Voices of Impact with Erica Castner: Recent Episodes
Erica Castner
The “Voices of Impact with Erica Castner” features the stories of business owners, entrepreneurs, content creators, and leaders who have overcome obstacles that led them to the work they are doing today, in order to make an impact in the lives of the people they serve. Erica Castner and her guests share resources to help business owners improve their: professional relationships, sales, brand awareness, leadership abilities, productivity, confidence, and more.
Whether you're a seasoned speaker looking to enhance your skills, or an aspiring speaker taking your first steps into the spotlight, this episode is packed with valuable insights to help you discover your speaking journey.
Host Erica Castner shares her own experiences and lessons learned along her speaking path, including the importance of defining your speaking path and clarifying your speaking goals. She also emphasizes the need to identify your ideal expertise and provides tips on brainstorming speaking topics that will resonate with your audience. To wrap up the episode, Erica offers intentions and actionable steps to help you take control of your speaking path.
If you've ever wondered how to streamline your speaking opportunities and achieve your biggest business goals, this episode is a must-listen. So grab your notebook and get ready to discover your speaking path on this exciting episode of The Heart of Marketing You Podcast!
Here are a few key takeaways you'll learn:
[00:02:50] Short preparation time is essential for effective speaking.
[00:06:30] Building network, attracting influence, monetizing speaking opportunities.
[00:07:47] Free guide helps align speaking goals and expertise.
[00:13:51] Choose speaking topics aligned with the audience's needs.
[00:16:20] Take action and practice to improve speaking.
[00:19:01] Find relevant speaking gigs to make an impact.
In this episode, we are diving deep into a topic that is relevant to so many of my clients - increasing your visibility in a crowded market. We all know how challenging it can be to stand out when there are so many others in our industry doing the same thing. But fear not, my friend, because I have some incredible strategies and insights to help you shine among the competition.
Throughout this episode, I will be sharing a list of tried and tested tactics that you can implement to boost your visibility and create a lasting impact in your industry. Now, I want to make it clear that you don't have to do every single thing on this list. In fact, I encourage you to pick one or two strategies that resonate with you and focus on establishing consistent habits around them. By doing so, you will be able to make a significant impact on your brand awareness and attract the right audience.
If you're ready to take your visibility to the next level, make sure to grab your pen and paper or head over to the Show Notes page at Ericacastner.com/153-2 for additional resources and references mentioned in this episode. So, without further ado, let's dive in and discover the strategies that will help you shine in a crowded market. Get ready to make your mark and be seen!
Here are a few things I shared in this episode:
[00:04:33] Tools to connect with customers and leverage social media for engagement and service.
[00:08:16] Utilize other platforms to reach a wider audience.
[00:10:27] Expand reach by targeting relevant industries and collaborating.
[00:17:15] Illustration, infographics, and visuals need context and voice.
[00:19:33] Creating transformation through visual content and personal connections.
If you want to improve your connection with your audience, your emotional intelligence level impacts your marketing efforts. In this episode, we uncover the power of emotional intelligence in building meaningful connections with your audience and fostering authentic relationships.
Emotional intelligence, often called EQ, plays a significant role in marketing. It encompasses recognizing, understanding, and managing emotions in ourselves and others. By harnessing emotional intelligence, we can effectively communicate, build trust, and create genuine connections with our audience.
So, why is emotional intelligence crucial for marketers? Let's explore:
- Empathy: Developing empathy allows us to put ourselves in our audience's shoes. By understanding their needs, desires, and pain points, we can tailor our marketing messages to resonate profoundly and address their specific challenges. Empathy humanizes our marketing approach and fosters connections built on understanding and compassion.
- Self-awareness allows us to recognize our emotions, strengths, and weaknesses. Understanding how we come across others helps us adapt our communication style and build authentic connections. We can deliver genuine and relatable messages by being in tune with our emotions.
- Active Listening: Truly listening to our audience is a powerful way to demonstrate emotional intelligence. By giving our full attention, valuing their feedback, and responding empathetically, we create an environment where our audience feels heard and understood. Active listening helps us build trust and credibility.
- Effective Emotional Management: Marketing can be demanding and stressful, but emotional intelligence equips us with the tools to manage our emotions effectively. We can navigate marketing relationships gracefully and professionally by staying calm, composed, and empathetic, even in challenging situations.
Emotional intelligence in our marketing efforts allows us to connect with our audience more deeply. It creates an environment of trust, understanding, and authenticity, fostering long-lasting relationships. Remember, by harnessing the power of emotional intelligence, you can elevate your marketing efforts and truly connect with your audience.
Thank you for joining us today on "The Heart of Marketing You." If you enjoyed this episode, subscribe to our podcast and share it with others seeking to become better marketers by embracing their authentic selves.
If you want additional tips to help you gain more confidence in your marketing abilities, you're in the right spot. This episode reveals strategies to boost self-confidence and unleash your marketing potential.
Self-confidence is the cornerstone of success in any field, and marketing is no exception. It's the belief in your abilities, value, and worthiness of achieving your goals. Overcoming limiting beliefs, those thoughts that hold us back is essential for unleashing your true potential.
So, how can you gain more confidence in your marketing abilities? Here are some practical steps you can take:
- Recognize your strengths: Take inventory of your skills, knowledge, and accomplishments. Celebrate your successes and acknowledge your unique talents. Embracing your strengths boosts your self-confidence.
- Challenge your limiting beliefs: Identify the beliefs that limit your potential. Question their validity and replace them with empowering beliefs. Remember, your mindset plays a significant role in your marketing journey. There is a bonus exercise I share in the episode to help you challenge your limiting beliefs.
- Practice patience: Every skill you have takes time to happen. When learning new marketing skills, treat yourself with the same empathy and understanding you would offer a friend. Remember that mistakes and setbacks are growth opportunities.
- Take small, consistent steps: Break down your marketing goals into smaller, manageable tasks. Each step you take toward your goals builds confidence and momentum. Celebrate your progress along the way. Check out Darren Hardy's book, "The Compound Effect."
You unlock your true potential as a marketer by mastering self-confidence and overcoming limiting beliefs. Embrace your unique abilities and let your authentic self shine through your marketing efforts.
Want some additional resources? Check out this list:
- Expand Your Brand Without Breaking the Bank
- Stop Overthinking Your Professional Decisions
- Overcoming Your Visibility Fears
- Set up your Podcast Guest Directory Listing HERE
The foundation of being a great marketer stems from the connection between personal growth and marketing success. So often, we think the only thing that improves our marketing abilities is knowing all the tactics. Although "tactics" help, there are a few other qualities you need to have to connect with your audience and make you more "marketable" as a service provider.
Here are a few practical tips to get you started:
- Start seeking more opportunities to market yourself - This doesn't mean you have to do more things. But what are you good at, and how many more of these opportunities can you "double down" on?
- Strengthen your skills – the more valuable you are in your industry, the more confident you'll be. Do you need to get a coach, certification, or other kind of training? If so, decide how to get that support sooner than later.
- Build quality relationships - Build relationships with others to take the pressure off you to always be in self-promotion mode. Start with reconnecting with your existing network. There's an exercise included in this episode to reconnect with your network.
- Work on you - This is so much more than self-care. When you become a better version of yourself, you attract better people and better experiences. Read personal growth books or invest in coaching or counseling.
Want some additional support in building an excellent foundation for your marketing skills? Check out these resources:
- Expand Your Brand Without Breaking the Bank
- Stop Overthinking Your Professional Decisions
- Overcoming Your Visibility Fears
- Set up your Podcast Guest Directory Listing HERE
In this episode of "The Heart of Marketing You," we explore the world of strategic partnerships and uncover where to find people you want to align with professionally. This is one of my favorite topics to discuss as your business growth depends on who knows you and how you can tap into the power of those connections.
Once you know who you're looking to connect with, plenty of channels exist to find them. This episode will teach you how these channels can lead to powerful partnerships that drive business growth and success.
Here's what you'll learn in this episode, "Where to Find Strategic Partnerships":
- Understand the significance of strategic partnerships in business growth
- Discover how industry conferences and events provide networking opportunities
- Leverage national professional associations and networks to find like-minded partners
- The best way to utilize online platforms and communities for effective networking
- Engage in collaborative projects and initiatives to foster strategic partnerships.
Remember, strategic partnerships are crucial to business growth, so start exploring the various avenues for finding valuable partnership opportunities. Until next time, keep marketing with your heart!
Once you've listened to the episode, I'd love to hear your thoughts. Share your biggest takeaway by leaving a review here. When you do this, it helps more people hear the podcast.
Other resources you might find helpful:
- Expand Your Brand Without Breaking the Bank
- Stop Overthinking Your Professional Decisions
- Overcoming Your Visibility Fears
- Grab the free toolkit, "Position Your Expertise," HERE
- Sign up for the Free Masterclass "Branding Beyond Your Backyard"
In this episode, I'll share how to make the most out of your networking opportunities. Whether you're a seasoned networker or new to the scene, these strategies will help you elevate your networking game and make valuable connections. As you listen, some of this advice may sound counter-intuitive. However, if you stick with me to the end, these tips on how to make the most of your networking events will make more sense.
Here's what you'll learn in this episode, "Making the Most Out of Your Networking Opportunities":
- The first thing to consider before you even walk into an in-person or virtual networking event
- How to identify professionals already talking and marketing to your ideal client and the value of finding events where they are hanging out
- The biggest assumption professionals make at networking events that ruin their reputation
- Two power questions that will make you appear more valuable and memorable
- How to end a conversation with those you want to stay in touch with at networking events.
Once you've listened to the episode, I'd love to hear your thoughts. Share your biggest takeaway by leaving a review here. When you do this, it helps more people hear the podcast.
Other resources you might find helpful:
- Expand Your Brand Without Breaking the Bank
- Stop Overthinking Your Professional Decisions
- Overcoming Your Visibility Fears
- Set up your Podcast Guest Directory Listing HERE
The Heart of Marketing You Podcast is for business owners and service professionals who want authentic and relevant marketing strategies to help them find, connect, and convert their ideal clients and build a dream team to support their business growth vision.
In this episode, we discuss five ways to market yourself for free. Whether you're an entrepreneur, freelancer, or business owner, these strategies will help you reach new audiences and establish yourself as a thought leader in your industry. Although some of these strategies might seem like ones you've heard of before, I caution you to listen to this episode with a fresh perspective.
As you listen to the episode, consider the ONE strategy you'll use to promote your expertise for free rather than focusing on implementing all of them. With that said, focusing on one strategy will simultaneously help you develop plans to apply the other strategies mentioned in today's episode.
Here's what you'll learn in this episode:
- Tips for creating valuable content that showcases your skills and knowledge
- Why being a podcast guest is a great way to promote your expertise
- The secret to creating more engagement through your social media channel
- A strategy I use to build my email list and stay top of mind with an audience of your ideal clients
- The importance of building relationships and collaborating on projects that promote your expertise
Once you've listened to the episode, I'd love to hear your thoughts. Share your biggest takeaway by leaving a review here. When you do this, it helps more people hear the podcast.
Other resources you might find helpful:
- Expand Your Brand Without Breaking the Bank
- Stop Overthinking Your Professional Decisions
- Overcoming Your Visibility Fears
The Heart of Marketing You Podcast is for business owners and service professionals who want authentic and relevant marketing strategies to help them find, connect, and convert their ideal clients and build a dream team to support their business growth vision.
If you get in your head with your marketing efforts, this episode is for you. In addition to launching a new podcast episode, I am excited to share that were are rebooting the show with a new name, "The Heart of Marketing You".
One of the major reasons we are renaming the show is that as much as "tactics" are important for your marketing goals, you'll get better results when you are authentic and can show your ideal clients that you care about their success. And, to get us started on a solid foundation with this message, this episode was created to get you out of your head (self-doubt) in your marketing efforts.
Some of the reasons you get in your head with your marketing efforts are:
- You're not sure what to say
- You don't want to sound salesy
- You're afraid of other people's judgment
Sound familiar? If so, you'll want to listen. Here's what you'll learn in this episode:
- A simple exercise to do when you lose your way with your marketing efforts (psst...this helps me get out of my head from time to time, also)
- What to say to get other people to connect with your message and expertise faster
- How to get others on board with your goals and aspirations so they can help you
- One of my favorite strategies I use to share my marketing message with more authenticity and how to connect with others in the process
Once you've listened to the episode, I'd love to hear your thoughts. Share your biggest takeaway by leaving a review here. When you do this, it helps more people hear the podcast.
Other resources you might find helpful:
- Expand Your Brand Without Breaking the Bank
- Stop Overthinking Your Professional Decisions
- Overcoming Your Visibility Fears
The Heart of Marketing You Podcast is for business owners and service professionals who want authentic and relevant marketing strategies to help them find, connect, and convert their ideal clients and build a dream team to support their business growth vision.
If you're looking for ways to expand your brand awareness without breaking the bank, this "Voices of Impact" episode is for you. No matter where you are in your business-building journey, you can implement each of the tips I share in this episode starting today.
Here are a few highlights I cover in this episode titled "Expanding Your Brand Without Breaking the Bank":
- How to identify other professionals who are already marketing to your ideal clients so that you can leverage each other's audience
- One of the most overlooked places to connect with influential professionals in your community
- Examples of "power collaborations" and how to use these to expand your brand awareness faster
After you listen to this episode, tell me via email which one of these tips you will use to expand your brand without breaking the bank.
In this episode, we will explore how to identify and overcome the barriers holding you back, especially those related to self-limiting beliefs. We will discuss how to identify these beliefs and provide actionable steps to overcome them. Self-limiting beliefs can be a significant obstacle to achieving your goals and living your best life. By recognizing and overcoming these beliefs, you can break free from the barriers holding you back and live a more fulfilling life.
Here are the viewpoints we'll cover:
- Definition of self-limiting beliefs and why they are harmful
- Common examples of self-limiting beliefs
- The impact of self-limiting beliefs on your life and goals
- How to recognize when you are holding onto a self-limiting belief
What is the Definition of self-limiting beliefs, and why are they harmful? Self-limiting beliefs are negative thoughts or beliefs about ourselves, our abilities, or our potential. These beliefs can prevent us from reaching our full potential and create a mental barrier holding us back from achieving our goals.
Self-limiting beliefs are harmful because they can limit our growth, keep us in old patterns and behaviors, and prevent us from taking risks and trying new things. When we hold onto self-limiting beliefs, we often create a self-fulfilling prophecy where we unconsciously act in ways that reinforce our negative thoughts, reinforcing the negative outcomes we fear.
Self-limiting beliefs can also lead to low self-esteem, self-doubt, and insecurity. They can cause us to feel unworthy of success or happiness and keep us from taking the necessary steps to achieve our goals.
What are some common examples of self-limiting beliefs? There are many types of self-limiting beliefs, which can manifest in different ways depending on the individual and their life experiences.
Here are some common examples of self-limiting beliefs:
- "I'm not good enough."
- "I'm too old/too young."
- "I'm not smart enough."
- "I'm not deserving."
- "I'm a failure."
- "I'm not creative."
- "I'm too busy."
Here are some ways that self-limiting beliefs can hold you back:
- Limits your potential: Self-limiting beliefs create mental barriers that prevent you from exploring your full potential. When you believe you're incapable or deserving of success, you limit your ability to achieve your goals.
- Creates fear and anxiety: Self-limiting beliefs can lead to fear and anxiety, as you may worry about failure or not living up to expectations. This fear can prevent you from taking risks and trying new things.
- Affects self-esteem: Self-limiting beliefs can negatively impact your self-esteem, making you feel less confident and less deserving of success or happiness.
- Causes self-sabotage: When you hold onto self-limiting beliefs, you may unknowingly engage in self-sabotaging behaviors that reinforce these beliefs. For example, you procrastinate, leading to missed opportunities and stagnation.
- Limits growth and development: Self-limiting beliefs can prevent you from exploring new ideas, learning new skills, or pursuing new opportunities. This can limit your personal and professional growth and development.
How can someone recognize when they are holding onto a self-limiting belief?
- Negative self-talk: Pay attention to the things you say to yourself. Do you often criticize or belittle yourself? Do you use negative language when describing yourself or your abilities?
- Avoidance or procrastination: Do you avoid certain activities or situations because you believe you're not good enough, smart enough, or deserving enough? Do you procrastinate or put off tasks because you fear failure?
- Comparison to others: Do you often compare yourself to others and feel inadequate as a result? Do you believe others are more talented, successful, or deserving than you?
- Fear of failure: Do you avoid taking risks or trying new things because you're afraid of failing? Do you see failure as a reflection of your worth or abilities?
- Feeling stuck or stagnant: Do you feel you need to progress in your life or goals? Do you feel like you need help getting out of a rut or not living up to your potential?
If you recognize any of these signs in yourself, it may be a sign that you are holding onto a self-limiting belief.
Take some time to reflect on your thoughts and beliefs and identify any negative patterns or beliefs that may be holding you back.
Want to UNLEASH your inner badass? Join me for the "She's Unstoppable" Experience. Register for the "She's Unstoppable Experience" here!
In this episode, Erica discusses how to stop overthinking your biggest professional decisions and how to get more clarity on what's most important in achieving your goals. She also shares a few takeaways and examples she learned during a recent panel discussion she moderated for Dress for Success SW Florida.
Here are a few talking points discussed in this “Voices of Impact” episode:
- What are the root causes of overthinking?
- Why your overthinking tendencies are keeping you stuck
- How to take action, in spite of negative feelings or emotions
- How to plug into a community of female small business owners, service professionals, and creators who have a big vision to create impact and change
Are you a female small business owner, service professional, or creator that has a big vision to impact more people with your work? If so, join us inside our free community, "Small Business | Big Vision" Collective. Join here.
In today's episode, we'll discuss getting more people into your sales funnel through speaking opportunities. If you want to expand your reach, there's no better way to get out there and share your message with a broader audience. But how do you tailor your presentation so that your audience goes from "listener" to "quality lead"? We'll be sharing tips and techniques for crafting a compelling personal branding message that resonates with your audience and helps you capture those valuable leads.
Here are a few talking points discussed in this "Voices of Impact" episode:
- The most important thing to consider before you speak anywhere
- The best way to entice the audience to learn more about your services
- How to establish trust with leads so that they work with you sooner
- How to get a FREE 1:1 strategy call with Erica to help you "Master Your Message." Book here
Listen to other episodes in this mini-series:
- Part 1 - “Determine Your ‘It’ Factor”
- Part 2 – “Get Others to Share Your Message and Sing Your Praises”
- Part 3 – “Crafting Your Authentic Message”
- Part 4 – “Overcoming Your Visibility Fears”
In this episode, we'll discuss the fears that often hold us back from fully embracing our brand message and being more visible. Whether it's fear of criticism, failure, or fear of the unknown, we'll discuss strategies for overcoming these fears and stepping into the spotlight with confidence. Get ready to take some actionable steps toward being more visible and making a more profound impact with your expertise.
Here are a few talking points discussed in this "Voices of Impact" episode:
- The best approach to tackling your fears
- How to "flip the script" on negative feelings
- Whom to turn to for support when you need a pep talk
- Small steps to take to feel more confident
Be sure to download the FREE "Ultimate Guide to Elevate Your Visibility and Build Audience" here. (There are a few tidbits in the guide that I need more time to cover outside the podcast episode's scope. So, grab a copy of this guide today.
Listen to other episodes in this mini-series:
- Part 1 - “Determine Your ‘It’ Factor”
- Part 2 – “Get Others to Share Your Message and Sing Your Praises”
- Part 3 – “Crafting Your Authentic Message”
In this episode, we're talking about crafting an authentic personal brand message that resonates with your audience and helps you stand out in a crowded market. Whether you're a solopreneur, business owner, or aspiring leader, having a clear and compelling personal brand message is crucial to building trust, credibility, and influence. You'll also learn practical tips for creating and communicating your message in a way that feels like your personality.
Here are a few talking points discussed in this "Voices of Impact" episode:
- What to say to your audience so that they "know, like, and trust" you faster
- Where to find inspiration to craft your authentic message
- How often should you be getting in front of your audience
- What to do when you start doubting yourself
Be sure to download the FREE "Ultimate Guide to Elevate Your Visibility and Build Audience" here. (There are a few tidbits in the guide that I need more time to cover outside the podcast episode's scope. So, grab a copy of this guide today.
Listen to other episodes in this mini-series:
Part 1 - “Determine Your ‘It’ Factor”
Part 2 – “Get Others to Share Your Message and Sing Your Praises”
In this episode, we'll discuss getting other professionals to share your brand's message with their audience. Getting other people to spread the word about your brand can be a powerful way to reach new audiences and increase your visibility. We'll explore some strategies for building relationships and partnerships with other professionals and some collaboration ideas.
Here are a few talking points discussed in this "Voices of Impact" episode:
- Determine which industries complement yours and why you should be getting to know them.
- Where to find and connect with these industry professionals
- Ideas on how to collaborate with other people to leverage your marketing efforts
- How most collaborations and massive deals get formed
Be sure to download the FREE "Ultimate Guide to Elevate Your Visibility and Build Audience" here. (There are a few tidbits in the guide that I need more time to cover outside the podcast episode's scope. So, grab a copy of this guide today.
Listen to Part 1 of this mini-series “Determine Your ‘It’ Factor” here.
In this episode, we'll explore how to identify your personal brand's "it" factor and use it to your advantage in your career and personal life. Your brand is the unique combination of qualities, skills, and experiences that make you who you are, and it's an essential aspect of how you present yourself to the world. Your personal brand's "it factor" is something special that sets you apart and makes you memorable. It makes you stand out in a crowded market and helps you connect with your audience.
Here are a few talking points discussed in this "Voices of Impact" episode:
- The most important thing you need to know before mapping out your visibility plan
- How to come up with "who" you need to be in front of
- How to set yourself apart from others in your industry?
- What are the best marketing methods for you?
Be sure to download the FREE "Ultimate Guide to Elevate Your Visibility and Build Audience" here. (There are a few tidbits in the guide that I need more time to cover outside the podcast episode's scope. So, grab a copy of this guide today.
We have some exciting news to share about our podcast's upcoming season. After receiving feedback from many of you, we have decided to shift the focus of the "Voices of Impact" Podcast. Starting with our next season, we will be focusing on helping our listeners get more sales and build an audience through speaking opportunities.
To kick off the new season, Erica has recorded a mini-series called "The Ultimate Guide to Elevate Your Visibility & Build an Audience”. This five-part series will cover how to:
- Determine your "it" factor
- Get others to share your message
- Craft your authentic message
- Overcome your "visibility" fears
- Capture quality leads with your speaking opportunities and content marketing efforts
After this kick-off series, we will feature interviews with successful business owners and service providers. These leaders will give you ideas to help elevate your visibility so that you can build an audience, boost sales, and drive massive impact with your voice.
Whether you're just starting to speak or looking to take your career to the next level, these new episodes will help you master the art of public speaking.
Thank you for your continued support, and we can't wait for you to join us on this exciting new journey. Stay tuned for more details on the upcoming season of the "Voices of Impact" Podcast.
Be sure to download the FREE "Ultimate Guide to Elevate Your Visibility and Build Audience" here. (There are a few tidbits in the guide that I need more time to cover outside the podcast episode's scope. So, grab a copy of this guide today.)
Got a bold goal you want to "crush"? In this "Voices of Impact" episode, I chat with Sara Mayer, the owner, and creator of Sara Mayer Consulting.
Sara is your go-to expert on organizing your hectic days, weeks, and months into manageable, and functional chunks of work. She’s also the host of the Bold Goal Crusher Podcast.
The main points Sara wants you to get from our conversation:
- Schedule time on your calendar every week to work toward your objectives, especially if they are challenging.
- Celebrate small wins as you achieve your goals.
- If you can get to the point where you've put in enough effort that it propels you forward, you'll be well on your way to achieving that goal and future ones.
- Sara's book recommendation is "The Tipping Point: How Little Things Can Make a Big Difference" by Malcolm Gladwell
Full show notes can be found over at https://ericacastner.com/136
Want to organically reach your ideal clients, beyond your local market? Download the FREE "Position Your Expertise" Toolkit over at https://ericacastner.com/toolkit
In this episode, Erica shares what to consider before you apply to be a speaker. Although they are simple steps, They can make or break whether or not you land in-person or online speaking opportunities.
Want to build your audience beyond your local market? In this episode, Erica Castner shares four simple ideas to support your audience-building efforts.
In this episode, I share four strategies to help you grow your online presence.
You'll learn how to:
Get more reach with your content creation efforts
Bridge the gap between your in-person and online presence efforts
Elevate your online presence, even if you're not creating content
Leverage other people's wisdom in order to achieve your business growth goals faster
Resource mention: Speakers & Podcasters Collaborate Community - Connect, collaborate, and create content with others to grow your visibility and build your audience faster. Join here ericacastner.com/community
Do you feel like your marketing efforts are falling flat? If so, this episode is for you. I am going to share the top five mistakes most on-line experts and service providers do that keep them from achieving the sales and revenue results they want for their business. In this episode, you will also hear about how to fix these mistakes. Want to dive deeper into this topic? I've included a special invitation to join my mentor, James Wedmore for his next "Nail Your Niche" workshop. Learn more about the workshop at https://www.ericacastner.com/idealclient
There’s a pretty good chance you are trying to navigate all of life’s plot twists. My guest in the episode, Tracie Root, wants to help you with this. She said goodbye to corporate America and found her new calling in the coaching world after a personal family tragedy. Now, Tracie serves women ready to transition in her impactful group coaching programs and in The Gather Community, so they can be BOLD in life and business!
Are you a working mom who feels guilty for your professional goals? If so, this episode is for you. In this episode, I chat with Daniela Wolfe. She helps working moms ditch the guilt and overwhelm, productively manage daily tasks with ease, and create time for self-care every day. She has been a Licensed Master Social Worker for twenty-six years, focused on self-care, stress management skills, mindfulness, relationships, parenting, and managing all the chaos of life. She is also a working mom of two.
Are you struggling to get the results you want in your business or life? If so, it might be because your current habits don't support your goals. In this episode, I chat with Lesley Logan, a certified Pilates teacher, habits & mindset coach, founder of OnlinePilatesClasses.com. Teaching since 2008, she has run multiple studios, has trained hundreds of people to become teachers themselves, and has taught thousands of students. When not teaching, she’s hosting her podcast, “Be It Till You See It” or she is traveling the world, leading pilates and mindset retreats.
Want to turn a passion project into a sustainable business? If so, this episode is for you. In this episode, I chat with Jan Ditchfield. She is an award-winning social entrepreneur and business educator. With over 20-years of experience in business development, marketing and operations, Jan built her career helping businesses to thrive.
She now teaches purpose-driven women the proven strategies to start or grow a small business of impact – and how to market and run it so they can transform their passion into profits.
According to our guest for this episode, Dr. Ciela Hartanov, the key to leaders evolving faster is by adapting four perspective shifts to help them develop an emergent mindset.
Ciela has a research background in Culture and Human Behavior and has applied her knowledge of human behavior to organizations for almost two decades. She currently runs humcollective, a boutique strategy and innovation firm that helps companies, executives, and teams make sense of the forces shaping the future and prepare strategically. She is also a host for the Questioning Work podcast.
If you are wanting to create true intimacy in your marriage or partnership, this episode is for you. In this episode, I chat with Liza Carden. She is the founder of Liza Carden coaching and also LG Howard & Company Salon. In her coaching business, she helps female entrepreneurs reconnect with their spouses and discover true intimacy in their marriage.
If you or someone you know is going through a custody case, this is the episode to listen to. In this episode, I chat with Reneé Rodriguez. She has helped women win physical and legal custody by teaching them how to go into court with a "noble warrior" approach and showing the family court they are the healthier parent. A coach for 25 years, she has trained to become an expert in Narcissistic Personality Disorder and Domestic Violence Advocacy to help mothers deal with cruel co-parents.
Do you feel burned out more often than not? If so, you might actually feel that way because you’re feeling guilty from your own self-betrayal. Want to know how to recognize (and heal) from self-betrayal? In this episode, I chat with Lora Cheadle. She shows women how to move beyond soothing the symptoms of burnout and resolve the root cause, which is oftentimes betrayal. She shows individuals and teams how to break free from burnout to create meaning and satisfaction both personally and professionally so they can live and express themselves fully before it’s too late.
Katlynn is the host of the Start Marketing podcast, a former plant killer and killer marketing strategist. She's all about making marketing more accessible and actionable for small businesses. She has a wonderfully handy husband, three energetic children, two cats, and a dog.
Hanifa Barnes, Esq., MBA is a time management coach and educator with 15+ years of leadership experience helping conscious professionals to manage their time using deliberate and actionable strategies. As a wife and mother of four, the former professional actor turned education executive, developed a 4% strategy to give her clients access to lifelong techniques to transform their relationship with time.
Julie Coraccio is an award-winning professional life, and end of life, organizer, certified life coach, and professional declutterer. She is passionate about supporting people in clearing clutter in all areas of their lives; getting organized, and becoming more mindful and aware. She hosts the popular podcast, "Clear Your Clutter Inside & Out" and is the author of 15 books.
Cheri Timko is a Relationship Coach who helps women deepen their connection with their current partner so they can have the relationship they long for. She has been happily married for 20 years. She is a veteran psychotherapist and homeschool mom to three teenage daughters.
Kari Turner Davis is founder of thewellteam.com and a certified Holistic Life Coach and an essential oils educator. Kari is passionate about empowering women with the tools they need to find freedom while embracing the idea of a natural and non-toxic lifestyle in their products and mindset. Kari and her husband, Bobby, live in Naples, Florida with their combined five children.
Chesline Pierre-Paul is a multi-award-winning global impact expert and executive coach. They help C-suites & world leaders wake up to freedom by leading purpose-driven lives & careers in and out of corporate. They work with mission-driven global brands & high-level executives and help them double growth and revenue within 12 months flat.
Jillian Lama is a certified life and weight loss coach and creator of the Body You Crave Method. She teaches high caliber women how to end emotional eating and stop hating their bodies, so that they can lose weight and easily maintain it, eating the foods they LOVE.
Samantha Miles, founder of Catchiest Copy, is a copywriting expert for personal brands who want to make sales by just being and sounding like themselves. Samantha is a former stand-up comic who has opened for Margaret Cho and Jimmy Carr and uses her comedy writing skills for copy that gets laughs and clients to line up to work with you.
Alina Boyte is the founder and CEO of the Changemaker Institute and a tenured law professor at Mississippi College School of Law. Established entrepreneurs hire her to reveal the hidden impact in their business so they can pursue a social impact mission and be still profitable. She helps them create, build, and launch sustainable social impact businesses they love.
Keisha Blair is the award-winning, international bestselling author of Holistic Wealth: 32 Life Lessons to Help You Find Purpose, Prosperity, and Happiness. She is the Founder of the Institute on Holistic Wealth and her work has been featured in the New York Times, Real Simple Magazine, Forbes, the Harvard Business Review, Essence Magazine, just to name a few. Keisha is also the host of the Holistic Wealth podcast.
Want to break free from stress and anxiety naturally? In this masterclass episode, I have invited Dr. Alice Fong is a naturopathic doctor and founder of Amour de Soi Wellness. She helps busy professionals break free from stress, anxiety, and burnout naturally so they can live happier, healthier, and more fulfilled without sacrificing performance using a 5-step holistic approach called the AMOUR System.
Want to have more courage to be what you want to be? In this masterclass episode, I have invited Terri-Ann Richards, a 16+ year serial entrepreneur who has built six-figure businesses, bought, sold, and partnered in more than eight companies, all while raising two beautiful children.
Want to improve your closing rate in your sales efforts? In this masterclass episode, I have invited Alice Shikina, an international speaker, author of "Negotiating with Your Kids", mediator and negotiation coach. She loves to empower female entrepreneurs by practicing their negotiation skills and seeing the opportunities where they can negotiate. In her free time, she enjoys hiking and spending time with her two boys.
In this episode, we have invited Jodi Henson. Jodi Henson is a business consultant and entrepreneur who lives in north Florida with her husband. She works with small businesses and aspiring business owners to help them develop and grow their businesses, overcome obstacles, and achieve their goals. Today, Jodi will talk about her work in helping small businesses, impacting them as she helps them grow and succeed.
In this episode, we have invited Molly Odelle. She has a background in clinical nursing equipped with being a holistic coach and Reiki master. Molly's goal is to help entrepreneurs become the best versions of themselves by balancing their personal and professional lives. She will be sharing with us today all about the connection of a person’s physical, emotional, and spiritual aspects of the body that will surely help them become more productive in life!
Want to help your community thrive? It begins with your own inner work. In this episode, we have invited Chantel Rhodes. She is a child advocate for Golisano Children’s Hospital in Fort Myers, Florida, and has been involved with human rights campaigns her entire adult life. She first joined the Black Lives Matter movement while studying to get her master’s degree at Georgia State University in Atlanta. Chantel is passionate about expanding awareness regarding social issues, increasing cultural competency, promoting equal opportunity, fostering mental health, and decreasing social and health disparities.
Eager to scale your business without stress? In the episode, Shan Berries shares simple strategies to help you open up new markets with confidence.
Shean is a former morning show radio host who started shades by Shan Cosmetics in 2018. Today, her makeup can be found in stores across the West Coast and in Ipsy bags across the nation.
She also is a new mom and she has an amazing non-profit organization.
Do you find it hard to get clarity on your priorities? I've invited my dear friend, Darla Bonk to share how you can get more clear about what's important to you, even in the ever-changing demands of the world.
Darla Bonk grew up in Fort Myers, Florida. Her professional experience has taken her from Executive Sales Leadership in Fortune 200 companies traveling the country to Executive Director for the American Cancer Society to coaching and consulting, partnering with her husband in their company, Architectural Metal Flashings, and serving as a local councilperson.
Darla and her husband have four kids, are staunch community supporters with various non-profits, their local church, and local and world mission organizations.
Struggling to find sunshine in stormy times? In this episode, I've invited Marilyn Santiago to share how to seek joy and inspiration, even in the most challenging times.
Marilyn Santiago, also known as "Sunshine, has led a life filled with courage, creativity, and a sense of never-ending optimism. She built a stellar career at the intersection of entrepreneurial spirit and service to the community after transitioning from a media and entertainment industry.
Marilyn is also a leader in the construction and manufacturing industries.
Ali Kates is a Personal Healing Specialist and Trauma-informed coach helping others work through life’s hardest moments. In this episode, she will provide you with some tools and advice on moving ahead in the future.
In this episode, we have invited Ashley Brundage to share how to leverage your difference with others to impact change.
Fighting discrimination, harassment, and homelessness, she found employment as a part-time associate then rose to national Vice President of Diversity & Inclusion in less than five years at a major financial services organization.
Today, Ashley is an author, founder, and president of Empowering Differences.
Lindsay White is a sought-after leadership coach and people strategist for senior leaders and executives, empowering small business CEOs as they develop and embrace their personal leadership practice. Lindsay utilizes her 15 years in strategic talent management to guide these incredible leaders in creating culture and developing the people strategy that is often missing from their business plans.
Alex Street believes when you share your story you change the world. As an actor, youth pastor, public speaker, and coach for more than 20 years, he knows firsthand how powerful storytelling is for personal development & business strategy. Alex has coached TEDx Speakers, bestselling authors, and 7-figure coaches to find the WHY rooted in their signature story.
If you want to grow an audience of paying clients without having to come up with new content ideas, this Voices of Impact episode is for you. I'm dishing out some hot tips on one of my favorite marketing strategies, being a guest on other people's podcasts.
In this episode, we have invited Felecia Etienne who will share how leaders can go from overwhelmed to empowered.
She is a speaker and peak performance coach with nearly two decades of experience working with leaders and entrepreneurs in senior-level roles.
Felecia has also helped build a new $150M sales channel and launch 130+ new sales associates for a Fortune 500 company.
Andy Ptacek is a brain cancer warrior, best-selling author, entrepreneur of 14+ years, national speaker, community builder, experience creator, and Certified Christian Life Coach helping women break free from autopilot so they can confidently step into a purposeful, God-aligned life!
Barby Ingle is a best-selling author, reality personality, and lives with multiple rare and chronic diseases. She is a chronic pain educator, patient advocate, and president of the International Pain Foundation. Her blog, reality shows, and media appearances are used as a platform to help her become an e-Patient advocate, and she presents at healthcare conferences, speaking publicly, sharing her story, educating and advocating for patients across the globe. Barby has received more than 20 accommodations over the years for her advocacy work.
John Guanci coaches restless achievers towards inner and outer work success. He helps business owners, entrepreneurs, and leaders discover a deeper purpose, eliminate fear, and lead lives they've only dreamed of living.
In this episode, I chat with Erica DiAngelo, a creative entrepreneur and attorney who understands the challenges online business owners face in protecting and leveraging their knowledge.
Erica is the founder and managing attorney of DiAngelo Law, a virtual, trademark, and business law practice and the woman you call when you're ready to create, protect and leverage your ideas for long-term growth.
Emily Zimmermann worked in the corporate world of marketing and sales on a national level when a twist of events eliminated her position. This was the catalyst for her to create Grace Communications, an agency whose mission is to not just help businesses grow, but also make the world a better place.
Danielle Cobo has over 14 years of medical sales experience, including seven years as a Senior Region Manager for a Fortune 500 company. She is an Elite Career Coach supporting women to step into their dream career, earn the income they are worth and create the life they desire. Danielle is a corporate trainer on leadership development, creator of the “Attract Your Dream Job” master course, host of the “Dream Job with Danielle Cobo” podcast, and public speaker.
Named Top 10 Coaches in 2021 by Yahoo News, Olenka Cullinan has worked with top companies globally, delivered two TEDx talks, published two Amazon bestsellers, was nominated Top 100 Women to Watch by Women’s Business Journal and appeared on CBS, ABC, Yahoo Finance and Huffington Post. Her clients gross six to eight figures and she empowers you to believe that success can be fulfilling and balanced!
As a former nurse, medical manager, and spousal mentor at the U.S. Navy’s Command Leadership School, Desiree Panilio honed the skills needed for her future role as a mother and community leader. After receiving a master’s in Human Services Counseling with a focus in life coaching, she founded Encouraging Teens to help teens to discover where they are, who they want to be, and how they’d like their future to look.
Marisol Colette is a Personal Stylist and Psychotherapist who helps clients find a personal style that not only looks good but feels good too, giving them the courage to shine their inner beauty on the outside and show up in the world in new and notable ways.
Ever want to give up on your big goals when stuff gets hard? Do you also know there are things you have to give up on, in order to keep your sanity? I feel you in both scenarios and today's episode is all about the dueling emotions of giving up when times are tough AND knowing when to give up when stuff isn't aligned anymore. I also share what my Ironman journey taught me about giving up!
Kim Boudreau Smith is passionate about helping women own their professional voice. A born entrepreneur with 25-years as a leader in Corporate America, Kim rocks at showing female entrepreneurs and high-performing professional women how to develop their speaking confidence, level up their presence, and increase their profitability. Prior to launching her career as a professional speaker and speaking coach, Kim was the head of a radio station and for 25+ years ran a thriving fitness business. Kim is also the co-author of several Amazon bestselling books.
Ludmila Woodruff is on a mission to help professionals managing their relationship triggers. She is a Life and Relationship Coach for leaders who want to feel successful in their relationships as much as they do in their career or business. Ludmila helps people heal their trauma and teaches them emotional regulation by embracing a holistic approach to healing the body-mind connection.
Ina Coveney is committed to helping business owners discover the secret to online success. She is a business coach and host of The Global Phenomenon Podcast. Ina helps up-and-coming online coaches monetize their tiny audience through organic lead generation strategies before they invest time and money in audience growth. Ina reached 6-figures in her business before ever cracking 1,000 followers on any of her platforms, and her mission is to help coaches do the same.
Audrey Holst is on a mission to help professional women break up with perfectionism. She guides ambitious high performers and high achievers who are ready to stop micromanaging their lives with perfectionism so they can actually start living. Audrey is the founder of the Fortitude & Flow® Process which uses mindful and embodied practices to create transformation. Her work goes beyond mindset and addresses perfectionism's impossible standards at their root cause.
Jordan is passionate about helping people become the best version of themselves in all areas of life. She went from feeling empty and unfulfilled while growing a successful financial planning business to rediscovering her passions and creating a meaningful new business that was in 100% alignment with her purpose and values. Through the incredible process with Bold Leader Collective, she was able to know and understand herself again on a deep level, allowing her to make decisions for her life that were aligned with her values vs. the external expectations of success. She loves helping entrepreneurial leaders and creatives to find these same results to feel ALIVE and ALIGNED in all aspects of life!
Melissa Machat helps leaders build a strong mindset so they can achieve their goals faster. She is an NLP Master Practitioner and entrepreneur who founded Re-Align Coaching and Consulting. With more than 12 years of sales experience, over $100 Million in Volume Sold in Residential Real Estate, and more than eight years being educated by multiple coaching organizations and mentors, Melissa understands how to build and grow a business in any market, and how your mindset can control your outcome and results.
Stef Caldwell is the best-selling author of ManifestHer - The Ambitious Woman’s Guide to Getting Unstuck, Navigating Ambiguity and Manifesting Your Biggest Dreams. By day, she leads West Coast sales for an artificial intelligence software company helping businesses adopt the future of analytics.
Kate Bryan is the founder of 1 Girl Revolution and host of the 1 Girl Revolution podcast. 1 Girl Revolution is a media platform that uses Facebook, Twitter, Instagram, YouTube, and a podcast to highlight the stories of everyday women who are changing the world through their lives. This podcast/platform is built on the belief that every woman has the power to change the world through her life, and our goal is to empower and inspire women around to change the world through their lives as well. As the popular saying goes, “Empowered women, empower women.”
Tammi Morrison is committed to helping women tap into their most authentic self. She is the CEO of Unleashing Your True Self. Tammi is also a Number One Best-Selling Author of the powerful anthology, “Unchain Me Mama” and the blockbuster New Release, “Walking Away” and “Michelle: Dying for Love”. She has been a contributing writer to SpiritBiz Magazine, Thrive Global, Medium, and Huffington Post and has been featured on NBC, FOX, and CBS. She also has a podcast, “Straight Outta Savannah, Talkin with Tammi”, where she interviews people who are changing the planet on her YouTube and AnchorFM channel.
Connie Ramos-Williams helps businesses amplify their brand awareness. She is the President and Chief Marketing Officer of one of Florida's leading creative agencies, CONRIC pr + marketing. Since 2007, she has grown her team to include more than 30 top marketing professionals, who serve hundreds of clients in 35 states across the U.S., providing branding, digital marketing, advertising, website development and public relations services and solutions.
Emilie Given is on a mission to help professionals streamline work and life to be more productive. She is a successful online entrepreneur and virtual assistant agency owner who has been featured in Business Insider, Scary Mommy, and The New York Post. She founded She’s A Given, a Seattle-based virtual assistant company in 2018 to be able to spend more time with her family after a near-death experience. A year after leaving her 9-5 at Amazon Corporate HQ, Emilie built a thriving six-figure business.
Shivawn Mitchell loves helping companies tap into creative ways to communicate their brand. The Virginia native and Norfolk State University & Wilkes University graduate wants to be remembered as a woman who gave others permission to live their dreams. As the author of two Books, Producer of a Podcast show, and Executive Producer of Good News Co., Shivawn is doing her part to make sure that voices are being represented throughout various spaces in media.
Arianne Ortiz & Tara Raj are on a mission to help others live more intentionally. They are a sister team that makes meaningful body care. Together, they started with a purpose to create toxic-free body care. Passion to leave a positive impact on all living things. Arianne and Tara are dedicated to building a company based on positive energy and integrity.
Proud Filipino American, Women's Strength Advocate, Mind Strength Coach, Author, Speaker, and Powerlifter, Laarni Mulvey, is the Founder of Strong and Mighty Company and the Global Standing in Strength Movement. She created the Tools of Strength Program to connect the Strong Mind, Able Body. Known as ‘The Power Lady’ she leads women to honor their unique strength. Her Women’s Strength Initiative aims to provide access to all Realms of Strength.
Together and individually, Aly Calvo and Andrea Kulberg are committed to creating sustainable joy in the lives of the people they impact. They have overcome incredible life challenges including blindness, poverty, divorce, and cancer to become award-winning international entrepreneurs, TV actresses and spokespersons, speakers, World Champion and All-American athletes, Olympic torchbearer, and cancer survivor.
They have trained and mentored thousands of people from world-class athletes and aspiring entrepreneurs to military veterans, business leaders, and parents. Aly and Andrea connect with their online and live audiences in real, authentic ways where their inspiring story and contagious leadership style are the perfect blends of compassion and accountability.
Shelly Bosworth is on a mission to help more women break free from what’s holding them back from living out their biggest dreams. After a series of personal triggers, she decided she wanted more, discovered what had kept her stuck for years, and changed the direction of her life. She left her corporate job, to pursue her goal of becoming a straight-talking and action-driven coach. Now, she helps overwhelmed and frustrated women break free of their limiting beliefs and find their “more”.
Nikki McKnight is all about helping business owners and entrepreneurs create strategic, impactful brands. She is the operations magician and best-kept secret to entrepreneurs who are committed to taking strategic action. She helps world-changers actually change the world by creating clear visions & outcomes, improving processes, driving communication, and building Rockstar teams. She's worked with multi-billion dollar retailers, million-dollar entrepreneurs, and energetic startups looking to start off on the right foot.
Marie Gettel-Gilmartin is on a mission to impact more people by helping them enhance their communication. She is the founder and principal of Fertile Ground Communications, is a writer and marketing communications consultant who can turn a piece of lackluster, jargon-filled or technical prose into a clear dynamic narrative. As the host of the Finding Fertile Ground and Companies That Care podcasts, she interviews people from underrepresented populations and helps them bring their stories to life.
The key to elevating your impact starts with your daily habits. In this episode, Erica jumps behind the mic for a solo episode of the “Voices of Impact” podcast to share her daily habits to elevate the impact you are making with your brand.
Andrea Lende is making an impact by helping leaders navigate challenging times through their faith in God. She is an author and speaker. She has overcome Lupus and other autoimmune issues naturally as she shares in her first book, Life After Lupus, where she journals her path from sickness to health. Andrea has authored four additional books supporting her online ministry, Believing Him, where she writes daily devotions and prayers as well as hosts a podcast, Downloads from God.
Cydney Mar is making an impact by helping leaders bring their ideas to life. She is a multi-passionate entrepreneur with a flair for reinvention, believing that life lessons and skills are your life journey. As a former national-level competitive figure skater for Canada and international fashion designer on QVC worldwide, Cydney works with her business clients to develop their product & service-based businesses.
Laura Gravenell AKA The People Pleasers Coach™️ is making an impact with her work by helping leaders break up with their people-pleasing ways. She does this by helping them break free from the guilt, anxiety and stress relating to people-pleasing with them losing their kind & compassionate nature.
Laura Martin is making an impact by helping busiy leaders feel more productive. She is the founder of the Healing to Happy Brand and an IBS Specialist. She is known for her unique approach to gut health and mental wellness. An interesting fact about Laura: She lived in Asia for six years and moved back to the US in September 2020 to find love.
Joanne Bartolome is on a mission to help professional women show up more courageously online. As a marketing strategist, online collaborator, and connector, Joanne is the owner of a marketing strategy business called Empathie and her product Your Social Planner. She is a conscious leader that helps business owners stand out online using social media. Besides working with clients on their marketing strategy, her passion is to empower women entrepreneurs to achieve their courageous goals. Being bilingual, her presentations for social media are both in French and English, and she’s worked with Universities, non-profits, and marketing conferences to speak about social media marketing.
Heidi Busche is a speaker, author, and relationship expert. Her first book, “Relationship Ready: How I Stopped F*
A content marketing strategist on a mission to empower female entrepreneurs, Melanie Herschorn’s goal is to support women business owners to land more clients with engaging content marketing. Through her company, Melanie provides strategies for her clients to attract their ideal clients, nurture leads, and position themselves as industry experts.
Hillary Jeanne is committed to helping her clients create alignment in their brand. As a Brand Photographer and Business Coach based in San Francisco, She works with women entrepreneurs to help them stand out in their industry while coaching other photographers on building profitable and sustainable businesses. Her work has been featured in publications such as Forbes, SF Weekly, Apartment Therapy, and more.
Stephanie Moore is on a mission to help more professional women embrace their best selves. She is the owner of Mind, Body, Spirit in Balance, a holistic healing center based in New Jersey. Stephanie has helped hundreds of people in the U.S., Canada, and the U.K. find their true purpose, potential, and peace of mind through her 15 plus years of experience as a Master Energy Healer, Spiritual Psychotherapist, and Body Worker.
Diana Miret chats about how to prioritize your profits and results on this episode of the “Voices of Impact” podcast. She is the Numbers Whisperer, Business Growth Engineer and FIX THIS NEXT Advisor. Diana is the recipient of a BA in Accounting and Finance and spent several quarters on the Dean’s List at the University of Cincinnati. She is certified in Project Management, an MIT certified Process Master, and holds a green belt in Six Sigma and Lean Sigma. As with most superheroes, they use their superpowers for good. And that is what Diana has set out to do with her coaching practice – The Business Profit Coach, LLC. She also brought this superpower to attorneys by co-founding The Profitable Lawyer.
If you've ever experienced any adversity as a leader, this episode is for you. In this episode, you will hear from Jaime Butcher and Hope Daley. They will share their stories of overcoming adversity and how you can apply their lessons to your life and business.
If you're feeling uninspired or lack the motivation you once had towards your most important goals, this episode is for you. Today, we hear from two powerful leaders who are going to share some of their nuggets of wisdom to help you reconnect with your purpose, Dr. Samreen Mongillo and Kelsey Dalziel.
If you're up to your eyeballs in your to-do list and you’d like to streamline your work, this episode is for you. Today, we hear from a rockstar leader who will share some of her favorite strategies to help you streamline your work, Liz Illg.
In today’s episode, Melanie Griffin, Dr. Benah Parker, and Nicole Case, three outstanding leaders, will discuss some of their best practices to help you improve your professional leadership skills and abilities.
In this episode, we talked about some of the best practices from four dynamic leaders, Jaime Deihl, Jessica Macera, Dr. Sharon Jones, and Rachel Earp, to help you feel more confident in your professional presence.
If you feel like you need a solid game plan to help you scale your impact so that you don't procrastinate on your goals, this episode is for you.
If you need more people to send you referrals or vouch for your credibility, Part 2 of this "Scaling Your Impact" series will help you do just that.
We are rebranding the podcast to be called "Voices of Impact". I share the main reason for the name change and am kicking off the new podcast theme with a three-part series to help you scale your impact, leverage your time, and boost your confidence.
If you want to "level up" your business or personal life, this episode is for you.
If you are:
Determined to end 2020 on a high note...
Want to begin 2021 with a good foundation...
Be confident in knowing your next best step...
I am sharing the five things you must consider when you are wanting to get to the next level in your professional and personal goals.
If you need to “power-up” your productivity, stick around. Today, I’m sharing some tactical ways to become more productive in your professional AND personal environment.
This episode of the “Love the Work You Do” podcast is all about giving you the keys to increasing your productivity by identifying the systems or processes you have in place in order to create more flow and more harmony in your world.
If you are struggling in your business right now because there are no networking events, here are some possibilities for you to go out there to position your brand and your message to establish the value that you're bringing to the market space.
Today's episode is all about how to help you build ‘know, like, and trust factor’ with your current circle of influence and beyond, even if you don't have a single networking event to attend in person.
Some of the points I covered in the episode:
- What you can do in reaching out to people to collaborate with them where you can add value to their audience and then vice versa
- The significance of reaching out privately to people that are either existing clients or existing centers of influence coach without selling anything to them
- How to be somebody that is worthy of ‘know, like, and trust factor’ without being salesy, pushy, and needy
- Why it’s important to be committed to putting out your content that is organized in order to add value to your current circle of influence
- Plus, I’m giving you the access to get the nine ways guide to expanding your brand awareness.
If you’ve ever experienced a personal or professional struggle (or you currently going through a tough time, today’s episode of the “Love the Work You Do” podcast will certainly help you hone in on the power of persistence.
Today, you’ll hear from three of my friends, Cosette “CoCo” Leary, Jennifer Tracy, and Betsy Opyt who are doing amazing, epic things to add value in this world, but their road hasn’t been easy.
The good news, they will share a few lessons they’ve learned throughout their journey, in order for you to tap into your own power of persistence, so you can stay the course in accomplishing your biggest goals.
Would you like to learn strategies to help you leverage the power of your network to boost sales and drive impact? If so, stick around…today’s episode is for you.
Our guests on the Love the Work You Do podcast, Violette de Ayala, Carey Ralston, and Melinda Chen will share some of their best practices, in order to increase your influence, income, and impact you are making in this world.
If you feel like you are less productive and focused these days, you’re certainly not alone. And, being productive does NOT mean adding more to your plate.
In fact, in this episode of the “Love the Work You Do” podcast, our guests will have you feeling more empowered to say no to the things that bog you down, in order to free you to do the things that truly light you up.
This episode is special because you’ll hear from three of my friends, Cheryl Glover, Kate Ahern, and Nicole Carver discuss some of their best practices to help you increase your productivity.
Some of the points we discuss:
What’s really keeping you from being your most productive self and what to do instead
Why it is critical to have a good delegation game plan
How to define boundaries and keep your focus, even while you are working from home
Cheryl, Kate, and Nicole share some of their favorite resources to help YOU increase your productivity
If you are trying to position your message in front of more people but you’re not making the traction that you want, you might be making one of nine personal branding mistakes I mentioned in today’s “Love the Work You Do” podcast episode.
Today’s episode is part one of a two-part series that’s dedicated to helping you avoid these mistakes in your personal branding efforts.
Some of the points I cover today:
- What you need to be clear about, in order to position your brand in front of more people
- Why it’s important not to wait to put your brand “out there”, even when the world is in a crisis
- How to exponentially grow your personal brand awareness without necessarily paying for it
- Plus, I’m giving you access to two special resources to help you position your brand more strategically (“Create Your Quality Speaker’s Toolkit” and “Expand Your Brand: Get Booked on Other People’s Podcasts” Bootcamp)
This goes without saying but the landscape of professional networking has definitely changed in 2020. In some ways, building a professional network has never been easier. But adapting to the virtual methods confidently can be a bit overwhelming.
So, how does one confidently build their professional network in a virtual world? Well, if you ask our special guests for this episode of the “Love the Work You Do” podcast, they will tell you that it’s all about getting back to the basics when it comes to building relationships.
Our guests, Dr. Nicole King-Smith and Rachel Tarman and know a thing or two about building your professional network. We discussed a few simple principles that will confidently enhance the quality of your relationships so that you are more likely to open more doors for your brand while increase the impact you create in your network.
Some of the points we discussed in the episode are:
-What are the biggest misconceptions people have about networking and building authentic relationships
-Why it’s important to diversify your network and what are the most effective ways to build strong relationships, within your circle of influence
-How to pivot your networking efforts, even in times of crisis, and still add value to your clients, prospects, and referral partners
About Nicole:
Dr. Nicole King-Smith is CEO and founder of NK Enterprise Consulting, LLC, a company that helps organizations overcome generational differences in their workplace culture.
Dr. King-Smith has worked with several top Fortune 500 organizations and numerous community organizations through partnerships with BWBOEE (Black Women Business Owners and Entrepreneurs).
Nicole is an Elaine McLaughlin E-Award recipient and has been a featured speaker at many conferences including Florida Festivals and Events Association (FFEA), World Waterpark Association (WWA), and SWFL Attractions. She has also served on the advisory board for many associations in her local community.
About Rachel:
Rachel Tarman joined the Bates Team at VIP Mortgage following an impressive endeavor in the title industry where she began her journey to becoming a proven and respected leader in the real estate community. In addition to working in title and escrow, Rachel paved the way for her family’s construction company to be recognized as one of the top small businesses in Scottsdale.
Rachel holds a Bachelor’s degree in Communications, as well as a Master’s degree in Education from Arizona State University. In her spare time, Rachel enjoys traveling (especially to her home state of Wisconsin), cheering on her Texas Rangers and spoiling her rescued Boxer, Olive!
Now more than ever, companies and organizations are focused on how to enhance their team’s professional communication skills, especially in a virtual world.
And, if you’re feeling a little unsure about how to effectively communicate within these new channels, you’re in the right spot.
Today, I’ve invited my friends, Liz Wooten Reschke and Nikijha Lynch Escobar to share their best practices, as it relates to enhancing your professional communication skills with more confidence.
They brought up so many valuable points inside this special episode of the “Love the Work You Do” podcast.
Some of the points we covered in this episode:
-Top communications tools for those looking for a new job or re-entering the workforce
-The best way to approach the media, as it relates to communicating news about your organization
-What to consider if you are trying to convey your message to a diverse group of people
-How to manage shyness while networking or giving presentations
Do you feel overwhelmed when you start thinking about how to prioritize your goals? Or perhaps your unsure about your path towards getting back on track, especially when the rest of the world has been “on hold”.
If you can relate to either of those scenarios, today’s episode of the “Love the Work You Do” podcast maybe be the resource you need, as it relates to helping you prioritize your most important goals.
In the episode, you are going to hear from my friends, Kerry Faix and Alina Gonzalez-Dockery. They are both leaders on a mission which means…they definitely have a lot on their plate. Kerry and Alina get candid about some of their struggles with staying on track with their goals. Fortunately, they are now on the other side of these struggles and in this episode, they share their best practices for “goal planning”.
Some of the points we cover in today’s episode:
-Where to begin to set and define goals for yourself, especially when “everything” seems to be a priority
-Why it’s important to identify the true purpose of your goals.
-Staying authentic to your core values and working with integrity
-How to stay enthusiastic about your goals, even if your plans are not working out as you originally thought
About Kerry:
Kerry Faix is a founder of Stone Bay Holdings LLC and serves as the Chief Operating Officer of the Company since 2013. She has extensive experience in business operations, finance, and building companies from the ground up.
Kerry owns part of a $150 million-dollar real estate portfolio which she oversees the operations. Her resume is one of growing and helping businesses and individuals create passive income, which is her true passion.
Connect with Kerry: Website | Website | LinkedIn | Instagram | Twitter
About: Alina
Alina Gonzalez-Dockery is a Divorce, Family Law, Estate Planning and Probate Attorney and the owner of Life Law Planning. Born and raised in Lakeland, Florida, Alina began her career in a small law firm there, where she concentrated in Family Law.
She moved to Fort Myers, Florida in 2014 to accept a role as the Executive Director of the Lee County Legal Aid Society (LCLA). Through her work and community involvement, Alina’s growth led her to open her existing company, Life Law Planning.
Alina is a proud member of the Florida Bar Association, the Florida Bar’s Real Property, Probate, and Trust Law Section and the Florida Bar’s Family Law Section. She is also a very proud Alumna of the University of Florida.
Connect with Alina: Website | Facebook | LinkedIn | Instagram | Twitter
Has the recent current events of our world knocked your professional visibility and confidence off track?
If so, you’re not alone. Today’s “Love the Work You Do” podcast episode may be just the thing you need, in order to boost your visibility and confidence to the next level of awesomeness.
Today, I’m going to share a couple of effective exercises to help boost your visibility and confidence. But, before I reveal these exercises, you’ll hear me discuss:
-What’s the main reason that may be holding you back from being the visible confident leader you’re meant to be
-Why it’s vital to establish routines in your daily activities
-How the darkest period of my life turned out to be the biggest gift and what you can do to shift your perception about your own perceived “dark moments”
You may want to grab a notebook and pen to jot down some notes. The exercises inside this episode are game-changers and WILL boost your visibility and confidence to another level, when you implement them daily, over the next thirty days.
Once you listen to the episode, take a screenshot of the episode from your smart device and share it to your Instagram stories with your biggest takeaway from this episode. Don’t forget to tag me @ericaqueeniecastner (type this out…don’t use the tag “sticker”). I would be so grateful for you to share this.
Subscribe: Apple Podcasts | Google Podcasts | iHeartRadio | Stitcher | Spotify
Does the thought of finding your tribe seem overwhelming and daunting? Do you feel disconnected from your current circle of influence and wonder about the best ways to “plug-in” to your tribe, especially now?
If you answered yes to either one of those questions, today’s “Love the Work You Do” episode is for you.
Today’s episode is special because you’ll get to hear from three powerhouse women, Sarah Benken, Lisa Chuma and Dr. Sandi Eveleth, discuss how they have been able to find their tribes, respectively.
Sarah, Lisa and Sandi will also discuss elements of building and nurturing a community that encourages other women, throughout the globe, to collaborate with more purpose and vision.
Some of the points we discuss in the episode:
-Ways to ensure you have a diverse group of people in your tribe
-What to do if you feel lost or overwhelmed
-Why your social media content strategy plays a big part in finding, building, and nurturing your tribe
-Tapping into the power of the “Dream 100” and how maximize the value you bring to other people
About Sarah:
Sarah Benken is the Founder and CEO of KNOW Book | Tribe | Societe, an organization that provides space for dynamic female leaders to gather, collaborate, and be celebrated for their successes and hard work.
Her mission to help women connect with a community that is centered around growth, development, championing, and sisterhood.
Sarah is also active in her community. She teaches CEO classes to pregnant teens, works with women through ministries, and mentors many women throughout the country.
She has always been enchanted by women who break the mold, even while working in male dominated fields. She believes in bringing women together to live out her personal, and KNOW Tribe manta, Lift and Rise.
Connect with Sarah: Website | Facebook | LinkedIn | Instagram
About Lisa:
Lisa Chuma is a social media content strategist who works with busy solo business owners who want to use social media to get leads and clients.
She moves her clients from overthinking + spending long hours creating content and posting on social media inconsistently TO having a clear social media content structure and strategy.
For over seven years, she used social media and email marketing to promote successfully and sell-out 1000+ participant exhibitions and workshops in Switzerland.
She has written articles that have been published in local and international media outlets and spoke on many stages including TEDx, Google, Goldman Sachs and CNNMoney Switzerland.
Connect with Lisa: Facebook | LinkedIn | Instagram
About Sandi:
As an Optometrist for three decades and a digital marketing strategist for over ten years, Dr. Sandi Eveleth is passionate about helping optometrists, ophthalmologists, and other eye care industry leaders attract more patients/customers with digital marketing strategies, and increase profits with practice development resources.
For fifteen years, she co-owned a private practice that specialized in vision therapy, computer vision syndrome, hard-to-fit contact lenses, and that provided lifestyle-oriented eyewear.
Combining the experiences gained from owning a private practice and digital marketing company, she now provides training and consulting, either on-site or online, to accelerate the revenue growth of the companies she works with.
Connect with Sandi: Website | Facebook | LinkedIn
Subscribe: Apple Podcasts | Google Podcasts | iHeartRadio | Stitcher | Spotify
Has the current state of our world left you less likely to follow through with more decisiveness, especially as it relates to your professional goals?
If so, you’re not alone and today’s episode of the “Love the Work You Do” podcast may be the thing you need to hear to stop stalling and take action.
In this episode, you are going to hear from three of my friends (Kim Boudreau Smith, Kela Hunt, and Amber Cebull) who have experienced their own struggles with following through with more decisiveness.
Yet, they have found ways to take action, in spite of these struggles and they have some tremendous gems of wisdom to share to help you stop stalling and take action on your most important goals.
Some of the points we address in the episode:
-The most important characteristics of a positive work environment and ways to empower the people who are close to you
-Tackling fears around starting something new, like a career pivot or starting a business
-Overcoming obstacles to get stuff done, especially when everything seems stacked against you
-Plus, Kim, Keii, and Amber will share their favorite resources to help you finally stop stalling on your biggest goals and take massive, decisive action.
Are you struggling to find your ideal clients? Do you want to expand into more lucrative markets? Do you need a better way to bring in qualified leads?
If you answered "yes" to any of these questions, today's "Love the Work You Do" Episode is for you.
This episode is special because I am giving you a glimpse into the "Find Your Ideal Clients" Series. This is a series I created prior to the pandemic to help business owners, service providers, and entrepreneurs find, connect, and convert more of their ideal clients...faster.
Today's episode gives you access to the first three sessions in the 21-day series.
Like what you're listening to and you want to get access to the whole 21-day series? Since you are a listener of the "Love the Work You Do" podcast, I want to provide a special savings for you to get access to the whole series.
Although the "Find Your Ideal Client" Series is regularly $147, for a limitied time, I am offering the series to the "Love the Work You Do" podcast listeners for $79. That's a $68 savings. But, grab this special savings HERE before it goes away.
Subscribe: Apple Podcasts | Google Podcasts | iHeartRadio | Stitcher | Spotify
If you want to stay relevant and top of mind with clients and prospects, today’s “Love the Work You Do” Podcast episode is for you. Today, my special guests, Danielle Meadows-Stinnett and Ashely Casey will be sharing strategies and tips to help you maximize your digital marketing efforts.
In fact, it is more important than ever to have a solid game-plan with your digital marketing efforts. In this episode, Danielle and Ashley hit on some “high-level view” information, as it relates to maximizing your digital marketing efforts.
Some of the points we cover in the interview:
-Digital marketing tips for the busy professionals who want to expand their brand
-What are the best ways to attract followers
-What it means to monetize your social media
-Determine which digital marketing strategies work best for which industries
About Danielle:
Danielle Meadows – Stinnett is the CEO of Octane Design Studios and has over 10 years of marketing and multimedia agency experience. As an art director, podcaster, brand and creative consultant, she has helped brand and launch over 75 local businesses across America. She is a mom of soon to be four children and a member of Ohio River Valley Cosplayers and Prop Builders and Women of Color Podcasters.
Connect with Danielle: Website | Facebook | LinkedIn | Instagram
Danielle’s Resource: More Than Graphics Podcast
About Ashley: Ashley Casey is a mother and wife who was once broken with zero self-confidence to now living her life as a 7-figure online entrepreneur. Ashley's mission is to help women in all industries grow their online brand through social media with the main target being Instagram. Ashley will help you become more of an authority figure in your space and help you turn your followers into buying clients!
Connect with Ashley: Website | Facebook | Instagram
Ashley’s Resource: Holy Hustle: Embracing a Work-Hard, Rest-Well Life
Subscribe: Apple Podcasts | Google Podcasts | iHeartRadio | Stitcher | Spotify
If you want to make a bigger impact with your message, services, or programs, getting booked for more (virtual) speaking gigs or podcast interviews is a great way to expand your brand awareness without necessarily expanding your marketing budget.
However, if you are applying for (virtual) speaking gigs or podcast interviews without making a great first impression, the decision-makers of these opportunities will pick someone who DOES make a great first impression, even if that person is less qualified than you! UGH!
So, how do you stand out to improve your odds of being a featured guest on a virtual event stage or podcast?
In today’s episode of the “Love the Work You Do” podcast, I’m going to give you everything you need to create what I call your “Quality Speaker’s Toolkit”.
Here’s a quick rundown of what will cover in this episode:
-First, will cover the components to include in your “Quality Speaker’s Tool Kit”.
-Next, will discuss why it’s important to lead with your credibility factor and how did to find it.
-We’ll also discuss my favorite tools to keep your speaker toolkit together so you’re more likely to get booked for more virtual speaking gigs and podcast interviews.
And, if you need a little more guidance with this…don't worry, I’ve gotcha covered!
I’ve created a free downloadable guide which includes: fill in the blank sections, examples, links to my favorite tools to put your “Quality Speaker’s Tool Kit” together, as well as some additional bonus nuggets that will support you in your goals to get on more virtual stages and podcast interviews, in order to increase your influence, income, and impact with your message, service or product.
Subscribe: Apple Podcasts | Google Podcasts | iHeartRadio | Stitcher | Spotify
If you’re feeling less than confident and are ready to unleash your “it” factor, you’re in the right spot. In this episode of the “Love the Work You Do” podcast, you will hear from three of my dear friends who share their secrets on how to be more confident and decisive, when it comes to your professional and personal goals.
You will hear from Lisa Demmi, Alicia Couri, and Marcella Espinosa as they guide us on their best practices and advice to unleashing your own “it” factor.
Some of the points we cover in this episode:
-How to invent yourself, after a disaster or tragedy
-Digging deep to get stuff done, even when you don’t feel like it
-Simple ways to build up your confidence, starting today
-Powerful connection principles that will help you find your tribe
Plus, Lisa, Alicia, and Marcella will share their favorite resources that have helped “move the needle” as it relates to unleashing your “it” factor. To learn more about our guests, keep reading below.
About Lisa Demmi:
Lisa L. Demmi is a speaker, coach, trainer, and master egg poacher. She LOVES social media and she shows people how not only to embrace it but also how to put it in a headlock and execute a figure eight on it. Lisa helps companies and organizations leverage social media to create relationships that turn into prospects and ultimately, clients. She also helps others see the power of social media from increasing awareness to understanding the best platform for your specific needs and strengths.
Connect with Lisa: Website | Instagram | Facebook | LinkedIn | Twitter
Lisa’s recommended resources: Anything by Brené Brown | David Goggins’ “Can’t Hurt Me”
About Alicia Couri:
As the Audacious Confidence Growth Expert and current Mrs. Elite US Woman of Achievement, Alicia Couri the RedCarpetCEO™, strives to Influence, Educate, Inspire, and Entertain audiences to empower them step boldly into the direction of their dreams and achieve what is possible despite their fears. She is an Empowerment Speaker, Kolbe Certified™ Consultant, PI Certified Consultant, Author, Actor, host, Executive Producer, Beauty, Style and Personal Branding Expert. Alicia works with developing Leaders, Executives and Consults with Organizations to align business goals with personnel performance. Her strengths are to elevate confidence, reorganize teams to ensure the right people are in the right seats, reduce stress, strain and conflict to promote a happier, healthier work environment that is highly productive and profitable for her clients.
Connect with Alicia: Website | Facebook | LinkedIn
Alicia’s recommended resources: The Science of Getting Rich | Todd Herman’s “Alter Ego Effect”
About Marcella Espinosa:
Marcella Espinosa is a highly creative, bilingual professional who applies her extensive media and entrepreneurial experience to tailor advertising campaigns that provide optimal results.
She began her entrepreneurial journey by launching Marcella Image Consulting Inc. and later went on to start her region’s first Spanish-language newspaper. She has also managed an architectural studio and an art gallery in the same city, is the co-founder of Downtown Fort Myers Art Walk and worked for two Hispanic television stations.
Connect with Marcella: Website | Instagram | Facebook | LinkedIn | Twitter
Marcella’s recommended resource: Deepak Chopra | Dr. Wayne Dyer
Subscribe: Apple Podcasts | Google Podcasts | iHeartRadio | Stitcher | Spotify
If you are feeling a tad bit overwhelmed or unsure about your next steps, this episode of the “Love the Work You Do” podcast is for you. Today, I’m sharing four ways to get out of a “funk”.
The episode is for you if you’ve lost a bit of your focus, you’re filling your time with “busy work”, or you feel anxious about how you’re going to move forward with accomplishing your goals.
The inspiration for this episode came from my own experience of feeling the ups and downs of the first half of 2020.
Something else to keep in mind while listening to this episode…pick only one of these ways to get yourself out of a funk…at least at first
One of the best ways to pull yourself out of a funk, in order to push you closer to you goals is to create consistency. When you are consistent with one of these four ways (and by consistent, I mean you’re doing something daily), it will build more momentum for your confidence and your ability to stay the course.
Do you feel like the fear of failure is keeping you from playing a bigger game in your professional goals? If so, today’s episode of the “Love the Work You Do” podcast is for you.
Today’s episode is super special because you’ll hear from my dear friend, Melanie S. Griffin. Throughout this episode, Melanie and I get raw and real about professional failures and the lessons learned from these experiences. Melanie also has some tips to bounce back from failure and why it’s important to keep moving forward, in spite of fear.
Here is what you’ll hear in the episode: * How to reframe your imperfections to use them as your superpower. * The number one skill you need in order to get clear about your clients’ needs, in order for them to see you as their “go-to” resource. * How to reframe your perceived failures and disappointments to use them as fuel to move you forward…faster. * How to exponentially increase your marketing budget without investing more dollars
About our guest, Melanie S. Griffin: Spread Your Sunshine Founder Melanie Griffin is a motivational speaker and consultant, inspirational products entrepreneur, and business litigation and employment law attorney with an AmLaw 200 firm. Her ability to effect positive change has been celebrated by numerous accolades, including the GSWCF Woman of Promise, FSU Inspire, and Florida Bar YLD Outstanding Woman Lawyer of Achievement Awards.
“Success is not final, failure is not fatal: it is the courage to continue that counts.”
– Winston Churchill
Links:
- Spread Your Sunshine Links: Website | Facebook | Instagram | Twitter
- Book: “You Are a Badass: How to Stop Doubting Your Greatness and Start Living an Awesome Life” by Jen Sincero
- Working Women of Tampa Bay - Huge shout-out to the organization that connected Melanie and me.
Episodes you may also like:
- How to Handle Imposter Syndrome as a Professional Leader
- 3 Ways to Build Your Professional Network
- Three Pillars to Loving the Work You Do
P.S. Have you subscribed to the “Love the Work You Do” podcast on iHeartRadio or Apple Podcasts?
If not, please take a few moments to subscribe to the podcast here so you can be the first to get notified on the newest episodes. Subscribe on iHeartRadio Subscribe on Apple Podcasts
One more tiny request. If you love what you’re hearing, I would be truly grateful for you to leave me a review on Apple Podcasts. These reviews will help others find the podcast and of course, they are a great way for me to know if the information I’m sharing is moving the needle for you.
On your desktop, simply visit here, then click on: “Listen on Apple Podcasts” This will take you to another screen where you will tap on the tab “Ratings and Reviews. You will then be able to leave me an honest rating and a review of the podcast. Thank you!
Are you currently seeking more joyful opportunities, not only in your work but also in the things that you do outside of work? If so, this episode of the “Love the Work You Do” podcast is for you!
In this episode, I share some ideas to give you a running start as it relates to you finding more joy in your work. As an extra bonus, these things can actually trickle into what you do outside of work, as well.
The first idea to help you find more joy in your work? It's a very simple one but it does get overlooked: build your network.
Here’s a couple of reasons why building your network will add more joy. Number one: If for some reason you have to leave your current job (downsizing, restructuring, lay-off, your own choice), you will have peace of mind that your network will be able to help you land your next opportunity.
Be proactive about building your network so you can be prepared for career shifts, business needs changing.
Another benefit of building your network (especially for those who are using their current job/role as a stepping stone to their next career move), is to build a network of people who can help you get traction with your projects, “side- hustle” or brand awareness. Getting more people into your ecosystem by building your network will help you eventually catapult your impact and success.
The caveat I'm going to say about that is you want to be sure that you're building relationships intentionally and not selfishly either. In other words, make sure you are building relationships with people you can support and serve as well.
Another way for you to find joy in your work is to challenge yourself to learn something new about your field.
For instance, If you typed in a web search engine, your “industry” and the word “conference”, there's probably going to be at least 10 pages of workshops or conferences related to your industry.
And, when you challenge yourself to learn something new in your field by going to a conference or a workshop, you're going to actually meet some other professionals there or some other people that are at least interested in that topic as well.
I can tell you from experience, there is so much joy in putting yourself in the arena of learning something new about your field and it makes you feel more empowered.
Your willingness to learn something new also gives you the upper hand. For instance, you having some additional knowledge your “perceived competition” doesn't, is certainly going to help you stand out when consumers are thinking about your service or your product. So, be mindful of putting yourself out there and the energy of learning something new about your industry.
Something else you’ll want to consider, as it relates to finding more joy in your work, is volunteering. Volunteering was THE thing I did that really established me in my local market fast when I first moved to the Southwest Florida market in 2005.
When I moved, I didn't know a single soul. I didn't have a job lined up. And it wasn't until I actually put myself out there that I got an opportunity to work with an organization that valued volunteering.
And through volunteering, I was able to learn a lot about the nonprofit community, some of the resources that are available to people who need them. If it ever came up in the conversations I was having with other professionals or other acquaintances, then I was able to share those nuggets with those people. This added a lot of immense value to their world.
If you’re thinking, “I want to give, I want to serve”, one way to start is to contact your local United way for instance. Find out from them which nonprofits are within their ecosystem to serve and support. If you want to just do a volunteer project for a couple of hours or do something a little more ongoing, you could get some information from your local United Way.
The act of volunteering can bring joy to your co-workers, friends, and family because you can share with them what you've experienced. When you share, it allows your inner circle to learn a little bit more about what you're up to and it can potentially get them engaged with a purpose that’s bigger than their own goals.
So with that said, I hope these three ideas spark your creativity to find more joy in your work environment. When you start implementing these ideas in your work life, I know it's going to start fueling you personally because you're going to feel a sense of fulfillment when you get up and go to work every day.
Bonus assignment: I hope these tips were helpful. I would be so grateful to hear what your number one takeaway is from today's show. Leave your “take- away” in the comments of this blog.
Until next time, time to rock!
Take Care, Erica
Before you go: Have you subscribed to the “Love the Work You Do” podcast on Apple Podcasts? If not, please take a few moments to subscribe to the podcast here so you can be the first to get notified of the newest episodes. Click here to subscribe now.
One more tiny request. If you love what you’re hearing, I would be truly grateful for you to leave me a review on Apple Podcasts. These reviews will help others find the podcast and of course, they are a great way for me to know if the information I’m sharing is moving the needle for you.
On your desktop, simply visit here, then click on: “Listen on Apple Podcasts” This will take you to another screen where you will tap on the tab “Ratings and Reviews. You will then be able to leave me an honest rating and a review of the podcast. Thank You.
Do you feel like you have a lot of different goals but you're not really for sure how to prioritize them? If you have ever felt this way or currently feel this way, today’s podcast episode, “How to Prioritize Your Goals” is for you.
This episode is really about helping you get an idea of what your number one area of focus should be, as it relates to your goals. As we approach the end of the year, I have a lot of conversations (off-air) related to how to prioritize all goals or get clarity on which goals are going to truly move the needle.
And, if you are thinking about the goals you want to set, you might be struggling with deciding where to start. Um, hello…there are personal goals AND professional goals, am I right?
Well, if you are in that place of not knowing what to focus on first, hang in there…I’ve gotcha covered!
Here’s an overview of what’s inside of today’s “Love the Work You Do” podcast episode. This will also give you some framework as to what you can do to really position yourself from a place of strength as it relates to your goals:
- I share something I call the “Rock On, Work On” Challenge.
- Listen in on why it's important to actually challenge yourself to focus on one specific goal.
- Here’s a little exercise to help set yourself up for long term success.
- We’ll wrap this episode up with your next best steps, as it relates to you prioritizing your goals in a way that is going to make the most sense for where you are.
(02:03) The two tools you need to do the “Rock On, Work On” challenge. So in order to do the challenge effectively, you're going to need: a pack of sticky notes and two different colored markers or pens.
(02:57) Here’s what you do with the sticky notes and two different colored markers
(03:54) Make sure you use a different sticky note for each thing you “rock” at and “work on”. When you do this exercise you should have 24 different sticky notes (12 things that you “rock” at, 12 areas that you want to “work on”
(04:47) Of 12 goals you want to work on, pick your top three “work on” goals. These are things you've either procrastinated on or you’ve thought they were too hard for you to explore
(05:54) From the three you’ve prioritized, narrow this down even further. Here’s how.
(06:40) Why it’s important to narrow your top three to one goal (your most important goal.
(07:27) What does it mean to go “all in” on a one goal? Some examples of getting focused energy, clarity, confidence, momentum are all shared here.
(10:51) Set yourself up for success within the first 15 to 20 minutes of your day being in doing this daily exercise (P.S. you will need to have a notebook where you can write down the points of this exercise, each day.)
(12:34) What to do to track your “most important priority” goal’s progress
(14:31) – The importance of gratitude and defining your next action step to help you move closer to accomplishing your goal
(16:07) As promised, here is your next best step to ensure you are tackling you most important goal, based on your highest priorities.
(16:52) Oh, make sure to post your “30,60,90 day” plan…where you can see it everyday ☺
(17:43) Wrapping up the episode with this final thought: You have the power to do exactly what you need to do…Now it's up to you to make the decision to move forward.
(18:32) One more thing…here’s a reminder to get the most out of this episode of the “Love the Work You Do” podcast.
Have you subscribed to the “Love the Work You Do” podcast on Apple Podcasts? If not, please take a few moments to subscribe to the podcast here so you can be the first to get notified of the newest episodes. Plus, it’s easier to binge episodes from the Apple Podcasts app, while you’re on the go. Click here to subscribe now.
One more tiny request. If you love what you’re hearing, I would be truly grateful for you to leave me a review on Apple Podcasts. These reviews will help others find the podcast and of course, they are a great way for me to know if the information I’m sharing is moving the needle for you. On your desktop, simply visit here, then click on: “Listen on Apple Podcasts” This will take you to another screen where you will tap on the tab “Ratings and Reviews. You will then be able to leave me an honest rating and a review of the podcast. Thank you!
Today's episode is for leaders who want to know the scoop or the insights skinny on how to truly love the work that you do and I'm going to break it down into three simple pillars for you to be thinking about as we continue this podcasting journey.
The three simple pillars I want to share today as it relates to you loving the work that you do:
Preparation
Gratitude
Action
Here's what I want you to do: Spend the first 20 minutes of your day "preparing" and write down one intention you want to set. Then write down one statement or form of gratitude you want to express. Now write down one or two action steps to get you closer to the goal you want to accomplish today.
Bonus exercise: Write down what do you want your ideal workday to look like. Then map out what it might look like on a weekly basis.
For example, every Monday there's a certain task that needs to be done such as content creation or posting a blog, etc. So write down what your perfect Monday looks like. Then write down what your perfect Tuesday looks like and perfect Wednesday and so on.