movers Deal of the Week - Sell Now The sports card market is super strong, but there are always intricacies to pay attention to. In this episode we talk in depth about what to do with Messi and Mbappe cards now that the World Cup is over. We also hit on opportunities to buy guys like Erling Haaland, Jordan Lawler, Elly de la Cruz and Kyle Manzardo - and even sleepers like Bruce Brown. There is also a solid, in-depth grading strategy conversation in this episode. We'd love your thoughts and questions!

Paul Hickey and Kendall McKee bring you Sports Card Strategy Show Episode 60. We also welcome special guest Warren Laufer, VP of Business Development for Arena Club. We talk... - L of the week - W of the week - Buy Now - Market Movers Deal of the Week - Sell Now - What is Arena Club?

Paul Hickey and Andy Cason of @FootballCardQuest team up for big Episode 59 of the Sports Card Strategy Show. In this episode, we talk about: - Deshaun Watson's Return to Football - What's next for Christian Pulisic Cards? - Football Card Buying and Selling Windows - Is Cordarrelle Patterson a future HoF? - L of the week - W of the week - Buy Now - Market Movers Deal of the Week - Sell Now

Paul Hickey and Kendall "Lefty" McKee team up for big Episode 58 of the Sports Card Strategy Show. In this episode, we talk about: 2022 World Cup Time to buy Christian Pulisic, Tom Brady, Patrick Mahomes, Zach Wilson What to do with Jordan Love, Mike White, other football cards - L of the week - W of the week - Buy Now - Market Movers Deal of the Week

Welcome to Episode 10 of the Basketball Card Strategy Show, brought to you by NoOffseason.com - the Sports Card Content Network. Gary from Hoops and Cards joins the show for a power packed episode talking about ... SGC is for real Donovan Mitchell Desmond Bane - "Buy While Injured" Brunson - path to the all-star team - buy raw at a card show Bones Hyland - "On the precipice of Maxey Level" Anfernee Simons Duarte Out likely Davion Mitchell likely

Paul Hickey and Kendall "Lefty" McKee team up for big Episode 57 of the Sports Card Strategy Show. In this episode, we also talk about: World Cup 2022 Kickoff Sleeper Soccer Card Buys PWCC vs. Goldin vs. eBay for selling your cards - L of the week - W of the week - Buy Now - Market Movers Deal of the Week - Sell Now - Digital Card Grading

Paul Hickey and Kendall "Lefty" McKee team up for big Episode 56 of the Sports Card Strategy Show. Is there a way to make money investing in Soccer Stickers heading into the World Cup? We speak to author Greg Landsdowne, who has written two books about Panini Soccer Stickers. In this episode, we also talk about: - L of the week - W of the week - Buy Now - Market Movers Deal of the Week - Sell Now

Welcome to Episode 9 of the Football Card Strategy Show, brought to you by NoOffseason.com - the Sports Card Content Network. Paul Hickey welcomes host Andy Cason from @Football Card Quest. We re-rank the top football card prospects. Is it time to buy JaMarr Chase and Justin Fields? Where do hot players like Kenneth Walker III and Rhamondre Stevenson rank? What's the play with veterans like Mike Evans and Travis Kelce?

Paul Hickey and Kendall "Lefty" McKee team up for a much anticipated Baseball Card Strategy Show Episode 6: The agenda/content for this episode is simple. We run through our Top 25 Baseball Players to buy during the 2022-23 MLB off-season.

Paul Hickey and Kendall "Lefty" McKee team up for big Episode 55 of the Sports Card Strategy Show. In this episode, we talk about: - Malik Tillman, Paxten Aaronson, Cade Cunningham, Tyrese Maxey, SGA, Shohei Ohtani, Jeremy Peña and more! - L of the week - W of the week - Buy Now - Market Movers Deal of the Week - Sell Now - Would you rather? - Gauntlet - Sports Card Investment Report Moves - Audience Q and A

Paul Hickey and Kendall "Lefty" McKee team up for a much anticipated Soccer Card Strategy Show Episode 6: For Country Or Club? 2022 World Cup Sports Card Plays Reviewing 2022 Panini National Treasures Soccer Plays, Why 2020-21 Topps Chrome Champions League is a great set to invest in, and more.

Paul Hickey and Kendall "Lefty" McKee team up for big Episode 54 of the Sports Card Strategy Show. We recap the London Card Show, and talk about Trevor Lawrence, Sam Ehlinger, Rhamondre Stevenson, Jacoby Brissett, Lewis Hamilton, Cade Cunningham and more. In this episode, we talk about: - L of the week - W of the week - Buy Now - Market Movers Deal of the Week - Sell Now - Would you rather? - Gauntlet - Sports Card Investment Report Moves - Audience Q and A

Welcome to Episode 9 of the Basketball Card Strategy Show, brought to you by NoOffseason.com - the Sports Card Content Network. Gary from Hoops and Cards talks with me about the following topics: Early season basketball card investing strategy Who we're buying and why Is Now a Good Time To Buy LaMelo? Cade Cunningham vs. Tyrese Haliburton and SGC Why Desmond Bane and Anfernee Simons still make sense My super sleeper and Gary's endless list of super sleepers! Was I right or wrong about Gary Trent Jr., De'Andre Hunter and Kenyon Martin Jr.?

Paul Hickey and Kendall "Lefty" McKee team up for big Episode 53 of the Sports Card Strategy Show. Kendall challenges Paul on whether or not he should be grading base cards and Paul makes a case for why everyone in the hobby should be able to do what they want to do. Paul explains why October-November 2022 is the time to buy F1 cards, and breaks down which specific card to buy. George Russell - 2020 Sapphire Edition Base PSA 10 - down 78% to $153 from $700. Pop 295 Charles Leclerc - 2020 Sapphire Edition Base PSA 10 - down 78% to $197 from $900. Pop 365 Lewis Hamilton - 2020 Sapphire Edition Base PSA 10 - down 68% to $500 from $1,625. Pop 485 Why 2018-19 Select Basketball Hobby Boxes are a great long term investment as well. In this episode, we talk about: - L of the week - W of the week - Buy Now - Market Movers Deal of the Week - Sell Now - Would you rather? - Gauntlet - Sports Card Investment Report Moves - Audience Q and A

Paul Hickey and Kendall "Lefty" McKee team up for big Episode 52 of the Sports Card Strategy Show. In this episode, we talk about: - L of the week - W of the week - Why buying vintage sports cards is so different than ultra modern - Is applying psychology, math and statistical models from other markets like stocks and crypto to sports cards really a good idea? - How many sports card market cycles have we really been through? - Is there really a "sports card market?" or only micro-markets?

Welcome to Episode 8 of the Football Card Strategy Show, brought to you by NoOffseason.com - the Sports Card Content Network. Paul Hickey welcomes host Andy Cason from @Football Card Quest. We discuss the following topics: - Are you in or out on Mac Jones, Bailey Zappe, Aaron Rodgers, Kenneth Walker III, Geno Smith and Dak Prescott? - Is Micah Parsons a legit long term investment? - Why Aaron Rodgers is actually a short term play, not a long term hold - Why 2022 SCORE Football is actually interesting after a bummer 2021 release

Buy Cade Cunningham, Ziaire Williams and Zion Williamson! - Sell Jalen Hurts, Zach Wilson, Josh Allen, Nick Chubb, Derrick Henry and Saquon Barkley - Soccer Card Prospecting going deep! - MLB Playoffs

Welcome to Episode 8 of the Basketball Card Strategy Show, brought to you by NoOffseason.com - the Sports Card Content Network. Gary and I go around the NBA Western Conference and give our obvious plays and sneaky plays for all 15 NBA West Teams. Also, 2021 Prizm Rookie Cards are at an extreme buy low point right now!

Paul Hickey and Kendall "Lefty" McKee team up for big Episode 50 of the Sports Card Strategy Show. In this episode, we talk about: - Hockey Cards! - Which Grading Companies to go with - What to do about Tua, Lamar, Hurts and more? - Desmond Ridder! - L of the week - W of the week - Buy Now - Market Movers Deal of the Week - Sell Now - Would you rather? - Gauntlet - Sports Card Investment Report Moves - Audience Q and A

Welcome to Episode 7 of the Basketball Card Strategy Show, brought to you by NoOffseason.com - the Sports Card Content Network. Gary and I go around the NBA Eastern Conference and give our obvious plays and sneaky plays for all 15 NBA East Teams.

Welcome to Episode 7 of the Football Card Strategy Show, brought to you by NoOffseason.com - the Sports Card Content Network. Paul Hickey welcomes host Andy Cason from @Football Card Quest. We cover: - What to do about Mac Jones and Trey Lance - Who to buy on teams that are off to a slow start? - College QB Cards To Buy - Week 3 Recap and more - Is Vintage Football Actually Riskier Than Ultra Modern?

Paul Hickey and Kendall "Lefty" McKee team up for big Episode 49 of the Sports Card Strategy Show. In this episode, we talk about: - eBay Auction Highlights and Lowlights - The disaster that is the 2022 Topps Chrome Baseball Release - Which NFL QBs to buy now / sell now - Soccer Releases / Autos - Would You Sell Luka? - Buy Anthony Edwards?

Welcome to Episode 6 of the Football Card Strategy Show, brought to you by NoOffseason.com - the Sports Card Content Network. Paul Hickey welcomes host Andy Cason from @Football Card Quest. We cover: - Why Lamar Jackson is still a buy but Josh Allen and Tua aren't - Why Aaron Rodgers is a buy - Which Julio Jones card makes the most sense to invest in - Which Football Card brands to avoid and why - Week 2 Recap and more Save 20% on the Sports Card Investment Report at https://NoOffseason.com by using the promo code "nooffseason" at checkout. This video is brought to you by Market Movers App by Sports Card Investor. Get your first month for only $1 at MarketMoversApp.com by using the promo code "nooffseason" or clicking here - https://www.sportscardinvestor.com/plans/?ref=63&campaign=sportscardstrategy Listen and Subscribe on Apple Podcasts - https://podcasts.apple.com/us/podcast/sports-card-strategy-with-paul-hickey/id1260430264?id=1260430264 Listen and Subscribe on Spotify - https://open.spotify.com/show/4jbdUs62GK9ekON7vaxqz8 Join the Facebook Group here - https://www.facebook.com/groups/593706275074605 Check out the Sports Card Investment Report at https://nooffseason.com Want a free t-shirt? Click here - https://nooffseason.com/t #sportscards #sportscardinvestor #sportscardinvesting #sportscardstrategy #footballcards #investing #lamarjackson #tuatagovailoa The only sports card podcast preparing you for what will happen instead of reporting what did happen. For sports card investors who want to make money in the short term and long term. Discussing NFL, NBA, MLB, Prospects, Soccer, F1 and other sports cards. The Flagship Show for the NoOffseason.com Sports Card Network. Other shows on this feed: Basketball Card Strategy, Football Card Strategy, Baseball Card Strategy, Soccer Card Strategy, F1 Card Strategy, UFC Card Strategy, Golf Card Strategy, Hockey Card Strategy, Wresting & Celebrity Card Strategy. See more at http://sportscardstrategy.com

Paul Hickey and Kendall "Lefty" McKee team up for big Episode 48 of the Sports Card Strategy Show. In this episode, we talk about: - L of the week - W of the week - Buy Now - Market Movers Deal of the Week - Sell Now - Would you rather? - Gauntlet - Sports Card Investment Report Moves - Audience Q and A Save 20% on the Sports Card Investment Report at https://NoOffseason.com by using the promo code "nooffseason" at checkout. This video is brought to you by Market Movers App by Sports Card Investor. Get your first month for only $1 at MarketMoversApp.com by using the promo code "nooffseason" or clicking here - https://www.sportscardinvestor.com/plans/?ref=63&campaign=sportscardstrategy Listen and Subscribe on Apple Podcasts - https://podcasts.apple.com/us/podcast/sports-card-strategy-with-paul-hickey/id1260430264?id=1260430264 Listen and Subscribe on Spotify - https://open.spotify.com/show/4jbdUs62GK9ekON7vaxqz8 Join the Facebook Group here - https://www.facebook.com/groups/593706275074605 Check out the Sports Card Investment Report at https://nooffseason.com Want a free t-shirt? Click here - https://nooffseason.com/t #sportscards #sportscardinvestor #sportscardinvesting #sportscardstrategy #basketballcards #baseballcards #soccercards #footballcards #f1cards #investing #tuatagovailoa #lamarjackson #treylance The only sports card podcast preparing you for what will happen instead of reporting what did happen. For sports card investors who want to make money in the short term and long term. Discussing NFL, NBA, MLB, Prospects, Soccer, F1 and other sports cards. The Flagship Show for the NoOffseason.com Sports Card Network. Other shows on this feed: Basketball Card Strategy, Football Card Strategy, Baseball Card Strategy, Soccer Card Strategy, F1 Card Strategy, UFC Card Strategy, Golf Card Strategy, Hockey Card Strategy, Wresting & Celebrity Card Strategy. See more at http://sportscardstrategy.com

Welcome to Episode 6 of the Basketball Card Strategy Show, brought to you by NoOffseason.com - the Sports Card Content Network. Gary and I talk about the following basketball card investing topics: - Panini Release Schedule - Investable and desirable sets/brands and sets/brands to avoid - Which players are at all-time lows to target - Why buying Anthony Edwards, Ja Morant, Tyrese Maxey, Darius Garland and Luka makes a ton of sense right now - Which sleeper players to buy

Paul Hickey and Greg Lanctot of NoOffseason.com host the F1 Card Strategy Show Episode 7. We discuss topics to help you with your F1 Card Investing. Why are prices down in the F1 card market and what does it all mean? We break it down and we'd love your feedback and thoughts. Save 20% on the Sports Card Investment Report at https://NoOffseason.com by using the promo code "nooffseason" at checkout. This video is brought to you by Market Movers App by Sports Card Investor. Get your first month for only $1 at MarketMoversApp.com by using the promo code "nooffseason" or clicking here - https://www.sportscardinvestor.com/plans/?ref=63&campaign=sportscardstrategy Listen and Subscribe on Apple Podcasts - https://podcasts.apple.com/us/podcast/sports-card-strategy-with-paul-hickey/id1260430264?id=1260430264 Listen and Subscribe on Spotify - https://open.spotify.com/show/4jbdUs62GK9ekON7vaxqz8 Join the Facebook Group here - https://www.facebook.com/groups/593706275074605 Check out the Sports Card Investment Report at https://nooffseason.com Want a free t-shirt? Click here - https://nooffseason.com/t #sportscards #sportscardinvestor #sportscardinvesting #sportscardstrategy #f1cards #oscarpiastri #landonorris The only sports card podcast preparing you for what will happen instead of reporting what did happen. For sports card investors who want to make money in the short term and long term. Discussing NFL, NBA, MLB, Prospects, Soccer, F1 and other sports cards. The Flagship Show for the NoOffseason.com Sports Card Network. Other shows on this feed: Basketball Card Strategy, Football Card Strategy, Baseball Card Strategy, Soccer Card Strategy, F1 Card Strategy, UFC Card Strategy, Golf Card Strategy, Hockey Card Strategy, Wresting & Celebrity Card Strategy. See more at http://sportscardstrategy.com

Welcome to Episode 5 of the Football Card Strategy Show, brought to you by NoOffseason.com - the Sports Card Content Network. Paul Hickey welcomes host Andy Cason from @Football Card Quest. We cover: - Week 1 Recap/Analysis - Week 2 Planning - Kirk Cousins, Carson Wentz, Dak Prescott, Justin Fields, David Carr, Russell Wilson and more - Saquon Barkley, Christian McCaffrey, Clyde Edwards-Helaire - Panini Release Schedule Delayed for 2022

Paul Hickey and Kendall "Lefty" McKee team up for big Episode 47 of the Sports Card Strategy Show. In this episode, we talk about: - Getting Trolled - Dak Prescott - Cooper Rush - Vini Jr. - Josh Jung - Felipe Drugovich

Paul Hickey and Kendall "Lefty" McKee team up for a much anticipated Soccer Card Strategy Show Episode 5. In this episode, we talk about: Notables from Premier League Start Haaland’s Hot Start Arsenal’s Hot Start Is Leed’s For Real? Worried about Chelsea? Man U okay? Notables from La Liga Start Lewandowski in Barca Pedri and Fati Scoring Goals Yunus Musah Starting and Playing Full Matches in Valencia Yeremi Pino 3 starts / 4 shots / 1 goal (still only 19 years old) We should NOT forget about Vini Jr. :) PH World Cup Prediction = Brazil with Vini as hero Notables from Bundesliga Gio Reyna’s Return to Action? Adeyemi out of action? (Foot) Notables from Transfer Window Antony Transfers to Man U Aubameyang Transfers from Barca to Chelsea Dest in AC Milan (on loan) USMNT Update Pepi stock continues to fall? Pulisic stock continues to fall? Leeds United players Josh Sargent Malik Tillman Update? Scottish League Success Caden Clark Update? Scored for NY Red Bulls on August 27, 2022 Notables from MLS Season Regular Season Ends October 9 Playoffs are October 15-30

Paul Hickey and Kendall "Lefty" McKee team up for big Episode 46 of the Sports Card Strategy Show. In this episode, we talk about our: - L of the week - W of the week - Buy Now - Market Movers Deal of the Week - Sell Now - Would you rather? - Gauntlet - Sports Card Investment Report Moves - Audience Q and A - Trevor Lawrence Hype - Donovan Mitchell Trade - Carlos Alcaraz NetPro Cards - Antony Transfers - Soccer Season Kickoff

Welcome to Episode 5 of the Basketball Card Strategy Show, brought to you by NoOffseason.com - the Sports Card Content Network. Paul Hickey welcomes back Gary from Hoops and Cards for this episode, where we'll cover who we're buying leading up to NBA hype season.

Paul Hickey welcomes special guest host Jason Glassman, who recently published a list of the Top 100 Cinematic Athletes of All Time, to talk about the Top Sports Cards of Cinematic Athletes. Drago vs. Roy Kent Dottie Hinson vs. Roy Hobbs Babe vs. Maximus Which Cinematic Athletes have investable sports cards?

Paul Hickey is back from vacation and ready to rejoin Kendall "Lefty" McKee for a big Episode 45 of the Sports Card Strategy Show. In this episode, we talk about our: - L of the week - W of the week - Buy Now - Market Movers Deal of the Week - Sell Now - Would you rather? - Gauntlet - Sports Card Investment Report Moves - Audience Q and A - Chet Holmgren Injury - Mickey Mantle Record Sale - Why to buy Acuna, LeBron, Brady and more - Why to sell Haaland - Soccer Sleepers - Max vs. Lewis - Basketball Card Buying Season - Football Card Selling Season - Baseball Card Prospecting - Soccer Card Frenzy - PSA / Collectors Launching Vault

With Paul Hickey out on vacation, Kendall McKee and Andy Cason co-host Episode 44 of the Sports Card Strategy Show. In this episode, we talk about our: - L of the week - W of the week - Buy Now - Market Movers Deal of the Week - Sell Now - Would you rather? - Gauntlet - Sports Card Investment Report Moves - Audience Q and A - Basketball Card Buying Season - Football Card Selling Season - Baseball Card Prospecting

With Paul Hickey out on vacation, Kendall McKee and Andy Cason co-host Episode 43 of the Sports Card Strategy Show. In this episode, we talk about our: - L of the week - W of the week - Buy Now - Market Movers Deal of the Week - Sell Now - Would you rather? - Gauntlet - Sports Card Investment Report Moves - Audience Q and A - Basketball Card Buying Season - Football Card Selling Season - Baseball Card Prospecting

Welcome to Episode 42 of the Sports Card Strategy Show, your flagship show on the NoOffseason.com Sports Card Content Network, with your hosts Paul Hickey and Kendall McKee. In this episode, we talk about our: - L of the week - W of the week - Buy Now - Market Movers Deal of the Week - Sell Now - Would you rather? - Gauntlet - Sports Card Investment Report Moves - Audience Q and A And discuss the following players and topics: - Women's Soccer Cards - F1 Drive To Survive - Basketball Card Buying Season - Football Card Selling Season - Baseball Card Prospecting

Paul Hickey and Greg Lanctot of NoOffseason.com host the F1 Card Strategy Show Episode 6. We discuss the following topics to help you with your F1 Card Investing: - Oscar Piastri promoted to F1 seat at Alpine! - Lando is the Future of F1 - Vettel Retires, Alonzo Moves - Leclerc is fighting back - Mercedes back in the mix - Lewis owns the Broncos!

Welcome to Episode 41 of the Sports Card Strategy Show, your flagship show on the NoOffseason.com Sports Card Content Network, with your hosts Paul Hickey and Kendall McKee. In this episode, we launch our new show format: L of the week W of the week Buy Now - Market Movers Deal of the Week Sell Now Would you rather? Gauntlet SCIR Moves Audience Q and A And discuss the following players and topics: - Where are the deals? - Where are the gaps? - How can you make money? - Mike Trout's injury - The National Recap - Much more

Welcome to Episode 40 of the Sports Card Strategy Show, your flagship show on the NoOffseason.com Sports Card Content Network, with your hosts Paul Hickey and Kendall McKee. In this episode, we launch our new show format: L of the week W of the week Buy Now - Market Movers Deal of the Week Sell Now Would you rather? Gauntlet SCIR Moves Audience Q and A And discuss the following players and topics: - MLB Futures Game Recap and Impact On Baseball Prospecting - MLB Draft Results and who to watch for in Bowman Draft 2022 - The National is this week!

Welcome to Episode 4 of the Football Card Strategy Show, brought to you by NoOffseason.com - the Sports Card Content Network. Paul Hickey welcomes host Andy Cason from Football Card Quest. We cover: - Examine current market health and take on current Football Card market - Examine last year's hottest QBs at beginning of season and what we can learn from how they finished - Invest in great WRs, TEs & RBs on good/winning teams for season-long exposure - Continue to smash buy button in auction on autos of great Dynasty Running Backs

Welcome to Episode 5 of the Baseball Card Strategy Show, brought to you by NoOffseason.com - the Sports Card Content Network. Paul Hickey welcomes host Kendall McKee from Wild Cards Box Breaks and JustBaseball.com to talk about the 2022 MLB Draft and preview 2022 Bowman Draft. We talk about the following players: Druw Jones Jackson Holliday Cam Collier Justin Crawford Jace Jung Kumar Rocker Elijah Green Brooks Lee Ivan Melendez

Welcome to Episode 4 of the Basketball Card Strategy Show, brought to you by NoOffseason.com - the Sports Card Content Network. Paul Hickey welcomes back Gary from Hoops and Cards for this episode, where we'll cover the impact of the NBA Draft, Free Agency, Trades and The Summer League on our Basketball Card Rankings at NoOffseason.com.

Welcome to Episode 39 of the Sports Card Strategy Show, your flagship show on the NoOffseason.com Sports Card Content Network, with your hosts Paul Hickey and Kendall McKee. In this episode, we launch our new show format: L of the week W of the week Buy Now - Market Movers Deal of the Week Sell Now Would you rather? Gauntlet SCIR Moves Audience Q and A And discuss the following players and topics: - My Biggest Sports Card Biff Of All Time - Chet Holmgren, Josh Giddey, Kevin Durant, Trae Young, Anthony Edwards - Mitchell Trubisky, Jacoby Brissett, Coco Gauff, Baker Mayfield

Welcome to Sports Card Strategy Show Episode 38.333333. A quick holiday check-in. We discuss: - Housekeeping updates for Sports Card Strategy Show - Updates to NoOffseason.com's Sports Card Investment Report - NBA Free Agency Updates - NFL Updates - Preparation for The National - Audience Q and A

Football Card Strategy Show Episode 3, featuring co-hosts Paul Hickey of NoOffseason.com and Andy Cason of Football Card Quest! We discuss: - Which 2021 Prizm Cards Are Worthy of Buying Now? - Which 2021 Prizm Cards Should We Wait on Buying? - Are there any 2021 Contenders Optic Sleeper Plays? - Which Players Are Clear Early-September Sells? - Re-Rank Football and Who Are We Missing?

Welcome to Sports Card Strategy Show Episode 38. Paul Hickey and Kendall McKee welcome back special guest Paul Fisher, a member of the Sports Card Investment Report at NoOffseason.com. We discuss: - Is It Time to Be Strategically Greedy in a down market? - Buying Retired Stars Raw and Grading with PSA is BACK! - Beware of Unreliable Comp Data - PWCC Auction Experience - The Impact of the 2022 NBA Draft on Basketball Card Investing - Buy, Sell or Hold Stephen Curry? - Quick Re-Ranks of our Sports Card Rankings - and which profiles do we need to add? - Why Rory McIlroy Needs To Be Moved Up Our Rankings - Is He A Buy Now? - Audience Q and A from Facebook Group and Live Questions

Paul Hickey and Greg Lanctot of NoOffseason.com host the F1 Card Strategy Show Episode 5. We discuss the following topics to help you with your F1 Card Investing: - Canadian Grand Prix Recap - Oscar Piastri's Move - Lewis Hamilton Heating Up? - Lando Norris' Market Collapsing? - Red Bull Prospecting - Pierre Gasly Card Update

Welcome to the Baseball Card Strategy Show Episode 4. Host Kendall McKee brings on T Wright from Wild Cards Box Breaks to go back around the diamond and discuss the following: - Why Rocchio is not in our top 3 SSs - Trevor Story / Nick Gonzales doesn't look as good as an investment as it once did. - Owen Cassie has just been average, will he pan out? - Emerging Players To Keep An Eye On C- Henry Davis PIT 1B- Blaze Jordan BOS 2B- Spencer Steer MIN 3B- Lenyn Sosa CWS SS- Jordan Lawlar (ARI) and Gunner Henderson (BAL) OF- Robert Hassell (SDP), Zach Veen (COL), Yohendrick Pinango (CUBS)

Sports Card Strategy Show Episode 37, featuring co-hosts Paul Hickey of NoOffseason.com and Kendall McKee of Wild Cards Box Breaks Group on Facebook, and JustBaseball.com and special guest Chase Crim of Texas Roadshow Cards. We discuss: - Alt and what it means for sports cards - Why does Herbert sell for more than Burrow? - Summer Sports Card Trends to pay attention to - Live on-air audience questions

Welcome to Episode 3 of the Baseball Card Strategy Show. Host Kendall McKee talks about Five Rookies that you should pay attention to. - Brendan Donovan - Christopher Morel - Ezequiel Duran - Jack Suwinski - Jo Adell

Broadcasting live for the first time, the Sports Card Strategy Show, featuring co-hosts Paul Hickey of NoOffseason.com and Kendall McKee of Wild Cards Box Breaks Group on Facebook, and JustBaseball.com. We discuss: Three Reasons Why The Sports Card Market Isn't Crashing PSA Value Level Re-opening And What It Means. eBay Launches Vault vs. PWCC Topps & Fanatics Announce Addition of Licensing To College Products Why Arch Manning Could Be The Biggest Thing The Hobby Has Ever Seen. NBA Finals Impact. MLB Call-ups Update. Prepping for the summer sports card season. More places to buy - what does it mean?

Kendall McKee loves the soccer card market right now, and in this episode, he discusses his Top 5 buys for the 2022 World Cup, as well as some top FLIER picks. Enjoy!

Welcome to Episode 35 of the Sports Card Strategy Show, where Paul Hickey and Kendall McKee welcome Andy Cason of @Football Card Quest and the Football Card Strategy Show. We talk about the following: - It's Fotoball Card Buying Season! - Who shold you buy? - Bowman U, ONYX and other non-licensed autos? - Baseball Card Prospect Questions Answered - Soccer Card Licensing Issues - Messi scores five goals

Welcome to Episode 4 of the F1 Card Strategy Show with Paul Hickey and Greg Lanctot! In this full episode, we talk about the F1 Card Market. Is it crashing or correcting and stabilizing? - Is Sergio Perez A Buy? - When Will George Russell Win A Race? - Is Felipe Drugovich A Buy? - Hot Take For The Remainder Of The F1 Season. We want your feedback, thoughts and collaboration!

Welcome to Episode 34 of the Sports Card Strategy Show. Paul Hickey and Kendall McKee discuss the following: - Considerable flaws in data tracking tools - Data without context is bad - NBA Finals preview - Vini Jr. on the rise and other takeaways from UEFA Champions League Final - Should we be worried about Vlad Jr? - Should you be excited about Zion? - How to sell your sports cards - Audience mailbag

In this Full Episode 3 of the Basketball Card Strategy Show, part of the NoOffseason.com Sports Card Content Network, Paul Hickey of NoOffseason.com and Gary of HoopsAndCards.com discuss the following topics: - How to build a successful sports card investing strategy for each new release - Timing the basketball card market and finding the best buying pockets - Underpriced Silver Prizm PSA 10 Rookies - GOATS, HEROES and FLIERS.

Welcome to full Episode 33 of the Sports Card Strategy Show. Paul Hickey and Kendall McKee discuss the following: - Magic Johnson NBA TopShot Moments - How To Submit To PSA Directly From Your PWCC Vault - How To Prepare Your Strategy For The National - Should You Hold, Rip Or Sell Your Sealed Wax? - When Is The Time To Buy Basketball Cards? - Is Jimmy Butler Michael Jordan's Son? - What LeBron James Cards Make Sense To Invest In Now? - Post Call-Up: What To Do With Adley Rutschman? - What Happens To Mbappe's Cards Now That He Stays At PSG - Is Malik Tillman The Next Great USMNT Sleeper?

Kendall McKee and Tre Calvin bring you Episode 3 of the Soccer Card Strategy Show, hitting on the following topics: - Investing vs. Collecting - Overall investment goals and strategy - MLS vs. UEFA Champions League - Women's Cards To Buy - Up and coming under the age of 20 players to buy - 2021 Topps Chrome UEFA Champions League Release

Our host of the Football Card Strategy Show, Andy Cason of Football Card Quest on YouTube, breaks down the following topics on this Full Episode (ep 2) of the Football Card Strategy Show: - The top 20 sold football players recently on eBay - Is Travis Kelce a buy now? - DeAndre Hopkins cards to buy - Why to avoid Mac Jones cards - Veteran card plays to make - Don't forget about Larry Fitzgerald - Autographs vs. Game Worn Patches - Defensive players to buy - Why to buy Gronk right now! - Should you buy Tony Gonzalez?

In this full episode of the F1 Card Strategy Show, co-hosts Paul Hickey and Greg Lanctot discuss:

What Are The Tiers Of F1 Driver Sports Card Investments?

Why We Moved Max Verstappen Into Our Top 10 Overall Sports Card Investments

What Is The Play On Theo Pourchaire? When Should You Look To Sell?

Is Pierre Gasly Topps F1 Dynasty A Solid Play?

Should You Buy 2021 Topps Chrome F1 Sapphire Edition?

Co-hosts Paul Hickey and Kendall McKee Discuss:

Basketball Card Ranking Shake-Up: Should You Buy High On Tatum, Luka?

Is Now The Time To Buy LeBron?

Hockey Card Update - Is Connor McDavid A Buy Now?

How To Time The Market - Lamar Jackson 2018 Kaboom! Example

Is Aaron Judge Underpriced? 2013 Bowman Chrome DP PSA 10

Who Are The Top Baseball Non-Prospects To Buy Now?

2022 MLB Expected Prospect Call-Ups To Buy Now!

First of all, who is Trinity Rodman? and why are her autos $2k on ebay? Secondly, is there opportunity to buy one of soccer's top stars right in the midst of his big transfer? We're talking about Erling Haaland, of course. Lastly, who are our top young stars to buy that are transferring or just transferred? Soccer Card Strategy host Kendall McKee breaks it all down.

Support this podcast: https://anchor.fm/sportscardstrategy/support

Special guest Gary from Hoops and Cards joins Paul Hickey to talk about - Who Is The Next Tyrese Maxey and Jordan Poole? Also, my basketball card rankings and whether or not there are any solid vintage hoops buys these days.

Support this podcast: https://anchor.fm/sportscardstrategy/support

On this Full Episode of the Flagship Show, Sports Card Strategy, Paul Hickey and Kendall McKee Discuss their recent buys and sells, Karim Benzema, Kobe Bryant, Becky Hammon, Pedri, Rob Gronkowski, Vinicius Jr. and Cameron (Cam) Thomas.

Support this podcast: https://anchor.fm/sportscardstrategy/support

Welcome to Episode 2 of the Sports Card Strategy Show. Hosts Paul Hickey and Greg Lanctot dive into F2 prospects, discuss top three drivers to buy now, and look at some differences between Topps Chrome 2020 and 2021. Also, Lewis Hamilton's 1/1 super fractor PSA 7 sold for $900k. Is a Max Verstappen Card Next? Save 20% on the Sports Card Investment Report at https://NoOffseason.com by using the promo code "nooffseason" at checkout.

Support this podcast: https://anchor.fm/sportscardstrategy/support

Welcome to Episode 1 of the Football Card Strategy Show! We are proud to bring you Andy Cason of @Football Card Quest as our host. In this full episode, Andy breaks down how to build your championship investment football card portfolio now, because there is no offseason in sports card investing. It's not just about QBs, either, as he breaks down his top buys position-by-position. He also analyzes the impact of football cards following the NFL Draft, free agency and trades.

Support this podcast: https://anchor.fm/sportscardstrategy/support

The Sports Card Strategy Show is back in a big way in this full episode, Paul Hickey and Kendall McKee discuss... Should You Invest In Bowman Baseball 2022? Should You Buy Topps Chrome Overtime Elite Cards? Should You Buy Bowman University Football Cards? Should You Buy Chet Holmgren Topps Art Collection Autos? Why I'm Buying Earvin Magic Johnson Cards Now Should I Be Upset With PSA? Is Now A Good Time To Buy Travis Etienne? Pick One - Steph, Giannis, Booker, Luka, Tatum or Ja The Gauntlet - Acuña, Scottie Barnes, Soto, Mason Mount or Haaland?

Support this podcast: https://anchor.fm/sportscardstrategy/support

Welcome to Episode 1 of the Soccer Card Strategy Show on the Sports Card Strategy Show feed, part of the NoOffseason.com Sports Card Content Network. The catalytic Kendall McKee kicks off this power-packed show with information about ... - Why Soccer is the best place to put your sports card investment dollars right now - GOATS, Stars and Fliers - breaking down the difference between guys like Messi, Ronaldo and Maradona - vs. Mbappe, Haaland and Pedri vs. Gio Reyna, Ansu Fati, Caden Clark, Yunus Musah and more. - The different types of soccer card markets that exist... ... and he teases future content, like US Women's National Team card investments.

Support this podcast: https://anchor.fm/sportscardstrategy/support

In Episode 2 of the Baseball Card Strategy Show, we're one month into the 2022 MLB Season, and as things start to materialize, Kendall McKee gives us his... - Top Three Buy Low Rookies - Top Three Hot But Buy Anyway Players - Tips to find cards a little cheaper - His own would you rather gauntlet - Sports Card Strategy Show style! We'd love your thoughts!

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We're launching niche sports card shows on the channel / feed and our latest episode features Greg Lanctot and Paul Hickey in Episode 1 of The F1 Card Strategy Show. In this long-form podcast, we discuss the state of the F1 Card Market, specifically... - How to still find arbitrage in F1 Cards - PSA 9s are a play - Max Verstappen / Lewis Hamilton undervalued - time to buy - Charles Leclerc time to sell? Would you rather have Leclerc or George Russell? - Are Sapphire cards investable? - Are Lights Out cards investble? - Breaking down Topps F1 Dynasty Save 20% on the Sports Card Investment Report at https://NoOffseason.com by using the promo code "nooffseason" at checkout. This video is brought to you by Market Movers App by Sports Card Investor. Get your first month for only $1 at MarketMoversApp.com by using the promo code "nooffseason" or clicking here - https://www.sportscardinvestor.com/plans/?ref=63&campaign=sportscardstrategy Also, please try https://vanityslabs.com/nooffseason for 10% off cool products! Listen and Subscribe on Apple Podcasts - https://podcasts.apple.com/us/podcast/sports-card-strategy-with-paul-hickey/id1260430264?id=1260430264 Listen and Subscribe on Spotify - https://open.spotify.com/show/4jbdUs62GK9ekON7vaxqz8 Join the Facebook Group here - https://www.facebook.com/groups/593706275074605 Check out the Sports Card Investment Report at https://nooffseason.com

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We challenge you to find another long form sports card podcast that packs this much solid information into one episode week after week. Consistently, we bring the information sports card investors need in order to make money and have a ton of fun in the process. This episode discusses: - How to make money selling baseball prospects, including when to buy and when to sell. - Which soccer players are overlooked and undervalued; who to buy heading into the 2022 World Cup and how not to overpay for them. - eBay bidding strategies. - A call to @PWCC Marketplace to sponsor our show in light of the recent announcement that eBay will be launching a vault service. - The Golf and Hockey Card Markets

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In Episode 1 of the Basketball Card Strategy Show, host Paul Hickey digs deep into the following topics: - Why to buy 1980s and early 1990s superstars now - Which Zion Williamson cards to target prior to 2022-23 - An updated NBA Top 5 cards to buy heading into the NBA Playoffs - Why Darius Garland is the next Steph Curry - The best way to invest in 2021-22 NBA rookies

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It's a special day here at NoOffseason.com. Not only is it officially opening day for the MLB, but we're launching our first ever niche-sports card show on our sports card content network. Kendall McKee is hosting the Baseball Card Strategy Show. In Episode 1, he talks through his top investments from around the diamond, breaking down his top three baseball card investments at each position. From guys like Oneil Cruz and Jeremy Peña at SS, to Trevor Story and Nick Gonzales at 2B, Triston Casas at 1B, Endy Rodriguez at Catcher and fun guys to follow like Elly De La Cruz in the infield for the Reds organization, Kendall goes super deep into which baseball card prospects to invest in for 2022. Leave us some feedback on the new show and stay tuned for more great episodes from Baseball Card Strategy in the future.

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On this full episode of the Sports Card Strategy Show, co-host Kendall McKee and Paul Hickey welcome special guest Andy Cason from Football Card Quest to break down the best QBs, and other position players to buy this NFL off-season. Andy also digs deep and gives us some super sleeper football cards to buy low. Not only that, but he reveals which QB is most likely to go Mahomes-level next. Then Kendall and Paul talk about the USMNT, some F1, Soccer and a lot of Baseball. We end with our hot topic - Are Printing Plates a good investment compared to higher serial numbered autos?

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In this full episode of the Sports Card Strategy Show, co-host Greg Lanctot and I discuss our recent sports card buys and sales, as well as the following topics: - Did Greg get a steal on a Lando Norris lot? - Why I'm purging so many base cards - Why I'm still buying tons of Oscar Piastri and Caden Clark cards - Why the RC designation is so important to F1 - Did you know F2 Drivers are included in F1 sets? - Why Steph Curry is still #1 on our Sports Card Investment Report

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The Sports Card Strategy Show just keeps getting stronger and stronger each week. We are not a hobby news show. We don't banter about nonsense just to be entertaining, and we clearly don't just repeat what sports cards are rising the most. In this episode we cover... - Panini Instant NIL Autos of Paolo Banchero - F1 Plays and which F2 Driver I'm Buying - Did I totally buy the wrong Bowman Baseball Box? - MLS for Dummies - Who is Caden Clark and why is he moving up on the Sports Card Investment Report at NoOffseason.com? - Our top MLB buys and top prospect buys this Spring

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In this solid full episode of the Sports Card Strategy Show, co-host Greg Lanctot and I talk about MySlabs vs. eBay, How To Comp A Sports Card, our recent purchases, buying and selling strategy, What Is KSA Grading?... What to do with Fernando Tatis Jr. cards, as well as another solid NBA buying opportunity involving Miles Bridges.

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For those of you that commented here a couple weeks ago that you could listen to Kendall McKee and I talk about sports cards all day, we took you up on the challenge in this 2-hour power packed episode. I have no idea how we did it, but we somehow managed to pack the following topics all into one long podcast episode on the Sports Card Strategy Show. - Topps Chrome MLS cards and who are the top rookies - eSports Cards (Mountain Dew and Upper Deck) - Why I use PWCC Vault Services - Did I sell my Ja Morant PSA 10 Prizm too early? - How I'm preparing for The National already - Would You Rather (Soto, Wander, Tatis, Vlad or Bobby Witt Jr?) - Undervalued NBA Prizm Silvers

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What a power-packed full episode this is with first time co-host Greg Lanctot! Greg and I ended up talking for an hour about which cards to buy in Soccer, Hockey and F1. Not only that, but we also hit on subjects like Dusan Vlahovic, Trevor Lawrence, Darius Garland, which rookies to chase in 2021-22 Upper Deck Hockey, which F1 Drivers are missing from our Sports Card Investment Report Top 100 and Sports Card Investing theories related to Soccer Cards for Kylian Mbappe, Lionel Messi, Erling Haaland and whether or not you can make money over time buying and flipping the same player - like Lamar Jackson.

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In this Full Episode of the Sports Card Strategy Show, co-host Kendall McKee and I have a great time digging into which wax to buy and why for Basketball, Football, Baseball and Soccer. Subjects include: 2021-22 Basketball Wax, Which NFL Wax to buy, The Wander Rookie Card Craze in Topps Series 1 2022, and which Soccer Cards (and Wax) to Buy and Avoid!

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The Great Murphenis is back on the show as my co-host for this episode to indulge me and talk about the mess of the NFL sports card market pre-Super Bowl and what strategic moves can be made now that we're into the post-Super Bowl part of the year. We'd love your thoughts and comments as we break down the following topics... - Can The Rams Or Bengals Make It Back To The Super Bowl? - Are Russell Wilson and Dak Prescott Buy Now Guys? - Which 2021 NFL Rookie QBs Should You Buy Now - If Any? - Are We Going To The National? - Should We Talk About Golf Cards?

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In this full episode of the Sports Card Strategy show, my cohost Kendall McKee and I, discuss the following topics…

Why I am confused and frustrated with the soccer card market.

How to buy and flip NFL rookie patch auto graphs.

Why Draymond Green looks like a Hall of Fame basketball player.

The recent half million dollar Jasson Dominguez Bowman Chrome autograph card sale

Bankroll management concepts in sports card investing strategy.

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In this episode of the Sports Card Strategy Show, my co-host Connor Barnett and I break down the NBA. Topics covered include: The Difference Between Sports Betting and Sports Cards How Good Is The 2021-22 NBA Rookie Class? Is Joel Embiid A Buy Now? More Likely To Win A Championship - Ja, Luka or Trae? Should You Buy Bones Hyland Or Cam Thomas? Should You Buy Zion Cards Now? Which NBA Superstars Make The Most Sense To Invest In For A 2022 Championship Run? Who Are Future All-Stars To Buy? Who Is More Likely To Win An NBA Championship? Luka or LaMelo?

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Unless you're a baseball card geek and have been so for the last 3-5 years, it can be super confusing to navigate which baseball cards are investable, and which ones to avoid. It's safe to say that if you invest in Basketball, Football and Baseball cards, that Baseball is backwards compared to the other two sports for several reasons - one being prospect cards. This is why I wanted to have my co-host Kendall McKee (from Wild Cards Box Breaks and JustBaseball.com) break down Bowman releases "for Dummies." In this episode we talk not only about which Bowman cards to buy and which to avoid, but also whether or not buying into breaks is a good idea. Which breaks to target and which to avoid and why. Lastly, a huge takeaway is that we're in an extended baseball "buy period" right now, and which clubs have the best farm systems to invest in.

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I'm excited about this week's show. I break down top NBA buys, explain why base cards are very alive, and this week we have some solid Starstock buys!

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It's NFL Playoff Time, I've got an update on my PSA Order, Who's Next In Our Top 50, NBA Hoops Release, Vintage Auto Chasing and more on this full episode of Sports Card Strategy.

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2022 will be the year of Soccer Cards and player prospecting, meaning performance should drive increases and decreases in the value of individual singles. And with the World Cup less than 11 months away, I count down my top 5 Soccer Cards to buy in 2022. This power packed episode also features me doing something I've never done on the show before; buying a card in real time and walking you thorugh my rationale. It happens to be an Earvin "Magic" Johnson on-card auto. I also give my takes on LaMelo Ball, Antonio Brown, 2021 Bowman Draft, and 2021-22 NBA Hoops.

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As the NFL Season heats up, The Great Murphenis joins me to highlight the impact on sports card investments. While the NBA market hits it's December lull, I point out a few phenomenal guys to buy now in preparation for February-May flipping. We also meet our new producer, Norm, who contributes about as much to this show as my wife, daughter and dog. I break down whether or not you should buy Bowman Next Auto cards from Topps.com, and answer Pokemon card questions in the Audience Q and A (a first for this show). Last but not least, Kyle Powers from Collector Caps joins me to talk about his business, and who he's buying these days.

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In this episode of the Sports Card Strategy Show, we bring in baseball card expert Kendall McKee to dig deep into opportunities for sports card investors and baseball card prospectors due to the MLB Lockout. But before that, we also take a shot at StarStock, thank DeMarco Williams of Sports Card Investor for including my book in his Holiday Gift Guide for Sports Card Investors, and take some great questions from our Facebook Group and YouTube Channel.

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In this full episode of the Sports Card Strategy Show, we talk Alexander Ovechkin cards as part of our Audience Mailbag. We also talk NBA and NFL investments with Murph, and cover our Starstock buy of the week!

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The full show is back strong, and even though we're missing Murph this week, I definitely brought it strong here with analysis on what obvious investments to look at heading down the stretch of the NFL and NBA seasons... We also really hit the audience mailbag from the show Facebook Group strong, and review our Starstock Buy of the Week. This video is brought to you by Market Movers App by Sports Card Investor. Save 20% on MarketMoversApp.com by using the promo code "nooffseason" or clicking here - https://www.sportscardinvestor.com/plans/?ref=63&campaign=sportscardstrategy

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This week's episode is power-packed with NFL movement, top buys, players to be concerned about and two special interviews. One with Kendall McKee of Wild Cards Box Breaks on Facebook and JustBaseball.com. We talk about what baseball cards to buy, when to buy them and how to dig deeper to find prospects. I also talk to Craig Conway, COO of VanitySlabs.com. Why would you want to slab your own cards? Craig explains.

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This week's full show is pretty exciting and power packed with potential buy low investments and flip opportunities. From NBA superstars to NFL youngsters, Murph and I dig deep into some of the best money making opportunities in the sports card hobby.

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While other sports card podcasts are simply reporting on what has happened, we're helping you recognize patterns to anticipate what will happen, and make moves now that will pay off later. In this full episode of Sports Card Strategy, Murphy and I discuss which NFL Back-up QBs could be the next Penny Stocks to buy, preparing for the next Mike White, Cooper Rush and Trevor Siemian situation (and maybe even a Nick Foles situation). Should you handcuff your QB investments? We also get into why we think you should invest in Becky Hammon's WNBA cards now, and my love affair with the 2021-22 NBA Draft class.

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I got caught up last year in the racket of getting all of my sports cards graded and slabbed by either PSA or SGC. Along the way, as grading prices increased, my profit margins shrunk as grades came back lower than I expected. This combination of market changes and grading factors resulted in a ton of micro-learnings. The learnings have manifested into a whole new sports card strategy. Rather than trying to increase the value of my cards via grading base cards, I've come to realize that I can use my skills player prospecting to target low dollar Rookie Patch Autos (RPAs), mostly under $50 for NFL prospects and under $100 for NBA prospects. Why? Because if I can recognize who has skills and opportunity with very little hype, I can buy low, and watch players' card prices soar as they perform. This has proven to be a quicker and lower-overhead cost solution to profiting from sports card investing in my early days. This episode is dedicated to showing and explaining the details of which RPAs I've purchased thus far.

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This week's episode is absolute fire. Our friends at https://cards.charitybuzz.com are auctioning off 25 spectacular classic sports cards to benefit Inspiring Children Foundation, links to those cards are below. Auction ends October 28. Also, Murph and I dig into the following topics: - What The Heck Is The Overtime Elite League and are its Topps NOW Rookie Cards worth buying? - Who are our top NBA Buys? - Who are our top NFL Sleepers? - Who have we been right/wrong about so far? Cards up for auction through October 28 on https://cards.CharityBuzz.com

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This episode is power packed with practical information like what sells on eBay, our eBay sports card selling process and strategy, which players to buy low now, how to support your LCS (Local Card Shop), and how to sell vintage sports cards outside of eBay. This video is brought to you by Market Movers App by Sports Card Investor. Save 20% on MarketMoversApp.com by using the promo code "nooffseason" or clicking here - https://www.sportscardinvestor.com/plans/?ref=63&campaign=sportscardstrategy Listen and Subscribe on Apple Podcasts - https://podcasts.apple.com/us/podcast/sports-card-strategy-with-paul-hickey/id1260430264?id=1260430264 Listen and Subscribe on Spotify - https://open.spotify.com/show/4jbdUs62GK9ekON7vaxqz8 Slabs for Sale! https://nooffseason.com

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This might be the most relatable content in the sports card hobby today. Tens of thousands of dudes age 30-50 are finding their old sports card collections and looking up the values. In this video, Murph takes us through a few different cards he brough back from his parents house. We go through them on this episode and talk through which ones he should get graded, and which ones he should just try to sell raw. This video is brought to you by Market Movers App by Sports Card Investor. Save 20% on MarketMoversApp.com by using the promo code "nooffseason" or clicking here - https://www.sportscardinvestor.com/plans/?ref=63&campaign=sportscardstrategy

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This may be one of the most valuable sports card strategy shows you'll listen to this NFL and NBA Season. Murph and I waste no time telling you where to find the best flippable RPA opportunities under $50, which NBA players to buy, who in general to buy low, and sell high, and we also go "into the Delorean" and talk vintage for a few minutes as Murph plans his next moves with his childhood collection. This 45 minutes of brillance is brought to you by Market Movers App by Sports Card Investor. Save 20% on MarketMoversApp.com by using the promo code "nooffseason" or clicking here - https://www.sportscardinvestor.com/plans/?ref=63&campaign=sportscardstrategy

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I re-entered the Sports Card hobby in January 2021 after a 30-year hiatus, and it took me at least six months of making mistakes before I finally started to figure out the way the modern card market works. Like many folks my age (I'm 40), I was thinking about Fleer, Upper Deck, Hoops, Donruss and Topps. And I was thinking Series 1 and Series 2 and that's about it. But as I came to realize from jumping back into the hobby with both proverbial feet, and some fun money, we're living in a world of weekly product releases for all major sports, which is just one of several major factors in the fluctuating sports card prices. In this week's show, Murph and I break down not only the release schedule and the mass confusion it can create unless you follow things closely, but also the flippable window created by a balance of hype machine and timing of new product releases. Finally, we wrap with the importance of having a playbook or game plan for each product that you buy. And of course, we hit on which products to buy, and which to avoid if you're just getting back into things. After all, you can buy anything for fun, but if you actually want to make money in the hobby, you've got to follow things closely and put the work in. This video is brought to you by Market Movers App by Sports Card Investor. Save 20% on MarketMoversApp.com by using the promo code "nooffseason" or clicking here - https://www.sportscardinvestor.com/plans/?ref=63&campaign=sportscardstrategy Listen and Subscribe on Apple Podcasts - https://podcasts.apple.com/us/podcast/sports-card-strategy-with-paul-hickey/id1260430264?id=1260430264 Listen and Subscribe on Spotify - https://open.spotify.com/show/4jbdUs62GK9ekON7vaxqz8 Slabs for Sale! https://nooffseason.com

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This podcast is brought to you by Market Movers App by Sports Card Investor. Save 20% on MarketMoversApp.com by using the promo code "nooffseason" or clicking here - https://www.sportscardinvestor.com/plans/?ref=63&campaign=sportscardstrategy When you're in your 40s, you start looking at vintage sports cards as entertainment value and fun, in addition to a potential investment that yields actual ROI. My good friend and Sports Card Strategy Show Co-Host Nate Murphy sent me a What's App Message that inspired this entire episode. Should we buy a box of 1989 Upper Deck Baseball and try to pull Griffeys? Would we have fun? Absolutely! But would we have a chance at making any profit? Not so sure. So we did an analysis that we break down on this show for you. Watch here or listen below on Spotify or Apple Podcasts. We also do a similar breakdown of 1989 NBA Hoops, and talk about how to make money buying a box on eBay and flipping the individual cards from that set. Thanks so much for watching / listening. :) Listen and Subscribe on Apple Podcasts - https://podcasts.apple.com/us/podcast/sports-card-strategy-with-paul-hickey/id1260430264?id=1260430264 Listen and Subscribe on Spotify - https://open.spotify.com/show/4jbdUs62GK9ekON7vaxqz8 Slabs for Sale! https://nooffseason.com #sportscards #sportscardinvestor #sportscardinvesting #sportscardstrategy

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This episode is brought to you by Market Movers App by Sports Card Investor. Save 20% on MarketMoversApp.com now by using the promo code "nooffseason" or clicking here - https://www.sportscardinvestor.com/pl... Sports Card Strategy Show: What To Do With Your Vintage Sports Cards, Loving The Game Of Sports Cards, NFL Predictions 2021, Don't Get Stuck With The Next Laurence Maroney! One thing I've realized I'm missing in my Sports Card Content Strategy is a long form podcast. I really enjoy Sports Cards Nonsense and Card Talk, and I have become inspired to create my own long form show. So I recruited my longtime friend Nate Murphy to co-host a show with me. Nate is a great guy, very knowledgeable about all kinds of sports topics, a past fantasy football champion, and an avid sports talk radio listener. Nate and I also used to host a fantasy football show together back in Michigan in 2006 at a Sports Bar called Norm's Field of Dreams. But even better than that show was our ability to have phone conversations daily that, if recorded, would have made phenomenal content. So we've connected again to create content, this time centered around our re-entry into the Sports Card hobby after 30+ years. In this episode, Nate talks about his history collecting cards, his ability as a kid to keep wax boxes sealed, how many he still has left sealed, and which ones are the most exciting between he and his dad. Nate and his dad went from collecting cans after U-M football games, to buying packs, going to card shows and buying sealed boxes, now fast-forwarding 30+ years to wanting to figure out what they've got value wise - not for the money necessarily, but for the fun. The Sports Card Strategy Show hits on the balance between the fun of collecting, to the fascination of flipping and investing. In this episode we also talk about the importance and art of negotiation at card shows, to the ability to recognize patterns in the modern card market and start to make plays. We really dive into what to do with your vintage sports cards like 1989 Ken Griffey Jr. Rookies, etc, and how freaking fun the game of sports cards is. Who's Hot Right Now and Why! Which one of these guys is the next Laurence Maroney? Mac Jones Trevor Lawrence Justin Fields Immanuel Quickley Bol Bol Killian Hayes Jameis Winston Teddy Bridgewater Wander Franco Vlad Guererro Jr. And at the end of the show we make some NFL predictions for 2021 and what they mean for which players and cards to target. This kind of strategy will be continued in future episodes of the Sports Card Strategy Show. Thanks for watching and listening! Paul and Nate

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I've always been a huge sports fan, but at age 40 I'm having the most fun in my entire life following professional sports. Why? My re-entry into the hobby of collecting sports cards this year. Case in point, the 2021 NBA Draft. I wanted to watch the entire thing for the first time in my life. And I did. And it was super fun. I wanted to hear Jay Bilas and the other experts talk about each pick. I learned that the 2021 NBA Draft could potentially (several years from now), be seen as on par with the 1984, 1996 and 2003 Drafts. I was pumped my Pistons had the first pick and took Cade Cunningham, but had it not been for the hobby, I may not have even known about Jalen Green, Jonathan Kuminga and others. But the excitement that the hobby has infused into me has to be perfectly offset by the business person strategist in me also. What I mean is, I've been so excited about sports and sports cards, that I definitely made a ton of purchases on emotion over the last 8 months, and now it's time to learn from some of my mistakes. Well, maybe "mistakes" is harsh. Let's call them learnings. Learning Number 1: Topps NOW and Panini Instant are for collectors only, not investors or flippers. Learning Number 2: College uniforms are not resale (secondary market) friendly. Learning Number 3: There are so many different kinds of rookie cards, that only a few specific ones hold real value. For my NFL version of this, click here. Takeaway: I will be reminding myself to be extra patient, and exercise maximum restraint on buying 2021-22 NBA Rookies. I want them all, and passing on Panini Instant Draft Night was hard for me, but I'm glad I did. I will only be going after Panini Prizm and Prizm Silver versions of Cade Cunningham, Jalen Green and a few other guys. I will pass on Instant, Hoops, Donruss, Select, and a ton of other high priced Panini Releases. My money will go into Prizm, and it will likely happen on StarStock.com (get a free $10 when you sign up using the promo code "nooffseason") The proof is in the data, and after going back in past year's basketball cards, Prizm is the only brand sure to hold value. The reason I like StarStock, is you can get "pre-graded" raw cards. Look for StarStock A graded cards, as a likely avenue to be a PSA 10, or SGC 10 or at least 9.5. This is a safer bet than buying raw from a peer online not really knowing the condition of the raw card. So as much as I wanted to drop the $9.99 on a Panini Instant Draft Night Cade Cunningham Rookie Card, the reality is that card would have been super hard to sell for any kind of profit.

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Sport card breaks, or “breaks” are when a single person (or business) buys an entire box of sports cards, then charges individual collectors for the opportunity to “buy in” and keep a selection of cards from the box. Typically the format is to enter a group on Facebook. The business/breaker makes a post stating which box(es) of cards will be part of an upcoming break, and gives a day, time and entry fee. If you want to enter the break, you pay the fee (usually via PayPal), and give them a number or team name. HOW TO PICK A GOOD BREAK GROUP Admittedly, I don't have a ton of experience in break groups, and I've never conducted a break and don't plan to. :) Still, I can offer some solid basic but important tips on how to pick a good break group. 1. Make sure you price out the box they're breaking against what they're charging. I've stopped entering breaks with a particular group because they were charging around $60 for a break slot, and breaking boxes that were about $60 for the entire box. Why would I do that? It made no economic sense whatsoever. Now, to their credit, they were including autographed helmets of significant NFL stars to people who got the lowest numbered card in the case they opened. So their overhead cost was likely a bit higher than just the cases they were opening. 2. Make sure they will mail you your cards free of charge regardless of which cards they pull for you. Some breakers will only mail out the "case hits" free of charge. "Case hits" are typically considered autographed cards, memorabilia cards or serial numbered cards. Another reason why I stopped breaking with the earlier group I was referring to is because they would charge to send you your regular cards, or hold them for months and send them all at once. I kind of thought this was a bit sleezy, even though it may be common. Not entirely sure. 3. Go with someone educational and entertaining. A group like @wildcardboxbreaks on Facebook is a perfect example of someone to go with. They are more educational than anything else. Getting entertained should be a given, but getting educated about each player they pull is super important. More than anything, sports card collecting and investing is about acquiring knowledge. Knowledge about players, potential, situations, card manufacturers, sets, brands, inserts...EVERYTHING! Wild Cards does this with all sports, but they're especially experts in Baseball, which can be the most complicated to understand which cards are actually valuable. Participating in Breaks can be like buying lottery tickets. You get your hopes up, only to get crushed, honestly. But it can be very economical, entertaining and educational and FUN if you pick the right group. THIS IS WHY MY PICK IS WILD CARDS. THEY ARE THE SPONSOR OF THE VIDEO / SHOW SEEN HERE. MORE ON WILD CARDS (AND WHY I LIKE THEM) IS BELOW. https://www.facebook.com/groups/338734097765425/permalink/371206284518206/ Wild Card Box Breaks is a break group, and the simple way to identify a break group is to buy bulk products and sell slots to individuals looking for specific players, teams, or divisions. For example, Wild Cards breaks baseball, football, and basketball, and their clientele desired other sports, we would do that as well. They are getting into soccer soon! So I'm pumped about that and encourage you to join here if you want more information on any of their upcoming breaks! What makes their group unique is the informational and educational aspect and the focus on the players from a value and fantasy perspective. They love to give background and history on the players on the cards and give their knowledge out for people that may not be as knowledgeable as they are. They buy and sell their slots on their Facebook group @wildcardboxbreaks. Most of their breaks are between $30-50 per team with the occasional premium product.

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When I first decided I wanted to sell sports cards online, I had nothing but road blocks. eBay wouldn't accept me because I live in Spain but wanted to ship from a U.S. address. Acquiring cards was difficult, shipping cards was impossible due to my location. Then I found PWCC. Not only does PWCC store your cards in a vault for you, but they list them on their own marketplace for sale, and on eBay for you. They'll handle all of the fulfillment and shipping. Also, if you want your cards shipped anywhere, they'll do that for you too. So, on my recent visit back to the United States, I decided I'd send in all of my graded cards and sealed wax to PWCC. They'll store ungraded cards also, but you can only list graded cards and sealed wax on their marketplaces and on eBay through them. While my primary way of selling cards is on my own website, https://nooffseason.com, PWCC gives me some additional leverage to sell cards in flash auctions, with 1-3 taps from my mobile device. From there, I don't even have to think about it; I just get money. It also gives me peace of mind that my cards are safe, and I can view high res images of them at any time from my vault portfolio.

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My son Max and I went to visit Chris at Nash Cards in Mt. Juliet, TN after the Nashville Card Show on July 10, 2021. It had been nearly 30 years since my last visit to a Local Card Shop. Much like my trip to the Nashville Card Show, I had ZERO expectations of Nash Cards. I mean, I had heard GREAT things about Chris and his team from different podcasts and people at the Nashville Card Show. When I met Chris, he lived up to the hype. After I had my head in a $0.25 box of Bowman Chrome Prospects cards for about 15 minutes, Chris complimented my "Topps" t-shirt I was wearing and we immediately hit it off. I explained that Max and I were in town from Spain, and looking to have fun and possibly trade. My strategy was to introduce him to some La Liga cards that he had never seen before. He was super patient with me and allowed me to teach him about some of the Messi and Ronaldo cards I brought with me.

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Here are our top five takeaways from the July 2021 Nashville Card Show: Full blog here - https://nooffseason.com/the-top-5-tak... 1. People are helpful and open-minded. 2. Card Shows are more valuable business lessons than school. 3. Negotiate, negotiate, negotiate. 4. Be weary of price stickers. 5. SGC Could Be King. The hobby is alive and well. We saw people invigorated by sports cards. We thought there might be 20-30 people at Lighthouse Christian School in Antioch. Instead, there were ~150-200 all day long, and many kids. A big shout out to Tri-Star Cards. Two young teenagers and their dad had a very well organized, size-able collection ranging from a $0.50 box all the way up to $1k+ slabs and a Panini Noir Basketball break they were selling slots for. These young men were not only impressive from a card collection standpoint, but clearly were honorable young businessmen, talking to Max and I for a long time, sharing their story, discounting their cards for us, and even dropping me a free Cassius Winston rookie card since I'm a huge Michigan State fan. Everyone was interested in a free pack of Panini Megacracks Soccer from Spain (La Liga) and was willing to learn who to collect from that set from Max and I. The amount of currently untraceable transactions at card shows are a sign that eBay is far from the only place that cards are changing hands, which is amazing for the hobby and the business of the hobby moving forward. The Nashville Card Show is free to attend, is typically twice a month and I highly recommend it. For more information on the Nashville Card Show, following them on Twitter at @nashcardshow. Please email me at paul@datadriven.design if you have any questions about our experience at the Nashville Card Show. This blog is brought to you by MarketMoversApp.com by Sports Card Investor. Use the promo code "nooffseason" to save 20% on your Market Movers subscription or click here - https://www.sportscardinvestor.com/pl...

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Today's blog / video is sponsored by Cardscore.com.

Cardscore solves a huge problem in the sports card industry today - grading.

Grading is expensive from both a time and money standpoint, and can easily drain your resources and shrink your profit margin.

There is really no way, other than StarStock, to differentiate ungraded / unslabbed card values against one another.

Cardscore is a crowdsourced way of assigning a score from 0-100 to any card.

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I made a Facebook post the other day - ironically NOT about my book "What To Do After You Find Your Old Sports Card Collection," and a Facebook friend commented about needing help after finding his old baseball card collection. https://nooffseason.com/book Long story short, as explained in further detail in the video, he has all of the sets from 1979 - 1989 that he collected (so they're not factory sealed), of Topps Baseball, as well as some years during that timeframe of Fleer, Donruss, O-Pee-Chee and more. He basically wants to sell them as quickly as possible, but wants to maximize profits. This video walks not only him, but all of you through my methodology for doing this in any situation you might find yourself in with your vintage sports cards.

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StarStock solves three huge problems for the sports card hobby and market overall. Since I wrote my book in April 2021, the largest card grading companies PSA and BGS have shutdown their economy services and aren't accepting any new submissions until further notice.

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I've been absolutely roasted in some Facebook Groups but owning non-rookie base cards that are PSA 10s. The haters say things like... "How dare someone ever get a non-rookie card graded?" "That's the reason why the backlog is so long" "I hope your entire card collection goes up in flames because you are the reason why the hobby sucks now!" You think I'm exaggerating? Go join a Facebook Group or Subreddit as ask a question. See how "friendly," people are. :) Anyway, I re-entered the hobby this year with the strong belief that as an adult... (enter Mike Gundy "I'm a man... I'm 40!" yelling here) ... we can all do what we want to make us happy. It is after all, a hobby. So, get whatever cards you want graded. Be positive, spread joy, etc. Now, with that disclaimer out of the way, I can talk about two cards that I acquired over the last year, and am now selling at https://nooffseason.com.

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Major League Baseball sensation Shohei Ohtani is doing what less than five players in the history of the game have ever done - put up all-star numbers as both a starting pitcher and a slugger at the plate. As of this recording, he leads the MLB in home runs with 23, is third in RBI with 54, and is batting .272, and has 10 stolen bases. Oh, and as a regular starting pitcher in the L.A. Angels rotation he is 3-1 with a 2.70 ERA and more than 70 strikeouts. And so rightfully so, his rookie card values have skyrocketed this baseball season. So then why the heck am I LOWERING the price of all of my Ohtani PSA 10 rookie cards? Simple: 1. I'm not a greedy seller 2. I want to provide opportunities for all collectors and investors to have some profit margin to flip after they buy 3. I'm trying to build a solid community of collectors that join https://NoOffseason.com

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If you've been hold Vlad Guerrero Jr. PSA 10 rookie cards for the last few years, you're super happy right now, as his prices are back at an all-time high. So why the heck am I LOWERING my price on my Vlad Jr. 2018 Topps Chrome PSA 10 rookie card?

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While other people and content creators in the hobby are concerned with word vomiting out their "takes" on "the state of the sports card market," and click baity topics like "crash vs. correction" and pontificating on alternative investments, I'm focused on one thing and one thing only... giving you the opportunity to buy the cards you want at the lowest possible prices. I'm not trying to be greedy on an individual per card basis. I'd rather take a haircut on some cards to build a community of happy collectors and investors. I also want to make it easy and efficient for you to get your cards. I can't tell you how many Facebook Groups I've been in that talk about horror stories related to eBay and even PWCC Marketplace. Come to https://NoOffseason.com/Join and join our community. For $19.99 a month, you get a coupon code for $19.99 (so it's basically a free membership), free shipping on all orders, the ability to notify us directly of a better Buy It Now price that we will beat, and a free graded card at the end of the year.

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I just got back into the hobby this year after a 30 year hiatus, and a wrote a book about my experience re-acclimating myself and learning about sports card collecting again. This podcast is a modified snippet from my book - What To Do After You Find Your Old Sports Card Collection, available at https://nooffseason.com/book.

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There's an awful lot of debate going on in the hobby right now. But one thing sports card collectors can agree on is that grabbing the best rookie cards is the smartest move from a collecting and investing standpoint. But that's super hard to know, because before the pro uniform stuff has even come out, we already have at least 11 different types of rookie cards in college uniforms in 2021. Let's break this down a bit...

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I don't have a high NBA TopShot Collector's Score, so it's been a few weeks since my last TopShot pack reveal, but recently Dapper Labs opened things back up to us regular collectors at the $14 level for the Series 2, Release 1 of NBA TopShot Playoff Packs. I wanted to share with you my pack reveal, and let you know that there's only one LE (Limited Edition) NBA Playoffs Moment per 3-moment Pack. Check out who I got, and also help me out by joining Market Movers App - https://marketmoversapp.com and use the promo code: nooffseason at checkout for 20% off! Or use this referral link to join - https://www.sportscardinvestor.com/plans/?ref=63&campaign=topshotplayoffpackreveal https://nooffseason.com http://happycollecting.club http://competitivecardcollecting.com

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Should I Grade My Cards? This might be the most common question among collectors and investors in the sports card space right now. And it might be the most relevant and evergreen question at all times. Regardless of our angle, passion, PC, etc., the reality is that we all want to make money from our cards, or at least be holding cards at all times that are worth more than what we paid for them. And perhaps the easiest way to lose money on cards these days is by sending them in for grading. This was not the case necessarily just six months ago, but the landscape has changed. Grading companies have hiked up fees, some have shut down their common submission levels, and just about all of them have increased the difficulty of their grading standards. In this video, I update some content from my book, What To Do After You Find Your Old Sports Card Collection: The Middle-Aged Dude's Guide To Selling Old Sports Cards (available at https://nooffseason.com/book), to not only include the updated grading landscape, but also to include more modern cards. It's not rocket science, but it does take discipline and organization.

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But seriously, in addition to our earlier suggestions for "dad" of ToppsNOW, Panini Instant, Topps Project70 cards and my book - What To Do After You Find Your Old Sports Card Collection: The Middle Aged Dude's Guide To Buying Old Sports Cards (https://nooffseason.com/book), we've got a 20% promo code for Market Movers App (marketmoversapp.com), and two new awesome products brought to you by awesome business owners. Let's start with the addition of the Market Movers App promo code. Market Movers from Sports Card Investor is the best way to track the ever-changing value of not only your collection, but to help you make decisions on what cards to buy and WHEN to buy them. Click this link or use promo code nooffseason to save 20% - https://www.sportscardinvestor.com/pl... Next addition to the top Father's Day gift ideas for sports card collectors is SlabShelf. Go to https://SlabShelf.com and find the best display case I've ever seen for "dad's graded/slabbed cards. Mom's should appreciate this because it's not gaudy at all, and it limits dad to displaying only eight of his favorite cards. So you can barely see it, and it limits him to make a decision and not go nuts displaying cards! Dad will love slab shelf because it fits easily wherever he wants to display his graded cards. Slab Shelf is a perfect gift for anyone who doesn't know which cards to buy for dad. Next up is KidCardClub.com. I am super passionate about kids getting into the hobby and loving sports cards and collectables. Not only is it amazing bonding and super fun, but it's important for the future of the sports cards business. At Kid Cards Club, YOU are the coach. Pick your favorite sport, team, and player, and let them knock it out of the park! They custom build and ship the perfect box for you and your child based on your choices each month.

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Wow, what a crazy time. In just six months I've invested time and money into a new sports cards start-up company, NoOffseason.com. During those six months, the sports cards market has shown a ridiculous amount of volatility in pricing, as well as a stupid amount of internal conflict and debate. As you can imagine, the sports cards community is made up of some major factions. One being the people who have collected sports cards for the last 30-40 years and have deeply experienced many different phases of the business. Another being the investors. These are the people with a lot of money who are willing to drop thousands of dollars on single cards and sealed boxes of vintage cards. Investors are typically not emotionally attached to particular cards, and view them as stocks that they can invest in for the short term or long term. They don't care how much they pay for cards - they just want their values to increase over months and years. Then, you have the flippers. These are the people that rush to the retail stores to buy as many boxes as they can for the MSRP, only to list them an hour later on eBay and cash out for 5x-10x what they paid for them. The latter two groups have made the most headlines recently, buying cards at auctions for millions of dollars and pulling guns on each other in Target parking lots, respectively. In spite of the righteousness of group 1, and the controversy surrounding groups 2 and 3, I have no problem with any of these three groups. More power to all of them. But I'm here to say I'm not interested in being in any of them. Oh, and I forgot a fourth group that likely overlaps these three. The content creators. These include breakers, razzers and YouTubers. The latter of which LOVES the click-baity headlines like "THE SPORTS CARD MARKET IS CRASHING!!!!" I'm sick of it honestly. And I'm doing something about it at NoOffseason.com. In this video/podcast I explain how I'm combining what I've learned throughout my 20 year business career in professional sports, fantasy sports, business, marketing and web design with what I've learned over the last six months deeply entrenched in the sports cards industry and my lifelong passion for sports and sports cards into berthing a new start-up business at NoOffseason.com I'd love it if you join me on my mission to taking the pricing volatility and stress out of collecting sports cards - https://nooffseason.com/product/premi... Let's avoid all the B.S. and just be Happy Collecting. #sportscards #sportscardscollecting #sportscardscollector #sportscardcollector #sportscardinvesting

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At NoOffseason.com, we strive to appeal to any and all collectors who want to be happy collecting. Any number of things can make collectors happy. Low prices, hot cards, free stuff, nice people. We want to provide all of the above. At NoOffseason.com, there's nothing intimidating. We are not sports cards experts. We are simply happy collecting and we want you to be too. That's why every once in a while I rip packs with my kids and create content out of it. My business is based out of the US, but my family and I live in Spain, so it's sometimes hard for me to scratch the itch of opening my favorite NBA, NFL and MLB cards (all of which I grew up collecting and are my favorite types of cards to buy). But it would be silly of my not to take advantage of the fact that I live in the soccer mecca and rip some La Liga Soccer Cards. So my son and I have gotten into doing just that. While Panini MegaCracks are the high end cards in Spain, Max told me that actually Panini La Liga Premium Adrenalyn packs are some of his favorites to rip. Mainly because out of the 10 cards you get in the Premium Adrenalyn packs, five of them are special cards like Super Cracks, Edicion Limitadas, Idolos, Diamantes and more. Retailing for 5 Euro in Spain per pack (about $7 USD), they're available. We're selling them at NoOffseason.com for a little more than that, but the singles are available in our Dollar Bin, which can be found at the bottom of our Soccer Page on NoOffseason.com. Anyone who thinks Adrenalyn cards are just an overproduced card game, I beg to differ. They're solid collectibles that can hold value and keep both adults and kids happy for years to come. If you're just getting back into The Hobby and/or an avid sports card investor / collector or even flipper, I've got two great tools for you. The first is Market Movers, by Sports Card Investor. It's what I use to track the historical value of tens of thousands of cards to make informed decisions about which cards to buy, sell and hold. If you're interested in Market Movers and want to help me out too, please use this referral link to sign up for Market Movers - https://www.sportscardinvestor.com/pl... - You'll get 20% off your first payment by using this link! The second is my book - What To Do After You Find Your Old Sports Card Collection, available on Amazon here - https://nooffseason.com/book Happy Collecting!

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I want to share all of my ups and downs of sports card collecting with all of you. It's very easy to copy what everyone else is doing. I don't want to do that. No "is the sports card or NFT market crashing?" click-baity headlines here people. Just true, real world experiences as I re-enter the hobby strong. Ups and DOWNS. My first PSA submission was returned, with a HORRIBLE result. I thought I could make a profit via Cross-Grading. I talk about it more in my book, available at https://nooffseason.com/book, but it's essentially where you buy a slabbed/graded card from a lesser tier grading company with a high grade, and send it in to a reputable grading company like PSA or SGC to have them re-grade it and slab it. This, assuming it gets graded and slabbed, results in an easy 3x-5x return on your investment. So, what happened to me? Well, I bought a Michael Jordan 1990 Skybox card, graded GEM MINT 10 by GEM GRADING, INC. I paid around $60-70 for it. I knew sending it into PSA would cost me $64, regardless of how PSA returned it to me. I even knew there was a risk that PSA wouldn't grade it at all and I'd be out all $125-$130. Well, that my friends is what happenend. PSA found that the card had been altered. Trimmed in fact. When this happens, PSA simply returns it with no grade, in a Card Saver I case. So, I bought the world's most expensive single empty Card Saver. Am I disappointed? Absolutely. Am I mad or upset? No. Did I get scammed by the seller? Maybe, but probably not. The real scammers are two fold: 1. The person who trimmed the card and submitted it to GEM GRADING. 2. GEM GRADING, for grading all of their cards 10s regardless of true grade or alternations. The reality is that this card is worth NOTHING. This experience actually makes me thankful to legit grading companies like PSA and others for maintaining integrity. This is a data point for me to get better as an investor and businessperson, and collector of course. This is also a valuable piece of content I can share with you all. And with my first ever real grading submission a complete disaster, there's nowhere to go but up for me!!!! Do not buy anything ever that says GEM GRADING on it, and don't ever assume that just because one company has graded a card high, that a cross-grading to PSA will result in a desirable outcome.

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When I first got back into The Hobby in early January of 2021, I really didn't know I'd be where I am today. I've launched an eCommerce membership-based website now that focuses as much on families having fun with cards as it does on serious investors and flippers getting what they need also.

I'll admit, early on, I was focused on making a buck doing what I love. Now, I'm more focused on just doing what I love.

Case in point, ripping packs with my kids. The NBA Stickers & Cards Collection is the perfect mix of family fun and potential reward from a monetary standpoint.

It features premier rare rookie cards and stickers of the top guys like LaMelo Ball, Anthony Edwards and James Wiseman.

In addition, ballers with serious potential, like Obi Toppin, Patrick Williams, Devin Vassell and more have rookie and draft stickers and official "RC" cards that standout in the collection.

The NBA Stickers & Cards Collection also has really cool inserts and parallels like shiny holo stickers of the top players from each team, new Fathead stickers of the top players from each team, All-Star stickers, team holo logos and several Logoman Puzzle-piece stickers.

There's also regular season highlights and playoff highlights featuring the top players from each team. And, let's not forget, for the kids who want to collect the whole set, the sticker album itself. It's like a magazine, binder and checklist all-in-one.

When I first started acquiring the sealed boxes and packs of the NBA Stickers & Cards Collection, my thought was that I'd keep them all sealed and sell them at NoOffseason.com for a mark-up, since they sold out pretty quickly online at PaniniAmerica.net.

Living in Spain, I can still get them at retail, and online at Panini's Spanish Website.

While I still have several sealed boxes and packs available for purchase, I have to say, I've had more fun than imagined ripping packs with my son and daughter, which is why I wanted to share this video with you so you can see what this collection is like and who we've pulled over the last few weeks.

This compilation video features some cards that are now available on our NBA page here.

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On our recent family vacation to Barcelona, Spain, my kids and I picked up some packs we've always wanted to rip together - the Topps 2020-21 UEFA Champions League Sticker Collection. They're not available everywhere in Europe, and are very hard to find in the United States, so we're selling some on our website. The Topps 2020-21 UEFA Champions League Sticker Collection is super fun to rip. In each pack there are 10 stickers, including one oversized sticker that is more often than not a Rising Star shiny holo. The ultimate for any soccer fan, this collection features the top players from La Liga, The Premier League, Bundesliga, and the Italian and French leagues. You have a chance to get everyone from Harry Kane to Mbappe, Messi, Fati and Ronaldo. Comment below if you want to hear a funny story about how we bought these packs! Happy Collecting!

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The Proof Is In The Data. It's now officially recommended that you submit your cards to SGC during the PSA shutdown. Their short term and long term value will not only be fine; it may be amazing. After spending January - March of 2021 researching graded card data on the market, I was shocked to find how quickly and drastically things have changed in just a few months. SGC has come back strong, scaling and proving their ability to provide top notch customer service, turn around times and competitive pricing. But let's be honest, that's NOT enough for us competitive sports card collectors to give in and abandon our trusted industry leader, PSA. We need to see some real data that compares the sales prices of SGC graded cards against their PSA equivalents. In this episode of Sports Card Strategy, I do a shallow - but deep enough dive - into three relevant cards with both PSA and SGC sales data. Thanks to Sports Card Investor and Starstock, I was able to find some super interesting takeways that may shock you. I'd love it if you watch and comment! Happy Collecting!

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Dapper Labs has done an amazing job removing the barrier to entry for NFTs. Normally, you'd have to get an Etherium Wallet, convert your FIAT currency into ETH (Ether), then remember how much the conversion is for each digital collectible you buy so you can keep track of how much you're actually acquiring it for. But thanks to Dapper Labs, sports card collectors can easily flex into NFTs by acquiring TopShot moments using their regular bank accounts and credit cards. You can even sell your digital NBA TopShot NFT trading cards on the marketplace after picking them out of packs like I do in this video. But even more special, Dapper is making an upcoming release for new collectors only. A requirement for Release 37 on May 28, 2021, is that you can't have purchased more than 2 packs in order to get in on it. While I was bummed to miss Release 37, I ultimately think it's the right thing for Dapper and the NBA to do, to ensure the long term health and accessibility of the digital trading card sector. Living in Spain, not really having a reliable US Mailing Address at the moment - NBA TopShot Moments have become a way for my family and I to stay involved in something other than La Liga physical cards and stickers. Now, to the pack reveal. Spoiler alert, in this reveal of my Base Set Series 2 Release 36, I pull a low-serial number Trae Young, a Rookie Minting of Onyeka Okungwu, a teammate of Young's who was the sixth overall pick in 2020, and Jarrett Allen - an underwhelming serial number but a player who is potentially going to play this summer for the USA Olympic Basketball team. All-in-all, an amazingly fun investment for only $9.

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When I first got back into The Hobby of sports card collecting back in January 2021 after a 30 year hiatus, I didn't really expect my kids to be interested in joining me for the journey. But, I'm lucky that they have becomg super interested - especially in that one activity we all treasured as kids - RIPPING PACKS! So I've decided that this could be a regular thing at NoOffseason.com, but we'll see. In this video, my kids open up several packs of Panini Stickers, some very desirable, and others not so desirable. The hot rips include NBA Stickers and Cards Collection, and La Liga 2020-21 Este Collecciones Stickers. Even the Marvel 80th Anniversary collection of stickers is pretty sweet. Then, there's the family inside joke - The Disney Incredibles Stickers. I'd love your thoughts in the comments on our pulls, and on if you rip packs with your kids - how does it go? :) Happy Collecting!

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My first several months of getting back into the hobby, I had no strategy for what cards to buy. Nevermind which cards to sell or hold - I could only think of acquiring cards. And I know most of you out there are the exact same. That's great! That's why they call it "The Hobby." You should be buying cards. But I think it's important to have a strategy as to which ones you're buying and why. Using data from Starstock (I have no partnership with them - they definitely have no idea who I am as of this publishing date), I have been able to start to determine which players, which cards, and which grades of cards (including from which grading companies) I should buy, try to sell, or hold if I already own. Using two players that I'm extremely high on right now, Angels P/DH Shohei Ohtani and Knicks PG RJ Barrett - I break down data from Starstock. I love that Starstock shows you how many total cards they have in their vault, and how many of them are listed for sale. In general, the sports card strategy principle is - the lower the percentage of a player's cards for sale, the more valuable the collectors see the player's cards being long term. Breaking that down further, on a per card basis, you can look at say Shohei Ohtani's 2018 Topps Chrome Rookie vs. his 2018 Topps Update Rookie and contrast the percentages. It may be that all Ohtani cards are mostly being held; or it may be that only a certain number of them are. With Panini cards for example, you can do your own comparison of Prizm vs. Hoops (or another set). Then, another one I'm fascinated by, is by grade and grading company. So on the Ohtani comparison in this video, I find that his PSA cards are being held, but his SGC cards are being listed for sale. So PSA is still seen by collectors as the more valuable as a long term hold based on this data. The Barrett data comparison supports the same conclusion, as the PSAs are being held, while the BGS graded Barretts are being listed. I hope this content helps you in crafting your own data-based sports card strategy. I'd love your thoughts in the comments. Happy Collecting!

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In this NBA TopShot pack reveal, I get the equivalent of an NBA TopShot "rookie card," which I'll explain, my favorite current player, and a totally forgotten about man in the NBA. Now, I'm no certified baller, so please don't be intimidated at all by my pack reveals if you're just getting into NBA TopShot and trying to figure out how buying these moments are different from simply watching the highlights on YouTube.

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I found my old sports card collection on January 4, 2021, and after a couple hours of Google'ing prices, I immediately knew I wanted to have about 200 cards graded by PSA. After a month of organization and research, I made 6 submissions on February 21, 2021 - five cross gradings and one bulk submission of 178 cards - modern vintage NBA, NFL and MLB. After 3 weeks with no confirmation of receipt of the packages, I was having heart attacks every hour, on the hour. But then, in early March, I - like many of you - got an email blast from PSA President Steve Sloan stating that they had so many submissions that they couldn't even get to their PO Box to sort through them all and get them into their warehouse. A few days after that, I started getting official confirmations from PSA that each of my 6 boxes had been received. Whew. But then they doubled their prices. And then in April they stopped taking submissions. By this time I was fully back in the hobby and had acquired about another 200 modern cards that I wanted to send in for grading right away. I was a bit disappointed, but on the bright side expected my earlier submissions to speed up, and they have! As you can see in this video, my bulk submission is in Research and ID, and my cross gradings are now all in Grading! I'm anticipating getting my Michael Jordans, Scottie Pippen Rookie, Reggie Miller Rookie, Dennis Rodman Rookie and Kobe Bryant Rookie back before PSA opens back up again on or before July 1. Let's go! Happy Collecting!

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What is an NBA TopShot Moment? How do I get an NBA TopShot Pack? What is NBA TopShot Collectors Score? How do I price an NBA TopShot Moment? These questions are answered in this video, as I reveal my most recent pack, talk about why I can't purchase a from an upcoming NBA TopShot Drop due to a low collectors score, and how I decided to price an NBA TopShot moment that I open in this pack!

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I'm excited about the first real NBA rookie cards and stickers collection since Fleer 1986, 1987, 1988, 1989 and 1990 cards and stickers. Living in Europe, have been able acquire sealed wax boxes and packs of the Panini NBA Sticker and Card Collection - of course available at NoOffseason.com - https://nooffseason.com/product/2020-... I've also acquired a couple lots of LaMelo Ball rookie stickers and cards as well as Anthony Edwards rookie stickers and cards. They are already selling on eBay for as much or more in some cases as ungraded versions of the Donruss Rated Rookies and NBA Hoops Rookies for the same players. I believe the 2020-21 Panini NBA Stickers and Cards Collection is a sleeper value pick to rise over time as Ball, Edwards and fellow rookies James Wiseman, Obi Toppin and more each have an official RC card, and two special insert rookie stickers in this collection. I can't think of any other really valuable NBA rookie stickers, can you? Wink, wink. Don't sleep on stickers peeps. Happy Collecting!

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ATTENTION: This is NOT financial advice, but I just want to give you some information and inform you of my position. When I found out that Topps was going public, my "spidy senses" went off big time. There's going to be a chance that card collectors and hobbyists can actually OWN a piece of one of the best all-time sports card companies, Topps? "Count me in," I thought. Then, as I was doing research about an IPO date (Initial Public Offering), I couldn't find any information on WHEN I could buy Topps stock. This was probably a good thing, because as I explain in this video, I hate the stock market. I know NOTHING about it. I've never bought a stock in my life. I happily keep all of my money in my family's money market account. I'm just conservative with my money like that. And that's an understatement. With the exception of investing in Sports Cards, I basically have no investments. I explain in this episode a little bit about how I already bought Topps shares, before the shares are officially pieces of the Topps company.

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I've been seeing things recently that lead me to believe PSA will actually re-open their grading submissions earlier than July 1, 2021. As we all know, PSA raised their prices in March - wait, I mean DOUBLED their prices in March, then shut down all grading submission levels except for the $300 per card level in April, stating that if all goes well, they plan to re-open July 1. What has ensued has been proven progress on the processing side of the house: my five orders (four cross grades and one bulk submission of 178 cards) have moved along into the Research and ID and even Grading Phase in early May. Also, SGC recently announced that they are lowering their prices back down to $25-$30 per card from $75. This, along with PSAs recent hires, changes in leadership, and acquisition of Gemamint, lead me to believe there's a very solid chance that PSA can re-open even prior to their July 1 target date. After all, don't all good client service companies like to under promise and over-deliver? Let me know your thoughts in the comments below. Happy Collecting.

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How To Avoid This Michael Jordan Rookie Card Scam (Beckett Authentic Altered). Ah, The Michael Jordan 1986 Fleer Rookie Fakes. There are a ridiculous amount of them. Just Google “how to spot a fake Michael Jordan rookie.” Now, scams come in multiple shapes and sizes related to these fake cards. One easy scam is when people list this card ungraded on Facebook Marketplace for somewhere between $50 and $500. The ungraded nature of the card makes it hard to determine whether it’s an authentic original, altered, or straight up copy of the card. The temptation is to buy it, submit it to PSA, and get a slabbed grade of anything over a 4, which gives it immediate HUGE resale value. The thing to really look out for though, is the Beckett Slabbed Authentic Altered version of this, and other cards. This leads me to my major scam alert. This is a bit more complicated. First, you have to understand Cross Grading. Cross Grading is a service that all of the major grading companies offer. The easiest way to explain it is - if I have a Gem Mint 10 from SGC, and it’s value is $150, but the PSA 10 value of the same card is $500, I can send my SGC slabbed card to PSA and for a $50 Cross Grading fee, PSA will break the SGC slab, grade it, and slab it. The strategy here is that if SGC graded it a 10 already, it has a higher probability of being graded a 10 by PSA than an ungraded card. So instead of selling it for $150, I can increase my profit margin by 100% to $300 by trying to turn it into a PSA 10. Now to the scam. When a card has been altered (corners trimmed to appear sharper or rebacked, etc.) it has no value. None. But, different grading companies do different things with these kinds of cards. For example, you can still send it into BGS (Beckett Grading Services) and they will slab it in a professional slab, without a grade, with the words “AUTHENTIC ALTERED” on it. Now, picture a listing on Facebook Marketplace or Etsy that is selling a card like the `86 Fleer Michael Jordan for example, that is slabbed and says AUTHENTIC ALTERED, say for $4,200, like in this video. Different then that ungraded version, right? You’d initially think, WOW! an authentic slabbed Jordan rookie that I could send into PSA for cross-grading, which is likely to be a 6 or better, and all of the sudden be worth $15k or more. The problem is that Beckett slabs altered cards in this manner, but PSA doesn’t. PSA would receive this card and immediately break the slab, and send it back in a penny saver with a sticker on it that says “altered.” OUCH. This card is worth NOTHING! You’re out $4,200 and you own a card nobody wants to touch.

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I got an email today that I sold an NBA TopShot Moment! But did I list it for enough money? Maybe I got ripped off? Maybe I listed it for two little. Oh no! And it was one I really liked, a Damian Lillard game-winning fade-away triple at the buzzer! Nah, calm down, this was a serial number 23,000+ out of a base set series 2 35,000+ common moment. Plus, I opened it from a $9 pack of three moments, which means I only "spent" $3 on the moment. It sold for $24, which means I made $19, and the way I look at it is NBA TopShot "paid me" twice the amount of the pack to have quite a bit of fun. I feel great about it, because the lowest listing is still $24, and there are thousands of the same moment with even better serial numbers listed for $40 or less, so if I really miss owning this moment I can go back and get it for a low price. But I really would rather keep my $19 in my Dapper wallet - even though it could take six weeks to transfer it into ETH or USD (according to the email I got from NBA TopShot). This, to me, is where collectors can get real enjoyment out of NBA TopShot, not from listing their moments for $250,000 or even four-figures, like some of the jokesters I show in the video above. I get it, we all want to "cash-in" on NFTs, but the real way to do it on NBA TopShot is to be strategic about it. Buy packs, or buy moments that you like (for low prices), and list them in the marketplace to see what happens. That's what I did. https://nooffseason.com/what-is-nba-t... And I'm really happy collecting. I hope you are too. I'd love to know your thoughts in the comments.

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It's time to break some sold out Panini Wax! Well, technically that's true. On this episode of Happy Collecting, my kids and I break out the cards I've acquired here in Spain over the last four months (not including the cards I've purchased and had shipped to my Tennessee address). We cover the Panini NBA Stickers and Cards Collection, as well as uncover the "Are My MegaCracks Series 2?" mystery. Highlights: NBA Stickers and Cards come with 5 stickers and 1 card per pack. The card sticks to the inside of the packs, but always comes out in good condition and I rather like the cards themselves. There are the rookies you'd think there would be in the collection - LaMelo Ball, Anthony Edwards, James Wisman, Obi Toppin and more. Check out who we got! Panini MegaCracks Series 1 features the Ansu Fati second year card, which is pretty valuable on it's own, and other stars like Joao Felix and Messi. But Panini MegaCracks Series 2 features the Pedri rookie. The problem is, Panini Espana labeled both the Series 1 and Series 2 MegaCracks boxes the EXACT SAME. If somebody tries to sell you sealed MGK series 2, the reality is they don't really know if it's series 1 or series 2. My take is: it doesn't matter. If you want to try to get a Pedri rookie, buy them. Seriously. It's the same concept as not knowing whose cards are in the packs. When breaking wax, you never know what you're going to get, so stop working about the packaging and just buy the cards! Of course, we think ours is Series 2. In the video I explain why. Happy Collecting!

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Know a dad that's hard to buy for? Is your dad hard to buy for? Maybe he loves sports. If he just found his old sports card collection, or even just appreciates sports cards as art, this list is for you! Let's not waste any time. Here are the top five sports card related Father's Day Gift Ideas of 2021

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NBA TopShot is the brainchild of the NBA and Dapper Labs. In short, TopShot is a marketplace for digital NFT collectibles in the form of NBA game highlights called "moments." The best way to think about these "moments," is as digital trading cards. Just go to NBATopShot.com and you'll see what I mean. There are sets and subsets (referred to as parallels - when we were little we called them "special cards"). There's Series 1 and Series 2, and debuts (useful for players who have been injured and haven't debuted in the league yet. You can buy digital "packs," but only during "drops" which are freaking hard for busy working dads and husbands to make happen, but I finally got one! There's also a marketplace where you can easily list your moments for sale. In this video, I review my most recent pack, and analyze what I like and don't like about the moments I pulled. I also show how easy it is to list your moments for sale in the marketplace.

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Of course I'm super high on Trevor Lawrence rookie cards, Zach Wilson rookie cards, Trey Lance rookie cards and Justin Fields rookie cards, and I've pre-ordered several of them from Panini, Leaf / Pro Set and I even scored the recent Trevor Lawrence Exclusive Topps Set from Topps.com, but I'm here to tell you about the top sleeper sports cards from the 2021 NFL Draft.

To understand the concept of what a "sleeper" is, you have to understand fantasy sports. NoOffseason.com was a fantasy football website from 2006-2011, where I wrote 3-5 times a day about how to win your dynasty fantasy football leagues. In many respects, collecting NFL cards is very similar to trying to plan out a dynasty fantasy football roster.

Because I wrote more than 5,000 dynasty fantasy football articles in my 20s, you can imagine as I approach 40, there's some irony here, but also a ton of passion.

I digress.

A "sleeper," for those of you who don't know, is a bit of a long shot. A guy you predict will rise in performance and/or value - and the OR is very important here - over the next three to six months.

You see, in Sports Cards, much like dynasty fantasy football, a player's perceived future opportunity for performance is equally as important as his actually on the field play.

So, even if a player doesn't perform well (or hasn't played in a game yet), their perceived opportunity for future performance results in their VALUE.

The following players are the less obvious choices to have a solid VALUE increase in their sports cards as a result of the 2021 NFL Draft.

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If you're heading into your 40s and interested in Sports Cards, this is for you. If you collect or flip Sports Cards but were born after 1985, this article is NOT for you. You won't relate to this content. You didn't grow up the way we did and quite frankly, are unlikely to have any of the perspective I'm about to drop here. Shocked? I meant that. My content really is only for dudes that are approaching 40 or already in their forties, and are trying to get back into collecting sports cards. I know exactly who my audience is, because I'm a member. I, like you, have collected cards since the late 1980s with a HUGE break between ages 12 and 38 (with the exception of short stints with my kids). Now that we've lost the punk 19 year-old college "bruhs," we can be real. We just found our card collections, and we're definitely in a bit of shock how things have changed. And we're starving to once again find joy and fulfillment in collecting sports cards. As I've elaborated at length in my recent book released on Amazon available here... http://nooffseason.com/book

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Dude, I don't care if you're already judging me for the title of this. Yes, I buy sports cards on Etsy. 🙂 I'm all about any place where you can find undervalued or even reasonably priced sports cards, especially those that are already slabbed by PSA. Which is why I've been super cautious recently with listings I've seen from Etsy sellers specifically listing well known modern vintage cards like the 1986 Fleer Michael Jordan Rookie and the 1996 Topps Kobe Bryant Rookie in PSA 10 for less than $1,000 USD. At first, these listings made my heart beat almost as fast as the first time I kissed my wife. Then, I remembered that when things seem too good to be true, they typically are. But before I walked away, I did some research. First, I Google'd "Etsy Sports Card Scams," but couldn't find anything. Then, I researched Etsy's buyer protection policy, but couldn't find much that made me feel good about risking my hard earned money on a potential scam.

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I grew up in Detroit, and eventually moved to Nashville, but ended up in Spain in 2018 with my family. Valencia, Spain - to be exact.

When my son started in public Spanish school, within the first week, there were reps from Panini outside of the schools passing out packets of 1 EURO cards for free.

The set they were passing out was Panini Adrenalyn. Soccer Cards, called "cromos de futbol" in Spain, are definitely popular in Europe, but aren't exactly flying off shelves like they do in the United States. Basically, they're readily available.

From Panini's premier set in Spain called Megacracks (MGK) to Sticker Collections like Este Colleciones (both of which I'll cover in future blogs) to Adrenalyn, the popularity is strong, but the availability is also solid.

There aren't card shops; you definitely have to hunt them down at your local random souvenir shop or cigarette store, but it's possible to find packs in retail stores, and also online.

It turns out Panini's grassroots school kid freebees were genius marketing moves three years ago, because now in 2021, Adrenalyn's popularity is solid.

Adrenalyn La Liga has a base set, nicely and clearly organized by team. There are different levels of special cards, from Rookies, called Nueva Fichajes and Actualizaciones, to Limited Editions (Edicion Limitadas), Idolos, Entrenadors (Coaches) to the premium cards like SuperCracks (SuperStars) and the sought after Balon de Oro (Gold Ball).

In short, Panini Adrenalyn La Liga reminds me of NBA Hoops 1990 and Fleer 1990 Basketball cards, where there was a set for each team, numbered by player, and there were also clear sets of special cards with a checklist.

The difference with all Panini Adrenalyn sets - not just La Liga, but also Premier League, etc. - is that they double as a Trading Card Game, explained online here (right click and translate to English). 🙂

Euro Soccer cards by Panini do a great job of introducing both the ability of collecting the whole set (featuring actual binders to keep your sets in) AND playing the online game (by publishing a magazine that explains the game called Jugon - and yes, it comes with cards).

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So you want to sell your sports cards? Or at least understand what they're worth?

The best way to sell a sports card is to first create an accurate sales comp, then of course make your listing look good. In this post, we'll be primarily focused on the former.

Although technically I've been collecting Sports Cards since I was 8 years old, I really only collected heavily from 1989-1994, then paused big time until early 2021.

After getting back into what many call "The Hobby," I realized that "The Hobby" is actually dead, and what we're living in now is a world of Competitive Sports Card Collecting, which, quite frankly suits the forty year old version of me better than trying to put together sets like the 8 year old version of me did more than 30 years go.

Why? Because collecting competitively combines predictions related to player success, grading company values, market demand vs. supply along with vintage vs. current, set type and more.

All of the variables are super fun, which leads me to the topic of how to establish sales comps for each of the sports cards you're looking to buy, hold or sell.

Establishing sales comps are important for two main reasons:

If you want to sell your cards, offering them for fair market value is essential
It's important to know what your cards are actually worth

Collectors and investors know what cards are going for and follow popular cards closely, so it's nearly impossible to move frequently sold cards for much more than their recent sales comps on eBay, which we'll get to in a second.

But the harder part is establishing a sales comp for a less frequently sold card. While it's fun to think you can just make up your own prices for those (which technically you can), there is math to figuring out what the sales comp would project to be, and it's pretty firm. If you want to sell cards that don't have sales comps, this article will help walk you through that math.

But first, let's cover the basic way to find sales comps on eBay.

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Competitive Sports Card Collecting is like Fantasy Sports mixed with the Stock Market, mixed with Sports Betting...with Entrepreneur-flavored sprinkles on top. It's all about skill, pride and bragging rights. It's filled with failures disguised as learning experiences; and losses that ultimately help your long-term winning percentage. And the best part is, it doesn't at all need to be about high stakes or big money. In fact, it should be a stress-free experience that doesn't put your family in a bad financial position, ever. Whether you just found your old sports card collection and are feeling some juices flowing, or you're a seasoned card flipper or big money long-term investor, I'm going to introduce a new concept that I believe appeals to every sports card fanatic - Competitive Sports Card Collecting. “Competitively” collecting cards makes life more fun. Just like Fantasy Sports, I want to make sports related predictions that come true, so I can feel good about myself, accomplish “something,” and yes, brag to some of my closest family members and friends about it. NoOffseason.com used to be a fantasy football website where I’d make predictions about which players would breakout, and which would suck. Every Monday during the NFL season from 2006-2012 I’d write a column called “WE WERE RIGHT ABOUT...WE WERE WRONG ABOUT.” I’d simply jock myself for my correct predictions, and laugh at myself for my incorrect ones. I’m not sure if the readers liked it, but I loved it. This is the main reason why I’ve decided to continue to collect sports cards into my 40s. It’s fantasy sports on steroids, to use my earlier example. And, oh by the way, you also have the cards.

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In this short, three minute video, I reveal the best SEO Tip ever! It's not super complicated. You just need to have your site verified with Google Search Console first. More on that here - https://datadriven.design/?s=google+search+console - Then, you need to log into Google with the account you verified your site with, and make a search for the keyword you want to optimize your site for. Scroll down under the ads, and you'll see what I see in this video: data on how your site is performing for this query, and links to click that take you to Google's tips on how to improve your site for SEO, related to the phrase you searched for. Guys, this is what paid tools that aren't affiliated with Google do. Instead, use Google's free version. I'm a big fan of listening to what Google says to do to improve your site's SEO. That's why I think this short hack is the best SEO tip ever, especially for small businesses with limited resources.

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If you're looking to make your WordPress website more professional by giving your visitors the ability to make one-time or recurring payments via Stripe instead of PayPal, WP Simple Pay is a great solution for you. This covers how to acquire, install and configure WP Simple Pay to make your WordPress website have the ability to sell memberships, take donations and more.

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Are you having issues with your WordPress website URLs redirecting to the wrong pages? I may have a simple solution for you. I've used a plug-in called Redirection for almost 10 years now when I build WordPress sites. Its main purpose is to implement 301 redirects when redesigning websites. This is so that when an old website has a URL like mywebsite.com/contact-us and we change the new website's page to mywebsite.com/contact, we can make the old URL go to the right place. We perform at least 10-150 redirects on every site we redesign and relaunch. In short, we're making sure that there is no lost traffic due to broken links during the relaunch. Redirection also has an awesome new-ish feature that automatically creates redirects for you if you ever change the URL slug on a page or post. This is awesome, because it's making sure you don't break your own links. But recently I got myself into a situation where I accidentally created a duplicate page, renamed my duplicate page the same as a page I had already created. I then deleted the earlier page and changed the slug of the newer one to the URL slug of the older one. This created a redirect loop that wouldn't allow me to view the page I wanted until I figured out how to delete the redirect that Redirection created for me automatically when this happened. I spent about 15-20 minutes scratching my head until I finally figured it out. This video explains. I hope it helps!

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Sometimes the data leads you to put an exit intent pop-up on your website to collect email addresses from visits as they intend to leave your site. But what should you put on it? I prefer to allow the data to drive that as well. This video shows how you can use a plug-in called Bloom by Elegant Themes to create variants of your pop-up to increase your conversion rate.

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There is now an easy, turnkey way to literally put your WordPress website's content on Alexa and Google Assistant. This opens up your website to a whole new rapidly growing audience of more than 500 million people using voice assistants on a daily basis to get information. You want your website to rank high on Google, so why wouldn't you want it to also rank high on Alexa and Google Assistant for voice search? Also, don't you want to offer better accessibility options for your visually impaired audience? This is one great way to do so. The Voice Designer WordPress Plug-in, available at https://thevoicedesigner.com makes it super easy to voice-activate your WordPress Website for Alexa and Google Assistant. This video shows you exactly how to build an Alexa Skill and Google Action from the backend of your WordPress website, test it on your device, then deploy it live to promote your business.

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So you've uploaded a new featured image and published your awesome blog post, but there's one small problem, right? The beautiful featured image you've loaded in isn't showing on your blog page. In fact, some other, older image you posted as a featured image in a different blog post is showing in it's place! What's up with that? This is not random. There is a simple explanation for it. As I show in this video, you have named both images the same thing, resulting in an identical image URL in the media gallery. Your WordPress website is simply confused and is defaulting to the old one. 1. Fix it easily by simply renaming your original image to something different, preferably SEO friendly, and re-upload it in the featured image slot. 2. Delete the first one with the duplicate name. Keeping unnecessary, unused images in your media gallery will slow down your site speed load time, and over time, could negatively affect SEO. For more free WordPress tips, visit https://datadriven.design or https://thewordpressshow.com. To do business with me, email me directly at paul@datadriven.design Thanks and have a great day!

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There are many ways to customize the search functionality on your WordPress website. There are plug-ins that help you control what's shown and what's not shown in the results. There are also easy changes you can make to your functions.php files. But most of these methods focus on global changes, like what categories or custom post types to include or exclude from your search results. Or what the global settings of the search results pages should say or look like. The Search Exclude plug-in, however, gives users an easy way to - on a page-by-page or post-by-post basis - decide which pages or posts you want to exclude from search results.

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Oh no! I just made a HUGE mistake on one of my WordPress pages! My content is gone! I know there's something called Revisions, but after the update to Gutenberg (anything after WP 5.0), it's NOT THERE ANYMORE! Help! What do I do????? No worries.

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How do I export my all of the files from my WordPress website? That's a question you may be asking yourself if you're redesigning your site into a new WordPress theme/install. Export Media Gallery is a great plug-in that I recommend using. This video shows you the ins and outs and considerations, as well as the step-by-step process.

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Are you using BuddyPress (a free version of BuddyBoss, basically) to build a social media type community site using WordPress? If so, you're pretty smart. But you may be getting discouraged on your "Activity Feed" page by the actually community activity feed not loading. Are you just stuck on a screen that says "Loading Community Updates?" But you are seeing them on the Member Profile Page Activity Tab! What gives? This shows you how to fix it and keep those community updates flowing on the Activity Feed page.

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How Can You Customize Your WooCommerce Store's Email Messages? Don't worry, it's not as complicated as you might think. Yes, you can get a developer to do it for you, but there's also a way to get it done with virtually no technical knowledge required - and that's the way I prefer for small business owners to handle things. There's one easy way in WordPress to go into WooCommerce Settings and click the Email tab. This helps you both style the global settings of your emails, including the header design, footer message, and from name and email address. You can also easily manage who receives what type of email message, as you may have one person handling failed others, another handling completed orders, etc. But, you may also be struggling to find how to customize the body text and product grid of your WooCommerce email messages and customer notifications. My recommendation for this is to use the Email Customizer Pro Plug-in for WooCommerce. I do not get paid or compensated in any way for these recommendations - https://woocommerce.com/products/emai... For more WooCommerce help, dedicated support and tutorials on how to build and design your own eCommerce site in WordPress with no technical knowledge required, please visit https://WooCommerceUniversity.com.

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SHOW LESSThe proof is in the data. All WooCommerce store owners need to be thinking about how they can optimize their eCommerce store for mobile experience and mobile marketing. Mobile web traffic share continues to climb across the board (in all verticals) by about 5-10% annually. When Gary Vaynerchuk launched WineText.com in 2020 (a sophisticated yet easy way to sign up and authorize your Credit Card to purchase wine via iMessage and SMS), I immediately thought that What's App (far more used across the world than SMS), would be next. Sure enough, FME Add-ons launched Order on What's App for WooCommerce - https://woocommerce.com/products/order-on-whatsapp-for-woocommerce/ This WooCommerce Add-on does the following: Takes orders directly from your WhatsApp account Allows WhatsApp orders on various pages Applies the facility on specific products or categories Adds custom text to your WhatsApp button Allows store owners to enter their business WhatsApp number Enables an extension on simple & variable products Enables Whatsapp option on checkout page Has an option to hide Add to cart button on product & shop page Has a "Customize order on Whats App" button Has an option to hide Whats App button on desktop I review it more in this video and at https://WooCommerceUniversity.com

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This solves a decade old question by WordPress website owners and bloggers. How do I change my website's primary domain name without affecting my Google Search Engine Ranking? Many bloggers and content creators have hundreds and even thousands of blogs that they'd completely lose backlinks for and SEO value for if they don't do this properly. In my video, I give a couple different examples of websitea.com wanting to change to websiteb.com but implement proper 301 redirects. Things you'll need: 1. WPEngine webhosting. 2. The WPEngine Redirect Rules - https://wpengine.com/support/regex/#R...3. The ability to change your A Record and CNAME for both domains 4. Google Search Console Access

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Recently I've published WordPress shows about how to use Yoast SEO to optimize your WordPress Website, and how to implement Schema on your WooCommerce Product pages. Well, now I'm taking it another step further and explaining how to further optimize your WooCommerce Products for SEO using Yoast. Yoast has a plug-in specifically for WooCommerce SEO that adds valuable product information and rich snippets such as price and stock, and sends it to the search engines and even social media posts. This video explains more.

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I've long told Small Business Owners that they are subject matter experts at various areas of their own business. I've elaborated saying that they need to make content 365 days a year about their subject matter expertise. When they roll their eyes at me and tell me that what they know about isn't interesting enough to make content out of, I reply "well, if people are paying for your services and keeping you in business, it must be interesting enough." Business owners who don't create content on a daily basis expect immediate return on investment from their posts, and that's just not how it works. Case in point, when you think of your blog and content creation strategy like a PR person, you will win. I've recently experienced multiple examples of this, one with a client getting on CNBC after a website redesign, SEO overhaul and content posting frequency increase by 10x over 9 months, and another, just recently when I was featured in Fast Company and on CBS 10 Tampa for an article I wrote THREE YEARS EARLIER!

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The best way to optimize your WordPress Website for Organic Search (SEO) on Google is to use a plug-in called Yoast SEO. Yoast gives WordPress non-technical content managers the ability to add SEO Titles (also known as Search Engine Titles), Meta Descriptions to each page and score them against focus keywords. Yoast makes suggestions to the WordPress admin on how to improve the SEO optimization of each page, post and custom post type. Yoast also creates an XML sitemap for all WordPress sites, that can easily be submitted to Google Search Console and Bing Webmaster Tools. Speaking of those platforms, Yoast SEO also gives content mangers the ability to add the code needed to verify your website on each platform. Yoast has other features like Social Media open graph settings and even Schema, which I explain in this video. There's also a paid extension for Local SEO.

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Gravity Forms is far and away the best way to build forms into your WordPress site. From simple form management in a drag and drop / no code editor, to custom notifications and confirmations, to dynamic shortcodes making it compatible with any theme, that alone should make Gravity Forms better than its competitors, but there's more. This video explains CRM / email marketing integrations, conditional logic, add-ons and query strings, and that doesn't even begin to mention the loads of feature rich gravity form extensions like WooCommerce product forms, quizzes, legal signatures, buildable PDFs and more. Gravity Forms is not only the best forms plug-in for WordPress but truly is one of the most scalable plug-ins overall as well.

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Okay, business owners, it's time to start thinking about building a website that allows you to show your availability for bookings, and allow your customers to make reserve slots, pay online, and manage their own reservations themselves. You don't have the staff you used to anymore, and you need to be able to set it and forget it, and this means making sure your customers are able to cancel, change time slots, re-book, etc. via your website all on their own. This video shows you how to use the WooCommerce Bookings plug-in to turn your WordPress WooCommerce store into a reservation management website, and use the WooCommerce Bookings Availability plug-in extension to display your bookable products in nice, elegant Schedule Blocks and Calendar Blocks. This solution is perfect for any business. Hotels, Restaurants, Lawyers, Accountants, Consultants, Fitness Gyms, Yoga Studios, Therapists and other Telehealth Professionals, and virtual versions of any of the above. :)

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Most eCommerce store owners and merchants will agree that their online store needs to be perfectly SEO Optimized in order to have any chance of success. One area that eludes many small business owners with eCommerce stores, whether Shopify or WordPress WooCommerce is getting the Product Structured Data Schema implemented correctly. This show tells you how to add SEO Product Schema Structured Data in WordPress for your WooCommerce Products using the Plug-in WP SEO Structured Data Schema - https://wordpress.org/plugins/wp-seo-structured-data-schema/

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WordPress WooCommerce continues to prove why it's head and shoulders above Shopify, Magento and it's other eCommerce competitors. Time and time again I've been asked by Shopify merchants how they can drive more conversions via traditional digital marketing tactics. Shopify merchants are relying too much on things like Facebook Ads and Google Ads, when traditional blocking and tackling needs to happen first. WooCommerce continues to provide add-ons/extensions (plug-ins) that allow store owners to grow their business organically first, then build on top with ads. 1. Featured WooCommerce Extension #1: Smart Coupons - think of Smart Coupons like digital gift cards, vouchers, discount codes all rolled into one. This is the way to add Gift Cards to your WooCommerce Store. Packed with features that I go over in-depth in this video, the one I think I like most is the ability to add a future gift card automatically along with the purchase of a product. This double-incentivizes your customers by giving them a reason to buy the first time, and a reason to make a return purchase. Another solid feature is the ability to buy and send a gift card to a friend. 2. Featured WooCommerce Extension #2: Follow-Ups. This is a big one. Better than running ad campaigns, add this for $99/year and use it to send thank you messages via Twitter and Email to your customers. Follow-Ups come with their own ability to send coupons, so you wouldn't need #1 and #2, just #2. Follow-ups is like having your own email marketing automation system inside your WordPress site, so you really wouldn't need to mess with Mailchimp, Klaviyo, Constant Contact or Emma, etc. The ability to focus in one platform and keep it simple can help you as a small business owner. 3. Featured WooCommerce Extension #3: Google Product Feed - For organic searches alone, this is huge. Shopify merchants have come to me for years to implement this via a simple add-on in their stores and now WooCommerce has it's own version. Watch the video to see how much organic real estate the Google Product Feed gets in terms of SEO search results, and you need it anyway if you want to run Google Shopping ads, which the data says work better than contextual ads for physical products that ship B2C. Why? Likely because they're visual AND show on the traditional Google SE Results page.

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In this conversation with a friend, I had the opportunity to give an overview of my entire career, starting as an unpaid intern with the Detroit Pistons of the NBA, to building WordPress websites and creating content as a side hustle, to becoming Director of Marketing and Public Relations at Columbia State Community College, to working "in the agency world," in Nashville for several years, before starting Data Driven Design. This is a raw conversation in which I unveil more behind my mission to provide the best WordPress websites for small businesses and why I'm so passionate about it. I also talk a bit about adjustments made during the pandemic in 2020 and my vision for Data Driven Design moving forward as a successful, innovative, remote digital agency.

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Many businesses want to collect simple payments on their website, whether for non-profit donations or for-profit digital services/content or physical goods. WP Simple Pay is a great solution for one-time payments accepted via Stripe as the payment gateway. The free version, however, doesn't include the ability to create recurring subscription forms.

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When I built a WooCommerce Store in 2015, it was a bit complicated to connect my client's account Quickbooks account to the WooCommerce Store and ensure seamless integration. Now, it appears there's a better, easier solution, and it's FREE! Quickbooks Sync for WooCommerce by MyWorks.Software

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As an eCommerce merchant, life can get a bit hectic, and tax zones can complicate things. Not only are there complicated Country and State Tax laws (for US merchants), but depending on your product and location, you may have to take a bunch of different things into account. Your eCommerce platform better be reliable and able to handle your needs. WooCommerce for WordPress has some very simple ways of handling taxes and tax returns. This video shows you to how to: 1. Automate your store tax set up by using a plug-in by Jetpack - https://woocommerce.com/products/tax/ 2. Automate your tax return with a state-by-state breakdown using a plug-in by TaxJar - https://woocommerce.com/products/taxjar/ for WooCommerce.

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I think the number one most missed thing by WordPress developers is properly thinking through and setting up Shipping Zones and Classes. It can be a bit of a headache, unless your store is simply including the price of shipping in each item, and touting "free shipping!" Maybe this is why it's often "forgotten." However, a solid alternative, especially for smaller, start up eCommerce stores, is to set up simple, Flat Rate shipping in WooCommerce. This video shows you how.

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On this episode of The WordPress Show, I show you how to customize your member registration form and profile fields for your members. This is a continuation of "How to Build a Simple Membership Website" - where we went over how you can easily turn your WordPress site into a membership site for free. The add-on covered in this video allows you to go further and add whatever profile fields you want, as well as create a member directory.

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SHOW LESSIt's definitely not as daunting of a task as you might think to turn your simple WordPress site into a basic membership site. Let's say you have different layers of content, and you want to make your site accessible to everyone, but add a "premium content" layer. You can easily do so with a FREE WordPress plug-in called WP Simple Membership. This you through the steps to get up and running, as well as gives you an overview of different functionality that the plug-in has. It automatically creates log-in, registration and password reset pages for you, allows you to create different membership levels, allow for free levels or integrate with payment gateways like Stripe and Paypal for premium levels. This is great for content rich sites or virtual event sites like the example in the video. You can protect content at the category, post and page levels, both dynamically or individually. This also shows the different add-ons available to extend the functionality of the plug-in. For those not wanting or needing a more robust solution like MemberPress, Simple Membership is my recommended alternative.

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Small Business Owners are curious about Alexa Skills, but the main question I always get asked is - "how can an Alexa Skill or Flash Briefing actually help me generate leads for my business?" This conversion with Dr. Teri Fisher, host of the "Alexa in Canada" Flash Briefing, walks viewers and listeners through how he grew his audience by building an interactive gamified Alexa Flash Briefing to generate leads for his business. The Proof Is In The Data, his analytics were "off the charts" after he implemented this. Recorded at Project Voice 2020, there is no video, just audio, so enjoy in its podcast form!

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WooCommerce has become the main way to add eCommerce functionality to any WordPress website, but as WooCommerce has evolved, the set-up and installation process has become a bit more cumbersome. Not in a bad way, but in an "I'd really like to skip this and come back later and fill in all this information way"... This leads to the likelihood that WooCommerce won't totally install all the way, and your site might be left without critical pages that WooCommerce automatically creates when you don't skip any parts of the installation process. These pages are "Cart," "Checkout" and "My Account." This video shows you how to restore these pages if the set-up process doesn't finish, or if your pages get accidentally deleted.

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I've been building eCommerce sites using WordPress WooCommerce since 2011, and during that entire time, I've had several business owners looking for a way to customize their store to make it B2B (business to business). What does this mean? Well it essentially means that clients (other businesses couldn't just rock up to the site and see all the products and pricing). First, they'd have to apply to become a member of the site. Then, once their application is approved, they would be able to see various products and pricing depending upon user role (what type of customer they are). WooCommerce B2B is a great plug-in for this. Features include: - Extend the default registration form to accept B2B registrations. - Add a user roles dropdown and extra fields to the default registration form. - Manually review and approve new B2B user registrations. - Enable default registration fields - Hide products and categories based on user roles. - Hide prices and add to cart button - Hide for guest users, specific user roles, or specific products & categories - Option replace “add to cart” button with a “quote” button - Add a mini-quote dropdown and customize quote form fields. - Configure different prices for different user roles - Add customer-specific pricing - Tax-exempt specific customers and user roles - Restrict shipping methods by user roles - Restrict payment methods by user roles

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In this presentation at Project Voice 2020 in Chattanooga, Tennessee, I talk to marketers about why I started educating businesses about Voice Technology. Specifically, Alexa Skills and Google Actions can help businesses become more efficient and effective with their everyday business practices, as well as reach a whole new target audience that are using voice devices over mobile phones and desktop computers. The proof is in the data. As of this writing, more than 500 million people are actively using Alexa and Google Assistant. I started the Nashville Voice Conference in 2019 (https://nashvillevoiceconference.com) and The Voice Event in 2020 (https://thevoiceevent.com) to give businesses owners free resources on how to expand their overall digital presence into voice. The Voice Series (https://thevoiceseries.com) continues this.

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WordPress has several solid was to add Head and Footer code to any website. One way is via Theme Options. Most solid themes have an option to add Head and Footer code by just pasting it in. But many themes don't have this option.

Two of ways to get around this are with plug-ins. One is called Head and Footer Scripts Inserter by Space X Chimp.

Another is called Insert Headers and Footers by WPBeginner.

Recently when a client of mine saw a blank screen while trying to add Google Adsense code into Head and Footer Scripts Inserter, we solved the problem by pivoting over to Insert Headers and Footers.

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Data Driven Design was recently featured as a Top 25 Voice and AI company by Top 25 Today. Here is my recent interview with Keri Roberts where we talk about how Data Driven Design uses Voice Technology to help businesses scale.

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Well, you learn something new every day, even when you've been in the content and SEO game for more than 13 years. Recently, I was banned from Medium for duplicate content. You see, I have posted more than 550 articles on Medium, all of which I'm the original author, but I first had posted all of them on my own website blog at https://datadriven.design. I figured I'd get flagged for this at some point, but pushed forward, because the awareness from Medium articles is pretty solid. I have a new way to go in and let Medium know about the original post, using the Canonical URL option under the Advanced Settings. Apparently, LinkedIn Articles also has this option, so I'll be doing it there as well. Now, I highly recommend that businesses create content daily in the form of video, transcribe into written blogs, extract the audio, post to podcast outlets like Anchor, and then to YouTube, Instagram, LinkedIn, Facebook, Medium and Google My Business. This is a way to post duplicate content, but keep the SEO juice.

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A couple years ago I did a Data Driven Daily Tip on how much SEO juice I was getting by creating original content, normally in the form of a video for YouTube, then taking the audio, using it as a podcast episode, and transcribing it into a written blog, always posting it on my website, https://datadriven.design, as well as LinkedIn and Medium.com. Well, I recently found out I've been banned from Medium, likely for duplicate content. This, after posting more than 500 articles in this way, and benefitting from some SEO juice in the process. I definitely don't regret getting banned from Medium. Here's why: I'm the thought leader and the content creator. I own the content. I have more than 500 pieces of original content each posted in more than 5 places, including Instagram, YouTube, LinkedIn, Facebook, Twitter, my own website and of course, up until now, Medium. As you'll hear in this audio, posting this duplicate content on Medium over the last three years, still benefits me, even while banned.

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Reasons to voice-enable your WordPress Blog/Website:

– More than 500 million active users get their information from Alexa and Google Assistant

– Accessibility (which doesn’t get talked about enough)

– It’s super easy with The Voice Designer WordPress Plug-in

This audio shows you the tactics and strategy to voice-activating your blog content for Alexa and Google Assistant.

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One of the main challenges with Alexa Skills is discoverability. How do you find them? Marketers and business owners are constantly telling me - "hey Paul, all this Alexa Skill stuff is cool and everything, but how do I let people know about it? Does our business have to promote it in order to gain users?" My answer is always, unequivocally YES, you have to promote your Alexa Skills in order to drive user adoption. I've blogged and vlogged at length about how businesses can benefit from Alexa Skills, and Amazon continues to roll out solutions for not only Voice App developers, but also marketers and business owners. The latest was announced at the end of July, 2020, at Alexa Live, and it's called Quick Links. As explained in this video/audio, Quick Links are a way to embed a link to your Alexa Skill in your website, email marketing blasts, social media posts and more, that allows a user to click a button to either launch an Alexa Skill immediately on one of their devices, or send their device a reminder for later to launch a skill.

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WordPress Featured Plug-in: Redirection - how to ensure your website has no broken links! Very helpful tips for WordPress SEO.

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WordPress started as a blogging platform, but now hosts more than 70 million websites, and is the most used content management system (CMS) in the world. It has become one of the top marketing engines, and when integrated properly with other free marketing tools like Mailchimp (an email marketing platform) and WordPress plug-ins like WooCommerce (for eCommerce), your website can become a full business, complete with an integrated marketing CRM and optimized shopping cart with physical and virtual products. This podcast features a WordPress Plug-in, Mailchimp for WooCommerce.

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Voiceflow is an amazing no-code Voice Design tool, that allows Voice UI Designers like myself to author voice apps and deploy them to both Alexa and Google Assistant. However, sometimes, Google Assistant has other plans. :) Recently, Google made some updates and it kind of ruined the process for uploading Voice apps to the Google Actions Console from Voiceflow.

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Keeping your WordPress website fully functional, secure, safe and as speedy as possible is really pretty simple. It’s about keeping an eye on the following 4 things.

-WordPress Core Version Updates

-PHP Version Updates

-Plug-in Compatibility

-Theme Compatibility

Now, most theme developers are on top of any WordPress Core Releases. That’s their main job, other than adding features to their themes. When you see a Theme update from the backend of your WordPress website, it’s your Theme Developer doing one of two things (telling you that their getting ready to be compatible with the next upcoming WP Core version, or telling you that they’ve added new features to the theme that may enhance your experience as a content manager / designer).

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Today I’m very excited to talk to you about how to generate leads via your Alexa Skill or Google Action voice apps.

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Hey everybody, thanks for watching this is a relatively simple tutorial video on how to set up an Amazon Alexa Developer Account. Here we go. The first thing you're going to want to do is visit developer.amazon.com.

So i've typed in developer.amazon.com and you'll see this screen here that says Amazon Developer Services and Technologies.

The next thing you're going to do is click on Amazon Alexa.

Now once you get to the developer.amazon.com Alexa page you're going to click the sign in link, and even though you don't have an account yet, you're still going to want to click the sign in link. And then after you click

the sign in link, you can go down under new to Amazon and click "create your Amazon account."

Now you're in the account creation process for your Amazon Alexa developer account.

So the next thing you're going to do is just simply type in your name and your email address and then create a password.

After you've entered in your name and your email address and your password, you'll click the blue "create your Amazon account" link.

Amazon will always send your email address a verification in the form of a one-time password. They call it an OTP. Go back over into your email account and get your OTP. So you enter in your OTP and click the blue verify button.

Now I have created my Amazon Alexa Developer account and what I'm going to need to do is click the Amazon Alexa logo up in the top left hand corner and then click the blue "get started" button for the Alexa Skills Kit and then it's going to say looking for the developer console sign in here.

Then, it'll take you to your registration screen where you're going to have to complete these last two sections of the account creation process.

You're gonna have to enter in a valid phone number address company name and you don't have to put a customer support email address phone or customer support website in here.

I would recommend that you put in a developer description or company description, as you can go up to four thousand characters so I would recommend that you go ahead and do that. Once you're done, click save and continue it is then going to ask you to read the terms and conditions.

So you scroll through and it is up to you to read it or not read it but you are going to have to scroll all the way down and then click "accept and continue," and now they have created your developer profile successfully.

You can click go to settings now you have an account. You can go ahead and edit the account settings if you want to but you are the administrator of your account and now to start building your Alexa Skill you're gonna hover over the Alexa option in the main navigation which is third from the left and then click Alexa Skills Kit.

Now you are in your Alexa Developer Console. This is what it's going to look like and you can go ahead and click the blue "create skill" button to start to create your Alexa Skill.

Thanks for watching this tutorial video on how to set up an Amazon Alexa developer account!

You should be off and running. If you have any questions please email me at paul@datadriven.design.

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On an earlier podcast ep I was asked to breakdown Google Analytics Funnel Visualization. Here goes. I hope this helps.

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This episode explains that many businesses are able to receive credits from Google Ads due to COVID-19.

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This video shows all WordPress website owners how to update their Tax Zones in WooCommerce. WooCommerce is the best, easiest way to add an eCommerce store to your WordPress website.

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What's the best way to transcribe your audio or video content into blog form for free? How To Pull Transcriptions From YouTube Videos. What's up everybody Paul Hickey here with your data-driven daily tip. Props to one of our data-driven apprentices, TJ, for coming up with the content behind today's data-driven daily tip. TJ just changed my world and saved me a ton of time. This is what it's all about, so if you're like me and you create content every day or very consistently and you create video or audio content and need it to be basically transcribed quickly and accurately, TJ showed me how to do that on YouTube. So I'm showing you now how to get transcriptions from your YouTube video. This saves you a ton of time, and it's free. You can literally make these your blog posts. Underneath the title to the right of the Save button, you can click the ellipses - the three dots - and then click "open transcript" and the transcript opens over on the right-hand side. It'll start with timestamps, and so if you're going to use this as like a blog post, you want to essentially copy all of this and paste it into a Google Doc or a Wordpress website in the HTML editor or something like that. You're going to want to get rid of the timestamps so click toggle timestamps, and then you have nothing in your way, and you'll obviously need to clean up the styling a little bit. But if you're pasting this into a Wordpress blog for example, you click copy and then you can paste it into the HTML editor, you can paste it into Microsoft Word, you can paste it into a Google Doc and then just clean it up. And essentially you have your transcribed blog post from your YouTube video.

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How To Run Instagram Ads To Your Profile. What's up everybody, Paul Hickey here with your data-driven daily tip. So I've shown you before how to create ads on Instagram using Facebook Ads manager, but one question is - how do you create ads on Instagram to drive users to your Instagram profile? That's a little bit different. Let's jump right into it. So in Facebook ads manager, let's just recap, you can run any kind of ad in ads manager. Typically like a traffic ad for, example and you can go and under the placements section and toggle from automatic placements to manual placements and run ads for your business on Instagram. These placements include the Instagram feed, the Instagram explorer feature, and of course Instagram stories. Well what these allow you to do is link to a URL. That's different than running an ad to your profile - your Instagram profile. Let me break this down: so it would be the equivalent of like a Facebook page promotion where you're running a Facebook ad to try to get more likes, right? Instagram, through Facebook Ads manager, doesn't have the ability to run a promotion to get you more Instagram followers, but if you have a business account on Instagram, you will be able to run a promotion of a post. You can promote a post to drive people to your Instagram profile. So let me show you how this works. So you have a post that you want to use as your ad creative. You click promote, and then it says where to send people. Now you can send people to your website, your DM or your profile so I'm gonna select profile and then you can set up audiences within your Instagram app as long as you are a business account just like you can set up audiences in your Facebook Ads manager. So I've done that. Here I'm going to use the small business websites audience and you can set a budget, so you can run a test campaign. $30 over six days. It'll tell you your estimated reach. We love the data behind that. And then you review your promotion, again your destination is your Instagram profile and you can test and see if this gets you more followers!

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First of all, I apologize for the poor audio quality on this video. I thought I had my headphone mic on, but it picked up my computer mic. I was unwilling to record it on this occasion. Sorry. Hopefully you can still get value from this post. I digress. Google Ads is likely far more powerful than you think. :) It used to be about "grabbing the remarketing tag" and putting it on your website, so that you can create an audience of website visitors and target them specifically with ads. And of course, that can still happen, and this video shows you the basic steps to grab the tag and put it on your WordPress website. However, Google Ads Audience Manager just isn't talked about enough in the digital marketing world. Creating remarketing lists is one aspect, while another is simply marketing to custom audiences. For example, you can run ads to affinity groups and interest groups, such as avid marathon runners, readers of mystery novels, adults that buy online courses to further their education, fruit flavored soda drinks and more. This is called a Custom Affinity Audience. And they're managed under Google Audience Manager, the same place that you manage your remarketing audiences. Remarketing audiences are different. For example, you can build an audience of users that have visited your homepage in the last 30 days. That's basic, but can be effective nonetheless. Additionally, you can build an audience of people that have not only visited your homepage, but also clicked on about us, and a specific product and added that product to their cart. And you can do anything in between. What does "create an audience" mean? It means Google tracks the users browser cookies, and when they take the path of one of your custom remarketing audiences, they are entered into a group that you can then run specific ad messaging to on Google and the Google Partner Network. Now, there's also Audience Placements on Google Ads, which I talk about more in this post - https://datadriven.design/how-to-put-your-ads-exactly-where-you-want-them-how-to-use-placements-in-google-ads-data-driven-daily-tip-229/

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There are many reasons for marketers and business owners to share access to their Google Ads account, and now Google Ads has made it easier than ever.

You don’t even really need a Google Ads Manager (formerly Master Client Center) account anymore to safely share access to your account.

You may just want an analyst to take a look for you, but not be able to actually make changes.

Or, you may want to automate an email report to an executive in your company.

And, of course, it’s super common for businesses to hire outside help from freelancers or agencies.

Whatever your reason for sharing access to your Google Ads Account, you can safely do it very easily now.

Just log into your account, then navigate to Tools and Settings in the top right, then in the second column from the right called “Setup” click on Account Access. You’ll see a blue circle with a plus sign in it. Click that.

From there, it’s pretty straightforward to add the email address (it has to be associated with a Google Account) of the person you want to add.

Select the permissions you want them to had, and boom, you’re done.

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Tricky little Facebook Business Manager. Where do the invites go when you try to add someone as an admin to your Facebook Business Page or Facebook Ads Account? Nowhere! This trick helps you invite people, then immediately go add them. Check it out, and happy marketing!

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Every single second of time is super important to small business owners and marketers. I mean, especially with content marketers like me telling people to create multiple pieces of content per day for social media to help grow their audiences. I love this time-saving tip that can be found within the YouTube Studio Channel Settings that allows content creators to essentially pre-load tags, descriptions and other video settings. This way, when you're uploading you're new, awesome video to YouTube, you can change around your description and tags rather than write them from scratch each time. Every second counts, marketers and small business owners!

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As a web developer and digital strategist, I've worked with hundreds of businesses over the last 15 years, and just about every single one has either asked me about Google Ads or paid me to run a campaign for them or show them how to set up a campaign. Up until about 2017 it was super complicated, then Google innovated and started drastically improving a product they called Google Adwords Express. My content archive at Data Driven Design proves I am a HUGE proponent of Google Adwords Express for any kind of small business just dipping their toes into the Digital Marketing waters.

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Business Owners and Marketers, are you struggling trying to find how to create a marketing friendly Facebook URL? You should be able to get a really clean one with your business name in it and not have to use long ones with dashes and numbers and Facebook initially gives you.

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When it comes to Facebook Business Manager, Instagram Business Accounts vs. Personal Accounts and more, there is a lot to know, and a lot of details “under the hood” that Business Owners and Marketers need to be aware of.

At times, it can get very frustrating and overwhelming to try and hook things up correctly between the two platforms.

Particularly, Facebook Business Manager being one of the more convoluted digital marketing tools I’ve ever used. Granted, it is free, so I’m not complaining, but I digress.

The point is that business owners and marketers really only should care / only do care about the following things, which are EXACTLY what this video shows you how to do:

– Be able to connect your Instagram Business Account To Your Facebook Business Manager Account so you can run Instagram Ads via your Facebook Ads account.

– Swap your IG personal account to an Instagram Business Account so that you can advertise via the IG app AND

– Connect IG and FB so that you can post from IG and have it go directly to your Facebook Business Page. This is particularly useful for IGTV video uploads that you can send directly to your Facebook Business Page.

Thanks for reading, watching and listening, and have a great day!

KEEP MARKETING!

Paul Hickey, Founder / CEO / Lead Strategist at Data Driven Design, LLC and founder of Nashville Voice Conference, has created and grown businesses via digital strategy and internet marketing for more than 15 years. His sweet spot is using analytics to design and build websites and grow the audience and revenue of businesses via SEO/Blogging, Google Adwords, Bing Ads, Facebook and Instagram Ads, Social Media Content Marketing, Email Marketing and most recently, Voice App Design and Development – Alexa Skills and Google Actions. The part that he’s most passionate about is quantifying next marketing actions based on real data.

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I've used WordPress for almost 15 years now, and I've never seen the frequency of random "Sorry, That Page Doesn't Exist" errors that I've seen in the last few weeks.

Clients have emailed in one-by-one, after the recent core upgrade to PHP 7.4. Well, at least that's the only correlation I can see between these errors.

I could be wrong on the cause, but I know the fix! And that's the most important thing.

It's definitely not as scary as the error itself. Trust me. It actually only takes a few seconds.

First, go to your WordPress Admin Dashboard and confirm your page(s) weren't deleted.

Then, go to Settings - Permalinks and click Save. That's right. Don't change anything, just click "Save."

Your pages should reappear upon refreshing.

You're welcome. :)

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Hello WordPress Content Managers, Content Marketers and yes, that means you too Business Owners! Are you frustrated by the fact that Facebook, LinkedIn, Twitter and other social media outlets don't always show the correct featured image when you embed/post a link from your WordPress website? Believe me, I've seen some get really messy. Don't worry, I've got the solution for you. First of all, all WordPress website pages and posts have something called the Featured Image. It's located on the far right hand side of the page, as my video explains. If your theme isn't having any issues showing the OG: Image tag (open graph image tag) to Facebook, LinkedIn, Twitter, etc., then your website should be showing exactly what you put in this featured image spot as the embedded image with your social media post. Also, as my video explains, it should be pulling the SEO Title and Meta Description from your Yoast SEO plug-in and showing that as the Title and Description of your post under your featured image as you make your post. If this isn't working, don't worry, the next thing to try is called the "Social" settings in Yoast SEO. As the video above walks you through, you can toggle over to the Social tab in Yoast, and try to put in a Facebook and Twitter Title, Description and Image. What this is trying to do is properly set the OG: image tag in the source code of your WordPress site, overriding the Featured Image setting. However, you may be watching / reading this because you already tried these things! Don't worry. I have a fix. Believe it or not, you need to create a Facebook App for your WordPress site. But it's super easy and quick. Just go into your Yoast SEO Social Settings and click the Facebook Tab. Then go to Developers.Facebook.com and create an app. The video walks you through this step. Once your website cache clears (typically 24 hours depending on which host you use, and faster if you use GoDaddy or WPEngine - each of which give you the ability to clear cache with one click from your WP Admin Dashboard), the OG:image settings should reset. You should then use both the Facebook Sharing Debugger Tool and the LinkedIn Post Inspector Tool to preview what your posts will look like as you embed links from your WordPress website into social media. Just like other updates to your site, it may take some time and refreshing to get the results you want, but once you've gone through this level of troubleshooting and fixed it, you shouldn't have to do it again. Special thanks to some great resources out there that helped me along the way: JOOBI.org and CompeteThemes.com.

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The end of Q1 2020 represents a time not only when the world changed, but business forever changed. All businesses, large and small, were forced to immediately look in the mirror and make very tough business decisions. My business, Data Driven Design, though fully remote for several years, wasn't unaffected. In this podcast, I talk candidly about the decisions I made during March, April and May 2020, from Content Creation, to Employee Hiring/Firing/Management, taking over client projects myself, working directly with clients again, the future of the digital marketing space, and the future of Data Driven Design.

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When I interviewed Julie Davis, director of instructional technology and innovation for Chattanooga Christian School, it was before the tornado damage in Nashville on March 3, 2020 and before the Coronavirus (COVID-19) pandemic began to limit social gatherings of large groups. It was certainly before schools began to close down for the year.

However, after reflecting on this interview, I feel like posting it is the right thing to do, because now, more than ever, if educators can figure out how to use Alexa to enhance learning, it will keep education going in the right direction for when we can be face-to-face with one other, and for when we can’t be. Here is the full interview with Julie Davis as I had intended to post it prior to the events of March 2020.

Julie Davis is the director of instructional technology and innovation at Chattanooga Christian school. She is an educator working with teachers, students, parents and developers. She’s a former accountant so she understands business. She’s an Alexa champion and she’s been pulled in by Samsung’s Bixby to also be their version of a Bixby champion. I am so honored that she is going to present at the Nashville Voice Conference 2020. Julie is the host of Voice in Education podcast and Alexa flash briefing.

I recently spoke to Julie about how she uses voice technology to support learning in schools around her area.

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Updates from Spain: Episode 2 The unthinkable and unimaginable has happened all at once. As much as I love working from home and holing myself up in my office to get a ton of work ton each day, being quarantined with my family home from school is a whole other story! In all seriousness, we're doing well. My wife is an amazing person, working on a schedule for our family to stay productive, learning, staying active, and enjoying each other in the process. Talking about being in quarantine and actually experiencing not being able to leave your apartment in a city is a whole other thing. We're technically not even supposed to leave to go into the hallway or to the roof to get fresh air. We are allowed to go to the grocery store to get food. I can't run outside like I'm used to every day, so I've pivoted to jumping rope and doing burpees, push-ups and crunches in our living room. Data Driven Design is up and running as a fully remote work team, but dealing with the new challenges of having our kids at home 100% of the time! Perspective, patience and innovation are important during this time. So far, we're all doing well though. How are you doing? We want to hear from you! Email me at paul@datadriven.design if you want to join a conversation via Zoom conference. More updates to come!

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2020 has proven to be anything but “business as usual.” While there are very real world-wide and local crises impacting lives on a minute-by-minute basis, as business owners, we’re faced with the challenge of gathering information and data, synthesizing it, projecting it’s impact on our respective industries, and then making decisions.

Our decisions and actions (or our lack of action, in some cases), have an affect on lives.

Since Data Driven Design is fortunate enough to be a fully functional, remote work team, with skill sets that span business strategy, digital strategy to web and software development, and because we have been fully operational in a 100% remote environment across the world far prior to 2020, we know we can continue to help businesses be successful in the face of crisis.

Step Number 1 though, is hearing from you on what you really need right now.

It would be foolish on our part to simply assume that our current service offering will do it for you. As such, I’m announcing a free, invite-only, Business Owner/Executive and Entrepreneur support group that will be conducted weekly via my personal Zoom conference account.

The purpose of the group’s first meeting(s) will be to simply share information and support each other during this very unprecedented time.

Please email me directly at paul@datadriven.design. I truly hope to hear from you soon.

A Message From Spain

I just wanted to thank everyone who has reached out to me to check in on how my family and I are doing in Spain. Right now we feel safe, healthy and prepared for the next 2-4 weeks. We are in support of the Spanish government’s decision to keep people away from one another unless they need food, water, medicine or money.

I am encouraged by the community holding “balcony gatherings, applauses and balcony concerts” as many of you may have seen on social media.

I am thinking of all of you around the world and back in the USA. Data Driven Design has been a fully remote work team since 2016 and we are fortunate to be fully operational. Please let me know if there’s anything we can do to help you out. Stay healthy, safe and have a great day. I will be checking in consistently with updates.

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I had the pleasure of speaking with Bradley Metrock, CEO of Score Publishing. Bradley is many things, and most certainly all things voice. Bradley has been in the voice space for several years and culminated the Project Voice event, the number one event for voice technology and AI in America. During the podcast, I had the opportunity to learn more about what Bradley does and his vision for the future of voice. He talks in depth about how businesses need to understand the importance of incorporating voice technology within small to medium size companies. If they don’t do it soon, they will quickly fall behind. Bradley is also the Keynote Speaker at Nashville Voice Conference 2020, coming up on August 7 at the Nashville Entrepreneur Center. The event will focus on how all businesses can become more efficient and effective through the creation of Alexa Skills and Google Actions. Paul: How familiar do you believe businesses currently are with voice apps, Alexa skills and Google actions? Bradley: I think it varies, but in general it's pretty low. I view it as defensive in nature rather than offensive in nature. I think a business, including mom and pop gas stations, and as you get into the enterprise space, needs to be working with voice or working with groups like Data Driven Design who are working with voice on their behalf so that they are accumulating knowledge and they're getting acclimated to the space. But the bottom line is that if you're not delving into those waters, you're falling behind, and you're not understanding. Paul: Do you think businesses know that they can build custom applications for Alexa and Google assistant just like they can with websites or mobile apps and how those can actually help them be more efficient and effective? Bradley: I think some of that knowledge is there. They want to turn to professionals, and do it right. I don't think it's part of the mental calculus for a lot of companies. Like do the tools exist? Paul: You wrote a book more than just weather and music, 200 ways to use Alexa. Tell us about that. Tell us about some of those use cases that you've found. Bradley: It's profound. All the things that you can do with Alexa’s ecosystem. I always joke, you could line up a hundred Amazon employees and even they wouldn't know 70% or 80% of some of these things that are in the book. And I'll give you a couple of examples. It's called “Alexa, What am I Holding?” So four Alexa devices that have a front facing camera, like the Echo Show, and The Echo Spot. They have a feature called “Alexa, what am I holding?” Paul: If you had to come up with an idea of big or small to help any kind of business, including your own, with operations or marketing, creating a voice app, an Alexa skill or a Google action, what would it be? Bradley: We just went through that with Project Voice. We wanted to create a voice experience that you don't want to regurgitate the web. So with Project Voice, we thought, what is it that a voice experience for a conference ought to do? And what is it it can do, that's above and beyond regurgitating the web? And one of the things that we came up with that we used to great effect was having speakers talk about their sessions in their own voice. Paul: The goal of the Nashville Voice Conferences is to help people make things happen with their businesses with voice. And, you are the keynote speaker at Nashville Voice Conference 2020, and I'm very proud of that. Can you give us a little preview of what you're thinking will be valuable to the attendees on August 7th, 2020 at the Nashville Entrepreneur Center? Bradley: Sure! I'm thrilled that there is a Nashville Voice Conference, number one. I'm thrilled that it's growing.

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Businesses ask me all the time, “what can I do to differentiate myself and drive customers?" I’ve got a perfect example for you: Carmen Johnston Gardens, a landscape designer in Georgia, built an Alexa Skill with Data Driven Design. “Alexa, launch Carmen Johnston Gardens.”

Here she is on NewsChannel5 in Nashville showcasing this. This is happening right now. Your business needs Voice. Check it out, and thank you to Voiceflow, the tool I used to build this Alexa Skill. I met Carmen at VoiceCon by VaynerMedia in 2018, and since then we’ve formed a tight business partnership that includes her company hiring my company to support on all things digital strategy.

At our Nashville Voice Conference inaugural event in 2019, Carmen pulled me aside and told me that her audience needs a way to watch her “how-to” home and garden tips without getting their dirty, messy, greasy kitchen/garden hands on their phone/tablet, etc. Enter, the multimodal Alexa Skill that features video (and audio) tips from Carmen. But we didn’t stop at just launching her Alexa Skill. We’ve teamed up to create a marketing force that includes using the fact that she has become the first in the Gardening category to launch technology like this to garner her business massive attention on mainstream media.

In short, Carmen is the perfect example of a Business Owner who knows how to differentiate herself from the competition, create her own story and get attention for the right reasons, which drives customers to her business. She’s not sitting around finding reasons NOT to build Voice Apps. She’s executing a fully integrated marketing strategy that includes Voice Apps as a way of differentiating herself and creating stories like this one. Would an Alexa Skill by itself make the news like this? Probably Not. But would Carmen have made the news like this without the technology that makes her different? You decide. Enjoy.

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How The CEO of Voiceflow Turned An Interactive Children’s Storybook Into One Of The First No-Code Tools to Build Alexa Skills and Google Actions I can remember first starting to build Alexa Skills back in 2017-2018, and researching “no-code” tools to do so. At the time, coding Alexa Skills from scratch seemed like such a long journey, that I was even talking with our CTO Joe Wallace about building our own no-code tool (aka Content Management System; aka “WordPress of Voice”) so that we could effectively roll out Voice Apps for clients easier. What got me excited were a few things. First of all, at the time, as far as I knew, nobody had done it yet. I had found one blog article on Medium.com about “how to build Alexa Skills without coding” and it featured a company called Storyflow. But when I went to Storyflow.com, the no-code tool clearly wasn’t ready for real consumer use yet, which - being in software development - I totally understand. Well, about a year after I found Storyflow.com, I really wanted to start building Alexa Skills for clients, and for Data Driven Design, and I decided to Google again - “building Alexa Skills without coding.” Again, the same Medium.com article came up. I opened it, and instantly remembered Storyflow. That next time, when I clicked on the link, I was redirected to Voiceflow.com, and it was a MUCH improved experience, and not just from a front-facing marketing website perspective, but from a SaaS product perspective. I jumped right into the tool, created an account, and started building Voice Apps. Another year-plus later, after building dozens of Alexa Skills and Google Actions using Voiceflow, I sat down with CEO Braden Ream and talked with him about his journey building an interactive children’s book company into one of the top SaaS products in the world, and especially in the Voice space.

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David Code has an interesting story. He got a job at LinkedIn teaching AI to people with a non-STEM background.

He got fed up trying to learn AI from AI experts who couldn't teach well, and decided to write a 140-page textbook and post it to Reddit.

Well, LinkedIn found him and hired him. Pretty sweet. Who says putting out content for free can't pay off? Right DCode?

QuHarrison and I talk to our new friend DCode at Project Voice about why he's at Project Voice, what he plans to do with his newfound knowledge from the event, and how to build solid Voice Applications with voice design best practices that users will adopt and find value from.

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Hi Inside Voice Podcast listeners, this is your co-host Keri Roberts, and today my guest is Paul Hickey, the founder and CEO of Data Driven Design and the founder of the Nashville Voice Conference. Paul, thank you so much for having me.

Paul: You’re welcome Keri, thank you so much for having me. This is very exciting. I’m super geeked up about voice and just super excited to talk to you today. Thanks again!

Keri: Yes, and I know that you started your career journey in the Sports and PR World. And in the amount of years that you spent there, what did you learn about marketing that made you want to focus on digital marketing, and now voice, specifically.

1:25

Paul: Yeah, I was a sports geek growing up as a kid. I followed all the stats and used to pretend to be an announcer, and played all sorts of sports. I was in the NBA for seven years and had a great experience there. Mainly in Detroit with the Pistons. I learned just about everything that I could possibly learn about business at that time. At first it was a lot of writing and sports information. Then, it quickly grew into marketing and learning how you can provide value to other organizations, using your own, let’s call them “assets.”

And monetize things, sell sponsorships and sell tickets. Really, it was all building relationships. And because it was all building relationships and understanding what’s valuable to other people, and what’s going to put them in a position to succeed, and creating things, situations or deliverables that they can get excited about first, it became really, really easy to essentially accomplish my goals and my organization’s goals.

So professional sports was fast-paced, high-pressure, high-visibility type stuff. But it was really business at it’s core. So I find that a lot of what I do today, mirrors that experience, in understanding what the client’s goals are.

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Dr. Chithra Durgam and I randomly started following each other on Twitter in 2017. Around the Fall of that year is when I started creating and publishing my Data Driven Daily Tips. Part of that process was not only publishing the content to my website, but also to all social media outlets. Twitter, in particular is a platform where content has to be native in order to work well. This means that content has to be created for Twitter specifically, and posted there naturally, not through some kind of third party automation tool.

Other social media platforms are the same, like LinkedIn, Facebook and Instagram, and especially now, TikTok.

When you post natively on platforms, you build relationships with other like-minded people. In my case, Dr. Durgam is an example of that. She has a successful dental practice in New Jersey, and is now working on her personal brand, in content creation and public speaking, among other areas.

At the time, what got my attention was the fact that she’s a dentist on social media. Most of my clients need a hard sell on why they should be on social media, especially those in service-based industries and verticals who have always gotten their clients via “word of mouth.”

It was clear to me that Chithra was making a considerable investment of her time in creating content for social media, and I could only assume this was helping her business.

I was correct, but I really had no idea to what magnitude.

Shortly after our Twitter connection, I became aware that she was actually becoming famous for her work on TikTok (it was still Musical.ly at the time). WHAT? A dentist on TikTok? Why? Well, after reading Crushing It! By Gary Vaynerchuk, in which she’s featured, it became clear to me that Dr. Durgam is a social media rockstar that has figured out how to connect with her target audience on all social media platforms to drive business via organic content strategy.

Not only is she doing it still on social media, but also in Voice Design.

QuHarrison Terry and I sat down with her at Project Voice and got into the details in this interview.

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I've known our CTO Joe Wallace since 2011. He's one of the most thoughtful people I've ever worked with. NOT "touchy feely" thoughtful. Thoughtful about his work. Period.

He - and I mean this in a complimentary way - is NOT easily impressed. And as he admits in this wonderfully done podcast interview with our very own brilliant Sr. Strategist Sonia Thalman, he didn't know what to expect at Project Voice.

But after spending a week with Joe at the number one event for Voice Tech and AI in America (shoutout to Project Voice founder Bradley Metrock), he and I both feel the energy and opportunity in the voice space, more than ever.

But I wanted you all to have the opportunity to hear, in his own words, why Joe thinks Samsung's Bixby could be the next big voice platform.

Please listen in to this special edition of our Data Driven Daily Tips!

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Getting found on Alexa (let’s call it “SAO” – Search Alexa Optimization) – At Project Voice, I asked Amazon Alexa’s Jeff Blankenburg how businesses can get found on Alexa. While waking Alexa with a phrase like “Alexa, how do I make a Jack-o-lantern” I’ve noticed more frequently over the last 6 months that if Alexa doesn’t have an answer, it will suggest Skills that do. So if we build “How to build a Jack-o-lantern” into our Carmen Johnston Gardens Skill, for example, along with hundreds of other Home, Garden, Recipe and how-to tips – users may not actually need to say “Alexa, Launch Carmen Johnston Gardens” to find that content. Alexa should start to say “I have a skill that you could try…” after the user simply says “…. How to make a Jack-o-lantern.”

I confirmed with Blankenburg that nobody really knows how this formula works, but he says the more content, and the better description and keywords in the Alexa Skills Kit console, the more likely your skill is to be recommended as a result for these “voice assistant searches.”

Blankenburg confirmed that partnerships are not paid currently, so any business with a skill can show.

GET. IN. NOW!

Jeff Blankenburg, Alexa Evangelist, shares his perspective on voice at-large. He goes into why he's excited for small-business owners in particular, from realtors to family-owned restaurants, to get into using Voice. And he ends on how Alexa-as-a-Companion is building trust.

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Those of us building Voice Apps for Alexa and Google Assistant have naturally become evangelists and power users of the voice assistants and smart speakers.

Case in point, I don't know anybody who knows more about How To Use Alexa than creator of Project Voice and CEO of Score Publishing, Bradley Metrock.

Bradley is the author of More Than Just Weather and Music - 200 ways to use Alexa.

He is also the host of "This Week In Voice" Podcast.

In this interview with our friend QuHarrison Terry of Inevitable/Human and Mark Cuban Companies, We talk about his affinity for Voice, Alexa, and why he chose Chattanooga, Tennessee to be the home for the number one event for Voice and AI in America.

Q and I joke about Bradley wanting to marry Alexa, but the truth is he's an amazing leader in the voice space and his passion for voice continues to pave the way for millions of people to benefit from voice as a technology.

Q also asks me about my top Voice Predictions/Trends in 2020 and Bradley elaborates on Voice Branding.

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The same way that our lives all improved as consumers and eventually as marketers and business owners in 2008-2010 with the advent of the iPhone and other smartphones, 2020 will be the year and certainly mark the beginning of the decade in which all of our lives improved due to Voice technology, like Alexa, Google Assistant and even Samsung Bixby and custom voice assistants. 15 years ago none of us knew what “pinching and zooming” or “swiping” meant. Now, our children are asking Alexa, Google and Siri just about everything. Students are building Alexa Skills for class projects and instructional technology directors are encouraging teachers to incorporate Alexa in the classroom. In this video, my friend QuHarrison Terry of Inevitable/Human and Mark Cuban Companies asks me: “What’s Keeping Me Up In Voice?” My answer: I get excited about the every day business owner and entrepreneur that maybe doesn’t have a huge team. They can use voice to become more efficient and effective. They can use voice to check their Quickbooks or have a voice based version of their company training. If you’re a small company with less than 10 people, you may not have a full HR team to train your next hire. You can use voice for that. Q also asks me: What’s the difference between a Voice App and a Voice Skill? So I happily break that down. Finally, Q tees up my take on what the best tools are to create your own Voice Apps (Alexa Skills and Google Actions). 1. Voiceflow – An authoring platform to create your own custom voice apps without coding. Content managers / digital strategists (non-coders) can easily build Voice apps in minutes and deploy to Alexa and Google Assistant. Voiceflow has several “blocks” that allow for advanced functionality such as replacing the robot voice, building visual screens for Echo Show devices via Alexa Presentation Language (APL). It also allows for team collaboration between content strategists and coders. Developers can layer API blocks and code blocks to extend the Voice App’s functionality beyond just a conversation. 2. The Voice Designer – I’m partial to this tool, because my CTO Joe Wallace and I built it for Data Driven Design clients. The Voice Designer is a one-of-a-kind WordPress plug-in that places an authoring tool in the backend of any WordPress website. The Voice Designer is similar to Voiceflow, but not as feature-heavy. It’s meant for marketing directors and small business owners to be able to build a voice-based version of their company website or blog and deploy it directly to Alexa and Google Assistant from the backend of their WordPress website. It is really meant to meet the marketer where they already are – their WordPress admin panel. 3. Engage By Voice – Engage is a phenomenal tool that features templates that can be customized to build and deploy custom voice apps for your business. Engage features templates that allow businesses to gather phone numbers and send text messages, deploy surveys, gather reviews and much more. Engage is a perfect tool for marketers to try voice and see how Alexa Skills and Google Actions can integrate into and support all of their other business development efforts. For more information on any of these tools, please feel free to contact me directly at paul@datadriven.design. I look forward to helping you build your voice apps! This interview took place at Project Voice – the number one event for Voice Tech and AI in America – from Chattanooga, Tennessee. Thanks to Bradley Metrock of Score Publishing and VoiceFirst.FM Thanks for reading, watching and listening, and have a great day!

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I recently asked my good friend QuHarrison Terry, head of growth marketing at Mark Cuban Companies, and co-founder of the amazing content creation company Inevitable/Human, what he thought I could do to improve my overall content strategy. Being familiar with my love for being a practitioner in the technology space, and teaching my audience everything I know and learn related to digital marketing, web design and software, Q made a great point: "tell more of your story," he said. "Tell your audience more what it's like to live in Valencia, Spain and run a small U.S. based digital agency." This is tricky for me, because like most content creators, I don't necessarily like to get super personal. I'd rather stick to my "how to tips." But Q is right. To truly engage my audience, I need to be more vulnerable and open up more. The reality is, I have the same fears about creating content that everyone else has. Will my audience care? Will they like it? Will they relate to it? Will I come across the wrong way? Since Q is pretty much a genius content marketer, and I spent the week with him at Project Voice, I decided to take advantage of the fact we had his crew with us. I asked if we could sit down and talk on camera, so I could practice telling my story a bit, rather than only focusing on how-to tips. This conversation is what resulted. I had a chance to talk about my strategy of going super micro, and providing value to clients by being practical and tactical rather than big picture dreamy. Opening up to Q made me take a deep look at why I do what I do, and why I do it the way I do it. I talk about how I deal with emerging tech, the importance of doing what you said you were going to do, instant gratification, how I got around not wanting to party as a teenager but still make friends and be social, and why and how I moved to Valencia, Spain and run my company from there with 6 teammates and nearly 100 clients in the U.S. This is a special interview to me, and I hope you enjoy it. Thanks to Q. Hopefully is the first of many with him.

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I'm a big fan of time saving tips. The Google Site Kit WordPress Plug-in is a huge time saver. It's purpose is to connect four main Google Digital Strategy Tools that we always use for ourselves and our clients: 1. Google Search Console 2. Google Analytics 3. Google Page Speed Insights 4. Google Adsense What I like most about it is that once it's all set up and running, instead of having to log into all four platforms to get your data, you just log into the backend of your WordPress website, which you should be doing daily anyway to add/update content! This video shows you how to get Google Site Kit all set up on your WordPress website, connect your data, and become more efficient and effective with your digital marketing! What Google Site Kit needs to add next is Google My Business Integration. :)

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When clients ask me if we support business Email hosting and management, my answer is - "yes, but only GSuite," nothing else. This is because it is so simple, efficient, effective and user friendly to host your business emails through Gmail. In fact, it's so easy, that I decided I wanted to show all of you how to do it yourself!

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I'm usually trying to figure out how to push the boundaries of all social media platforms. On Instagram, for example, I want to know what the best way is to gain legit followers. The same goes for Twitter. In the process of following new people on Twitter, I got a little excited about learning about Voice, and started to rapidly follow people in the Voice Community to try and connect with them. Not trying to be a "follow me - follow you" (and I'm not talking about the old Genesis song) type of marketer, but rather to gain access and knowledge to the community quickly, as they're all on Twitter. Twitter is a great tool for growing awareness and gaining real champions for the Nashville Voice Conference, and I've even picked up a few clients on Twitter lately for WordPress Design and Development services. I digress. In the process of pushing the "I'm going to follow as many people as I can today on Twitter" boundaries, I found out about the Technical Follower Limits on Twitter, and I think they make a ton of sense. This video explains what you'll run into on Twitter these days while trying to take part in community discussion.

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Google Analytics can be an amazing Business Intelligence Dashboard, if you set it up properly. While setting it up to track eCommerce Conversions is one thing, which I've shown you here - https://www.youtube.com/watch?v=-wgJJAV3BP4&feature=emb_title - setting it up to track leads - and assign a monetary value to those leads, is another. For example, let's say each time your business gets a new lead from your website, you're 10% likely to close the sale. If the average sale is $50,000, this lead might be worth $5k to your business. Assigning a value to a lead is easy, and I show you how to do it in this video. When you assign a value to a goal completion, you can easily attribute it back to a referral source. For example, let's say you've run $1k in Facebook Ads in the last month. You'd want to know how much value in leads you've generated from that ad. This tip shows you how to get that all set up to use Google Analytics as a Business Intelligence Dashboard for your website.

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I was talking recently with a good friend of mine, QuHarrison Terry, who is the co-founder of Inevitable/Human and the head of growth marketing at Mark Cuban Companies.

He was asking me about why I thought the Alexa Skills Store would be the next $46 billion App Store.

My answer, that Amazon does an amazing job incentivizing developers to build Alexa Skills - full-fledged voice-based applications, vs. Apple not really opening the door to developers to build full voice apps on top of Siri, sparked Q to ask me my take on Siri Shortcuts.

As of this filming/writing, Siri Shortcuts are TOTALLY DIFFERENT than Alexa Skills. This video explains further.

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One question I've been asked very often since the first ever Nashville Voice Conference on July 31, 2019 is - how do I reserve my voice app's opening phrase on Google?

The technical way to ask this would be "how do I create an opening invocation on Google Actions?"

But that's not exactly what these people are asking. They're business owners, so they're semi-interested in getting their brand name as an opening invocation, but rather far more interested in reserving a valuable keyword as their opening invocation.

This is something that business owners see as a "voice domain name" on Google Assistant.

Makes sense when you think about it.

If I can have my Google Action start when someone says "Hey Google, let's talk digital marketing" I can in theory drive more brand awareness for Data Driven Design by "dominating" this phrase in voice search.

This is called "Google Action Whitelabeling" and this video shows you how to do it.

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I love Alexa for Business. You just need an AWS account to deploy Private Alexa Skills to employees of your organization. You can also use it to manage company-owned devices and which company private skills can be used on personal employee devices. What you'll need: 1. An Alexa Skill built and ready to deploy for your organization/employees/specific private group. Note: this can be for a private podcast, piece of content or experience between a group of people. It doesn't have to be limited to businesses. But it's GREAT for businesses, which is why it's called Alexa for Business. 2. An AWS Account. We'll use the Alexa Blueprint Console as the example for this piece of content but the same thing can be accomplished when building an Alexa Skill from the Alexa Developer Console ASK (kit). Here are the steps: 1. Go to the Blueprints Console to Skills You've Made - blueprints.amazon.com/skills 2. Click "Manage Access" under your Alexa For Business skill. 3. In a separate browser tab, open your AWS account (it doesn't need to be the same username/password as your Alexa account, but it can be). Under the Services dropdown, find Alexa For Business and click on it. Enable it. 4. On the left hand side menu, click "Skills" 5. On the Skills screen, click the Private Skills tab, and click "Show IAM ARN" number 6. Copy the full alpha-numeric number and paste it back into the Manage My Access section into the tab with your Blueprint Skill in it. 7. Click Add and Finish, and you'll get a confirmation message. 8. Refresh your other browser tab with your AWS account, and you'll see your Private Skill under the Private Skills tab. 9. You should see your Skill and the Status should say "Waiting on Review." Click Review. 10. Add the Skill to a Skill Group. Go to the Skills tab on the left hand menu of AWS, and under the Enabled Skills tab, check the box on the left. This will make the "Add to skill group" button orange and clickable. 11. Create a Skill Group by finding "Skill groups" on the left hand side menu under "Configuration." 12. Find orange "Create skill group" button and click it. 13. Name it, give it a description and click "Create." 14. Invite Users. Configure the details of you user invitation by clicking the User Invitation Page link in the lefthand side menu. 15. Add a contact name and email from your organization and customize your welcome message. 16. Click "Users" on the lefthand side menu. Put in First Name, Last Name and Email address and click "Send invite." 17. Click on User Invitations under "Settings" on lefthand side menu to check status of users accepting their invite. Statuses include "Invited" and "Enrolled." Enrolled means they've enabled the skill.

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I was recently asked a question while presenting about how to build voice apps that caught my attention. The attendee asked if I thought that human interaction would change to a dulled down monotone voice with each other, because so many people are talking to Alexa, and that's how Alexa talks.

My answer is NO, because as developers, we can actually replace Alexa's voice in our Alexa Skills, and do the same with Google's voice in our Actions on Google Assistant. Case in point, these voice apps I've built for clients, use our client's voice, instead of the robot voice.

We can also add effects to Alexa and Google's voice using tools like Voiceflow's SSML editor.

I show you how to do both in this video.

These techniques make for a much improved voice user interface design experience.

There are basically four main ways that I build Voice Apps (Alexa Skills and Google Actions).

1. Amazon Alexa Blueprints and Google Action Templates - these are pre-built Voice Apps that allow content marketers and developers to change and customize the content in the flow. These can include some cool functionality though, such as Business Onboarding Guides, Games and Quizzes.

2. The Voice Designer - TheVoiceDesigner.com allows you to download a WordPress plug-in that content marketers and business owners can use to build and deploy Alexa Skills and Google Actions directly from their WordPress dashboard. This is an amazing tool, and easy to use, allowing businesses to build a Voice presence that is in alignment with the content on their website.

3. Engage By Voice - EngageByVoice.com is a product that follows the "template" concept, but allows businesses to engage with their audiences via functionality such as voice-based SMS messaging, voice-based user surveys, email sign-ups via voice and even a Net Promoter Score survey. These templates are pre-built yet easy to customize.

4. Voiceflow - Allows you to build custom voice apps for Alexa and Google using a block-based, drag and drop CMS system that includes Logic. Like TheVoiceDesigner.com and EngagebyVoice.com, Voiceflow requires no coding, but allows for coders and non-coders to collaborate within the same project, as well as deploy it to Alexa and Google at the same time. It also allows Voice App builders to create Video Skills using Alexa Presentation Language (APL), developers to layer in outside API integrations, content marketers to replace Alexa's voice with audio files, and more.

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There are basically four main ways that I build Voice Apps (Alexa Skills and Google Actions). 1. Amazon Alexa Blueprints and Google Action Templates - these are pre-built Voice Apps that allow content marketers and developers to change and customize the content in the flow. These can include some cool functionality though, such as Business Onboarding Guides, Games and Quizzes. 2. The Voice Designer - TheVoiceDesigner.com allows you to download a WordPress plug-in that content marketers and business owners can use to build and deploy Alexa Skills and Google Actions directly from their WordPress dashboard. This is an amazing tool, and easy to use, allowing businesses to build a Voice presence that is in alignment with the content on their website. 3. Engage By Voice - EngageByVoice.com is a product that follows the "template" concept, but allows businesses to engage with their audiences via functionality such as voice-based SMS messaging, voice-based user surveys, email sign-ups via voice and even a Net Promoter Score survey. These templates are pre-built yet easy to customize. 4. Voiceflow - Allows you to build custom voice apps for Alexa and Google using a block-based, drag and drop CMS system that includes Logic. Like TheVoiceDesigner.com and EngagebyVoice.com, Voiceflow requires no coding, but allows for coders and non-coders to collaborate within the same project, as well as deploy it to Alexa and Google at the same time. It also allows Voice App builders to create Video Skills using Alexa Presentation Language (APL), developers to layer in outside API integrations, content marketers to replace Alexa's voice with audio files, and more. For this blog, I'm focusing on #1, using Amazon Alexa Blueprints to build an Alexa Skill. My 10-year old son asked me the other day if we could build an Alexa Skill together. It was like 15 minutes from his bed time, but I was like, "sure, we can use blueprints!" We found one called "Santa Letter," and away we went. This video shows the process!

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Let's be honest marketers. We are creating content, and that is fun and everything, but we need to be able to freely post links. Links to resources, links to past articles, links to references, links to sign-up forms, links to products, links to promo codes, links to events, links to free trials.

You know, LINKS!

Instagram is an amazing way to reach your target audience and grow your brand awareness. But Instagram only gives us one Link! Unless you have Swipe Up capabilities with more than 10k followers, you're limited to one link in your bio.

Not anymore. Here's how you can have more than one link in your IG bio!

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Why would you want to create a YouTube Playlist? Think of it in the same context as wanting multiple categories for your WordPress blog. Creating a YouTube Playlist (or ideally, multiple YouTube Playlists), can help you organize your video content and improve the user experience for your viewers. I want my viewers to be able to easily see my content related to: WordPress Development WordPress Plug-in Reviews Google Analytics Tips Google Ads Tips Facebook Ads Tips Content Creation Alexa Skill Development Google Action Development ... and more. The proof is in the data. Creating regular video content for YouTube improves your organic search ranking and quality traffic generation, and creating playlists enhances your audience's overall experience. This keeps them coming back, and helps new users find you!

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This one is really just as simple as it's title. It gives you an amazing overview of YouTube Analytics, and proves that YouTube is a HUGE part of your business ranking high over time on Google Organic Search by putting out consistent content.

But it's real purpose is to show marketers and small business owners how to install Google Analytics on their YouTube Channel Page.

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Most people running Google Ads campaigns don't realize this, but there are some simple ways to optimize your campaigns to target people that are more likely to engage with your product or service, not simply click your ad.

One I've written about, spoken about and implemented religiously, is setting up Google Analytics Goals, and linking Google Analytics with Adwords to import the GA Goals as Conversions in Adwords, then selecting the "optimize for conversions" instead of "clicks" in Google Ads.

But that was a few years back, and Google is actually making it easier for smart and savvy marketers to set up a similar type of situation.

Google is calling these "Smart Lists."

Smart Lists uses Machine Learning. A Smart List is an audience that Google Analytics creates for you automatically. Using advanced machine learning, Analytics predicts which of your website visitors are most likely to convert in the future and adds them to an audience that you can then re-engage with Google Ads.

Analytics generates your Smart List using insights about your visitors and their activity on your site. Your list updates on a daily basis, so that visitors are automatically added and removed based on the latest available signals. This enables you to show ads to your highest potential customers, which can result in more conversions without an increase in budget.

This video shows you how to get started setting up Google Analytics Smart Lists to drive more conversions via your Google Ads Campaigns.

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Stats and Data are meaningless if there's not a takeaway.

We all love data, but can get easily caught up in it if there's not a "next action" associated with it.

This is why I love Google's new metric, "Relative Mobile Conversion Rate."

It is simple, and it uses a percentage breakdown to tell marketers and small business owners responsible for their website, when and what to do to increase their mobile conversions.

This is obviously in response to data that shows mobile traffic share is increasing about 25% - 35% for "the average website" year over year.

So if you're wondering how to make your mobile website convert better, and start with real data to examine your situation, watch this video.

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So this was a super interesting one, that after using Google Analytics (well, practically living in it) for 12 years, that was new to me.

The story goes that we had just inherited a new client (common for us) and were doing our initial data due diligence.

We noticed a huge spike in web traffic over a several month period of time, and could not attribute the traffic to any referral source.

So we dug deeper into Geography, and found that the new spike was due to traffic coming from Boardman, Oregon. Looking at the fact that all Boardman, Oregon traffic was spending 00:01 on the site, and had a 90% bounce rate, we knew it was bot/spider related, and not some interest in our clients' business in a new city.

As it turns out, we were right, and this is actually a more common issue in Google Analytics than many realize.

I'm calling it The Boardman, Oregon Issue.

This video shows how to filter out bot and spider traffic from Google Analytics (aka how to fix The Boardman, Oregon Issue).

This is important, because the first step to using data to drive results, is having accurate data. :)

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Alexa Skill Development is a skill set that is becoming more and more recognized in the mainstream. I recently met a community college professor at a speaking engagement in Nashville who is trying to build a Voice Design / Voice Development program at his school.

PHENOMENAL. This will happen. SOON. And as it happens, project managers at digital agencies and Q/A testers will need to test the crap out of voice apps like Alexa Skills.

Some people will have devices, and others will test using the Amazon Developer Console. But this video shows you how to test using only your web browser - for free - using a tool called Echoism.io.

You're welcome! Happy Alexa Skill Testing!

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As the world of voice apps continuously changes, one of the latest ways you'll want to consider garnering awareness for your business is to build what's called a "How To Video Action" on Google Assistant.

This is a voice-activated way that users can bring up VIDEO content on their devices, like Google Hub, and phones with the Google Assistant app loaded on it.

Picture your audience at home or their offices with a Google Hub (device with a screen) and them needing to know how to do something (how to build a holiday wreath, or how to fix their hot water heater).

They can say "Hey Google, open home improvement tips" for example, and your businesses' How To Video can appear.

This video shows you a step by step process of not only how to build these voice-based applications, called Google Actions, but also how to name them so they're most likely to be found organically via an "opening invocation."

This process has recently been referred to by Google Actions marketers as "whitelabeling."

Here's what you'll need to get started:

A Google Account.
YouTube video content that you've created for your brand, of the "How To (do something)" variety.
A desire to reach your target audience in new ways that the data is showing you should (i.e.,, voice-based multimodal apps).

The step-by-step process is outlined here by Google, but my video walks you through a real life scenario that is very helpful.

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Before I get into defining Alexa Presentation Language (APL), I have to define "Multimodal Voice App."

What the heck is a multimodal voice app?

By now, we're all somewhat familiar with what we can ask Alexa to do. Some of us way more familiar than others.

And by now, we should at least have some level of familiarity with what "Alexa Skills" are. They're simply applications built on top of Alexa, the same way mobile applications are built for the iOS App Store or Android Google Play Store.

So yes, it's possible to build a voice-based application that does all of the things (and more) that/than a web-app or mobile app does. It's also possible to fully integrate these voice-based apps (for Amazon Alexa - they're called "Skills" and for Google Assistant they're called "Actions" into preexisting web-apps and mobile apps.

For example, imagine signing up for a subscription service on a website, being able to then view it on your mobile app, but also being able to ask Alexa to bring up premium content on your Echo device or any Alexa enabled device.

With me? Great.

Okay, now consider the fact that Amazon has not only Alexa-abled cars, headphones, etc. but they're also selling tens of millions of devices with screens.

The Echo Show and Echo Show 5 are super popular, and the Spot still exists, as well as Amazon Fire app that is also Alexa-enabled.

So voice-based apps that are designed for more than one type of device (i.e. Echo and Echo Show and/or Echo Auto and Amazon Fire) are called Multimodal Voice-based apps. They're voice activated and voice navigated, but they also have visuals.

Okay, now that we've cleared that up, let's talk about Alexa Presentation Language (APL).

This is how the Alexa Skills Kit (for developers) allows you to design for multimodal Alexa Skills. This video shows you some cool features about designing and testing using the APL Authoring Tool and my Echo Show 5 Device.

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What's up everybody? I'm going to show you something I've been really excited to do myself. This is how to create an animated GIF (I pronounce it JIF like the peanut butter), then add it to Instagram Stories, so that anyone can stick it to their stories on Insta. This is complete branding arbitrage, because it costs NOTHING. 1. You just create a GIPHY.com account, apply to have it verified (which is easy - this video explains it) - https://giphy.com/apply/ 2. Create the frames for your GIFs using Canva and download them as transparent PNGs. 3. Upload them into GifMaker.me ... Download them as an animated GIF file. 4. Upload them to your GIPHY.com account and add tags. The tags are important, because these are the search phrases that users will type in to find your GIFs on Instagram. Why is this branding arbitrage? 1. Because the data says user attention is HIGH on Instagram Stories. 2. The cost of putting your logo into Instagram Stories via these GIFs is ZERO Dollars and ZERO cents. 3. You can do as many as you want, with as many keywords as you want. So get creative, or contact us if you need help - paul@datadriven.design

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The first step towards creating your Alexa Skill or Alexa Flash Briefing for your brand, start-up or small business, is to create an Amazon Alexa Developer Account. It's one of the easiest possible steps in the entire experience of building Alexa Skills, but it still feels good to get started and know that you're in the right place. First, go to https://developer.amazon.com. It will redirect you to a log-in page. Here is where you click the "Create an Account" button. After filling out your username and password, you will be sent a one-time password (OTP) to your email account. After entering in your one-time password, you'll fill out your Developer Account's profile information and agree to the Terms and Conditions. Your account has been created. Now to start building Alexa Skills, visit the Third Tab from the left, called "Alexa" and click "Alexa Skills Kit." You will then be taken to your Amazon Alexa Developer Dashboard, where you can click "Create Skill" and get started building your Alexa Skills!

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I sat down for an awesome podcast interview with my good friend Brynn Plummer, VP of Community Relations and Inclusion at the Nashville Entrepreneur Center. We had a great conversation about Voice Technology, and how businesses will be expected to have Alexa Skills and Google Actions in the next 24-36 months. We hit on how Entrepreneurs can get resources in Nashville, and how the Nashville Entrepreneur Center is playing a critical role in the Nashville Business Community.

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I want businesses to know that you don't need to have an Alexa Skill or a Google Action that does everything for you. You need it to just be integrated with / enhancing your current experience. Michael Antaran, CEO of CARROT Wellness, explains how CARROT started simple, and then integrated Voice based apps like an Alexa Skill to enhance the experience and increase user engagement.

"When we started, we made CARROT a mobile app that rewards you financially for walking. It's free, it's easy. There's no simpler instructions then the doctor saying saying you need more exercise, you need to walk more. Everybody knows how to walk.

Then when you get into Mindfulness and Meditation, it gets into the Voice space of things. So we integrate CARROT with our Alexa server so that without even opening CARROT, your information from our app can become part of your own Flash Briefing for the day. So it fits it in there between your own Flash Briefing of what you like, so you know what you need to walk today.

You can also ask Alexa about your CARROT rewards and history, and it will dynamically adjust and provide the right information for you. SO if you're on a 10-day streak of making your goal, so the CARROT Alexa Skill will tell you that. "You're currently on a 10-day streak, make it 11, and you'll get into the top 10% of people."

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I asked CARROT Wellness CEO Michael Antaran "What advice would you give business owners like yourself about the Voice version of their platform in terms of incorporating an Alexa Skill or Google Action into their digital presence?"

His answer was amazing, unexpected, and spoke to my heart - "I would advise them to leverage what they have. I'm all about being resourceful, and with four guys on my team, we use the right data to make the right decisions at the right time.

That's the only way to survive in a Start-Up.

What I would definitely advise them is, make sure you look at the data. I know there's a lot of feeling that comes into play.

Everybody has that. You wouldn't be in this business going into a start-up unless you had some gut reaction about something you think you can solve, right?

So make sure you look at the data to make sure you back up your assumptions and rethink about and revisit all the different assumptions you made, to make sure you're still on that right path to profitability.

Don't forget about the data, make sure it drives where you want to be, and make sure it drives what you were predicting before you started.

It's always great to have a gut feeling about something, but as an engineer, I always want to make sure I have a pathway I need to follow. If I'm not on that pathway, it doesn't make any sense to continue on."

Check out the full episode here.

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Michael Antaran and I have a lot in common. We were both born and raised in Michigan. We both left jobs in the corporate world to create our own start-ups. We’re both building software on a consistent basis, and we’re building Alexa Skills and Google Actions (voice-based apps on top of Alexa and Google Assistant) and integrating everything into one overall experience.

Watch the entire video or listen to the podcast while you’re working, running, walking the dog, whatever and you’ll hear all of that, but the key points are here…

Michael is the CEO of CARROT Wellness, a mobile app that rewards you for walking. Period. That’s it. Super simple. But how he got to where he is today isn’t as simple. But it is really freaking cool.

Michael is a software engineer who worked for Chrysler. A dream job since he fell in love with cars growing up in Motor City.

But when his first child was born, he was up in the middle of the night tending to the baby, and couldn’t fall back asleep, so he started coding mobile apps (remember, the iPhone had JUST come out).

A gamer, he coded games, and turned these 80 hour work weeks into a successful mobile app gaming company that was so successful he left his full time job to pursue it.

Four years later, he pivoted. Not for business reasons, but for personal reasons. And there was nothing wrong in his family health wise, thank God. But, there was something wrong, in his wife’s opinion, with the negative impact she thought his company was having on the youth of America.

“I was helping kids get fat,” says Antaran. Having a moral issue with this, he decided to take a year, and change the way all of his mobile games let users buy more lives and power-ups. Instead of charging money for them, he made users walk to earn them.

Yep, he tapped into the pedometer on smartphones, and rewarded gamers for walking. “You have to do the work. You can’t fake it or enter your own information,” he adds.

This story quickly got the attention of major health systems in Michigan back in 2015, and CARROT was born.

CARROT is now mainly a B2B app that companies can use to promote health and wellness among their employees, but there are consumer facing versions, and Alexa Skills integrated as well.

CARROT is a full experience. “It’s all about engagement,” says Antaran. “Without engagement, you can’t improve.”

Why did CARROT’s four person team of software engineers add Alexa Skills into the experience?

“The data,” said Antaran. “Start-ups can’t live without it.”

Which brings me to maybe the most important thing Michael and I have in common – making data driven decisions. I highly encourage you to listen to this entire episode.

Thanks and have a great day!

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Yes! Your business can sell products and services on Alexa. You need a Custom Alexa Skill to do it, and we can build it for you, so your stakeholders can just say "Alexa, book an appointment with my CPA firm," or "Alexa, order my fitness supplements."

This is done via Amazon Pay, NOT "In-Skill Purchasing."

This video explains how businesses can get started selling their products and services on Alexa.

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Attention marketing directors and small business owners. This is a great tip for you all to spin up quick small landing page websites by duplicating a full website in minutes using WPEngine WordPress hosting.

Then, you have the ability to change around content easily in your new domain.

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Ever wonder how to save time posting Facebook Ads, so that they can appear on Instagram, mobile apps and more? My friends, it’s called the Facebook Ads Audience Network, and it’s turnkey and set up for your business to use in Facebook Ads Manager. I talk about it here in my post keynote Q/A session at the Mt. Juliet Chamber of Commerce.

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Which should your small business choose? Google Ads or Google Adwords Express? This is one of my favorite questions, and I answer it pretty emphatically in this keynote at the Mt. Juliet Chamber of Commerce Small Business Boom (during the Q/A Session at the end).

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When recently speaking at the Mt. Juliet (TN) Chamber of Commerce about Google Analytics, Google My Business and Google Ads, I was asked - "Don't most people skip the Google Results that say Ad?"

The proof is in the data, they don't. In this video I explain Google Adwords Express, how it works and how you can make it work for your business to generate phone call leads.

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My WordPress Content Manager friends, this one is for you. You don't need a developer to make your CAPTCHA in the footer of your website not look horrible. This video shows you how to use Gravity Forms Conditional Logic to only show CAPTCHA after a user enters their email address in the field.

This prevents email spam that you DON'T want on your lists.

For the Data Driven Daily Tip that shows you how to add CAPTCHA to your Gravity Forms, click here.

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I had a blast at the Mt. Juliet (Tennessee - close to Nashville) Chamber of Commerce Small Business Boost, discussing how to prevent "Small Business Injuries" by increasing productivity, increasing visibility on Google, and Tracking Results using Google Analytics, in what I called the Google Geek Session.

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Amid the mad dash to try and grow your Business' Facebook Following, it's easy to forget about the why behind it. You want to connect with your target audience, understand who they are, and how you can better engage/help them.

That's why it's important to look at who is following your page / liking your page.

This video shows you exactly How To Find A List Of Your Facebook Followers, and it's not where you'd think it would be. :)

You're not going to go to "More" > "Insights" at the top, but rather, "Settings" > "People and other Pages."

Why Facebook makes it so confusing and keeps changing things, we'll never really know, but in the meantime, Data Driven Design will always be here to help you as your digital marketing strategists!

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There are many different web hosting companies for Managed WordPress. The top ones include WP Engine, GoDaddy, BlueHost, HostGator and AWS. However, there are also several smaller ones.

The best quality service provider related to these services is WP Engine, and this is NOT a sponsored post, it's based on years of experience trying a ton of different webhosting platforms.

Clearing your website's Server Cache is something that your webhost needs to offer, but it's done in different ways depending on the platform. This podcast shows how to clear your cache on WP Engine.

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As it relates to Search Engine Optimization (SEO), I love trying a ton of things and seeing what works. One platform I've seen work very well for Small Business SEO over the last two years is Google My Business. Having an accurate, optimized profile, as well as posting regularly are things that can really help small businesses succeed in terms of being found on Google above their competitors.

Another thing that everyone already acknowledges as very important is generating positive customer reviews on Google. But what businesses don't realize is that replying to each Google review is also a best practices that should always be implemented. This podcast explains how and why.

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As an Alexa Skill Developer, you have to be aware of how to pick Alexa-Supported Launch Phrases, also known as Invocation Names.

It's not too complicated, and I'm still learning as I go, so I just wanted to share one specific thing with you.

Amazon Alexa allows Alexa Skill Developers to pick three basic invocation names that essentially launch their Alexa Skills.

These start with the word(s), "open," "launch," "load," and even "begin."

If you use one of these words with the name of your Alexa Skill, it's going to work and you'll pass the Alexa Skill Submission process, as seen in my video.

But when you want to include an Intent in your invocation, things change a bit. An Intent, or Intent Block if using a third party tool like Voiceflow to build your Alexa Skill, essentially skips ahead of a skill's opening message to a point where the skill does something specific for the user.

For example, in one of our Custom Alexa Skills called Ask Data Driven Design, you can say "Alexa, open Data Driven Design" and the Skill will open and start giving you prompts for how to get information from it.

This invocation is a basic one. But, we've also added Invocations with Intents paired with Connecting Words. These examples include:

“Alexa, ask Data Driven Design how my web traffic looks”

“Alexa, ask Data Driven Design what my bounce rate is”

“Alexa, ask Data Driven Design where most of my web traffic is coming from”

“Alexa, ask Data Driven Design what are my top viewed pages”

These intents skip the opening, and just start reading you what you asked for.

More on these can be read here in the Alexa Developer Console documentation, or on this blog about tips for creating certifiable phrases for your Alexa Skill.

This video walks you through how to avoid putting intents with connecting words in your opening invocations, in the event that your Alexa Skill isn't properly coded with intent blocks.

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What’s up everybody? We had an amazing event, the Nashville Voice Conference, on July 31, 2019, and we are already making preparations for Nashville Voice Conference 2020.

One of the things we wanted to do with our event, was create a Snapchat GeoFilter around the location of the event, which was held at Thistle Farms in Nashville, TN.

I had one of my teammates, Tanner Boriack, help me prepare this Data Driven Daily Tip.

Here is how to create a Snapchat filter.

Go to Shapchat.com
Click on Create.
You’ll see a few different options. Community Filters, Filters and Lenses. Select “Filters.”
Then click “Create Now” next to Filters.
You’ll see a couple different options. You can use Snapchat’s own pre-loaded options/designs, or you can design your own filter with creative tools like Photoshop, Illustrator, or even my own personal favorite – Canva!
Take note of the size of the file. Make sure it’s 1080 px wide by 2340 px tall.
Make sure you have a transparent background as part of your image, where the users would be shown in their photo, in the upper two-thirds portion of your design.
Also make sure you have a contrasting background with your text color in the lower third portion of your design.
Upload a png file of your design by clicking the “Upload” yellow button. Preview your design.
Click the yellow “next” button to select the day and time of when you want your filter to show (we set ours for a couple hours before the event, to a couple hours after the event).
Click next again.
Select the GeoLocation of your event. Start by typing in the address or name of the business location at which your event will occur.
Create your GeoFence by following the instructions within Snapchat (minimum size, click and drag).
Checkout – enter payment information, check settings and click Submit!

Boom, your Event will now have a really cool Snapchat Geo-Filter!

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So, the other day I was sitting in a meeting with a marketing director at large college in the State of Tennessee, and they asked me at the end of the meeting if I thought WordPress was the best solution for their website. What I wanted to do was get up on the table and start yelling and screaming "yes, yes, yes... you have to go with WordPress!" But that would not be as powerful as me just simply looking at the data and educating her on the fact that WordPress is the most widely used content management system (CMS) in the world, by a long shot. There is a website out there called wappalyzer.com and it’s actually also a Google Chrome browser extension the tracks millions of websites across the world and understands usage statistics for everything from the website content management software (CMS) being used, to payment gateways and even marketing automation software. I have watched Wappalyzer grow exponentially over the last year or so, and aggregate data from more and more websites across the world.The number one thing that stands out to me is that WordPress is far and away the most used content management system in the world at 80.6%. That's right, 80.6% of the websites in the world use WordPress. And if you don't think Wappalyzer is a legitimate source, consider the fact that companies like Google, Amazon, IBM and others use it to understand what technology is being used on web apps and websites across the globe. So my question to you, small business owners and mid-level marketers, is - why would you want to go with anything other than WordPress? It’s free, open source software. There’s hundreds of thousands of themes out there that you can buy for less than $100, and then you can have just about any web developer in the world (worth their salt) work with you to help you get past whatever blockers or hurdles you're having. Many clients have come to us after struggling and fighting with Wix, SquareSpace, Drupal and other platforms, as they did not allow their websites to be the marketing tool and operations friendly system that it is supposed to be. Start with WordPress, and build the best possible website presence for your small business. And feel free to contact me directly for a free consultation at paul@datadriven.design.

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If you're a small business owner, entrepreneur or mid-level company marketer, it's obviously important how you spend your time. And if you're spending your time on a Twitter strategy, you need to know how well it's working for you. Not in terms of justifying it, but rather to see which content is working better than other kinds.

Also, we had a question from a client recently about how to download Twitter Analytics into a spreadsheet to use it / pull it into other dashboards / reports.

This Data Driven Daily Tip Covers Both.

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Attention Small Business Owners and Mid-Level Company Marketers, Facebook Changed the way you can access your audience data and page insights. You now have to access it via Facebook Business Manager / Facebook Ads Manager.

And much like Google Analytics Demographics and Interest Reports, you have to go manually turn on the tracking of this data, and you can't retroactively get data, meaning - the sooner you take action by following the steps in this video and turn it on, the sooner you can get your data.

Thanks so much to YouTube Subscriber Andres Granados for asking a question in a comment on this old video.

As you can see once you set up your Facebook Analytics though, not all of the same information is there yet, such as "when are your fans online."

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I've built several Google Actions and Alexa Skills recently, and while Alexa seems to be pretty straightforward in terms of finding and adding Skills to your devices via the Alexa app / Skill store, the Google Home situation with Google Assistant isn't as straightforward.

To be honest, there still appears to be some "friction" in this experience that is eventually supposed to be "frictionless."

I will tell you, like most Google "situations," the answer is actually pretty simple, it's just not easy to find it.

So nevertheless, once you know which app to use to add your Action via, there will be no problems.

That's just it my friends, don't look in the Google Home app to find your actions, look in the Google Assistant app!

It's that easy. This audio explains what I mean.

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Alexa Skills and Google Actions are voice applications built on top of Alexa and Google Home / Google Assistant. The next generation will expect businesses to have Alexa Skills. Watch this video or keep reading to find out why. You can build these apps for just about anything. For example, in this video, I demo what would happen if I forgot my entire Nashville Voice Conference introduction, but I built a voice app to help me. I'm really excited because we are at the very beginning of something that is going to shake the way businesses are run. If you remember, back inn 1999, not that many businesses had websites. Well, by 2003, it was pretty much unheard of for businesses NOT to have websites. That is what we are going through now in 2019 with Alexa Skills and Google Actions related to businesses. Whatever our role or responsibility, whether a Small Business Owner, Entrepreneur, Marketer, Product Owner, Developer or Operations person, we can all benefit from voice tech. While voice tech is still early and new, the data shows it is actually going to be expected that businesses have Alexa Skills in the next 12-36 months. A perfect example is Dan Winterberg, a 10 year old from Georgia who attended the Nashville Voice Conference with his father Bill, because Dan builds Alexa Skills for his class projects in elementary school. So when Dan enters the workforce in 10 years or so, you can bet he'll EXPECT that the company he works for will have 10-15 Alexa Skills, including at least one that allows him to access the voice-based version of the company intranet. This is happening now, and if you want information on building these kinds of voice-based apps for your business, please email me at paul@datadriven.design. I've worked with a ton of small businesses, a ton of small business owners and marketers, and I've experienced the behavior that comes from being overwhelmed with trying to keep up with the ever-changing aspects of digital marketing, design, branding, websites and digital strategy. I know this seems like "just one more thing we all have to do," and I'm very empathetic to that. But I really want everyone to think this is the beginning of using voice apps to make your lives easier. Don't just think of it as one more thing you have to do. Let's work together to integrate it into what you're already doing to make your work life more efficient and effective.

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Seems like a weird concept, right? But honestly, the data says that we’re only about 1-2 years away from people expecting to be able to listen to content from websites on Alexa while driving.

This means, Alexa Skills Are The New Websites. Today, Data Driven Design is building Voice Based versions of content on websites, using Voice User Interface Design to create an engaging conversation with the audience.

Your business needs to think about doing this. The way people do business has changed. When I presented this session at Nashville Voice Conference, there was literally the mother of a newborn baby in the session as an attendee, and the baby was with her, folks!

This is the perfect example of the fact that the way people will need to consume information will continue to change rapidly. The days of getting a screen out and scrolling will be annoying compared to simply being able to say “Alexa, open XYZ Website,” or “Hey Google, Tell me about XYZ website.”

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The title slide is wrong on this video folks, it is Data Driven Daily Tip #324, and we're talking Facebook Offline Events with Casey Carroll of Action Ad Agency.

In addition to the alliteration in our company name, Casey and I have a lot in common. As you can see from the Steve Largent jersey hanging in the background, he is also an NFL fan (Seattle Seahawks to be exact), and he knows Facebook Ads like no other.

In fact, he specializes only in Facebook Ads.

In this podcast, we talk about Facebook Offline Events, the Facebook Attribution Tool, what the minimum monthly budget should be for any business looking to run Facebook Ads, and much, much more.

Thanks to Casey for being a part of the Data Driven Daily Tip Show.

So let's get right into it...

What Exactly Are Facebook Offline Events? Let's say you have a physical location where you do business. Like a retail store, convenience store, coffee/drink franchise, or car dealership, for example, and you may or may not have a way of collecting customer information, like a loyalty program, or a point of sale system (all businesses have this by the way).

Facebook Offline Events actually allow you to retroactively upload lists of customers that have purchased from you, and get real data around which Facebook Ads you've run that they have seen.

Let me explain this again. You can run Facebook Ads, and then track exactly which creative, imagery, headlines, body copy, calls to action, etc. drove the most actual sales at your offline store.

You do this by having us or your digital agency, set up Facebook Offline Events. Or, you can do it yourself with a little help from this article.

In this podcast, Casey and I also talk about the Facebook Attribution Tool.

What Is The Facebook Attribution Tool? Attribution is something I've written quite a lot about related to Google Adwords, but now Facebook has made their Attribution Tool available to marketers.

Essentially the Facebook Attribution Tool is a way of understanding which of your ads are driving action, but it allows you to assign conversion credit to marketing touchpoints along the consumer journey, on and off Facebook, to understand what's really driving your business outcomes.

It also allows you to track conversion paths that happen across multiple devices and easily view performance by channel – paid or organic – and publisher to see what's driving your conversions.

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What is a Google Action? A Google Action is a way to make Google Assistant smarter. It's something you can search and add to your Google Assistant App, Google Home, Google Home Mini, Google Hub and more. As a user, you can just ask Google for information, similar to the way you can ask Amazon's Alexa via Echo, Echo Dot, Echo Show and any other Alexa Enabled Devices.

A Google Action is a voice-based application, just like an Alexa Skill. As a developer / digital agency, we can create these voice based apps to help businesses build a presence on Alexa and "dominate" search on Google Home.

The data is showing that more and more users are getting their information from voice assistants and smart speakers, meaning we're leading the charge and getting businesses there.

In this Data Driven Daily Tip, I demonstrate how to take a voice-based app that has already been published as an Alexa Skill, and submit / publish it to the Google Actions Console using Voiceflow, so it can be added on Google Assistant, Google Home and Google Hub users.

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What is Alexa For Business? It's not a phrase I'm using to try to encourage businesses to use Alexa, it's an actual service offering from Amazon. Similarly to the way that IT departments have managed company-issued computers and mobile devices, organizations can now distribute and manage company-issued Alexa-enabled devices as well as create Private Alexa Skills.

This episode walks you through how to set up Alexa For Business for your organization.

Things you need:

An AWS (Amazon Web Services) account
That's it.
If you want to deploy, manage Private Alexa Skills, you'll also need an Alexa Developer Account.

Things you can do with Alexa For Business include:

Manage Meeting Rooms
Have Alexa enabled devices on your desk
Ask private skills to read you information from the company intranet, conduct voice-enabled new employee trainings or sales trainings, or even just ask when a meeting room is available or "what building does Sally work in?"

Alexa for Business is all about making your organization more efficient and effective.

For more on voice-enabling applications and creating more productive employees, click here.

For more on using Alexa in meeting rooms, click here.

For more on Alexa for Business Blueprints, click here.

For more on Creating and Publishing Private Skills, click here.

And please know that Data Driven Design certainly provides all of these services for our clients. For a free consultation, click here.

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I decided to run Google Adsense ads on Data Driven Design. First of all because we're publishing so much content on our site (1-2 new pieces per day), so technically we're a publisher in addition to being a digital agency.

Secondly, because as a leading web design and development company, we need to stay up to date with all of the new changes to Google Adsense so that we can implement it properly for our clients.

Recently, while logging into my Adsense account, I realized that there was a critical message at the top.

It read - Earnings at risk - One or more of your sites does not have an ads.txt file. Fix this now to avoid severe impact to your revenue.

What?

No email warning, and my "revenue" might be impacted, that's not good!

This video walks you through what steps I decided to take to attempt to resolve this matter.

All publishers should listed and read this documentation...

Declare authorized sellers with ads.txt

Ensure your ads.txt files can be crawled

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Voice User Interface Design is so new. It's so hard to think through every scenario of what a user might want to say to Alexa or Google Home, which is why this particular use case I think is a good one to share with you all.

I recently built an Alexa Skill using Voiceflow, which allows you to map out your entire conversation with Alexa.

So for example, my Alexa Skill is to let attendees of the Nashville Voice Conference know about their roles and responsibilities at the conference.

At one point, after you identify who you are, if you're a featured facilitator, it asks you about if you'd like to know about Parking, Timing or your specific event preparation.

One of the featured facilitators used the Skill and told me it didn't work, because he had tried all variations he could think of using "my specific event preparation".... Turns out, I hadn't accounted for the word "specific" in my synonyms in Voiceflow.

So, it was an easy fix.

I anticipate much of Voice User Interface Design (VUI) being like this.

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We build 99% of our websites in WordPress. There's just very rarely no reason not to. It's the most "non-technical content-management friendly" platform available, and it doesn't have the brick walls that SquareSpace does or the Theme Limitations that Shopify has.

And, security should never be an excuse with WordPress. You can lock it down and get a good webhost, and you'll be all set.

But one annoying thing is comment spam on blog posts. Every WordPress site, regardless of how many blog posts it has, will surely get comment spam.

The good news is that the spam won't be visible to your audience, but it will go to your email inbox if you're the site admin, and it will just be well, flat out annoying.

This simple video shows you how to turn off WordPress comment alerts. :)

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Mailchimp is an amazing platform. It continues to evolve every day. My prediction is that it becomes one of the top overall marketing platforms and even CRMs on the world in the next 5-10 years.

As a result, I have a ton of Mailchimp content at www.DataDriven.Design

But I digress. Today's Data Driven Daily Tip is How To Create A Segment In Mailchimp.

The reason you'd want to do this would be because Mailchimp doesn't let you "exclude a tag" ... Tags are a way of organizing your audience within one list, so that you don't need to duplicate the same user onto multiple lists in your audience. It's super smart, but when you go to send a campaign, you can only INCLUDE users that have a particular tag, for example - if I wanted to send an email to all attendees of the Nashville Voice Conference, that's easy.

I just select that tag when I'm starting my campaign.

But if I want to send a blast out to my entire Audience but EXCLUDE people who have already signed up for the conference, I have to create a segment.

This video walks you through how to get that done. :)

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This video / podcast / Alexa Flash Briefing with my guy Will Acuff, co-founder of Corner To Corner, is a perfect example of how Small Business Owners and Marketers need to be creating multiple pieces of content out of one simple business conversation.

By watching this 23 minute video clip, you can see that the following pieces of content are being created by Will and I.

a blog for me
a vlog for me
a podcast for me
an Alexa Flash Briefing for Will

(none of the above using anything other than a laptop computer)

a podcast for Will
a blog for Will
a vlog for Will
a promotional video for Will

All small business owners stuck on what to talk about or how to create content for your business, take a page out of Will’s book. Just jump on a Zoom Conference with another business owner you respect, and record it.

KEEP MARKETING!

Paul Hickey, Founder / CEO / Lead Strategist at Data Driven Design, LLC has created and grown businesses via digital strategy and internet marketing for more than 10 years. His sweet spot is using analytics to design and build websites and grow the audience and revenue of businesses via Podcasting, building Alexa Skills, SEO/Blogging, Google Adwords, Bing Ads, Facebook and Instagram Ads, Social Media Content Marketing and Email Marketing. The part that he’s most passionate about is quantifying next marketing actions based on real data.

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Business Owners, IT Professionals and Entrepreneurs - what is Gmail Confidential Mode?

You may have received an email from Google / GSuite lately regarding Confidential Mode.

The subject is - [Action Required] Gmail Confidential Mode launching default ON for your domain

The body reads: What do I need to know?

When Gmail messages are sent in confidential mode, it helps protect from unauthorized access and recipients don’t have the option to forward, copy, print, or download their content or attachments. Senders can also set an expiration date for messages sent with confidential mode and revoke access to them at any time.

What does this mean for my organization?

From June 25, your users will have the option to send emails with confidential mode, unless you disable this feature.

As an administrator, you can determine whether your users can use confidential mode by selecting from the following setting options:

Disable: This option prevents users in your domain from sending emails with confidential mode.

Enable now (beta): This option will enable confidential mode, which is currently in beta. However, the feature will remain enabled when it enters into general availability on June 25, 2019.

Enable when the feature is in general availability: This is the default option and will enable confidential mode when this feature becomes generally available on June 25, 2019.

What do I need to do?

Please ensure that you select the appropriate option in the Admin console for your organization before June 25, 2019.

You can find this setting in the Admin console by navigating to Apps - G Suite - Settings for Gmail - User settings

If you do not take action before June 25, your domain will automatically have confidential mode turned on for your users, meaning that users will have the option to send emails with confidential mode.

My contacts and our clients at Data Driven Design have a history of getting confused by messages like this from Google / GSuite - and rightfully so. The most recent example is what happened with Google Groups.

Well, I try to stay ahead of these things and help you, answering your questions before you even have them, so here goes. Please watch the video / listen and let me know if this helps!

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Data Driven Daily Tip 316 - The data shows that WordPress is the number one most used content management system in the world, according to Wappalyzer. :)

Yoast SEO is a plug-in that has more than 5 million active installations. That means this video blog post is worth my time. :)

Many businesses will have this problem with WordPress, Yoast SEO and Google Search Console. It's a weird quirk in one of the latest releases of Yoast (Yoast has multiple release updates weekly - and we keep all of our webhosting clients on the most current version).

When you submit a sitemap via Yoast SEO, the Category and Tag URLs aren't indexing properly, and are causing a coverage error in Google Search Console. The fix, is super easy. Listen. And you're welcome. :)

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As you may know by now from following my content, I'm very passionate about using Alexa and other voice assistants like Google Home, for business use.

I'm also passionate about teaching all other businesses how they can become more efficient and effective, as well as reach their target audience better via Alexa, Google Home, other voice assistants and even podcasting.

But why Alexa so much? How many people use Alexa? How many businesses use Alexa?

What is the most used Voice Assistant?

What are the trends? Well, we have to give props to Voicebot.ai for these great stats around Amazon Alexa.

As of January 2019, Amazon Alexa makes up 62% of the Smart Speaker Market, with Google Home at 24%.

Watch the video for more of the stats we see as relevant and why.

Also, according to SEO Tribunal - More than 50% of searches will be voice searches by 2020.

and...Business.com, VoiceCon by VaynerMedia and Dave Isbitski of Amazon Alexa for these great stats around Alexa For Business.

During 2018, 22% of Americans had smart assistants in their home, up from less than 1% in 2017. That’s huge, people. This is the next way to get your audience’s attention.

In 2019, there are more than 50 million smart speaker users in the world; increasing 15% each month. Not only that, but there are now more than 90,000 Alexa Skills, with businesses reporting a 43% lift businesses nine months after launching an Alexa-enabled product, and a 53% a percent boost on average almost immediately after incorporating an Alexa Skill into their current product. 54% percent of professionals surveyed say they’d use Alexa in the workplace to increase productivity.

This podcast covers the top five ways businesses can use Alexa to increase productivity in the workplace, courtesy of Business.com.

Nashville Voice Conference 2019

To learn more in person about how to use Voice Technology like Alexa Skills, Google Home Actions and Podcasting to improve your business, please visit NashvilleVoiceConference.com.

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Whether you realize it now, or realize it years from now, your business needs an Alexa Skill. If not to reach your target audience, then to do business more efficiently and improve operations.

A year or so ago I found a tool called "Storyline." It promised building Custom Alexa Skills without coding. It didn't work.

In the last year, it has rebranded to Voiceflow and now works like a charm. Other Data Driven Daily Tips show how to use Voiceflow to create and test your Alexa Skill.

But when it came down to actually publishing the skill live to the Alexa Skill Store, I still wasn't ready to throw a party. But it worked, and now I am not only throwing parties, but I'm challenging myself to build at least one new Alexa Skill for business per week.

Here's how.

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What is Voice User Interface Design or VUI? It's a new buzz word in the design world, and it has to do with thinking through and planning out the user experience related to a voice-based application, like an Alexa Skill, Google Home Action or a Chat bot of some kind.

While I suppose it could include AI (artificial intelligence), it actually really just can start with designing the experience behind a simple scripted conversation with the user.

A really nice software platform to build custom Alexa Skills and Google Home Actions (in Beta) without coding is Voiceflow.

Voiceflow has a great testing capability, where you can easily run through simulations and conversational scenarios to experience your Alexa Skill or Google Home Action before you publish it.

The Alexa Skills Developer Console also has a really cool testing feature. After you publish from Voiceflow to the Alexa Skills Developer Console, you can validate that it will work with Alexa by using your microphone and saying actual prompts, and hearing Alexa's reply.

Support this podcast: https://anchor.fm/sportscardstrategy/support

What is Voice User Interface Design or VUI? It's a new buzz word in the design world, and it has to do with thinking through and planning out the user experience related to a voice-based application, like an Alexa Skill, Google Home Action or a Chat bot of some kind.

While I suppose it could include AI (artificial intelligence), it actually really just can start with designing the experience behind a simple scripted conversation with the user.

A really nice software platform to build custom Alexa Skills and Google Home Actions (in Beta) without coding is Voiceflow.

In this video, I explain/show how to use Voiceflow to design and create an Alexa Skill without coding.

Support this podcast: https://anchor.fm/sportscardstrategy/support

This episode is me getting PUMPED on an Instagram Story about the launch of a shiny new Alexa Flash Briefing for entrepreneur Danielle McGee and her business Black Business Boom, highlighting Black-owned Businesses in Middle Tennessee. Enjoy!

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Hey Alexa, Open Nashville Voice Conference.

The Nashville Voice Conference has launched the first ever Alexa Skill dedicated to communicating with attendees of an upcoming event, as well as speakers, staff and media.

“I believe we are the first, but I’m sure someone will correct me if I’m wrong!” said Paul Hickey, Founder of Nashville Voice Conference and CEO/Founder of Data Driven Design.

“If you’re an attendee, a facilitator, staff working the event or media, you can actually go to Talk.NashvilleVoiceConference.com and interact with the Nashville Voice Conference Alexa Skill to find out key information about the event as well as personalized assignments.”

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In this episode I talk about how I tested my first custom Alexa Skill right on the Amazon Developer Console, a great tool. Tune in to learn more.

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As a kid I loved Hip-Hop and Basketball. Listen to a snippet of my story on how those two passions have helped my career in business. And there's a special treat at the end!

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Do you know what Alexa For Business is? Do you know what a custom Alexa Skill is? You probably only think of Alexa for playing music at home or playing games, but you need to think of it for your business. Specifically, how you can train your large organization using a custom Alexa Skill only available to particular employees of your company. Listen in. I promise it's good.

Support this podcast: https://anchor.fm/sportscardstrategy/support

Do you know what Alexa For Business is? Do you know what a custom Alexa Skill is? You probably only think of Alexa for playing music at home or playing games, but you need to think of it for your business. Specifically, how you can train your large sales force using a custom Alexa Skill only available to particular employees of your company. Listen in. I promise it's good.

Support this podcast: https://anchor.fm/sportscardstrategy/support

This is the fully detailed, step-by-step version of Episode 214.

Starting from nothing, in Segment 1, I show you how to create a Gmail account.

In Segment 2, I show you how to use that Gmail account to create an Anchor.fm account, then create your podcast, your first episode, and get your podcast published on Spotify, Apple Podcasts, Google Podcasts and more.

In Segment 3, I show you how to find your Anchor.fm RSS feed, create an Amazon Alexa Skills Developer Account, and submit your Anchor.fm RSS feed as your Alexa Flash Briefing Skill feed.

In Segment 4, I show you how to validate, test, and submit your Flash Briefing Skill to the Alexa Skills Store, and how to have you and your customers/clients/audience add it to your live device.

Support this podcast: https://anchor.fm/sportscardstrategy/support

I had no idea if building my first Alexa Skill was going to work. But it did. Like a freaking charm.

It never happens like that. And when it does, it kind of feels like serendipity.

There are already more than 40,000 Alexa Skills in the Alexa Skills Store within the Alexa App (how you set up / customize your Echo, Echo Dot or other Alexa-enabled device like the Roav VIVA or Sonos Speaker), but now the Data Driven Daily Tip is in the mix.

While future posts will explain why the heck I’m spending time doing this, this post is all about “HOW TO ADD MY BRAND SPANKING NEW ALEXA FLASH BRIEFING SKILL TO YOUR DAILY ALEXA ARSENAL.”

But first, we can definitely review. Chances are, even if you have some familiarity with this space, you’re still asking yourself What The Heck Is An Alexa Flash Briefing? Read below from an earlier blog of mine.

But there’s also a kind of Skill that many content companies and media companies use that is much simpler and more common during this infancy of Voice.

And as you can imagine, these have my attention. These Skills are called “Flash Briefings.”

Top Flash Briefing skills include Wall Street Journal, Cheddar, CNBC and Fox News.

But even brands like the NBA have Flash Briefing skills.

What’s cool about Flash Briefings is that, as a user, you can customize your own.

For example, mine could be “weather in Spring Hill, Tennessee,” “Top Tech News from TechCrunch.,” “MLB Schedule Today,” and “Gary Vee 365.”

You customize your own by heading to your Alexa app, tapping the hamburger menu then, Settings, then Flash Briefing.

So now, you can get my Data Driven Daily Tip on Alexa. Here’s how.

Open your Alexa app on your phone.
Tap the hamburger menu on the top left, tap “Skills & Games”
Search for “Data Driven”
See this screen, and click “ENABLE.”
Once the Skill is enabled, tab the Hamburger Menu Again, then “Settings” then scroll down to “Alexa Preferences” and tab “Flash Briefing.”
This is how your Flash Briefing will play in order when you say “Alexa, Play My Flash Briefing” or “Alexa, What’s In The News?” Make sure Data Driven Daily Tip Plays First!

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In this special edition of the Data Driven Daily Tip Podcast, I talk through an important concept that all business owners and entrepreneurs need to fully understand - the Minimum Viable Product.

The tendency when building a software application or even a website, is to try to include everything all at once. To prioritize everything, which basically means you're prioritizing nothing.

How do you build something that is basic enough for your initial beta user group to test, and what is the benefit of this vs. trying to build everything all at once.

I explain in this podcast. Also, keep listening past the sponsored reads, and hear the special FULL version of my interview with Amazon Alexa's Chief Evangelist, Dave Isbitski.

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My reflections on why we're building Alexa Skills at Data Driven Design.

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I love WordPress, because you don't have to be a hardcore web developer to do cool, tricky stuff, like make a main navigation menu link open in a modal window, also known as a lightbox.

How To Make A WordPress Main Menu Navigation Link Open In A Lightbox

In this video, I show WordPress Content Managers how to implement this sweet functionality free of charge, by using two plug-ins, one called Popup Anything, and another called Shortcode in Menus.

Check it out. Thanks for watching and listening and have a great day!

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Small Business Owners and Marketers, are you looking to have a form on your website that gathers email addresses that you later want to turn around and send automated or manual email marketing campaigns to?

An amazing trio of tools is Mailchimp with WordPress + the Gravity Forms Plug-in.

Gravity Forms offers dozens of add-ons for email marketing platforms, including our favorite - Mailchimp.

This podcast shows you how to connect, integrate, hook-up, whatever you want to call it - the WordPress Gravity Forms Mailchimp Add-On with your account's Mailchimp API, allowing you to drop email address submissions from your website directly into the list you want!

Support this podcast: https://anchor.fm/sportscardstrategy/support

I've used just about every single WordPress website hosting platform available, and recently switched to WPEngine after five years with GoDaddy Managed WordPress.

GoDaddy just had too many issues with server space, and was super slow, going down too often, and allowing too many "known issues" to take place.

And at one point, GoDaddy even deleted one of my sites for no reason.

The switch to WPEngine has proved to be the right move, among other things, the ability to use back-up points to swap across environments.

In this Data Driven Daily Tip, I walk through how to launch a new website in from development in a Transferrable environment (free of charge) to a production environment. Pretty tricky and cool.

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On a rare occasion, you may not have access to an old Google Analytics account, but you're the one responsible for making sure that tracking code from the old website gets on the newly launched website.

Or, you already launched the website and forgot. How do you go back and get your Google Analytics Tracking Code once your new site has launched?

How do you find Google Analytics Tracking Code without having access to the original account?

This video shows you how.

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Anyone with a website likely doesn’t think about verifying it with Google Search Console, let alone Bing Webmaster Tools, but even though Bing only makes up 5% or less of organic search related web traffic (according to our Data Download), it’s still super important to gain search engine visibility on Bing via verifying your website and submitting a sitemap. This video shows you how!

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While it's true (the proof is in the data) that Bing only makes up about five or less percent of all organic web searches (ways that your web users find your website via SEO / organic search), it is still important to rank highly on Bing, and have solid search engine visibility on Bing, which is why, after verifying all sites on Bing Webmasters, we also take the extra 5-6 seconds to "Fetch as Bing Bot."

Fetching as Bing Bot allows us to ensure two things:

That Bing sees our site and indexes it
Analyze the code that Bing spits back to us to ensure it looks the way we want it to look to not only Bing, but also potentially Google

This video explains more.

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Attention Marketers and Small Business Owners - did you know you may be missing out on learning valuable information about your web users by not having your Demographics and Interest Reports Enabled?

By just toggling one switch in Google Analytics that takes about three seconds, you can start to aggregate data on who your web users are; how old they are, what kinds of websites they like to visit, what their hobbies and interests are and more.

But it's critical to do this as soon as you have Google Analytics installed on your website as you cannot gather retroactive data.

This video shows you how to enable demographics and interest reports in Google Analytics.

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Have you ever Google'd your business, then wondered why you're looking at search results on the right hand side of the page that have nothing to do with your business at all?

Like if your address is being used for someone else's business, or if it is your business, with incorrect information?

If you're thinking what I'm thinking, this definitely has to do with your Google My Business listing. But why would someone else's listing show when you Google YOUR BUSINESS? Your name? Your address? Someone else's business information?

Here's what you can do.

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Digital Marketers, Small Business Owners and Web Developers, you may all be wondering the same thing (and based on the amount of questions, comments and feedback I get regarding Google Analytics and Google Ads, there's a good chance you probably are) ...

Why aren't my conversions showing in Google Ads? Specifically, they are showing in Google Analytics but NOT Google Ads.

Well, the answer may surprise you - Google doesn't automatically show them in both places, even when your accounts are linked. You actually have to go into Google Ads and import your Google Analytics Conversions. This podcast explains how!

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Have you recently tried to find your sitemap in your WordPress Website using Yoast SEO, but can't find it anywhere?

Recent plug-in updates to Yoast have changed where this is located and it's not easy to find anymore.

This video shows you how to find it. The importance of it is so that you can submit the sitemap URL to Google Search Console and Bing Webmaster Tools.

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Data Driven Daily Tip 300 - Google Analytics Accounts are free with GSuite and with regular Gmail accounts. To activate yours, go to analytics.google.com and log in with your credentials. With your email account, you'll get access to 100 different Google Analytics Accounts.

But if you're like me, those fill up fast. There's an easy way to free up accounts. Don't delete them! You can remove your own access without hurting the account itself. Here's how.

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At Data Driven Design, we love change. It's our sixth differentiator. And it's a good thing we do, because Google is changing Google Search Console (formerly known as Google Webmaster Tools) all of the time. It used to be that you had to verify your domains for each domain prefix, www., http://, https:// etc., but now, there is a new feature called "Domain Properties" that takes care of all of them at once.

This is now highly recommended, but the verification process is different than before. You need to create a TXT record in your DNS settings now. It's simple to do, but can take up to 10-12 hours to propagate and for Google to see the verification. This video shows you how to verify your site with Google as a Domain Property.

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I don't get hit with a lot of spam on my WordPress forms, to be honest, but some websites do, big time. And believe me, I know first hand that small business owners have no time to deal with spam from their new WordPress websites.

For a service provider like Data Driven Design and other agencies, spam can ruin the client experience, leaving a bad taste in their mouth, which is why this Data Driven Daily Tip talks about one of my favorite WordPress plug-ins, Gravity Forms, and how to implement Google reCAPTCHA once your site has gone live.

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A common use case for Web Designers and Developers to need to figure out a client's old IP address after maybe not planning for it, would be something like trying to bring back a clients old website to take a look at the content after pointing the A Record to the new site.

Or, if you're like me, a couple weeks ago, I actually went in during the middle of the night to migrate a client's website, and pointed the WRONG A RECORD! Whoops.

I needed to retrace my steps, but hadn't documented what I was doing. So I needed to figure out how to get the old IP address.

Thank goodness I found SecurityTrails.com and brought their website back up immediately, as shown in this video.

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In a recent Data Driven Design Q and A session with followers, I was asked, "how can my business build a Facebook Messenger Bot?"

While it's a great question, if you've never built a Facebook Messenger Bot, or managed a chat bot before, I'd recommend starting by utilizing Facebook Ads' ability to place a Facebook Ad with a Messenger Objective that has the ability to add an automated Bot reply.

This article shows you how to do it, and it's a good place to start, because you can target an audience, spend $15, have a quick automated conversation set up with people who engage with the ad, and see how well it works for your business.

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One question I've been asked a ton recently, and seemingly 40% of all web projects is about adding an automated chat feature to a website.

Paul, does it work?
Paul, how should we do it?

The answer to the first question is, yes, it CAN work, but you have to nurture it just like your other digital marketing and customer service initiatives in order for it to work.

For example, an office receptionist can work, if he does his job well, paying attention to people who walk in, asking them immediately how he can help, offering them something to drink, asking about how their day is going, and then directing them to the right place, and even occasionally asking them for their contact information so they can follow up.

If you treat your chat bot initiative on your website in this manner, it can be one of the greatest customer acquisition tools in the history of digital.

However, if your office admin (in this analogy), is NEVER at his desk - always off doing something else - and when he actually is sitting at his desk he's too busy to look up from his computer, your chat bot initiative will FAIL.

To answer question 2, I'm fond of a third party service called TIDIO.com.

I've used many WordPress chat plug-ins, and none work as well as TIDIO, which works on any kind of website, all you have to do is insert a line of javascript code in your website.

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One of the things about having a WordPress website is that there are several factors that control your website's health, well-being and performance.

One of them that controls your site's compatibility with Plug-ins - among other things - is the version of PHP that you're running.

Now, if you've been on a Managed WordPress host like GoDaddy, BlueHost, HostGator or even WPEngine for several years, there's a good chance your website is running an older version of PHP, like 5.0 or 5.2.

WPEngine is the only host that is requiring updates, allowing you to test on a one click staging environment, and identifying incompatible plug-ins that will break once they upgrade your site.

But GoDaddy Managed WordPress makes it easy to upgrade as well.

This video shows you how.

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A super interesting question popped up during one of our recent Data Driven Academy Live Access Sessions. Member Kelly Savoca of CottonandMoss.com asked, I'm thinking of only picking two social media outlets to go deep into putting content out on, due to time constraints, which two should I pick between FB, Insta and Pinterest.

Listen to our answer here.

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Pinterest has an advertising platform with the ability to run ads and sponsor pins, but the greatest and most powerful thing we've seen when analyzing web data on Pinterest is that simply being active on the platform drives traffic from your Pinterest page to your website.

We explain in this video taken during a Data Driven Academy Live Access Session - www.datadrivenacademy.org.

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Pinterest is an often overlooked platform as it relates to garnering web traffic and driving conversions for brands. But if your company is creating content for platforms like Instagram and Facebook, the reward of also creating a version for Pinterest should definitely be worth the time.

We discuss further in this audio from our Data Driven Academy Live Access session - www.datadrivenacademy.org

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There's no coincidence that I'm posting this on YouTube and embedding it in my website. :)

Kelly Savoca of CottonandMoss.com asked a great question in a recent http://datadrivenacademy.org Live Access Session for Data Driven Academy Members.

Should I be using YouTube or Vimeo to embed videos in my website?

Her concern was related to the "suggested videos" at the end of YouTube Videos. Check out my answer. It's pretty compelling.

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One of our principles at Data Driven Design is "don't overthink it."

Many small businesses, marketers and content strategists totally over think their content.

How many words does it have to be? How many photos does it have to have?

Who cares? None of that matters. The only thing that matters is POST FREQUENCY!

Find more ways to increase the frequency of your posts and blogs.

Watch this video for tangible tips on how to do this.

It will increase your web traffic when you execute. The proof is in the data.

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In this fun interaction with Kelly Savoca from CottonandMoss.com during one of our http://datadrivenacademy.org members live access sessions, Kate Hickey and I debate whether or not your content actually NEEDS photos.

I highly recommend you listen! :)

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Did you know that the data says in order to get conversions on your website, your visitors need to return anywhere from 3-5 times?

This means, if you think you're going to sell people products or services the first time they visit your website, you're sorely mistaken.

As a result, you need to implement many strategies to get people coming back to your website, among them, deploying Facebook Ads to people who have visited your website in the last 30, 60, 90 days.

This is also known as Facebook Remarketing, and this video shows you how to set create remarketing audiences in Facebook Ads Manager.

Taken from a live access session of http://datadrivenacademy.org.

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Believe it or not, starting a new eCommerce website and getting conversions is one of the hardest things to do. Improving your website design and functionality is only about 20% of the battle.

Assuming the product(s) you're selling is/are good and there's a market for them, you'll now need to begin the battle of building enough awareness for your brand to drive enough web traffic to your site, then eventually convert that web traffic.

The data shows you'll need at least 100 unique visitors per day, and to keep them coming back 3-5 times to finally start to see some eCommerce conversions.

Depending on your time and budget, this can take years.

I break it down in this video for www.DataDrivenAcademy.org members.

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This video is from the Data Driven Academy - http://datadrivenacademy.org - live access session with myself, Kate Hickey (digital strategist at Data Driven Design) and Kelly Savoca, owner of CottonandMoss.com (and Data Driven Academy Member). In this video, we discuss what a good cost per click on Facebook Ads is.

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Regardless of the size of your organization, WordPress is an amazing Content Management System to fit your needs. Not only is everything possible from a design and functionality standpoint, but hosting is streamlined and secure on several easy to use platforms.

Perhaps one critical component that gets overlooked in WordPress is just how easy it is to update content everywhere. It's a MAJOR plus and selling point of the platform, and regardless of if you have 2 people or 200 people who have Admin access to your site, you may want the ability to limit what certain people can access and change.

In this video, I demonstrate how to use the "User Role Editor" plug-in - https://wordpress.org/plugins/user-ro... - to essentially limit and somewhat customize Admin access levels and permissions in your WordPress site!

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WordPress Designers and Developers are capable of making almost anything happen from a User Experience Design perspective, but sometimes fancy things cost extra money and time. Fancy things, for example, like having an animated GIF be an alternate rollover image or "hover state" for a regular image. So when you hover your cursor over it, and alternate image shows of it moving.

But I've found a way to implement this within my favorite WordPress theme, Enfold. Using the Code Block element in Enfold, paste this code in...

https://datadriven.design/product/skin-test-1/"> what-ever-you-like

Then replace the URLs of your images in the media gallery like I show in the video on this page.

Now, the reason I set out to do this was for a WooCommerce product grid that a client wanted to try to achieve. There is a plug-in called "Product Flipper" - https://www.youtube.com/watch?v=BhhzbaK_Fvg - but that wouldn't work for me, because I needed the GIF to animate. Product Flipper is great for a regular hover state, but not for an animated hover state like my solution.

So in Enfold, simply create your own product grid like I do in this video using the different elements including "Code Block" to display your products. This way, you can also control what gets shown on mobile.

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WordPress Content Managers and Marketers and Small Business Owners who use WordPress may need this tip. And even experienced developers and Website Builders should know about it.

For any free plug-in downloaded via the WordPress Admin, such WooCommerce, Yoast SEO, My Custom Functions, Header and Footer Scripts Inserter, Use Any Font (all of which are plug-ins we use often), as well as hundreds of thousands more, there is an easy way to roll back to previous versions.

Why would you want to roll back? Well, plug-in updates are 99% of the time good, but 1% of the time can cause things on your website to break. You may deactivate plug-ins to to determine which one(s) caused the issue, but that still leaves you without the intended functionality that the earlier version of the plug-in brought to the table. This is where WP Rollback - yet another plug-in whose sole purpose is to let the WordPress Admin (aka - you) rollback to previous versions of other plug-ins. This plug-in has saved me a couple times, as you can imagine - since we manage hundreds of client sites here at Data Driven Design.

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What is "Advanced Floating Content?" Well, it's the name of an amazing WordPress plug-in, and it's a great way of describing content that can be added to a WordPress site to either float, animate, or stick in place as a user scrolls your website.

It can be used to create any number of design features, including Lead Generation overlays, Calls to action that stick as your user scrolls, and even links to your company's phone number that follow your user around your website.

But more than that, the Plug-in, Advanced Floating Content, is $23 on Envato Market, and is worth every penny.

You can style it to make it look exactly like your web design, with gradients, borders, images, and you can control the exact placement on all devices in a pixel perfect manner, with NO CODING.

I'm all about this. In this video, I show you a couple examples of what you can do with this plug-in, and how to get started using it!

Happy marketing and web designing peeps!

Here is the link to Advanced Floating Content.

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Data Driven Daily Tip 291. As a marketer, haven't you ever wanted to make your content more personal to your audience? The data says that the more you can personalize your content and make it relevant to the user reading it, the better you can increase your engagement and conversion rates.

As, such, I've found the least complicated way to display unique content to your audience based on geolocation.

In the past, this would have either had to have been done via some complex coding or via an expensive third party tool like Visual Website Optimizer.

Now, using WPEngine's GeoTargeting Capabilities, you can create an account with WPEngine and upgrade your account for $150 for the year, to get access to a premium plug-in called WP Geo-IP, that allows you to use shortcodes to only show content to particular geographic regions such as cities, states, zips and countries.

In this video, I break down exactly how to do this, and use an example where I only want to promote the Nashville Voice Conference on our website to people in the State of Tennessee.

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Data Drives Design. The Proof Is In The Data. Data Over Opinions. Stop wondering how your business is doing. Google Analytics is powerful stuff.

Here's how I get my Google Analytics, and how you should too.

Spend 10-15 minutes (or 30) a month looking at Audience, Acquisition and Behavior reports.

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I asked Amazon Alexa Skills Marketing Employee #1 Dave Isbitski about Alexa Blueprints. What are they? Essentially they're a way to use a free, visual dashboard to create your own Alexa Skill. This is something all businesses should be aware of.

What is an Alexa Blueprint?

Dave says “one of the things I’m most excited about that has been happening in the last 18 months or so are Alexa Blueprints.”

You can go to https://blueprints.amazon.com and create an Alexa Skill in minutes.

Blueprints is a visual tool for creating a Skill. Now you can share them and publish them to the Alexa Skills Store for anyone to download and use. This can be a great tool for brands and businesses to connect with customers.

So an Alexa Blueprint is a visual tool for creating an Alexa Skill. Brilliant.

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You may have previously read some of my blogs about GoDaddy Webhosting. They have an amazing managed migration tool, as well as the ability to spin up development / staging servers, however, the Proof is in the Data, WPEngine has better Uptime and Speed than GoDaddy Managed WordPress.

Both solutions are "Managed WordPress" which means you don't need to be a Web Developer or WordPress Developer to manage your webhosting, from set up, to back-ups to staging environments and SSL, it's all taken care of for you.

We are solutions providers at Data Driven Design, and the data is starting to tell us after 3-4 years of hosting our clients' websites on GoDaddy Managed WordPress, that it may be time to upgrade to WPEngine.

WPEngine costs significantly more, and we're willing to eat that cost for our clients to have a better experience. As a result, I wanted to show all of you out there how to migrate your WordPress sites to WPEngine.

I hope this helps!

Best,

Paul

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Attention Marketers and Small Business Owners: the data is overwhelming that you should not bombard users with pop-ups that prompt them for their email addresses upon immediately accessing your website.

To many it feels intrusive. They've visited you, and you're already asking them for something. Gross.

BUT, there is a web design / digital marketing tactic that the data says works EXTREMELY well, that is non-intrusive.

If you've ever been to a website, browsed around for a minute or three, then moved your mouse to close out that browser tab or enter another URL into the address bar, there is a slight chance that you are prompted at that moment - the moment you try to exit the site - for your email address.

This, my friends, is called an "Exit Intent" pop-up, and this video shows you how to install one on your WordPress website.

Things you'll need:

A WordPress Website
The Pop-Up Builder Plug-in for WordPress
The Gravity Forms Plug-in for WordPress

We always say that high school kids can build websites. Why would a small business or mid size brand with a small marketing team pay a professional team like Data Driven Design to do it for them? This is one of the many reasons why. We are thinking about how to help you use data to grow your business and acquire new customers.

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The physical act of launching a website is kind of like changing the oil in one's car. It's SUPER EASY if you've done it multiple times, or do it every day, like a Quick Lube place or something. But it can be really intimidating, nerve wracking and even scary if you've never done it before.

And just like the possibility that you put the wrong kind of oil in your car, there's always the possibility that you look in the wrong spot for your DNS settings, which most times are hosted in the spot as your domain name, but not all the time.

Case in point, Cloudflare and GoDaddy. Your domain name and maybe even Webhosting, might be with GoDaddy, but your DNS settings might be with Cloudflare.

This video explains the how to launch your website if this is in fact your scenario.

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In this episode of the Data Driven Daily Tip, I get super passionate about Marketers and Small Business Owners getting into their Google Analytics accounts and understanding what’s happening with their web data to make data driven decisions.

While I’ve put out plenty of content in the last few years about what business owners and marketers should look at in Google Analytics (in just 30 minutes a month you can make a huge difference), this Data Driven Daily Tip makes it even easier to check your web data.

It’s about how to set up automated email alerts from Google Analytics Web Properties.

You can get your web traffic updates sent directly to you.

I talk about our new Alexa Skill called Ask Data Driven Design, where you can now just ask Alexa how your web traffic is doing.

Now there’s even less of an excuse to know how your website is performing!

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What Is Alexa For Business?

“While Alexa was started as a Consumer Product, it has evolved into a couple different areas.

Business Skills, like the one Data Driven Design has built to allow clients to ask Alexa how their web traffic is doing…

Skills that are only available to employees of a particular business. This is what Alexa For Business is.”

Alexa For Business gives the IT department of companies a way to manage and control access to a company’s internal only Alexa Skill or suite of Skills to employees that need/want access.

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Can An Alexa Skill BE A BUSINESS, or Should It Be An Extension of a Pre-existing Business?

From my interview with Amazon Alexa's Chief Evangelist Dave Isbitski

It can be either for sure.

Interesting Scenarios:

Account Linking – businesses can use their existing APIs and accounting systems, etc. to link up with a voice-based Alexa Skill. That’s how something like ordering a Pizza online works. The user already has an account, the user just says it, and the Pizza company with the Alexa Skill just charges through their pre-existing system.
Amazon Pay Integration – small businesses can sell things online and use Amazon Pay.

Dave adds: “what’s interesting about the Amazon Pay Integration is meeting your customer in the moment. Let’s say I have a podcast about running shoes, and I could say on the podcast “would you like to buy these right now for 50% off on Amazon.”

In-Skill Purchasing – Games do this, selling power-ups and turns, etc.

“Another interesting example is working maybe with an age demographic that skews higher,” Dave says. “Let’s say your business fields a lot of calls, and it’s a huge cost center for your business, when in fact, if they could just talk to you, that would completely solve it!”

Perhaps the most interesting part of the conversation for me, happened when Dave started talking about the fact that current data and analytics from websites and mobile devices are only really based around what the brand or business has allowed the customer to do.

“The top three things users do in my mobile app are these things. Right, because those are some of the only things you’ve allowed them to do. With Alexa, it’s different, you can get data around what they’re asking you about. For example, you may give your customers 100 different conversation paths. When you see a drop off at a certain point, you know your customers were looking for something that wasn’t there. You learn as you go, and you improve, in a very different way than with web and mobile apps.”

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As always, the proof is in the data. Your business will need an Alexa Skill sooner than you think, which is why Data Driven Design is bringing the first ever Voice Conference to Nashville.

LEARN HOW TO IMPLEMENT ALEXA SKILLS, GOOGLE HOME ACTIONS AND PODCASTING TO MAKE YOUR BUSINESS MORE EFFICIENT AND EFFECTIVE.

43% – the lift businesses see nine months after launching an Alexa-enabled product

53% - the percent boost businesses see on average almost immediately after incorporating an Alexa Skill into their current product

54% - the percent of professionals surveyed that say they’d use Alexa in the workplace to increase productivity

30,000+ - the number of Alexa Skills globally

50 million+ - the number of smart speaker users in the world; increasing 15% each month

Find out more at NashvilleVoiceConference.com

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Have you ever scheduled a post in WordPress that didn’t go live? Maybe you were on vacation and scheduled a blog post, and then when you checked, there was a “Missed Schedule” message next to it?

It’s happened to me frequently, but not consistently.

Basically, it has happened randomly. And thanks to http://dominiquej.com/wordpress-misse… , I finally know why.

One of our clients experienced this problem, and after looking into it, we’ve found the solution!

Using one of these two plug-ins should do the trick.

https://wordpress.org/plugins/schedul…

https://github.com/sLaNGjI/wp-missed-…

I explain in this audio.

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Alexa Skills are starting to make more and more sense for any kind of business to have. Data Driven Design is getting asked to brainstorm how many of our clients can partake in building a voice-based extension of their product or service to be available on Alexa, Google Home, and other "smart speakers."

A great question recently came in from a subscriber, who is a Wedding Singer. He wants to know how his business could benefit from a custom Alexa Skill.

I took the opportunity to answer his question in our weekly Q&A session, live on Facebook at 9:15 a.m. ET on Mondays.

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During one of our weekly Data Driven Q and A sessions with partners and clients, Gaye Lynn Wilson, VP of National Pro Fastpitch, asked a great question - how should our business leverage TikTok to promote an upcoming event?

In this case the event she was referencing is the 2019 NPF Draft, scheduled for April 15 in Nashville, TN.

First of all, to set the stage for my answer, I talk about TikTok. What is it, exactly? Well, if you had heard of the lip syncing app Musical.ly, TikTok purchased Musical.ly and now basically is Musical.ly.

TikTok, according to Variety and courtesy of FangDigital.com, has more than 80 million US users, and almost 800 million users when you include its international audience.

Reference: https://fangdigital.com/using-tiktok-to-promote-your-business/

And if you remember the six second video app Vine, TikTok is like Vine, combined with Carpool Karaoke (a short on the Late Late Show with James Corden).

Service providers, like Dentist - Dr. Chithra Durgam DDS have used Musical.ly, now TikTok to promote their businesses, and Sports and Entertainment companies like NPF can definitely leverage their assets in terms of players, mascots, cheer squads, coaches, etc. to create short, fun videos with music that are relevant to their brand.

The example I talk about in this video refers to using the players "at bat" song or future "at bat" song, in the case of NPF draftees, and having them create short music videos where they lip sync to their future at bat song.

What I don't mention in the video is that it could also be used to take highlights and simply chop them up in post production to make them shorter, like top 10 plays, but only showing 1-2 seconds of each play.

I think the biggest thing to remember though is that leveraging TikTok is just like Facebook, Instagram, LinkedIn, Google My Business, Pinterest and others.... IT'S ABOUT CREATING THE CONTENT CONSISTENTLY and making it relevant and native to the audience on each platform.

It's not about simply "being on a platform to check the box." It's about meeting your audience where they are, with a message that's relevant to them and doing it consistently over the long term.

The actual question is:

How can you repurpose your current content to consistently make it relevant to an audience on TikTok that you're ready to engage with over the next 24-36 months?

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For almost three years I've been making Data Driven Daily Tips, useful pieces of information for Small Business Owners and Small Marketing Teams to learn Web Design and Development, Digital Marketing, Google Ads, Facebook Ads, Blogging, Content Creation, Instagram Growth Strategies and more.

There are almost 300 "DDD Tips" now, and they've taken many forms. Originally shot on Instagram Stories and saved down and uploaded to YouTube, and reposted in blog form on the website with written transcriptions, the "tip" has now evolved into a simulcast YouTube Video and Podcast with audio ripped down and published via Anchor.fm. The YouTube video now is post edited into IGTV format requirements to ensure omnipresence on all socials, including LinkedIn, Facebook and Medium.com

This latest version of the "tip" is a first. It's our first with a guest. And this guest is an important one, so we took about 45 minutes together via Zoom Conference. Myself from my office in Valencia, Spain, and Dave Isbitski, Chief Evangelist for Alexa at Amazon and Alexa Marketing Employee #1, I assume from his office in Seattle.

Here are the main highlights of our conversation:

On helping brands figure out "what does this all mean?" - "Alexa is not a smart speaker revolution, it's about connecting with your customers."

Talking about what it's like to help build a community of Alexa Developers via the Alexa Developers Console and the Alexa Skills Kit. Also, the Alexa Voice Service. -

Alexa Voice Service is where you put Alexa into things. This can be done with Windows machines, Sonos speakers, Cars, Headphones, Homes, etc. So Alexa Voice Service basically extends the amount of Alexa-enabled devices that exist. Right now, I think of Echos and Echo Dots as Alexa-enabled devices.

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This is a great Web Design and Development tip for anyone with a WordPress website who wants to add fonts to their theme.

Downloading a Google Font and adding it to your WordPress theme is super easy with a plug-in called Use Any Font. This video shows you exactly how to ensure your branding is on point by not limiting to your WordPress fonts to the ones already in your theme.

Add more fonts to your WordPress theme easily!

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A while back, I posted a Data Driven Daily Tip on How To Hyperlink Directly To A Timestamp On A YouTube Video. It garnered solid feedback as one of my more "practical" and "useful" tips for anyone, regardless of role, probably because it crosses over outside of business, and into the mainstream of "anyone who ever wants to share a particular part of a YouTube video."

But one of the pieces of feedback I received was "I think an even greater tip would be explaining how to embed your youtube video in a website, and then, create a (text) timestamp on your website, when a user clicks on that timestamp on the webpage, the video skips to that time in the embedded video" - so here is my version of that.

:)

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Google My Business is a little known platform. Even the most savvy marketers overlook it constantly. It probably gets a bad wrap, as it used to be Google Places and Google Plus, but Google has given it a ton of credence in terms of SEO value for businesses that have verified listings.

In fact, businesses that post consistently on Google My Business get a HUGE SEO BOOST - the proof is in the data.

But this Data Driven Daily Tip is extremely utilitarian. If you're a Small Business Owner or a member of a Small Marketing Team, you should be collaborating on Google My Business, allowing teammates to post for you, add photos to your page, update your information and look at the data.

Here is how to add users to your Google My Business Account.

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Back in the day (like 2005-2017), Google Adwords made it pretty hard and confusing to create accounts that allowed agencies or companies to manage multiple Google Adwords Accounts under one "umbrella" or "Master Client Center Account."

In fact, it was so hard to do so, that Google seemingly dumped anyone with a Gmail or Google For Business (now GSuite) account directly into a regular Google Adwords Account when they signed up for Adwords.

This then prevented them from becoming Master Client Center Accounts.

If you're confused on what I'm talking about, picture logging into a Google Ads Account and only being able to manage your own account.

A Master Client Center Account, now called Google Ads Manager Accounts, allows you to manage multiple Google Ads Accounts, meaning you can have multiple payment methods on file, and collaborate with other people managing the same account.

Super useful.

With the current version of Google Adwords, called Google Ads, not only do you not get stuck in a regular Google Ads account when you sign up, but you can even retroactively make your account a manager account.

This podcast, and this link, explain how.

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Small Business Owners need to understand the importance of local business listings. In the entire history of the internet, any business has been listed on thousands of directories, whether they want to or not.

The reality is that much of that information is inaccurate. From phone numbers to addresses to hours of operation and web URLs.

Not only is this a detriment to the business owner, but this inaccurate information actually hurts your Google SEO ranking. Google's algorithm crawls the local business directory sites and ranks websites with consistent information higher than those without consistent information (well, let's just say accurate and CONSISTENT information increases your business' chances of ranking high on Google.

From Yelp, to FourSquare to Facebook to WAZE to Bing to many others, there are tools like Moz Local and Yext that "clean up" your local business listings via one time submissions.

This isn't the whole puzzle, as Google My Business is still the biggest piece. But behind Google My Business, I highly recommend Small Business Owners and marketers with many local listings consider Yext or Moz local.

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If your business wants to create a blog or news feed that users can subscribe to via email, this is the best way to do it.

You'll need the following:

A WordPress Website
A Ton of Content (blogs/news articles)
A Mailchimp account

Many WordPress RSS plug-ins aren't supported anymore, but all WordPress sites have an automatic built in RSS feed at domainname.com/feed

Mailchimp has a special RSS to Email feature you can use to send updates to your lists automatically on your schedule after you make new posts to your WordPress site.

Here's how.

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Every business wants to run ads that work. Every marketer wants to generate sales or leads via ads. As such, my job is to constantly test and try various types of digital marketing tactics.

I've run just about every different type of Facebook Ad that exists, five times over in the last three years.

Well, just when I start believing that, Facebook adds something new.

Here is how to create a Facebook Ad (or boosted post - it works for either) with a Facebook Messenger objective (an ad geared towards getting Facebook users to send messages to your business) but with a Chat Bot reply that you can customize.

In other words, you can have an automated conversation with a lead from within your ad, then come back to check it later to see if it's something you should follow up on.

Here's how.

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Why do star reviews show up in Google Search Engine Rankings? Not the ones on the right hand side of the page for Google My Business Profiles, but rather the ones in the main results.

You may have noticed more often than not, star reviews show for Facebook Business Pages or for Yelp Pages, but not as often for the actual web URL of the business (primary domain / website).

Why is this? And how can you get your reviews to show in the Search Engine Results pages under your website's hyperlink.

There are four main things to do according to hitsearchlimited.com and they all sound right to me.

I know about them, and I break them down in this video.

Encourage your customers to submit Google reviews
Sign up for a review site and start encouraging your customers and clients to review your services
Add the relevant schema to your website
Get busy improving the authority of your site by creating great content, outreaching this content and making sure your site is SEO technically tip top

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I get asked to look at a lot of different kinds of blogs, especially blogs that use WordPress. Having built and managed content on close to 500 WordPress sites over the last 12 years, I've seen close to "it all" when it comes to WordPress Content Management.

But one thing I seem to keep seeing lately is a lack of professionally displaying the author's name on posts. Specifically, I tend to see the WordPress username displayed as the author name.

There is an easy way to fix this / change it globally. Go to your WordPress Admin and click "Users" on the left hand side nav menu.

Then select the Author's name from the user list. Add a First Name and Last Name. Then update the user, then go back in and select "First Name Last Name" from the drop down that says "Display User Publicly As" --- and BOOM, you've fixed the problem globally.

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I never know what clients are going to ask me about Search Engine Optimization, but inevitably, a couple times a year, someone asks me “what are those nicely tabbed six links to subpages under the homepage on Google Search Results?”

The answer “Organic Sitelinks.”

The inevitable follow up question: “can we control them?”

The answer “No, with one exception.”

The video explains, but here’s more from Google on Sitelinks:

Sitelinks

The links shown below some of Google’s search results, called sitelinks, are meant to help users navigate your site. Our systems analyze the link structure of your site to find shortcuts that will save users time and allow them to quickly find the information they’re looking for.

1: The main search result

2: Sitelinks

We only show sitelinks for results when we think they’ll be useful to the user. If the structure of your site doesn’t allow our algorithms to find good sitelinks, or we don’t think that the sitelinks for your site are relevant for the user’s query, we won’t show them.

At the moment, sitelinks are automated. We’re always working to improve our sitelinks algorithms, and we may incorporate webmaster input in the future. There are best practices you can follow, however, to improve the quality of your sitelinks. For example, for your site’s internal links, make sure you use anchor text and alt text that’s informative, compact, and avoids repetition.

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The forgotten social media business platform, far and away, is Pinterest.

We've seen some amazing data ourselves from clients' Google Analytics accounts showing that Pinterest is a solid web traffic generation source for many different kinds of companies.

But there is even more data out there that not only supports that, but leads us to believe that Pinterest should become a MAJOR part of businesses' social media and overall content marketing strategies now more than ever.

Pinterest certainly seems to be the forgotten social media marketing platform for businesses, here's why:

70% of all pins saved on Pinterest come from businesses.

200 million people are now on Pinterest, as of September 2017. That’s a 40% increase from the previous year.

2 billion searches are made every month on Pinterest.

87% of pinners bought something because of Pinterest.

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I get it, it's an "extra thing to do," or it's "in the way" or you feel like you have to "look good on camera" or you don't know what to say or you feel silly or don't know how to hold the phone, or whatever, but the proof is in the data - your business needs to get over the fears, hurdles obstacles and excuses and GO LIVE ON FACEBOOK!.

I also blog and talk about posting on Facebook 3-5 times per day on your business page, and going live not only helps you accomplish that, but Facebook Live videos get 2-3 times the amount of Reach and Engagement as normal posts or video posts.

Don't know how to get started going live on Facebook? Here are a few suggestions.

A weekly Q and A show where you read and answer frequently asked questions about your industry
A weekly behind the scenes "did you know" piece about how something is done or made at your company
A weekly feature on an employee, co-worker or client where you simply have them say hello and explain what they do at the company Content like this makes your business relatable and humanizes it. These factors make people want to do business with you.

The proof is in the data. Going live on Facebook works as part of your overall content strategy, and you can rip down the whole video and edit it into smaller pieces for future posts!

So it's always time well spent.

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Hi WordPress Content Managers! If you're a small business owner or member of a small marketing team that manages content on a WordPress website, than you're who I'm referring to when I say "WordPress Content Managers."

Do you know about permalink settings in WordPress? These are the settings that make your URL or "slug" on all of your Posts.

These settings are crucial yet often overlooked

By default, when setting up a new site, WordPress adds the date to them, and sometimes, depending on the theme or hosting, they can get all muddied up with canonical data.

What you need to do is clean them up by removing the date and simply making the URL display the post name.

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I've blogged so much about Alexa For Business, Alexa Skills and Alexa Flash Briefing Skills lately - including How to Build Your Own Alexa Flash Briefing, that I sometimes forget the simple, simple basics, like helping Small Business Owners and Small Marketing Teams actually set up their Alexa Enabled Amazon Devices in the first place. I want you to be able to use Alexa and the Echo Dot device in your office to make you a more productive worker, and the first step is setting up your device. This video helps show you how.

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What exactly is the difference between posting on your LinkedIn Company Page and your LinkedIn Personal Profile?

Do small business owners need to do both?

In this special podcast, I talk about a couple key features that any size business should be aware of from a LinkedIn Content Marketing standpoint.

The audio is taken from my (every Monday at 9 a.m. ET) Instagram Live Q and A and my (every Monday at 9:15 a.m. ET) Facebook Live Q and A.

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In this special podcast, I talk about a couple key features that any size business should be aware of from an Instagram Content Marketing standpoint.

The audio is taken from my (every Monday at 9 a.m. ET) Instagram Live Q and A and my (every Monday at 9:15 a.m. ET) Facebook Live Q and A.

One business owner asks if his mindset should be different when running Facebook Ads vs. Instagram Ads.

Another asks about an IGTV feature, and I break down the importance of posting 1:00+ minute long videos now on Instagram via IGTV.

The proof is in the data that those types of posts are working better than regular Instagram posts, leading me to believe that IGTV will be HUGE.

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So let's say your business is running Google Ads (formerly known as Google Adwords) as a layer to your digital marketing strategy.

But let's say you have a product that is a little more niche than most. Let's say it's a special lighting product for campers. Bear with me, this applies to any business, really.

You want to show for as many searches as possible, but you want to only really show for relevant searches.

You want to show for as many RELEVANT searches as possible. Why?

Because you don't want to pay for clicks that are looking for cheap light bulbs for example.

Thus, you're likely to have a keyword strategy that has a lot of exact matches and phrase matches for things like "camping lamps" and such.

But you probably also want to weed out keywords like "cheap light bulbs."

You can set "cheap" and "bulb" or "bulbs" as negative keywords - as ONE example of likely several that you'd want to include for example.

While you probably need to think through your strategy, this video explains HOW to do it.

If you need more help thinking through the strategy or looking at data that can help, email me at paul@datadriven.design. Thanks and have a great day!

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Welcome to Season 3 of Data Driven Tips! We kickoff with overall episode 150, where I share three solid audio clips from either Facebook Live / Instagram Live Question and Answer Sessions with my audience, or Live Access Sessions for Members of the Data Driven Academy.

Question 1:

What's the difference between Facebook Ads and Facebook Boosted Posts?

Question 2:

How to NOT be salesy in your Facebook Business Posts.

Question 3:

What happened to my ability to post content to my business page via the regular Facebook App on my phone? Why did it go away after adding my page to Facebook Business Manager?

Listen in.

Thanks,

Paul

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Big news for all businesses and personal brands out there hoping to get the elusive blue checkmark on their Instagram profile.

The blue check mark signifies "verification" which comes with it a respect level that until recently, only Instagram has been able to dole out to specific profiles.

Now, however, any Instagram account, regardless of how many followers, can request verification.

Warning, it's not for the faint of heart. Seriously, this video shows only the first step. Props to Alex Tooby for her video here, that goes into more detail about what happens after the initial verification request.

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"Hey Alexa, help my business" isn't necessarily a phrase you expected to hear when the smart speaker became available on June 23, 2015, and it's still probably not a phrase many expect to hear into the future, but I do.

The same way I've stuck with my Amazon Echo device that my mother-in-law bought me for my 34th birthday back in 2015, I've decided to stick with the idea or concept that businesses can use Echo, Echo Dot and any other Alexa-enabled device to improve their business.

It was when I realized there are these things you can add to your device called Alexa Skills - apps for Alexa, basically - except voice apps - but added the same way you add something from the Apple App Store or Google Play Store - that things changed for me related to my Echo.

I realized I could not only add Spotify and podcasts, but that I could also develop these skills myself, or with my team of developers at Data Driven Design. Boom, then I was in.

Alexa For Business: The Data During 2018, 22% of Americans had smart assistants in their home, up from less than 1% in 2017. That’s huge, people. This is the next way to get your audience’s attention.

In 2019, there are more than 50 million smart speaker users in the world; increasing 15% each month. Not only that, but there are now more than 30,000 Alexa Skills, with businesses reporting a 43% lift businesses nine months after launching an Alexa-enabled product, and a 53% a percent boost on average almost immediately after incorporating an Alexa Skill into their current product. 54% percent of professionals surveyed say they’d use Alexa in the workplace to increase productivity.

This video covers the top five ways businesses can use Alexa to increase productivity in the workplace, courtesy of Business.com.

Nashville Voice Conference 2019 To learn more in person about how to use Voice Technology like Alexa Skills, Google Home Actions and Podcasting to improve your business, please visit NashvilleVoiceConference.com.

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Why do all businesses need to start posting daily or at least regularly and with a consistent purpose on IGTV?

The proof is in the data, Instagram has just launched a new "share preview to feed" feature when uploading IGTV videos longer than one minute.

This video not only shows you the feature, explaining what it does, and how to use it, but also talks about the data proving that these kinds of organic posts are bringing in the most visibility, even more so than Instagram posts with hashtags, or even many paid placements.

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Data Driven Daily Tip 268 - Google AdSense is the other side of Google Ads.

It's for publishers that post blogs or news often, and are working to build up traffic and monetize their site.

Google AdSense allows publishers (websites) to run ads, and get paid when users click their ads. AdSense has so many different placements, sizes, and features.

This video is Part 2 of how to run Google AdSense Ads on your sites, after your site is verified and approved to run ads.

Between parts 1 and 2, you'll have all the instruction you need to start monetizing your site with ads.

Here is part 1.

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WTF Google? You're changing Google Groups? What's with these emails you keep sending to Small Business Owners about changes to GSuite?

Our clients have asked several times for clarification on what these messages mean and what they need to do. So I'm breaking it down in this video.

What do these changes to Google Groups mean to business owners?

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Have you ever been working in a Google Doc, Google Sheet, or Google Slide, maybe collaborating with another co-worker, and changes were made to your document that you didn't want to have happen?

The document autosaved and you can't go back! Oh No!

This video shows you the revisions feature in all GSuite / Google Drive Documents.

You can go back and see all of your previous document versions and restore them It's an amazing productivity tool for Small Business Teams.

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I know what you're thinking Small Business Owners and Marketers, you don't think you have time to post on YouTube, and you're not even sure why you should or what you should post about.

The proof is in the data.

If you can film yourself or your teammates going through your day, attending events, or even doing daily tips and how-to videos related to your industry, you will see the return on your time investment.

It will take consistently posting for a long period of time, like between 8-12 months, but you will build a following and a community of people commenting on your videos. Reply to every comment, and you will gain momentum and it will generate business for you.

Have a helpful attitude to your content, and expect 10-20 subscribers for a long period of time, but once you consistently post, and reply to every single comment, and once you get past 100 subscribers, you'll start gaining 2-5 more per week.

While this may not seem like much to your business, it really helps your SEO and organic visibility, which means your business gets found for searches related to your products and services, which helps your website come up at the top of Google Searches, which is what most marketers and Small Business Owners care about.

As well they should, because the data shows that Google Searches still make up more than 65% of web referrals.

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Google updated its API requirements for Google Maps embeds on Websites, but many websites still have broken Google Maps / Location Finders.

That’s the bad news. The good news is that there could be a simple fix.

To use the Maps JavaScript API, you must get an API key which you can then add to your mobile app, website, or web server. The API key is used to track API requests associated with your project for usage and billing. To learn more about API keys, see the API Key Best Practices and the FAQs.

This video explains how to get a Google Maps API Key.

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This is a great follow-up Data Driven Daily Tip, from a fellow agency owner in Croatia, who saw this video ... Her question is: My question is, how should we manage our clients on Facebook.

Should we create one Business Manager for our Agency and them create Ad Accounts to our clients and give them Admin access so they could add payment method?

Or should we create a new business manager for each client separately? Or something else? Could you help me with that?

All great questions. And I answer them all in this podcast.

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Are you frustrated with your podcast following? Not enough listens or downloads? Or are you a Small Business Owner or Marketer looking to increase your exposure? The proof is in the data.

The best, easiest, simplest and most effective way to not only grow your podcast following but also save yourself time and increase productivity is to shorten your episodes down to five minutes or less, and to post them every day.

A year ago, I was doing hour-long interview style episodes with other business owners and influencers. It was fun, but it was hard work. I had to prepare, schedule, travel, film, edit, and publish, and all for ONE piece of content.

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When most marketers and small business owners think of posting on LinkedIn, they think of posting on their own personal profile, which makes sense. Personal LinkedIn Profiles are easy to increase visibility with, as you can simply invite anyone to connect with you.

Then, when making posts, you’re able to gain a lot of visibility in the feed.

However, posting on LinkedIn Business Profiles is different. You can make the same kinds of posts (upload a video, photo, or write up to 1,200 characters, embed links to articles, etc), but your posts won’t have the immediate visibility that they would if they were posted on your personal profile.

This is a very similar concept to Facebook. The advantage to posting on a company LinkedIn page is that you can increase the desirability to potential employees and prospective clients.

You can also boost posts and run ads off of the LinkedIn profile, as broken down in this post.

But, like Facebook Business Pages, it’s hard to build a following. Unlike Facebook Business Pages, the data shows that simply posting daily on your LinkedIn Business Page actually works as a strategy to gain organic visibility and followers.

Watch the video above for the proof!

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As a digital strategist and marketer, I'm not ever an advocate for one particular platform. I'm simply an advocate for what works.

Hence, data over opinions. Additionally, nothing I recommend have I not also done myself. Case in point, posting on Google My Business.

After posting on Google My Business for 10 days in a row, it's clear that the proof is in the data.

Simply posting daily skyrockets your business' organic search presence on Google Search and Google Maps results.

Watch the video above.

My love for Google My Business has been professed many times before.

Google Wants Businesses To Post On “Google My Business”
Small Business Marketing Tip: How To Make An Offer Post On Google My Business: Data Driven Daily Tip #200
SEO Tip: Benefits Of A Verified Google My Business Listing
SEO Tip: How To Verify Your Google Business Listing

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If you follow my blog at all, you know that I typically talk about ways to generate web traffic via ranking high on Google, best SEO practices, and even social media content creation and advertising. I even get into tracking data via Google Analytics, Google Tag Manager, and digging into Google Search Console and Google My Business.

But there's one Google Product I haven't really blogged about much, and that's Google AdSense. I know this product very well from my days as a publisher. From 2006-2011, I ran an online publication that was able to generate revenue through a freemium content model. Part of that revenue was from advertising, mainly through Google AdSense.

AdSense is the other side of Google AdWords, meaning the sites that companies promote their sites on via the Google Ads Display Network, are the sites that publish those same ads on their site via the AdSense product.

Looking to monetize your web traffic by running some ads on your site? This video shows you how to get started with Google AdSense, create an account, grab the code snippet needed, embed it into your website, and what to expect next!

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The data says that Instagram Stories are where your consumers and clients attention are. Regardless of your target persona, audiences are flooding to Instagram, and if you're not posting to your Story, you're barely visible on the platform.

The metrics I've tested to gain this knowledge are: Story Views vs. Profile Views vs. Follower Count.

If your business has enough followers (usually 10,000 or more), then you will be granted access to be able to add a "link" to your story, which allows the user viewing your story to be taken to a web page with more information about your business on it.

I refer to this as the "Instagram Story Swipe-Up-To-URL" Feature. If you have enough followers to have this enabled, you have no excuse not to be posting 3-6 :15 second story slides per day on Instagram that link to various products, services and landing pages about your business.

But there is yet another way to gain visibility now at a low cost per audience attention, and that is to run Instagram Story Swipe-Up Ads.

This is done through Facebook Business Manager / Facebook Ads Manager, and this video shows you how, along with this earlier Data Driven Daily Tip.

To run an Instagram Story Swipe Up Ad, you'll need to do the following:

Log into Facebook Ads Manager.
Choose any Ad Objective (but I recommend the Consideration Column and something like Traffic).
Name your ad, upload an image that is 1080 x 1420 px. Here is a link to the official guide on Instagram Story Ad Creative Dimensions and Guidelines from Facebook.
Have fun filling out your Website URL Link, ad Text, and Budget, and then click Confirm!

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I've been using Facebook Ads SUPER ACTIVELY since 2016. I mean, I've run every single kind of Facebook Ad known to man or woman, and I continue to be a practitioner of the Facebook Business Manager, Facebook Ads and Facebook Events Tracking Platform.

It really is and / or should be integrated into everything every business does digitally, and I know that makes some old school IT and HR/Ops people cringe, but it's just the truth.

There are many examples of how Facebook Ads is an amazing brand building and customer acquisition platform, but the one I'm focusing on in this video is how to Narrow Down Your Target Audience for an ad/audience.

For example, you may be a convenience store trying to appeal to "Mom's On The Go" in a particular geographic region of say, Tennessee. :)

You may also be running a sale on say, AquaHydrate, a fitness water product.

You can literally build an audience targeting all Women in Tennessee, then narrow it down to Mom's of Kids Age 8-10, then narrow it down to "with an interest in Fitness," then narrow it down to "interested in fitness waters" or even the brand AquaHydrate.

Granted, your audience is going to get smaller and smaller the more you narrow it, to the point where it could get TOO NARROW and Facebook Ads will tell you your audience is too small and you need to re-expand it, but this is the era of marketing we're in now, and you need to familiarize yourself with it. It's amazing.

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Google Domains Tip: How To Forward A Domain Name And Why You'd Want To: Data Driven Daily Tip 256 As you can imagine, having built and launched websites for more than 12 years, I've come across all kinds of domain name registrars and web hosting companies.

One of the newest ones that I've come across, and seems to be more and more popular, is Google Domains. My understanding is that it's a new(er) product offering from Google, and makes sense as part of the GSuite for Businesses, which I'm a big fan of and have blogged a lot about.

So having used Google Domains frequently now over the past year, I can tell you that one thing that isn't as intuitive as you might think, is how to simply forward a domain name from one to another.

Why would you WANT to forward a domain name?

Many reasons, including:

Marketing purposes - maybe you have a URL like myawesomepodcast.com, and you want to simply forward it to your URL on anchor.fm
Company name change. Maybe you want to rebrand from SallysSkinCareNashville.com to SallysSkinCareUSA.com or something similar. You can easily forward one to the other so that your users find you in both places.
Many entrepreneurs I know literally have 50-100 domain names in their accounts that are being unused, and are variations or misspellings of their primary domain URL. I'd strongly advise all of them and all of you to take the time to forward those to your primary URL. This will result in an increase in web traffic - even if a tiny one, it could still help!

This video shows you HOW to forward a domain name using Google Domains.

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How to use Google Analytics INSTEAD OF Google Optimize, to run A/B Tests or Experiments on your website. Now, WHY would you want to use Google Analytics, instead of Google Optimize?

I've blogged and vlogged a lot about Google Optimize and have used it a ton for both Data Driven Design and our clients, and it is an amazing A/B testing tool.

But Optimize is meant for true "experiments" like deciding with design or content elements within a page work best at converting users.

Typically, this works best for "higher traffic sites" with already low bounce rates, because higher traffic sites with already super high engagement rates really need to get super detailed into further optimization using data.

Optimize also works well for sites seeking higher traffic, with already strong engagement rates but looking to decide things like:

Which headline or sentence should I use as my web copy?
Which color should a Call To Action button be?
What should that button say?
Which of these two or three photos would best engage users for a particular space?

What Google Optimize DOESN'T DO WELL, that Google Analytics does well for A/B Testing, is allow you to create completely separate layouts and test them against one another. This is done through simply creating a variant or multiple variant pages at different URLs.

So your variants are PAGES, not ELEMENTS OF A PAGE.

This is excellent for website redesign projects in which your business might be debating over two or more homepage "concepts" or running marketing campaigns to landing pages and what to do some initial testing around which one to spend the most money against.

Watch this video to see how to set up these kinds of experiments in Google Analytics and get them live on your website.

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I've been building a lot of Membership websites for clients over the last couple of years, mainly using WordPress and exploring the best membership plug-in options, which I've documented here...

My number one choice is MemberPress. As such, I wanted to show you real quick how to set things up to have your Members hit the page you want them to hit upon logging in.

In other words, this is how to redirect your users to a custom URL upon log-in, using Memberpress.

Support this podcast: https://anchor.fm/sportscardstrategy/support

I've blogged a lot about the Facebook Tracking Pixel, and posted dozens of videos about Facebook Ads, and now I'm starting to get follow up questions from the Data Driven Daily Tip community. I love it.

This is another Data Driven Daily "Follow-Up Tip" courtesy of @Tarek Sidani.

His question is here, based on this DDD Tip.

And after doing a bit of research, I like to start with something super simple to answer Tarek's question, that many of you may be wondering, and that's how to track YouTube embed video views on your website with the Facebook Tracking Pixel, so that you can remarket via Facebook Ads back to an audience of people who you know have viewed the video.

Great question Tarek. Here's my take on the simplest way to get this done on your website, YouTube, and Facebook Ads. :)

I hope this helps, and have a great day!

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The thing I absolutely love about building Membership Websites using WordPress is that any subject matter expert can build their own business. For example, you may be the #1 aficionado on comic books, baseball cards, fitness supplements, or things to do on Thursday nights in small rural towns.

Or, you may have an amazing client services business that you want to scale into a premium consulting offering that you want give access to high end clients via a membership site.

Or, you may be the administrator or moderator of a user group for a particular type of software.

It doesn't matter what type of business you have, chances are, a premium membership website would be a fit for you, and the good news is - they're NOT hard to build.

In fact, I wish I would have done a better job of this back in 2006-2011 when I built my fantasy football premium membership website.

Don't get me wrong, things can get complicated, depending on what type of CRM integration you want, but they don't have to be too hard.

Here's more information on which WordPress Membership Solutions / Plug-ins we've used and why we prefer MemberPress over all of them.

And, this Data Driven Daily Tip looks at something super important that you need to know when setting up Stripe payments in MemberPress that is NOT well documented in MemberPress documentation.

If you do not manually create an API endpoint for your Stripe Webhook, your users will get an error message when trying to access their content, even through their payment went through.

Listen to the audio, and you're welcome. :)

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This is my favorite kind of Data Driven Daily Tip. I'm calling it a "Follow-up Tip." It also encompasses my favorite thing about digital marketing.... THINGS CHANGE ALL THE TIME.

I wrote a blog a few months ago about the important difference between Facebook Ads Metrics (Website Conversion Value) and (Website Purchase Conversion Value).

Since then, Facebook has changed the way that they allow analysts and marketers to add these metrics. They've made it easier.

They've removed the "Website Conversion Value" and basically just made one metric that only accounts for the value of real purchases by default.

This video breaks down how.

Thanks to Bennett Hardeman who found this article and wrote me directly to ask this question: Where Did Website Purchase Conversion Value Go?

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How To Use WordPress and Gravity Forms to Show Users Different Confirmation Pages and Route Emails to Different Employees. Data Driven Daily Tip 250.

We've had several clients with multiple business locations ask us how they can automate feedback for a particular store or office location directly to the manager or supervisor of that location, based on a client or customer on the front end selecting that location.

We've also had several clients ask how to show a different message or lead users down a different path based on a particular option they choose on a form.

Like a "Choose your own Adventure" book. I loved those as a kid. Well, one of the cool things about Gravity Forms is that you can use Conditional Logic on the Notifications Level and on the Confirmation Level to make all of the above happen.

This podcast explains how. Enjoy building in WordPress and Gravity Forms!

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Data Driven Daily Tip 249. Small Business Owners are some of the hardest working people I've ever met. Which is why it confuses me why some get so mad when I tell them the best way to get to the top of Google is to blog every day.

Nobody knows their business like a Small Business Owner, right? They eat, sleep and drink their business. Their business is their child, beyond a shadow of a doubt.

A Small Business Owner's blog should be their place to brag about their child, and document their child's challenges, growth, struggles and victories.

The second thing that makes Small Business Owners eyes roll is when I tell them that after blogging, repurposing their blog posts into 3-5 social media posts per day is the next best thing for their digital presence, SEO and net new customer acquisition.

Up first, Facebook, Instagram and LinkedIn and Medium.

And in the next wave, YouTube, Podcasting and Google My Business.

If you're writing a blog for SEO purposes, you might as well go straight to the number one search engine in the world (where websites still get more than 95% of their organic traffic), and use it's social media platform (Google My Business) to post about your business.

Your posts get a ton of visibility when people search for your business name, and posting daily increases your business' chances of showing on Google Maps search results for non-branded phrases related to your products and services.

This video shows you how to make posts on Google My Business, from simply telling people what's new, to posting events, offers, and promoting products.

The data shows that when you do this, you generate a ton of SEO value for your company.

So come on Small Business Owners, start (or keep) putting the same effort into your digital strategy that you do into your daily grind.

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WordPress Has Great Plug-ins To Add Schema.org Structured Data to your website. Our favorite, for many reasons, is WP SEO Structured Data Schema Pro.

The main reason we like it is because it adds Schema options to each page at the bottom, similar to Yoast SEO.

It also adds it to each post. Adding Schema is important for your website's search engine optimization (SEO), because it tells Google and other search engines what each page/post is about.

For example, this allows you to optimize your website by simply selecting any of the following tabs, and filling out the accompanying fields - Blog Posting, Aggregate Ratings, Article, Book, Course, Event, Job Posting, Local Business, Movie, Music, News Article, Product, Recipe, Restaurant, Review, Service, TVEpisode, Video, QAPage.

The fields that can be filled out are customized to each category and the WP SEO Structured Data Schema plug-in acts as a guide to implement the proper Schema for each page and post to enhance your SEO.

However, we noticed recently that Schema was missing on some of our websites' custom post types, things like Events pages (location was missing) for example. So, this audio covers how to add Schema to custom post types via upgrading to the Pro version of the WP SEO Structured Data Schema Plug-in, configuring it, and submitting it to Google Search Console.

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Data Driven Daily Tip 247 - How To Tell If A Location Has A Google My Business Listing and How To Link To It.

Remember Google Places? Remember Google Local? Google Plus? Google Maps?

They're now all the same thing, thank God. If you've heard the term "Google My Business," it's actually a really good thing for your business. Your Business' Google My Business listing gets a ton of SEO real estate on Google's search engine results page when users are searching for your business name, address, phone number or even keywords related to your business that do not include your business name. For example, "coffee shops in rochester hills, mi" triggers maps results first. These Maps results are triggered by and tied to optimized Google My Business listings.

I've blogged at length about Google My Business, but also have created this video for those of you small business owners or marketers of emerging brands who may not have any idea the status of your business listings as it relates to Google My Business.

If you have one location or 500+ or anywhere in between, here's how to find out the status of each of your locations' Google My Business Listing.

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WordPress and Search Engine Optimization Help Is your WordPress Website getting totally spammed with comments? Are your blog posts seeing any kind of legit comments from real readers? If your answer to the first question is yes, and your answer to the second question is no, then you can and should definitely turn off comments in WordPress. Here's how.

Go to your WP Admin
Go to Settings > Discussion in the left hand menu
Uncheck - "Allow people to post comments on new articles"
Save Changes

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Top Forms WordPress Plug-Ins One of our favorite WordPress Plug-ins is Gravity Forms. It not only allows simple form building, but it has great styling capabilities, and the ability to extend into many integrations with CRMs and Email Marketing Platforms.

It is great for not only lead generation, but also submission routing based on conditional logic, and allows for multiple if / than scenarios.

It also extends into WooCommerce and other plug-ins.

One of the most simple things you can do in Gravity Forms that provides the most value is downloading form submissions into a CSV file for safe keeping and tracking. This video shows you how.

Or read here:

Log into your WordPress Admin
Go to "Forms" on the left hand side of the page - hover
Select "Import/Export"
Select your form from the dropdown
Check the "Select All" checkbox
Click the blue "Export" button
BOOM! You're all set.

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Have you ever searched for a website, hopefully not your website, and seen a "THIS SITE MAY BE HACKED" message on the Google Search Results page? If it's your site, it can be devastating, but it's actually pretty easy to fix. This podcast tells you how.

Here's what you'll need:

FTP Access to your website.
A Google Search Console Account.
A web developer that can clean up malicious files and scripts.

Here's what to do to Fix the SITE MAY BE HACKED message on Google Search Engine Results: 1. Register and verify your site in Google’s Search Console

Sign in to Search Console and check the "Security Issues" section to see details of sample URLs that might be hacked. Fix the security issue that allowed your website to be infected. Otherwise, your site is likely to be reinfected.
Read our resources for hacked sites for detailed information on how to fix your website.
Request a review in the Security Issues section in Search Console when your entire website is clean and secure. After we check that your site is fixed, we'll remove the "This site may be hacked" message.
For a comprehensive list of what you can do if your site was compromised, please refer to the Google Hacked! guide.
Use Fetch as Google after fixing your site, and verify that the page appears the same to Google as it does to a user. If it doesn't, that is considered cloaking, which is a violation of our guidelines.
When you're sure that your site is no longer compromised, select Request Review on the Manual Actions report.
After you’ve submitted a reconsideration request, be patient and watch for review status messages in your Search Console account — we’ll let you know when we’ve reviewed your site. If we determine your site no longer contains problematic content, Google will remove the compromised warning from our search results.

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ECommerce Marketers and Small Business Owners, this one is for you.

Facebook Ads is a super-robust platform with the ability to do a lot of custom audience targeting to people who fit the exact audience profile likely to be interested in your product, as well as buy your product. And if you have a product or a suite of products that lends itself to repeat purchases, the Facebook Purchase Objective Ad is perfect for you.

This video teaches you how to run a Facebook Ad to the most likely people to buy from you - those who have already bought from you in the past.

Here's how to follow along if you'd rather read instructions:

Step 1: Log into business.facebook.com

Step 2: Select your Ad Account

Step 3: Click the green button with the plus mark that says "CREATE."

Step 4: Select "Conversions" from the ad objective column.

Step 5: Select "Purchase" from the Objective at the top of the ad.

This will run your Facebook Ad to people that have already purchased items from you.

Keep in mind you can also customize your Facebook Tracking Pixel to run ads to people who have purchased a specific product. Like socks that go with shoes, or jeans that go with a t-shirt, or a skin care product that goes with a supplement.

Or, a refill of a supplement that you know they'll need more of after a certain time period. :)

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One of the many things we love about WordPress is the extension of free functionality via useful plug-ins, for example, the Smart App Banner.

Oh you! I said Smart App, not Smart Ass. :)

What is a smart app banner?

You know those things you see at the top of some website when you're "surfing the web" on your mobile phone?

Come on! Yes do you! These things...

It's a website's way of saying, "look dude, you're on your mobile device, so we want to let you know you can have a WAY BETTER EXPERIENCE on your phone if you download our mobile app instead of using the browser version of our website.

Of course, you'll only see these Smart App Banners in the Safari (Apple-owned) Browser on iOS (Apple-owned) devices, because you know, Apple.

So, while we don't really have much data on how Smart App Banners do, we can only assume that they really help increase app downloads.

And there is a super easy way for Wordpress Designers and Wordpress Developers to implement a smart app banner to try and see how well it works.

The Smart App Banner Plug-In is one we've used for a client recently that has a mobile app and their main business goal is to generate downloads.

If you're NOT using a WordPress Website to promote your mobile application, Branch.io has a great article here about how to implement a Smart App Banner.

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Hola mis amigos de negocios! Translation: Hello, my business friends. It's true I've talked and written a lot about the data showing that Facebook Ads have a better CPM and Cost Per Click than LinkedIn for B2B Advertising.

However, it's important for your business to have a consistent LinkedIn presence, and even to take a look at advertising on LinkedIn, especially since the B2B targeting is so strong.

So with LinkedIn having changed their Campaign Manager recently, now is as good a time as any to dive in and show you some of the basics.

Let's get started.

1. How to find LinkedIn Campaign Manager. Open LinkedIn.com and log in. In a separate browser tab, open https://www.linkedin.com/ad-beta/account. This will take you to LinkedIn Campaign Manager.

The first screen you see will generally look something like this...

2. Link Your Campaign Manager Account To Your LinkedIn Company Page

This is not something that LinkedIn does automatically for you. Here's how to do it:

Go to the top right hand corner of your campaign manager and click the gear icon, then "Edit Account Details."
Click, Associate Company Page with your Account, then type in the company page's LinkedIn URL.

3. Can you Manage Multiple LinkedIn Company Page Ad Accounts?

Absolutely. Here's what that looks like:

4. Here's how to add admin privileges to other users to your LinkedIn Ads Account.

First, add them as an admin to your LinkedIn Page

Do this by going to your LinkedIn Page, in my case - https://www.linkedin.com/company/data-driven-design-llc/, and clicking the white button with blue font that says "Manage Page"

Then, go up to the top right of the next page, click "Admin Tools," then "Page Admins" from the dropdown.

Then, type in the new admin's name in the box, click them, and click "Save Changes."

5. Now, you can finally add these admins to your Campaign Manager / Ad Account.

Go back to your ad account - https://www.linkedin.com/ad-beta/accounts, and click the gear icon again, then "Manage Access," then, "Edit," then "+ User Permissions," then type in or PASTE in the URL of the person you want to add as an admin.
Whew.

6. Now You Can Begin To Run A Campaign by clicking "Create Campaign," "Create Campaign Group," filling out your timeline and budget, then clicking on the "Ads" Tab, and assigning an Ad to a Campaign Group and running either a Text Ad (which is like the equivalent of a Google Adwords Ad except on LinkedIn), Sponsored Content (which is like the equivalent of a boosted Facebook Post / Ad), or Sponsored InMail (which we don't recommend).

After following all of these steps, you and your entire team will be able to have the proper visibility into the performance of the ads, the ability to review the data, see what's working and make adjustments.

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Smart businesspeople will use their WordPress website as a true sales tool, NOT JUST a lead generation tool.

When most people think of "Return On Investment" related to their new website redesign project, they think of "how much net new web traffic is this site going to give me."

That's fine, but the reality is that's probably only 10% of the value you could actually be getting out of your website redesign project if you're thinking of it in the right way.

Case in point, advanced functionality in terms of a sales tool exists. And not the kind of sales tool that brings in new customers, but the kind that actually helps you close the deals with your current prospective customers - perhaps far more important than the former. :)

I'd like to introduce you to two WordPress plug-ins that are essentially extensions to the Form plug-in that we use on all of our website projects, Gravity Forms.

Recently a client asked if we could help them create "fillable PDFs" on their website that could be submitted via their website from the user. Enter Gravity PDF.

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I got an email the other day from one of our clients asking me what the heck a Google Beacon is and if I knew anything about why they received one on the mail randomly.

All I know is, we run Google Adwords Express Campaigns for them, also known as Smart Campaigns for Small Business under the new Google Ads Branding.

So I did what any good digital marketer does, research, followed by practice.

And here's what I learned: Google Beacons can be placed at your business location(s) to help get you more reliable data regarding "most popular times." They do this by communicating with your customer's mobile phones which have location services enabled.

biziq.com says that some businesses have been running Google Ads campaigns have been receiving some randomly to set-up and test the functionality and use (Beta cases). So that explains our client getting one, or your business randomly getting one.

Even though that's kind of weird, the more important question is "what the heck is a Google Beacon?"

According to Google, If your customer has enabled location services on their phone and depending on the number of customers who visit your business, the Google Beacon can send an increasing variety of types of information to your customer’s device such as:

Customer reviews and other content such as photos from people who’ve also visited your business.
Prompts for them to review your business on Google.
Your business’ location on Google Maps when they’re nearby.
Other information features as Google ads them.

Google Beacons improve the location insights Google provides your business.

In addition to sending information to your customers right to their mobile device when they’re near your business, by using a Google Beacon at your business, Google can provide you with better insights and analytics information as part of their Locations Insights pilot program. The location insights that Google can provide you with include:

Information on when people visit your business including when your busiest times are.
Information about the length of time customers spend at your business.
Information on the frequency of customer visits and one the percentages of multiple visits by your customers.

I'm HUGE on getting a ton of this kind of data from Google My Business, and it seems like Google Beacons are basically a way of garnering additional data as well as ensuring it's the most accurate it can possibly be.

For more on how to set up Google Beacons, I recommend visiting this link from Google's Developers Documentation.

Additionally, Beacons provide a high quality context signal that allows you to mark a particular place in the world, improving place detection. Google can use that signal to improve your business' presence on Google Maps. Click here to learn more about Google Place Visits.

With the Nearby Messages API, you can build apps that detect beacons and retrieve messages that have been associated with them. Examples include showing the bus schedule when your user is waiting at a bus stop or providing ticket availability at a theater kiosk. When using the Nearby API

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Raise your hand if you know what a heatmap of your website is!

It's okay if you have no clue, that's why I'm here, friends. :)

A heatmap is a recording of a visualization of your EXACTLY where users have clicked and scrolled to most often over a certain period of time.

This video shows you how to implement a heatmap on your website, and talks a bit about how to read the data.

After all, getting the data is half the battle, but interpreting and making decisions on how to use it is the other half.

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The world of Google Webmaster Tools has changed. It used to be super easy to find "Fetch As Google" or "Robots.TXT" tester in the old platform, but now that Google has changed their SEO Tool to Google Search Console, it is harder to find these tools. This video not only shows SEO Analytics and Web Developers how to find the tools you were used to seeing in the old platform, but it shows Small Business Owners and Marketing Directors what to do when they get a "Coverage Issue" email from Google.

So if you have received emails that look like this...No pasa nada. Just click "View Issue Details" and follow along to the instructions in this audio.

It's all part of the plan. Google Search Console is like that second grade teacher that you loved that told you how to fix the problem you got wrong on your homework, so ultimately, you pass the test and get better.

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I’ve written at length about how tools like WordPress and GoDaddy Managed WordPress can help save time, money and help companies gain efficiencies.

Especially WordPress Design and Development companies.

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I admit, I use hyperbole quite a bit, but I also religiously try to stick to the data, and the data is saying that nearly $770 million will be spent on podcast advertising by 2020, which suggests a massive trend towards user attention being on audio, podcasts, and Alexa-enabled devices, and there is data to prove it.

22% of Americans have smart assistants in their home, up from less than 1% a year ago. That’s huge, people. This is the next way to get your audience’s attention.

Amazon’s Alexa (Echo Device) holds 71% of the voice market, followed by Google Home at 18%, Microsoft Cortana at 10% and Apple HomePod at less than 1%.

88% of 12-24 year olds listened to online audio in the last month.

Estimated hours of weekly online audio that will be consumed in 2018: THIRTEEN HOURS AND 40 MINUTES PER WEEK.

That’s insane. Name something else other than sleep or work that you do that often each week.

And now, just like you can target your exact customer personas and demographics and interest groups on Facebook Ads, Instagram Ads and Google Ads, you can also target them via Audio Podcast Advertising, thanks to Anchor.fm.

Not only is this something that Small Business Owners and Marketing Directors at emerging brands need to look at as part of their paid advertising strategy, but it's also something that those same people can look at as a monetization strategy for their content.

To learn more about how it works, watch the video on this page, click here, or submit this form.

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Data Driven Daily Tip 234 - What if I told you you could, for around $1-$2 per person, get qualified real people to "follow your business."

If I said, hey Small Business Owner or Director of Marketing for X, Y, Z brand, I'll get thousands of new people that are interested in your products and services to follow your blog or subscribe to your e-newsletter for $1-$2 or sometimes less, so that you can always send them messaging that they will engage with (as long as it's quality content) and your audience will only grow, widening the top of your funnel and eventually getting them to purchase your product or service?

You know, in simple terms - what if I said I could "get more people who are interested in your product or service to walk into your store, look around, and allow you to send them promotions all the time to get them to keep coming back and looking?"

Great right? Now, what if I told you that you didn't have to pay us to do it for you, all you had to do is take our word for it and learn how to do it yourself from right here?

Lastly, would you still be interested if I told you it had to do with Facebook?

Say what you will about all the Facebook news related to privacy and scandal, etc. The reality is that it's one of the top two marketing platforms in the world.

The other, debatably, depending on your business' target audience, is also owned by Facebook, and is known as Instagram. In this Data Driven Daily Tip video, I go further into why this is and how to do it.

How to run a Facebook Page Promotion (Like Campaign).

If you truly care about growing your business, you'll leave your personal opinions on Facebook at the door, and you'll listen to the data and run Facebook Ads and Page Promotions.

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Data Driven Daily Tip 233 - It's actually super convoluted to use Facebook Business Manager to manage your Facebook Page(s) and Facebook Ads Account(s). But as a social media marketing agency and digital strategists that manage accounts for several clients and are constantly requesting access and navigating the process, we also understand the value of using Facebook Business Manager.

It allows brands to have multiple employees or agency strategists play a role in collaborating on Facebook and Instagram Ads.

You may have one person or agency be in charge of determining an ad objective strategy or budgeting optimization strategy.

You may have another person managing overall spent and ROAS.

It would also make sense to have another producing creative and A/B Testing.

Facebook Business Manager not only allows for this type of collaboration between brands and agencies, but it also protects the brands from who can access their data and control their assets.

Because it's super hard to type out the process of adding a Page Admin and even harder to type out the process of adding an Ads Account Admin, I've created this video for anyone needing help, and for current and future clients. :) Welcome.

Remember, while this process may seem annoying at times, before Facebook Business Manager existed, there was no way for two Facebook users to collaborate within the same Ads account. So unless you want to waste your time using multiple credit cards for spend and manually adding together budget and performance numbers from multiple Facebook Ads accounts, just get into using Facebook Business Manager.

And once you're set up, life is super easy.

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This is one of the more utilitarian Data Driven Daily Tips, but it's a super important one. Many Small Business Owners and marketing directors don't ever log into Google Analytics, so they don't even really know how to manage the users on their account.

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B2B Marketing Begins on LinkedIn, and to do it really well, including running targeted ads to the companies you want to win business from, or the employees you want to hire, installing the LinkedIn Pixel helps you get the frequency you need from the audience that is most interested in you and qualified to become a true lead or eventual customer.

Step 1 is to visit - https://www.linkedin.com/ad-beta/accounts

Step 2 is to click on Account Assets

Step 3 is to click on Conversions, then grab your pixel code snippet into the global header of your website.

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Marketers and Small Business owners, you know what Remarketing and Custom Audiences ARE, you just don't know how to implement them.

You know, what they DO, you just don't know how to make it happen for your business. We do.

When a visitor comes to your website and shows interest in a particular product or service, then leaves, comes back, leaves, comes back, sees an ad for you, comes back, leaves, sees another ad, comes back and FINALLY purchases.

You've seen the ad for the service or product that you visited the specific landing page for just days earlier.

You've seen the ad on Facebook, and you've seen it on Websites. How does it get on Websites???

Through Google. This video explains how to set up Google Ads Remarketing Tags on your website and Configure Custom Audiences to bring interested, qualified visitors BACK to your website to convert.

After all, the data shows it takes a user 3-5 times seeing a product/service before they actually fill out a form to get more information (aka, become a lead) or buy a product.

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Data Driven Daily Tip 229 - Marketers and Small Business owners, you can put your ads EXACTLY where you want them.

Want your ads to show in front of the most popular YouTube videos? Want them to show before "The Ellen Show" or "Dude Perfect" on YouTube, or even those weird ones with people opening up toys (I know, they're called unboxing).

Know that your audience views particular websites like the Wall Street Journal or CNN.com?

You can use PLACEMENTS in Google Ads to run your video, contextual or display ads through the Google Ads Display Network.

This audio explains exactly how this works; oh, and yes you can combine your PLACEMENTS with CUSTOM INTENT AUDIENCE TARGETING.

Badass.

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It's super easy to send an email marketing campaign. But it's not super easy to be really strategic and maximize the value you get out of sending said email. The perfect example is a mistake I see marketers make all the time, and talk about them potentially making a lot more.

Don't skip over the opportunity that Mailchimp gives you to A/B Test the Subject Line of every single campaign you ever send. Seriously. It takes a few extra minutes out of your day, it costs you no additional money, it increases your open rates and click through rates, and it gives you valuable data to shape your brand messaging.

Case in point, an email that I just sent to 43 attendees of an event we recently held. I've shown you HOW to A/B Test the subject line of a Mailchimp Campaign here, and now I'm going to show you how to read the data and the results in this video.

Use one subject line that is very standard and utilitarian, then test that against one that's more what you'd actually say to a friend that you wanted to open the email. Write them both out, send the campaign, and view the data.

The data will tell you if the utilitarian one was more effective than the friendly one. If it was, it means data saved you from yourself and you need to keep trying and testing your company's playful voice, AND that this particular audience didn't resonate with said playful voice.

If you choose not to test, you risk super low open rates, click throughs and even worse, you get no extra collateral value out of your campaign - like "did this tone/voice work for this audience?"

Always take the opportunity to let data help you convert and craft your next marketing actions.

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Do you have a Shopify Store? If so, I've got some good news that you might not know about. It's super easy, AND FREE, to drive a few extra conversions this month.

The data shows that when you re-market to people who have abandoned their shopping cart, but haven't purchased, they're 65% or more likely to convert, especially with a personalized email of some sort.

Most eCommerce Web Developers and Marketers think so much about marketing automation and fancy tools that they forget the simple stuff.

Look into your Shopify backend, and click on "Customers" and "Abandoned Checkouts."

If your store has a ridiculous amount, pull this down into a CSV file and upload it to Mailchimp or your EMail Marketing Platform and send a less personal but more efficient call to action/reminder to come back to your store and purchase their items.

You can even link directly to their cart, and likely their browser cookies will remember them and still have their items on board and ready to checkout.

If you have 100 or less abandoned carts, we recommend just a real personal 1:1 email offering amazing customer service in the form of personal help from the owner of the company.

"Thanks for shopping, sorry you haven't found what you're looking for yet, but let me know if there's anything me or a member of my team could do to help you out" would go a LONG way towards a conversion.

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Data Driven Daily Tip 226. So I know that if you're a marketer or small business owner running any kind of Facebook Ads, using the Facebook Pixel, you're confused AF by this email you just received sometime around October 5, 2018.

The email references the fact that starting October 24, 2018, Facebook will be offering businesses the ability to use First-Party Cookies instead of Third-Party Cookies, but WTF?

It doesn't explain the difference, and it doesn't tell you that if your Facebook Pixel is associated with a Facebook Ads Account, it doesn't matter, you HAVE to use the Third-Party Cookies, but now you also have the option to use First-Party Cookies.

So in essence, NOTHING REALLY CHANGES.

All things stay the same for Advertisers using the Pixel. You don't have to do anything, but according to the Facebook Help Center link in the email they sent you, you can do something if you want.

The options for using cookies with your Facebook pixel are:

Use the Facebook pixel with both first and third-party cookies

Beginning on October 24th, 2018, this is the default option for Facebook pixels. With this option, you will use first-party cookie data with your Facebook pixel, in addition to third-party cookie data. This option is recommended if you use your Facebook pixel for advertising, because using both first and third-party cookies will enable you to reach more customers on Facebook and to be more accurate in measurement and reporting. 2. Use the Facebook pixel with third-party cookies only

You can disable first-party cookies and use the Facebook pixel with third-party cookies only. With this option, your Facebook pixel will be less effective in reaching customers on Facebook and less accurate in measurement and reporting.

Here's HOW you can make your change...

How to check your pixel and cookie settings 1. Log into your Facebook advertising account, and goto Events Managerlocated in the main menu under Measure and Report. 2. Select your pixel, then click onto Details button on the top right-hand corner to check its settings. 3. Under Pixel and Cookie Settings, edit or confirm your preferences. If your pixel is associated with an ad account you will not see Pixel Usage settings. 4. If you choose to edit Pixel Usage, you will have two options: Advertising and Analytics, and Analytics Only.

But if you run ads, you have to use Third-Party Cookies, so you can't really make any changes.

So now that we know the email can be disregarded, what do we do with the fact that we now feel the burning need to know the difference between first-party cookies and third-party cookies?

Well, I'll break it down for you, but I assure you it's really not that exciting.

First-party cookies are owned by the website a person is currently viewing, while third-party cookies belong to a website other than the one a person is currently viewing. Compared to third-party cookies, first-party cookies are more widely accepted by browsers and stored for longer periods of time.

First-party cookies allow you to do things like place multiple items in a shopping cart on an eCommerce website.

Third-party cookies allow you to do the things within Facebook Ads like use your Facebook Pixel to run re-marketing ads to people who have v

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Data Driven Daily Tip 225 - Attention marketers and small business owners, Google has changed the way we need to track Mobile App Analytics.

What The Ef Google? Why do you keep changing things on us?

Google's newest change (without telling anyone), is how to set up analytics tracking on mobile applications.

Out with the old Google Analytics SDK, and in with the new "Firebase" Product and Firebase SDK.

The bad news - your old Google Analytics mobile app data is kind of irrelevant and you should set things up in Firebase.

The good news - Firebase looks WAY better than the old Google Analytics for Mobile Apps, as it features "events," "conversions," "audiences," "user properties," but even better...

Firebase features A/B Testing and Experiments.

AND, don't worry, this is all accessible through your Google Analytics Account. It does mean you'll have to set up a Firebase Account though, and do the integration yourself.

This video shows you how to get started, add your developer to get the SDK in the app, and integrate Firebase with Google Analytics.

Here are the general steps to setting up Mobile Application Analytics Tracking within Google Firebase integrated with Google Analytics. 1. Open Google Analytics and go to Property View, Create New Property, click on LEARN MORE about Firebase.

2. Click - Get started with Google Analytics app reporting.

3. Create an account. Go to firebase.google.com to create a Firebase account and download the corresponding SDK. To learn how to use the SDK in your app, refer to the Firebase documentation on Google Developers.

4. Add your developers to your account.

5. Download and install the SDK to your app. "Click Dashboard."

6. Link Firebase back to Google Analytics.

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Data Driven Daily Tip 224. Attention marketers and small business owners.

If you own an eCommerce website and are selling products regularly online, you need to have eCommerce tracking set up in Google Analytics.

This is typically super simple to do with Google Analytics, but sometimes there's some additional coding required on your website so that the data flows properly.

Luckily, for WordPress Woocommerce merchants and website owners, this process is made super simple by the WooCommerce Google Analytics Integration Plug-in.

Follow the steps outlined in this video and you'll be good to go to start tracking your transactions, revenue and eCommerce conversion rate in Google Analytics.

You want this set up correctly because it will also allow you to make Data Driven Marketing decisions related to how many transactions and purchases your marketing efforts are generating for you, such as Facebook Ads, Google Ads, Email Marketing and SEO.

The Step-by-Step Process Outlined In The Video Is Below, Thanks To OM4.com.au.

Go to Google Analytics, click on your website, then click on Admin, View, Ecommerce Settings then configure the following:
- Set “Enable Ecommerce” to On.
- Set “Enable Enhanced Ecommerce Reporting” to On.
- Save, then click on “View Settings”
- Set the “Currency displayed as” setting to match your WooCommerce currency.
- Save your Analytics View settings.
Return to your WordPress dashboard, and install and activate the WooCommerce Google Analytics Integration plugin. This free plugin is written by WooCommerce core developers, and allows WooCommerce to send your transaction/sales data across to Analytics.
Go to the WordPress Dashboard, WooCommerce, Settings, Integration, Google Analytics and configure the following settings:
- enter your UA-ID (you can find this in Google Analytics, Admin, Property, Property Settings.
- DON’T enable standard tracking (this is already added via GADWP plugin in step 2 above)
- Tick “Enable Universal Analytics”
- Tick “Purchase Transactions”
- Tick “Add to Cart Events”
- Tick “Enable Enhanced eCommerce”
- Save the plugin’s settings

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Data Driven Daily Tip 223: Attention marketers and small business owners.

Stop wasting time thinking about how often you should send email blasts to your contacts. Instead, just get started.

Step 1 is to create a free Mailchimp.com account if you don't already have one.

Step 2 is to log in and connect it to your Gmail or GSuite account.

This can easily get hundreds of contacts that you already have permission to email into your account. This audio explains how!

Don't worry, I'll be always posting more on how to grow and nurture your lists via email marketing.

This is just to help you build momentum and move in the right direction. Once your lists are created, you can start thinking about what kinds of content to build that will resonate with each of your lists or tags (more to come on tags), and then test your frequency and content.

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I've started to write quite a bit about all the different things I really like about the new Google Ads platform.

One new feature with the ad creation that this video walks you through is, Google Ads has added:

A third headline, meaning now you have 90 characters in your headlines instead of 60.
A second description line, meaning now you have 180 characters in your descriptions instead of 90.

This is important because if you are running old campaigns that have only two headlines or only one description, your quality score will be bypassed by your competitors that are taking advantage of this extra copywriting space.

Not only does this extra room to write give marketers a chance to get across more of their value proposition, but it really helps your quality score, meaning you could outrank your competitors without having to bid as high as them.

Google has made this change without really announcing it, so we wanted to bring it to your attention.

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I'm a huge fan of the new Google Ads. It's the replacement to the old Google Adwords.

This podcast takes an in-depth look at what's like to start to set up a campaign now.

Some things that have changed / improved include: Ad goals/objectives (huge for relevancy), audience targeting (the best feature), and the ability to set sitelink extensions from the start of a campaign (this improves quality score).

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Don't worry, you're not alone. You're clearly smart. You're a successful small business owner OR an extremely intelligent marketer at an emerging brand or mid-size company, possibly the director of marketing, VP of Marketing or even VP of IT - but you don't exactly know what Google Webmaster Tools is.

It's fine. That's why we're here.

You wonder - is it the same as Google Analytics?

Is it the same is Google Search Console?

WTF? Why does Google have so many tools?

Let me help. This podcast explains! :)

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It's not every day you find watershed improvements in your web data that you can immediately attribute back to 1-3 simple action items you recently took on your website, but since we're constantly tweaking and testing, it just happened to us, and we feel the need to share it with you right away.

Now, to many of you already familiar with the impact of Page Speed Load Time on SEO Rankings (which goes along with Optimization for Mobile Web), this won't come as a surprise.

But, in our true style, we don't just believe all we read. We test, we analyze and we make data driven decisions.

So, here's what we did to improve our website's engagement levels by 95% OVERNIGHT.

We eliminated some unneeded content on our long scroll homepage. Data showed us originally that the wide format, long scroll homepage was most effective to lower bounce rate, increase pages per visit and average session duration, all of which increase conversions, but when content isn't being looked at our clicked on (insights we gained from heatmapping data), it needs to go. Seriously. It needs to go because getting rid of it minimizes the amount of images and words that the webpage needs to load, and increases the Page Speed Load Time, which keeps search engines, and most importantly, VISITORS, happy and engaged.
We changed a hero image with words at the top of our homepage to JUST WORDS. We got rid of the image. The image wasn't relevant anymore to our business, and we didn't have a replacement, so we said "screw it, let's see if this works," - well it has, to the tune of a 95% better bounce rate.

Now, we've also recommended moving background imagery based on data. Moving background imagery takes up far more bandwidth than even imagery, so this may seem counterintuitive based on other blog posts and reports, but remember, data has to be examined on a case-by-case basis. Every website is different, loads a different amount of content, main navigation items, images, and has a different target audience.

However, regardless of vertical, we know that if your website is loading slowly or has a high bounce rate, implementing #2 on our list will help.

We removed a "preloader." A "preloader" is a fancy graphic that shows before the page loads. We are immediately going to all of our clients with preloaders and sending them this post.

This is typically something easy to turn off. It's one more thing that the server doesn't have to load (making the page load faster), and as we all know, every split second that a user has to wait in order to see what they came for increases the chances that they'll bounce.

Not only have the web engagement numbers been extremely more positive since these changes, but even more leads have come through our website forms, which is what we all need, right?

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Business owners and CEOs have asked me for years (more than a decade), how they can get to the top of Google Search Engine Results pages for keywords related to their business, services and products.

This is constantly changing, but through practitioner-ship and analyzing data (a fancy way of saying trial and error), I have data driven proof that says two things are working extremely well in achieving the goal that all SEO Companies and all businesses strive for:

Creating content every day. Here's how.
Posting every day on a verified Google My Business Listing.
Posting content every day on a YouTube Channel.

Listen in for the details.

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If Facebook Ads aren't working for your Service Based business, then you're doing it wrong. Period. We've been running Lead Generation ads for our clients with Service Based businesses, targeting their exact audience based on Facebook Job Title Targeting, and it's working.

There's a specific type of ad in Facebook that's actually called a Lead Generation Ad.

This is working better than running a traditional ad and expecting the user to click through to a landing page to submit their information via the "old fashioned Hubspot way" for example.

Why? Because the data shows more and more Facebook users are on their mobile devices, and simply will not wait for web pages to load that take them outside the Facebook App to external websites.

Gone are the days of expecting the user to click through to a landing page, although you should still build them and test the traditional ads against these lead gen ads, just to be sure!

This episode walks you through how to create a lead generation ad in Facebook.

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Let's say you're planning a family vacation. You've obviously searched on Google countless times for cruise lines, hotels in Orlando, or even attractions in Jacksonville.

Then, when taking a break from your vacation planning, have you ever watched a YouTube video, say on how to fix your car, how to unclog your sink, or even simply watched Football highlights or EllenTube?

Stay with me. If not, let's just say for the sake of this blog post that you have.

So in all of this internet activity, have you noticed that you've started to see ads for family vacation destinations that have NOTHING to do with Football highlights, or unclogging your sink?

In other words, your Google Search History is now being reflected in your YouTube video leisure time.

Google owns both platforms, and has figured out a way to make this extremely effective marketing happen.

In happens within Google Ads (the new Google Adwords) and it allows you to run video ads on YouTube in any number of ways.

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The new Google Ads platform is pretty sweet. I'm big into it, and as I continue to dive in, there will be more and more content on how businesses can use it to grow their revenue.

However, as you can imagine, in order to truly track the effectiveness of ad campaigns and make real data driven decisions, all conversion tracking has to be set up properly.

One of the things we want to be able to do is run video ads on YouTube, and we want these ads to send traffic to our websites, but also generate leads and purchases on our site.

In order to track the leads and purchases part, we need to set up Google Ads Conversion Tracking Properly.

Like Google Analytics and Google Tag Manager, it's just one more code snippet, but it can be done either via WordPress, or via Google Tag Manager (instructions here on how to set up Tag Manager and create tags).

This episode tells you what you need to know about setting up conversion tracking in Google Ads and integrating it via WordPress or Google Tag Manager. Below are some screenshots of what this looks like.

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How To Automate Your Website Email Form Submissions Into Your Marketing Lists (Using WordPress, Gravity Forms & Mailchimp) Data Driven Daily Tip #214. Why have I been wasting my time copying and pasting email addresses into Mailchimp lately?

We've had people signing up for events and presentations that we do around Nashville, and I receive them through the backend of our website. For some reason I've been copying and pasting them in from the emails I've been getting into our Mailchimp account.

I know full well that I have the tools, set-up and skills to automate this process and save myself 30 minutes or so every day.

Alright, I'm finally doing it. I'm finally using WordPress, Gravity Forms and Mailchimp to automate this for myself, just like we do for our clients all the time.

This video shows you how it's done.

Whew, now I'll get a ton of time back in my week. The relentless pursuit of productivity continues.

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You may be frustrated by past Google Adwords Campaigns not working. It could be because you were missing a tiny yet critical element - linking your Google Adwords Campaigns with Google Analytics.

Now that Adwords has changed to Google Ads, it's become even more critical that this step get done for any business running Google Ads.

When you link the two platforms, you can optimize Google Ads campaigns for conversions, not clicks. This is preferred, because you can define a "conversion" as whatever you want it to be in Google Analytics.

It could be an eCommerce transaction, an "add to cart," or a lead generation form submission, email opt-in, or even something like a button click or a specific amount of time on a page (let's say 2x the average, for example).

With Ads/Analytics account linking, Google's algorithm will then show your ads to people more likely to not just "click your ad," but go to your website and actually do what you want them to do.

Reason #1 to link Google Ads and Google Analytics is to spend your money wisely.

Reason #2 to link accounts is so that you can see Bounce Rate, Average Session Duration, % of New Visits, and Pages per Visit from Analytics directly in your Google Ads views. This is helpful when making data driven marketing decisions within Google Ads.

Reason #3 to link accounts is to get a full Business Intelligence Dashboard right within Google Analytics. Account linking sends Google Ads data to Google Analytics, so that you can compare your Google Ads campaigns against other marketing efforts like Facebook Ads, LinkedIn Ads, SEO efforts, Email Marketing and more.

Additional reasons to link accounts can be found here, and the above video walks you through exactly how to get this done.

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This episode talks about how to link Google Analytics with Google Webmaster Tools (now known as search console) and what additional data marketers can get from performing this action.

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How To Set Proper Location Targets & Exclude Locations In New Google Ads: Data Driven Daily Tip #211 - It's super frustrating to run Google Ads, spending your time and hard earned money as a small business owner or emerging brand marketer only to find that most of your traffic is coming from the absolutely wrong Geo-Location.

Are you paying for clicks that will definitely not benefit you?

Targeting Your Geolocation In Google Ads Isn't Enough! You need to watch this video to ensure you understand the intricacies of how to not only target your geolocation in Google ads, but how to implement location exclusions properly.

The new Google Ads is here, and a lot about the platform is intuitive, but not this piece.

Thanks to the readers / viewers / listeners who wrote in to request this Data Driven Daily Tip!

How To Properly Implement Location Exclusions In Google Ads From Google: How to exclude individual areas: Setting up location exclusions is very similar to setting up location targeting—just enter the name of the area that you'd like to exclude.

To exclude areas within the locations you've selected:

From the page menu on the left, click Campaigns. Click the name of the campaign you wish to edit. Click Settings. Expand the “Locations” section from the settings menu. There are two ways you can exclude a location: Search for the area that you'd like to exclude in the search box and click Exclude. Click Advanced search, search for the Location you'd like to exclude, and click Exclude. Click Saveafter excluding the location. Click Save to save your settings. Your excluded locations will appear under the heading "Excluded locations." If you select "Show locations on map," your excluded locations will also appear with a red outline on the map.

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Data Driven Daily Tip #210 - We're redesigning our logo. We can't decide which logo to pick between the final two options. This is obviously a very important decision for our company and we've gathered feedback and input internally and gone through a couple rounds of strategic revisions to get to this point. Sound familiar?

Well, instead of simply using our opinions, since we believe in Data Over Opinions, we're going to get a couple key data points. One, is going to be a Facebook Poll, and we'll possibly run an Ad or two to get some additional feedback.

But the real interesting data point will be how people actually interact with our website based on which logo is shown.

This means, we're going to run an A/B Test on our website, using Google Optimize.

Optimize will serve our current (Original) logo to one-third of the web users that hit DataDriven.Design, serve new logo option 1, which we're calling "Pixel D" to another third of our web users, and serve new logo option 2, which we're calling "Smooth DD" to the other third of our web users.

This will be done randomly, and this video shows the step-by-step process of how to use Google Optimize to set up an experiment.

It walks you through how to not only create variants, but also how to set up objectives so that you get key data to make your decision.

A/B Testing like this should be done to a certain extent on every website, testing colors, imagery, calls to action and more.

We always recommend only doing one A/B test at a time per page, and running the test for at least a week to a month (depending on how much web traffic your site gets) before looking at the data to declare a winner.

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This podcast episode documents the long but rewarding process of installing Google Optimize into your website so that you can run awesome experiments and get real data to optimize your website, and not guess or use opinions.

This is also known as A/B Testing. While there are several third party tools that allow non-web developers and content managers and digital marketers to set up website experiments, such as Optimizely, Hotjar, VWO and Crazyegg, we are electing to use Google Optimize for it's easy integration with the rest of the Google Suite of tools, like Google Analytics and Google Tag Manager, which reminds me, before we get started, you'll need the following.

Google Analytics Installed On Your Website (Click here for How To Install Google Analytics)
Google Tag Manager Installed On Your Website (Click here for How To Install Google Tag Manager On Your Website).
Some knowledge of how to create a Google Tag Manager Tag and Trigger (Click here for a great piece on how to create a Google Tag Manager Tag and Trigger).

We will definitely have more content on how to read your experiment result reporting and make data driven decisions based on those reports, but for now, you're off and running with Google Optimize installed on your website.

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Data Driven Daily Tip 208: This video gives a solid overview of the Custom Report functionality in Facebook Ads Manager. Why is this important?

If you're a small business owner, this should be your easy, go-to tool to compare the data across all of your Facebook Ads and Campaigns to see not only which are performing best, but also, which Times of Day are working best, which Days of Week are working best, which Audience Segments are cheapest to acquire as new customers and on and on.
If you're a strategist or analysts at a digital agency, or a marketing director or VP of Marketing, you can easily examine this key data to make data driven next marketing decisions.
If you're a software developer, you can pull down CSV files and create easy pivot tables / interactive reports to impress your co-workers and clients.

You're welcome. :)

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B2B Marketing Series: Why Can't I Find Certain "Employers" or "Companies" In Facebook Ads Manager? Data Driven Daily Tip 207

B2B Marketing is not that much different from eCommerce Marketing, really, from a tactical perspective that is.

Facebook Ads is the best example of a platform that is tailor made for doing both very effectively. Our Facebook Ads eCommerce Series gets into that in detail.

But every once in a while, a specific scenario pops up that is solely for B2B Marketers.

Recently, I reported that Facebook Ads has reinstated the Employer Targeting Feature.

But a great question recently came in from a reader:

"Hi Paul,

I don't wish to take up too much of your time, but have read an article of yours and have a question.

I am trying to target music industry people on Facebook and in the 'Employers' section, companies such as Polydor, Universal Music, Sony Music etc do not appear whereas other types of companies do. Any reason for that?

Thanks very much"

Great point. It's actually not that easy to find ALL of the Employers you want to target with an ad.

-This is because Facebook Removed 3 million "terms" / "employers" due to their "Community Guidelines" and has been adding them back slowly but surely.

-The good news is, I've found some tactics that will still help B2B marketers do what they're looking to do. The video above explains, as well as the brief explanation below.

When Creating Your Ad, go to Detailed Targeting. Click "Browse"
Select "Demographics" > scroll down to "Work" then > "Employers"

Start typing in "Sony Music" - notice it doesn't show, but when you stop at "Sony Mus" - then "Sony Music and Entertainment" shows. So the search is awkward.

Boom, add it.

Once you add it, click suggestions and you'll see a TON more similar "Employers" show, in this case "Atlantic Records," "Interscope Records," and more. The more you add, the better your suggestions get.

Add / Remove, Add / Remove until you've built your audience.

On the Polydor Records example, you'll notice that they don't ever show under Employers, which means they were removed, per above and not added back yet, but building an audience of Job Title + Interest > Polydor Records (which exists) can still build you a very targeted ad likely to hit your audience (although not as exact). Same thing with "Universal Music," which shows under Interests but in much more granular categories, like Universal Music Nashville and Universal Music Motown, etc.

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Data Driven Daily Tip #206 - There's nothing quite like finding out that Wednesday is the best day of the week for your business to run Facebook Ads, because you're paying one quarter of the price for link clicks on that day than other days.

Or finding out that you're paying half the cost for Males age 35-44 to like your page vs. Females age 35-44 to like your page.

It's super silly not to ALWAYS USE DATA to drive your next marketing actions. That's why we constantly practice what we preach and show marketers and business owners how to do it also.

Facebook Ads is a super robust platform, which is why we're continuing our Facebook Ads eCommerce Series by calling out the top hidden tips we, as true practitioners of the platform, are constantly finding.

This video shows you how to use Facebook Ads Manager to find "Performance" which you can use to sort by Time, Delivery and Action categories to analyze your data in a plethora of ways.

This is the easy part. The hard part is mastering the artform of actually turning the insights into "next marketing actions." Watch the video, but keep in mind this can also be done at the Ad Set and Individual Ad level if you want to get super-granular. :) Happy eCommerce Marketing.

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Facebook Ads for eCommerce Websites: Your Problem Could Be Bid-Capping (Data Driven Daily Tip #205). One of the best content strategies is to have an open dialog with your audience, no matter the size.

For example, my audience is tiny. To say "niche" is to be extremely nice. Small Business Owners, Marketers and Digital Strategy Geeks.

For example, I've been posting videos on YouTube for a little over a year, and am just starting to get some traction.

This video was posted on December 15, 2017, and just got a comment. A great follow-up comment, and thus the purpose of this blog post and new Facebook Ads series.

It's a tiny setting in Facebook Ads.

You get these insights from being a true practitioner; from loving your craft; and from tasting all sorts of techniques and settings within platforms like Facebook Ads.

So "Bid Capping" is the actual micro topic of this post, and how to turn it off in Facebook Ads was the question. The video above has the answer.

Thanks to "Funnel Copy Tips" for the great comment/question.

The purpose of this post is two-fold:

To officially kickoff my Facebook Ads eCommerce Series. More to come.
To reiterate my point about how CEOs, Small Business Owners and Executives can make content. Don't worry about being fancy. Just put it out there. The traction should follow if you stay consistent, and keep your content educational / helpful in some way to your audience.

So here's Bid Capping and how to turn it off / on. More to come!

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(Data Driven Daily Tip #204) Thank you Smash Balloon. When a WordPress plug-in really works, IT REALLY WORKS.

Smash Balloon's FREE Instagram Feed plug-in, is what we've started to use on all of our client websites that want to have an Instagram Feed.

It's easy for Digital Marketers and WordPress Content Managers to do on their own. You don't need a web developer. This podcast explains how.

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Podcast Episode 81: Executives & Small Business Owners: You Need To Blog Every Day. Here's How (Data Driven Daily Tip 203). Attention Executives and Small Business Owners: Blogging Every Day for Your Business should be like brushing your teeth. Seriously. When you were a kid, you were scared of brushing your teeth, and you hated it, and let's be honest, that's how most of you feel about creating and publishing business content every day in the form of a blog.

But aren't you the same people who for the last 10 years have asked people like me "how can we get to the top of Google?" and "how can we grow our web traffic" and "how can we get more people to convert on our website?"

Well, some of you haven't. Some of you have simply asked me how I do it (blog every day that is).

Regardless, I'm breaking it down here.

Why? Because I work 60-80 hour weeks just like you, running my own small company, and for the last year, I've created content and blogged every single day.

Not only that, but I've repurposed the blog content into video, audio in the form of podcasts and daily tips, so as to have a presence on:

MEDIUM LINKEDIN FACEBOOK INSTAGRAM YOUTUBE SNAPCHAT PODCAST TWITTER

AND...

ALEXA.

So What? Well, these efforts have helped grow our web traffic by 525%, with Google, Medium, LinkedIn, Facebook and Twitter all leading the way at driving the traffic. And see that increase since July 2018 all the way through October 15 (today)? Yep, blogging every day is like writing a small check into your top returning investment account every day.

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I know a lot of people may read this blog and watch this video and think (pfewhat? it took him a year to get to 100 subscribers?) That's NOTHING, and it took him a year?

Yep. And I'm proud of it.

Here's why.

I put out an average of one video per day. While doing my other full time jobs, running a successful company, building an amazing team, and being a great husband and father of two phenomenal kids. Kids that I actually know well and spend time with. And helping my clients grow their businesses.
I went through many different ways of capturing and editing video. Some days I'd record myself on my phone in a meeting using a case that sticks against the wall. Some days I'd record myself using my laptop (sometimes in a meeting, sometimes sitting looking at the camera). I did this / continue to do this, all while actually working 60-80 hours per week.

Sometimes I'd use Instagram stories as the main way of capturing the video content (and editing the video content) and I'd send it directly to YouTube (vertical and everything).

Sometimes I'd be driving in my car, sometimes I'd just have finished a run and be super sweaty and gross, sometimes I'd be walking, sometimes I'd be sitting at my desk feeling gangster and purposely bumping rap music into the background.

I'm fully aware of the fact that the video quality and audio quality isn't always the best. I've moved from Nashville, TN to Valencia, Spain, and run a business of 10 people that are a fully distributed senior level remote work team. We all work from home. Sometimes there is now my dryer in the background. Sometimes there is city background noise. Sometimes kids screaming, often music playing.

I now like to shoot some of them around the city, so the audio quality isn't always going to be the best, and I've had some people point out to me that it's "Busch League" that I'm sometimes wearing a backwards baseball cap and a "dirty t-shirt," but as I point out in this video, it doesn't matter to me.

The reality is, I love making this content. It fuels and fulfills me, and it makes me a better person, and a better digital strategist and business owner. It challenges me to provide even more value for our clients and our team.

Our team strives to be the most knowledgable, friendly and easy to work with. That's just us. And these videos are just me.

I'm never going to stress over getting the lighting, audio and video perfect, and I'm never going to change my outfit for the camera.

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Finally! I have an answer for all businesses who need to use digital data to justify / quantify the success of their event related marketing and sales / business development efforts in terms of pounding the pavement with meetings.

Like, real data, not anecdotal stuff.

For example, if you have a booth at an event, you absolutely need to make sure all of your sales people are having booth visitors scan your company's Instagram Nametag and follow you right away either from the digital display on the screen of your booth, or right there off of your employee's phones.

No personal information exchanged, and it takes a fraction of the time it takes to sign up for your email list or fill out a web form on a mobile device.

Instead of the booth visitor giving you a fake email address, they actually follow you on Instagram, and you can then see who they are and message them there rather than jam their inbox with spam.

For the first time, we can relate Instagram followers to In-Person Real Life meetings.

Small Business Owners and Marketers need to know about Instagram's new Nametag feature, explained perfectly in this video.

Another use is for 1:1 business development / sales meetings. Business cards are still floating around out there, but the Nametag feature could completely replace it. Business cards are expensive and are thrown away. Training your employees to scan IG Nametags is simpler, more cost-effective, and immediately puts the new contact in your marketing funnel.

The Nametag feature is also extremely relevant to personal brands, or super talented musicians, gymnasts, dancers or street performers that want to get some love for being on people's Instagram stories all the time. :)

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A Great Small Business Marketing Tip. I've written a lot about the importance of Google My Business, how it's the number one most important Small Business SEO strategy and even something all marketing directors and VPs of Marketing should pay attention to regardless of the size of their company.

I've even gone in depth about why it's important to post photos on Google Maps.

Now, it's time to take a look at the different post types you can make in Google My Business, and why it is a tool that all businesses can use to create offers, promote products and events, and direct people to their storefronts. This audio elaborates on how to improve your business SEO.

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Does Your Digital Agency Know How To Get Your Business To The Top Of Google? Data Driven Daily Tip #199. Google has clearly decided that maps results will outweigh web page results for local business searches that don't include the company's name (also known as non-branded or un-branded searches). These are the searches you want to rank for, because they bring in net new customers for your business, vs. customers who already know you and are simply looking to find you. Those customers will make a search with your business name in it and will find something like this.

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So I was just getting ready to send out an email marketing blast to a group of 206 marketing directors, VPs of Marketing and CMOs who attended a webinar that I gave recently.

The follow up email was to give them a FREE GOOGLE ANALYTICS ASSESSMENT to help them use data to improve their website.

There was only one problem! I forgot to set up an A/B Test of the Subject Line.

This is very important, so I scrambled, paused the scheduled campaign, and reworked it to send the A/B Test. This audio explains how!

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Ep.75: Attention Marketers: Does Your Web Developer Know About Facebook Events Partner Integrations? It's a tool within Facebook Business Manager that makes it super easy for the non-technical marketing person to easily integrate their website conversions, eCommerce or Lead Generation, or even custom events like button clicks and scroll-to-stops, modal window opens, etc. - and, perhaps the best, CRM lead generation integration, ALL BACK TO FACEBOOK ADS!

We're talking a three to five minute set-up process to get your Shopify Store, WordPress WooCommerce Store, even Magento, BigCommerce stores hooked up directly into your Facebook Ads reporting dashboard.

It even includes CRMs like InfusionSoft, SalesForce and Zoho, and of course, Google Tag Manager.

Not only does this allow you to SEE THE DATA that is most valuable to you, but it allows you to RUN future Facebook Ads that are optimized to the actions that you want.

Here is a video that explains it all, followed by screenshots from the Shopify Integration Process (we just picked one).

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Continuing on in our Facebook Ads Manager / Facebook Events Manager / Facebook Pixel content series, it's important to truly understand why some Facebook Ads work better than others.

Now that you know how to set up the Facebook Pixel, and how to access the Events Manager page and think through how to use the data, it's time to get into how to create custom conversions.

When you take the time to have a layered digital marketing strategy that includes Facebook Ads, you need to use the data from the pixel to run ads that are super targeted, which can be set up as Custom Conversions inside Facebook Events Manager.

The video below shows not only how, but also talks about why you would want to do this, for example, if I'm trying to sell more WordPress Web Design and Development Services, I can run ads to people who have viewed my Web Design and Development Services page, and I can even run ads to people who have not only seen that page, but who have also filled out the lead generation form on that page.

A little something in their Facebook feed or Instagram story to say, Remember us? :)

Think of what this could do for your business.

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How To Use Data From Your Facebook Tracking (Facebook Events Manager Data Overview): Data Driven Daily Tip 195. So you installed your Facebook Tracking Pixel a few months (or years) back, right? But have you done anything with it yet?

I mean, have you looked at the data it's giving you, or have you thought about using that data to inform the type of ads to run, and better yet, the creative on the ads?

Or, the types of calls to action you could add to the pages that the pixel is telling you your users are most interested in?

There's a whole world of marketing data available in Facebook Ads Manager, specifically folded under Facebook Events Manager, that I want to make you marketers and small business owners aware of.

It can get overwhelming, so we're going to go one step at a time, with this step simply being how to access your data.

Go to business.facebook.com/events_manager and follow along.

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While most people think of LinkedIn for B2B marketing, I've made it well known that the data shows that when paying for advertising space, Facebook Ads are the number on spot to market your B2B product or service offering from a cost per customer attention and cost per customer acquisition standpoint.

To that end, it's important to note something that has flown under the radar. The much publicized removal of "employees of" job title targeting from Facebook Ads a little under a year ago, is being reinstated. According to Facebook's official developers page, Professional Target Options are back:

We continuously review our targeting options to help you reach the people that are the most relevant to your business. We're excited to share that new interest segments to reach professional audiences that are now available in our ads interfaces. Additionally, we'll also be doing a phased rollout of a number of reinstating targeting options for Job titles, Employers, Field of Study & Education

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Data Driven Daily Tip 193 - If you own a Shopify eCommerce Store, you're likely interested in running digital campaigns, and very interested in understanding what drives the most qualified web traffic and conversions to your website:

Facebook Ads? Instagram Content and Ads? Google Adwords? Where is the opportunity? Where is the whitespace for growth? While our Digital Strategy Roadmaps are a great service offering to answer these questions, from an ongoing digital marketing execution perspective, you need an accurate way of aggregating your data over the long term to understand what's working.

Google Tag Manager is a tool that you need to install to set up your data gathering properly within Google Ads and Google Analytics and other platforms.

Setting up Google Tag Manager on your Shopify site is critical.

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How To Create A New Google Analytics Account and Put Tracking Code In Your WordPress Website: Data Driven Daily Tip 192. It just kind of dawned on me that as much as I talk about data, Google Analytics and WordPress website design and development, sometimes I leave out the simplest part - making sure that you have Google Analytics installed.

The data is overwhelming on the amount of people who DON'T KNOW how to set up a Google Analytics account and install it in their WordPress site.

You're not alone.

It's super simple.

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One of the many reasons I love WordPress is because regardless of your skill level, you can contribute, learn and contribute more.

Seriously, even if you've never updated a website before and don't know the first thing about coding, you can learn to manage content.

Our team has trained hundreds of Administrative Assistants, non-technical Marketers, interns, VPs, IT personnel and even small business owners alike how to update all of the content and even SEO metadata on their WordPress websites.

We believe that you should have access to update all of the content on your own website, but we also know that it's risky to hand away the "keys to the kingdom" so to speak to another person who could "mess things up."

That's why this tip "how to create a staging server on your GoDaddy Managed WordPress Account" is so useful. You can go in and clone your site, and give yourself basically a safe playground area to try things and see if they'll work on production (your live site).

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We've been bullish on Instagram since early in 2017 when we realized the sheer volume of active users and the amount of attention those users are giving to the platform.

We're big on building up your company's content strategy, then deploying pieces of it consistently on Instagram.

But more and more useful marketing tools keep popping up within the platform, for example, when a post is performing well, Instagram will show you a message in your feed to promote it. There are four main options to promote your post on Instagram now.

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Attention WordPress Developers & Marketers: Data Driven Daily Tip 189 - Our WordPress Development Team (special thanks to "Chris Tooma"), has been on top of this one for a while now, and today I woke up to write my daily blog and saw this message in my WordPress Dashboard after a recent upgrade to WordPress Core version 4.9.8. AKA - Gutenberg is HERE! WordPress Content Managers and Content Marketers Don't Need to install it yet, but CAN install it if they're on WP v4.9.8 like all of our clients are.

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Data Driven Daily Tip 188: One more important one that the data says is extremely important is - when posting Instagram Stories, each :15 story post should have a relevant hashtag in it. It should be done via the Hashtag Sticker within stories.

We randomly decided to start using the hashtag sticker in our stories, and the data shows that the visibility of our stories exploded from around 20-25 people viewing our story to upwards of 450 people viewing our story.

While location stickers can also help increase your story's visibility, you can't always control your location. But you can control how strategic you are with your hashtags!

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Believe it or not, the number one excuse (after "we don't have enough time to do that") from brand marketers and small business owners as to why they don't consistently post on Instagram is: "we don't know what to talk about, we're not that interesting."

This is AFTER they've finally realized that the data overwhelmingly proves that their target audience is in fact on Instagram.

So the helpful, strategic and tactical response to their excuse is, let me put something in context for you and show you something cool.

The context. If you have a business, you have an interesting value proposition and story to tell against it. If you don't tell that story, then you for sure have frequently asked questions. You have questions that you ask to your co-workers, and you have questions they ask to you, and you have questions that your clients or customers ask about your company or to someone specifically in your company.

This needs to be part of your content strategy.

The something cool.

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Data Driven Daily Tip 186 - Have you ever sent someone a link to a video on YouTube and then explained to them that they need to skip to the 50 second mark, or wait to watch or pay attention until a certain point in the video?

Did you know there's a simple way to simple edit the end of a YouTube URL so that it automatically drops the user to a certain point in the video?

See the =50s at the end of the URL below? that's telling it to drop the user to the 50 second mark of the video upon click/page load.

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Data Driven Daily Tip 185: For months I was podcasting about once or twice a month, very long form, interview style. It was a good start, and gave me some stuff to talk about, however recently I decided to change my strategy to see if listenership improved.

I increased frequency to basically daily, or at least 4-5 times per week, and made the episodes shorter, like 2-5 minutes in length.

See how the data shows the listenership skyrocketed? Not only do you need to start a podcast, but you need rework your strategy. It's not what's next, it's what's NOW.

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Data Driven Daily Tip 184: What Is Medium.com? It's a free place to blog from daily to weekly to monthly, but as long as you're doing it consistently, it will do your business well.

As of 2016, more than 60 million active users were on Medium, and we have reason to believe that audience size has close to tripled in the last two years.

On top of that, our own web data shows that companies who blog on Medium regularly see the most qualified website traffic from it as a referral source, with more than double the average engagement from web visitors vs. other backlinks.

Translation: Blogging on Medium.com regularly with a byline backlink to your website results in more engaged users to your website, which will eventually mean more qualified sales and leads.

We recommend Medium.com to all of our digital strategy roadmap clients.

Now, here's a key way to grow your following on Medium.com. Listen to find out!

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What’s the difference between the Facebook Ads metric “Website Conversion Value” and “Website Purchase Conversion Value?”

A heart attack, initially. 🙂

I kid.

You see, when you go in to analyze the performance of your Facebook Ad in terms of generating sales to your eCommerce website, you need to go in and click the blue “plus” (+) icon to the right of your columns and “Modify Columns,” then you always need to add two columns.

Return on Ad Spend.
Website Purchase Conversion Value.

You see, if you add “Website Conversion Value” you get a MUCH BIGGER NUMBER, that does not represent your actual eCommerce Sales, but rather an arbitrary potential number defined by your Facebook Tracking Pixel Set-up.

If you want to customize this more mid-funnel number, it’s not a bad idea, here is some discussion.

But you don’t have to do anything, you just have to add the correct column. 🙂

Hit me up with any questions on Facebook Advertising at paul@datadriven.design.

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I'm HUGE on what the data says is working for your marketing strategy. The data doesn't lie. So this may seem confusing, but I'm really not concerned with the headlines recently that Facebook lost $125 billion last quarter.

It's really irrelevant to your marketing strategy, especially when Facebook Ad - when done correctly - result in the lowest cost per customer acquisition and highest return on ad spend across all media channels, let alone digital media channels.

I have a ton of respect for the AdHawk Blog and Newsletter, but they got a little overboard in giving so much love to this article, which says "only" 2.23 billion of Facebook's 3 billion users are (active on the platform). Seriously?

Only 2.23 billion?

Name me another marketing channel that you can reach your target audience for $1 or less per, that has a prospective audience of 2.23 billion?

LOL. It's freaking laughable.

IGNORE THE HEADLINES. Be a practitioner.

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ATTN MARKETERS: (from CMOs to Small Business Owners)

Whenever social media platforms start launching features to combat one another (feature wars), it's usually an amazing opportunity for marketers. In 2015 it was Instagram adding "Stories" to copy Snapchat.

User attention FLOCKED to Insta Stories, and hasn't wavered since. Now, it's the launch of IGTV to dominate YouTube.

Well, less than three weeks later, YouTube launched a very subtle "messages" feature to help extend organic reach of videos, and keep people native on the platform.

Here's how to marketers, from CMOs to Small Business Owners, should use this.

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How To Create A Paypal Button and a Confirmation URL for Google Analytics: Data Driven Daily Tip 180. ATTN MARKETERS: (from CMOs to Small Business Owners)

So this one is pretty effing cool in my humble opinion (I know, I know, Data Over Opinions, right). But this opinion of mine (on how cool this is) actually puts you all in a place where you can get more data than ever!

You see, one problem I’m helping you solve in this Data Driven Daily Tip is HOW TO create a Paypal payment button to embed into your website.

But the more strategic, more critical business function that I’m showing you here is, how to create a URL that redirects your customer back to your website to track conversions.

Then, how to set up a Google Analytics goal off of that URL. What am I talking about?

In plain English: this video shows you how to set yourself up to understand where your Paypal payments on your website are coming from (i.e., referral traffic, social media posts, Google Ads, Facebook Ads, SEO, etc.

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So you know I’m a total geek, but even I stop sometimes and say “WTF Google? Why are you making things so complicated.”

But, we can’t sit and complain about it, we have to just figure things out, so case in point – WTF is Parallel Tracking and why are Google Adwords and Google Adwords Express Advertisers getting email notifications that they need to switch to Parallel Ad Tracking by October 2018? Here’s what you need to know:

Parallel Ad Tracking Is – A change in the way tracking code is served, that increases page speed load time, and security. More here.

Here’s How to Switch to Parallel Tracking – Log into your Adwords Account, click “All Campaigns,” the “Settings,” then “Account Settings,” then “Tracking,” then toggle “Turn Parallel Tracking” to “On.” Then run the test by clicking the test button.

If you’re only running Google Adwords Express Ads, you won’t see any of this, but Google Adwords Express (Soon to be Google Ads Smart Campaigns) Advertisers do not need to do anything!

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So I’m huge on two things:

Starting sentences off awkwardly with “So” or “And,” and …
Pressuring all marketers, from CMOs to Small Business Owners, to use Google Analytics for 30 minutes per month.

Whether or not you follow my step-by-step process outlined in the Data Driven Academy, of looking at Audience, Behavior, Acquisition and Conversion Reports, one thing I haven’t talked about yet but need to more, is the Intelligence Feature in Google Analytics.

The Intelligence Feature essentially analyzes your data, thinks for you, and shows you “what you need to know.” Now, it’s definitely not a perfect science, but it’s a great starting point for familiarizing yourself with just how much this free tool, Google Analytics, can help you optimize your digital presence and ultimately grow your business.

Email me at paul@datadriven.design with any questions.

Thanks for reading, watching and listening, and have a great day!

KEEP MARKETING!

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I’m a huge fan of using platforms the way that the platforms say to use the platforms. So today, I want to lift the hood into a part of Instagram that I guarantee most of you if not all of you haven’t seen yet.

As content strategists, we’ve given clients and Data Driven Academy attendees the following advice over the last 12-24 months:

On Instagram, document over create, show behind the scenes content. Don’t worry about curating everything or making everything look perfect before you post.

Repost Content and repurpose other people’s content while giving them credit.

Connect with other accounts by searching popular content, including accounts and hashtags related to your business and interact with those accounts.

Comment on their posts, DM (direct message them) to increase visibility to your account and grow your following.

Don’t underestimate the power of a nicely completed business profile, complete with Hashtags, Emojis, and of course, contact information!

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Do you have an online store? You know, like Shopify, BigCommerce or even WooCommerce?

Get ready, because there are some serious things you need to know about the most effective digital marketing practices to generate sales on your website.

In short, Instagram and Facebook are where you need to be, running ads specifically.

Get the following ready:

Facebook Business Manager / Facebook Ads Manager Account Your Shopify / BigCommerce Log-in Your Instagram Account You need to set up the following:

Shopping Bag Link in Instagram Stories Instagram “Collections” Ad Campaigns Facebook “Product Catalog” Ad Campaigns You’ll need to Connect Your Facebook Product Catalog with your Instagram Profile, something we’ll show you how to do in the Data Driven Online Academy.

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Most people don't think about Google Analytics at all, even when they know they should (see more here about spending 30 minutes a month in Google Analytics), but even those that do think about Google Analytics only think about it related to their website's data.

But what about mobile apps?

Did you know how easy it is to ensure you have your downloads, active users, most popular screens, user / behavior flow and even custom event tracking set-up via Google Analytics?

Check out how to download the Google Analytics SDK (Software Development Kit) for your mobile app to give to your custom software developer to make sure they properly install Google Analytics on your iOS / Android Application!

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Get ready, you’ll need the following for this one:

A WordPress Website;
A Google Analytics Account;
A Google Tag Manager Account (don’t worry, it’s easy – you just go to google.com/tagmanager and log in with your existing Google Account or GSuite Account).

What’s the point? Well, you want to make data driven marketing decisions, right?

Like, you want to know NOT ONLY HOW MANY CLICKS you got on that key “Download Now” button on your homepage, but you want to know WHERE those link clicks came from, right?

Like, how many came from your Google Adwords Campaigns, how many came from your Facebook Organic Posts, your Boosts, your Facebook Ads, your Instagram Profile, your LinkedIn posts – get it?

Cool, listen to this audio and you’ll be on your way to setting up your very own digital business intelligence tracking dashboard.

Thanks for listening, and have a great day!

KEEP MARKETING!

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I talk about it all the time. I live by it. My team now has fully bought in and sees the value. Clients are actually regurgitating my own words back to me in meetings. It's taken about 4-5 years, but it's all happening.

Our Web Design and Digital Marketing Process is working for our clients, and for us.

It's a total contradiction, simple but complex at the same time. Using data to drive design. Using data to drive action. Stop debating, start doing.

Like any good digital agency, the proof is in the experience and the work, and the results.

We're so in it, on a daily grind basis, that I've finally started to take some time to lift the hood and show our process.

This video shows how we use Google Analytics to make real improvements to websites and marketing strategies that result in clear action items.

Simple ones. Not expensive ones.

Once these action items are implemented, then the engagement levels improve, and the leads and sales are generated.

It doesn't happen overnight.

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In this episode, you hear audio from Data Driven Daily Tip 172, where I break down the data that exists inside Google My Business and how it can help you from a marketing and operations standpoint. Specifically, I talk about how to download a report that shows search data, map analytics and even foot traffic if you have more than one local business location.

When it comes down to it, I’ve basically made a career out of using free tools to build shit. 🙂 Seriously, Google Analytics and WordPress are the first two PERFECT examples.

Could it be that Google My Business is next?

There’s a TON of free data that can help your business within this platform. All you need is a verified listing.

But if you’re a business with more than one listing, how do you get this data from your 2-300 locations (or more) in one cumulative report.

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There seems to be a lot of confusion among business owners about which SEO tactics are the lowest hanging fruit for them to tackle.

A number 1 is a verified Google My Business Listing. But even for those of you marketers (from CMOs to Small Business Owners) savvy enough to verify your listing and pay attention to the data and capabilities around it, you may have noticed that you get pinged with updates to your listing.

Where do these come from?

Well, a lot of the time they come from User Contributions. Yes, that's right, Google allows any user to make contributions to a Google My Business Listing (verified or not) and even rewards them for it.

This episode breaks it down.

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Are you in college and looking for a career path? Whether or not you like sports, or are interested in a career in professional or college sports, there are some solid learnings in here for you. I recently had the opportunity to sit down with three really solid current college students that have made a wise decision to do a summer internship with a professional sports league based out of Nashville, TN. I was invited to share my story of how I made a decision at age 19 to start my career. It was fun to share my experiences and my path with the Detroit Pistons, from cleaning out closets to being trusted to keep the official scorebook for the NBA. From 100 people in the 22k seat arena to the Malice at The Palace and it's impact on my career. Please listen and enjoy!

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Small Businesses want to know how to generate web traffic. SEO and blogging are still extremely effective ways to get found, and convert visitors into customers. More than 65% of Web Traffic still comes in from Google Organic Search (Blogging and SEO). In this episode of my podcast, you hear real audio from a client call about the technical side of Organic Search (Search Engine Tiles, Meta Descriptions and Schema), as well as the Strategic Content Marketing side (Blogging, Partnership Creation, Link Building and Social Media). I use a fitness analogy to break down the concept that just like getting fit is accelerated by both eating well AND working out, getting found on Google is accelerated by both having technically sound SEO strategy, and creating relevant content for your target audience and distributing effectively on a consistent basis.

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What Does General Data Protection Regulation (GDPR) Mean For Websites? So, GDPR, huh? :) I'm thinking that you either fall into one of two camps on this.

Either you're familiar with this, or you're not.

Regardless of what camp you fall into, and regardless of if you're a small business owner, marketer, web developer or whatever, this will be one of those things that EVERYBODY will ask you what you should be doing about it.

Starting now.

First of all, GDPR (General Data Protection Regulation) is a law that goes into effect today in the European Union, but it effects most businesses in the world because there's always a chance that an EU citizen or business could provide you their user data through your website.

Having said that, some companies have done a better job than others at scrambling around to prepare for ensuring GDPR compliance on their digital presence.

I'm trying to keep this simple.

Here's my guide.

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I was fortunate enough to attend VoiceCon in NYC, hosted by VaynerMedia. The conference focused on Digital Audio, Podcasting, Alexa Skills, Google Home Actions and more. Among the line-up of speakers were Justine Bloome (Chief Strategy Officer, VaynerMedia), Naomi Makofsky (Global Product Partnerships, Google Assistant, Google), Devin Nagy (Director, Technology and Emerging Platforms, Diageo), Mike Mignano (CEO, Anchor), Ryan MacInnis (Director of Marketing, Voysis) and Speakers: Avery Durnan (Vice President, Media Platforms, VaynerMedia), Susan Canavari (Chief Brand Officer, Chase), Gina Garrubbo (President and CEO, National Public Media), Ken Lagana (Head of Sales, Panoply).

I was able to ask a couple important questions related to advertising on podcasts, and securing your brand name within a Google Home or Alexa Skill.

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In 2006, my beautiful wife Kate (sorry, I always refer to her that way, but she is a beautiful person, so I can't NOT refer to her that way :) said that she wanted to run a marathon. It was on her "bucket list."

I was totally out of shape - like 55+ pounds overweight. Seriously. I had no business training for a marathon. But I was only 25 years old, and definitely need to get off my ass and do something physical. I was a hard worker - at work for the Detroit Pistons - but long hours at the arena and traveling with the team were my excuse for eating buckets of Thai food, Pizza and totally letting myself go physically.

I'd sleep in until sometimes 9 a.m. on workdays, again, because of the late nights at the arena. I rewarded myself with junk food for "working so hard" at my job, and let's be honest, it's fun having an "eating buddy," and I was definitely Kate's eating buddy.

Here's how I went from a ridiculous 6 hour marathon time to breaking 4 hours 12 years later!

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This is a special episode. Audio ripped from a phenomenal talk my wife Kate Hickey and I had with 80 high school students in Spring Hill, Tennessee about how they can start now to build their careers in marketing, engineering or any other field they might be interested. I was super pumped to have the opportunity to talk to this group of students. A must listen for anyone with a high school student or college student (or any high school or college student).

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Over the past year, it's become increasingly clear - regular old email marketing just isn't really working that well anymore. B2B marketers that bought lists back in 2007-2010 and mass emailed prospects to try and convert just aren't having the same success. Why? I break it down on this episode.

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I sat down with Will Acuff, co-founder of CornerToCorner.org, an amazing non-profit in Nashville, TN that has built a successful entrepreneurship program, graduating dozens of entrepreneurs each year that are increasing revenue by 20-30%. Will is full of energy, intelligence and his passion is infectious. You can't miss this show.

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It's on and poppin'... the full episode with Sloane Scott of Punching Nun Group - smarter strategic marketing - out of the Nashville / Franklin, TN area. Sloane is a digital marketing pioneer and self-proclaimed "#2" with extremely hard work ethic and amazing experience as an entrepreneur and businesswoman. She had an amazing way of articulating all the points I was trying to make in a much better way in this episode. Tell me what you think!

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Sometimes, when you're seeking answers to questions about your life, business, parenting, family, the pursuit of happiness, making money or how to spend your free time, you have to simply take action and either get those answers from "successful people," "people you'd have dinner with," or you have to freaking "just do it" and see how it goes. I mean, stop dwelling on the question, and seek the answer or just do until the answer finally comes to you.

I've written recently about some life stories, and I'm going to continue to. Here's one in a little different format, transcribed from my business meeting with Gary Vaynerchuk, a man on my "Mount Rushmore."

I learned a ton from this experience, but here are three main points: - Whoever is closest to the customer always wins - When you hedge, you give up your leverage - Never let anyone else dictate the outcome of your success

But I think the biggest takeaway, that I wasn't expecting, quite simply is, I learned the TRUE IMPORTANCE OF BUI

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🔥🔥Episode with Emily Gold, Founder and CEO of Twice Social. The former fashion model turned social media influencer and I break down trends and news in digital media including Instagram, Facebook and LinkedIn.

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Episode 37, with attorney Thallen Brassel. Did you know that whether you’re an Instagram Influencer or large corporation, you should be protecting yourself against FTC regulations related to Social Media and Digital Marketing? Attorney Thallen Brassel stopped by Data Driven Design to be a guest on the podcast. You don’t want to miss this episode!

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Somewhere between Strengths and Weaknesses lies your intersection, a set of skills you need to learn to increase your earning potential.

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301 Redirects are critical to the website redesign and launch process. Find out why! Don’t let runaway 301 Redirects hurt your business :)

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Such a common problem in the SEO Client Services Game is a lack of communication with the client about what's really happening. Too many SEO Service Providers simply send a report every month and don't communicate. This is the easy way out, and the quick way to recurring revenue for the provider, but provides no value and is a complete rip off for the client. The client needs to know exactly how the SEO Services are helping their business and what's being done tactically to drive quality web traffic on a consistent basis.

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This episode is a life story about how I put Reality Over Fantasy starting in 2015, and my life will never be the same again, in a good way.

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Why have Black Friday and Cyber Monday basically become blatant invitations to unsubscribe from email lists? I examine the data and the psychology behind this, as well as what brands and small businesses should be doing throughout the year to avoid falling into this trap.

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Is Keyword Ranking really as important as you think it is? This episode talks about why the actions and formula behind driving Keyword rankings are way more important to driving business than the Keyword rankings themselves. You have a business for a reason, let’s focus on that!

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I sat down with Paige Holman, IT Manager of The Next Door Nashville to give her a WordPress Tutorial as well as talk Non-Profit Sector Tech and Digital Marketing.

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A friendly conversation between a Nashville WordPress Developer and a Nashville custom ASP.net Developer. They met at a local conference about digital marketing and immediately bonded.

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Paul Hickey breaks down how to run Data Driven Google Display and Facebook Campaigns to drive eCommerce Revenue in his keynote at The City Winery in Nashville.

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Paul Hickey's Keynote at The City Winery Continues as he speaks to Nashville Marketers about using Demographics and Interests Data in Google Analytics to build marketing campaigns.

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Paul Hickey speaks at Red Letter Day at The City Winery in Nashville about using Demographics and Interest Reports in Google Analytics.

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The importance of using data to drive design and not relying on opinions. A story about why a CEO having a friend for dinner should never impact your website project or digital marketing strategy.

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Segment 1 from Paul Hickey's Red Letter Day 2017 Keynote Presentation at The City Winery in Nashville. He talks about how to use Google Analytics Referral Sources view to drive marketing actions.

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Paul Hickey talks about the Audience Crossover concept, using Hip Hop artists as an example that businesses should emulate. This helps with Search Engine Optimization.

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Breaking down Search Engine Optimization, link building, quality link partnerships, concepts and tactics to grow your business via ranking high on Google for your top keywords.

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Data Driven Daily- Creating a Content Calendar. Paul Hickey talks about how to tactically find SEO opportunities and build an audience from scratch, driving a consistent increase in web traffic.

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The digital marketing "gangsta" spits game about perhaps the most important misunderstood and infamous Google Analytics stat of all time - once and for all -What Is Bounce Rate? How should you use it?

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Paul Hickey of Data Driven Design is interviewed by WilliamsonBusiness.com's Dr. Alvin Augustus Jones. Talk includes digital marketing and business growth tools, tips and insights.

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Paul Hickey talks about Google Search Console, what it is, why it's a valuable Search Engine Optimization tool and the valuable data it can provide your business.

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What is Google Adwords Express? How is it different than regular Google Adwords? Digital Strategist Paul Hickey breaks it down in Data Driven Daily Volume 4. Add Paul on Snapchat - datadrivendude

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What exactly is Google Analytics? Listen to Paul Hickey break it down for you. One of the industry's digital marketing experts explains how to use data to grow your business. Use Data to grow!

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What is Google Adwords? Don't be ashamed to ask. Paul Hickey breaks it down for you in this informative podcast. Listen to one of the industry leaders give valuable digital marketing information.

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Did Google Adwords Suck for you in July? Is August getting better? A rant on Google Shopping, key info on Expanded Text Ads and optimizing your Facebook Marketing campaigns.

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Paul Hickey interviews his mentor, Dennis Sampier, former VP of Community Relations for the Detroit Pistons. This is part 1 with DSamp, where he talks about his early life and how he applied lessons.

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Paul Hickey shares his thoughts on expanding his business, growing his team, partnering with agencies and servicing clients. It's an exciting time, and the roll of traffic cop and janitor resonates.

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Paul Hickey catches up with Snap Chat's Trevor Denton. This talk includes how to build the career of your dreams, what it's like designing the Starbucks app, who uses Snap Chat and not making excuses.

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Paul talks to Chance Strickland. A real web developer / project manager at SnapShot Interactive in Nashville. Super talented, phenomenal guy & great teammate, Chance talks agency process, life, goals.

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I talk about the pros, pains and tips of getting started with this surprisingly confusing platform. One you're in, it's great, but getting set up correctly is a pain for agencies and clients alike.

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Paul Hickey shows an in-depth look at a client phone call and what his company Data Driven Design and partner SnapShot Interactive offer from a Digital Strategy Roadmap perspective, SEO, Social & more

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In this Episode you hear my end of a real client phone call where I advise them on how to optimize their robust PDF content library for SEO / Google Organic Search.

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Paul Hickey conducts a Q&A Session @SnapShot in Nashville. Topics include social media content creation, heatmapping, Google Analytics, Tag Manager and using competitor web data to drive design.

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Paul Hickey talks to the team at SnapShot Interactive in Nashville, TN. Listen to this round table discussion about using data to drive design and marketing. Thank you to those who participated.

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Do business owners REALLY want to grow their businesses? Do they REALLY know where their audiences are? How NOT to fall for tricks from agencies. What is REALLY takes to win at Digital Marketing.Rant.

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Get past the first 2 minutes and the connection gets better and the interview with an amazingly interesting and talented professional basketball player hits on travel, technology and life experiences

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One of my former supervisors called to ask for three positive traits and as many negative traits as I can think of from our time together. This resulted in a nice reflection on leadership and winning.

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Advice on Entrepreneurship and Leadership from more than 41 years of experience. A solid interview with my Dad.

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