What does it take to build a dating app to $140K MRR in just 6 months, while launching in only one country?

In this live session, we're joined by Gabriel Zeitoun, founder of BPM, a dating app built exclusively for sporty people. Despite being available only in France, BPM has achieved impressive growth through a relentless focus on product design, onboarding, paid acquisition, and long-term retention.

Gabriel will share how his team validated the idea, built a product users love, optimized onboarding and paywalls, and scaled primarily through Meta Ads.

We'll also dive into his philosophy on UI, why stability beats chasing algorithms, and what it really takes to grow a consumer app from scratch.

Whether you're building a dating app or any subscription-based mobile app, you'll leave with actionable growth strategies you can apply immediately.

You will discover:

✅ How BPM reached $140K MRR in only 6 months

✅ Why launching in one country first accelerated growth

✅ Gabriel's UI and product design philosophy

✅ How they optimized onboarding and paywalls

✅ Their Meta Ads campaign structure and creative strategy

Learn More:

Check out BPM:

https://www.bpm.so/

You can also watch this video here: https://youtube.com/live/JywSxxABu-0

SPONSORS

The app growth playbook is changing fast.

AppsFlyer’s State of eCommerce App Marketing Report 2026 breaks down the latest trends, benchmarks, fraud insights, and market-by-market data every app marketer should know before planning Q4.

Download it free from the link below: https://bit.ly/4uvoHGM

Tired of handing 30% of every in-game sale to iOS and Android billing systems? Appcharge is the DTC monetization platform trusted by King, Huuuge, Tripledot, and SciPlay – giving studios a direct line to their players, and up to 95% of every transaction.

Web stores, payment links, and a full Merchant of Record service covering taxes, compliance, and global payments – all in one platform.

Learn more:

https://www.appcharge.com/

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Join the 100+ app founders for The Road to 1K MRR Challenge: https://appfounders.co/

Most app developers fail before they even write their first line of code.

Why?

Because they start with an idea instead of validating the market.

In this video, Steve breaks down my Tentacle Strategy, the exact framework I use to discover profitable app ideas by analyzing successful apps instead of brainstorming random concepts.

You'll learn how we identify high-revenue app categories, uncover underserved ASO keywords, validate demand before building, and launch apps that generate revenue from day one.

This is the same strategy we've used to build multiple profitable apps, including apps generating over $550,000 annually with primarily organic App Store traffic.

If you're building an AI app, SaaS, subscription app, or indie mobile startup, this video will completely change how you think about app ideas.

You'll learn:

✅ The "Tentacle Strategy" for finding profitable app ideas

✅ How to identify high Revenue Per Install (RPI) app categories

✅ How to uncover hidden ASO keyword opportunities

✅ The exact process we use before writing a single line of code

✅ How to validate an app idea before investing months of development

✅ Why organic App Store traffic is still one of the highest-converting acquisition channels

✅ Real examples from our own apps generating thousands of dollars every month

🚀 Work with us:

https://appmasters.com

You can also watch this video here: https://youtu.be/cq6KhOH6GAw

SPONSORS

The app growth playbook is changing fast.

AppsFlyer’s State of eCommerce App Marketing Report 2026 breaks down the latest trends, benchmarks, fraud insights, and market-by-market data every app marketer should know before planning Q4.

Download it free from the link below: https://bit.ly/4uvoHGM

Tired of handing 30% of every in-game sale to iOS and Android billing systems? Appcharge is the DTC monetization platform trusted by King, Huuuge, Tripledot, and SciPlay – giving studios a direct line to their players, and up to 95% of every transaction.

Web stores, payment links, and a full Merchant of Record service covering taxes, compliance, and global payments – all in one platform.

Learn more:https://www.appcharge.com/

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Join the Exclusive Distribution First Workshop - Find. Rank. Scale.

Get Tickets: https://luma.com/qcmhcnf3

How do you build AI apps that go viral without spending a dollar on ads?

In this episode, we're joined by Nicole Cheung, a serial app founder behind three viral consumer apps. Nicole has scaled her apps to millions of users through viral product design and organic distribution, without paid acquisition or external funding.

Her latest app, currently in stealth, generates 300–400 million monthly social media views.

We'll dive into the strategies behind building successful consumer AI apps, from validating ideas and designing onboarding flows to pricing, paywalls, retention, and creating viral growth loops that drive sustainable user acquisition.

Whether you're launching your first app or looking to scale your next AI product, you'll leave with actionable insights from one of the fastest-growing founders in the space.

You will discover:

✅ How Nicole discovered and validated her app ideas

✅ The story behind GlamUp and Sprout

✅ How she built three viral apps without paid ads

✅ The viral product design principles behind millions of users

✅ Onboarding strategies that increased conversions

✅ Paywall and pricing experiments that boosted revenue

✅ Retention tactics that kept users engaged

Learn More:

60-page free growth playbook: https://tally.so/r/BzZpA4

Connect with Nicole: https://x.com/madebycol

Work with us to grow your apps faster & cheaper:

https://www.appmasters.com/

You can also watch this video here: https://youtube.com/live/SdqUZGJM384

SPONSORS

The app growth playbook is changing fast.

AppsFlyer’s State of eCommerce App Marketing Report 2026 breaks down the latest trends, benchmarks, fraud insights, and market-by-market data every app marketer should know before planning Q4.

Download it free from the link below: https://bit.ly/4uvoHGM

Tired of handing 30% of every in-game sale to iOS and Android billing systems? Appcharge is the DTC monetization platform trusted by King, Huuuge, Tripledot, and SciPlay – giving studios a direct line to their players, and up to 95% of every transaction.

Web stores, payment links, and a full Merchant of Record service covering taxes, compliance, and global payments – all in one platform.

Learn more:https://www.appcharge.com/

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Be a part of the $1K MRR Challenge inside the App Founders Community:

https://appfounders.co/

Can a simple speaker cleaning app really make over $400,000 per month?

In this video, we break down Clear Wave, a Water Eject Speaker Cleaner App that generates an estimated $350K–$400K+ in monthly revenue through App Store Optimization (ASO), keyword targeting, and a simple app monetization strategy.

You'll discover how niche apps can become highly profitable businesses, why distribution matters more than ever in the AI era, and how a single keyword can drive meaningful revenue.

You'll learn:

✅ How Clear Wave App generates an estimated $400K/month

✅ The power of niche keywords like "Water Eject."

✅ Why distribution is more important than app development in 2026

✅ App Store Optimization (ASO) opportunities most founders overlook

✅ Simple onboarding and paywall strategies that convert

✅ The Mobile App Distribution First framework for building profitable apps

👇 What niche app should I break down next? Leave a comment below.

Work with us to grow your apps faster & cheaper:

http://www.appmasters.com/

You can also watch this video here: https://youtu.be/5-V1GBcCv7M

SPONSORS

The app growth playbook is changing fast.

AppsFlyer’s State of eCommerce App Marketing Report 2026 breaks down the latest trends, benchmarks, fraud insights, and market-by-market data every app marketer should know before planning Q4.

Download it free from the link below: https://bit.ly/4uvoHGM

Tired of handing 30% of every in-game sale to iOS and Android billing systems? Appcharge is the DTC monetization platform trusted by King, Huuuge, Tripledot, and SciPlay – giving studios a direct line to their players, and up to 95% of every transaction.

Web stores, payment links, and a full Merchant of Record service covering taxes, compliance, and global payments – all in one platform. Visit appcharge.com to learn more

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Your App Store screenshots can make or break your conversion rate.

In this live session, we're joined by Sam, founder of AppScreens, a platform she built as an indie-founder after experiencing firsthand how time-consuming and frustrating it was to create, upload, and manage screenshots at scale.

She'll share how developers can create professional, high-converting App Store screenshots without hiring a designer or spending hours in design tools.

We'll cover her journey from indie app founder to AppScreens, what actually drives installs, the most common screenshot mistakes developers make, and best practices for App Store Optimization (ASO), Custom Product Pages (CPPs), and Product Page Optimization (PPO).

Whether you're launching your first app or looking to improve your existing App Store listing, you'll leave with practical strategies you can implement immediately to increase conversions and drive more downloads.

You will discover:

✅ Why App Store screenshots have become more important than ever

✅ How to create professional screenshots without design experience

✅ Best practices for high-converting App Store visuals

✅ How to optimize screenshots for Custom Product Pages (CPPs)

✅ How AppScreens helps indie developers build App Store assets in minutes

Learn More:

Trusted by more than 100K developers and ASO experts worldwide.

Try it free: ⁠⁠https://appscreens.com/?via=am

Work with us to grow your apps faster & cheaper:

https://www.appmasters.com/

Join 100+ app founders on App Founder Community:

https://appfounders.co/

You can also watch this video here: https://youtube.com/live/QC-eg48-2ao

SPONSORS

The app growth playbook is changing fast.

AppsFlyer’s State of eCommerce App Marketing Report 2026 breaks down the latest trends, benchmarks, fraud insights, and market-by-market data every app marketer should know before planning Q4.

Download it free from the link below: https://bit.ly/4uvoHGM

Tired of handing 30% of every in-game sale to iOS and Android billing systems? Appcharge is the DTC monetization platform trusted by King, Huuuge, Tripledot, and SciPlay – giving studios a direct line to their players, and up to 95% of every transaction.

Web stores, payment links, and a full Merchant of Record service covering taxes, compliance, and global payments – all in one platform. Visit appcharge.com to learn more

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Try: https://appscreens.com/

Want to increase your App Store downloads by 30% without changing your keywords or running more ads?

In this video, Steve P. Young breaks down the exact App Store screenshot strategy that helped one app increase downloads by 30% through a simple screenshot A/B test.

You'll learn why screenshot designs are often more important than App Store Optimization (ASO) keywords for converting App Store visitors into downloads.

Steve also shares real examples from successful apps, explains what users actually respond to, and walks through how to create and localize high-converting App Store screenshots in minutes using AppScreens.

You'll learn:

✅ The App Store screenshot A/B test that increased downloads by 30%

✅ The best practices for localizing screenshots

✅ How to highlight your app's unique selling proposition (USP)

✅ The best way to upload screenshots

If you're serious about App Store Optimization (ASO), remember this:

Ranking gets users to your product page. App Store Screenshot designs convince them to download.

🎁 Special Offer

Comment "A" or "B" on this video, and the first 10 comments will get 3 months FREE of AppScreens.

Work with us to grow your apps faster & cheaper:

https://www.appmasters.com/

Join 100+ app founders on App Founder Community:

https://appfounders.co/

You can also watch this video here: https://youtu.be/x41YQ11Regg

SPONSORS

The app growth playbook is changing fast.

AppsFlyer’s State of eCommerce App Marketing Report 2026 breaks down the latest trends, benchmarks, fraud insights, and market-by-market data every app marketer should know before planning Q4.

Download it free from the link below: https://bit.ly/4uvoHGM

Tired of handing 30% of every in-game sale to iOS and Android billing systems? Appcharge is the DTC monetization platform trusted by King, Huuuge, Tripledot, and SciPlay – giving studios a direct line to their players, and up to 95% of every transaction.

Web stores, payment links, and a full Merchant of Record service covering taxes, compliance, and global payments – all in one platform. Visit appcharge.com to learn more

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Most app developers focus on ASO and paid ads, but Apple's ecosystem offers powerful growth opportunities that many teams completely overlook.

In this live session, we're joined by Clémence Rigal from Tiimo, the visual AI planner built for real life and recognized as Apple's App of the Year 2025, along with several other industry awards.

Drawing from her experience leading growth at companies like Lifesum, Preglife, and now Tiimo, Clémence shares how successful apps leverage Apple's ecosystem to increase visibility, drive more downloads, and build sustainable long-term growth.

You'll learn how to make the most of In-App Events, App Store Nominations & Editorial opportunities, Apple's frameworks, the app nomination process, and the strategies that help apps stand out and earn Apple's attention.

Whether you're building a new iOS app or looking to accelerate the growth of an existing one, this is a conversation you won't want to miss.

You will discover:

✅ How to leverage Apple's ecosystem to grow your app

✅ Best practices for In-App Events that actually get noticed

✅ How Apple's editorial features and nominations work

✅ Apple frameworks and tools that can improve discovery

✅ Growth strategies used by leading subscription apps

Learn More:

Check out: Tiimo

https://www.tiimoapp.com

📈 Need help growing your app?

https://appmasters.com

You can also watch this video here: https://youtube.com/live/i7yWr-QxxSk

SPONSORS

The app growth playbook is changing fast.

AppsFlyer’s State of eCommerce App Marketing Report 2026 breaks down the latest trends, benchmarks, fraud insights, and market-by-market data every app marketer should know before planning Q4.

Download it free from the link below: https://bit.ly/4uvoHGM

Tired of handing 30% of every in-game sale to iOS and Android billing systems? Appcharge is the DTC monetization platform trusted by King, Huuuge, Tripledot, and SciPlay – giving studios a direct line to their players, and up to 95% of every transaction.

Web stores, payment links, and a full Merchant of Record service covering taxes, compliance, and global payments – all in one platform. Visit appcharge.com to learn more

Still designing, resizing, and uploading screenshots manually?

AppScreens lets you pick from hundreds of high-converting templates, generate for every device size and language in minutes, and upload automatically to directly to App Store Connect and Google Play Console.

Trusted by more than 100K developers and ASO experts worldwide.

Try it free: ⁠https://appscreens.com/?via=am

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Join our community of App Founders: https://appfounders.co/

Everyone is focused on growing installs inside the App Store, but the biggest opportunity for app developers in 2026 may actually start on the web.

In this video, Steve P. Young breaks down why Web2App campaigns have become one of the fastest-growing acquisition and monetization strategies for mobile apps. From avoiding App Store fees to improving attribution, increasing cash flow, and unlocking more flexible pricing strategies, you'll learn why top app companies are investing heavily in web funnels.

Steve also analyzes successful web2app funnels from companies like Coursiv, shares real conversion optimization examples, and explains the checkout strategies that are driving higher revenue today.

If you're building a subscription app, AI app, SaaS product, or consumer mobile app, this is the web2app tutorial you can't afford to ignore.

You'll learn:

✅ Why Web-to-App is one of the fastest-growing acquisition channels

✅ The best-performing Web2App landing page strategies

✅ Why long-form paywalls outperform short ones on the web

✅ Tripwire offers, upsells, and downsells that increase revenue

✅ How to optimize Meta Ads and Google Ads for Web-to-App campaigns

✅ Real examples from successful multi-million dollar app businesses

Whether you're launching a new app or scaling an existing one, these strategies can help you grow downloads, improve monetization, and build a more sustainable app business.

Check out: https://www.paddle.com/

Want to work with us to grow your apps faster & efficiently?

http://www.appmasters.com/

You can also watch this video here: https://youtu.be/m5xmwkV4HgM

SPONSORS

The app growth playbook is changing fast.

AppsFlyer’s State of eCommerce App Marketing Report 2026 breaks down the latest trends, benchmarks, fraud insights, and market-by-market data every app marketer should know before planning Q4.

Download it free from the link below: https://bit.ly/4uvoHGM

Tired of handing 30% of every in-game sale to iOS and Android billing systems? Appcharge is the DTC monetization platform trusted by King, Huuuge, Tripledot, and SciPlay – giving studios a direct line to their players, and up to 95% of every transaction.

Web stores, payment links, and a full Merchant of Record service covering taxes, compliance, and global payments – all in one platform. Visit appcharge.com to learn more

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

What if the future of app monetization doesn't happen inside the App Store?

According to new research from Appcharge and GDC Festival of Gaming, direct-to-consumer (DTC) monetization has already grown into a $17 billion market in mobile gaming, and the biggest winners are seeing 35% higher revenue while building stronger relationships with their users.

In this episode, we’re joined by David Stelzer, Chief Strategy Officer at Appcharge to break down one of the biggest shifts happening in mobile app monetization.

David shares why leading game publishers are rapidly adopting direct-to-consumer strategies, how recent platform policy changes accelerated the movement, and why categories like AI, fitness, education, lifestyle, and subscription apps may be next.

If you're building apps in 2026, understanding DTC may become one of the most important strategic advantages you can develop.

You will discover:

✅ Why direct-to-consumer monetization has grown into a $17B opportunity in mobile gaming

✅ Why DTC is about much more than avoiding the 30% app store fee

✅ The lessons that AI, fitness, education, and subscription apps can apply today

✅ Why the next wave of app growth may happen outside traditional app stores

Learn More:

Download the Report:

Direct-to-Consumer is Already a $17 Billion Market in Mobile Gaming

https://www.appcharge.com/DTC-is-already-a-17b-market-report

Appcharge:

https://appcharge.com

📈 Need help growing your app?

https://appmasters.com

You can also watch this video here: https://youtube.com/live/u37DhDKj0Yk

SPONSORS

The app growth playbook is changing fast.

AppsFlyer’s State of eCommerce App Marketing Report 2026 breaks down the latest trends, benchmarks, fraud insights, and market-by-market data every app marketer should know before planning Q4.

Download it free from the link below: https://bit.ly/4uvoHGM

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

You'll learn how app founders are increasing trial activations, improving subscription conversions, boosting ARPU, and maximizing revenue without adding new features.

Steve breaks down real case studies, including:

✅ A simple onboarding change that increased revenue by 21%

✅ The 3 screens before the paywall that boosted trial activations by 56%

✅ Why hard paywalls continue to outperform for many subscription apps

✅ Reverse trial strategies that generated 10x higher conversions

✅ How one app increased ARPU by 30% with a tiny onboarding tweak

✅ Paywall pricing experiments that improved overall sales

Whether you're building a consumer subscription app, scaling a SaaS product, or optimizing your mobile growth funnel, these proven monetization insights can help you increase revenue immediately.

👇 Which paywall strategy has worked best for your app? Leave a comment below.

📈 Need help growing your app?

https://appmasters.com

You can also watch this video here: https://www.youtube.com/watch?v=2soA7LyyQ64

SPONSORS

The app growth playbook is changing fast.

AppsFlyer’s State of eCommerce App Marketing Report 2026 breaks down the latest trends, benchmarks, fraud insights, and market-by-market data every app marketer should know before planning Q4.

Download it free from the link below: https://bit.ly/4uvoHGM

Tired of handing 30% of every in-game sale to iOS and Android billing systems? Appcharge is the DTC monetization platform trusted by King, Huuuge, Tripledot, and SciPlay – giving studios a direct line to their players, and up to 95% of every transaction.

Web stores, payment links, and a full Merchant of Record service covering taxes, compliance, and global payments – all in one platform. Visit appcharge.com to learn more

Yango Ads is offering 20% revenue boost bonus, sign up here: https://yango-ads.com/adnetwork/bonus20?utm_source=yt&utm_medium=social&utm_campaign=bonus. This special offer is valid before June 30th, 2026. Don't miss your chance to monetize your apps smarter!

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Most app founders think growth is limited by creatives, ASO, or ad performance.

But there's another problem that quietly kills scale: cash flow.

In this video, I break down the biggest bottleneck many indie app developers face when scaling with Apple Search Ads, Meta Ads, or any paid acquisition channel, and why waiting 45+ days for Apple and Google payouts can prevent you from growing faster.

You'll Learn:

✅ Why profitable apps still run out of cash

✅ A real example from our own app portfolio

✅ How spending $9,000 generated over $10,800 in proceeds

✅ Why many large apps operate with thin margins

✅ How to reinvest revenue faster instead of waiting for monthly payouts

✅ How Adapt Finance helps subscription apps unlock cash flow weekly

✅ A case study of a developer scaling from $5K to $80K in revenue

If you're building a subscription app and trying to scale with paid acquisition, understanding cash flow may be even more important than finding the next winning ad creative.

🚀 Learn more about Adapt Finance:

https://adapty.io/finance

📈 Need help growing your app?

https://appmasters.com

You can also watch this video here: https://www.youtube.com/watch?v=oB1XBrnSq_w

SPONSORS

The app growth playbook is changing fast.

AppsFlyer’s State of eCommerce App Marketing Report 2026 breaks down the latest trends, benchmarks, fraud insights, and market-by-market data every app marketer should know before planning Q4.

Download it free from the link below: https://bit.ly/4uvoHGM

Tired of handing 30% of every in-game sale to iOS and Android billing systems? Appcharge is the DTC monetization platform trusted by King, Huuuge, Tripledot, and SciPlay – giving studios a direct line to their players, and up to 95% of every transaction.

Web stores, payment links, and a full Merchant of Record service covering taxes, compliance, and global payments – all in one platform. Visit appcharge.com to learn more

Yango Ads is offering 20% revenue boost bonus, sign up here: https://yango-ads.com/adnetwork/bonus20?utm_source=yt&utm_medium=social&utm_campaign=bonus. This special offer is valid before June 30th, 2026. Don't miss your chance to monetize your apps smarter!

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Are you vibe-coding apps? Now that everybody is building apps with AI, there’s a huge problem that is occurring.

The problem? A bigger wasteland of AI slop with no distribution.

In this episode, Steve P. Young breaks down why most app founders are focused on the wrong thing, and why distribution, monetization, and finding what people are already searching for matter far more than shipping another feature.

You'll learn how to find app ideas based on demand, simple paywall tweaks that can dramatically increase revenue, and why building with a distribution-first mindset will separate your app from the rest of the AI slop.

If you're thinking about building an app with AI, this is the conversation I wish somebody had with me before I got started.

You’ll learn:

✅ How to find app ideas based on keywords people are already searching for

✅ Why distribution matters more than features in the age of AI

✅ Simple paywall and pricing changes that can multiply revenue

✅ Why some apps making six figures a month are ridiculously simple

👉 Don’t forget to like, subscribe, and drop a comment below if you have any questions or want to share your own experience!

Work with us to grow your apps faster & cheaper:

http://www.appmasters.com/

You can also watch this video here: https://youtube.com/live/wwmhgU9yZwA

SPONSORS

The app growth playbook is changing fast.

AppsFlyer’s State of eCommerce App Marketing Report 2026 breaks down the latest trends, benchmarks, fraud insights, and market-by-market data every app marketer should know before planning Q4.

Download it free from the link below: https://bit.ly/4uvoHGM

Tired of handing 30% of every in-game sale to iOS and Android billing systems? Appcharge is the DTC monetization platform trusted by King, Huuuge, Tripledot, and SciPlay – giving studios a direct line to their players, and up to 95% of every transaction.

Web stores, payment links, and a full Merchant of Record service covering taxes, compliance, and global payments – all in one platform. Visit appcharge.com to learn more

Yango Ads is offering 20% revenue boost bonus, sign up here: https://yango-ads.com/adnetwork/bonus20?utm_source=yt&utm_medium=social&utm_campaign=bonus. This special offer is valid before June 30th, 2026. Don't miss your chance to monetize your apps smarter!

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Want better results and ROI from your Apple Search Ads?

In this video, I break down the exact Apple Ads campaign structure we use to manage over $70,000 per month in ad spend across mobile apps.

You'll learn the two core campaigns we recommend starting with, how to structure your account for scale, and the common mistakes that waste budget and limit growth.

Whether you're launching your first app or managing an established portfolio, this Apple Search Ads tutorial will help you build a stronger paid acquisition strategy in 2026.

You'll learn:

✅ The 2 Apple Ads campaigns every app should start with

✅ How we structure accounts managing $70K+ monthly spend

✅ Campaign setup best practices for 2026

✅ Common Apple Search Ads mistakes to avoid

✅ How to improve efficiency and scale profitable growth

✅ When to expand beyond the initial campaign structure

Industry Report Mentioned:

AppsFlyer Performance Index:

https://www.appsflyer.com/resources/reports/performance-index/

Need help growing your app?

Visit App Masters for app growth consulting, ASO, Apple Ads, and monetization strategies:

https://www.appmasters.com

You can also watch this video here: https://youtu.be/q3JuNLUKL1U

SPONSORS

The app growth playbook is changing fast.

AppsFlyer’s State of eCommerce App Marketing Report 2026 breaks down the latest trends, benchmarks, fraud insights, and market-by-market data every app marketer should know before planning Q4.

Download it free from the link below: https://bit.ly/4uvoHGM

Tired of handing 30% of every in-game sale to iOS and Android billing systems? Appcharge is the DTC monetization platform trusted by King, Huuuge, Tripledot, and SciPlay – giving studios a direct line to their players, and up to 95% of every transaction.

Web stores, payment links, and a full Merchant of Record service covering taxes, compliance, and global payments – all in one platform. Visit appcharge.com to learn more

Yango Ads is offering 20% revenue boost bonus, sign up here: https://yango-ads.com/adnetwork/bonus20?utm_source=yt&utm_medium=social&utm_campaign=bonus. This special offer is valid before June 30th, 2026. Don't miss your chance to monetize your apps smarter!

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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What does it really take to raise money, find product-market fit, and build a startup worth acquiring in 2026?

In this episode, we are joined by Susan Ho, an entrepreneur, startup advisor, and former founder who built and exited travel-tech startup Journy to Hopper. shares the lessons she learned building Journy from the ground up, raising capital, navigating the founder journey, and ultimately selling the company to Hopper.

We dive into the realities of startup fundraising, why founders get stuck in the "need traction to raise money, need money to get traction" cycle, and how today's founders can leverage personal branding and social media to accelerate growth.

If you're a founder struggling with growth, fundraising, or the emotional rollercoaster of building a business, this is a must-watch.

A candid conversation filled with real lessons, mindset shifts, and the kind of "mental therapy" every entrepreneur needs from time to time. 🚀

You will discover :

✅ How Susan raised capital for Journy in the early stages

✅ The biggest mistakes founders make when fundraising

✅ How to find product-market fit without burning cash

✅ How social media can accelerate growth for consumer apps

✅ The behind-the-scenes story of selling Journy to Hopper

✅ Advice for first-time founders raising money in today's market

Learn More:

Check out: www.theevolvedfounder.com

Follow Susan: https://www.instagram.com/susan_ho/

Connect with Susan: http://linkedIn.com/in/shuchenho

Work with us to grow your apps faster & cheaper:

http://www.appmasters.com/

You can also watch this video here: https://youtube.com/live/FdansjRpR7I

SPONSORS

The app growth playbook is changing fast.

AppsFlyer’s State of eCommerce App Marketing Report 2026 breaks down the latest trends, benchmarks, fraud insights, and market-by-market data every app marketer should know before planning Q4.

Download it free from the link below: https://bit.ly/4uvoHGM

Tired of handing 30% of every in-game sale to iOS and Android billing systems? Appcharge is the DTC monetization platform trusted by King, Huuuge, Tripledot, and SciPlay – giving studios a direct line to their players, and up to 95% of every transaction.

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YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Most app publishers are leaving ad revenue on the table, especially in under-monetized regions.

In this episode, we are joined by Nana Landau, In-App Partnerships at Yango Ads, to discuss modern ad monetization strategies, how localized demand impacts publisher revenue, and why emerging markets represent one of the biggest untapped growth opportunities for mobile apps.

We’ll explore real case studies, monetization trends, and practical ways app publishers can improve ad performance without increasing downloads.

Whether you’re running a gaming app, utility app, fintech product, or subscription business, this session will help you better understand how to maximize ad revenue across global markets.

We’ll also do live app monetization audits and discuss actionable opportunities publishers can implement immediately.

You will discover:

✅ Modern app ad monetization strategies for 2026

✅ The hidden revenue opportunity in under-monetized regions

✅ Ways to increase ad revenue without increasing installs

✅ Common mistakes publishers make with monetization

✅ Emerging market opportunities for gaming & mobile apps

Learn More:

🚀 Yango Ads is offering 20% revenue boost bonus.

Sign up here: https://yango-ads.com/adnetwork/bonus20?utm_source=yt&utm_medium=social&utm_campaign=bonus

This special offer is valid before June 30th, 2026. Don't miss your chance to monetize your apps smarter!

Work with us to grow your apps faster & cheaper:

http://www.appmasters.com/

You can also watch this video here: https://youtube.com/live/-ERJj_nUpas

SPONSORS

The app growth playbook is changing fast.

AppsFlyer’s State of eCommerce App Marketing Report 2026 breaks down the latest trends, benchmarks, fraud insights, and market-by-market data every app marketer should know before planning Q4.

Download it free from the link below: https://bit.ly/4uvoHGM

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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In this talk at AppsFler MAMA SF 2026, Steve P. Young breaks down the latest app monetization strategies that are actually working in 2026, including onboarding paywalls, paid intro offers, reverse trials, hard paywalls, discount pricing psychology, and subscription optimization.

Drawing from real app case studies and experiments, Steve shares actionable tactics that have helped apps dramatically increase trial activations, trial-to-paid conversion rates, retention, and overall revenue.

If you're building a subscription app, SaaS app, AI app, or mobile startup, this session is packed with practical insights you can implement immediately.

You'll Learn:

✅ Why your paywall should be inside onboarding

✅ The “3 Screen Paywall” strategy is increasing trials by 56%+

✅ Paid intro offers vs free trials

✅ Reverse trials that boosted conversions 10X

✅ Discount pricing psychology that increases revenue

✅ Real monetization experiments from top apps

Whether you're focused on ASO, user acquisition, subscriptions, retention, or app growth, these monetization insights can help you scale faster.

👇 Let me know in the comments:

What monetization strategy has worked best for your app lately?

Check out more such interesting talks from AppsFlyer MAMA San Francisco 2026:

https://www.appsflyer.com/events/mama-san-francisco-2026/

Work with us to grow your apps faster & cheaper:

http://www.appmasters.com/

You can also watch this video here: https://youtu.be/bg0_DavI-DE

SPONSORS

The app growth playbook is changing fast.

AppsFlyer’s State of eCommerce App Marketing Report 2026 breaks down the latest trends, benchmarks, fraud insights, and market-by-market data every app marketer should know before planning Q4.

Download it free from the link below: https://bit.ly/4uvoHGM

Yango Ads is offering 20% revenue boost bonus, sign up here: https://yango-ads.com/adnetwork/bonus20?utm_source=yt&utm_medium=social&utm_campaign=bonus. This special offer is valid before June 30th, 2026. Don't miss your chance to monetize your apps smarter!

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Generative Engine Optimization, or more commonly known as AI search, is reshaping app discovery faster than most founders realize.

In this episode, we are joined by David Andersen, Co-Founder & CTO of BrandViz.AI and former Google engineer, to explore how Generative Engine Optimization (GEO) is reshaping app visibility across ChatGPT, Gemini, Claude, Perplexity, and more.

As more users ask AI tools for recommendations, app makers need to understand how these systems choose which apps and brands to surface.

David shares practical strategies app founders can implement immediately to improve visibility across AI-powered search experiences, and how GEO can complement your ASO.

David will also share practical strategies app founders can implement immediately, plus real-world examples and a live visibility audit for some apps.

You will discover:

✅ How ChatGPT, Gemini & Claude recommend apps

✅ The future of AI-powered app discovery

✅ Practical GEO strategies app makers can implement this week

✅ What changes over the next 12–24 months as AI reshapes search

Learn More:

Check out: https://www.brandviz.ai/

Work with us to grow your apps faster & cheaper:

http://www.appmasters.com/

You can also watch this video here: https://youtube.com/live/lRbvILrIcG0

SPONSORS

The app growth playbook is changing fast.

AppsFlyer’s State of eCommerce App Marketing Report 2026 breaks down the latest trends, benchmarks, fraud insights, and market-by-market data every app marketer should know before planning Q4.

Download it free from the link below: https://bit.ly/4uvoHGM

Yango Ads is offering 20% revenue boost bonus, sign up here: https://yango-ads.com/adnetwork/bonus20?utm_source=yt&utm_medium=social&utm_campaign=bonus. This special offer is valid before June 30th, 2026. Don't miss your chance to monetize your apps smarter!

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Recorded live at MAU Vegas 2026 in collaboration with AppsFlyer, Steve P. Young had a quick conversation with David LoPresti, Director of Consumer Apps at U-Haul, to break down the app strategies helping millions of customers during one of the most stressful moments in life: moving.

David shares how a simple UX improvement inside the U-Haul app eliminated over 600,000 customer support phone calls and saved the company nearly $3 million in operational costs, proving that the best app growth strategies aren’t always powered by AI.

You’ll also learn how U-Haul leverages first-party customer data, improves mobile app onboarding, reduces friction, and creates personalized customer experiences at scale.

If you’re building an app in 2026, this conversation is packed with actionable lessons on app UX, retention, customer experience, and mobile growth.

You'll Learn:

✅ How U-Haul saved millions with one app feature

✅ Why reducing friction increases customer retention

✅ The power of simple UX improvements

✅ App growth lessons from a household brand

✅ Why customer reviews reveal your best product roadmap

Learn more about AppsFlyer's new Mobile Measurement:

https://bit.ly/4u8OpRh

Work with us to grow your apps faster & cheaper:

http://www.appmasters.com/

You can also watch this video here: https://youtu.be/V6pwcHqs7X0

SPONSORS

The app growth playbook is changing fast.

AppsFlyer’s State of eCommerce App Marketing Report 2026 breaks down the latest trends, benchmarks, fraud insights, and market-by-market data every app marketer should know before planning Q4.

Download it free from the link below: https://bit.ly/4uvoHGM

Yango Ads is offering 20% revenue boost bonus, sign up here: https://yango-ads.com/adnetwork/bonus20?utm_source=yt&utm_medium=social&utm_campaign=bonus. This special offer is valid before June 30th, 2026. Don't miss your chance to monetize your apps smarter!

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Are you leaving money on the table with your app monetization strategy?

In this video, Steve P. Young breaks down the ad monetization hacks top gaming and non-gaming apps are using right now to increase revenue, retention, and even app downloads.

Steve also shares real examples from successful apps like Spotify, Netflix, Fun Run, and Cleanup, plus insights from AppsFlyer’s latest subscription trends report showing why the future of app monetization is a blended model.

You’ll Learn:

✅ The best rewarded ad strategies for apps

✅ How to monetize free users without hurting retention

✅ Why hybrid monetization models are winning in 2026

✅ Monetization tactics for gaming & non-gaming apps

✅ Why subscription apps are now adding ads

If you’re an app founder, indie developer, mobile marketer, or monetization manager, this video will give you actionable ideas you can test immediately to grow your app business.

🚀 Yango Ads is offering 20% revenue boost bonus.

Sign up here: https://yango-ads.com/adnetwork/bonus20?utm_source=yt&utm_medium=social&utm_campaign=bonus. This special offer is valid before June 30th, 2026. Don't miss your chance to monetize your apps smarter!

Work with us to grow your apps faster & cheaper:

http://www.appmasters.com/

You can also watch this video here: https://youtu.be/xhMCZM07j1w

SPONSORS

The app growth playbook is changing fast.

AppsFlyer’s State of eCommerce App Marketing Report 2026 breaks down the latest trends, benchmarks, fraud insights, and market-by-market data every app marketer should know before planning Q4.

Download it free from the link below: https://bit.ly/4uvoHGM

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Steve P. Young just got back from MAU Vegas 2026, slightly jet-lagged, heavily caffeinated, and loaded with fresh insights on app growth, AI, monetization, onboarding, and the strategies mobile leaders are quietly using right now.

In this special debrief episode, Steve breaks down the biggest trends, smartest tactics, and most interesting conversations from MAU Vegas, including the app growth strategies that work… until everyone starts copying them.

From AI-powered creatives and onboarding psychology to monetization experiments and distribution tactics, this session is packed with practical takeaways for app founders, marketers, and growth teams looking to stay ahead in 2026.

Couldn’t make it to MAU this year? Don’t worry, this episode brings the best insights, lessons, and “hallway conversations” straight to you. 🍸📱

You will discover:

✅ The biggest app growth trends from MAU Vegas 2026

✅ AI tools and workflows top app marketers are using

✅ What’s working right now in onboarding and monetization

✅ App Store Optimization (ASO) and paid acquisition insights

Learn More:Join the App Founder’s Community:www.appfounders.co

Work with us to grow your apps faster & cheaper:

http://www.appmasters.com/

You can also watch this video here:

https://youtube.com/live/RUBikjOskG8

SPONSORS

Ready to take action? Start exploring AppsFlyer's deep linking suite - coming soon as a standalone solution, independent of their measurement packages → ⁠https://bit.ly/46O7Wgd

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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In this video, Steve P. Young breaks down how modern apps are scaling using AI video ads, Meta ads, and web-to-app monetization funnels, with real examples from top-performing apps like MadMuscles.

We analyze how AI-generated creatives are outperforming traditional ads, why web-to-app checkout flows are becoming the dominant monetization strategy, and how leading apps are combining paid acquisition with optimized conversion funnels to increase revenue.

You’ll learn:

✅ How AI video ads are transforming Meta ad performance

✅ Why web-to-app funnels improve monetization and scalability

✅ How successful apps structure distribution in 2026

✅ Creative strategies that reduce fatigue and increase engagement

✅ How to think about monetization beyond the App Store

Learn More:

Create high-converting UGC instantly:

https://www.createugc.ai/avsf

Work with us to grow your apps faster & cheaper:

http://www.appmasters.com/

You can also watch this video here:

https://youtu.be/rtitCwbHPms

SPONSORS

Ready to take action? Start exploring AppsFlyer's deep linking suite - coming soon as a standalone solution, independent of their measurement packages → ⁠https://bit.ly/46O7Wgd

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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In this solo episode, Steve P. Young breaks down the latest trends in app monetization and distribution, sharing insights from recent industry discussions, including key takeaways from the Business of Apps event.

Steve will also answer audience questions related to apps, business growth, monetization, and scaling strategies, and share practical insights you can apply immediately to increase downloads, improve retention, and grow revenue.

Whether you're a founder, indie developer, or growth marketer, this episode will help you refine your onboarding flow, paywall strategy, and pricing model for better conversion and long-term success.

You’ll learn how to build a high-performing strategy around:

✅ Onboarding optimization

✅ Pricing strategy for apps

✅ Distribution channels (ASO, paid ads, partnerships)

✅ User acquisition trends

✅ Industry shifts shaping 2026

Learn More:

Join the App Founder’s Community:

https://appfounders.co/

Work with us to grow your apps faster & cheaper:

https://www.appmasters.com/

You can also watch this video here:

https://youtube.com/live/sqopVyCWzYo

SPONSORS

Want to know what ads your competitors are running right now?

SocialPeta gives you access to real ad creatives and market insights across apps, games, and emerging content formats, so you can stay ahead without endless trial and error.

Check it out at https://www.socialpeta.com/

Ready to take action? Start exploring AppsFlyer's deep linking suite - coming soon as a standalone solution, independent of their measurement packages → ⁠https://bit.ly/46O7Wgd

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Before you build your app in 2026, watch this. 🚨

In this video, we break down 7 deadly app development mistakes that can destroy your app before it even gets traction, and how to avoid them.

If you’re working on a startup, SaaS, or mobile app idea, these insights will save you time, money, and months of frustration.

You’ll learn how to approach app development, UI/UX, marketing, and monetization the right way, especially in today’s AI-driven world.

You’ll Learn:

✅ Why solving one problem is key to app success

✅ How AI tools are changing app development forever

✅ Hidden ways to save thousands in startup expenses

✅ How to design for conversions (not just looks)

✅ Why UI/UX is your biggest competitive advantage

🔗 Resources & Links:

👉 B7 Dev: https://b7dev.com

👉 Work with us to grow your apps faster & cheaper: https://www.appmasters.com

You can also watch this video here:

https://youtu.be/SHctL0V73BE

SPONSORS

Want to know what ads your competitors are running right now?

SocialPeta gives you access to real ad creatives and market insights across apps, games, and emerging content formats, so you can stay ahead without endless trial and error.

Check it out at https://www.socialpeta.com/

Ready to take action? Start exploring AppsFlyer's deep linking suite - coming soon as a standalone solution, independent of their measurement packages → ⁠https://bit.ly/46O7Wgd

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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In this episode, we break down a real app growth case study with Michael Durst, Founder of FaithFull AI Nutrition Tracker, focused on helping users improve their health through AI-powered tracking and smart insights.

Michael will share the real strategies he used to increase his app’s install-to-paid conversion from 2.25% to 6.81% in just 6 months. This is a deep dive into the exact strategies, experiments, and psychology behind that growth, including onboarding, A/B testing, paywalls, and Meta Ads.

If you want to increase revenue without increasing installs, this is the playbook

You will discover:

✅ The onboarding system that helped 3X conversions

✅ A/B testing frameworks that impact real revenue

✅ Paywall optimization: pricing, framing & positioning

✅ Why small tweaks can lead to massive growth

✅ Meta Ads strategies that bring in high-converting users

✅ How to align ads → onboarding → paywall for better LTV

Learn More :

Website: www.faithfull.ai

LinkedIn: https://www.linkedin.com/in/michaelkdurst/

Instagram: https://www.instagram.com/mike.k.durst

Work with us to grow your apps faster & cheaper:

https://www.appmasters.com/

You can also watch this video here:

https://youtube.com/live/4JtMp7Hkwb8

SPONSORS

Want to know what ads your competitors are running right now?

SocialPeta gives you access to real ad creatives and market insights across apps, games, and emerging content formats, so you can stay ahead without endless trial and error.

Check it out at https://www.socialpeta.com/

Ready to take action? Start exploring AppsFlyer's deep linking suite - coming soon as a standalone solution, independent of their measurement packages → ⁠https://bit.ly/46O7Wgd

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Struggling with low app engagement or high churn?

In this video, we break down 3 critical deep linking mistakes that are silently killing your app growth, and exactly how to fix them. 🚀

Learn how to improve user onboarding, retention, and activation using proven deep linking strategies backed by real data. From seamless onboarding flows to powerful re-engagement tactics, this is a must-watch for any app founder, marketer, or developer looking to scale.

👉 Discover why deep linking can boost Day 30 retention by 110% and how small UX improvements can dramatically increase conversions.

Whether you're building a fitness app, fintech app, or SaaS product, these strategies will help you turn more users into loyal customers.

Learn more about web-to-app challenges on the AppsFlyer blog - https://bit.ly/4ecHx06

Ready to take action? Start exploring AppsFlyer's deep linking suite - coming soon as a standalone solution, independent of their measurement packages → https://bit.ly/46O7Wgd

Work with us to grow your apps faster & cheaper:

⁠http://www.appmasters.com/

You can also watch this video here:

https://youtu.be/3DvJPZdcrZA

SPONSORS

Want to know what ads your competitors are running right now?

SocialPeta gives you access to real ad creatives and market insights across apps, games, and emerging content formats, so you can stay ahead without endless trial and error.

Check it out at https://www.socialpeta.com/

Ready to take action? Start exploring AppsFlyer's deep linking suite - coming soon as a standalone solution, independent of their measurement packages → ⁠https://bit.ly/46O7Wgd

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Join us for a LIVE coaching call with Gary Levitt, co-founder of Future Moments, where we break down real strategies to grow apps in today’s competitive market.

Gary Levitt is a musician, audio engineer, comedian, and entrepreneur. He is the co-founder of Future Moments, a company behind 11+ apps designed to help creators improve audio and video production.

Today, we’re diving deep into what actually works when it comes to app growth, influencer marketing, and scaling across iOS and Google Play.

This is not theory, it’s a real, behind-the-scenes strategy session.

Must-watch session for those who are building an app in 2026.

You will discover :

✅ How to use influencer marketing to grow your app

✅ Key differences between iOS vs Google Play growth strategies

✅ How to position and market niche apps in 2026

✅ What most app founders get WRONG about growth

✅ Live feedback, strategy, and optimization tips

Learn More:

Website: https://future-moments.com

App Portfolio: https://apps.apple.com/us/developer/future-moments/id895157892

YouTube: https://www.youtube.com/@FutureMoments

Twitter/X: https://x.com/garygarylevitt

Instagram: https://www.instagram.com/garygarylevitt

Work with us to grow your apps faster & cheaper:

http://www.appmasters.com/

You can also watch this video here: ⁠⁠https://youtube.com/live/1Lg8sjqyYXw

SPONSORS

Still designing, resizing, and uploading screenshots manually?

AppScreens lets you pick from hundreds of high-converting templates, generate for every device size and language in minutes, and upload automatically to directly to App Store Connect and Google Play Console.

Trusted by more than 100K developers and ASO experts worldwide.

Try it free: https://appscreens.com/?via=am

Got tons of freemium users who won’t upgrade? Encore turns free users into paying customers and reduces churn by adding smart, curated affiliate offers at key user moments. Everyone wins with Encore.

Learn more at ⁠https://encorekit.com/

Ready to take action? Start exploring AppsFlyer's deep linking suite - coming soon as a standalone solution, independent of their measurement packages → https://bit.ly/46O7Wgd

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Want to know how to actually grow your app with App Store Optimization (ASO)?

In this video, you will see Steve do ASO live, so you can see our exact process for optimizing apps for more downloads and revenue.

We collaborate with indie developer Flo to audit his app and reveal our full App Store Optimization process, from keyword research to monetization strategy.

You’ll Learn:

✅ The exact ASO framework we use for clients

✅ How to choose low competition & high traffic keywords

✅ How to increase rankings using data-driven ASO

✅ Monetization tips (paywalls, pricing, trials)

✅ How to optimize screenshots for higher conversions

Key Takeaways:

Most apps don’t fail because of bad ideas…

They fail because of poor ASO and a weak keyword strategy.

This video shows you how to fix that, step by step.

Work with us to grow your apps faster & cheaper:

http://www.appmasters.com/

You can also watch this video here: ⁠⁠https://youtu.be/m09QYqWsodQ

SPONSORS

Still designing, resizing, and uploading screenshots manually?

AppScreens lets you pick from hundreds of high-converting templates, generate for every device size and language in minutes, and upload automatically to directly to App Store Connect and Google Play Console.

Trusted by more than 100K developers and ASO experts worldwide.

Try it free: https://appscreens.com/?via=am

Got tons of freemium users who won’t upgrade? Encore turns free users into paying customers and reduces churn by adding smart, curated affiliate offers at key user moments. Everyone wins with Encore.

Learn more at ⁠https://encorekit.com/

Ready to take action? Start exploring AppsFlyer's deep linking suite - coming soon as a standalone solution, independent of their measurement packages → https://bit.ly/46O7Wgd

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Want to know how a sleep sounds app is generating up to $800K/month?

In this video, Steve P. Young breaks down the BetterSleep app and reveals the exact onboarding, paywall, and monetization strategies driving massive revenue.

If you're building an app, this teardown will show you how to increase conversions, improve retention, and maximize monetization using proven techniques.

You'll learn:

✅ The onboarding flow that boosts conversions with sound & personalization

✅ Why social proof before the paywall can increase revenue

✅ How to use data-driven onboarding questions for better marketing

✅ The power of cross-promotion (BetterSleep x BetterHelp strategy)

✅ Why forcing email capture after paywalls can increase LTV

✅ Real examples of paywall flows, discounts, and trial strategies

Most apps leave money on the table because of poor onboarding and weak paywalls.

This app shows how small UX decisions can lead to massive revenue gains.

If you're an app founder, marketer, or growth team looking to improve onboarding, increase conversions, and learn proven monetization strategies from top-performing apps, this is a must-watch.

🔗 Resources & Links:

👉 Check out BetterSleep: https://apps.apple.com/us/app/bettersleep-relax-and-sleep/id314498713

Avail the 50% off on the community annual plans:👉 www.appfounders.co🎟️ Use the code: HDBSTEVE50

Work with us to grow your apps faster & cheaper:

http://www.appmasters.com/

You can also watch this video here: https://youtu.be/8afSYJU-y8s⁠⁠

SPONSORS

Thinking about your next great app? This is the best time to make it! Contact Chaim at b7dev.com and get your idea started! Delivery times are super short; you'll be surprised by the cost to develop! ⁠⁠B7dev.com

Got tons of freemium users who won’t upgrade? Encore turns free users into paying customers and reduces churn by adding smart, curated affiliate offers at key user moments. Everyone wins with Encore.

Learn more at ⁠https://encorekit.com/

Ready to take action? Start exploring AppsFlyer's deep linking suite - coming soon as a standalone solution, independent of their measurement packages → https://bit.ly/46O7Wgd

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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What if the real reason your app isn’t growing… isn’t your ads, features, or budget, but your understanding of user psychology?

In this special birthday episode, we are joined by Colin Hodge, startup founder and growth expert behind apps with 100M+ users, including the Top 10 dating app DOWN, to break down how the best apps in the world actually grow.

From launch to retention to revenue, Colin shares the exact psychological frameworks that drive user behavior, and how you can apply them to your own app today.

A must-watch session for app founders, product managers, and growth teams who want to understand user psychology and build apps that drive retention, engagement, and revenue.

PS: This episode is extra special as both Steve and Colin are celebrating their birthdays, so expect some fun moments along the way!

You will discover:

✅ The 3 core levers to grow any app (paywalls, monetization, retention)

✅ The “Magic Moments” framework that creates addictive user experiences

✅ The psychology behind why users stay, pay, and come back

✅ Real lessons from scaling apps to millions of users

Learn More:

Colin’s book: colinhodge.com/book

Connect with Colin: linkedin.com/in/ckbhodge

Avail the 50% off on the community annual plans:👉 www.appfounders.co🎟️ Use the code: HDBSTEVE50

You can also watch this video here: ⁠https://youtube.com/live/f-K7I3KnFns

SPONSORSStill designing, resizing, and uploading screenshots manually?

AppScreens lets you pick from hundreds of high-converting templates, generate for every device size and language in minutes, and upload automatically to directly to App Store Connect and Google Play Console.

Trusted by more than 100K developers and ASO experts worldwide.

Try it free: ⁠https://appscreens.com/?via=am

Want to know what ads your competitors are running right now?

SocialPeta gives you access to real ad creatives and market insights across apps, games, and emerging content formats, so you can stay ahead without endless trial and error.

Check it out at https://www.socialpeta.com/

Ready to take action? Start exploring AppsFlyer's deep linking suite - coming soon as a standalone solution, independent of their measurement packages → ⁠https://bit.ly/46O7Wgd

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Most apps don’t fail because of bad ads…

They fail because they don’t produce enough winning creatives.

In this video, I’ll show you how to create high-converting UGC-style ads using AI, without hiring creators, managing influencers, or wasting weeks on production.

This tool lets you generate dozens of ad creatives in minutes, so you can test faster, scale faster, and finally crack paid acquisition.

You’ll Learn:

✅ Why most ad campaigns fail due to a lack of creative volume

✅ How to generate UGC-style ads with AI avatars

✅ The exact workflow to test scripts, hooks, and creators at scale

✅ How to improve ROAS with faster iteration

✅ How to validate winning scripts before hiring real creators

Key Takeaway:

The game isn’t just about better ads…

It’s about producing more winning variations faster than your competitors.

AI lets you test 10x more creatives without the headache.

This video is perfect for app founders, marketers, agencies, and e-commerce owners who want to scale paid ads faster without relying on expensive or slow UGC creators.

Learn More:

Create high-converting UGC instantly: https://www.createugc.ai/avsf

Some AI UGC videos created with CreateUGC:

CreateUGC Videos

You can also watch this video here: https://youtu.be/IHy4Xwl9o6g⁠⁠

SPONSORS

Thinking about your next great app? This is the best time to make it! Contact Chaim at b7dev.com and get your idea started! Delivery times are super short; you'll be surprised by the cost to develop! ⁠⁠B7dev.com

Got tons of freemium users who won’t upgrade? Encore turns free users into paying customers and reduces churn by adding smart, curated affiliate offers at key user moments. Everyone wins with Encore.

Learn more at ⁠https://encorekit.com/

Ready to take action? Start exploring AppsFlyer's deep linking suite - coming soon as a standalone solution, independent of their measurement packages → https://bit.ly/46O7Wgd

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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In this episode, we are joined by Josh Peleg, who has deployed over $23M into mobile apps and games, to break down how top app studios are using a Wall Street-style playbook to acquire, grow, and scale apps faster than ever.

We go deep into the buy vs build decision, how to spot undervalued apps, and the exact frameworks used to turn small apps into massive revenue drivers.

Josh will also share real insights from the frontlines, including how his team scaled an app from 200K to 5M MAU, what most founders get wrong about valuations, and the biggest risks you need to watch out for before acquiring any app.

If you're an app founder, indie developer, or investor looking to scale faster, reduce risk, and make smarter growth decisions, this episode is for you.

You will discover:

✅ Why buying apps can outperform building

✅ How to evaluate apps before acquiring them

✅ When to double down vs kill an app

✅ The full app acquisition process (step-by-step)

Learn More:

🌐 BlueThrone: https://bluethrone.io/

👤 Josh on LinkedIn: https://www.linkedin.com/in/joshpeleg/

🐦 Twitter/X: https://x.com/alwaysjoshp

You can also watch this video here: ⁠⁠https://youtube.com/live/B06YNXmPXSE

SPONSORS

Still designing, resizing, and uploading screenshots manually?

AppScreens lets you pick from hundreds of high-converting templates, generate for every device size and language in minutes, and upload automatically to directly to App Store Connect and Google Play Console.

Trusted by more than 100K developers and ASO experts worldwide.

Try it free: https://appscreens.com/?via=am

Got tons of freemium users who won’t upgrade? Encore turns free users into paying customers and reduces churn by adding smart, curated affiliate offers at key user moments. Everyone wins with Encore.

Learn more at ⁠https://encorekit.com/

Ready to take action? Start exploring AppsFlyer's deep linking suite - coming soon as a standalone solution, independent of their measurement packages → https://bit.ly/46O7Wgd

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Looking for a productivity app that actually helps you stop procrastinating and get things done?

In this video, we break down the Wisey app, a powerful productivity tool that combines focus sessions, habit tracking, and bite-sized lessons to improve retention and drive real results.

But more importantly, we’ll show you the one feature you should copy if you're building an app to boost engagement, retention, and even increase your chances of getting featured by Apple.

You’ll Learn:

✅ How Wisey combines education & productivity tools to increase retention

✅ Why paid intro offers can outperform traditional subscriptions

✅ The onboarding flow that drives user commitment and engagement

✅ How tracking productivity patterns can improve user outcomes

This video is perfect for app founders, product managers, and anyone looking to improve productivity, reduce procrastination, or build apps with stronger retention and monetization.

Learn More:

👉 Try Wisey here: https://tinyurl.com/359dfz3s

More about Wisey: If you are looking for an honest Wisey app review or wondering if Wisey is worth it in 2026, this video covers everything from the Wisey focus timer to its unique approach as a prioritization app. I compare it to other task management apps to see if it’s truly the best focus app for deep work in 2026.

You can also watch this video here: ⁠https://youtu.be/mgvfgUGhgyQ

SPONSORS

Thinking about your next great app? This is the best time to make it! Contact Chaim at b7dev.com and get your idea started! Delivery times are super short; you'll be surprised by the cost to develop! ⁠B7dev.com

Want to know what ads your competitors are running right now?

SocialPeta gives you access to real ad creatives and market insights across apps, games, and emerging content formats, so you can stay ahead without endless trial and error.

Check it out at https://www.socialpeta.com/

Ready to take action? Start exploring AppsFlyer's deep linking suite - coming soon as a standalone solution, independent of their measurement packages → ⁠https://bit.ly/46O7Wgd

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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In this episode, we’re joined by Summer Liu, CMO of SocialPeta, one of the leading ad intelligence platforms used by top app developers and marketers worldwide.

Summer will break down the latest data from 90K+ advertisers and 1.7B+ ad creatives, revealing what’s actually driving installs, revenue, and scale in 2026. She’ll also share the trends from AI apps and short drama apps to the top-performing ad creatives and strategies across different markets.

Must watch, if you're building, growing an app, or finding what to build next.

You will discover:

✅ Why micro-drama apps grew 126% YoY and how to replicate their success

✅ The rise of AI apps (Chat, Companions) and winning growth angles

✅ How to find winning creatives and spy on competitors using SocialPeta

✅ Top-performing ad creatives across regions (and why they work)

Learn More:

Planning to scale your app or game globally?

SocialPeta provides deep insights into global advertising trends, localized creatives, and competitive strategies, helping growth teams expand into new markets with confidence.

Start your data-driven expansion at https://www.socialpeta.com/.

You can also watch this video here: ⁠⁠https://youtube.com/live/_ELbpz39hzE

SPONSORS

Still designing, resizing, and uploading screenshots manually?

AppScreens lets you pick from hundreds of high-converting templates, generate for every device size and language in minutes, and upload automatically to directly to App Store Connect and Google Play Console.

Trusted by more than 100K developers and ASO experts worldwide.

Try it free: https://appscreens.com/?via=am

Got tons of freemium users who won’t upgrade? Encore turns free users into paying customers and reduces churn by adding smart, curated affiliate offers at key user moments. Everyone wins with Encore.

Learn more at ⁠https://encorekit.com/

Ready to take action? Start exploring AppsFlyer's deep linking suite - coming soon as a standalone solution, independent of their measurement packages → https://bit.ly/46O7Wgd

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Looking for a self-improvement app that actually helps you improve your memory, focus, and communication skills?

In this video, we break down RiseGuide, a powerful personal development app designed to help you train your brain, build better habits, and become a more confident communicator.

You’ll discover:

✅ How RiseGuide uses personalized onboarding to tailor your learning experience

✅ Why long-form onboarding flows can improve engagement in education apps

✅ How the app structures lessons to improve memory retention and focus

✅ The role of interactive learning, quizzes, and habit-building systems

Steve also shared insights on:

👉🏻 Best practices for self-improvement and learning apps

👉🏻 How to structure content for daily habit formation

👉🏻 What app founders can learn from RiseGuide’s user experience

This is a must-watch if you are app founders building education, productivity, or self-improvement apps or growth teams aiming to optimize onboarding and user engagement, as well as those who want to improve their memory, focus, or communication skills.

🔗 Learn More👉 Try the app: https://riseguide.com

You can also watch this video here: ⁠https://youtu.be/3NN4qlM_2aY

SPONSORS

Got tons of freemium users who won’t upgrade? Encore turns free users into paying customers and reduces churn by adding smart, curated affiliate offers at key user moments. Everyone wins with Encore.

Learn more at ⁠⁠https://encorekit.com/

Want to know what ads your competitors are running right now?

SocialPeta gives you access to real ad creatives and market insights across apps, games, and emerging content formats, so you can stay ahead without endless trial and error.

Check it out at https://www.socialpeta.com/

Ready to take action? Start exploring AppsFlyer's deep linking suite - coming soon as a standalone solution, independent of their measurement packages → ⁠https://bit.ly/46O7Wgd

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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This week, we’re joined by Trent Hommeyer, Founding Growth Product Manager at Helium, a powerful platform helping app founders build, test, and optimize high-converting paywalls faster than ever.

In this episode, we’ll build paywalls live using crazy, unconventional ideas, break down the best-performing vs worst-performing paywalls, and reveal proven strategies to test and iterate faster inside your app.

If you're serious about improving conversions and revenue, this is a must-watch deep dive into real paywall experiments that actually work.

You will discover:

✅ How to build high-converting paywalls using AI (live demo)

✅ The craziest paywalls that surprisingly work

✅ Real-time paywall ideas from the audience (and building them live)

✅ Creative monetization experiments most apps aren’t using

Learn More:

Get more out of your paywall with:

https://tryhelium.com/

You can also watch this video here: https://youtube.com/live/Mhp8Cw93JR8

SPONSORS

Got tons of freemium users who won’t upgrade? Encore turns free users into paying customers and reduces churn by adding smart, curated affiliate offers at key user moments. Everyone wins with Encore.

Learn more at ⁠⁠https://encorekit.com/

Want to know what ads your competitors are running right now?

SocialPeta gives you access to real ad creatives and market insights across apps, games, and emerging content formats, so you can stay ahead without endless trial and error.

Check it out at https://www.socialpeta.com/

Ready to take action? Start exploring AppsFlyer's deep linking suite - coming soon as a standalone solution, independent of their measurement packages → ⁠https://bit.ly/46O7Wgd

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Want to convert more free users into paying customers?

In this video, Steve P. Young shares little-known app monetization strategies used by top subscription apps to increase conversions, improve paywalls, and grow revenue.

If you’re building a mobile app, SaaS product, or subscription app, these monetization tactics can dramatically improve your trial conversions, paid subscribers, and overall revenue.

You’ll learn:

✅ 3-Screen Paywalls that increase subscription conversions

✅ Trial-to-Discount Strategy to convert hesitant users

✅ Paid Intro Offers that outperform free trials

✅ Reverse Trials that turn free users into paying subscribers

✅ Pay-What-You-Want Pricing to increase purchase conversions

If you're struggling with low trial conversion, weak paywalls, or too many free users, these tactics can help you unlock new revenue from your existing user base.

Want access to the full video course?

Join 100+ app founders sharing what’s working in app growth, app marketing, and monetization strategies:

https://appfounders.co

Watch - How a Solo Founder Built a $30K/Month App with 5.2M Installs:

https://youtube.com/live/jN6e9sSyaoo?feature=share

You can also watch this video here:

https://youtu.be/FWF_AbsR0qc

SPONSORS

Still designing, resizing, and uploading screenshots manually?

AppScreens lets you pick from hundreds of high-converting templates, generate for every device size and language in minutes, and upload automatically to directly to App Store Connect and Google Play Console.

Trusted by more than 100K developers and ASO experts worldwide.

Try it free: https://appscreens.com/?via=am

Thinking about your next great app? This is the best time to make it! Contact Chaim at b7dev.com and get your idea started! Delivery times are super short; you'll be surprised by the cost to develop! B7dev.com

Ready to take action? Start exploring AppsFlyer's deep linking suite - coming soon as a standalone solution, independent of their measurement packages → ⁠https://bit.ly/46O7Wgd

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Most founders quit after their first failed product. Vadim failed three apps before finally building one that worked.

Vadim is the founder of KBMH, a kettlebell workouts app that grew from a simple MVP built for himself into a fast-growing fitness app generating $80K+ per month.

After years of failed ideas, bad product decisions, and zero traction, everything changed when Vadim focused on validating ideas faster, testing onboarding and monetization aggressively, and building a personal brand that now reaches 400K+ followers on social media.

In this episode, Vadim shares the real story behind the growth of KBMH, from launching fast with landing pages to running nonstop monetization experiments and even how a mistake in his cancellation flow generated a $40K revenue spike.

If you're building an app, validating a new idea, or trying to scale revenue, this conversation is packed with real lessons from the trenches.

You will discover:

✅ The landing page strategy he uses to validate app ideas before building

✅ Onboarding and monetization experiments that drove 15% trial-to-paid conversion

✅ The accidental $40K revenue spike caused by a cancellation flow mistake

✅ Why simple ad creatives outperform polished ads

Learn More:

Explore the KBMH App

https://kbmh.app

Follow Vadim on Instagram

https://www.instagram.com/vadim.kettlebell/

You can also watch this video here: https://youtube.com/live/eZGIcL-IvWY

SPONSORS

Still designing, resizing, and uploading screenshots manually?

AppScreens lets you pick from hundreds of high-converting templates, generate for every device size and language in minutes, and upload automatically to directly to App Store Connect and Google Play Console.

Trusted by more than 100K developers and ASO experts worldwide.

Try it free: https://appscreens.com/?via=am

Want to know what ads your competitors are running right now?

SocialPeta gives you access to real ad creatives and market insights across apps, games, and emerging content formats, so you can stay ahead without endless trial and error.

Check it out at https://www.socialpeta.com/

Ready to take action? Start exploring AppsFlyer's deep linking suite - coming soon as a standalone solution, independent of their measurement packages → ⁠https://bit.ly/46O7Wgd

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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App Store Connect shows a lot of data, but it’s not always easy to understand.

In this video, Steve P. Young demos AppSignals, a new app analytics dashboard built specifically for indie app developers and small app teams.

AppSignals simplifies your App Store analytics and shows the most important app growth metrics in one clear dashboard.

Instead of digging through complicated reports, you can instantly see some important app metrics.

If you're building or scaling an app and want a clear view of your installs, conversions, and revenue, this tool is designed to make app analytics much easier.

Try it here 👇🏻

Use code EARLYBIRD to unlock the Lifetime Growth Plan for just $49 (normally $199), perfect if you want early access and to share feedback:
⁠https://appsignals.io?utm_source=podcast

You can also watch this video here: https://youtu.be/9IkraI0u4hE

SPONSORS

Still designing, resizing, and uploading screenshots manually?

AppScreens lets you pick from hundreds of high-converting templates, generate for every device size and language in minutes, and upload automatically to directly to App Store Connect and Google Play Console.

Trusted by more than 100K developers and ASO experts worldwide.

Try it free: https://appscreens.com/?via=am

Thinking about your next great app? This is the best time to make it! Contact Chaim at b7dev.com and get your idea started! Delivery times are super short; you'll be surprised by the cost to develop! B7dev.com

Ready to take action? Start exploring AppsFlyer's deep linking suite - coming soon as a standalone solution, independent of their measurement packages → ⁠https://bit.ly/46O7Wgd

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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In this episode, we break down the 2026 State of Subscription Apps report from RevenueCat, one of the largest analyses of subscription app performance ever conducted.

We’re joined by David Barnard, Growth Advocate at RevenueCat, to unpack the key insights from the report.

The study analyzes 75,000+ apps and more than $11B in revenue across over a billion transactions, revealing what’s actually working in today’s subscription economy.

One of the most surprising findings: apps launched before 2020 still generate nearly 70% of all subscription revenue, even though thousands of new apps are launched every month.

If you’re building or growing a subscription app, these benchmarks will help you understand where you stand and which levers can truly move revenue.

You will discover:

✅ Why the top 25% of apps grew 80%+ while the bottom quartile shrank

✅ Why hard paywalls convert 5× better than freemium

✅ The surprising truth about AI apps: higher revenue but worse retention

✅ The growing importance of web-to-app funnels and web revenue

✅ Benchmark metrics like conversion rates, RPI, and retention

Learn More:

Connect with David:

https://www.linkedin.com/in/drbarnard/

State of Subscription Apps 2026:

https://www.revenuecat.com/state-of-subscription-apps/?utm_source=appmasters&utm_medium=youtube

You can also watch this video here: ⁠⁠https://youtube.com/live/8Tk_EHQUeaY

SPONSORS

Still designing, resizing, and uploading screenshots manually?

AppScreens lets you pick from hundreds of high-converting templates, generate for every device size and language in minutes, and upload automatically to directly to App Store Connect and Google Play Console.

Trusted by more than 100K developers and ASO experts worldwide.

Try it free: https://appscreens.com/?via=am

Got tons of freemium users who won’t upgrade? Encore turns free users into paying customers and reduces churn by adding smart, curated affiliate offers at key user moments. Everyone wins with Encore.

Learn more at ⁠https://encorekit.com/

Ready to take action? Start exploring AppsFlyer's deep linking suite - coming soon as a standalone solution, independent of their measurement packages → https://bit.ly/46O7Wgd

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Most brands are quietly losing revenue because their web-to-app journey is broken.

In this video, Steve P. Young (Founder of App Masters) breaks down:

✅ Why ecommerce apps convert 3X higher than mobile web

✅ How poor deep linking kills installs and revenue

✅ Smart banner mistakes even big brands make

✅ How Nike and Sephora handle web-to-app differently

✅ How to fix your mobile growth funnel today

If you're a growth marketer, lifecycle marketer, CRM manager, or ecommerce brand, this is one of the simplest levers you can pull to:

✅ Increase app installs

✅ Improve onboarding conversions

✅ Reduce cart abandonment

✅ Boost in-app revenue

✅ Create seamless deep linking experiences

We review real examples from Nike and Sephora to show what works, and where even billion-dollar brands leave money on the table.

You’ll also learn how smart deep linking solutions (like AppsFlyer’s deep linking platform) can help you combine:

✅ Direct app install from smart banners

✅ Seamless product-level deep linking

✅ Reduced friction from web to app

✅ Better attribution and analytics

If you’re investing in paid traffic, CRM, email, or SMS but ignoring your web-to-app flow, you’re likely losing significant revenue.

Fix the funnel. Improve the journey. Increase app revenue.

🔗 Learn more about web-to-app challenges on the AppsFlyer blog → https://bit.ly/3Nm5C9w

Ready to take action? Start exploring AppsFlyer's deep linking suite - coming soon as a standalone solution, independent of their measurement packages → https://bit.ly/46O7Wgd

You can also watch this video here: ⁠⁠

https://youtu.be/3PopKGfRj10

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In this episode, we are joined by Zakhar Azatian, a bootstrapped technical solo founder based in San Francisco and the creator of BeHard, a gamified accountability app built around lifestyle challenges.

He’s a two-time founder with one successful exit and has grown B2C mobile products to over 1 million users, without a big team or massive funding.

In this session, Zakhar breaks down how he generates and tests hundreds of ad creatives per month, the gamification mechanics that dramatically increased retention and referrals, and how he treats App Store search like a technical optimization problem, not just marketing.

If you're building a consumer app and want practical growth tactics, this episode is packed with real execution frameworks.

You will discover:

✅ How to generate and test hundreds of ad creatives per month with a tiny team

✅ How to treat App Store search like a code optimization problem

✅ Paid growth insights from Meta, TikTok & influencer marketing

Learn More:

Explore Be Hard

👉 https://www.behard.co/

Connect with Zakhar on LinkedIn

👉 https://www.linkedin.com/in/zakhar-azatian/

You can also watch this video here: https://youtube.com/live/TpH3xu-DjqU

SPONSORS

Still designing, resizing, and uploading screenshots manually?

AppScreens lets you pick from hundreds of high-converting templates, generate for every device size and language in minutes, and upload automatically to directly to App Store Connect and Google Play Console.

Trusted by more than 100K developers and ASO experts worldwide.

Try it free: https://appscreens.com/?via=am

Thinking about your next great app? This is the best time to make it! Contact Chaim at b7dev.com and get your idea started! Delivery times are super short; you'll be surprised by the cost to develop! B7dev.com

If you’re advertising your growing mobile app, you need a measurement partner you can actually rely on — and that’s where AppsFlyer comes in.

It gives you a clear view of your entire funnel — from the first impression all the way to the install, in-app events, and user LTV. You’ll know what’s driving real results, and what’s just noise.

What teams love about it? It’s stable, accurate, and built to handle everything the mobile world throws at you — privacy changes, creative optimization, you name it.

And when you need help? Their global support team is there 24/7 — not just to fix things, but to help you grow.

If you’re ready to level up your mobile marketing and make smarter decisions, check out AppsFlyer.com

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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How do you successfully sell your app, prepare for a business exit, or structure a SaaS acquisition deal?

In this episode, Steve P. Young, Founder of App Masters, on Exit Podcast by Flippa, shares real-world lessons from building, selling, and nearly exiting multiple app businesses, plus what founders must know before attempting a 7-figure exit.

You'll learn:

✅ How to sell apps on Flippa

✅ Common mistakes founders make during exits

✅ When it’s the right time to sell your startup

✅ Why distribution matters more than product

Steve also explains how he scaled App Masters from a side hustle into a 30+ person global team, and why he shifted from selling businesses to acquiring them.

If you’re a startup founder, SaaS operator, app developer, or entrepreneur thinking about selling your company, this episode breaks down the exit process step by step.

🚀 #1 Platform to Buy & Sell Online Business:

https://referral.flippa.com/j7zo8so2ql98

🚀 Join the App Founders Community:

www.appfounders.co

Work with us to grow your apps faster & cheaper:

http://www.appmasters.com/

You can also watch this video here: ⁠⁠https://youtu.be/Zh1E8ewIddo

SPONSORS

Still designing, resizing, and uploading screenshots manually?

AppScreens lets you pick from hundreds of high-converting templates, generate for every device size and language in minutes, and upload automatically to directly to App Store Connect and Google Play Console.

Trusted by more than 100K developers and ASO experts worldwide.

Try it free: https://appscreens.com/?via=am

Got tons of freemium users who won’t upgrade? Encore turns free users into paying customers and reduces churn by adding smart, curated affiliate offers at key user moments. Everyone wins with Encore.

Learn more at ⁠https://encorekit.com/

If you’re advertising your growing mobile app, you need a measurement partner you can actually rely on — and that’s where AppsFlyer comes in.

It gives you a clear view of your entire funnel — from the first impression all the way to the install, in-app events, and user LTV. You’ll know what’s driving real results, and what’s just noise.

What teams love about it? It’s stable, accurate, and built to handle everything the mobile world throws at you — privacy changes, creative optimization, you name it.

And when you need help? Their global support team is there 24/7 — not just to fix things, but to help you grow.

If you’re ready to level up your mobile marketing and make smarter decisions, check out AppsFlyer.com

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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In this solo episode, Steve P. Young, Founder of App Masters, breaks down the newest and most effective app monetization strategies working right now and some key insights he presented at AppsFlyer’s MAMA San Francisco 2026.

With competition increasing across the App Store and Google Play, monetization is no longer just about adding a paywall; it’s about designing the right pricing strategy, structuring trials intelligently, and optimizing every step of the user journey.

Steve will share real examples from top-grossing apps and explain how leading subscription apps are increasing revenue without increasing downloads.

This session is perfect for founders, product managers, and growth teams looking to improve conversions and maximize subscriber lifetime value.

You’ll Learn:

✅ How top apps structure paywalls to increase conversions

✅ The smartest way to use trial-to-discount and paid intro offers

✅ How to recover lost revenue with winback and triggered discount strategies

✅ Pricing psychology tactics that increase ARPU without hurting conversion

Learn More:

Subscribe to the newsletter and get free access to the App Growth Playbook:

https://appmasters.com/appgrowth-playbook/

You can also watch this video here: https://youtube.com/live/m-1TYFoA2sU

SPONSORS

Still designing, resizing, and uploading screenshots manually?

AppScreens lets you pick from hundreds of high-converting templates, generate for every device size and language in minutes, and upload automatically to directly to App Store Connect and Google Play Console.

Trusted by more than 100K developers and ASO experts worldwide.

Try it free: https://appscreens.com/?via=am

Thinking about your next great app? This is the best time to make it! Contact Chaim at b7dev.com and get your idea started! Delivery times are super short; you'll be surprised by the cost to develop! B7dev.com

If you’re advertising your growing mobile app, you need a measurement partner you can actually rely on — and that’s where AppsFlyer comes in.

It gives you a clear view of your entire funnel — from the first impression all the way to the install, in-app events, and user LTV. You’ll know what’s driving real results, and what’s just noise.

What teams love about it? It’s stable, accurate, and built to handle everything the mobile world throws at you — privacy changes, creative optimization, you name it.

And when you need help? Their global support team is there 24/7 — not just to fix things, but to help you grow.

If you’re ready to level up your mobile marketing and make smarter decisions, check out AppsFlyer.com

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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With AI tools making it easier than ever to launch new apps, competition is exploding. The real competitive advantage today isn’t product — it’s distribution.

In this video, I break down the single most important factor in app marketing: channel market fit and the 5 distribution channels you should consider to grow your app faster.

If you’re struggling to get downloads, this is the uncomfortable truth about app marketing in 2026.

You’ll Learn:

✅ The #1 mistake founders make in app marketing

✅ Why distribution beats product in 2026

✅ How to use ASO for organic growth

✅ Why Apple Ads is the best starting point

✅ The “get the refund” mindset for growth

✅ A controversial lifetime free growth hack (that still works)

💡 Key Takeaway:

App marketing is about finding your distribution channel first.

Features are easy.

Traffic is hard.

Distribution wins.

If you're serious about growing your app downloads in 2026, focus on channel market fit before writing another line of code.

Want help with your app marketing strategy?

👉 Work with us: https://appmasters.com

👉 Join our founder community: https://appfounders.co

Connect with Ethan Keiser:

https://www.instagram.com/itsethankeiser/

You can also watch this video here: ⁠⁠https://youtu.be/4ivLHY6PcD0

SPONSORS

Still designing, resizing, and uploading screenshots manually?

AppScreens lets you pick from hundreds of high-converting templates, generate for every device size and language in minutes, and upload automatically to directly to App Store Connect and Google Play Console.

Trusted by more than 100K developers and ASO experts worldwide.

Try it free: https://appscreens.com/?via=am

Got tons of freemium users who won’t upgrade? Encore turns free users into paying customers and reduces churn by adding smart, curated affiliate offers at key user moments. Everyone wins with Encore.

Learn more at ⁠https://encorekit.com/

If you’re advertising your growing mobile app, you need a measurement partner you can actually rely on — and that’s where AppsFlyer comes in.

It gives you a clear view of your entire funnel — from the first impression all the way to the install, in-app events, and user LTV. You’ll know what’s driving real results, and what’s just noise.

What teams love about it? It’s stable, accurate, and built to handle everything the mobile world throws at you — privacy changes, creative optimization, you name it.

And when you need help? Their global support team is there 24/7 — not just to fix things, but to help you grow.

If you’re ready to level up your mobile marketing and make smarter decisions, check out AppsFlyer.com

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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In this episode, we are again joined by Michael Gants, founder and CEO of Encore, a new SDK helping subscription app developers turn churned users into paying subscribers.

Michael is a Stanford grad, a Time Magazine “Leader of Tomorrow”, and a seasoned founder with a passion for building sustainable consumer businesses. Michael breaks down how leading apps use lifecycle experimentation, not just acquisition, but to retain and to winback.

We’ll go deep into A/B testing across the user journey, smart winback strategies, and the systems top teams use to improve retention, conversions, and subscriber value without relying on more installs.

If you’re building or scaling a subscription app, this session will help you think beyond surface-level experiments and focus on what actually moves revenue.

You will discover:

✅ What lifecycle experiments every subscription app should be running

✅ How to structure A/B tests beyond onboarding and paywalls

✅ Proven winback strategies that actually bring subscribers back

✅ How smart layers and options increase subscriber conversion

Learn More:

Explore Encore

https://encorekit.com/

You can also watch this video here: https://youtube.com/live/x-JmAZbnD9M⁠⁠

SPONSORS

Still designing, resizing, and uploading screenshots manually?

AppScreens lets you pick from hundreds of high-converting templates, generate for every device size and language in minutes, and upload automatically to directly to App Store Connect and Google Play Console.

Trusted by more than 100K developers and ASO experts worldwide.

Try it free: https://appscreens.com/?via=am

Thinking about your next great app? This is the best time to make it! Contact Chaim at b7dev.com and get your idea started! Delivery times are super short; you'll be surprised by the cost to develop! B7dev.com

If you’re advertising your growing mobile app, you need a measurement partner you can actually rely on — and that’s where AppsFlyer comes in.

It gives you a clear view of your entire funnel — from the first impression all the way to the install, in-app events, and user LTV. You’ll know what’s driving real results, and what’s just noise.

What teams love about it? It’s stable, accurate, and built to handle everything the mobile world throws at you — privacy changes, creative optimization, you name it.

And when you need help? Their global support team is there 24/7 — not just to fix things, but to help you grow.

If you’re ready to level up your mobile marketing and make smarter decisions, check out AppsFlyer.com

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Want to increase your organic downloads without spending money on ads? In this video, I break down our proven app store optimization (ASO) framework for 2026. Whether you are an indie developer or managing a big brand, these strategies will help you rank higher on both the Apple App Store and Google Play Store.

We cover the exact steps we use at App Masters to help clients find success, from keyword research to conversion rate optimization.

In this ASO tutorial, you will learn:

✅ The most important ASO ranking factors in 2026

✅ How to find low-competition keywords that still drive revenue

✅ The do's and dont's of selecting keywords

✅ Some Real Case Studies:

$1,600 in revenue in the first 22 days from organic search
$3,000/month purely from long-tail ASO strategy
90+ #1 keyword rankings using low-traffic terms

🔗 Resources:

✅ ASO Mobile (keyword research tool): http://bit.ly/49y6rEP

✅ Work with us: https://appmasters.com

✅ Join our App Founders community: https://appfounders.co

Join us LIVE on YouTube every Friday at 9am PST!

You can also watch this video here: https://youtu.be/ytAKZDh5eHU⁠⁠

SPONSORS

Still designing, resizing, and uploading screenshots manually?

AppScreens lets you pick from hundreds of high-converting templates, generate for every device size and language in minutes, and upload automatically to directly to App Store Connect and Google Play Console.

Trusted by more than 100K developers and ASO experts worldwide.

Try it free: https://appscreens.com/?via=am

Got tons of freemium users who won’t upgrade? Encore turns free users into paying customers and reduces churn by adding smart, curated affiliate offers at key user moments. Everyone wins with Encore.

Learn more at ⁠https://encorekit.com/

If you’re advertising your growing mobile app, you need a measurement partner you can actually rely on — and that’s where AppsFlyer comes in.

It gives you a clear view of your entire funnel — from the first impression all the way to the install, in-app events, and user LTV. You’ll know what’s driving real results, and what’s just noise.

What teams love about it? It’s stable, accurate, and built to handle everything the mobile world throws at you — privacy changes, creative optimization, you name it.

And when you need help? Their global support team is there 24/7 — not just to fix things, but to help you grow.

If you’re ready to level up your mobile marketing and make smarter decisions, check out AppsFlyer.com

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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AI has fundamentally changed app development. With vibe coding, agentic workflows, and modern AI development tools, what used to take 6 months to build can now be shipped in weeks. Costs are lower than ever. Speed is no longer the bottleneck.

But here’s the problem: faster development hasn’t led to better products or stronger app businesses.

In this livestream, we’re joined by Chaim Sajnovsky, Founder of B7 Dev, a development studio that has helped startups go from idea to launch for over a decade.

Chaim brings real-world experience helping founders navigate AI-powered app development, outsourced development teams, and early-stage decision-making. Together, we’ll break down why planning, positioning, and distribution now matter more than code, and why so many founders still fail even when building faster than ever.

You will discover:

✅ How AI reduced app development time and cost by 80%

✅ Why “what to build” is now more important than “how to build.”

✅ How to define your main hypothesis before writing code

✅ Why most of these features don’t drive product-market fit

✅ AI tools founders are using right now (including Claude Code)

Learn More:

https://www.linkedin.com/in/chaim-sajnovsky-5003494/

http://www.b7dev.com/

You can also watch this video here: ⁠⁠https://youtube.com/live/unb8p-5MkuA

SPONSORS

Still designing, resizing, and uploading screenshots manually?

AppScreens lets you pick from hundreds of high-converting templates, generate for every device size and language in minutes, and upload automatically to directly to App Store Connect and Google Play Console.

Trusted by more than 100K developers and ASO experts worldwide.

Try it free: https://appscreens.com/?via=am

Got tons of freemium users who won’t upgrade? Encore turns free users into paying customers and reduces churn by adding smart, curated affiliate offers at key user moments. Everyone wins with Encore.

Learn more at ⁠https://encorekit.com/

If you’re advertising your growing mobile app, you need a measurement partner you can actually rely on — and that’s where AppsFlyer comes in.

It gives you a clear view of your entire funnel — from the first impression all the way to the install, in-app events, and user LTV. You’ll know what’s driving real results, and what’s just noise.

What teams love about it? It’s stable, accurate, and built to handle everything the mobile world throws at you — privacy changes, creative optimization, you name it.

And when you need help? Their global support team is there 24/7 — not just to fix things, but to help you grow.

If you’re ready to level up your mobile marketing and make smarter decisions, check out AppsFlyer.com

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Most AI photo apps try to do everything, and end up blending in.

In this video, Steve P. Young breaks down how Photo Revive AI scaled to over $500K/month by doing the opposite: niching down first, then expanding later.

Instead of launching as “another AI image generator,” this app positioned itself around photo restoration and revival and used smart ASO, onboarding, and paywall strategies to win in a brutally competitive market.

You’ll learn:

✅ Why niching down beats competing in red-hot AI categories

✅ How Photo Revive AI generates ~$500K/month (verified across multiple tools)

✅ The exact onboarding and paywall flow driving conversions

✅ How credit-based pricing controls AI costs and boosts revenue

✅ Why distribution matters more than features or UI

Steve walks through:

• Real revenue estimates from Sensor Tower, AppFigures, and AppMagic

• The full user journey from install → upgrade

• Paywall tactics most founders overlook

• How to start a niche, win early traction, and expand later

If you’re building:

📸 An AI photo or video app

📱 A consumer subscription app

🚀 Or trying to monetize without massive ad spend

This case study will change how you think about positioning, ASO, and monetization.

📄 Get the full app flow & screenshots (free):

👉 https://appmasters-co.kit.com/6c95612d01

You can also watch this video here: ⁠⁠https://youtu.be/VXzHlt_rldQ

SPONSORS

Got tons of freemium users who won’t upgrade? Encore turns free users into paying customers and reduces churn by adding smart, curated affiliate offers at key user moments. Everyone wins with Encore.

Learn more at https://encorekit.com/

Still designing, resizing, and uploading screenshots manually?

AppScreens lets you pick from hundreds of high-converting templates, generate for every device size and language in minutes, and upload automatically to directly to App Store Connect and Google Play Console.

Trusted by more than 100K developers and ASO experts worldwide.

Try it free: https://appscreens.com/?via=am

If you’re advertising your growing mobile app, you need a measurement partner you can actually rely on — and that’s where AppsFlyer comes in.

It gives you a clear view of your entire funnel — from the first impression all the way to the install, in-app events, and user LTV. You’ll know what’s driving real results, and what’s just noise.

What teams love about it? It’s stable, accurate, and built to handle everything the mobile world throws at you — privacy changes, creative optimization, you name it.

And when you need help? Their global support team is there 24/7 — not just to fix things, but to help you grow.

If you’re ready to level up your mobile marketing and make smarter decisions, check out AppsFlyer.com

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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In this episode, we’re joined by Ben Moore, U.S. Managing Director of BeReal, one of the most culturally relevant social apps of the past decade.

With 41M+ monthly active users worldwide, BeReal became App of the Year 2022 by doing what most social platforms wouldn’t: going against algorithms, filters, and AI-driven content.

With a background leading growth and monetization at TikTok, Walmart Connect, and global media networks, Ben brings a rare inside perspective on what actually drives product-market fit, retention, and cultural relevance in consumer apps.

If you’re building a consumer app and struggling with retention, differentiation, or product-market fit, this conversation will challenge conventional growth advice and give you a clearer playbook for what actually works in 2026 and beyond.

You will discover:

✅ How BeReal scaled to 41M MAU by removing algorithms instead of optimizing for them

✅ Creator-led growth in 2026 and beyond

✅ Lessons from BeReal’s journey: from viral hype → durable, loyal product

✅ Practical lessons app founders can apply to build durable growth in saturated markets

Learn More:

🌐 BeReal → https://bereal.com

🔗 Connect with Ben Moore → https://www.linkedin.com/in/bjacobmoore/

You can also watch this video here: ⁠⁠https://youtube.com/live/EOaBZvcvbg8

SPONSORS

Got tons of freemium users who won’t upgrade? Encore turns free users into paying customers and reduces churn by adding smart, curated affiliate offers at key user moments. Everyone wins with Encore.

Learn more at https://encorekit.com/

Still designing, resizing, and uploading screenshots manually?

AppScreens lets you pick from hundreds of high-converting templates, generate for every device size and language in minutes, and upload automatically to directly to App Store Connect and Google Play Console.

Trusted by more than 100K developers and ASO experts worldwide.

Try it free: https://appscreens.com/?via=am

If you’re advertising your growing mobile app, you need a measurement partner you can actually rely on — and that’s where AppsFlyer comes in.

It gives you a clear view of your entire funnel — from the first impression all the way to the install, in-app events, and user LTV. You’ll know what’s driving real results, and what’s just noise.

What teams love about it? It’s stable, accurate, and built to handle everything the mobile world throws at you — privacy changes, creative optimization, you name it.

And when you need help? Their global support team is there 24/7 — not just to fix things, but to help you grow.

If you’re ready to level up your mobile marketing and make smarter decisions, check out AppsFlyer.com

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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AppAdvice has officially shut down — so what does that mean for Apps Gone Free campaigns and lifetime free promos?

In this video, Steve breaks down what really happened, why Apple is paying closer attention to these campaigns, and whether Apps Gone Free strategies still work in 2026.

He'll share real data, real case studies, and hard-earned lessons from running these campaigns for years, including what triggered Apple’s crackdown, what mistakes to avoid, and how app founders can still use promotions to kickstart downloads without risking app rejection or review removals.

If you’re struggling with app discoverability, ASO, or early traction, this video will help you understand the dos and don’ts of Apps Gone Free campaigns in today’s crowded App Store.

You’ll learn:

✅ Why AppAdvice shut down and what it means for app marketing

✅ Real case studies showing 2,000–6,000 downloads in days (post-AppAdvice)

✅How Apps Gone Free campaigns can still boost ASO and organic installs

✅ The right and wrong way to ask for App Store reviews

✅ How Indie App Santa fits into the future of app distribution

Key takeaway:

Apps Gone Free campaigns aren’t dead, but the rules have changed. If you run them the wrong way, you risk Apple intervention. If you run them the right way, they can still be one of the fastest ways to jumpstart app growth.

🔗 Resources & Links:

Indie App Santa (Apps Gone Free alternative): https://indieappsanta.com

Join the App Founders Community: https://appfounders.co

App Masters (growth strategies & breakdowns): https://appmasters.com

If you’re an indie developer, SaaS founder, or app marketer trying to crack distribution in 2026, make sure to subscribe to real-world growth strategies that actually work, not theory.

You can also watch this video here: ⁠⁠https://youtu.be/CFLZZ023Cac

SPONSORS

Got tons of freemium users who won’t upgrade? Encore turns free users into paying customers and reduces churn by adding smart, curated affiliate offers at key user moments. Everyone wins with Encore.

Learn more at https://encorekit.com/

Still designing, resizing, and uploading screenshots manually?

AppScreens lets you pick from hundreds of high-converting templates, generate for every device size and language in minutes, and upload automatically to directly to App Store Connect and Google Play Console.

Trusted by more than 100K developers and ASO experts worldwide.

Try it free: https://appscreens.com/?via=am

If you’re advertising your growing mobile app, you need a measurement partner you can actually rely on — and that’s where AppsFlyer comes in.

It gives you a clear view of your entire funnel — from the first impression all the way to the install, in-app events, and user LTV. You’ll know what’s driving real results, and what’s just noise.

What teams love about it? It’s stable, accurate, and built to handle everything the mobile world throws at you — privacy changes, creative optimization, you name it.

And when you need help? Their global support team is there 24/7 — not just to fix things, but to help you grow.

If you’re ready to level up your mobile marketing and make smarter decisions, check out AppsFlyer.com

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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In this episode, we’re joined by Liubomyr Pivtorak, Chief Product Officer at Hily, one of the world’s fastest-growing dating apps with over 40 million users worldwide.

Liubomyr has spent the last 10 years in B2C mobile, including 8 years in the hyper-competitive dating industry, leading products that scaled to 10M+ and 30M+ users globally.

He’ll take us behind the scenes of how Hily grew in a red ocean market, competing against giants like Tinder, Hinge, and Bumble — by running 100+ in-app experiments every quarter and obsessing over data, user behavior, and retention.

You will discover:

✅ The experiment-driven framework that powers Hily’s growth (100+ experiments every quarter)

✅ How to grow in a red ocean market like dating apps

✅ What actually worked vs what failed — real growth experiment stories

✅ The data-driven mindset behind scaling from millions to tens of millions of users

✅ How to compete with giants like Hinge, Bumble, and Tinder using smarter experiments

Learn More:

Try Hily → https://hily.com

Connect with Liubomyr → https://www.linkedin.com/in/liubomyrp/

You can also watch this video here: ⁠⁠https://youtube.com/live/rUiISNtS3ss

Get training, coaching, and community: https://appmasters.com/academy/

SPONSORS

Got tons of freemium users who won’t upgrade? Encore turns free users into paying customers and reduces churn by adding smart, curated affiliate offers at key user moments. Everyone wins with Encore.

Learn more at https://encorekit.com/

Still designing, resizing, and uploading screenshots manually?

AppScreens lets you pick from hundreds of high-converting templates, generate for every device size and language in minutes, and upload automatically to directly to App Store Connect and Google Play Console.

Trusted by more than 100K developers and ASO experts worldwide.

Try it free: https://appscreens.com/?via=am

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Most app founders overcomplicate things. This Notepad app? It makes $20,000/month with a design straight out of 2013. 😳

In this video, Steve P. Young breaks down why simple apps still win — and how distribution, not design, is the ultimate growth engine.

Steve will also show you how he vibe-coded his note-taking app.

💡 You’ll discover:

✅ How this 10-year-old Notes app ranks #2 for “notes” organically

✅ The $15/year pricing model that quietly drives consistent revenue

✅ Why distribution > features (and how to fix your ASO)

✅ The AI tool that lets you build your own Notepad-style app in minutes

Whether you’re an indie developer or startup founder, this breakdown will help you rethink how to build — and actually profit from — your next app.

🚀 Build your own app easily with AI: https://app.emergent.sh/?via=hitanshu

📈 Need help with distribution? https://appmasters.com

You can also watch this video here: ⁠⁠https://youtu.be/RclmkJ3atFs

Get training, coaching, and community: https://appmasters.com/academy/

SPONSORS

Got tons of freemium users who won’t upgrade? Encore turns free users into paying customers and reduces churn by adding smart, curated affiliate offers at key user moments. Everyone wins with Encore.

Learn more at https://encorekit.com/

Still designing, resizing, and uploading screenshots manually?

AppScreens lets you pick from hundreds of high-converting templates, generate for every device size and language in minutes, and upload automatically to directly to App Store Connect and Google Play Console.

Trusted by more than 100K developers and ASO experts worldwide.

Try it free: https://appscreens.com/?via=am

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, we’re joined by one of our community members, John McEvoy, founder of Momego, the worldwide transit tracking app with over 5.2 million installs and 400,000 daily active users, built entirely by one person.

John started as a graphic designer and taught himself to code. Today, his app generates $30K in monthly recurring revenue, powered by localized ASO, clever ASA, and great features.

He’ll share his exact frameworks for growth, from keyword localisation to subscription retention, all based on real results from running a successful utility app in a competitive market.

You will discover:

✅ How localised ASO helped Momego reach 5M+ installs

✅ The Apple Search Ads strategy John uses to scale profitably

✅ How to test app icons, pricing, and onboarding flows that convert

✅ Why reverse trials outperform free trials for mobile apps

✅ The features that keep users paying (widgets + live activities)

Learn More:

🚊 Try Momego → https://apps.apple.com/app/momego-live-bus-train-times/id1281251210

🔗 Connect with John → https://www.linkedin.com/in/johnbairdmcevoy

You can also watch this video here: ⁠⁠https://youtube.com/live/jN6e9sSyaoo

Get training, coaching, and community: https://appmasters.com/academy/

SPONSORS

Got tons of freemium users who won’t upgrade? Encore turns free users into paying customers and reduces churn by adding smart, curated affiliate offers at key user moments. Everyone wins with Encore.

Learn more at https://encorekit.com/

Still designing, resizing, and uploading screenshots manually?

AppScreens lets you pick from hundreds of high-converting templates, generate for every device size and language in minutes, and upload automatically to directly to App Store Connect and Google Play Console.

Trusted by more than 100K developers and ASO experts worldwide.

Try it free: https://appscreens.com/?via=am

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

If you’re building your first app — watch this before you write another line of code.

In this video, Steve P. Young reveals:

✅ The #1 mistake app founders make when building their first app

✅ The simplest MVP formula that actually drives revenue — not downloads

✅ Why distribution matters more than features

✅ How to build your Minimum Viable Revenue (MVR), not just an MVP

✅ Real-world examples of indie apps making $3K–$200K/month doing one thing really well

Whether you're a developer or entrepreneur, this is your roadmap to launching an app that makes money from day one — without wasting $30K on the wrong features.

🚀 Apply to work with Steve’s team: https://appmastersmvp.lovable.app/

👨‍💻 Learn how to build your MVP + go-to-market strategy from App Masters’ in-house portfolio experts.

Migraine Buddy: https://apps.apple.com/us/app/migraine-buddy-track-headache/id975074413

Remote for Firestick & Fire TV: https://apps.apple.com/us/app/remote-for-firestick-fire-tv/id1467189269

The Shortcut to Scale: The Distribution First Mindset: https://youtu.be/Dxk4TIvRa30

You can also watch this video here: ⁠⁠https://youtu.be/YwiXQp2CKNM

Get training, coaching, and community: https://appmasters.com/academy/

SPONSORS

Got tons of freemium users who won’t upgrade? Encore turns free users into paying customers and reduces churn by adding smart, curated affiliate offers at key user moments. Everyone wins with Encore.

Learn more at https://encorekit.com/

Still designing, resizing, and uploading screenshots manually?

AppScreens lets you pick from hundreds of high-converting templates, generate for every device size and language in minutes, and upload automatically to directly to App Store Connect and Google Play Console.

Trusted by more than 100K developers and ASO experts worldwide.

Try it free: https://appscreens.com/?via=am

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Discover the app marketing strategies that actually work in 2026, from ASO and paid acquisition to creative testing and retention hacks that are driving real ROI today.

In this session, Steve P. Young, Founder of App Masters, shares what’s working right now across hundreds of apps — including:

✅ 2026’s best-performing ad channels (Meta, TikTok, CTV & more)

✅ How to combine ASO + paid for explosive growth

✅ AI tools and automation that are changing mobile marketing

✅ The new rules for creative testing and user retention

Whether you’re an indie developer or running a large app studio, this episode will give you the exact strategies, frameworks, and case studies to scale your app downloads and revenue this year.

Learn More:

Join the App Founder’s Community:

https://appfounders.co/

Use Code: NEWYEAR26 to avail 26% off on annual plans

You can also watch this video here: ⁠⁠https://youtube.com/live/KlYqVGudZpM

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Get training, coaching, and community: https://appmasters.com/academy/

SPONSORS

Got tons of freemium users who won’t upgrade? Encore turns free users into paying customers and reduces churn by adding smart, curated affiliate offers at key user moments. Everyone wins with Encore.

Learn more at https://encorekit.com/

Still designing, resizing, and uploading screenshots manually?

AppScreens lets you pick from hundreds of high-converting templates, generate for every device size and language in minutes, and upload automatically to directly to App Store Connect and Google Play Console.

Trusted by more than 100K developers and ASO experts worldwide.

Try it free: https://appscreens.com/?via=am

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Before App Masters became a leading app marketing agency, I built a LOT of businesses that went absolutely nowhere. 😅

In this video, I’m pulling back the curtain and sharing all the failed businesses, side projects, and lessons that paved the way for App Masters. If you’re struggling with your app, startup, or any business, this is for you.

You’ll see how:

✅ Every “failure” teaches you the next step.

✅ How I went from $0 side hustles to running a 30+ person global team.

✅ Why distribution (not features) was the ultimate game changer.

✅ The exact moment I quit my job and went all-in on App Masters.

Whether you’re an indie app founder, marketer, or dreamer trying to make it work, keep going. You’ll figure it out, too. 💪

You can also watch this video here: ⁠https://youtu.be/acJF7kqtx2Y

👥 Want to Join the App Founders Community?

Get mentorship, accountability, and insider growth tactics from real app founders →

👉 https://appfounders.co

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Get training, coaching, and community: https://appmasters.com/academy/

SPONSORS

Got tons of freemium users who won’t upgrade? Encore turns free users into paying customers and reduces churn by adding smart, curated affiliate offers at key user moments. Everyone wins with Encore.

Learn more at https://encorekit.com/

Still designing, resizing, and uploading screenshots manually?

AppScreens lets you pick from hundreds of high-converting templates, generate for every device size and language in minutes, and upload automatically to directly to App Store Connect and Google Play Console.

Trusted by more than 100K developers and ASO experts worldwide.

Try it free: https://appscreens.com/?via=am

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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In this episode, discover the app marketing strategies that helped LingQ scale to millions of users with zero ad spend. We are joined by Mark Kaufmann, Co-Founder and CEO of LingQ, to reveal exactly how they built a product people love.

A former pro hockey player turned tech founder, Mark brings a unique perspective on performance, resilience, and building products that scale. Together with his father, polyglot and YouTuber Steve Kaufmann, he built LingQ, a product-led app that teaches languages through real-world immersion.

Mark will share how a small, mission-driven team grew LingQ into one of the most recognized language apps without relying on massive ad budgets, just product innovation, community, and data-driven growth.

You will discover:

✅ The product-led growth strategy behind LingQ’s global success

✅ How to scale organically by focusing on community and retention

✅ Building for long-term engagement: what keeps users coming back daily

✅ Why founder-led storytelling still matters in 2026’s crowded app market

Learn More:

🌐 Explore LingQ: https://www.lingq.com

You can also watch this video here: ⁠https://youtube.com/live/NSyW0hxytrU

👥 Want to Join the App Founders Community?

Get mentorship, accountability, and insider growth tactics from real app founders →

👉 https://appfounders.co

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Get training, coaching, and community: https://appmasters.com/academy/

SPONSORS

Got tons of freemium users who won’t upgrade? Encore turns free users into paying customers and reduces churn by adding smart, curated affiliate offers at key user moments. Everyone wins with Encore.

Learn more at https://encorekit.com/

Launch a high-performing branded Web Shop in minutes—or build a fully custom storefront without the hassle.

Xsolla’s modular solution reduces platform fees, supports 1,000+ global payment methods, and ships with built-in LiveOps and customization tools—so every purchase puts more revenue back in your studio’s pocket.

Check out now: https://tinyurl.com/43hda5tf

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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How do you go from endless side projects to building a 7-figure business you love?

The answer isn’t a marketing hack, or even an app idea — it’s community.

In this video, Steve P. Young takes you behind the scenes of his entrepreneurial journey — from launching his first app while working full-time, to quitting his corporate job, to scaling App Masters into a global business.

You’ll discover how joining the right community changed everything — and how starting his own mastermind (that later became the App Founders Community) became the foundation for long-term success.

You’ll Learn:

✅ The real reason community accelerates success faster than any marketing hack

✅ How to find and join a community that supports your goals

✅ Why mentorship and collaboration beat “solo hustle” every time

✅ The framework Steve used to grow from $0 → 7 figures

You can also watch this video here: ⁠https://www.youtube.com/watch?v=kKlscFzwNnA

👥 Want to Join the App Founders Community?

Get mentorship, accountability, and insider growth tactics from real app founders →

👉 https://appfounders.co

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Get training, coaching, and community: https://appmasters.com/academy/

SPONSORS

Got tons of freemium users who won’t upgrade? Encore turns free users into paying customers and reduces churn by adding smart, curated affiliate offers at key user moments. Everyone wins with Encore.

Learn more at https://encorekit.com/

Launch a high-performing branded Web Shop in minutes—or build a fully custom storefront without the hassle.

Xsolla’s modular solution reduces platform fees, supports 1,000+ global payment methods, and ships with built-in LiveOps and customization tools—so every purchase puts more revenue back in your studio’s pocket.

Check out now: https://tinyurl.com/43hda5tf

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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What if one tiny visual tweak could send your app viral? 👀

In this episode, we dive into newsjacking — also known as situational marketing — with a real case study from the crypto world. When CoinStats swapped its Bitcoin logo with the SEC Chairman’s face during the Bitcoin ETF approval hype, things blew up.

💡 You’ll learn:

✅ How to use newsjacking to ride trending moments

✅ Why timing and humor drive engagement in niche communities

✅ How a single push notification led to massive UGC and downloads

✅ The power of creative risk-taking in app growth

📈 Results:

69K+ impressions

Record app downloads

Highest branded search traffic in 16 months

Sometimes, it’s not about spending more — it’s about knowing when to strike. ⚡

You can also watch this video here: https://youtu.be/xkpMXmO1074

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Get training, coaching, and community: https://appmasters.com/academy/

SPONSORS

You don’t need a big team or budget to succeed in ASO.

ASOMobile helps you find the best keywords, track your rankings, and see what competitors are doing — all in one simple platform.

And if you want to keep growing, use the promo code APPMASTERS40 to get 40% off any plan, for any period at http://bit.ly/49y6rEP

Launch a high-performing branded Web Shop in minutes—or build a fully custom storefront without the hassle.

Xsolla’s modular solution reduces platform fees, supports 1,000+ global payment methods, and ships with built-in LiveOps and customization tools—so every purchase puts more revenue back in your studio’s pocket.

Check out now: https://tinyurl.com/43hda5tf

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Headway is one of the biggest spenders in mobile marketing, generating hundreds of millions in revenue through its insanely effective Web2App funnel.

In this breakdown, Steve P. Young and Igor Lyubimov, CEO, web2wave, reveal the exact flow Headway uses to turn cold traffic into paying users — and how you can model it for your app.

You’ll discover:

✅ The psychology behind high-converting Web2App funnels

✅ How Headway turns quiz-takers into subscribers

✅ The “winback” email sequence that drives extra revenue

✅ Smart upsells & pricing tricks that boost LTV

✅ Why longer funnels sometimes convert better

If you’re spending money on Meta, TikTok, or influencer ads, this strategy could completely change your ROAS.

Try web2wave: https://web2wave.com

Special App Masters Offer: Get the lowest plan for $199/month + concierge service to help you build your funnel — mention 'App Masters' on your call with the web2wave team or in chat after creating your account

👉 Watch now to learn how to build a Web2App funnel that actually makes money.

Check out Diversify Your Facebook Ads with Web2App Campaigns:

https://youtu.be/NMtxdFyV3E8

Check Headway:

https://apps.apple.com/us/app/headway-daily-micro-learning/id1457185832

The Anatomy of a High-Converting Paywall

https://youtu.be/7B3Y2THVEEw

The Beginner's Guide to Meta Ads for Web2App Campaigns (Part 1/2)https://youtu.be/BtEN-jVhpt8?si=JXNdQCl4rFClOtUD

You can also watch this video here: https://youtu.be/ELt0hjABIqY

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Get training, coaching, and community: https://appmasters.com/academy/

SPONSORS

You don’t need a big team or budget to succeed in ASO.

ASOMobile helps you find the best keywords, track your rankings, and see what competitors are doing — all in one simple platform.

And if you want to keep growing, use the promo code APPMASTERS40 to get 40% off any plan, for any period at http://bit.ly/49y6rEP

Launch a high-performing branded Web Shop in minutes—or build a fully custom storefront without the hassle.

Xsolla’s modular solution reduces platform fees, supports 1,000+ global payment methods, and ships with built-in LiveOps and customization tools—so every purchase puts more revenue back in your studio’s pocket.

Check out now: https://tinyurl.com/43hda5tf

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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In this live session, Steve P. Young will perform a real-time ASO audit using ASOMobile.net, the powerful all-in-one tool for keyword research, competitor analysis, and app visibility tracking.

He’ll analyze 3 different apps of our App Founders Community members, each with unique ASO challenges — and show how to find keyword opportunities, optimize metadata, and boost organic downloads:

🔥 Piko AI: Mood Tracker Journal

🔥 ZipSign

🔥 Bodpic: AI Body Visualizer

You will discover:

✅ How to find high-impact keywords using ASOMobile’s ASO tools

✅ Real examples of title, subtitle, and keyword optimizations

✅ How to identify high-opportunity, low-competition terms

✅ Pro ASO workflow you can apply to any app today

Learn More:

🧠 Try ASOMobile → http://bit.ly/49y6rEP

🎁 Use promo code APPMASTERS40 to get 40% OFF any plan

You can also watch this video here: https://youtube.com/live/f4ZnGy-1S9c

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Get training, coaching, and community: https://appmasters.com/academy/

SPONSORS

You don’t need a big team or budget to succeed in ASO.

ASOMobile helps you find the best keywords, track your rankings, and see what competitors are doing — all in one simple platform.

And if you want to keep growing, use the promo code APPMASTERS40 to get 40% off any plan, for any period at http://bit.ly/49y6rEP

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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If you’re spending money on paid app marketing, Meta Ads, ASA, CTV, or influencer campaigns, you need to understand what’s really working behind the scenes.

AppsFlyer just rolled out its biggest product release yet, launching 8 new tools for app marketers.

In this video, Steve P. Young breaks down the 2 most game-changing tools for UA managers and how they’re transforming the way we measure performance:

🔥 True Lift Measurement - See the real impact of your ad campaigns and uncover how much of your “organic” growth actually comes from paid channels.

📊 Unified Journeys – Finally track cross-platform user behavior across mobile, web, and connected TV, and get a true picture of what drives revenue.

You’ll learn:

✅ How Meta Ads secretly boost your organic downloads

✅ How to measure incrementality (without spreadsheets)

✅ Why cross-channel tracking is the next big thing in 2026

✅ How top apps are using these insights to scale profitably

Whether you’re an indie developer or managing millions in ad spend, these tools can help you make smarter decisions and stop wasting budget.

👉 Watch now to future-proof your app marketing strategy.

📍 Learn more about AppsFlyer’s updates: https://shorturl.at/ltVvM

You can also watch this video here: https://www.youtube.com/watch?v=H-czKhL0c4Y

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Get training, coaching, and community: https://appmasters.com/academy/

SPONSORS

The new Appsflyer Benchmarks site

Attention mobile marketers! Want to invest smarter? The new AppsFlyer Benchmarks site is here! Check out performance over time across countries, media types, and app categories to find growth opportunities, optimize spend, and see how you stack up.

With two years of data, quarterly updates, and an upcoming AI co-pilot, it’s the must-have tool for smarter UA. Check it out today and take the guesswork out of your next move.

Check out now:

https://www.appmasters.com/benchmarks

Launch a high-performing branded Web Shop in minutes—or build a fully custom storefront without the hassle.

Xsolla’s modular solution reduces platform fees, supports 1,000+ global payment methods, and ships with built-in LiveOps and customization tools—so every purchase puts more revenue back in your studio’s pocket.

Check out now: https://tinyurl.com/43hda5tf

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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In this episode, we’re sharing a recording of a live coaching call with one of our clients, Ben, CTO & Co-Founder at Ertigo, a company behind a portfolio of yoga and flexibility apps.

Ben’s already nailed the basics of ASO and early user acquisition, but now he’s ready to take things to the next level, scaling efficiently, building a long-term growth roadmap, and choosing the right tools for sustainable success.

Together with Steve P. Young, they break down the ideal mobile app growth framework, the difference between growing a single app vs. an entire portfolio, and what every founder should do before investing heavily in paid channels.

You will discover:

✅ The ideal app growth framework, when to move from ASO → ASA → Meta/TikTok

✅ How portfolio growth differs from scaling a single app

✅ How to set up your social media channels to fuel app installs

✅ The truth about MMP tools, Adjust vs. AppsFlyer, and which one fits your stage

✅ The #1 mistake founders make when transitioning to paid marketing

Learn More:

Check out:

https://apps.apple.com/id/app/chair-yoga-for-seniors-sitfit/id6741904178

Connect with Ben:

https://www.linkedin.com/in/boonya-kitpitak/

You can also watch this video here: https://www.youtube.com/live/2QNlnFOaOtY

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Get training, coaching, and community: https://appmasters.com/academy/

SPONSORS

You don’t need a big team or budget to succeed in ASO.

ASOMobile helps you find the best keywords, track your rankings, and see what competitors are doing — all in one simple platform.

And if you want to keep growing, use the promo code APPMASTERS40 to get 40% off any plan, for any period at http://bit.ly/49y6rEP

Launch a high-performing branded Web Shop in minutes—or build a fully custom storefront without the hassle.

Xsolla’s modular solution reduces platform fees, supports 1,000+ global payment methods, and ships with built-in LiveOps and customization tools—so every purchase puts more revenue back in your studio’s pocket.

Check out now: https://tinyurl.com/43hda5tf

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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AI tools like Sora, InVideo, and Arcads.ai make it easier than ever to create stunning videos — but what really matters is your strategy.

In this episode, we break down five proven content frameworks that help app founders and marketers create videos that actually convert:

💡 You’ll learn:

✅ The Fame Frame strategy: use recognizable people or brands to build instant trust

✅ How to turn your product into a story or skit people want to share

✅ Why metaphors outperform plain messaging

✅ How to use AI tools (like Sora & InVideo) the right way

✅ Finding and working with creators & influencers efficiently

If you’re an app founder, growth marketer, or creative strategist — this is your AI content playbook for 2025.

You can also watch this video here: https://www.youtube.com/watch?v=--5AtglgpxY

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Get training, coaching, and community: https://appmasters.com/academy/

SPONSORS

The new Appsflyer Benchmarks site

Attention mobile marketers! Want to invest smarter? The new AppsFlyer Benchmarks site is here! Check out performance over time across countries, media types, and app categories to find growth opportunities, optimize spend, and see how you stack up.

With two years of data, quarterly updates, and an upcoming AI co-pilot, it’s the must-have tool for smarter UA. Check it out today and take the guesswork out of your next move.

Check out now:

https://www.appmasters.com/benchmarks

Launch a high-performing branded Web Shop in minutes—or build a fully custom storefront without the hassle.

Xsolla’s modular solution reduces platform fees, supports 1,000+ global payment methods, and ships with built-in LiveOps and customization tools—so every purchase puts more revenue back in your studio’s pocket.

Check out now: https://tinyurl.com/43hda5tf

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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In this episode, we are joined by Michael Gants, founder and CEO of Encore, a new SDK helping subscription app developers turn churned users into paying subscribers.

Michael is a Stanford grad, a Time Magazine “Leader of Tomorrow”, and a seasoned founder with a passion for building sustainable consumer businesses.

He will also share what he’s learned about monetizing consumer apps, understanding user psychology, and how Encore’s technology is rethinking app revenue models.

You will discover:

✅ How developers can turn churned users into paying subscribers

✅ The psychology of user retention and what triggers reactivation

✅ Why traditional monetization models are broken for consumer apps

✅ How Encore’s SDK simplifies subscription monetization

Learn More:

Explore Encore

https://encorekit.com/

You can also watch this video here: https://www.youtube.com/live/F_FYZUgGjNY

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Get training, coaching, and community: https://appmasters.com/academy/

SPONSORS

Got tons of freemium users who won’t upgrade? Encore turns free users into paying customers and reduces churn by adding smart, curated affiliate offers at key user moments. Everyone wins with Encore.

Learn more at https://encorekit.com/

Launch a high-performing branded Web Shop in minutes—or build a fully custom storefront without the hassle.

Xsolla’s modular solution reduces platform fees, supports 1,000+ global payment methods, and ships with built-in LiveOps and customization tools—so every purchase puts more revenue back in your studio’s pocket.

Check out now: https://tinyurl.com/43hda5tf

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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The secret sauce behind profitable consumer subscriptions?

Meet the Subscription Value Loop — a framework so good, it’s basically the “Conjoined Triangles of Success”… but it actually works. 😄

In this episode, Phil – the founder of this viral framework and ex-Quizlet growth lead – breaks down how to:

✅ Craft a unique & enduring core value promise

✅ Align product, marketing & monetization teams

✅ Drive LTV up & CAC down with a loop that compounds

✅ And… when to keep it simple vs. go full Duolingo

Whether you're building a $10M indie app or aiming for $10B scale, this is the playbook you’ll come back to — especially if you want to master onboarding, pricing, and revenue capture.

👉 Watch now and learn how to turn installs into revenue, fast.

Watch the full episode 👇🏻

https://youtube.com/live/PKzmTSjuf-o?feature=share

You can also watch this video here: https://www.youtube.com/watch?v=tLdsJbNNgxk

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: https://appmasters.com/academy/

SPONSORS

You don’t need a big team or budget to succeed in ASO.

ASOMobile helps you find the best keywords, track your rankings, and see what competitors are doing — all in one simple platform.

It’s built for indie developers and pros alike, and gives you real data to grow your app faster.

Use the promo code APPMASTERS40 to get 40% off any plan, for any period — at http://bit.ly/49y6rEP

Launch a high-performing branded Web Shop in minutes—or build a fully custom storefront without the hassle.

Xsolla’s modular solution reduces platform fees, supports 1,000+ global payment methods, and ships with built-in LiveOps and customization tools—so every purchase puts more revenue back in your studio’s pocket.

Check out now: https://tinyurl.com/43hda5tf

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

ASO is getting harder, with more AI-generated apps, more competition, and more developers fighting for the same high-volume keywords. But there’s one core ASO principle that still moves the needle… and most beginners miss it completely.

In this video, Steve P. Young breaks down the single most important element of ASO you MUST nail if you want real organic downloads:

👉 Finding the right, low-competition, high-intent keywords.

Steve shows exactly how to uncover high-value keywords using ASOMobile, how to spy on your competitors, and how to find the “hidden gem” terms that big brands ignore, but indie developers can rank #1 for.

If you're trying to grow your app with ASO in 2026, this video will save you months of frustration.

You’ll Learn:

✅ How to find low-competition, high-intent keywords your competitors ignore

✅ Why ASO alone is not enough unless you master keyword selection

✅ How to reverse-engineer top competitors like CalAI

✅ Real case study: How one app went from $0 → $2K/month → 5-figure exit just by changing one keyword

Tools Mentioned:

You don’t need a big team or budget to succeed in ASO.

ASOMobile helps you find the best keywords, track your rankings, and see what competitors are doing — all in one simple platform.

It’s built for indie developers and pros alike, and gives you real data to grow your app faster.

This Black Friday, get 50% off any plan, for any period at - http://bit.ly/49y6rEP

You can also watch this video here: https://www.youtube.com/watch?v=bV5_OwDB35o⁠

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: https://appmasters.com/academy/

SPONSORS

You don’t need a big team or budget to succeed in ASO.

ASOMobile helps you find the best keywords, track your rankings, and see what competitors are doing — all in one simple platform.

It’s built for indie developers and pros alike, and gives you real data to grow your app faster.

This Black Friday, from November 24 to 30, get 50% off any plan, for any period — at http://bit.ly/49y6rEP

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Most founders focus only on the US market, but what if the fastest path to scaling your app is right in your own country?

In this episode, we’re joined by Suphasit Thongniam, CEO of NubCal, an AI-powered calorie tracking app that helps users calculate calories by simply snapping a photo of their meal.

NubCal has seen exceptional growth in Thailand thanks to strong localization, deep cultural understanding, and a highly effective Meta Ads strategy. Suphasit will share how doubling down on your home market can help you achieve product–market fit, improve retention, and build sustainable growth before expanding globally.

If you're struggling to stand out in the crowded US market, this episode will give you a proven blueprint for winning with localization and scaling beyond borders.

You will discover:

✅ How to use localization to achieve product–market fit in your home country

✅ How NubCal built traction by understanding Thai culture, language, and user behavior

✅ Meta Ads strategies that work in growing international markets

✅ How non-US markets can offer lower competition and high ROI

Learn More:

Check NubCal: https://nubcal.com

Use this special code for a 20% discount on NubCal's annual package:02C353

You can also watch this video here: ⁠https://www.youtube.com/live/h1zUyMondkU

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmasters.com/academy/

SPONSORS

You don’t need a big team or budget to succeed in ASO.

ASOMobile helps you find the best keywords, track your rankings, and see what competitors are doing — all in one simple platform.

From November 17 to 23, you can try ASO Max, the most advanced plan from ASOMobile — completely free, no credit card needed.

And if you want to keep growing, use the promo code APPMASTERS40 to get 40% off any plan, for any period at ASOMobile.net

🚀 Launch a high-performing branded Web Shop in minutes—or build a fully custom storefront without the hassle.

Xsolla’s modular solution reduces platform fees, supports 1,000+ global payment methods, and ships with built-in LiveOps and customization tools—so every purchase puts more revenue back in your studio’s pocket.

Check out now:

XSolla

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

A simple universal TV remote app is making over $300,000/month — with almost no features and a basic paywall 😱

In this breakdown, we reveal why distribution beats design and how the simplest apps — when built smartly and marketed right — dominate the App Store.

You’ll learn:

✅ The ASO strategy behind this app’s insane growth (700K+ downloads/month)

✅ How AppFigures & Sensor Tower reveal hidden keyword gold

✅ Why AI & simplicity are the perfect combo for profitable apps in 2026

✅ The secret metric that actually matters more than your features

🔥 Key Takeaway: Stop obsessing over features — focus on getting downloads and optimizing your ASO, keywords, and pricing strategy. Good enough is good enough when you have the right distribution.

Check Out the Cool Collection from INTO THE AM: https://intotheam.com/APPMASTERS

You can also watch this video here: ⁠https://www.youtube.com/watch?v=Au8_tLs1x5s

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: https://appmasters.com/academy/

SPONSORS

You don’t need a big team or budget to succeed in ASO.

ASOMobile helps you find the best keywords, track your rankings, and see what competitors are doing — all in one simple platform.

From November 17 to 23, you can try ASO Max, the most advanced plan from ASOMobile — completely free, no credit card needed.

And if you want to keep growing, use the promo code APPMASTERS40 to get 40% off any plan, for any period at ASOMobile.net

🚀 Launch a high-performing branded Web Shop in minutes—or build a fully custom storefront without the hassle.

Xsolla’s modular solution reduces platform fees, supports 1,000+ global payment methods, and ships with built-in LiveOps and customization tools—so every purchase puts more revenue back in your studio’s pocket.

Check out now:

XSolla

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

We’ve got another round of the popular ‘Ask Me Anything’ session with me - STEVE P. YOUNG!

In this session, Steve will break down the app marketing trends happening in 2026 to help simplify your path to a breakthrough.

This is your chance to have your questions answered — whether it’s about monetization, paid ads, or scaling your app business. No topic is off-limits!

Learn More:

Join the App Founder’s Community:

https://appfounders.co/

You can also watch this video here: ⁠https://www.youtube.com/live/ruhh71nqzeY

Something exciting is brewing at AppsFlyer - their first Fall Release is almost here!We’d love to tell you more... but you’ll have to register for the November 18 online event to find out what’s shaping the future of marketing. 👀 https://shorturl.at/gmZog

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Get training, coaching, and community: https://appmasters.com/academy/

SPONSORS

The new Appsflyer Benchmarks site

Attention mobile marketers! Want to invest smarter? The new AppsFlyer Benchmarks site is here! Check out performance over time across countries, media types, and app categories to find growth opportunities, optimize spend, and see how you stack up.

With two years of data, quarterly updates, and an upcoming AI co-pilot, it’s the must-have tool for smarter UA. Check it out today and take the guesswork out of your next move.

Check out now:

https://tinyurl.com/537v4e9e

🚀 Launch a high-performing branded Web Shop in minutes—or build a fully custom storefront without the hassle.

Xsolla’s modular solution reduces platform fees, supports 1,000+ global payment methods, and ships with built-in LiveOps and customization tools—so every purchase puts more revenue back in your studio’s pocket.

Check out now:

XSolla

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

🚀 Discover how a language learning app is making over $2 million per month using AI-generated ads — and no, it’s not Duolingo!

In this video, Steve P. Young, breaks down how the Learna app is scaling globally with smart ad strategies, high-converting onboarding, and powerful AI-driven creatives.

You’ll see:

✅ How Learna creates multilingual AI-generated video ads

✅ Real app revenue data and country breakdowns (via AppFigures & AppMagic)

✅ How AI allows developers to scale ad production 10x faster

✅ Why relying on brand search terms and meta ads is key for 2026 growth

If you’re an app marketer, indie developer, or UA manager, this breakdown will show you how to use AI ads to boost installs, retention, and revenue — just like the top-grossing apps in the App Store.

🔗 Tools Mentioned:

Create AI UGC ads at scale:

⁠⁠https://www.arcads.ai/?comet_custom=appmasters

💬 Comment below if you’re using AI for your ads or app marketing!

You can also watch this video here: https://youtu.be/Jl72iBou2vw

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: ⁠https://www.arcads.ai/?comet_custom=appmasters

🚀 Launch a high-performing branded Web Shop in minutes—or build a fully custom storefront without the hassle.

Xsolla’s modular solution reduces platform fees, supports 1,000+ global payment methods, and ships with built-in LiveOps and customization tools—so every purchase puts more revenue back in your studio’s pocket.

Check out now:

XSolla

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

What happens when your app already converts well, but you’ve hit the ceiling with ASO and ASA?

In this live coaching session, Steve P. Young coaches the founder of Scribbe AI, an AI-powered note-taking app, to uncover the next steps for scaling growth beyond traditional app marketing tactics.

We’ll dive deep into how to find new, scalable channels for user acquisition systematically, explore what separates top-performing apps from the rest, and discuss strategies that actually deliver results when paid ads and influencer campaigns fall short.

You’ll see real questions, real strategies, and actionable takeaways you can immediately apply to your own app growth journey.

You will discover:

✅ What to prioritize after ASO and ASA

✅ When Meta ads actually make sense

✅ How to test and find viral formats that work

✅ Community-led growth via Reddit and niche forums

✅ Hidden wins from non-US markets most founders ignore

Learn More:

Scribbe: AI Notes Taker

https://apps.apple.com/us/app/scribbe-ai-notes-taker/id6736370215

Connect with Neil:

https://www.linkedin.com/in/neil-saduka/

Work with us:

https://appmasters.com/

You can also watch this video here: https://www.youtube.com/live/5GvJprsRLjs

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: ⁠https://www.arcads.ai/?comet_custom=appmasters

🚀 Launch a high-performing branded Web Shop in minutes—or build a fully custom storefront without the hassle.

Xsolla’s modular solution reduces platform fees, supports 1,000+ global payment methods, and ships with built-in LiveOps and customization tools—so every purchase puts more revenue back in your studio’s pocket.

Check out now:

XSolla

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Ever wondered how some apps skyrocket up the charts while you’re still stuck optimizing screenshots? 🤔

In this talk from RevenueCat’s App Growth Annual 2025, Steve P. Young reveals the most controversial app growth hacks, ASO tricks, and questionable strategies dominating the App Store today.

You’ll learn:

✅ Real-world growth hacks that boosted one app from a few hundred to $90,000 ARR

✅ What “keyword installs” really are — and why big companies secretly use them

✅ Why some “grey-hat” tricks still work (but come with a warning )

✅ What Apple’s quietly cracking down on in 2025

✅ How to grow smarter without getting banned

This talk is part of the App Growth Annual 2025 by RevenueCat — a must-watch series for app founders, marketers, and product managers who want to scale smarter and grow faster.

👉 Watch the full RAGA 2025 playlist:

https://www.youtube.com/playlist?list=PLsFOrkX_y0B6o8zs8PUOWQbUi_nTQn_uD

You can also watch this video here: ⁠https://www.youtube.com/watch?v=UnqjBY3tUo8

Something exciting is brewing at AppsFlyer - their first Fall Release is almost here!We’d love to tell you more... but you’ll have to register for the November 18 online event to find out what’s shaping the future of marketing. 👀 https://shorturl.at/gmZog

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

The new Appsflyer Benchmarks site

Attention mobile marketers! Want to invest smarter? The new AppsFlyer Benchmarks site is here! Check out performance over time across countries, media types, and app categories to find growth opportunities, optimize spend, and see how you stack up.

With two years of data, quarterly updates, and an upcoming AI co-pilot, it’s the must-have tool for smarter UA. Check it out today and take the guesswork out of your next move.

Check out now:

https://tinyurl.com/537v4e9e

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: ⁠https://www.arcads.ai/?comet_custom=appmasters

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Struggling to grow your app’s revenue in 2025?

In this episode, we break down the Top 5 App Monetization Trends you can’t afford to ignore this year, backed by real data and growth insights.

We’re joined by Daphne Tideman, Growth Consultant, author, and former Head of Growth at Heights, where she helped 10x their subscriber base in just 18 months. Daphne reveals what'll really drive app growth in 2026, from premium pricing and smarter packaging to hybrid monetization models and beyond.

If you’re stuck or searching for new ways to monetize your app, this is a must-watch episode that shows exactly what’s working right now.

You will discover:

✅ The 5 biggest monetization trends shaping the app industry in 2026

✅ Why premium pricing is the new normal (and users are okay with it)

✅ How smart pricing & packaging boost conversions and ARPU

✅ Why app-to-web checkout is becoming a growth weapon

Learn More:

Connect with Daphne:

https://growthwaves.substack.com/

https://daphnetideman.com/

You can also watch this video here: https://www.youtube.com/live/0WESZA_fj_A

Something exciting is brewing at AppsFlyer - their first Fall Release is almost here!We’d love to tell you more... but you’ll have to register for the November 18 online event to find out what’s shaping the future of marketing. 👀 https://shorturl.at/gmZog

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

The new Appsflyer Benchmarks site

Attention mobile marketers! Want to invest smarter? The new AppsFlyer Benchmarks site is here! Check out performance over time across countries, media types, and app categories to find growth opportunities, optimize spend, and see how you stack up.

With two years of data, quarterly updates, and an upcoming AI co-pilot, it’s the must-have tool for smarter UA. Check it out today and take the guesswork out of your next move.

Check out now:

https://tinyurl.com/537v4e9e

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: ⁠https://www.arcads.ai/?comet_custom=appmasters

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

We’ve all been told the same story: build a great product, and success will follow. But history tells a different tale.

The truth is, most great products never make it—not because they weren’t good enough, but because they never found their way to the people who needed them.

In this talk at App Growth Summit, Steve shared why distribution is the real engine of growth—and how focusing on your channels first can unlock exponential scale. From household brands to breakthrough startups, the winners didn’t simply build better; they built more innovative paths to market.

This is a talk about flipping the script: why the fastest way to grow isn’t adding more features, but finding the right shortcut to scale.

You’ll learn:

✅ How one app went from $0 → $90,000 ARR — completely free using lifetime deals + smart ASO

✅ The “brandjacking” keyword hack that indie devs use to rank #1 without big budgets

✅ How a no-code founder used paid tests + AI tools to hit $1M ARR with no app

✅ Why “content-first” launches are dominating 2025 — and how one viral TikTok created a brand-new app category

If you’re serious about app growth — this talk is your 2025 playbook.

Something exciting is brewing at AppsFlyer - their first Fall Release is almost here!

We’d love to tell you more... but you’ll have to register for the November 18 online event to find out what’s shaping the future of marketing. 👀

https://shorturl.at/gmZog

You can also watch this video here: https://www.youtube.com/watch?v=Dxk4TIvRa30

SPONSORS

The new Appsflyer Benchmarks site

Attention mobile marketers! Want to invest smarter? The new AppsFlyer Benchmarks site is here! Check out performance over time across countries, media types, and app categories to find growth opportunities, optimize spend, and see how you stack up.

With two years of data, quarterly updates, and an upcoming AI co-pilot, it’s the must-have tool for smarter UA. Check it out today and take the guesswork out of your next move.

Check out now:

https://tinyurl.com/537v4e9e

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: ⁠https://www.arcads.ai/?comet_custom=appmasters

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

What happens when Raj trades cosmic conversations for app ideas and startups?

In this episode, we’re joined by Kunal Nayyar, best known for his role as Raj in The Big Bang Theory. Today, he’s here not as an actor, but as an app founder.

When Kunal found himself scrambling to help his parents travel from India to the U.S. during COVID-19, sifting through endless emails, files, and forms—he realized something powerful: there was no single place to keep everything important organized when it mattered most.

That “aha!” moment led to IQ121, a beautifully designed app built to help families stay connected, prepared, and in control, no matter what life throws at them.

Kunal shares his full journey, from the app idea to launch, and what’s next for IQ121. You’ll hear how a real-life family emergency inspired a global app idea, learn how to create purposeful apps, and discover how app technology can truly support and strengthen families.

PS: Raj might blush around new people, but Kunal’s ready to talk apps - LIVE 😄

You will discover:

✅The real story behind IQ121 and how one family emergency sparked a global idea

✅Why founders should solve problems they’ve actually lived through

✅The growing trend of “family-first tech” and why it’s the next big app category

✅What’s next for IQ121 and how Kunal’s creative background shapes its mission

Learn More:

Explore IQ121:

https://iq121.com

You can also watch this video here: https://www.youtube.com/live/WOvAzavRBdA

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: ⁠https://www.arcads.ai/?comet_custom=appmasters

🚀 Launch a high-performing branded Web Shop in minutes—or build a fully custom storefront without the hassle.

Xsolla’s modular solution reduces platform fees, supports 1,000+ global payment methods, and ships with built-in LiveOps and customization tools—so every purchase puts more revenue back in your studio’s pocket.

Check out now:

XSolla

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this emergency video, Steve shared his take on the Apple controversy surrounding Apps Gone Free campaigns.

Indie developers are struggling to grow apps while Apple cracks down, but Steve explains how free campaigns can still generate massive results – like $90K in revenue – and why Apple might be restricting them.

In this video, you’ll learn:

✅ Why our Indie App Santa app was removed from the App Store

✅ How Apps Gone Free campaigns can skyrocket downloads and revenue

✅ The safe growth hacks that still work for indie developers

✅ Steve’s perspective on Apple’s controversial policies

You can also watch this video here: https://www.youtube.com/watch?v=2S8Lqu_50EM

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

The new Appsflyer Benchmarks site

Attention mobile marketers! Want to invest smarter? The new AppsFlyer Benchmarks site is here! Check out performance over time across countries, media types, and app categories to find growth opportunities, optimize spend, and see how you stack up.

With two years of data, quarterly updates, and an upcoming AI co-pilot, it’s the must-have tool for smarter UA. Check it out today and take the guesswork out of your next move.

Check out now:

https://tinyurl.com/537v4e9e

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: ⁠https://www.arcads.ai/?comet_custom=appmasters

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, we’re joined once again by Alim Charaniya — 4x founder, former Head of Mobile at PrizePicks, and now the brains behind Ambitious Labs.

Last time, Alim shared how he builds and validates profitable indie apps. This time, he’s back with something even bigger — how he scaled his app portfolio to $868K without a big team or massive funding.

We’ll dive into how he’s mastered the art of influencer-driven growth, why he spends 80% of his time on marketing and only 20% on development, and how simplicity has become his secret weapon. You’ll also hear how he applies the science of pricing to boost conversions, and why focusing on making one feature exceptional can outperform adding dozens of mediocre ones.

You will discover:

✅ The strategy behind scaling an app portfolio to $868K

✅ How to build powerful influencer partnerships that drive authentic growth

✅ The philosophy of “simple is more” and how it fuels sustainable growth

✅ The pricing science behind turning users into loyal, paying customers

Connect with Alim:

https://www.linkedin.com/in/alim-charaniya-08562092/

You can also watch this video here: https://www.youtube.com/live/1iOGvI5nRwQ

Watch the previous livestream with Alim:https://youtube.com/live/60oAI-rh42I?feature=share

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

The new Appsflyer Benchmarks site

Attention mobile marketers! Want to invest smarter? The new AppsFlyer Benchmarks site is here! Check out performance over time across countries, media types, and app categories to find growth opportunities, optimize spend, and see how you stack up.

With two years of data, quarterly updates, and an upcoming AI co-pilot, it’s the must-have tool for smarter UA. Check it out today and take the guesswork out of your next move.

Check out now:

https://tinyurl.com/537v4e9e

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: ⁠https://www.arcads.ai/?comet_custom=appmasters

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

The new Appsflyer 2025 App Marketing Benchmarks report is out — and it’s packed with insights every UA manager needs.

In this video, Steve P. Young breaks down the key data so you can see exactly how your app compares across CPI, retention, ad-spend trends, and more.

You’ll learn 👇

✅ CPI, retention, and ad spend benchmarks across iOS & Android

✅ The biggest shifts in app marketing performance for 2025

✅ Which countries and categories are seeing the best ROI

✅ How to use benchmark data to optimize your UA campaigns

📊 Explore the full report: https://www.appmasters.com/benchmarks

You can also watch this video here: https://www.youtube.com/watch?v=nNE4J1x6gB8

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

The new Appsflyer Benchmarks site

Attention mobile marketers! Want to invest smarter? The new AppsFlyer Benchmarks site is here! Check out performance over time across countries, media types, and app categories to find growth opportunities, optimize spend, and see how you stack up.

With two years of data, quarterly updates, and an upcoming AI co-pilot, it’s the must-have tool for smarter UA. Check it out today and take the guesswork out of your next move.

Check out now:

https://tinyurl.com/537v4e9e

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, we’re joined by Michael Rotella, a product leader who’s helped brands like Weight Watchers, Verizon, and top startups build high-retention, high-ARPU apps that turn downloads into lifelong subscribers.

Mike’s obsessed with one thing — making apps people keep using.

He breaks down why retention and ARPU growth aren’t outcomes of acquisition — they’re the growth strategy.

He’ll share how combining habit-forming design, contextual activation moments, and leveraging AI can turn installs into sustained subscribers — without blowing the budget on ads spend.

If you’re building a subscription app, this episode shows you exactly what to do after the install to keep users hooked, engaged, and paying.

You will discover:

✅ The growth formula nobody talks about — Retention + ARPU beats Acquisition

✅ How to turn installs into subscribers in the first 24 hours

✅ The habit-loop framework behind top 10% free-to-paid conversion rates

✅ How to show value before the paywall and prevent early churn

✅ How light AI insight amplifies retention

Learn More:

📱Abide – Bible, Prayer, Meditation App

https://apps.apple.com/us/app/abide-bible-prayer-meditation/id726031617?ppid=2719275d-ebab-4341-9fb6-5ea68b7ef8ae

💼 Connect with Michael on LinkedIn

https://www.linkedin.com/in/rotella

Get unlimited access to all of Abide’s meditations and bedtime stories.

Get 25% Off Abide Premium! 🚀

https://abide.com/ref/appmasters

You can also watch this video here: https://www.youtube.com/live/mEmInDjKInw

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

The new Appsflyer Benchmarks site

Attention mobile marketers! Want to invest smarter? The new AppsFlyer Benchmarks site is here! Check out performance over time across countries, media types, and app categories to find growth opportunities, optimize spend, and see how you stack up.

With two years of data, quarterly updates, and an upcoming AI co-pilot, it’s the must-have tool for smarter UA. Check it out today and take the guesswork out of your next move.

Check out now:

https://tinyurl.com/537v4e9e

🚀 Launch a high-performing branded Web Shop in minutes—or build a fully custom storefront without the hassle.

Xsolla’s modular solution reduces platform fees, supports 1,000+ global payment methods, and ships with built-in LiveOps and customization tools—so every purchase puts more revenue back in your studio’s pocket.

Check out now:

XSolla

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In part 2 of this Meta Ads for Web2App campaigns series, Steve P. Young and Igor Lyubimov, CEO at web2wave, share how to optimize and scale Web2App campaigns without wasting money.

You’ll discover:

✅ The 2 Meta Ads strategies (Purchase vs. Proxy Events)

✅ How to test creatives the smart way (and avoid rookie mistakes)

✅ Scaling tactics: budgets, duplicating campaigns & targeting geos

✅ Why ROAS is the only metric that matters long-term

This is your Web2App Funnels 201 — the exact playbook to scale your Meta Ads profitably 🚀

Meta Business Partner specializing in web2app funnels🔗 Learn more at: https://web2wave.com

You can also watch this video here: https://www.youtube.com/watch?v=isarOCLy6HQ

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder

✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Discover how to grow an app from zero to $200K/month without outside funding.

Today’s guest is Desmond Ho, founder of LifeReset.com. He bootstrapped his app from $0 to $200K/month by mastering marketing strategies, Meta ads, and high-converting creatives — all while competing in a crowded market.

He’ll also share how to learn marketing strategies by analyzing competitors, run profitable Meta ads, and create high-performing creatives that convert.

If you’re just starting out or stuck trying to grow your app in a competitive category, this episode could be your stepping stone to success.

You will discover:

✅ How to bootstrap an app from $0 to $200K/month

✅ Finding product–market fit in a competitive niche

✅ How to learn marketing strategies by analyzing competitors

✅ Real-world lessons from Desmond’s growth journey

Learn More:Check out the app:www.lifereset.com

You can also watch this video here: https://www.youtube.com/live/aGgFkAAnZFs

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: https://www.arcads.ai/?comet_custom=appmasters

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder

✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Struggling to make Meta Ads work for your app? 🤔

In this beginner-friendly breakdown, Steve P. Young and Igor Lyubimov, CEO at web2wave, reveal how to set up your first Web2App campaigns the right way.

You’ll learn:

✅ The future of Web2App funnels (why top apps are using them)

✅ Campaign structure & tracking setup that actually works

✅ Key funnel benchmarks & conversion math you must know

✅ How to send events (Pixel vs. Conversion API)

This is your Web2App Funnels 101 — the perfect starting point to grow your app with Meta Ads.

Meta Business Partner specializing in web2app funnels - web2wave

🔗 Learn more at: https://web2wave.com

You can also watch this video here: https://www.youtube.com/watch?v=BtEN-jVhpt8

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder

✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, we’re joined by Felix Braberg, an ad monetization expert who has helped app studios generate over $450 million in ad revenue.

With experience across two DSPs, one ad network, and leadership roles at Tetris and East Side Games, Felix now consults with studios to skyrocket their ad revenue. He also co-hosts the 2.5 Gamers YouTube channel, where he shares actionable ad monetization strategies.

Felix will reveal real case studies and proven tactics covering AdMob monetization models, segmentation strategies, mediation systems, and the key players driving ad revenue today.

If you’ve ever wondered how to unlock serious ad revenue growth the right way, this episode is your blueprint.

You will discover:

✅ A real-world ad monetization case study behind $450M in revenue

✅ Ad monetization models that unlock massive growth

✅ Mediation system secrets, how to pick and optimize like a pro

✅ Who the true power players are in ad monetization today

Learn More:

Subscribe to Felix’s newsletter:

https://felixbraberg.substack.com/

You can also watch this video here: https://youtube.com/live/3cQAE-IbLxk

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: https://www.arcads.ai/?comet_custom=appmasters

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder

✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

What if the next million-dollar app doesn’t require code, a big team, or a computer science degree?

In this episode, we break down the exact strategy indie founders are using to launch money-making apps with no code tools.

These "single-player utility apps" solve niche problems and scale like crazy.

From one-time utility apps to AI-powered tools and hyper-niche meditation apps, Alim and Steve unpacked how today’s smartest builders are skipping the complexity and going straight for conversions.

You’ll discover:

✅ Why app ideas don’t need to be complex to make money

✅ How simple 15-screen apps are hitting $40K MRR

✅ The viral strategy behind Cal.ai, Umax, Quitter & more

✅ Why TikTok + Subscriptions = mobile app goldmine

✅ How to niche down for emotional impact (the "Seizure Relief" insight 💡)

These are battle-tested mobile growth lessons from founders who are crushing it without overbuilding.

💬 Drop your biggest app idea mistake in the comments. We’ve all been there.

You can also watch this video here: https://www.youtube.com/watch?v=iDgdcTHooms

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: https://www.arcads.ai/?comet_custom=appmasters

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder

✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Ever wonder how smaller apps can go head-to-head with giants like Headway and Hip? In this live coaching session, Steve P. Young works with Sebastian Belachur, CEO of Kibit, and Gabriel Bahash, CEO of Giftology, two of App Masters’ clients, to reveal the exact strategies used to carve out market share, boost downloads, and build loyal audiences without million-dollar budgets.

You’ll see real challenges, real solutions, and actionable steps you can immediately apply to your own app. This isn’t theory—it’s a front-row seat to the tactics that actually work when you’re competing against the big players.

Here’s what you’ll learn:

📌 How to position your app to stand out against well-funded competitors

📌 Cost-effective growth tactics that still deliver big results

📌 Proven ways to build retention and loyalty without huge ad spend

📌 Real-time insights from live coaching you can apply right away

You can also watch this video here: https://youtube.com/live/gMY5bSyaciw

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: https://www.arcads.ai/?comet_custom=appmasters

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder

✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Want to go viral without having to create content?

In this case study, we'll show you what we did to drive 100K downloads TWICE in 3 months. And how we took an indie app from zero traction to $4,000 in sales in just 2 months? 📲
In this case study, I’ll walk you step-by-step through how one indie founder used Indie App Santa and ASO optimization to supercharge downloads, grow revenue, and turn early users into paying customers.

You’ll see the exact numbers, the growth hacks that worked, and why running the right promotions can kickstart your app’s journey to long-term success.

You’ll learn:
✅ The exact promo strategy we used to supercharge downloads
✅ How ASO (App Store Optimization) boosted organic growth long-term
✅ The role of user feedback & feature updates in scaling revenue
✅ Why Indie App Santa is the best affordable alternative to paid ads

👉 Perfect for indie developers and app founders who want a proven strategy for scaling fast without burning thousands on ads.

You can also watch this video here: https://youtu.be/Po44HS490Ik

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: https://www.arcads.ai/?comet_custom=appmasters

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder

✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, we’re joined by Offer Yehudai, CEO at Arya - a subscription platform helping couples around the world reignite passion and intimacy through curated products, educational videos, and expert guidance.

With 15+ years of experience building marketplaces and keeping apps free, Offer co-founded Inneractive, scaled it to an acquisition, then led at Fyber and Digital Turbine before switching gears to tackle one of the most universal human needs: connection.

Offer will share real-world insights on go-to-market strategy, paywall experiments, monetization tactics, retention strategies (like hitting 87% usage retention by month-12), and how to apply a product-driven mindset across both apps and subscription businesses.

Whether you’re an indie founder or a scaling studio, this session is packed with actionable strategies for launching, growing, and sustaining a successful product in today’s competitive landscape.

You will discover:

✅ How to design paywall experiments that actually move the needle

✅ Go-to-market strategies for launching and scaling apps

✅ Web vs App: when and how to go beyond the stores

✅ Retention strategies to turn early users into long-term customers

Learn More:

Arya is hiring marketers and product managers - check out https://www.arya.fyi/ if you’re looking to join a mission-driven team!

You can also watch this video here ⁠https://youtube.com/live/xHB1N14DBIM

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: https://www.arcads.ai/?comet_custom=appmasters

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder

✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Struggling to get app store reviews? Or maybe you’ve hit a wall with your average rating stuck at 4.2 or 4.3? 🤔

In this video, I’ll show you how we took one client from 50 reviews a month with a 4.3 rating → to nearly 400 reviews a month and a 4.5 rating, all by changing when and how we asked for reviews.

You’ll learn:

✅ Why timing is everything when asking for app reviews

✅ The psychology of “win moments” that drives 5-star ratings

✅ How one simple A/B test 3X’d reviews and boosted ASO

✅ Proven strategies for brand-new apps, established apps, and everything in between

✅ Extra hacks like lifetime free promos and web-to-app funnels to accelerate ratings

More reviews = better ASO, lower cost-per-install, and higher trust with users. Whether you’re a solo indie dev or running a top-grossing app, these tactics will help you scale ratings, improve retention, and grow revenue.

You can also watch this video here ⁠https://youtu.be/vWCn_y5ANHU

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: https://www.arcads.ai/?comet_custom=appmasters

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder

✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, we’re joined by Chris Hewish, President at Xsolla - a global leader in video game commerce. With a career spanning Activision, DreamWorks Animation, Survios, and now Xsolla, Chris has decades of experience building strategies that fuel growth for games and apps worldwide.

He’ll reveal why off-platform monetization is the next big revenue driver for developers and web shops are unlocking higher margins & growth potential for apps and games. Whether you’re an indie app developer or part of a top gaming studio, this session will give you the proven playbook for building scalable revenue streams outside the App Store and Google Play.

If you want to maximize app revenue, reduce transaction fees, boost user retention, and future-proof your app business model, you won’t want to miss this.

You will discover:

✅ Why off-platform payments are the future of game and app monetization

✅ The rise of web shops - and how to set them up for success

✅ Proven ways to boost retention, cut acquisition costs & gain user data

✅ How developers can balance compliance, user experience, and profitability

Learn More:

📲 Build your own Web Shop: https://webshop.xsolla.com/home?utm_source=content-syndication&utm_medium=infuencer&utm_campaign=webshop2025&utm_content=AppMasters1

You can also watch this video here: ⁠https://www.youtube.com/live/Ug1ZbWR6rOU

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: https://www.arcads.ai/?comet_custom=appmasters

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Want to create high-performing AI UGC ads in less than 15 minutes?

In this video, I’m breaking down the exact framework we use at App Masters to craft UGC creatives that convert, and you can easily replicate it.

You’ll learn step by step how to:

✅ Research competitor ads and find proven winning scripts

✅ Remix and adapt scripts for your own app or business

✅ Use Arcads.ai to generate actors, B-roll, and emotional storytelling shots

✅ Test variations (actors, pacing, gestures, B-roll) to maximize click-throughs

✅ Build ad creatives that boost installs, engagement, and revenue

This is the same UGC ad strategy that’s delivered incredible results for our clients. Whether you’re in the app space, e-commerce, or SaaS, this process works to scale your marketing quickly and affordably.

📌 Tools mentioned:

👉 Arcads.ai – AI UGC Ad Creator https://www.arcads.ai/?comet_custom=appmasters

👉 TikTok Ad Library – for researching competitor ads

💡 Some of the best-performing scripts' Notion board - https://arcads.notion.site/Brief-What-is-Arcads-233b2f4721ce80c2a3e9e06f5307db02

You can also watch this video here https://youtu.be/nTV3k8BQlus

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: https://www.arcads.ai/?comet_custom=appmasters

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Want to create high-performing AI UGC ads in less than 15 minutes?

In this video, I’m breaking down the exact framework we use at App Masters to craft UGC creatives that convert, and you can easily replicate it.

You’ll learn step by step how to:

✅ Research competitor ads and find proven winning scripts

✅ Remix and adapt scripts for your own app or business

✅ Use Arcads.ai to generate actors, B-roll, and emotional storytelling shots

✅ Test variations (actors, pacing, gestures, B-roll) to maximize click-throughs

✅ Build ad creatives that boost installs, engagement, and revenue

This is the same UGC ad strategy that’s delivered incredible results for our clients. Whether you’re in the app space, e-commerce, or SaaS, this process works to scale your marketing quickly and affordably.

📌 Tools mentioned:

👉 Arcads.ai – AI UGC Ad Creator https://www.arcads.ai/?comet_custom=appmasters

👉 TikTok Ad Library – for researching competitor ads

💡 Some of the best-performing scripts' Notion board - https://arcads.notion.site/Brief-What-is-Arcads-233b2f4721ce80c2a3e9e06f5307db02

You can also watch this video here ⁠https://youtu.be/nTV3k8BQlus

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: https://www.arcads.ai/?comet_custom=appmasters

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder

✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, we are joined by Mark Weinstein, a tech entrepreneur, thought leader, privacy advocate, and one of the original inventors of social networking. He is a founder of MeWe, the privacy-first social network app. Named one of the “Top 8 Minds in Online Privacy” and a “Privacy by Design Ambassador,” Mark has been featured in The New York Times, Wall Street Journal, Fortune, CNN, and more. His TED Talk on “The Rise of Surveillance Capitalism” has inspired technologists worldwide.

He’s going to talk about how indie founders can leverage AI and social media marketing to scale apps, attract investors without massive ad spend, and why ethics, privacy, and mental health must be at the core of product design.

Mark will also share the journey of building MeWe, how to stand out in a world dominated by Big Tech, and practical steps indie founders can take to future-proof their apps in the age of AI and Web3.

You will discover:

✅ Journey of building and scaling MeWe in a Big Tech world

✅ How indie founders can use AI and social media marketing to scale apps

✅ Strategies for attracting investors without massive ad spend

✅ A social framework for rebooting the internet with ethics and privacy at the core

Learn More:

MeWe: https://apps.apple.com/us/app/mewe-the-safe-network/id918464474

Mark’s Book: https://www.amazon.com/Restoring-Our-Sanity-Online-Revolutionary/dp/1394273967/

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: https://www.arcads.ai/?comet_custom=appmasters

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, we are joined by Mark Weinstein, a tech entrepreneur, thought leader, privacy advocate, and one of the original inventors of social networking. He is a founder of MeWe, the privacy-first social network app. Named one of the “Top 8 Minds in Online Privacy” and a “Privacy by Design Ambassador,” Mark has been featured in The New York Times, Wall Street Journal, Fortune, CNN, and more. His TED Talk on “The Rise of Surveillance Capitalism” has inspired technologists worldwide.

He’s going to talk about how indie founders can leverage AI and social media marketing to scale apps, attract investors without massive ad spend, and why ethics, privacy, and mental health must be at the core of product design.

Mark will also share the journey of building MeWe, how to stand out in a world dominated by Big Tech, and practical steps indie founders can take to future-proof their apps in the age of AI and Web3.

You will discover:

✅ Journey of building and scaling MeWe in a Big Tech world

✅ How indie founders can use AI and social media marketing to scale apps

✅ Strategies for attracting investors without massive ad spend

✅ A social framework for rebooting the internet with ethics and privacy at the core

Learn More:

MeWe: https://apps.apple.com/us/app/mewe-the-safe-network/id918464474

Mark’s Book: https://www.amazon.com/Restoring-Our-Sanity-Online-Revolutionary/dp/1394273967/

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: https://www.arcads.ai/?comet_custom=appmasters

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Want to instantly double your app retention? 🎵

In this episode, we interviewed with Lauren Puffpath, Co-Founder & COO of Feed.fm, to uncover one of the most overlooked ingredients in app success: music integration.

Most indie founders and app developers focus on onboarding, UI, or push notifications—but adding the right music can dramatically boost engagement, retention, and even revenue.

You’ll discover:

✅ How music impacts user behavior & session length

✅ Real-world data: 1.7x–2.5x lift in D90 retention with music

✅ Why music works across verticals (fitness, wellness, social, gaming, retail, sleep apps & more)

✅ The hidden challenges of licensing—and how Feed.fm solves them

✅ Practical tips to integrate music into your app without huge costs

Whether you’re building a fitness app, meditation app, game, or e-commerce experience, this conversation will give you a proven strategy to keep users coming back and paying.

Connect with Lauren: https://www.linkedin.com/in/laurenpufpaf/

📌 Work with us: https://appmasters.com

📌 Join the App Masters Academy for advanced strategies: https://appmasters.com/academy

SPONSORS

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

Apps are shifting billions. Timing is everything. iOS users are your VIPs.

If you're in e-commerce and still running last year's playbook, you're already behind.

The State of eCommerce App Marketing 2025 by AppsFlyer breaks down $4.2B in spend to show exactly how top Shopping apps are winning - from smarter UA and AI-driven scaling to the death of “just Android” and the rise of web-to-app.

Peak season is coming. Want to win it? Check out the report: https://shorturl.at/Av8fR

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Want to instantly double your app retention? 🎵

In this episode, we interviewed with Lauren Puffpath, Co-Founder & COO of Feed.fm, to uncover one of the most overlooked ingredients in app success: music integration.

Most indie founders and app developers focus on onboarding, UI, or push notifications—but adding the right music can dramatically boost engagement, retention, and even revenue.

You’ll discover:

✅ How music impacts user behavior & session length

✅ Real-world data: 1.7x–2.5x lift in D90 retention with music

✅ Why music works across verticals (fitness, wellness, social, gaming, retail, sleep apps & more)

✅ The hidden challenges of licensing—and how Feed.fm solves them

✅ Practical tips to integrate music into your app without huge costs

Whether you’re building a fitness app, meditation app, game, or e-commerce experience, this conversation will give you a proven strategy to keep users coming back and paying.

Connect with Lauren: https://www.linkedin.com/in/laurenpufpaf/

📌 Work with us: https://appmasters.com

📌 Join the App Masters Academy for advanced strategies: https://appmasters.com/academy

SPONSORS

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

Apps are shifting billions. Timing is everything. iOS users are your VIPs.

If you're in e-commerce and still running last year's playbook, you're already behind.

The State of eCommerce App Marketing 2025 by AppsFlyer breaks down $4.2B in spend to show exactly how top Shopping apps are winning - from smarter UA and AI-driven scaling to the death of “just Android” and the rise of web-to-app.

Peak season is coming. Want to win it? Check out the report: https://shorturl.at/Av8fR

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, Asher Herbstman and Thatcher Clough, co-founders of Clear30, share the journey of taking their app, Clear30, from idea to 6,000 weekly downloads, $8K MRR, and $100K ARR through subscription revenue.

They reveal how a broken onboarding flow nearly stalled growth—and the psychology-driven A/B tests that turned it around. You’ll also hear what worked (and what flopped) with paid ads, plus how they leveraged research partnerships and federal grants to fuel momentum.

Whether you’re an indie founder or scaling your own app, this conversation is packed with real-world lessons on user psychology, onboarding optimization, retention strategies, and sustainable growth that you can start applying today.

You will discover:

✅ How to spot and fix a broken onboarding flow

✅ AB test ideas that actually move the needle

✅ Psychology tactics to persuade and retain users

Learn More:

🌐 Website: https://clear30.org/

📲 App: https://apps.apple.com/us/app/clear30-quit-smoking-weed/id6476418203

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: https://www.arcads.ai/?comet_custom=appmasters

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder

✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, Asher Herbstman and Thatcher Clough, co-founders of Clear30, share the journey of taking their app, Clear30, from idea to 6,000 weekly downloads, $8K MRR, and $100K ARR through subscription revenue.

They reveal how a broken onboarding flow nearly stalled growth—and the psychology-driven A/B tests that turned it around. You’ll also hear what worked (and what flopped) with paid ads, plus how they leveraged research partnerships and federal grants to fuel momentum.

Whether you’re an indie founder or scaling your own app, this conversation is packed with real-world lessons on user psychology, onboarding optimization, retention strategies, and sustainable growth that you can start applying today.

You will discover:

✅ How to spot and fix a broken onboarding flow

✅ AB test ideas that actually move the needle

✅ Psychology tactics to persuade and retain users

Learn More:

🌐 Website: https://clear30.org/

📲 App: https://apps.apple.com/us/app/clear30-quit-smoking-weed/id6476418203

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: https://www.arcads.ai/?comet_custom=appmasters

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Want to grow your app without burning cash? 💸

In this video, I’m revealing six powerful app marketing strategies that have helped indie developers and startups drive tens of thousands of downloads, all on a limited or zero budget.

These are the exact tactics we’ve used to take apps from a few hundred downloads a month to six-figure app businesses, without relying on massive ad spends.

You’ll learn:

✅ How to use App Store Optimization (ASO) to drive free, high-intent downloads

✅ The “Lifetime Free Offer” growth hack for instant traction & reviews

✅ Localization tricks that open up whole new markets overnight

✅ How to use Apple Search Ads & Meta Ads efficiently (even with $10/day)

✅ Why focusing on the right keywords can make or break your launch

✅ The simple math formula that keeps your app business profitable

Whether you’re launching your first app or trying to revive a stalled product, these budget-friendly app marketing strategies can help you scale faster without overspending.

📌 Work with us: https://appmasters.com

📌 Join the App Masters Academy for advanced strategies: https://appmasters.com/academy

SPONSORS

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder

✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

Apps are shifting billions. Timing is everything. iOS users are your VIPs.

If you're in e-commerce and still running last year's playbook, you're already behind.

The State of eCommerce App Marketing 2025 by AppsFlyer breaks down $4.2B in spend to show exactly how top Shopping apps are winning - from smarter UA and AI-driven scaling to the death of “just Android” and the rise of web-to-app.

Peak season is coming. Want to win it? Check out the report: https://shorturl.at/Av8fR

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Want to grow your app without burning cash? 💸

In this video, I’m revealing six powerful app marketing strategies that have helped indie developers and startups drive tens of thousands of downloads, all on a limited or zero budget.

These are the exact tactics we’ve used to take apps from a few hundred downloads a month to six-figure app businesses, without relying on massive ad spends.

You’ll learn:

✅ How to use App Store Optimization (ASO) to drive free, high-intent downloads

✅ The “Lifetime Free Offer” growth hack for instant traction & reviews

✅ Localization tricks that open up whole new markets overnight

✅ How to use Apple Search Ads & Meta Ads efficiently (even with $10/day)

✅ Why focusing on the right keywords can make or break your launch

✅ The simple math formula that keeps your app business profitable

Whether you’re launching your first app or trying to revive a stalled product, these budget-friendly app marketing strategies can help you scale faster without overspending.

📌 Work with us: https://appmasters.com

📌 Join the App Masters Academy for advanced strategies: https://appmasters.com/academy

SPONSORS

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder

✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

Apps are shifting billions. Timing is everything. iOS users are your VIPs.

If you're in e-commerce and still running last year's playbook, you're already behind.

The State of eCommerce App Marketing 2025 by AppsFlyer breaks down $4.2B in spend to show exactly how top Shopping apps are winning - from smarter UA and AI-driven scaling to the death of “just Android” and the rise of web-to-app.

Peak season is coming. Want to win it? Check out the report: https://shorturl.at/Av8fR

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

We just wrapped up another exciting round of the popular ‘Ask Me Anything’ session with Steve P. Young! 🎙️

From monetization and paid ads to scaling your app business — no topic was off-limits.

If you missed it live, catch the full conversation on our podcast and get all the valuable insights.

Learn More:

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: https://www.arcads.ai/?comet_custom=appmasters

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

We just wrapped up another exciting round of the popular ‘Ask Me Anything’ session with Steve P. Young! 🎙️

From monetization and paid ads to scaling your app business — no topic was off-limits.

If you missed it live, catch the full conversation on our podcast and get all the valuable insights.

Learn More:

Want expert guidance to grow your app?

Book a quick call with App Masters:

https://appmasters.com/contact-us/

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: https://www.arcads.ai/?comet_custom=appmasters

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder

✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Everyone says ASO is dead. They're wrong.

In this video, I’m sharing 5 free ASO tools I personally use to help indie apps grow organically — no ads, no fluff. We used these exact tools to take a niche AI app from $100 → $80,000 in revenue, purely through keyword research and App Store traffic.

This isn’t your typical “download this tool” video. I walk you through how to spot winning keywords, what metrics to look for, and how we stack tools like Google Trends, AppFollow, and Fox Data to rank faster and grow revenue.

👉 Whether you're launching a brand new app or looking to scale downloads, this step-by-step breakdown shows you how to:

✅ Find high-intent, low-competition keywords

✅ Validate keyword trends using Google Tools

✅ Use tools like AppFollow, FoxData, VidIQ, and more

Tools featured in the video:

Google Trends - https://trends.google.com/trends/

AppFollow - https://watch.appfollow.io/apps/1

Fox Data - https://foxdata.com/en/

Google Keyword Planner - https://business.google.com/in/ad-tools/keyword-planner/

VidIQ - https://vidiq.com/

Ready to actually grow? This is the stack we use daily.

🚀 Need expert help with your UA or ASO strategy? Visit → https://appmasters.com

SPONSORS

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder

✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

Apps are shifting billions. Timing is everything. iOS users are your VIPs.

If you're in e-commerce and still running last year's playbook, you're already behind.

The State of eCommerce App Marketing 2025 by AppsFlyer breaks down $4.2B in spend to show exactly how top Shopping apps are winning - from smarter UA and AI-driven scaling to the death of “just Android” and the rise of web-to-app.

Peak season is coming. Want to win it? Check out the report: https://shorturl.at/Av8fR

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Everyone says ASO is dead. They're wrong.

In this video, I’m sharing 5 free ASO tools I personally use to help indie apps grow organically — no ads, no fluff. We used these exact tools to take a niche AI app from $100 → $80,000 in revenue, purely through keyword research and App Store traffic.

This isn’t your typical “download this tool” video. I walk you through how to spot winning keywords, what metrics to look for, and how we stack tools like Google Trends, AppFollow, and Fox Data to rank faster and grow revenue.

👉 Whether you're launching a brand new app or looking to scale downloads, this step-by-step breakdown shows you how to:

✅ Find high-intent, low-competition keywords

✅ Validate keyword trends using Google Tools

✅ Use tools like AppFollow, FoxData, VidIQ, and more

Tools featured in the video:

Google Trends - https://trends.google.com/trends/

AppFollow - https://watch.appfollow.io/apps/1

Fox Data - https://foxdata.com/en/

Google Keyword Planner - https://business.google.com/in/ad-tools/keyword-planner/

VidIQ - https://vidiq.com/

Ready to actually grow? This is the stack we use daily.

🚀 Need expert help with your UA or ASO strategy? Visit → https://appmasters.com

SPONSORS

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder

✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

Apps are shifting billions. Timing is everything. iOS users are your VIPs.

If you're in e-commerce and still running last year's playbook, you're already behind.

The State of eCommerce App Marketing 2025 by AppsFlyer breaks down $4.2B in spend to show exactly how top Shopping apps are winning - from smarter UA and AI-driven scaling to the death of “just Android” and the rise of web-to-app.

Peak season is coming. Want to win it? Check out the report: https://shorturl.at/Av8fR

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, we’re joined by Sharad Shankar, Founder of AndOr Communications Pvt Ltd, the team behind the viral AI photo editing app LightX, which has surpassed 50M installs on Android and 8M+ on iOS.

Originally launched as a paid app, LightX transitioned to a subscription model in 2019 and has since evolved into a powerful, AI-driven platform for image generation and editing.

An alumnus of the Indian Institute of Technology, Kanpur, Sharad’s career spans roles in mobile engineering and building high-impact, user-focused products. In this conversation, Sharad shares his full growth playbook — from ASO, paid ads, and SEO to Web2App conversion strategies and cracking the Google Play featured placement.

He also reveals how he led a team of 60+ to turn LightX into a breakout success. This episode is a must-watch for anyone building or scaling a mobile app in 2025 and beyond.

You will discover:

✅ How LightX went from a paid app to top-grossing AI subscription

✅ Mobile growth playbook: ASO, ads, SEO, Web2App & more

✅ The secret to getting featured on Google Play

✅ Building user-first products with a strong USP

✅ Managing & scaling a 60+ member team

Learn More:

Explore LightX:

Web Product: https://www.lightxeditor.com/

iOS App Store: https://apps.apple.com/us/app/lightx-photo-editor-retouch/id1400740705

Android App Store: https://play.google.com/store/apps/details?id=com.lightx&hl=en_IN

Connect with Sharad:

https://www.linkedin.com/in/sharad-shankar-796b773/

https://andor.in/

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: https://www.arcads.ai/?comet_custom=appmasters

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, we’re joined by Sharad Shankar, Founder of AndOr Communications Pvt Ltd, the team behind the viral AI photo editing app LightX, which has surpassed 50M installs on Android and 8M+ on iOS.

Originally launched as a paid app, LightX transitioned to a subscription model in 2019 and has since evolved into a powerful, AI-driven platform for image generation and editing.

An alumnus of the Indian Institute of Technology, Kanpur, Sharad’s career spans roles in mobile engineering and building high-impact, user-focused products. In this conversation, Sharad shares his full growth playbook — from ASO, paid ads, and SEO to Web2App conversion strategies and cracking the Google Play featured placement.

He also reveals how he led a team of 60+ to turn LightX into a breakout success. This episode is a must-watch for anyone building or scaling a mobile app in 2025 and beyond.

You will discover:

✅ How LightX went from a paid app to top-grossing AI subscription

✅ Mobile growth playbook: ASO, ads, SEO, Web2App & more

✅ The secret to getting featured on Google Play

✅ Building user-first products with a strong USP

✅ Managing & scaling a 60+ member team

Learn More:

Explore LightX:

Web Product: https://www.lightxeditor.com/

iOS App Store: https://apps.apple.com/us/app/lightx-photo-editor-retouch/id1400740705

Android App Store: https://play.google.com/store/apps/details?id=com.lightx&hl=en_IN

Connect with Sharad:

https://www.linkedin.com/in/sharad-shankar-796b773/

https://andor.in/

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: https://www.arcads.ai/?comet_custom=appmasters

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder

✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

They turned a simple AI learning app into a $1.8 million business, with one genius move: Web-to-App Funnels.

In this video, I break down how Coursiv generated $1.8M in its first year of launch, their exact Instagram & YouTube ads, landing page psychology, onboarding flow, and the brilliant scarcity-based pricing tactic that hooked me.

Whether you’re building an AI app or just want to skyrocket user acquisition, this is your funnel playbook.

You'll learn:

✅ How Coursiv grew to $1.8M+ with smart funnel design

✅ Why their quiz-based onboarding converts like crazy

✅ The psychology behind their paywall with a countdown

✅ Tips to implement Web-to-App strategies for your app

✅ Why long pricing pages boost conversions (with examples)

Whether you’re building an AI app or want to skyrocket your app's growth, this breakdown is packed with real-world tactics that work.

🚀 Learn more about Coursiv → https://coursiv.com/

IOS: https://apps.apple.com/us/app/coursiv-ai-tools-mastery/id6478281150

Android: https://play.google.com/store/apps/details?id=io.zimran.coursiv&pli=1

💬 Drop a comment with your favorite funnel strategy or questions you have.

Work with us: ⁠https://www.appmasters.com⁠

Indie App Santa: ⁠https://www.indieappsanta.com⁠

Get training, coaching, and community: ⁠⁠https://appmastersacademy.com/⁠

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: ⁠https://www.arcads.ai/?comet_custom=appmasters⁠

Apps are shifting billions. Timing is everything. iOS users are your VIPs.

If you're in e-commerce and still running last year's playbook, you're already behind.

The State of eCommerce App Marketing 2025 by AppsFlyer breaks down $4.2B in spend to show exactly how top Shopping apps are winning - from smarter UA and AI-driven scaling to the death of “just Android” and the rise of web-to-app.

Peak season is coming. Want to win it? Check out the report: ⁠https://shorturl.at/Av8fR⁠

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

They turned a simple AI learning app into a $1.8 million business, with one genius move: Web-to-App Funnels.

In this video, I break down how Coursiv generated $1.8M in its first year of launch, their exact Instagram & YouTube ads, landing page psychology, onboarding flow, and the brilliant scarcity-based pricing tactic that hooked me.

Whether you’re building an AI app or just want to skyrocket user acquisition, this is your funnel playbook.

You'll learn:

✅ How Coursiv grew to $1.8M+ with smart funnel design

✅ Why their quiz-based onboarding converts like crazy

✅ The psychology behind their paywall with a countdown

✅ Tips to implement Web-to-App strategies for your app

✅ Why long pricing pages boost conversions (with examples)

Whether you’re building an AI app or want to skyrocket your app's growth, this breakdown is packed with real-world tactics that work.

🚀 Learn more about Coursiv → https://coursiv.com/

IOS: https://apps.apple.com/us/app/coursiv-ai-tools-mastery/id6478281150

Android: https://play.google.com/store/apps/details?id=io.zimran.coursiv&pli=1

💬 Drop a comment with your favorite funnel strategy or questions you have.

Work with us: ⁠https://www.appmasters.com⁠

Indie App Santa: ⁠https://www.indieappsanta.com⁠

Get training, coaching, and community: ⁠⁠https://appmastersacademy.com/⁠

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: ⁠https://www.arcads.ai/?comet_custom=appmasters⁠

Apps are shifting billions. Timing is everything. iOS users are your VIPs.

If you're in e-commerce and still running last year's playbook, you're already behind.

The State of eCommerce App Marketing 2025 by AppsFlyer breaks down $4.2B in spend to show exactly how top Shopping apps are winning - from smarter UA and AI-driven scaling to the death of “just Android” and the rise of web-to-app.

Peak season is coming. Want to win it? Check out the report: ⁠https://shorturl.at/Av8fR⁠

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, we’re joined by Evelin Herrera, founder of the leading mergers & acquisitions firm for mobile apps and games. She helps hundreds of app founders navigate five to eight-digit exits and is the go-to voice when it comes to valuing, marketing, and selling apps.

Evelin is the founder of EHVM, better known from the site www.evelinherrera.com, where more than 100 apps are listed for sale, and the creator of The Mobile Club, a community of app founders, investors, and operators.

She breaks down what makes an app “EPIC”, the kind of product that gets serious exit multiples. From retention and community to branding, valuation metrics, and due diligence, Evelin shares what buyers are looking for.

If you’ve ever thought about selling your app, this is the roadmap you didn’t know you needed.

You will discover:

✅ What makes an app “EPIC” and worth a 7-figure exit

✅ The MOATs that boost your app’s valuation

✅ Why branding, retention & community are make-or-break

✅ How to prepare for a successful app exit or acquisition

Learn More:

Connect with her for all things apps, valuation, metrics, and exits:

https://x.com/herreraevel

https://www.linkedin.com/in/evelinherrera/

Join the Mobile Club Community:

https://evelinherrera.com/themobileclub

Check available apps on sale:

www.evelinherrera.com

Work with us: https://www.appmasters.com

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: https://www.arcads.ai/?comet_custom=appmasters

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, we’re joined by Evelin Herrera, founder of the leading mergers & acquisitions firm for mobile apps and games. She helps hundreds of app founders navigate five to eight-digit exits and is the go-to voice when it comes to valuing, marketing, and selling apps.

Evelin is the founder of EHVM, better known from the site www.evelinherrera.com, where more than 100 apps are listed for sale, and the creator of The Mobile Club, a community of app founders, investors, and operators.

She breaks down what makes an app “EPIC”, the kind of product that gets serious exit multiples. From retention and community to branding, valuation metrics, and due diligence, Evelin shares what buyers are looking for.

If you’ve ever thought about selling your app, this is the roadmap you didn’t know you needed.

You will discover:

✅ What makes an app “EPIC” and worth a 7-figure exit

✅ The MOATs that boost your app’s valuation

✅ Why branding, retention & community are make-or-break

✅ How to prepare for a successful app exit or acquisition

Learn More:

Connect with her for all things apps, valuation, metrics, and exits:

https://x.com/herreraevel

https://www.linkedin.com/in/evelinherrera/

Join the Mobile Club Community:

https://evelinherrera.com/themobileclub

Check available apps on sale:

www.evelinherrera.com

Work with us: https://www.appmasters.com

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: https://www.arcads.ai/?comet_custom=appmasters

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Want to instantly increase your app's retention and revenue in just 30 minutes? 💥

In this video, Steve P. Young reveals a simple retention hack used by top apps (even finance ones!): adding games inside your app with Gamezop.

Why this works:

✅ Just a 5% boost in retention = up to 95% more profit

✅ 26% of users churn after day one — let’s fix that

✅ Gamification keeps users coming back daily

✅ It works for any app category: fitness, finance, utility, entertainment

🔥 Featured Tool: Gamezop

Plug-and-play games, quizzes, horoscopes, even cricket news — all inside your app, with ad revenue sharing.

✅ No coding headache

✅ Takes less than 30 minutes

✅ Boosts MAU, DAU, and Revenue

Gamezop enables apps to integrate games, quizzes, astrology, and sports. Ads shown inside this content generate earnings that are shared between Gamezop and the host platforms.

Any app can embed Gamezop’s content platforms in 30 minutes to grow engagement and unlock additional revenue.

Use this link to get started, and get a limited-time 60% revenue share:

https://business.gamezop.com/?utm_source=appmasters

SPONSORS

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

Apps are shifting billions. Timing is everything. iOS users are your VIPs.

If you're in e-commerce and still running last year's playbook, you're already behind.

The State of eCommerce App Marketing 2025 by AppsFlyer breaks down $4.2B in spend to show exactly how top Shopping apps are winning - from smarter UA and AI-driven scaling to the death of “just Android” and the rise of web-to-app.

Peak season is coming. Want to win it? Check out the report: https://shorturl.at/Av8fR

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Want to instantly increase your app's retention and revenue in just 30 minutes? 💥

In this video, Steve P. Young reveals a simple retention hack used by top apps (even finance ones!): adding games inside your app with Gamezop.

Why this works:

✅ Just a 5% boost in retention = up to 95% more profit

✅ 26% of users churn after day one — let’s fix that

✅ Gamification keeps users coming back daily

✅ It works for any app category: fitness, finance, utility, entertainment

🔥 Featured Tool: Gamezop

Plug-and-play games, quizzes, horoscopes, even cricket news — all inside your app, with ad revenue sharing.

✅ No coding headache

✅ Takes less than 30 minutes

✅ Boosts MAU, DAU, and Revenue

Gamezop enables apps to integrate games, quizzes, astrology, and sports. Ads shown inside this content generate earnings that are shared between Gamezop and the host platforms.

Any app can embed Gamezop’s content platforms in 30 minutes to grow engagement and unlock additional revenue.

Use this link to get started, and get a limited-time 60% revenue share:

https://business.gamezop.com/?utm_source=appmasters

SPONSORS

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

Apps are shifting billions. Timing is everything. iOS users are your VIPs.

If you're in e-commerce and still running last year's playbook, you're already behind.

The State of eCommerce App Marketing 2025 by AppsFlyer breaks down $4.2B in spend to show exactly how top Shopping apps are winning - from smarter UA and AI-driven scaling to the death of “just Android” and the rise of web-to-app.

Peak season is coming. Want to win it? Check out the report: https://shorturl.at/Av8fR

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, we’re joined by Fatemeh Vahdatpour, a solo female founder who scaled her Android utility apps to over 7 million installs, 2 million active users, and generated $200K+ in revenue using only ASO, AdMob, and some Google Ads, no subscriptions, no outside funding.

Fatemeh has launched four successful startups from scratch and now runs her app business from Dubai, where she’s building AI-powered apps in a fast-paced, tax-friendly startup hub.

She’ll reveal her exact Google Ads & ASO playbook for scaling utility apps on a budget, what most indie devs get wrong about Android growth, and how she uses lean AI workflows to launch and iterate faster than the competition.

We also explore her journey as a solo female app founder and how she’s built a life of freedom, travel, and growth, all powered by apps.

You will discover:

✅ How to scale an Android app using Google Ads and ASO

✅ Why most indie developers fail with Google Ads and how to fix it

✅ How to launch AI-powered apps without a big team

✅ Her early-stage growth strategy: from $0 to $200K+ using only AdMob

Learn More:

Connect with her:

https://www.linkedin.com/in/fatemeh-vahdatpour/

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: https://www.arcads.ai/?comet_custom=appmasters

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, we’re joined by Fatemeh Vahdatpour, a solo female founder who scaled her Android utility apps to over 7 million installs, 2 million active users, and generated $200K+ in revenue using only ASO, AdMob, and some Google Ads, no subscriptions, no outside funding.

Fatemeh has launched four successful startups from scratch and now runs her app business from Dubai, where she’s building AI-powered apps in a fast-paced, tax-friendly startup hub.

She’ll reveal her exact Google Ads & ASO playbook for scaling utility apps on a budget, what most indie devs get wrong about Android growth, and how she uses lean AI workflows to launch and iterate faster than the competition.

We also explore her journey as a solo female app founder and how she’s built a life of freedom, travel, and growth, all powered by apps.

You will discover:

✅ How to scale an Android app using Google Ads and ASO

✅ Why most indie developers fail with Google Ads and how to fix it

✅ How to launch AI-powered apps without a big team

✅ Her early-stage growth strategy: from $0 to $200K+ using only AdMob

Learn More:

Connect with her:

https://www.linkedin.com/in/fatemeh-vahdatpour/

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: https://www.arcads.ai/?comet_custom=appmasters

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

What’s working in app marketing right now, and where is it headed in Q4 2025?

In this video, we break down the latest, data-backed insights from Appsflyer’s new report: The State of eCommerce App Marketing - 2025 Edition.

Whether you're in eCommerce or not, these trends reveal what’s shaping user acquisition, remarketing, web-to-app funnels, and fraud prevention, especially as we head into Q4 2025.

You’ll Learn:

✅ Why iOS users convert faster and spend more than Android users (with real data)

✅ How to use remarketing to boost retention and lifetime value

✅ Why Web-to-App Funnels are dominating in 2025 — and how to implement them

✅ Growth tactics from top apps like Timu that increase repeat purchases

✅ The “5% Retention Strategy” that can grow revenue by up to 95%

If you're an app marketer, indie developer, or growth leader preparing for holiday season spikes, this report offers proven strategies to reduce costs, increase ROAS, and stay ahead of the competition in 2025.

📌 Key Recommendations from the Report:

Start user acquisition campaigns earlier to reduce CPI risk

Shift more budget toward iOS for higher returns

Make remarketing a core growth lever in mature or saturated markets

🔗 Download the full report → https://shorturl.at/uJmak

🚀 Need expert help with your UA or ASO strategy? Visit → https://appmasters.com

SPONSORS

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

Apps are shifting billions. Timing is everything. iOS users are your VIPs.

If you're in e-commerce and still running last year's playbook, you're already behind.

The State of eCommerce App Marketing 2025 by AppsFlyer breaks down $4.2B in spend to show exactly how top Shopping apps are winning - from smarter UA and AI-driven scaling to the death of “just Android” and the rise of web-to-app.

Peak season is coming. Want to win it? Check out the report: https://shorturl.at/Av8fR

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

What’s working in app marketing right now, and where is it headed in Q4 2025?

In this video, we break down the latest, data-backed insights from Appsflyer’s new report: The State of eCommerce App Marketing - 2025 Edition.

Whether you're in eCommerce or not, these trends reveal what’s shaping user acquisition, remarketing, web-to-app funnels, and fraud prevention, especially as we head into Q4 2025.

You’ll Learn:

✅ Why iOS users convert faster and spend more than Android users (with real data)

✅ How to use remarketing to boost retention and lifetime value

✅ Why Web-to-App Funnels are dominating in 2025 — and how to implement them

✅ Growth tactics from top apps like Timu that increase repeat purchases

✅ The “5% Retention Strategy” that can grow revenue by up to 95%

If you're an app marketer, indie developer, or growth leader preparing for holiday season spikes, this report offers proven strategies to reduce costs, increase ROAS, and stay ahead of the competition in 2025.

📌 Key Recommendations from the Report:

Start user acquisition campaigns earlier to reduce CPI risk

Shift more budget toward iOS for higher returns

Make remarketing a core growth lever in mature or saturated markets

🔗 Download the full report → https://shorturl.at/uJmak

🚀 Need expert help with your UA or ASO strategy? Visit → https://appmasters.com

SPONSORS

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

Apps are shifting billions. Timing is everything. iOS users are your VIPs.

If you're in e-commerce and still running last year's playbook, you're already behind.

The State of eCommerce App Marketing 2025 by AppsFlyer breaks down $4.2B in spend to show exactly how top Shopping apps are winning - from smarter UA and AI-driven scaling to the death of “just Android” and the rise of web-to-app.

Peak season is coming. Want to win it? Check out the report: https://shorturl.at/Av8fR

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, I break down a simple but powerful morning routine app that's making nearly $1M a year, without running paid ads, and share my own morning routine!

You'll learn:

✅ How Routinery ranks #1 for “morning routine”

✅ What’s working in its onboarding & paywall strategy

✅ Monetization tactics that drive conversions fast

✅ The one growth strategy that most devs ignore

✅ My personal morning routine & productivity boost formula

If you're building a habit tracker, productivity app, or trying to monetize without ads, this teardown gives you the exact roadmap.

Plus, I shared a powerful tip on how to monetize users who may never subscribe—and turn that into real revenue.

Get MagicMind today:

You have a limited offer you can use now, that gets you up to 50% off

your first subscription or 20% off one time purchases with code:

APPM50 at checkout

You can claim it at: ⁠https://www.magicmind.com/APPM50⁠

Work with us: ⁠https://www.appmasters.com⁠

Indie App Santa: ⁠https://www.indieappsanta.com⁠

Get training, coaching, and community: ⁠⁠https://appmastersacademy.com/⁠

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: ⁠https://www.arcads.ai/?comet_custom=appmasters⁠

Apps are shifting billions. Timing is everything. iOS users are your VIPs.

If you're in e-commerce and still running last year's playbook, you're already behind.

The State of eCommerce App Marketing 2025 by AppsFlyer breaks down $4.2B in spend to show exactly how top Shopping apps are winning - from smarter UA and AI-driven scaling to the death of “just Android” and the rise of web-to-app.

Peak season is coming. Want to win it? Check out the report: ⁠https://shorturl.at/Av8fR⁠

YouTube: ⁠⁠AppMasters.com/YouTube⁠⁠Instagram: ⁠⁠@App Masters⁠Twitter: ⁠⁠@App Masters⁠TikTok: ⁠⁠@stevepyoung⁠⁠Facebook: ⁠⁠App Masters⁠⁠

View Details

In this episode, I break down a simple but powerful morning routine app that's making nearly $1M a year, without running paid ads, and share my own morning routine!

You'll learn:

✅ How Routinery ranks #1 for “morning routine”

✅ What’s working in its onboarding & paywall strategy

✅ Monetization tactics that drive conversions fast

✅ The one growth strategy that most devs ignore

✅ My personal morning routine & productivity boost formula

If you're building a habit tracker, productivity app, or trying to monetize without ads, this teardown gives you the exact roadmap.

Plus, I shared a powerful tip on how to monetize users who may never subscribe—and turn that into real revenue.

Get MagicMind today:

You have a limited offer you can use now, that gets you up to 50% off

your first subscription or 20% off one time purchases with code:

APPM50 at checkout

You can claim it at: https://www.magicmind.com/APPM50

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: https://www.arcads.ai/?comet_custom=appmasters

Apps are shifting billions. Timing is everything. iOS users are your VIPs.

If you're in e-commerce and still running last year's playbook, you're already behind.

The State of eCommerce App Marketing 2025 by AppsFlyer breaks down $4.2B in spend to show exactly how top Shopping apps are winning - from smarter UA and AI-driven scaling to the death of “just Android” and the rise of web-to-app.

Peak season is coming. Want to win it? Check out the report: https://shorturl.at/Av8fR

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, we’re joined by Nahshon “Nay” Cook-Nelson, the growth expert behind explosive campaigns for top brands like Monopoly Go, Hootsuite, and QuickBooks. His strategies have generated over 200 million organic views, and now he’s revealing how indie developers can apply the same AI-powered frameworks to grow their apps.

Nay is the Growth Marketing Lead at NineTwoThree Studio, where he helps scale apps through creative campaigns and streamlined AI content creation workflows. With deep experience in paid social, influencer marketing, content systems, and AI-led ad testing, he’s here to break down what’s working right now in growth marketing.

You’ll learn how to supercharge your app marketing with AI—even on a small budget. From choosing the right tools to crafting content that works across every stage of the funnel, Nay shares practical, real-world strategies you can implement today.

You will discover:

✅ How to use AI to level up your ad creatives

✅ Content workflows with and without AI

✅ The “AI Prioritization Index” for deciding what to build next

✅ How to run high-impact campaigns without blowing your budget

✅ Indie-friendly growth tools you should use

Learn More:

https://www.linkedin.com/in/naycook/

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: https://www.arcads.ai/?comet_custom=appmasters

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, we’re joined by Nahshon “Nay” Cook-Nelson, the growth expert behind explosive campaigns for top brands like Monopoly Go, Hootsuite, and QuickBooks. His strategies have generated over 200 million organic views, and now he’s revealing how indie developers can apply the same AI-powered frameworks to grow their apps.

Nay is the Growth Marketing Lead at NineTwoThree Studio, where he helps scale apps through creative campaigns and streamlined AI content creation workflows. With deep experience in paid social, influencer marketing, content systems, and AI-led ad testing, he’s here to break down what’s working right now in growth marketing.

You’ll learn how to supercharge your app marketing with AI—even on a small budget. From choosing the right tools to crafting content that works across every stage of the funnel, Nay shares practical, real-world strategies you can implement today.

You will discover:

✅ How to use AI to level up your ad creatives

✅ Content workflows with and without AI

✅ The “AI Prioritization Index” for deciding what to build next

✅ How to run high-impact campaigns without blowing your budget

✅ Indie-friendly growth tools you should use

Learn More:

https://www.linkedin.com/in/naycook/

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Arcads is the fastest and best indie-friendly platform to create authentic, AI-powered UGC-style video ads — all from just text input.

Emotionally resonant, human-like videos
Perfect for app demos, testimonials, and paid social creatives
Built for speed, built to convert

Whether you're launching or scaling, Arcads makes it easy to test and iterate video ads.

Try it now: https://www.arcads.ai/?comet_custom=appmasters

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Want higher conversions from your web-to-app campaigns?

In this episode, we break down the exact structure of high-converting web paywalls that are crushing it with high conversion rates.

Join Steve P. Young and Igor Lyubimov, CEO of web2wave, as they dissect the anatomy of winning paywalls—what works on web vs. mobile, how to build psychological trust, and why personalized, long-form paywalls outperform app-native ones.

You’ll learn:

✅ Why web paywalls convert up to 3x more than mobile ones

✅ The 14-block structure of a perfect web-to-app paywall

✅ How to personalize offers based on quiz responses

✅ Why timers, huge discounts, and upsells dramatically boost LTV

✅ Real-world examples from top apps like BetterMe

If you're running Meta ads, looking to improve ROAS, or just want to scale without relying solely on the app stores, this deep dive is a must-watch.

All you need to build your web2app funnel:

https://www.web2wave.com/

Contact with Igor: https://www.linkedin.com/in/igorlyu/

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

You ever work with a tool where the support feels like...a ghost town? Yeah, not AppsFlyer.

Their support team is massive — like 5x bigger than the industry average. They’re global, 24/7, and actually helpful!

If you’re scaling your app and don’t want to be left hanging, check out AppsFlyer dot com or book a demo by clicking this https://tinyurl.com/AppsFlyerAM

Have an idea for a mobile app, but don't know how to code?

Dreams Into Apps is a mobile app accelerator for non-technical entrepreneurs who want to launch their app—without hiring developers.

You’ll work step-by-step with expert app builders to turn your idea into a real revenue generating product using AI and No-Code. No coding experience required.

And here’s the best part—100% of apps launched through the program generate revenue within 7 days.

Stop dreaming about your idea. Build it yourself!Check out:ambitiouslabs.io.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

This week’s episode is something special, a live coaching session with Max Gorman, the 20-year-old indie dev behind CarSnap - an AI-powered app that helps users identify and compare cars in seconds.

Max built the entire app himself while studying Computer Science at the University of Michigan and working full-time as a software engineer. He’s grown the app with zero paid ads, leveraging influencer marketing, ASO, and scrappy growth tactics, but now he’s ready to take it to the next level.

Max is one of Steve’s youngest (and longest-time) followers and in this livestream, Steve coaches Max live - breaking down what’s working, what to improve, and how to grow CarSnap into a top-ranked AI app for car lovers. If you’re an indie dev building in public or working on your own apps, this is the real-time roadmap you’ve been looking for.

You will discover:

✅ Steve’s live teardown of CarSnap’s ASO strategy

✅ Quick wins for improving onboarding & retention

✅ Growth hacks for niche apps without paid ads

✅ How to stand out when your audience isn’t on the App Store

Learn More:

Connect with Max:

https://www.linkedin.com/in/max-gorman

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

You ever work with a tool where the support feels like...a ghost town? Yeah, not AppsFlyer.

Their support team is massive — like 5x bigger than the industry average. They’re global, 24/7, and actually helpful!

If you’re scaling your app and don’t want to be left hanging, check out AppsFlyer dot com or book a demo by clicking this https://tinyurl.com/AppsFlyerAM

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

This week’s episode is something special, a live coaching session with Max Gorman, the 20-year-old indie dev behind CarSnap - an AI-powered app that helps users identify and compare cars in seconds.

Max built the entire app himself while studying Computer Science at the University of Michigan and working full-time as a software engineer. He’s grown the app with zero paid ads, leveraging influencer marketing, ASO, and scrappy growth tactics, but now he’s ready to take it to the next level.

Max is one of Steve’s youngest (and longest-time) followers and in this livestream, Steve coaches Max live - breaking down what’s working, what to improve, and how to grow CarSnap into a top-ranked AI app for car lovers. If you’re an indie dev building in public or working on your own apps, this is the real-time roadmap you’ve been looking for.

You will discover:

✅ Steve’s live teardown of CarSnap’s ASO strategy

✅ Quick wins for improving onboarding & retention

✅ Growth hacks for niche apps without paid ads

✅ How to stand out when your audience isn’t on the App Store

Learn More:

Connect with Max:

https://www.linkedin.com/in/max-gorman

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

You ever work with a tool where the support feels like...a ghost town? Yeah, not AppsFlyer.

Their support team is massive — like 5x bigger than the industry average. They’re global, 24/7, and actually helpful!

If you’re scaling your app and don’t want to be left hanging, check out AppsFlyer dot com or book a demo by clicking this https://tinyurl.com/AppsFlyerAM

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, Alex shares the hard-earned lessons from spending over $1.5 million on Instagram and Meta ads. If you're running paid ads and struggling to make them work—or wondering whether Meta ads are even worth it anymore—this video is for you.

🚀 You'll Learn:

• Why most Meta ads fail at first

• The role of capital and what to expect early on

• Why you must understand hooks, CTAs, and creative angles

• How to handle account restrictions and support nightmares

• The surprising power of a hard paywall strategy

This is a masterclass on performance marketing, creative testing, and building profitable mobile apps through paid acquisition.

👀 Don’t miss Alex’s story of spending $14K/day and generating 1,000+ trials in a single day.

Watch the full episode: https://youtube.com/live/iYCPvl0jipE?feature=share

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

You ever work with a tool where the support feels like...a ghost town? Yeah, not AppsFlyer.

Their support team is massive — like 5x bigger than the industry average. They’re global, 24/7, and actually helpful!

If you’re scaling your app and don’t want to be left hanging, check out AppsFlyer dot com or book a demo by clicking this https://tinyurl.com/AppsFlyerAM

Have an idea for a mobile app, but don't know how to code?

Dreams Into Apps is a mobile app accelerator for non-technical entrepreneurs who want to launch their app—without hiring developers.

You’ll work step-by-step with expert app builders to turn your idea into a real revenue generating product using AI and No-Code. No coding experience required.

And here’s the best part—100% of apps launched through the program generate revenue within 7 days.

Stop dreaming about your idea. Build it yourself!Check out:ambitiouslabs.io.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Discover the 7 counterintuitive app growth strategies that are helping indie developers and top apps scale in 2025 — straight from Steve P. Young’s live session at MAU Vegas 2025.

In this session, you’ll learn:

🚀 Unexpected growth tactics that drive real installs

💸 How to scale without burning ad budgets

📲 The power of paywall experiments & pricing hacks

🤖 The role of AI in modern creative testing

🔁 What’s working right now across top-performing apps

These aren’t your typical growth tips — they’re battle-tested strategies with real results.

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Have an idea for a mobile app, but don't know how to code?

Dreams Into Apps is a mobile app accelerator for non-technical entrepreneurs who want to launch their app—without hiring developers.

You’ll work step-by-step with expert app builders to turn your idea into a real revenue generating product using AI and No-Code. No coding experience required.

And here’s the best part—100% of apps launched through the program generate revenue within 7 days.

Stop dreaming about your idea. Build it yourself!Check out:ambitiouslabs.io.

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ powerful drag-and-drop quiz builder

✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

This week, we’re sharing crazy, trending, and situational app marketing strategies that every modern app marketer should know to grow users and revenue. One standout strategy is paywall animation — and got plenty more to share with you.

We are joined by Tigran Mkrtchyan, Head of Digital Marketing at CoinStat, one of the top crypto portfolio apps with millions of users. Tigran is known for launching trend-setting campaigns that blend behavioral psychology, animated paywalls, and a concept he calls "situational marketing."

Today, he’s unpacking the exact growth tactics he shared at MAU Vegas and APS Berlin—including how to 10x your revenue by simply rethinking your paywall and positioning.

Tigran will also share his exact reimagined paywall framework, how he blends behavioral psychology with paywall animation, and his signature "situational marketing" playbook that helped 10x user revenue. Whether you're optimizing your first paywall or scaling an app across multiple funnels, channels, and platforms, this is the growth strategy episode you don’t want to miss.

Learn more:

https://www.businessofapps.com/insights/paywall-optimization-reimagined/

https://youtu.be/e1GlHAlod4Q?si=rPPQ-dptsfRi7LZH

You’ll Learn:

✅ How to rethink paywall optimization with emotion, animation & psychology

✅ Real paywall examples that boosted revenue and went viral

✅ What “situational marketing” actually means—and how to apply it

✅ Marketing fundamentals most app marketers are missing today

Connect with Tigran:

https://tigranmk.substack.com/

https://www.linkedin.com/in/mkrtchyantigran/

https://t.me/mk_tigran

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

You ever work with a tool where the support feels like...a ghost town? Yeah, not AppsFlyer.

Their support team is massive — like 5x bigger than the industry average. They’re global, 24/7, and actually helpful!

If you’re scaling your app and don’t want to be left hanging, check out AppsFlyer dot com or book a demo by clicking this https://tinyurl.com/AppsFlyerAM

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

This week, we’re sharing crazy, trending, and situational app marketing strategies that every modern app marketer should know to grow users and revenue. One standout strategy is paywall animation — and got plenty more to share with you.

We are joined by Tigran Mkrtchyan, Head of Digital Marketing at CoinStat, one of the top crypto portfolio apps with millions of users. Tigran is known for launching trend-setting campaigns that blend behavioral psychology, animated paywalls, and a concept he calls "situational marketing."

Today, he’s unpacking the exact growth tactics he shared at MAU Vegas and APS Berlin—including how to 10x your revenue by simply rethinking your paywall and positioning.

Tigran will also share his exact reimagined paywall framework, how he blends behavioral psychology with paywall animation, and his signature "situational marketing" playbook that helped 10x user revenue. Whether you're optimizing your first paywall or scaling an app across multiple funnels, channels, and platforms, this is the growth strategy episode you don’t want to miss.

Learn more:

https://www.businessofapps.com/insights/paywall-optimization-reimagined/

https://youtu.be/e1GlHAlod4Q?si=rPPQ-dptsfRi7LZH

You’ll Learn:

✅ How to rethink paywall optimization with emotion, animation & psychology

✅ Real paywall examples that boosted revenue and went viral

✅ What “situational marketing” actually means—and how to apply it

✅ Marketing fundamentals most app marketers are missing today

Connect with Tigran:

https://tigranmk.substack.com/

https://www.linkedin.com/in/mkrtchyantigran/

https://t.me/mk_tigran

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

You ever work with a tool where the support feels like...a ghost town? Yeah, not AppsFlyer.

Their support team is massive — like 5x bigger than the industry average. They’re global, 24/7, and actually helpful!

If you’re scaling your app and don’t want to be left hanging, check out AppsFlyer dot com or book a demo by clicking this https://tinyurl.com/AppsFlyerAM

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, Ben from Adapty.io interviews Steve Young to share practical strategies for growing mobile apps without relying on massive marketing budgets.

Learn how indie developers and small teams can boost downloads and revenue using smart tactics like review prompts, lifetime offers, optimized paywalls, and ASO-driven strategies.

They also discuss how to maintain momentum after launch, the value of niche vs. broad targeting, and why keyword research is key for App Store Optimization.

You'll discover:

✅ Steve’s go-to growth hack for taking apps from 0 to thousands of downloads

✅ How to combine rating prompts, ASO, and lifetime offers for a high-impact launch

✅ The power of keyword-first app development and niche targeting

✅ What really works in paywall A/B testing (weekly vs. yearly, free trials, layout)

✅ The top app categories where short-term subscriptions drive the most revenue

Whether you're launching your first app or scaling to the next level, this episode is packed with actionable insights.

Learn more:

LinkedIn: https://www.linkedin.com/company/adaptyio/

X (Twitter): https://x.com/AdaptyTeam

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Have an idea for a mobile app, but don't know how to code?

Dreams Into Apps is a mobile app accelerator for non-technical entrepreneurs who want to launch their app—without hiring developers.

You’ll work step-by-step with expert app builders to turn your idea into a real revenue generating product using AI and No-Code. No coding experience required.

And here’s the best part—100% of apps launched through the program generate revenue within 7 days.

Stop dreaming about your idea. Build it yourself!Check out:ambitiouslabs.io.

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ powerful drag-and-drop quiz builder

✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, we’re joined by Romain Torres, co-founder of Arcads.ai — a platform using AI to automate ad creation and scale paid user acquisition like never before.

Romain’s not just another founder—he's scaled and sold multiple startups, including an intermittent fasting app that hit $2M in revenue in just 9 months. He's helped scale apps to $8M using AI-generated videos, avatars, and agents—and today, he's revealing how indie devs can tap into the same power.

We’ll break down how to scale paid ads with AI, automate creatives, and turn performance data into profitable campaigns using tools that small teams can actually afford.

Whether you want to automate and launch paid ads faster, lower your CAC, or scale to millions—this episode is a masterclass in AI-powered growth.

You will discover:

✅ The exact AI tools you can use to automate paid ads

✅ Why “AI actors” are the future of video ad creatives

✅ How to build hundreds of ad variations from just one script

✅ The indie-friendly framework for scaling user acquisition with AI

Learn More:

https://www.arcads.ai/?comet_custom=appmasters

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

You ever work with a tool where the support feels like...a ghost town? Yeah, not AppsFlyer.

Their support team is massive — like 5x bigger than the industry average. They’re global, 24/7, and actually helpful!

If you’re scaling your app and don’t want to be left hanging, check out AppsFlyer dot com or book a demo by clicking this https://tinyurl.com/AppsFlyerAM

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, we’re joined by Romain Torres, co-founder of Arcads.ai — a platform using AI to automate ad creation and scale paid user acquisition like never before.

Romain’s not just another founder—he's scaled and sold multiple startups, including an intermittent fasting app that hit $2M in revenue in just 9 months. He's helped scale apps to $8M using AI-generated videos, avatars, and agents—and today, he's revealing how indie devs can tap into the same power.

We’ll break down how to scale paid ads with AI, automate creatives, and turn performance data into profitable campaigns using tools that small teams can actually afford.

Whether you want to automate and launch paid ads faster, lower your CAC, or scale to millions—this episode is a masterclass in AI-powered growth.

You will discover:

✅ The exact AI tools you can use to automate paid ads

✅ Why “AI actors” are the future of video ad creatives

✅ How to build hundreds of ad variations from just one script

✅ The indie-friendly framework for scaling user acquisition with AI

Learn More:

⁠https://www.arcads.ai/?comet_custom=appmasters⁠

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

You ever work with a tool where the support feels like...a ghost town? Yeah, not AppsFlyer.

Their support team is massive — like 5x bigger than the industry average. They’re global, 24/7, and actually helpful!

If you’re scaling your app and don’t want to be left hanging, check out AppsFlyer dot com or book a demo by clicking this https://tinyurl.com/AppsFlyerAM

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Want to know exactly what ads your competitors are running on Facebook and Instagram?

This video is your ultimate guide to using the Meta Ads Library and powerful tools built on its API to uncover ad strategies, creatives, and targeting insights.

You’ll discover:

✅ Top-performing competitor ads

✅ Viral UGC creatives and hooks

✅ AI tools for fast, localized content creation

✅ Insider tips to test, kill, and scale winning creatives

We also break down examples using top-charting apps and show how to find ads by keyword, page ID, or niche.

Whether you're a growth marketer, app founder, or media buyer, this walkthrough will level up your 2025 creative strategy and help you outsmart the competition.

Watch the full episode: https://youtube.com/live/aHQN8ZRR8TA?feature=share

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

You ever work with a tool where the support feels like...a ghost town? Yeah, not AppsFlyer.

Their support team is massive — like 5x bigger than the industry average. They’re global, 24/7, and actually helpful!

If you’re scaling your app and don’t want to be left hanging, check out AppsFlyer dot com or book a demo by clicking this https://tinyurl.com/AppsFlyerAM

Everyone's talking about web2app funnels - the breakthrough strategy maximizing mobile revenue. But building them in-house takes months of development.

web2wave eliminates the complexity with their innovative all-in-one platform

✅ AI funnel generator

✅ powerful drag-and-drop quiz builder✅ streamlined payments

✅ comprehensive analytics

✅ smart A/B testing

✅ and more

Launch high-performing web2app funnels in days, not months.

Visit https://web2wave.com/ to create your web2app funnel for free.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, we’re joined by Marion Balinoff, a top consultant in performance-driven influencer marketing for mobile apps.

With 10+ years of experience and a track record of leading six-figure influencer campaigns for gaming studios like Ten Square Games, Wooga, and Socialpoint, Marion will share exactly how to launch and scale creator-led growth strategies. Whether you’re starting your first campaign or trying to scale influencer marketing as an indie team, this episode is packed with tactical advice.

We’ll cover all about formats, budget planning, influencer briefs, attribution tracking, and building long-term creator partnerships that actually move the needle.

You’ll Learn:

✅ How to choose the right creators for your app genre

✅ What to include in a killer influencer brief

✅ Budgeting strategies—from $500 to six-figure campaigns

✅ How to track success with MMP links, attribution & in-game KPIs

✅ Building long-term creator partnerships that drive ROI

Learn More:

⁠https://www.linkedin.com/in/marion-balinoff/ng for Apps⁠

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

You ever work with a tool where the support feels like...a ghost town? Yeah, not AppsFlyer.

Their support team is massive — like 5x bigger than the industry average. They’re global, 24/7, and actually helpful!

If you’re scaling your app and don’t want to be left hanging, check out AppsFlyer dot com or book a demo by clicking this https://tinyurl.com/AppsFlyerAM

Have an idea for a mobile app, but don't know how to code?

Dreams Into Apps is a mobile app accelerator for non-technical entrepreneurs who want to launch their app—without hiring developers.

You’ll work step-by-step with expert app builders to turn your idea into a real revenue generating product using AI and No-Code. No coding experience required.

And here’s the best part—100% of apps launched through the program generate revenue within 7 days.

Stop dreaming about your idea. Build it yourself!Check out:ambitiouslabs.io.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, we’re joined by Marion Balinoff, a top consultant in performance-driven influencer marketing for mobile apps.

With 10+ years of experience and a track record of leading six-figure influencer campaigns for gaming studios like Ten Square Games, Wooga, and Socialpoint, Marion will share exactly how to launch and scale creator-led growth strategies. Whether you’re starting your first campaign or trying to scale influencer marketing as an indie team, this episode is packed with tactical advice.

We’ll cover all about formats, budget planning, influencer briefs, attribution tracking, and building long-term creator partnerships that actually move the needle.

You’ll Learn:

✅ How to choose the right creators for your app genre

✅ What to include in a killer influencer brief

✅ Budgeting strategies—from $500 to six-figure campaigns

✅ How to track success with MMP links, attribution & in-game KPIs

✅ Building long-term creator partnerships that drive ROI

Learn More:

https://www.linkedin.com/in/marion-balinoff/ng for Apps

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

You ever work with a tool where the support feels like...a ghost town? Yeah, not AppsFlyer.

Their support team is massive — like 5x bigger than the industry average. They’re global, 24/7, and actually helpful!

If you’re scaling your app and don’t want to be left hanging, check out AppsFlyer dot com or book a demo by clicking this https://tinyurl.com/AppsFlyerAM

Have an idea for a mobile app, but don't know how to code?

Dreams Into Apps is a mobile app accelerator for non-technical entrepreneurs who want to launch their app—without hiring developers.

You’ll work step-by-step with expert app builders to turn your idea into a real revenue generating product using AI and No-Code. No coding experience required.

And here’s the best part—100% of apps launched through the program generate revenue within 7 days.

Stop dreaming about your idea. Build it yourself!Check out:ambitiouslabs.io.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

What’s the framework behind apps that consistently go viral?

In this video, we break down the content production system used by today’s fastest-growing apps — a model that turns your team into a high-speed content factory.

You’ll learn:

🔥 Why your content strategy IS your growth strategy

🎯 The “content factory” model used by top founders

📊 Tools & processes to react fast to market shifts

💡 How to spot trends, replicate winning ideas, and test fast

This mindset shift will transform how you think about growth, from “running campaigns” to building a machine that never stops shipping.

Watch the full episode:

https://youtube.com/live/aHQN8ZRR8TA

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

You ever work with a tool where the support feels like...a ghost town? Yeah, not AppsFlyer.

Their support team is massive — like 5x bigger than the industry average. They’re global, 24/7, and actually helpful!

If you’re scaling your app and don’t want to be left hanging, check out AppsFlyer dot com or book a demo by clicking this https://tinyurl.com/AppsFlyerAM

Have an idea for a mobile app, but don't know how to code?

Dreams Into Apps is a mobile app accelerator for non-technical entrepreneurs who want to launch their app—without hiring developers.

You’ll work step-by-step with expert app builders to turn your idea into a real revenue generating product using AI and No-Code. No coding experience required.

And here’s the best part—100% of apps launched through the program generate revenue within 7 days.

Stop dreaming about your idea. Build it yourself!Check out:ambitiouslabs.io.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, we’re joined by Igor Lyubimov, CEO of web2wave.com and former Chief Product Officer at FindMyKids—an app with over 100M downloads and $35M in annual revenue. Igor is a funnel optimization powerhouse with 15+ years of experience helping mobile apps grow by blending behavioral psychology with cutting-edge payment technology.

Igor walks us through how to build a high-converting web-to-app funnel from scratch. You’ll learn how to tell onboarding stories that convert, optimize the first screen of your funnel, and revamp your paywall for maximum conversions.

Whether you’re an indie app founder or a product marketer, this episode is your step-by-step playbook for turning web visitors into loyal, paying app users.

You will discover:

✅ How to build a high-converting web-to-app funnel using AI & smart tools

✅ How to use storytelling to emotionally connect with users during onboarding

✅ How to fix your paywall with clear pricing and a compelling value prop

✅ The cheat sheet for turning passive browsers into active subscribers

Learn More:

All you need to build your web2app funnel:

⁠https://www.web2wave.com/⁠

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

You ever work with a tool where the support feels like...a ghost town? Yeah, not AppsFlyer.

Their support team is massive — like 5x bigger than the industry average. They’re global, 24/7, and actually helpful!

If you’re scaling your app and don’t want to be left hanging, check out AppsFlyer dot com or book a demo by clicking this https://tinyurl.com/AppsFlyerAM

Have an idea for a mobile app, but don't know how to code?

Dreams Into Apps is a mobile app accelerator for non-technical entrepreneurs who want to launch their app—without hiring developers.

You’ll work step-by-step with expert app builders to turn your idea into a real revenue generating product using AI and No-Code. No coding experience required.

And here’s the best part—100% of apps launched through the program generate revenue within 7 days.

Stop dreaming about your idea. Build it yourself!Check out:ambitiouslabs.io.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, we’re joined by Igor Lyubimov, CEO of web2wave.com and former Chief Product Officer at FindMyKids—an app with over 100M downloads and $35M in annual revenue. Igor is a funnel optimization powerhouse with 15+ years of experience helping mobile apps grow by blending behavioral psychology with cutting-edge payment technology.

Igor walks us through how to build a high-converting web-to-app funnel from scratch. You’ll learn how to tell onboarding stories that convert, optimize the first screen of your funnel, and revamp your paywall for maximum conversions.

Whether you’re an indie app founder or a product marketer, this episode is your step-by-step playbook for turning web visitors into loyal, paying app users.

You will discover:

✅ How to build a high-converting web-to-app funnel using AI & smart tools

✅ How to use storytelling to emotionally connect with users during onboarding

✅ How to fix your paywall with clear pricing and a compelling value prop

✅ The cheat sheet for turning passive browsers into active subscribers

Learn More:

All you need to build your web2app funnel:

https://www.web2wave.com/

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

You ever work with a tool where the support feels like...a ghost town? Yeah, not AppsFlyer.

Their support team is massive — like 5x bigger than the industry average. They’re global, 24/7, and actually helpful!

If you’re scaling your app and don’t want to be left hanging, check out AppsFlyer dot com or book a demo by clicking this https://tinyurl.com/AppsFlyerAM

Have an idea for a mobile app, but don't know how to code?

Dreams Into Apps is a mobile app accelerator for non-technical entrepreneurs who want to launch their app—without hiring developers.

You’ll work step-by-step with expert app builders to turn your idea into a real revenue generating product using AI and No-Code. No coding experience required.

And here’s the best part—100% of apps launched through the program generate revenue within 7 days.

Stop dreaming about your idea. Build it yourself!Check out:ambitiouslabs.io.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

This week, we’re joined by Zach Witzel, former Uber pricing lead and now founder of Helium — the AI-powered paywall engine that’s helping top apps double revenue automatically.

Zach helped Uber unlock over $100M through smarter monetization — and now he’s bringing those insights to indie devs.

In this episode, we dive into how to scale faster using AI, the future of paywalls, and how to monetize your app from day one.

You will discover:

✅ Building AI-powered paywalls that actually convert

✅ Running pricing experiments without the guesswork

✅ Why the best marketing happens inside your app

✅ The overlooked power of discounting

✅ How to build like the top 1% — even as a solo founder

Learn More:

Get more out of your paywall with:

https://tryhelium.com/

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

You ever work with a tool where the support feels like...a ghost town? Yeah, not AppsFlyer.

Their support team is massive — like 5x bigger than the industry average. They’re global, 24/7, and actually helpful!

If you’re scaling your app and don’t want to be left hanging, check out AppsFlyer dot com or book a demo by clicking this https://tinyurl.com/AppsFlyerAM

Have an idea for a mobile app, but don't know how to code?

Dreams Into Apps is a mobile app accelerator for non-technical entrepreneurs who want to launch their app—without hiring developers.

You’ll work step-by-step with expert app builders to turn your idea into a real revenue generating product using AI and No-Code. No coding experience required.

And here’s the best part—100% of apps launched through the program generate revenue within 7 days.

Stop dreaming about your idea. Build it yourself!Check out:ambitiouslabs.io.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

This week, we’re joined by Zach Witzel, former Uber pricing lead and now founder of Helium — the AI-powered paywall engine that’s helping top apps double revenue automatically.

Zach helped Uber unlock over $100M through smarter monetization — and now he’s bringing those insights to indie devs.

In this episode, we dive into how to scale faster using AI, the future of paywalls, and how to monetize your app from day one.

You will discover:

✅ Building AI-powered paywalls that actually convert

✅ Running pricing experiments without the guesswork

✅ Why the best marketing happens inside your app

✅ The overlooked power of discounting

✅ How to build like the top 1% — even as a solo founder

Learn More:

Get more out of your paywall with:

https://tryhelium.com/

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

You ever work with a tool where the support feels like...a ghost town? Yeah, not AppsFlyer.

Their support team is massive — like 5x bigger than the industry average. They’re global, 24/7, and actually helpful!

If you’re scaling your app and don’t want to be left hanging, check out AppsFlyer dot com or book a demo by clicking this https://tinyurl.com/AppsFlyerAM

Have an idea for a mobile app, but don't know how to code?

Dreams Into Apps is a mobile app accelerator for non-technical entrepreneurs who want to launch their app—without hiring developers.

You’ll work step-by-step with expert app builders to turn your idea into a real revenue generating product using AI and No-Code. No coding experience required.

And here’s the best part—100% of apps launched through the program generate revenue within 7 days.

Stop dreaming about your idea. Build it yourself!Check out:ambitiouslabs.io.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Want to grow your app like Cal AI, which now makes $20M+ a year? In this video, I break down the top word-of-mouth marketing / referral strategies that actually work in 2025 — with real examples and tactics you can copy today.

📊 Stats You'll Learn:

76% of users make purchases from social media recommendations

74% of users buy because an influencer recommended a product

Real-world examples from Calm, Crossy Road, Flappy Bird, and Zero

You’ll Discover:

✅ How to drive downloads using influencers

✅ Viral growth through referral marketing

✅ Proven partner marketing strategies using email confirmations

✅ How to make your users want to share your app for free

✅ Affordable tracking tools (like Airbridge) to measure what works

This isn’t theory — these are tested frameworks we’ve used to help over 3,000 apps grow their downloads and revenues.

Firebase Dynamic Links is shutting down on August 25.

A lot of app marketers are searching for deep linking alternatives. If you’re still using FDL, it’s time to make the switch (no, seriously) before broken links derail your user journeys.

Airbridge DeepLinks is a lightweight, affordable replacement for Firebase Dynamic Links. Offering everything you loved about FDL, plus more control, customization, and insight.

What makes Airbridge DeepLinks different?

→ Migrate FDL links in minutes with a no-code template (just 3 steps in 3 minutes)

→ Edit and manage all links (including API-created ones) in one dashboard

→ Customize your branding and track performance in real time

→ Update redirects, paths, and branding even after links go live

🚨 Special Offer for App Masters viewers 🚨

Use promo code APPMASTERS (available to the first 300 users) to claim your 3-month free trial. Offer ends August 25—when Firebase Dynamic Links shuts down!

What happens after the free trial, you might ask?

→ The first 10,000 MAU stay free forever.

→ Beyond that, it’s just $3 per 1,000 MAU.

🔗 Redeem Now:

→ Get Airbridge: https://appmasters.com/deeplinks

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

You ever work with a tool where the support feels like...a ghost town? Yeah, not AppsFlyer.

Their support team is massive — like 5x bigger than the industry average. They’re global, 24/7, and actually helpful!

If you’re scaling your app and don’t want to be left hanging, check out AppsFlyer dot com or book a demo by clicking this https://tinyurl.com/AppsFlyerAM

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

We just got back from MAU Vegas — slightly jet-lagged, seriously inspired, and armed with spicy takes on app growth, monetization, and what not to do with your onboarding.

In this impromptu, caffeine-fueled debrief episode, Steve P. Young unpacks his favorite learnings and wildest strategies from the conference.

Didn’t make it to MAU? Don’t worry — we’ve got you covered. Let’s laugh, learn, and spill a little post-MAU tea together. 🍸📱

You will discover:

✅ The best app growth tips we brought back from MAU

✅ How to turn post-conference inspiration into Monday execution

✅ The AI tools and frameworks top app marketers are using right now

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

You ever work with a tool where the support feels like...a ghost town? Yeah, not AppsFlyer.

Their support team is massive — like 5x bigger than the industry average. They’re global, 24/7, and actually helpful!

If you’re scaling your app and don’t want to be left hanging, check out AppsFlyer dot com or book a demo by clicking this https://tinyurl.com/AppsFlyerAM

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

We just got back from MAU Vegas — slightly jet-lagged, seriously inspired, and armed with spicy takes on app growth, monetization, and what not to do with your onboarding.

In this impromptu, caffeine-fueled debrief episode, Steve P. Young unpacks his favorite learnings and wildest strategies from the conference.

Didn’t make it to MAU? Don’t worry — we’ve got you covered. Let’s laugh, learn, and spill a little post-MAU tea together. 🍸📱

You will discover:

✅ The best app growth tips we brought back from MAU

✅ How to turn post-conference inspiration into Monday execution

✅ The AI tools and frameworks top app marketers are using right now

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

You ever work with a tool where the support feels like...a ghost town? Yeah, not AppsFlyer.

Their support team is massive — like 5x bigger than the industry average. They’re global, 24/7, and actually helpful!

If you’re scaling your app and don’t want to be left hanging, check out AppsFlyer dot com or book a demo by clicking this https://tinyurl.com/AppsFlyerAM

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Want to boost app revenue and retention without major redesigns or dev time? In this video, I break down two easy A/B tests that delivered massive gains in trial conversions and lifetime value (LTV) — fast.

📌 See how a simple change to our paywall doubled trial activations

📌 Learn the psychology behind “priming” your users

📌 Discover the UX tweak that improved trial-to-paid conversion

📌 Includes real-world examples from our own apps

Whether you're an indie developer or scaling an app portfolio, these insights will give you actionable tests you can implement today.

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

You ever work with a tool where the support feels like...a ghost town? Yeah, not AppsFlyer.

Their support team is massive — like 5x bigger than the industry average. They’re global, 24/7, and actually helpful!

If you’re scaling your app and don’t want to be left hanging, check out AppsFlyer dot com or book a demo by clicking this https://tinyurl.com/AppsFlyerAM

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, we’re breaking down how you can build a revenue-generating app — without writing a single line of code.

Our guest is Alim Charaniya, 4x founder and the brains behind Ambitious Labs. He’s helped generate over $100M+ in app revenue, scaled apps from 10K to 2M+ users, and was previously Head of Mobile at PrizePicks, the #1 sports app on the App Store.

Alim shares the exact blueprint for building with Flutter, AI tools, and no-code platforms — proving that launching a successful app business is more accessible than ever.

You’ll learn the secrets behind building fast, validating your idea early, launching MVPs and making real money — all without hiring expensive developers.

You will discover:

✅ Why most apps aren’t actually hard to build — and how to get started

✅ How to validate and launch an MVP quickly (without burning cash)

✅ Monetization strategies that work for indie developers

✅ Why understanding user behavior is more important than code

Learn More:

Build your app without code:

(Use this code and enjoy $500 off on their plans)

https://start.ambitiouslabs.io/appmasters?utm_campaign=appmasters

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

You ever work with a tool where the support feels like...a ghost town? Yeah, not AppsFlyer.

Their support team is massive — like 5x bigger than the industry average. They’re global, 24/7, and actually helpful!

If you’re scaling your app and don’t want to be left hanging, check out AppsFlyer dot com or book a demo by clicking this https://tinyurl.com/AppsFlyerAM

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, we’re breaking down how you can build a revenue-generating app — without writing a single line of code.

Our guest is Alim Charaniya, 4x founder and the brains behind Ambitious Labs. He’s helped generate over $100M+ in app revenue, scaled apps from 10K to 2M+ users, and was previously Head of Mobile at PrizePicks, the #1 sports app on the App Store.

Alim shares the exact blueprint for building with Flutter, AI tools, and no-code platforms — proving that launching a successful app business is more accessible than ever.

You’ll learn the secrets behind building fast, validating your idea early, launching MVPs and making real money — all without hiring expensive developers.

You will discover:

✅ Why most apps aren’t actually hard to build — and how to get started

✅ How to validate and launch an MVP quickly (without burning cash)

✅ Monetization strategies that work for indie developers

✅ Why understanding user behavior is more important than code

Learn More:

Build your app without code:

(Use this code and enjoy $500 off on their plans)

https://start.ambitiouslabs.io/appmasters?utm_campaign=appmasters

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

You ever work with a tool where the support feels like...a ghost town? Yeah, not AppsFlyer.

Their support team is massive — like 5x bigger than the industry average. They’re global, 24/7, and actually helpful!

If you’re scaling your app and don’t want to be left hanging, check out AppsFlyer dot com or book a demo by clicking this https://tinyurl.com/AppsFlyerAM

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Discover the paywall A/B test that tripled our revenue for an AI app—without changing pricing or getting more downloads.

In this video, we break down the exact test we ran (weekly vs yearly subscriptions, trial vs no trial) and how paywall optimization can completely change your app business.

💡 If you’ve ever said:

“I need more downloads!”

…You might just need a better paywall.

🔍 What You’ll Learn:

📌 Which paywall format 3x our AI app's revenue

📌 How a weekly plan with a 3-day trial beats a yearly plan

📌 What RevenueCat’s latest subscription report tells us

🔗 Know More:

RevenueCat State of Subscription Apps 2025 Report: https://www.revenuecat.com/state-of-subscription-apps-2025/

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

If you’re running paid campaigns without a measurement partner, you’re basically flying blind. It’s not just about installs—it’s about understanding what’s working, where your users are coming from, how they perform in your app, and how to grow efficiently.

AppsFlyer gives you clarity across platforms, channels, and devices while staying privacy-first.

If you're serious about scaling your app, check out AppsFlyer dot com or book a demo by clicking this https://tinyurl.com/AppsFlyerAM

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, we’re joined by Hamza Alsamraee, CEO of NewForm — a top-tier NYC-based app marketing agency producing over 2,500 ads every month.

Hamza’s journey started at just 16 when he built the largest math page on Instagram, eventually driving 100M+ organic impressions and over $1M in book sales. With a strong background in math and a knack for creative growth, Hamza has led performance-driven campaigns across consumer apps, including scaling Faves to a $1M ARR in just months.

We’ll dive into how AI-generated content (AIGC) is changing the marketing game — from TikTok-first strategies to AI agents in UGC creation, and why many AI creatives fail to convert.

Whether you’re just launching or managing multi-million-dollar ad budgets, this episode delivers the math-backed truth on what’s working (and what’s not) in 2025.

You will discover:

📌 How AI agents are reshaping marketing & creative workflows

📌 Why most AI-generated UGC ads flop — and how to fix them

📌 How to implement AI agents (even with a small team)

📌 Where the future of AIGC, creative testing & performance is headed

Learn More:

https://www.linkedin.com/in/hamza-alsamraee/

www.newform.com

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

If you’re running paid campaigns without a measurement partner, you’re basically flying blind. It’s not just about installs—it’s about understanding what’s working, where your users are coming from, how they perform in your app, and how to grow efficiently.

AppsFlyer gives you clarity across platforms, channels, and devices while staying privacy-first.

If you're serious about scaling your app, check out AppsFlyer dot com or book a demo by clicking this https://tinyurl.com/AppsFlyerAM

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, we’re joined by Hamza Alsamraee, CEO of NewForm — a top-tier NYC-based app marketing agency producing over 2,500 ads every month.

Hamza’s journey started at just 16 when he built the largest math page on Instagram, eventually driving 100M+ organic impressions and over $1M in book sales. With a strong background in math and a knack for creative growth, Hamza has led performance-driven campaigns across consumer apps, including scaling Faves to a $1M ARR in just months.

We’ll dive into how AI-generated content (AIGC) is changing the marketing game — from TikTok-first strategies to AI agents in UGC creation, and why many AI creatives fail to convert.

Whether you’re just launching or managing multi-million-dollar ad budgets, this episode delivers the math-backed truth on what’s working (and what’s not) in 2025.

You will discover:

📌 How AI agents are reshaping marketing & creative workflows

📌 Why most AI-generated UGC ads flop — and how to fix them

📌 How to implement AI agents (even with a small team)

📌 Where the future of AIGC, creative testing & performance is headed

Learn More:

https://www.linkedin.com/in/hamza-alsamraee/

www.newform.com

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

If you’re running paid campaigns without a measurement partner, you’re basically flying blind. It’s not just about installs—it’s about understanding what’s working, where your users are coming from, how they perform in your app, and how to grow efficiently.

AppsFlyer gives you clarity across platforms, channels, and devices while staying privacy-first.

If you're serious about scaling your app, check out AppsFlyer dot com or book a demo by clicking this https://tinyurl.com/AppsFlyerAM

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Apple’s payment policy just took a major turn—and it could unlock huge revenue potential for app developers. A federal judge has ruled that Apple must now allow developers to offer alternative payment methods outside the App Store.

In this session, Steve P. Young joins Andrew Davies, CMO at Paddle, to break down what this means for your app business, including:

✅ New monetization opportunities are now available

✅ How Paddle manages payments, refunds, taxes, and fraud compliance

✅ Key considerations before moving away from Apple’s in-app purchase system

✅ How this shift could impact LTV, attribution, and growth strategies

💡 Whether you’re a solo developer or running a growing SaaS business, this change is too big to ignore. Learn how to take advantage of the new policy, boost your profit margins, and regain control over your business model.

🔗 Learn more: www.paddle.com

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

If you’re running paid campaigns without a measurement partner, you’re basically flying blind. It’s not just about installs—it’s about understanding what’s working, where your users are coming from, how they perform in your app, and how to grow efficiently.

AppsFlyer gives you clarity across platforms, channels, and devices while staying privacy-first.

If you're serious about scaling your app, check out AppsFlyer dot com or book a demo by clicking this https://tinyurl.com/AppsFlyerAM

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

This “Pain-killer” app is quietly making $50,000/month with just 500 downloads a day — and it’s doing it all purely using ASO.

This is the ultimate passive income app, and in this video, I broke down exactly how it works, why it’s CRUSHING it, and how you can apply the same principles to your own app.

You'll learn:

📌 What are painkiller apps, and how do they differ from vitamin apps

📌 How to build apps that solve real problems and convert HIGH

📌 Real App Store Optimization strategies that drive passive revenue

📌 How to validate painkiller ideas and find underserved niches

Whether you're just getting started or looking for new ways to grow your indie app business, this breakdown is your blueprint for finding real opportunities in the App Store.

Shout-out to AppFigures for helping me uncover these numbers! 🙌

👇 Drop a comment and let me know — are you building a vitamin or a painkiller?

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

If you’re running paid campaigns without a measurement partner, you’re basically flying blind. It’s not just about installs—it’s about understanding what’s working, where your users are coming from, how they perform in your app, and how to grow efficiently.

AppsFlyer gives you clarity across platforms, channels, and devices while staying privacy-first.

If you're serious about scaling your app, check out AppsFlyer dot com or book a demo by clicking this https://tinyurl.com/AppsFlyerAM

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this Podcast, Steve P. Young will break down the latest app monetization trends and what they mean for your growth in 2025.

Steve will dive into three of the most talked-about reports in mobile: RevenueCat’s State of Subscription Apps, AppsFlyer’s Creative Optimization Report, and the App Valuation Benchmark Report. You’ll get the must-know data points, actionable strategies, and real-world takeaways to help you increase revenue and stay ahead of the curve.

Whether you’re running subscriptions, in-app purchases, or ad monetization, this episode will help you optimize every part of your funnel.

You’ll learn:

✅ How subscription apps are evolving in 2025

✅ Key monetization trends from the RevenueCat report

✅ What makes creatives actually convert (from AppsFlyer data)

✅ Real examples of winning monetization strategies

Learn More:

AppsFlyer’s The State of Creative Optimization - 2025 Edition:

https://shorturl.at/qlEfh

RevenueCat’s State of Subscription Apps 2025:

https://www.revenuecat.com/state-of-subscription-apps-2025/

App Peak Valuation Report:

https://my.apppeak.com/valuation-report-page

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this Podcast, Steve P. Young will break down the latest app monetization trends and what they mean for your growth in 2025.

Steve will dive into three of the most talked-about reports in mobile: RevenueCat’s State of Subscription Apps, AppsFlyer’s Creative Optimization Report, and the App Valuation Benchmark Report. You’ll get the must-know data points, actionable strategies, and real-world takeaways to help you increase revenue and stay ahead of the curve.

Whether you’re running subscriptions, in-app purchases, or ad monetization, this episode will help you optimize every part of your funnel.

You’ll learn:

✅ How subscription apps are evolving in 2025

✅ Key monetization trends from the RevenueCat report

✅ What makes creatives actually convert (from AppsFlyer data)

✅ Real examples of winning monetization strategies

Learn More:

AppsFlyer’s The State of Creative Optimization - 2025 Edition:

https://shorturl.at/qlEfh

RevenueCat’s State of Subscription Apps 2025:

https://www.revenuecat.com/state-of-subscription-apps-2025/

App Peak Valuation Report:

https://my.apppeak.com/valuation-report-page

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Doing ASO the way everyone else does it? That might be exactly what’s holding your app back.

In this video, we break down the biggest App Store Optimization mistakes most people make—and what to do instead to actually grow your downloads, boost your reviews, and build a sustainable app business.

Here’s what you’ll learn:

✅ The truth about high-traffic keywords and why they won’t help you early on

✅ Is AppAdvice bad for your app? Nope—and we’ll show you the numbers to prove it

✅ Why ASO is just one part of a much bigger growth strategy

If you're serious about growth, this video will save you time, money, and a whole lot of trial and error. It's not about hacks—it’s about building smart.

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In celebration of Earth Day, we’re going green—and by that, we mean growing your app in sustainable, scalable ways. 🌱

Join Steve P. Young LIVE as he shares his best user acquisition, growth, retention, and engagement strategies—built to last, not just burn.

Whether you’re looking to boost downloads or keep users coming back, you’ll walk away with practical tactics that make an impact without wasting your budget.

💬 PLUS: It’s an AMA, so drop your questions in the chat and Steve will answer them live!

You’ll learn:

✅ Sustainable user acquisition strategies that scale

✅ Proven retention & engagement tactics that keep users coming back

✅ Live answers to your questions on retention, app growth & more

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In celebration of Earth Day, we’re going green—and by that, we mean growing your app in sustainable, scalable ways. 🌱

Join Steve P. Young LIVE as he shares his best user acquisition, growth, retention, and engagement strategies—built to last, not just burn.

Whether you’re looking to boost downloads or keep users coming back, you’ll walk away with practical tactics that make an impact without wasting your budget.

💬 PLUS: It’s an AMA, so drop your questions in the chat and Steve will answer them live!

You’ll learn:

✅ Sustainable user acquisition strategies that scale

✅ Proven retention & engagement tactics that keep users coming back

✅ Live answers to your questions on retention, app growth & more

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Want to build an app people love? This product-led growth strategy is the key.

In this video, we dive into real-world user testing tactics that helped a Rubik’s Cube app go viral—all without a single dollar spent on paid downloads. Nico shares how a relentless focus on user experience, a laser-sharp 5-minute onboarding goal, and ASO (App Store Optimization) led to over 50,000+ glowing App Store reviews.

You'll learn:

✅ Why the first 5 minutes of user experience can make or break your app

✅ Creative ways to collect real user feedback—without breaking the bank

✅ How small onboarding tweaks doubled camera opt-ins

✅ The exact moment to ask for reviews to maximize App Store impact

✅ Proven ASO techniques that drove 53,000+ reviews organically

Whether you're launching your first app or scaling a startup, these insights are pure gold.

Watch the full session here:

https://youtube.com/live/QKnRO_A_tkU?feature=share

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, we’re sharing the latest App Store Optimization (ASO) strategies you need to know for 2025. Joining us is Anton Tatarynovich, the Senior Growth Marketing Manager at Freeletics and a freelance ASO consultant.

Anton has worked with a wide range of apps—from early-stage startups to S&P 500 giants—helping them scale through smart, data-driven ASO. Today, he’ll share 7 fresh tactics to stay ahead in 2025, going beyond the usual keyword optimization and A/B testing.

Whether you're a solo indie dev or scaling a 9-figure app, this episode is packed with actionable ASO insights to help you grow.

You will discover:

✅ 7 new ASO tactics you need to test in 2025

✅ How to adapt your strategy across different growth stages

✅ What’s working now in ASO for both indie and enterprise apps

Learn More:

Connect with Anton: https://www.linkedin.com/in/anton-tatarynovich-43aa8712a/

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this episode, we’re sharing the latest App Store Optimization (ASO) strategies you need to know for 2025. Joining us is Anton Tatarynovich, the Senior Growth Marketing Manager at Freeletics and a freelance ASO consultant.

Anton has worked with a wide range of apps—from early-stage startups to S&P 500 giants—helping them scale through smart, data-driven ASO. Today, he’ll share 7 fresh tactics to stay ahead in 2025, going beyond the usual keyword optimization and A/B testing.

Whether you're a solo indie dev or scaling a 9-figure app, this episode is packed with actionable ASO insights to help you grow.

You will discover:

✅ 7 new ASO tactics you need to test in 2025

✅ How to adapt your strategy across different growth stages

✅ What’s working now in ASO for both indie and enterprise apps

Learn More:

Connect with Anton: https://www.linkedin.com/in/anton-tatarynovich-43aa8712a/

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

What if success wasn’t about grinding through 10,000 hours of blood, sweat, and tears but instead 10,000 hours of enjoyment and play? 🎮

In this video, we explore how gaming teaches real-world success principles—from staying motivated and leveling up your skills to overcoming challenges and staying focused on your own mission. Learn how to find the right balance between gaming for fun and using those experiences to build a successful business and mindset.

🚀 How to turn video games into life lessons

🔥 The secret to self-growth through gaming

🏆 How to stop comparing yourself and focus on your journey

Let’s turn play into progress and start winning in real life.

Watch the full session here:

https://youtube.com/live/Pzx5B5fnN8s?feature=share

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this podcast, we’ll discuss how to find and validate winning app ideas in 2025. You'll learn what works, what doesn’t, and how to set your app up for success.

Steve and Yash (Performance, Strategy & Growth Lead App Masters) will be doing live app audits across categories like Fitness, Food, Language Learning, and more—breaking down what’s working, what’s holding apps back, and the right strategies for app success. 🚀

You'll discover:

📌 What makes an app idea profitable and scalable

📌 Common mistakes to avoid when building your app

📌 Live audits of different app categories

Whether you're brainstorming your next big idea or refining an existing app, this session will give you the insights you need to stand out in the crowded app market.

👉 Don’t forget to like, subscribe, and drop a comment with your app idea for a chance to get audited!

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this podcast, we’ll discuss how to find and validate winning app ideas in 2025. You'll learn what works, what doesn’t, and how to set your app up for success.

Steve and Yash (Performance, Strategy & Growth Lead App Masters) will be doing live app audits across categories like Fitness, Food, Language Learning, and more—breaking down what’s working, what’s holding apps back, and the right strategies for app success. 🚀

You'll discover:

📌 What makes an app idea profitable and scalable

📌 Common mistakes to avoid when building your app

📌 Live audits of different app categories

Whether you're brainstorming your next big idea or refining an existing app, this session will give you the insights you need to stand out in the crowded app market.

👉 Don’t forget to like, subscribe, and drop a comment with your app idea for a chance to get audited!

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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App Icon A/B Testing in Xcode (Step-by-Step Tutorial) — Increase App Downloads with Better Icons!

Wondering how to A/B test your iOS app icons to see which one drives more downloads? In this video, we break down everything you need to know — from Xcode setup to App Store Connect to running a real A/B test for your app icon.

👨‍💻 Joining me is Justin Allen, indie developer and member of our community, who shares a developer-friendly guide to set up multiple app icons A/B test.

📲 Whether you're a marketer or a dev, this guide helps you:

✅ Set up multiple icons in Xcode

✅ Configure and name them correctly

✅ Submit your build for A/B testing

✅ Use Apple’s native tools to see which icon performs best

✅ Test icons even during pre-order!

This is the ultimate A/B testing tutorial for app icons—perfect for indie developers, app marketers, and anyone looking to boost their app store performance!

Learn more about Justin and his apps: https://logicalmagic.tech

Follow him: https://x.com/JJAllenTech

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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In this podcast, we will explore how AI is transforming the consumer subscription ecosystem. Joining us is Phil Carter, Founder & CEO of Elemental Growth, a leading growth advisory firm helping subscription-based businesses scale.

With a background in venture capital, product leadership, and growth strategy, Phil has helped companies like Faire, Quizlet, and Ibotta build world-class products and accelerate revenue. As a venture advisor at NEA, an angel investor, and a growth instructor at Reforge, he brings a wealth of experience in optimizing subscription models.

We’ll also break down AI-driven growth strategies, the biggest opportunities and challenges for consumer and prosumer AI businesses, and how indie developers can leverage AI to maximize revenue, retention, and engagement.

You will discover:

✅ How AI is reshaping the consumer subscription industry

✅ Proven strategies to optimize growth, pricing, and retention using AI

✅ Key opportunities & challenges for consumer and prosumer AI businesses

Learn More about Phil Carter:

Website: https://www.philgcarter.com/

Podcast: https://open.spotify.com/show/029lVEQEcoCsPTluWun8Zq

Substack: https://philgcarter.substack.com/

Maven Course: https://maven.com/philcarter/consumer-subscription-growth

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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In this podcast, we will explore how AI is transforming the consumer subscription ecosystem. Joining us is Phil Carter, Founder & CEO of Elemental Growth, a leading growth advisory firm helping subscription-based businesses scale.

With a background in venture capital, product leadership, and growth strategy, Phil has helped companies like Faire, Quizlet, and Ibotta build world-class products and accelerate revenue. As a venture advisor at NEA, an angel investor, and a growth instructor at Reforge, he brings a wealth of experience in optimizing subscription models.

We’ll also break down AI-driven growth strategies, the biggest opportunities and challenges for consumer and prosumer AI businesses, and how indie developers can leverage AI to maximize revenue, retention, and engagement.

You will discover:

✅ How AI is reshaping the consumer subscription industry

✅ Proven strategies to optimize growth, pricing, and retention using AI

✅ Key opportunities & challenges for consumer and prosumer AI businesses

Learn More about Phil Carter:

Website: https://www.philgcarter.com/

Podcast: https://open.spotify.com/show/029lVEQEcoCsPTluWun8Zq

Substack: https://philgcarter.substack.com/

Maven Course: https://maven.com/philcarter/consumer-subscription-growth

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Want to boost your app downloads and increase visibility in the App Store & Google Play?

This step-by-step App Store Optimization (ASO) tutorial will show you exactly how to do that in 2025 and beyond!

What you'll learn: 🚀

✅ What ASO is & why it matters

✅ The best keyword research strategies

✅ How to analyze competitors

✅ Tips to optimize your app title, subtitle & description

✅ Secret ASO techniques to increase rankings

🛠 Featured ASO Tool: https://asomobile.net/

🎁 Save 40% with promo code: APPMASTERS40

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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In this special episode, we explore AI, tech, product strategies, fundraising, and app growth with two powerhouse women in tech—Imen Clark, founder of Prickly Pear Health, and Jenny Kay Pollock, co-founder of Women X AI.

Imen is a tech entrepreneur specializing in AI, human-centered design, and digital health, leading innovations in UX, AR/VR, and neurotechnology. Jenny is a monetization expert with over a decade of experience helping tech companies scale revenue, launch subscriptions, and drive sustainable growth.

Join us as we break down the entire fundraising process, the power of well-designed products, and the best AI tools to help you grow your app business.

You will discover:

✅A step-by-step guide to fundraising for tech startups

✅How to leverage AI tools for product growth and user retention

✅Proven strategies to scale revenue and boost app monetization

Learn More:

Sign up to Beta Test Prickly Pear : https://pricklypear.io/

Women X AI: https://www.womenxai.com/

Connect with Jenny: https://www.jennykaypollock.com/

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this special episode, we explore AI, tech, product strategies, fundraising, and app growth with two powerhouse women in tech—Imen Clark, founder of Prickly Pear Health, and Jenny Kay Pollock, co-founder of Women X AI.

Imen is a tech entrepreneur specializing in AI, human-centered design, and digital health, leading innovations in UX, AR/VR, and neurotechnology. Jenny is a monetization expert with over a decade of experience helping tech companies scale revenue, launch subscriptions, and drive sustainable growth.

Join us as we break down the entire fundraising process, the power of well-designed products, and the best AI tools to help you grow your app business.

You will discover:

✅A step-by-step guide to fundraising for tech startups

✅How to leverage AI tools for product growth and user retention

✅Proven strategies to scale revenue and boost app monetization

Learn More:

Sign up to Beta Test Prickly Pear : https://pricklypear.io/

Women X AI: https://www.womenxai.com/

Connect with Jenny: https://www.jennykaypollock.com/

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Most people think you need a huge budget, press coverage, or a massive following to launch an app successfully. But what if I told you this young entrepreneur tested his product’s potential with just one tweet—and it worked?

👉🏻 Here’s what you’ll learn:

✅ The biggest challenges young entrepreneurs face & how to overcome them

✅ How to validate your app idea with minimal effort

✅ The key to balancing innovation and practicality when launching a product

✅ The exact strategy to make your app go viral—without spending a dime

If you’re building a startup or launching an app, this approach could change everything for you. Watch now! 🚀

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this interview, we will explore the exact monetization strategy that helped Tinder reach $1B+ in revenue.

We’re joined by Ravi, a senior product executive with extensive experience at major tech giants like Tinder, Facebook, and Tripadvisor. Ravi will break down the strategy that helped Tinder evolve from a college campus app to a global dating powerhouse generating over $1 billion in annual revenue.

We'll also dive into the intersection of mobile product strategy and artificial intelligence, exploring how these elements combine to create exceptional product experiences.

You will discover:

✅The monetization frameworks that scaled Tinder to $1B+ in revenue

✅Effective product strategies for building a great user experience

✅How to use AI to shape product development today

Learn More:

Ravi’s Substack: Ravi on Product

https://www.ravi-mehta.com/

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this interview, we will explore the exact monetization strategy that helped Tinder reach $1B+ in revenue.

We’re joined by Ravi, a senior product executive with extensive experience at major tech giants like Tinder, Facebook, and Tripadvisor. Ravi will break down the strategy that helped Tinder evolve from a college campus app to a global dating powerhouse generating over $1 billion in annual revenue.

We'll also dive into the intersection of mobile product strategy and artificial intelligence, exploring how these elements combine to create exceptional product experiences.

You will discover:

✅The monetization frameworks that scaled Tinder to $1B+ in revenue

✅Effective product strategies for building a great user experience

✅How to use AI to shape product development today

Learn More:

Ravi’s Substack: Ravi on Product

https://www.ravi-mehta.com/

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this interview, we get into the strategies behind building and scaling a social media tool app to $100K MRR and achieving a 7-figure exit—all with a $1.5M Meta Ads budget.

We are joined by Alex Vech, founder of Boost App Social, a platform that grew to $100K MRR and was recently acquired for a 7-figure exit. Alex will break down the entire journey—from building and scaling to selling the app. He’ll share what worked, what didn’t, and key lessons learned from spending $1.5M on Instagram ads to drive growth.

Also, Alex will introduce screensdesign.com, his new AI-powered platform that unlocks the secrets of million-dollar iOS apps. With insights from 1,500+ subscription apps, it reveals the winning formulas for success.

You will discover:

✅Growth strategies that took Boost App Social to $100K MRR

✅Lessons from spending $1.5M on Instagram ads

✅Insights from analyzing 1,500+ subscription apps with AI

Learn More:

Unlock the secrets of 1500+ million-dollar iOS apps:

https://screensdesign.com/

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this interview, we get into the strategies behind building and scaling a social media tool app to $100K MRR and achieving a 7-figure exit—all with a $1.5M Meta Ads budget.

We are joined by Alex Vech, founder of Boost App Social, a platform that grew to $100K MRR and was recently acquired for a 7-figure exit. Alex will break down the entire journey—from building and scaling to selling the app. He’ll share what worked, what didn’t, and key lessons learned from spending $1.5M on Instagram ads to drive growth.

Also, Alex will introduce screensdesign.com, his new AI-powered platform that unlocks the secrets of million-dollar iOS apps. With insights from 1,500+ subscription apps, it reveals the winning formulas for success.

You will discover:

✅Growth strategies that took Boost App Social to $100K MRR

✅Lessons from spending $1.5M on Instagram ads

✅Insights from analyzing 1,500+ subscription apps with AI

Learn More:

Unlock the secrets of 1500+ million-dollar iOS apps:

https://screensdesign.com/

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Get ready to explore the stories behind some of the most iconic and innovative apps that have shaped the mobile landscape!

We’re here with App Masters Greatest Hits—a 10-episode series where we’ll journey back in time to uncover the successes, challenges, and game-changing moments that made these apps truly distinguished.

In this episode, Chris Barton, co-founder of Shazam shared about the early days on his entreprenueur journey and about idea generation for Shazam.

You will discover:

✔️ Jouney on becoming entreprenueur

✔️ Best tools for App Growth

✔️ The early era of technology & the future

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

This week, we’ll explore the art of crafting exceptional product experiences with Nico Giraldo, the founder of 21Moves—a bootstrapped app that has surpassed 10 million downloads and generates $25K in monthly recurring revenue (MRR).

Nico’s journey is inspiring—from medical school interviews to becoming Head of Engineering at a Series B company in just three years and bootstrapping a puzzle app to over 10 million installs. He specializes in crafting intuitive, high-impact user experiences that drive growth.

In this episode, Nico will share his unconventional approach to creating standout products, offering indie developers actionable insights on designing, refining, and scaling apps. Whether you're looking to enhance user engagement or streamline your product strategy, this is a conversation you won’t want to miss!

You will discover:

-The challenges and triumphs of building a successful indie app

-How to craft a great product experience that drives growth

-Strategies to shorten the time to reach “AHA Moment” for users

Learn More:

https://apps.apple.com/us/app/21moves-cube-puzzle-solver/id1533263247

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

This week, we’ll explore the art of crafting exceptional product experiences with Nico Giraldo, the founder of 21Moves—a bootstrapped app that has surpassed 10 million downloads and generates $25K in monthly recurring revenue (MRR).

Nico’s journey is inspiring—from medical school interviews to becoming Head of Engineering at a Series B company in just three years and bootstrapping a puzzle app to over 10 million installs. He specializes in crafting intuitive, high-impact user experiences that drive growth.

In this episode, Nico will share his unconventional approach to creating standout products, offering indie developers actionable insights on designing, refining, and scaling apps. Whether you're looking to enhance user engagement or streamline your product strategy, this is a conversation you won’t want to miss!

You will discover:

-The challenges and triumphs of building a successful indie app

-How to craft a great product experience that drives growth

-Strategies to shorten the time to reach “AHA Moment” for users

Learn More:

https://apps.apple.com/us/app/21moves-cube-puzzle-solver/id1533263247

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Get ready to explore the stories behind some of the most iconic and innovative apps that have shaped the mobile landscape!

We’re here with App Masters Greatest Hits—a 10-episode series where we’ll journey back in time to uncover the successes, challenges, and game-changing moments that made these apps truly distinguished.

In this episode, we’re joined by Cesar Kuriyama—actor, producer, TED speaker, and CEO of 1 Second Everyday, the popular video diary app. Cesar shares his journey into the app world, from turning an idea into reality to securing funding and launching his business.

Here’s what you’ll discover:

✔️ The journey of getting funding & backers

✔️ Process of kickstarters

✔️ Different app ideas and strategy used to make them success

Tune in for some inspiring insights! 🚀

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Turn Viral Videos into Million-Dollar App Ideas! 🚀

Struggling to come up with a winning app idea? What if your next big app idea is already out there—hidden in a viral video? Learn how to spot trends, validate demand, and turn engagement into explosive app growth. 🔥

👉🏻 Here’s what you’ll learn:

✅ How to turn a viral video into a successful app

✅ How viral content drives organic downloads & lowers CAC

✅ The pre-order strategy that validates demand before launch

✅ Why the right mix of ads & organic growth creates unstoppable momentum

Watch the full session to see how this AI app turned viral content into a $1M+ app business! 🚀

https://www.youtube.com/live/Wpfq7fvvvno?si=Cy8ldPqsIBI91nPJ

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this podcast, you'll discover why app localization is the most overlooked strategy for instantly increasing revenue. We’ll break down key strategies for localizing keywords, screenshots, pricing, and overall app content—showing you how they can dramatically boost downloads, engagement, and monetization.

You will discover (Talking points):

📌 Why localization is the key to unlocking global app growth.

📌 Proven localization strategies you can implement today.

📌 A powerful framework to optimize app pricing for maximum revenue.

Whether you're looking to scale globally, improve conversions, or maximize your app's potential, these strategies will give you a competitive edge

👉 Don’t forget to like, subscribe, and drop a comment below if you have any questions or insights on app localization!

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this podcast, you'll discover why app localization is the most overlooked strategy for instantly increasing revenue. We’ll break down key strategies for localizing keywords, screenshots, pricing, and overall app content—showing you how they can dramatically boost downloads, engagement, and monetization.

You will discover (Talking points):

📌 Why localization is the key to unlocking global app growth.

📌 Proven localization strategies you can implement today.

📌 A powerful framework to optimize app pricing for maximum revenue.

Whether you're looking to scale globally, improve conversions, or maximize your app's potential, these strategies will give you a competitive edge

👉 Don’t forget to like, subscribe, and drop a comment below if you have any questions or insights on app localization!

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Get ready to explore the stories behind some of the most iconic and innovative apps that have shaped the mobile landscape!

We’re here with App Masters Greatest Hits—a 10-episode series where we’ll journey back in time to uncover the successes, challenges, and game-changing moments that made these apps truly distinguished.

In this episode, we’re joined by Cesar Kuriyama—actor, producer, TED speaker, and CEO of 1 Second Everyday, the popular video diary app. Cesar shares his journey into the app world, from turning an idea into reality to securing funding and launching his business.

Here’s what you’ll discover:

✔️ The process of building a successful app

✔️ How to raise funds and attract investors

✔️ Validating ideas before taking the leap

Tune in for some inspiring insights! 🚀

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Breaking Down Cal AI – The Calorie Tracker App Making $800K/Year

Cal AI has taken off, pulling in over $800K a year with 300K+ downloads – but how are they doing it?

In this teardown, I’ll break down:

✅ Cal AI's onboarding flow — what they are doing right

✅ Their paywall strategy and areas for improvement

✅ Some great tools to guesstimate their strategy

✅ Growth & monetization tactics you can apply to your own app

Watch now to see the strategies behind Cal AI’s success and apply them to your app! 💡

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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In this interview, we’ll dive into why apps are now more of a content business—and how leveraging creative content and web-to-app strategies can drive sustainable growth.

We're joined by Vasyl Sergiienko, Client Solutions Manager at Meta, who has helped multimillion-dollar businesses scale profitably. With deep expertise in media buying, app monetization, and user acquisition, Vasyl will break down key insights on Ads-Based Installs and the Web-to-App Funnel to help you optimize your growth strategy.

Vasyl will also discuss the importance of execution speed and creative innovation in today’s fast-moving app landscape.

You will discover:

📌 Why content is now the foundation of successful app growth.

📌 The journey from ideation to building a high-performing app.

📌 Web-to-app funnel strategies to maximize conversions.

Learn More:

https://www.linkedin.com/in/vasyl-sergienko/

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this interview, we’ll dive into why apps are now more of a content business—and how leveraging creative content and web-to-app strategies can drive sustainable growth.

We're joined by Vasyl Sergiienko, Client Solutions Manager at Meta, who has helped multimillion-dollar businesses scale profitably. With deep expertise in media buying, app monetization, and user acquisition, Vasyl will break down key insights on Ads-Based Installs and the Web-to-App Funnel to help you optimize your growth strategy.

Vasyl will also discuss the importance of execution speed and creative innovation in today’s fast-moving app landscape.

You will discover:

📌 Why content is now the foundation of successful app growth.

📌 The journey from ideation to building a high-performing app.

📌 Web-to-app funnel strategies to maximize conversions.

Learn More:

https://www.linkedin.com/in/vasyl-sergienko/

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Get ready to explore the stories behind some of the most iconic and innovative apps that have shaped the mobile landscape!

We’re here with App Masters Greatest Hits—a 10-episode series where we’ll journey back in time to uncover the successes, challenges, and game-changing moments that made these apps truly distinguished.

In this episode, we’re joined by Greg Isenberg, CEO & founder of 5by (Acquired by StumbleUpon) and former advior TikTok and Reddit. Greg shares invaluable insights on turning ideas into successful apps, from conception to market domination.

Here’s what you’ll discover:

✔️ How to generate and validate app ideas

✔️ The power of user feedback and how to leverage it

✔️ Effective influencer marketing strategies

✔️ Overcoming challenges and turning setbacks into success

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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The Deep Linking Tool You Need for Seamless User Journeys! 🚀

Deep links ensure your audience lands exactly where they need to be—without friction. And when it comes to deep linking, Airbridge is the best in the game.🔥

👉🏻 Here’s what you’ll learn:

✅ What deep linking is & why it matters

✅ How Airbridge makes deep linking seamless

✅ How to create & set up Airbridge DeepLinks

✅ How to easily migrate your Firebase deep links to Airbridge

Watch now to see how Airbridge makes deep linking effortless! 🎥

🔗 Check out AirBridge DeepLinks:

https://appmasters.com/deeplinks

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Discover tried and true app marketing strategies that you will love for a lifetime.

From ASO to performance marketing to localization, you will learn what strategies will work for years to come.

Plus, we’re answering all your questions LIVE. Make sure you leave a comment on the video and we’ll get to them FIRST!

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Discover tried and true app marketing strategies that you will love for a lifetime.

From ASO to performance marketing to localization, you will learn what strategies will work for years to come.

Plus, we’re answering all your questions LIVE. Make sure you leave a comment on the video and we’ll get to them FIRST!

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Get ready to explore the stories behind some of the most iconic and innovative apps that have shaped the mobile landscape!

We’re here with App Masters Greatest Hits—a 10-episode series where we’ll journey back in time to uncover the successes, challenges, and game-changing moments that made these apps truly distinguished.

In this episode, we’re joined by Roger Dickey, founder of Zynga and the creator of games like Mafia Wars. With an incredible entrepreneurial journey, Roger will share how to make the right choices and key decisions to build a successful app business.

Here’s what you’ll discover:

✔️ The key elements of engaging gameplay

✔️ How to build successful apps and games

✔️ How to tackle challenges and turn pain points into opportunities

Work with us to grow your apps faster & cheaper:http://www.appmasters.com/

Get training, coaching, and community:⁠https://appmastersacademy.com/

Get your app audited:⁠⁠https://appmasters.com/audit/

YouTube:⁠AppMasters.com/YouTube⁠
Instagram:⁠@App Masters
Twitter:⁠@App Masters
TikTok:⁠@stevepyoung⁠
Facebook:⁠App Masters⁠

View Details

Discover our changes to the Thumsters' ASO and the decisions along the way.

From boosting keyword rankings to refining Apple Search Ads strategy, this video is packed with actionable insights you can apply today. 🔥

👉🏻 Here’s what you’ll learn:

✅ The ASO strategy that helped Thumsters rank for high-traffic keywords.

✅ How to choose winning keywords based on search score, relevancy & difficulty.

✅ The inside scoop on our Apple Search Ads strategy & campaign structure. ✅ How seasonality impacts app conversion rates—and how to prepare.

And these are just the initial work and results. Stay tuned for deep dives on monetization strategy and a full Meta Ads breakdown in upcoming videos! 🚀

Book a consultation call:https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper:http://www.appmasters.com/

Get training, coaching, and community:⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go toappmasters.com/airbridge.

YouTube:⁠AppMasters.com/YouTube⁠
Instagram:⁠@App Masters
Twitter:⁠@App Masters
TikTok:⁠@stevepyoung⁠
Facebook:⁠App Masters⁠

View Details

In this interview, we’ll explore how you can leverage social media to build a strong brand, cultivate a loyal community, and grow your app without spending much.

We're joined by Sam Leicht, creator of Pridefit, an #1 LGBTQIA+ fitness app. With a decade in the fitness industry and a background in Broadway performance, Sam has successfully used organic social media strategies to grow his app and foster an engaged community.

He will discuss the role of social media in niche branding, community-led growth, and the gradual steps to building an app from a loyal audience.

You will discover:

📌 How to leverage social media for organic app growth.

📌 The importance of community-led strategies in app success.

📌 No-cost brand-building techniques for indie developers.

📌 How to turn engaged followers into loyal app users.

Learn More:

1 LGBTQIA+ Fitness App

www.pridefit.com

Book a consultation call:https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper:http://www.appmasters.com/

Get training, coaching, and community:⁠https://appmastersacademy.com/

YouTube:⁠AppMasters.com/YouTube⁠
Instagram:⁠@App Masters
Twitter:⁠@App Masters
TikTok:⁠@stevepyoung⁠
Facebook:⁠App Masters⁠

View Details

In this interview, we’ll explore how you can leverage social media to build a strong brand, cultivate a loyal community, and grow your app without spending much.

We're joined by Sam Leicht, creator of Pridefit, an #1 LGBTQIA+ fitness app. With a decade in the fitness industry and a background in Broadway performance, Sam has successfully used organic social media strategies to grow his app and foster an engaged community.

He will discuss the role of social media in niche branding, community-led growth, and the gradual steps to building an app from a loyal audience.

You will discover:

📌 How to leverage social media for organic app growth.

📌 The importance of community-led strategies in app success.

📌 No-cost brand-building techniques for indie developers.

📌 How to turn engaged followers into loyal app users.

Learn More:

1 LGBTQIA+ Fitness App

www.pridefit.com

Book a consultation call:https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper:http://www.appmasters.com/

Get training, coaching, and community:⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go toappmasters.com/airbridge.

YouTube:⁠AppMasters.com/YouTube⁠
Instagram:⁠@App Masters
Twitter:⁠@App Masters
TikTok:⁠@stevepyoung⁠
Facebook:⁠App Masters⁠

View Details

Get ready to explore the stories behind some of the most iconic and innovative apps that have shaped the mobile landscape!

We’re here with App Masters Greatest Hits—a 10-episode series where we’ll journey back in time to uncover the successes, challenges, and game-changing moments that made these apps truly distinguished.

We’re joined by Trey Smith, founder of Build Box, the platform engine behind popular apps like Colour Switch. With long journey into software and digital products, Trey shares expert insights into building apps and learnings from his entrepreneurial journey.

In this episode, you’ll discover:

✔️ Key learnings for his entrepreneurial journey

✔️ How to build successful apps and games

✔️ Interesting strategies for social media growth

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

Get your app audited: ⁠⁠https://appmasters.com/audit/

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Here’s how to make your ASO strategy kick in FAST and generate real revenue for your app business. 🚀

In this podcast, we share our patented process for doing ASO and the strategies that have helped us achieve success in the quickest time possible. 🔥

👉🏻 Here’s what you’ll learn:

✅ How to find and choose the right keywords for your app

✅ How to use ASOMobile for effective keyword research

✅ The ASO strategy that helped us generate $90,000 in organic sales per month

✅ How to leverage campaigns like Indie App Santa or App Advice to accelerate results

Don’t miss this step-by-step guide to mastering ASO and making real money. Watch now and take your app to the next level in 2025! 🚀

Save 40% off all ASOMobile plans by using the promo code:

APPMASTERS40

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this interview, we’ll explore the power of web monetization and its potential to enhance your app’s acquisition, retention, and monetization by creating new revenue streams.

We’re joined by Lucas Lovell, VP of Product at Paddle, a leading payments infrastructure company that helps digital software businesses grow revenue and streamline operations.

With extensive experience in SaaS, fintech, and entrepreneurship, Lucas brings invaluable expertise in addressing revenue challenges faced by software businesses worldwide.

He will share actionable insights on optimizing web-to-app funnels, unlocking new revenue streams, and shaping the future of web monetization strategies.

You will discover:

📌 The fundamentals of web monetization and its importance for apps.

📌 Proven strategies for optimizing web-to-app funnels to grow revenue.

📌 The role of Paddle in simplifying web monetization and its unique offerings.

📌 Ethical considerations in web monetization and how to address them effectively.

Learn More:

Explore Paddle – a powerful payment CRM with billing and operational benefits.

https://www.paddle.com/

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this interview, we’ll explore the power of web monetization and its potential to enhance your app’s acquisition, retention, and monetization by creating new revenue streams.

We’re joined by Lucas Lovell, VP of Product at Paddle, a leading payments infrastructure company that helps digital software businesses grow revenue and streamline operations.

With extensive experience in SaaS, fintech, and entrepreneurship, Lucas brings invaluable expertise in addressing revenue challenges faced by software businesses worldwide.

He will share actionable insights on optimizing web-to-app funnels, unlocking new revenue streams, and shaping the future of web monetization strategies.

You will discover:

📌 The fundamentals of web monetization and its importance for apps.

📌 Proven strategies for optimizing web-to-app funnels to grow revenue.

📌 The role of Paddle in simplifying web monetization and its unique offerings.

📌 Ethical considerations in web monetization and how to address them effectively.

Learn More:

Explore Paddle – a powerful payment CRM with billing and operational benefits.

https://www.paddle.com/

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Get ready to explore the stories behind some of the most iconic and innovative apps that have shaped the mobile landscape!

We’re here with App Masters Greatest Hits—a 10-episode series where we’ll journey back in time to uncover the successes, challenges, and game-changing moments that made these apps truly distinguished.

In this episode, we’re joined by a Christian Calderon, ex-advisor of Ketchapp - mobile game studio,

In this episode, you’ll discover:

✔️ What defines casual, mid-core, and hardcore games

✔️ The secrets behind successful soft launches and market strategies

✔️ How to leverage user metrics for maximum game success

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

Get your app audited: ⁠⁠https://appmasters.com/audit/

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Here are the top lessons we learned in 2024 and how you can apply them in your app business.

From mastering ASO to maximizing the potential of Meta Ads without overspending, these 7 case studies are filled with actionable insights that you can apply today. 🔥

👉🏻 Here’s what you’ll learn:

✅ How we took an app making $300 a month to $92,000 in all of 2024

✅ The ASO strategy that helped one client go from $70,000 to $200,000 a month in sales

✅ The surprising discovery about measuring the effectiveness of Meta Ads

✅ How we successfully took an app from zero to a 5-figure exit

Watch now and kickstart your journey to six-figure growth in 2025! 🚀

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this interview, we’ll explore how leveraging AI and inclusive marketing can revolutionize your app’s growth strategy.

We’re joined by Jedidah, a marketing leader with over a decade of experience driving demand, adoption, and engagement for software, SaaS, and AI products.

Jedidah has made a remarkable impact across industries such as productivity tech, HR, finance, and education through innovative marketing strategies and go-to-market plans.

She will share invaluable insights into AI’s transformative role and the crucial importance of inclusivity in shaping future app marketing strategies.

You will discover:

📌 The impact of AI on app marketing and how to leverage it.

📌 Trends, benefits, and challenges of inclusive marketing for apps.

📌 Actionable tips for integrating AI and inclusivity into your app growth strategy.

Learn More :

Women and AI is a non-profit that celebrates and empowers women in AI, highlighting their contributions and inspiring future generations of AI professionals:

https://www.womenandai.com/

The Community Bots is a non-profit that offers STEM robotics training to young women and girls in underserved communities, empowering them to pursue education and create mobile apps.

https://communitybots.org/

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this interview, we’ll explore how leveraging AI and inclusive marketing can revolutionize your app’s growth strategy.

We’re joined by Jedidah, a marketing leader with over a decade of experience driving demand, adoption, and engagement for software, SaaS, and AI products.

Jedidah has made a remarkable impact across industries such as productivity tech, HR, finance, and education through innovative marketing strategies and go-to-market plans.

She will share invaluable insights into AI’s transformative role and the crucial importance of inclusivity in shaping future app marketing strategies.

You will discover:

📌 The impact of AI on app marketing and how to leverage it.

📌 Trends, benefits, and challenges of inclusive marketing for apps.

📌 Actionable tips for integrating AI and inclusivity into your app growth strategy.

Learn More :

Women and AI is a non-profit that celebrates and empowers women in AI, highlighting their contributions and inspiring future generations of AI professionals:

https://www.womenandai.com/

The Community Bots is a non-profit that offers STEM robotics training to young women and girls in underserved communities, empowering them to pursue education and create mobile apps.

https://communitybots.org/

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Get ready to explore the stories behind some of the most iconic and innovative apps that have shaped the mobile landscape!

We’re here with App Masters Greatest Hits—a 10-episode series where we’ll journey back in time to uncover the successes, challenges, and game-changing moments that made these apps truly distinguished.

In this episode, we’re joined by a Wilhelm Taht, VP of Rovio - Makers of Angry Birds, who takes us on a journey through the worlds of casual, mid-core, and hardcore gaming. From the addictive mechanics of Clash Royale to the strategic soft launch of Angry Birds Blast, this episode is packed with invaluable insights.

In this episode, you’ll discover:

✔️ What defines casual, mid-core, and hardcore games

✔️ The secrets behind successful soft launches and market strategies

✔️ How to leverage user metrics for maximum game success

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

Get your app audited: ⁠⁠https://appmasters.com/audit/

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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In this podcast, you will discover how ONE single ASO change led to a successful 5-figure exit. We share the journey of how we took an app that was generating zero downloads for the first year and ultimately sold it.

Here’s what you’ll learn:

📌 The ONE ASO strategy that helped us gain traction and users.

📌 The process of working with a buyer and negotiating the exit.

📌 Mistakes we made and what we’d do differently next time.

Whether you're dreaming of launching your own app, scaling a side hustle, or just curious about the startup grind, this story will inspire and motivate you to take action.

👉 Don’t forget to like, subscribe, and drop a comment below if you have any questions or want to share your own experience!

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this video, you will discover how ONE single ASO change led to a successful 5-figure exit. We share the journey of how we took an app that was generating zero downloads for the first year and ultimately sold it.

Here’s what you’ll learn:

📌 The ONE ASO strategy that helped us gain traction and users.

📌 The process of working with a buyer and negotiating the exit.

📌 Mistakes we made and what we’d do differently next time.

Whether you're dreaming of launching your own app, scaling a side hustle, or just curious about the startup grind, this story will inspire and motivate you to take action.

👉 Don’t forget to like, subscribe, and drop a comment below if you have any questions or want to share your own experience!

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Get ready to explore the stories behind some of the most iconic and innovative apps that have shaped the mobile landscape!

We’re here with App Masters Greatest Hits—a 10-episode series where we’ll journey back in time to uncover the successes, challenges, and game-changing moments that made these apps truly distinguished.

In this episode, Matthew Hall, co-founder of Crossy Road, reveals the secrets behind the success of Crossy Road, sharing insights into building a game with high retention and viral growth.

You will discover:

✔️ How to design a game that keeps players coming back

✔️ The strategy behind Ads and monetization

✔️ The role of social sharing in growing your game’s audience

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

Get your app audited: ⁠⁠https://appmasters.com/audit/

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this interview, we’ll explore how to profitably run Meta Ads with just a $1.2K monthly budget.

We’re joined by Ben Hacker, Co-Founder of Mind Caddie, the #1 app for improving your golf mental game, and Head of Marketing at Hole19, a top golf GPS app trusted by millions.

Ben brings years of experience in digital strategy and performance marketing, with a proven track record of scaling campaigns for startups and global brands across industries such as sports, entertainment, and tech.

We'll also discuss a case study on how Mind Caddie grew its Monthly Active Users (MAU) from 300 to over 1,000 using growth-focused strategies.

You will discover:

✔️ The importance of product metrics before scaling

✔️ How to identify when your product is ready for ad spend

✔️ A reinvestment strategy to achieve sustainable growth

✔️ Real-life growth case studies and actionable strategies

Learn More:

https://www.linkedin.com/in/hackerben/

https://www.mindcaddie.golf/

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this interview, we’ll explore how to profitably run Meta Ads with just a $1.2K monthly budget.

We’re joined by Ben Hacker, Co-Founder of Mind Caddie, the #1 app for improving your golf mental game, and Head of Marketing at Hole19, a top golf GPS app trusted by millions.

Ben brings years of experience in digital strategy and performance marketing, with a proven track record of scaling campaigns for startups and global brands across industries such as sports, entertainment, and tech.

We'll also discuss a case study on how Mind Caddie grew its Monthly Active Users (MAU) from 300 to over 1,000 using growth-focused strategies.

You will discover:

✔️ The importance of product metrics before scaling

✔️ How to identify when your product is ready for ad spend

✔️ A reinvestment strategy to achieve sustainable growth

✔️ Real-life growth case studies and actionable strategies

Learn More:

https://www.linkedin.com/in/hackerben/

https://www.mindcaddie.golf/

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking for the best alternative to Firebase Dynamic Links?

The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

Go to appmasters.com/airbridge.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Get ready to explore the stories behind some of the most iconic and innovative apps that have shaped the mobile landscape!

We’re here with App Masters Greatest Hits—a 10-episode series where we’ll journey back in time to uncover the successes, challenges, and game-changing moments that made these apps truly distinguished.

In this episode, Chris Barton, co-founder of Shazam shared about the company's journey from a nascent idea to a global phenomenon.

You will discover:

✔️ History of mobile technology

✔️ The power of perseverance

✔️ The evolution of the app market

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

Get your app audited: ⁠⁠https://appmasters.com/audit/

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Rewarded user acquisition: How does it work and is it right for your app?

In this podcast, you will discover key strategies like using in-app rewards to drive engagement, setting goals for return on ad spend (ROAS), and balancing rewards to attract quality users.

Learn how to find the right audience, maximize engagement, and avoid common pitfalls, with insights from $20M in UA campaigns!

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking to sell your app outside the app stores on the web? Use Paddle to manage your payments and reduce churn. No hefty app store fees and more money in your pocket.

Check them out at Paddle.com

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Rewarded user acquisition: How does it work and is it right for your app?

In this video, you will discover key strategies like using in-app rewards to drive engagement, setting goals for return on ad spend (ROAS), and balancing rewards to attract quality users.

Learn how to find the right audience, maximize engagement, and avoid common pitfalls, with insights from $20M in UA campaigns!

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking to sell your app outside the app stores on the web? Use Paddle to manage your payments and reduce churn. No hefty app store fees and more money in your pocket.

Check them out at Paddle.com

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Did you know 63% of users subscribe during onboarding? This key insight can help drive better decisions and improve your app's conversion rate!

In this Podcast, we explore 4 significant events you should track to increase revenue. Learn why monitoring user behavior, including onboarding, feature usage, and subscription points, is essential for smarter decisions, a better user experience, and higher conversions.

Watch now to discover how tracking user behavior can optimize your app and boost engagement!

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Want to drive organic traffic and expand your user base? ASOMobile gives you the best ASO tools to build a solid semantic core, optimize every detail of your app page, and attract more users.

See what’s possible at asomobile.net

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this podcast, you will discover how Jack has been able to break through the competitive mindfulness space.

We’re joined by Jack Shukman, Co-Founder of The Way, a meditation app developed in collaboration with his Zen master uncle. Jack’s remarkable journey spans a transition from corporate life — having worked at Credit Suisse and Boston Consulting Group — to entrepreneurship, where he’s redefined mindfulness in the digital age.

With a deep understanding of digital product design and scaling for global brands, Jack offers a fresh perspective on app growth and design innovation.

In this episode, Jack will delve into meditation app trends, community-led growth, and breaking UX conventions.

👉 You’ll learn:

Emerging trends and challenges in the meditation app market
Growth strategies: product-led, community-led, organic vs. paid
How breaking UX rules create meaningful user experiences

Learn More:

www.thewayapp.com

https://apps.apple.com/us/app/the-way-meditation-path/id6459996442

https://www.linkedin.com/in/jack-shukman-71b7b060/

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking to sell your app outside the app stores on the web? Use Paddle to manage your payments and reduce churn. No hefty app store fees and more money in your pocket.

Check them out at Paddle.com

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Discover how to cut your AI expenses and keep them at just a small fraction of your revenue.

In this Podcast, we’ll share strategies to help you lower your AI costs through better planning and advanced technical tools. Plus, you will learn how to ask the right questions in ChatGPT to simplify complex technical concepts!

Whether you're just starting out or already running AI-driven processes, these tips will help you maximize efficiency and savings.

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Want to drive organic traffic and expand your user base? ASOMobile gives you the best ASO tools to build a solid semantic core, optimize every detail of your app page, and attract more users.

See what’s possible at asomobile.net

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this Podcasts, you’ll learn top strategies for scaling your app sustainably and maximizing user acquisition. From optimizing your ad spend to choosing the right acquisition channels like Apple Search Ads and Meta, these expert insights will help you identify the best time to scale.

Discover how to get the highest return on your ad spend, lock in user engagement, and create a loyal customer base for long-term success. Watch now to unlock the strategies to attain growth and scale smartly!

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking to sell your app outside the app stores on the web? Use Paddle to manage your payments and reduce churn. No hefty app store fees and more money in your pocket.

Check them out at Paddle.com

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this interview with Paddle, we’ll discuss 9 proven strategies to optimize key areas like onboarding, pricing pages, and the checkout experience.

Whether it’s improving your homepage or creating high-converting landing pages, these actionable tips are designed to help you turn visitors into paying users.

Discover small tweaks that make a big impact and boost your app's success!

This video is a webinar recording from Paddle's 2024 Happy Hour:

https://www.paddle.com/events/happy-hour-2024

Learn more about Paddle:

https://www.paddle.com/

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Want to drive organic traffic and expand your user base? ASOMobile gives you the best ASO tools to build a solid semantic core, optimize every detail of your app page, and attract more users.

See what’s possible at asomobile.net

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this video, we reveal the exact formula for scaling your Meta Ads from $500 to $20,000 a day and discovering that unicorn ad that skyrockets your results. 🚀

👉🏻 Here’s what you’ll learn:

✅ How to build a robust creative testing process

✅ How to craft the perfect hook

✅ How to leverage key metrics to optimize performance

We’ll also share strategies for analyzing competitor insights, collaborating with UGC creators, and structuring ad sets to identify winning ads and scale them effectively.

Watch now to discover the step-by-step approach to creating high-converting ads and taking your campaigns to the next level! 🚀

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking to sell your app outside the app stores on the web? Use Paddle to manage your payments and reduce churn. No hefty app store fees and more money in your pocket.

Check them out at Paddle.com

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this Podcast we'll uncover for you the exact onboarding flow that's achieving an impressive 22% trial activation rate and generating over $200,000 a month!

Learn these proven techniques to increase your trial activations. Watch now to see the breakdown and learn how to drive real revenue with a powerful onboarding strategy!

Link to live stream with Ivy: https://www.youtube.com/live/H3NbHEucY8k?si=4993onfWMwDRzSjJ

Link to the mentioned video: https://youtu.be/1c-NnSSd6Aw

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Want to drive organic traffic and expand your user base? ASOMobile gives you the best ASO tools to build a solid semantic core, optimize every detail of your app page, and attract more users.

See what’s possible at asomobile.net

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

App Masters is back to answer all your app store optimization questions going into the holiday season, Q5, and the new year.

Topics Covered:

How to maximize your holiday promos using screenshots, CPPS, and in-app events
Are holiday-specific keywords worth going after?
The best way to maximize Q5

Use code APPMASTERS40 to get 40% off any plan with ASOMobile! 😎

https://asomobile.net/en

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking to sell your app outside the app stores on the web? Use Paddle to manage your payments and reduce churn. No hefty app store fees and more money in your pocket.

Check them out at Paddle.com

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

Struggling to get your first app subscribers?

In this episode, you will discover expert advice to help indie developers grow their apps from zero.

Learn about actionable steps to attract subscribers, optimize your onboarding, and avoid common paywall mistakes.

Start building a loyal user base today!

Link to Adapty blog post: https://adapty.io/blog/how-to-get-your-first-subscribers/

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

SPONSORS

Looking to sell your app outside the app stores on the web? Use Paddle to manage your payments and reduce churn. No hefty app store fees and more money in your pocket.

Check them out at Paddle.com

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

We're joined by Yves Benchimol, Co-Founder and CEO of WeWard, an app that rewards users for walking more.

To date, WeWard has over 20 million users who walk an extra 24% more than before using the app. Yves built WeWard to tackle the growing challenges of a sedentary lifestyle by encouraging users to walk more while integrating gamification and cognitive science principles to keep them engaged.

👉 You’ll learn:

-What metrics to prioritize during the first year of growth and how to measure success

-Merging tech-driven gamification and cognitive science to influence user behavior

-How apps can simultaneously prioritize profit, people, and the planet

🔔 Subscribe for more app marketing tips

👍 Like if you found this helpful, and share it with fellow developers!

Learn More:

https://www.wewardapp.com/

https://www.linkedin.com/in/yvesbenchimol

You can also watch the video: https://youtube.com/live/pZpXGlj0Hhs

Book a consultation call:

https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community:

https://appmastersacademy.com/

SPONSORS

Tired of App Store limitations?

FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing.

Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started.

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this podcast, we give you a quick rundown on how to create free lifetime offers for AppAdvice and Indie App Santa, plus tips on leveraging the impact of these campaigns.

Get real data on the benefits of these campaigns and the best strategies to maximize their effectiveness. Watch now to learn the exact approach and to take your app to the next level!

AppAdvice:

https://appadvice.com/apps-gone-free

Indie App Santa:

https://linktr.ee/indieappsanta

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community:
https://appmastersacademy.com/

Get your app audited:
https://appmasters.com/audit/

SPONSORS

Tired of App Store limitations?

FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing.

Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started.

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this interview, we explore the concept of Social AI, how it can be leveraged to build a successful app business, and what the future holds for this innovative technology.

We’re joined by Michael Sayman, founder of Friendly Apps and creator of SocialAI, a groundbreaking AI-driven social network.

Michael launched his first iPhone app at just 13 and has since made significant contributions to product innovation at organizations like Meta and Google. Today, as a leader in generative AI at Meta, he is shaping the future of digital connections across platforms like Instagram, WhatsApp, and Facebook.

You’ll gain expert insights into Social AI and how to implement it in your app to enhance user engagement, increase retention, and drive monetization.

👉 You’ll learn:

-Leveraging Social AI to boost user engagement and retention

-The future of app marketing with generative AI

-Implementing AI-driven features for meaningful user connections

🔔 Subscribe for more app marketing tips

👍 Like if you found this helpful, and share it with fellow developers!

Learn More:

https://socialai.co

https://www.linkedin.com/in/sayman/

Study This Tweet to Go Viral: https://x.com/michaelsayman/status/1835841675584811239

You can also watch the video: https://youtube.com/live/a1gWC2MEKFg

Book a consultation call:

https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community:

https://appmastersacademy.com/

SPONSORS

Tired of App Store limitations?

FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing.

Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started.

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

In this video, you will discover our all-time favorite growth hack that has generated over 100,000 downloads and helped a client go from $100 a month to $11,000 a month!

Learn how to maximize ratings, jumpstart ASO, and help you launch your app successfully without spending money on marketing. Watch now to learn the exact strategy and take your app to the next level!

Links mentioned:

AppAdvice:

⁠https://appadvice.com/apps-gone-free⁠

Indie App Santa:

⁠https://x.com/indieappsanta

👉 Stay tuned for Part 2!

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community:
https://appmastersacademy.com/

Get your app audited:
https://appmasters.com/audit/

SPONSORS

Tired of App Store limitations?

FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing.

Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started.

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

View Details

This week’s guest will guide you through the Octalysis Framework and how it can enhance user engagement and retention.

We’re joined by Yu-kai Chou, the original creator of the Octalysis Framework and Founding Partner/Chief Creation Officer at The Octalysis Group.

Yu-kai Chou is a renowned author and international keynote speaker on Gamification and Behavioral Design, having spoken at prestigious organizations like Oxford, Tesla, Google, BCG, the governments of the UK, Singapore, and many more.

You’ll gain expert insights on implementing gamification and behavioral design strategies to improve user engagement, retention, and overall user experience.

👉 You’ll learn:

-How to apply the Octalysis Framework to drive subscription monetization and retention

-Real-world examples of gamification and its benefits

-Effective onboarding strategies to improve user engagement

🔔 Subscribe for more app marketing tips

👍 Like if you found this helpful, and share it with fellow developers!

Check out Yukai's book:

https://yukaichou.com/books

Learn More:

https://www.linkedin.com/in/yukaichou/

https://octalysisgroup.com/

You can also watch the video: https://youtube.com/live/Pzx5B5fnN8s

Book a consultation call:

https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community:

https://appmastersacademy.com/

SPONSORS

Tired of App Store limitations?

FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing.

Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started.

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Ready to skyrocket your app’s downloads and outrank your competitors on Google Play? 🚀

In this video, we’re breaking down the exact strategies and tips you need to optimize your app store listing for maximum visibility and success.

Whether you’re a seasoned developer or just starting out, mastering Google Play ASO (App Store Optimization) is essential in 2024 and beyond.

👉 You’ll learn:

Proven keyword research techniques to improve your app ranking
Secrets to designing eye-catching app icons and screenshots
The best strategies to get more reviews and higher ratings
Real-world examples of ASO success stories

🔔 Subscribe for more app marketing tips

👍 Like if you found this helpful, and share it with fellow developers!

You can also watch the video: https://youtube.com/live/gPCd-CwA1fI

Book a consultation call:

https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community:

https://appmastersacademy.com/

SPONSORS

Tired of App Store limitations?

FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing.

Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started.

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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In this interview, we will explore the journey of transforming a successful $1M membership-based business into a thriving app model.

We're joined by Alison Lumbatis, founder of Outfit Formulas, a monthly outfit-planning app designed to simplify fashion for women. Alison shares her journey from blogger, influencer, and author to entrepreneur, building a community and launching her membership service in 2014, leading to the app's launch 10 years later.

We'll also discuss idea validation, unique challenges, and strategies involved in making this transition.

You will discover:

-Insights on idea validation and the journey for transitioning to an app-based model

-Effective ways to collect user data and make data-driven decisions

-How to build a loyal social community and drive app growth

Learn More:

https://outfitformulas.com

https://alisonlumbatis.com

https://apps.apple.com/us/app/outfit-formulas-outfit-maker/id6447664832

App Audit:

App 1: https://apps.apple.com/us/app/mindspace-daily-affirmations/id1633427328

App 2: https://play.google.com/store/apps/details?id=com.oceanmtech.dmt

You can also watch the video: https://youtube.com/live/0RBzDeO1ovg

Book a consultation call:

https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community:

https://appmastersacademy.com/

SPONSORS

Tired of App Store limitations?

FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing.

Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started.

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Progress over perfection. Why take 2 months revamping your onboarding, paywall, and/or product only to see a fraction of an increase in your KPIs?

We've done hundreds of tests and will share A/B tests that you can run in 5 minutes or less, instantly increasing your retention and monetization.

This talk was originally recorded and presented at App Promotion Summit SF in Sept 2024.

https://apppromotionsummit.com/

Book a consultation call:

https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community:

https://appmastersacademy.com/

SPONSORS

Tired of App Store limitations?

FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing.

Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started.

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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This week's guest will guide you through data-driven app design and icon/screenshot experiments.

Seven Shurygin, former Lyft designer and founder of Sprocket — the #1 app for selling bicycles — will share his expertise on icon and screenshot experimentation, data-driven app design, and social media marketing.

You’ll gain expert insights into making data-driven design decisions, running effective A/B tests for screenshots and icons, and leveraging social media as a powerful growth channel.

You will discover:

-Expert tips for icon and screenshot experiments

-Data-driven app design strategies

-Using social media as a growth channel

Learn More:

https://www.linkedin.com/in/sevenshurygin

https://apps.apple.com/us/app/sprocket-sell-buy-bicycles/id899907986

https://play.google.com/store/apps/details?id=com.retrographic.sprocket

App Audit:

https://apps.apple.com/us/app/macro-tracker-caloriekit/id6502718562

https://play.google.com/store/apps/details?id=pt.cosmicode.guessup

You can also watch the video: https://youtube.com/live/5lbUxfZw9kk

Book a consultation call:

https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community:

https://appmastersacademy.com/

SPONSORS

Tired of App Store limitations?

FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing.

Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started.

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Maximize your app's potential with affiliate marketing!

Whether it's a simple Amazon link in your settings or a full affiliate-based model, it's an easy way to boost revenue. Even small additions like recommending products can make a big impact, just like one of our clients who made hundreds from a single email!

Don't sleep on this—affiliate marketing could add that extra 10-20% to your monetization strategy.

Book a consultation call:

https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community:

https://appmastersacademy.com/

SPONSORS

Tired of App Store limitations?

FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing.

Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started.

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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In this interview, we will discuss the phenomenal success of Parallel Live, an AI app that has surpassed $1M+ in sales.

And the best part, Ethan did it all by HIMSELF - building, scaling, and marketing the app.

Ethan Keiser is an ex-TikTok Senior Engineer, current TikTok influencer with 1 million followers, and Founder of Parallel Live.

Parallel Live is a groundbreaking fake live-streaming app that creates the illusion of real-time interaction with countless AI-generated viewers.

We will dig into social AI and how app developers can monetize it.

You will discover:-How he built, scaled, and marketed the app by himself-How he’s been able to drive 75% organic growth through IG-How to leverage organic social media as a growth channel

Learn More:https://parallellive.onelink.me/WOuo/f2uh7nn5

You can also watch the video: https://youtube.com/live/Wpfq7fvvvno

Book a consultation call:

https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community:

https://appmastersacademy.com/

SPONSORS

Tired of App Store limitations?

FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing.

Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started.

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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How to Get Your First 100 Users BEFORE Launching Your App 🚀

Discover the secret to a successful app launch! Learn how to build a loyal fanbase and create pre-launch buzz with a powerful Instagram strategy. From zero to half a million followers in just a year and a half! 🤯

Learn about:

-Building a strong Instagram following

-Creating a loyal community of early adopters

-Developing a profitable paywall strategy for your new app

Book a consultation call:

https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community:

https://appmastersacademy.com/

SPONSORS

Tired of App Store limitations?

FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing.

Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started.

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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There is a lot of advice about how to run app install ads on Facebook, but we’ve seen it all!

You will discover the exact strategies working for our clients that go AGAINST what other experts tell you.

And we’ll reveal the real numbers behind each campaign.

Topics covered in this video:

-How you can get started for just $50 a day on Meta

-How to design ads all on your own

-How to find the best and most affordable UGC creators

App Audits:

Amal: https://apps.apple.com/in/app/acko-insurance/id1621244359 - PPT

Sammy Sawischa: https://play.google.com/store/apps/details?id=de.combike&hl=en - How to get better keyword rankings

You can also watch the video: https://youtube.com/live/eAH37yJKuBE

Book a consultation call:

https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Tired of App Store limitations?

FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing.

Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started.

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Here are effective, previously undisclosed strategies to skyrocket your app downloads and revenue. 🤑

Pay What You Want: Let users choose their own discount or price, offering flexibility that can increase conversions.
Win-Back Trial Cancel: Bring back users who canceled their free trial with personalized offers that increase retention.
Email Campaigns: Use creative and personalized emails to engage users, offer discounts, or encourage app sharing for increased loyalty.
Cart Abandonment: Send reminders to users who added items to their cart but didn’t complete the purchase, helping recover lost sales.
Timed Discounts: Offer limited-time discounts at key moments, like after users interact with premium content, to drive subscriptions.

Watch now to see real examples of these strategies in action and take your app to the next level!

Book a consultation call:

https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Tired of App Store limitations?

FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing.

Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started.

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Discover the ad creative strategy that helped ReciMe go from $500 to $20,000 a DAY on ad spend with a positive ROAS.

Ivy Nguyen is the Co-Founder and Head of Growth at ReciMe – the ultimate recipe app for organizing your recipes, which recently achieved $1M ARR.

Ivy brings a wealth of experience in growth strategies and paid advertising. Ivy will share invaluable insights on creating a “unicorn” ad, how ReciMe became the #1 grossing food app in Australia (and #3 in the US), and how she rapidly tests ad creatives with a small team.

You will discover:

-How to create a unicorn ad

-Game-changing ad creative ideas

-How they went from 8% to 22% free trial start rate

Learn More:

www.recime.app

https://www.linkedin.com/in/ivy-nguyen-66b04b1a2/

App Audits:

App 1:

iOS Link: https://apps.apple.com/us/app/dandelion-habit-tracker/id6448731173

GP Link: https://play.google.com/store/apps/details?id=me.aravi.dandelion

App 2:

iOS Link: https://apps.apple.com/us/app/unscripted-photography-poses/id1438843099?platform=iphone

GP Link: https://play.google.com/store/apps/details?id=com.unscripted.posing.app&hl=en

You can also watch the video: https://youtube.com/live/H3NbHEucY8k

Book a consultation call:

https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Tired of App Store limitations?

FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing.

Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started.

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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While there are many paths to success the quickest way to fail is by overspending and overdeveloping your app before you EVEN have users.

In this video, you will discover the 5 essential features that you need in your MVP.

A quick tip: get traction and build upon your MVP.

Analytics:

Understanding your users' behavior is key to improving your product.

SMS/Push Notifications:

Keep your users engaged and informed with timely SMS and push notifications.

Onboarding:

From interactive tutorials to personalized recommendations, a smooth onboarding experience can set your MVP apart.

Paywall:

A well-designed paywall can help you generate revenue and maximize your MVP's potential.

Live Chat/Contact Us:

An interactive feature can enhance the overall user experience and improve customer satisfaction without building the WRONG features.

By incorporating these 5 must-haves into your MVP, you can create a product that not only attracts users but also retains them and drives growth.

Book a consultation call:

https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Tired of App Store limitations?

FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing.

Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started.

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Before you dive headfirst into development, let's explore some common pitfalls that can derail even the most promising app ideas.
In this video, we'll discuss the top mistakes first-time app owners make, including:

Trying to perfect your MVP: Don't aim for perfection initially, you can iterate and improve later based on user feedback.
Too many features: Keep it simple, overloading your app with features can confuse users.
Focus too much on downloads: Prioritize user engagement and retention over raw download numbers.
Too Big Too Soon: Start small and scale gradually. Trying to build a massive app from the outset can be overwhelming and resource-intensive.
Marketing <> Product: Your marketing efforts should accurately reflect your app's value proposition.

Book a consultation call:

https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Tired of App Store limitations?

FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing.

Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started.

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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This week's guest will guide you on building a new revenue stream for your app with web-to-app funnels.

Andrey Shakhtin is the CEO & Co-Founder of FunnelFox, a platform that simplifies web-to-app funnel creation, making it six times faster and three times cheaper than in-house development.

In addition, you will discover expert insights on building effective web-to-app funnels, drawing from his extensive experience in user acquisition, activation, and retention.

You will discover:

-The fundamentals of web-to-app funnels

-Effective strategies to improve app revenue through web-to-app funnels

-The benefits of web-to-app funnels

Learn More:

https://funnelfox.io/

https://www.linkedin.com/in/andrey-shakhtin/

App Audit:

https://apps.apple.com/us/app/rizz-ai-wingman-icebreaker/id6446773984?platform=iphone

https://apps.apple.com/us/app/1-happy-hour-finder-5-live/id1559355406

https://apps.apple.com/app/runway-gamify-learning/id6639588047

You can also watch the video: https://youtube.com/live/s5sAiCS8iiE

Book a consultation call:

https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Tired of App Store limitations?

FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing.

Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started.

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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In this video, we dive into the critical decision of when to sell your app.

Many app owners believe they should wait until profits peak before selling, but that might not always be the best strategy. Buyers want to see potential growth opportunities, not just a maxed-out profit margin.

Join us as we explore why selling while your app's profits are still on the rise can lead to a better valuation and a smoother exit. We'll discuss the challenges of timing your sale perfectly and the importance of leaving room for the buyer to continue growing the app.

If you're an app developer considering an exit, this video is a must-watch! Don't miss these valuable insights. 💡

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Tired of App Store limitations?

FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing.

Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started.

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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In this video, we talk about Meta ads for app installs. Discover the optimal budget allocation, effective targeting techniques, and essential creative elements that can make or break your campaign.

Key takeaways:

Budget Matters: Learn how much you should realistically invest in Meta ads to achieve meaningful results.
Targeting Strategies: Explore the pros and cons of broad vs. niche targeting, and discover the power of lookalike audiences.
Creative Excellence: Understand the importance of crafting compelling creatives that resonate with your target audience.
Campaign Setup: Get expert advice on setting up your Meta ad campaigns for maximum impact.
Common Pitfalls: Avoid costly mistakes by learning from real-world examples and expert insights.

Whether you're a seasoned app marketer or just starting out, this video provides invaluable information to help you optimize your Meta ad campaigns and achieve your app installation goals.

You can also watch the video: https://youtu.be/PM5wtNJneqI

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Tired of App Store limitations?

FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing.

Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started.

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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In this interview, we will share a framework that can help you build a profitable app.

We are joined by Miloš Jokić, a successful app founder who has generated over $100,000 with his apps. Miloš is Head of Engineering at Homemade Method and Founder of an app studio that helps app founders launch successful apps and generate $10K/month.

Miloš has built a portfolio of apps that have brought over $100K in revenue with 214K users. He will be sharing a system that he developed to help app developers choose profitable app ideas, acquire more users, and increase revenue.

You will discover:

-Key steps and processes to grow an app from scratch

-The $100K App Framework

-Profitable app ideas

-Tips on effective monetization strategies

Learn More:

https://milosjokic.com/100k

https://www.linkedin.com/in/milos-jokic/

https://www.youtube.com/watch?v=aflCkLk5pac

App Audit:

https://apps.apple.com/us/app/memorize-flashcards/id1631928972?platform=iphone

https://apps.apple.com/us/app/bookie-reading-tracker/id6443825869

You can also watch the video: https://youtube.com/live/oJfWrm1r38M

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Tired of App Store limitations?

FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing.

Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started.

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Are you new to Meta Ads and want to set up your first campaign for app installs? Look no further! In this video, we break down the essential steps and provide expert tips to help you achieve success.

Key takeaways:

-Meta SDK: Use the Meta SDK for a seamless and efficient setup.

-Event tracking: Start by tracking the most important event, such as "trial start."

-Additional signals: Consider tracking other relevant events like "onboarding finished" or "levels achieved" to gain deeper insights.

-Measurement challenges: Understand the limitations of user-level tracking on iOS and how to address them.

-Qualification events: Identify user behaviors that correlate with higher conversion rates.

-Watch now to learn how to create a winning Meta Ads campaign for your app!

Book a consultation call:

https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.

Designed from authentic content, our custom emojis convey genuine emotions and meanings.

Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Do you need help to make money on your app?

In this video, we're diving deep into the real challenges of app monetization and sharing practical strategies to overcome them.

Key takeaways:

The importance of the funnel: It's not just about downloads; you need to focus on converting those downloads into paying customers.
Real-life case study: Learn from a real app that's generating good downloads a day but still struggling with sales.
Growth hacks for revenue: Discover proven methods to reach $1,000 in revenue quickly and sustainably.

Save time and money on effective strategies. Watch now and learn how to make your app a profitable success! 🚀

Here's the link to the RevenueCat report:

https://www.revenuecat.com/state-of-subscription-apps-2024/

Book a consultation call:

https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.

Designed from authentic content, our custom emojis convey genuine emotions and meanings.

Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Hear it straight from the source! This SubSummit interview dives into the groundbreaking strategy for creators to build a successful app and achieve PRODUCT-MARKET FIT.

Discover:

The NEW Playbook for creators to launch the THRIVING app
How to leverage your audience for a successful PAID app launch
The SECRET to validating your app idea
Crucial insights on iOS vs Android PRICING strategies
CRITICAL mistakes to AVOID for a smooth app launch (Based on REAL Experience!)

This SubSummit interview is a MUST-WATCH for creators who want to:

Become app entrepreneurs
Achieve product-market fit with their audience
Build a sustainable, high-margin income stream
Learn from the best and take your creator business to the next level!

You can also watch the video: https://youtu.be/XAQoQ08ilbg

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.

Designed from authentic content, our custom emojis convey genuine emotions and meanings.

Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Our guest for this episode will reveal strategies to run successful ad campaigns on Meta.

In this live stream, we have Marcus Burke, an expert in user acquisition and growth strategy with a focus on Meta Ads, Web2App flows, and creative strategy.

Recognized as a Top 5 App Marketer of the Year by the App Promotion Summit and an App Leader by Business Of Apps, Marcus’ LinkedIn content has guided many app founders and marketers trying to crack Meta for their products.

You will discover:

Why you can’t treat Meta as a singular channel
The intricacies of SKAN, AEM, and Web2app
How to dial in your funnel for Meta
The creative testing process that converts
Strategies to scale your successful campaigns

Learn More:

https://www.linkedin.com/in/marcusburke/

App Audits:

https://apps.apple.com/app/stolen-check-report-retrieve/id1630145248

https://play.google.com/store/apps/details?id=com.Freezerz.BubbleShooterGame

You can also watch the video: https://youtube.com/live/yaSBsMhnygU

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.

Designed from authentic content, our custom emojis convey genuine emotions and meanings.

Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Do you know that you may be ignoring a massive, untapped market for your app?

Here's what you'll discover:

-Essential iPad app optimization strategies to skyrocket conversions.

-Monetization tactics specifically designed for the iPad user experience.

-Real-world examples of successful iPad apps to inspire you.

-Ready to unlock your iPad revenue potential? Watch now and start maximizing your app's potential.

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.

Designed from authentic content, our custom emojis convey genuine emotions and meanings.

Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Today’s guest reveals his strategies for building, scaling, and exiting his app for 7-figures.

Nordin has extensive experience leading teams at successful companies, developing and launching impactful products.

You will discover:

-Nordin's journey, passion for building apps, and the path that led him to success

-The secrets behind achieving a 7-figure exit and navigating what comes next

-Why did he decide to acquire another app after the exit

-Building and growing successful apps from the ground up

Learn More:

www.flipdapps.com

https://www.linkedin.com/in/nordinahnifi/

You can also watch the video: https://youtube.com/live/MkWVHN3N8xw

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.

Designed from authentic content, our custom emojis convey genuine emotions and meanings.

Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Struggling with technical hurdles in your app development journey? We've got you covered!

Join us for a live Q&A session with Chaim Sajnovsky, a seasoned software development expert with over a decade of experience guiding startups from concept to launch.

Chaim is the owner of B7 Dev, a company specializing in designing and building high-performance apps, websites, e-commerce systems, and automation tools.

He has a deep understanding of building scalable apps on a budget, effective project management, and navigating the world of outsourced development.

You will discover:

The biggest mistake that first-time app founders make
The tech stack to validate your minimum viable product (MVP)
How to build successful apps even with limited resources
Pros and cons of outsourcing development
The art of effective software project management
Let's talk tech, have some fun, and turn your app idea into a reality!

Links:

https://www.linkedin.com/in/chaim-sajnovsky-5003494/

http://www.b7dev.com/

App Audits:

https://cryptowulf.app

https://play.google.com/store/apps/details?id=com.sesa.cryptowulf

https://www.qrcardapp.com

https://apps.apple.com/us/app/qrcard-digital-business-card/id1499682048

You can also watch the video: https://youtube.com/live/OLuK7dFktjU

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.

Designed from authentic content, our custom emojis convey genuine emotions and meanings.

Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Unlocking revenue in your apps can be tricky! But there's hope! This video dives into the amazing onboarding flow and paywall strategies used by the Pro camera app. Gain actionable insights you can implement and experiment with in your app to boost profits.

Here's what you'll learn:

Turn new users into engaged app users: Master the art of onboarding to keep users engage.
Unlock the power of mixed monetization: Discover how to benefit from both ad-based revenue and subscriptions.
Optimize conversions with A/B testing: Learn how to experiment with paywalls to find what works best for your audience.

You can also watch the video: https://youtu.be/vHWeY96svUI

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.

Designed from authentic content, our custom emojis convey genuine emotions and meanings.

Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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From analytics tools to monetization to ads placements, Steve answers all your questions about helping you scale your app business.

Topics covered:

Key Performance Indicators (KPIs) and analytics
Localization strategies for regional app growth
Building user communities and targeted audience engagement and much more

Let’s talk business and have some fun at the same time!

App Audits:

https://apps.apple.com/us/app/pilot-rush-endless-game/id1673210543

https://play.google.com/store/apps/details?id=weightgainapp.weightgainappforwomen.womengainweight

You can also watch the video: https://youtube.com/live/ZWvarCfu0D4

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.

Designed from authentic content, our custom emojis convey genuine emotions and meanings.

Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Ever feel like your usual paid acquisition strategy needs an overhaul? You're not alone. But what if there was a secret weapon to skyrocket your user base with minimal hassle?

Enter Web2App, the unconventional growth strategy that's making waves. This video dives deep into the world of Web2App, showing you how to:

Turn website visitors into engaged app users.

Reduce your dependence on the app store/play store.

Craft a seamless user journey.

You can also watch the video: https://youtu.be/AD6zP_vW4ao

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/***

SPONSORS

Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.

Designed from authentic content, our custom emojis convey genuine emotions and meanings.

Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Today, we're diving deep into the world of subscriptions and unlocking the secrets to global growth with localized pricing strategies and insights on reducing trial cancellations.

Joining us is a retention rockstar, Jacob Rushfinn! He's been the driving force behind lifecycle marketing, product marketing, retention, and monetization for startups and established players like Elevate Labs, Automattic/WordPress.com, Amwell, and LevelUp/Grubhub.

He's also the brains behind Balance, the 2021 Google Play Award winner for Best App in Meditation.

In addition to his impressive track record, Jacob shares his expertise through his weekly newsletter, Retention.blog, focused on real, actionable insights for mobile app retention and monetization.

You will discover:

Proven tactics to supercharge your subscription retention

Expert guidance on crafting localized pricing models to win international markets

Insights to reduce trial cancellations

Learn more:

https://www.retention.blog/

https://www.linkedin.com/in/jacob-rushfinn/

App Audits:

www.parentsense.app

https://play.google.com/store/apps/details?id=nikhil.widi

You can also watch the video: https://youtube.com/live/oe_lA1V6XHo

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/***

SPONSORS

Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.

Designed from authentic content, our custom emojis convey genuine emotions and meanings.

Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@App MastersTwitter: ⁠@App MastersTikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Struggling to decide what to do with your profitable app? This video unveils proven strategies to help you sell it for the maximum value. Unlock the full potential of your app's success! 🚀📈

You can also watch the video: https://youtu.be/xWcaAk5oaBc

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/***

SPONSORS

Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.

Designed from authentic content, our custom emojis convey genuine emotions and meanings.

Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@App MastersTwitter: ⁠@App MastersTikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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In this video, we will delve into the basic principles of Google Tag Manager and how to track website events without any coding.

Google Tag Manager is a tool that enables you to easily update and manage tracking codes on your website or mobile app. While this tool allows you to track various conversion actions such as video views, file downloads, bounce rate, and page scroll length, today we will focus on setting up event tracking for Google Analytics and AdWords.

You will learn:

The Basics: Container, Tag, Trigger, and Variable concepts

You can also watch the video: https://youtube.com/live/OQL0E0m9Fwg

Work with us to grow your apps faster & cheaper:

SPONSORS

Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.

Designed from authentic content, our custom emojis convey genuine emotions and meanings.

Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@App MastersTwitter: ⁠@App MastersTikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

How to track various user touchpoints on the web

How to set up Google Tag Manager on WordPress/Shopify sites

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

View Details

Struggling to get results with Meta Ads? We've got your back! This 10-step guide provides a winning formula for success. Watch now and unleash your ad potential! 🚀

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORSAre you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. Designed from authentic content, our custom emojis convey genuine emotions and meanings. Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms. ***

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@App MastersTwitter: ⁠@App MastersTikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Don’t have a big budget but want to get TikTok ads to work for you?

You will discover how our guest managed to get his first 500 users profitably with TikTok and NO ASO!

In addition, you will discover how you can create TikTok organic videos and ads by yourself without needing an agency.

Our guest is Scott Flear, the Founder of ParrotPal, an app that uses AI to help users track their calorie and protein intake with voice notes & text messages.

The AI has a weekly review function that adjusts its targets based on changes in their metabolic rate.

Learn more:

https://www.linkedin.com/in/scottflear/

https://parrotpal.com

App Audits:

https://apps.apple.com/us/app/authenticator-app/id6446651396

https://apps.apple.com/us/app/visoir-photo-video-editor/id1619517603

You can also watch the video: https://youtube.com/live/uPvd91LCXzwWork with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@App MastersTwitter: ⁠@App MastersTikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Tired of the Same Old App Growth Hacks?

This video uncovers SECRET strategies indie developers are using to EXPLODE their app downloads (without breaking the bank!)

Here's what you'll get:

Sneaky Push Notification Trick (it's a psychological tactic that boosts engagement like crazy!)
Win-Back Automation Magic that uses SECRET OFFERS to bring back lost users
Multi-Channel Domination - Reach users EVERYWHERE, even if they disable notifications (emails, SMS, and more!)

Plus, tons of BONUS tips revealed in this video

Stop struggling to get noticed!

These little known strategies will help your app take flight!

Watch full video here:

https://www.youtube.com/live/If7VBqsw7Q0?feature=shared

You can also watch the video: https://youtu.be/V81b5OQ1EysWork with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@App MastersTwitter: ⁠@App MastersTikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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From ASO to monetization to paid ads, Steve will answer all your questions related to helping you scale your app business.

Feel free to ask any personal questions as well.

Let’s talk business and have some fun at the same time.

App Audits:

https://play.google.com/store/apps/details?id=com.helpcity&hl=de≷=US

https://apps.apple.com/app/id1584479383

You can also watch the video: https://youtube.com/live/AboMBYjbaWsWork with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@App MastersTwitter: ⁠@App MastersTikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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In this video, we delve into how a serial app entrepreneur @bechir.arfaoui strategizes and prepares his app for a six-figure exit within 12 months!

Topics Covered:

Researching app ideas: Learn effective methods for generating and refining app concepts to increase their market viability.

Testing your app idea: Explore strategies and tools for validating app ideas, ensuring they meet user needs and preferences.

Portals to buy and sell apps: Discover platforms and resources for navigating the buying and selling process of mobile applications.

Keyword Research Strategy: Understand the importance of keyword research in app optimization and how to implement effective strategies.

How to understand what users want: Gain insights into user behavior analysis and techniques for gathering feedback to improve app performance.

How to design your app: Learn about app design principles, user interface considerations, and best practices for creating engaging and user-friendly experiences.

You can also watch the video: https://youtu.be/TjVXZVxSV4MWork with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@App MastersTwitter: ⁠@App MastersTikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Unlock the secrets to scaling your app to a 7-figure exit in our upcoming live session with Alon Waller, CEO at Bluethrone!

Join us as we delve into proven strategies, expert advice, and real-world case studies that pave the way to app success.

Don't just dream big – make it a reality. Join us live to make sure your questions are answered and let's turn your app into a lucrative venture!

Learn more:

https://bluethrone.io/

https://www.linkedin.com/in/alon-waller-902146140/

App Audits:

https://apps.apple.com/gb/app/shift-lift-learn/id1406183218

https://apps.apple.com/es/app/anki-flashcards-study-decks/id6443485322?l=en-GB

You can also watch the video: https://youtube.com/live/0QFbIJmh7VU

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@App MastersTwitter: ⁠@App MastersTikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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In this video, we'll show you a running tracker app that generates over $1 million per year despite not having a conventional onboarding process or a paywall. This is a testament to the app's success due to its widespread popularity and high download rates, proving that large download numbers can drive significant revenue.

The app, launched in 2026, has quickly grown in popularity, receiving 200,000 downloads each month and generating an impressive monthly income of $80,000.

Watch the video to discover:

Which permissions to request: Learn how the app effectively balances user privacy and data collection, ensuring that necessary permissions are requested at the right stages of the user experience—both before and after the paywall is introduced.

A sneak peek into their paywall strategy: Gain insight into how the app implements its paywall, including the timing of its introduction, how it is communicated to users, and the strategies employed to encourage users to convert to paid plans while maintaining a positive user experience.

You can also watch the video: https://youtu.be/QtQtYHED6IU

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@App MastersTwitter: ⁠@App MastersTikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Today’s guest is Simon Alex Bérubé, Founder of BetterSleep (previously Relax Melodies). He shares how he bootstrapped the app to over 60 million downloads and led the company to a successful sale to Teladoc Health (NYSE:TDOC) in 2021.

You will discover:

The process of bootstrapping to selling the app: struggles, successes, and lessons learned.
The mindset shift needed to generate growth after an acquisition
The early growth strategies that led to over 60M downloads

Learn more:

https://www.simonalexberube.com/

https://www.linkedin.com/in/saberube

App Audits:

https://apps.apple.com/us/app/we2-sexy-couple-games/id1613132394

https://apps.apple.com/ge/app/happus-couples-relationship/id1669465737

You can also watch the video: https://youtube.com/live/3NRbBKPI8-o

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@App MastersTwitter: ⁠@App MastersTikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Dive into the intricacies of campaign optimization as we explore strategies to attract the most valuable users. Discover how prioritizing high-value users impacts your cost per install (CPI) and unlocks the potential for top-tier paying users.

The Setup Phase: Mobilizing Machine Learning with Mobile App Campaigns

Learn the cost-effective approach of kickstarting machine learning with mobile app campaigns. Understand the significance of importing events from your mobile measurement partner (MMP) or Firebase into platforms like Google Ads to pinpoint user-triggered events and strategically detect drop-offs.

Evolution to App Event Optimization Campaigns

Explore the transition to advanced app event optimization campaigns, focusing on specific high-engagement events. Delve into the analysis of campaign performance against profitability goals and the importance of streamlining event selection for clarity and effectiveness.

Simplicity is Key: Streamlining Event Selection

Uncover the power of simplicity in event selection, with a spotlight on essential events like purchases. Avoid the pitfalls of unnecessary complexity to maintain campaign clarity and enhance profitability.

Instagram Ads Effectiveness: Target Audience Insights

Get insights into the effectiveness of Instagram ads by considering the age demographics of your target audience. Understand why Facebook might outperform Instagram for an older audience and how static banners influence algorithmic targeting.

In Conclusion: Navigating Complexity for Optimal Performance

Wrap up the discussion with a holistic view of navigating campaign optimization. From mobile app campaigns to sophisticated event-based strategies, learn how to refine your campaigns and achieve optimal performance.

You can also watch the video: https://youtu.be/9G_lK37G6Ys

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@App MastersTwitter: ⁠@App MastersTikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Dive into the world of Google Play apps with Rafath Hajira, Yash Gupta, and Dheeraj Sharma, App Growth Leaders from App Masters.

In this exclusive session, these seasoned experts will unveil the hidden strategies and insider tips for mastering App Store Optimization (ASO) and Universal App Campaigns (UAC) on Google Play.

You will discover:

Google Play ASO in-depth

Google UAC

More secrets to be revealed!

You can also watch the video: https://youtube.com/live/3NRbBKPI8-o

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@App MastersTwitter: ⁠@App MastersTikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Unlock the potential of User-Generated Content (UGC) with insights from an industry expert. In this video, delve into the core elements that elevate UGC ads to top-performing status, providing valuable strategies for ad creation and optimization.

Discover the 4 most critical elements that can make or break your ad creatives

Explore UGC ad effectiveness on various platforms, including TikTok, Instagram, YouTube, and insights on Meta's (Facebook and Instagram) comprehensive tools.

Leverage Google Ads for UGC, focusing on app install campaigns and gain insights into the effectiveness of vertical videos within UGC ad content.

Optimize UGC campaigns with strategies such as testing different hooks while maintaining consistent development and CTAs.

Receive practical advice on budget considerations for newcomers, including the recommended daily budget for effective testing.

Delve into key metrics such as CTR, cost per click, and the importance of monitoring these metrics for campaign success.

Explore audience testing and creative variation insights, testing different audiences and creatives within the same campaign.

Gain insights into common queries about ads running on Apple Search, determining budgets for ad testing, and the role of Facebook SDK in intelligent ad targeting.

Explore strategies for determining top-performing ads using TikTok Ads Library, Facebook Ads Library, and Google Ads Library.

Unlock the full potential of your UGC ads with expert tips, real-world examples, and actionable strategies. Watch now and take your advertising game to the next level!

You can also watch the video: https://youtu.be/hR6KvOhUgWU

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@App MastersTwitter: ⁠@App MastersTikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Yash Gupta, Lead App Growth expert at App Masters shares another round of ASO and ASA tricks that you can use if you are on a budget.

You will discover:

The localization that works just as well as the Spanish-Mexico

Why you need to add 'app' and 'free' in your keywords

Do you need subtitles?

Experimenting with long-tail keywords

Crafting screenshot marketing copies that work

Can’t make it on iPhone? Here’s another way to move keywords in

Going beyond ASA Basic

You can also watch the video: https://youtube.com/live/uqwrOCySl3Q

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Looking for ways to increase your revenue without breaking the bank? While user acquisition often comes with a price tag, conversion rate optimization (CRO) focuses on making data-driven psychological adjustments to your interface to encourage desired actions from users.

Conversion rate optimization is a marketing strategy aimed at increasing the percentage of visitors who take specific actions on your website. In this video, we'll delve into seven key strategies to kickstart your CRO efforts:

First-Time User Experience (Onboarding Experience): Enhance the initial interaction with your platform to ensure users have a smooth and engaging onboarding process, setting a positive tone for their journey.

Homepage / Main Screen: Optimize your homepage or main screen to effectively communicate your value proposition, guiding visitors towards desired actions and reducing bounce rates.

Leads / Flows: Streamline the user journey by optimizing lead generation forms and user flows, minimizing friction and encouraging conversions at each touchpoint.

Call to Action: Fine-tune your calls to action (CTAs) to be clear, compelling, and strategically placed, prompting users to take the next step in their journey.

Pricing Page: Improve transparency and value communication on your pricing page to alleviate user concerns and increase confidence in making purchasing decisions.

Blog Posts: Utilize content optimization techniques within blog posts to not only drive traffic but also guide visitors towards conversion-focused actions, such as newsletter sign-ups or product trials.

Landing Pages: Craft high-converting landing pages tailored to specific campaigns or target audiences, ensuring alignment between user expectations and the offered value proposition.

By implementing these CRO strategies, you can enhance user engagement, increase conversion rates, and ultimately boost your revenue without significant upfront costs.

You can also watch the video: https://youtu.be/rTb_OehAcH8

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Ready to skyrocket your app installs?

Join our exclusive live stream where we unveil the 10-step approach to making meta ads work for app installs. Dive into a comprehensive guide designed to transform your app marketing strategy.

Topics covered:

SKAN vs Aggregated Event Measurement (AEM)
The creative test framework for Facebook ads
The right approach to creative testing
And how to finally make Meta work for you if you’ve been struggling with it

Juan David is a Senior Performance Marketing Manager at Admiral Media. He has +8 years of experience in digital marketing for web and app clients across the globe. He is a Colombian, living in Portugal.

Learn more:

Juan’s website: https://juan-david.vercel.app

Admiral website: https://admiral.media/

Juan's LinkedIn: https://www.linkedin.com/in/juan-david-guti%C3%A9rrez-olarte-09b63698/

Meet Admiral Crew at MAU Vegas!: https://calendar.app.google/J7kiRzQAPdjRuSUm9

App Audits:

https://apps.apple.com/us/app/cvium-cv-templates-resume/id6444014999

https://apps.apple.com/app/id1611434405

You can also watch the video: https://youtube.com/live/6MGc4qkgxvo

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Discover how the renowned NBA team, the Timberwolves, boosted their open rates by an impressive 60% through the implementation of custom emojis.

Dive into the video to explore:

Understanding Custom Emojis: Delve into the world of custom emojis and their significance in modern communication.

Functionality: Uncover the mechanics behind custom emojis and how they operate effectively.

Timberwolves' Strategy: Gain insights into the specific strategies employed by the Timberwolves in leveraging custom emojis to enhance engagement.

Versatility: Explore the diverse platforms and contexts where custom emojis can be effectively utilized to captivate audiences.

You can also watch the video: https://youtu.be/xKU09-NIu2E

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Bechir Arfaoui has been building apps since 2010. He has spent the last decade doing growth and marketing automations for e-commerce and apps. Today, he shares his very last experience with exiting apps, specifically his last 6-figure iOS app exit.

You will discover:

How to spot profitable apps idea as an indie developer
Build it yourself vs buying
How to prioritize cash generating features.
How to decide where (channel) to promote your app
How to know that your app is ready for a 6 figure exit
Best practices during exit/sale process

Learn More:

https://www.skool.com/devgrowexit-2399/

https://www.instagram.com/bechir

https://www.linkedin.com/in/bechirarfaoui/

https://www.youtube.com/channel/UCFNAiNdpgsVXIOsrI3QiJfA

App Audits:

https://play.google.com/store/apps/details?id=com.astraledgestudios.MagicForestAdventure

https://apps.apple.com/us/app/grocery-list-list-maker/id1561754760

You can also watch the video: https://youtube.com/live/If7VBqsw7Q0

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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In this video, Steve is joined by Yash Gupta who is the Lead App Growth expert at App Masters.

You will discover:

The ASO tricks working today
How to make low traffic keywords work on ASA
And Steve will answer all your app marketing questions live

Learn More:

https://www.linkedin.com/in/yash04/

App Audits:

https://gratitudeplus.app.link/download

https://apps.apple.com/us/app/nce-exam-ez-prep-2023/id1664527804

You can also watch the video: https://youtube.com/live/uwlrkK4I6UI

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Discover how a blog post about the top calendar apps helped Cupla drive its first initial users and why she was NOT afraid to highlight her competitors in that post.

Plus you'll discover:

The surprising feature that users loved and helped the app grow
The ideal traffic split between paid vs organic
Why higher prices lead to higher conversions
How to avoid feature creep
And so much more

You can also watch the video: https://youtu.be/wyic06aPwOU

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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David Vargas is an experienced UA & ASO expert having managed 85+ apps across all the categories, with more than $10M in ad spend.

You will discover:

How to set-up campaigns to maximize your ROI
How to test out new ad channels
The 3 layers of testing new ad creatives
The disconnect between product and UA
And so much more!

Learn More:

https://www.linkedin.com/in/davidvargasmontiel/

App Audits:

https://play.google.com/store/apps/details?id=com.video.downloader.hd.downloder.converter.music.backup&hl=fa≷=GB

https://apps.apple.com/bg/app/coffee-break-quotes-daily/id6449391056

You can also watch the video: https://youtube.com/live/LGpQi1AhrqI

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Any company that's sort of building a freemium type of product needs to figure out a monetization strategy sooner or later, whether it's going to be for advertising or subscriptions.

Join us for an exclusive interview with Lomit Patel, Chief Growth Officer at Tynker, a leading code learning platform for kids boasting over 100 million users. In this engaging video, Patel shares his invaluable insights into the world of app growth, drawing from his wealth of experience.

Topics Covered:

Onboarding Strategies: Explore effective onboarding techniques that set the stage for a seamless user experience. Patel delves into the strategies that have proven successful in ensuring users navigate effortlessly through the initial stages of their interaction with the app.

Product-Led Growth Strategies: Uncover the secrets behind Tynker's product-led growth journey.

Product-Market Fit: Gain a deep understanding of the critical concept of product-market fit. Learn when the optimal time is to consider product-led growth and how achieving product-market fit can serve as a solid foundation for organic business growth.

Retention Secrets: Patel shares valuable insights into retaining users, addressing common concerns during free trials, and how Tynker has successfully navigated challenges in ensuring user satisfaction and prolonged engagement.

You can also watch the video: https://youtu.be/BAnRsnAxEmc

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Whether you’re running paid ads on Meta or TikTok, the ad creative is the most important piece of your campaign.

You will discover the essential ingredients for top performing ads including hooks, call-to-actions, types of footage, and more!

Plus, you will discover how to maximized user generated content (UGC) to take your ads to the next level.

Benoit St-Laurent is an ex-world traveler & digital nomad. He worked as a consultant and in an agency for years having worked with some of the biggest brands and managing millions of dollars in ad spend.

Learn more:

https://performancemarketing.academy/

https://www.linkedin.com/in/benoitst-laurent/

App Audits:

https://apps.apple.com/app/apple-store/id6446200267?pt=432960&ct=calcshare&mt=8

https://play.google.com/store/apps/details?id=com.chatbot.ai.assistant.aichat.bot

You can also watch the video: https://youtube.com/live/T7IYERgO6Ts

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Do you want to know how to scale up with paid campaigns on a small budget?

Join us in this enlightening conversation with Yuliya Lennox, ex-CMO of BetterMe, who has scaled multiple apps to $1M a month. In this session, we'll delve into strategies empowering businesses with modest budgets to scale up their Facebook ads.

In this video:

-Techniques for scaling ads with a lower budget

-Minimum recommended ad spend for effective results

-Insightful tips on identifying the right time to scale

-Effective budget planning strategies

-Optimal targeting options on Facebook

-Proven campaign setup methods

Don't miss out on these valuable insights that can elevate your advertising game on a budget

You can also watch the video: https://youtu.be/mtBvqLBVsf0

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Discover how AI, particularly ChatGPT, can revolutionize your approach to marketing and product decision making.

Lior Barak is a data leader with a proven track record of transforming organizations into data-driven powerhouses. As a consultant to startups and leading European companies such as Lovoo, Zalando, and idealo, he has orchestrated data strategy, governance, and infrastructure to achieve double-digit growth in user engagement and deliver measurable results.

You will discover:

How ChatGPT drive better decision-making when it comes to product and marketing
Examples of how you can leverage AI to be your data scientist
How to use ChatGPT to simplify your product roadmap
And so much more!

Learn more:

https://cookingdata.substack.com/

https://www.linkedin.com/in/liorbarak/

App Audits:

https://play.google.com/store/apps/details?id=com.wMyShoppingWalla_16849785

https://apps.apple.com/us/app/blood-pressure-tracker-bp-pro/id1660777218

You can also watch the video: https://youtube.com/live/U1yxmGu0i4U

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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I recently came across an amazing productivity tracker app making over $200K/month and was impressed by its user experience. Although we are not affiliated with them, I thought it would be a great idea to share what we can learn from their onboarding flow and conversion strategies.

Here are some points I will be discussing in this video:

-Seamless Onboarding Mastery: Uncover the secrets behind its user-friendly onboarding process.

-Enhanced User Experience: Explore the small touches that elevate user engagement.

-Personalized Journey Creation: Learn the art of asking personalized questions for a unique user experience.

-Optimal Plan Offerings: Discover the perfect number of plans to captivate your audience.

-Discount Dilemma Decoded: Should you offer discounts? Gain insights into their effectiveness.

-Email Capture Tactics: Snag user emails seamlessly with proven strategies.

-Urgency Creation Techniques: Master the art of instilling urgency in your users.

-Locked Content Magic: Utilize locked content to keep users engaged and hungry for more.

You can also watch the video: https://youtu.be/rbfbO5M-cl0

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Today’s guest is the Co-Founder of Cupla, the app helping busy couples to manage their lives together.

She previously founded stage phenomenon; Synthony, a proprietory concept of Dj's and Orchestra playing electronic dance tracks of all time. Synthony has been seen by hundreds of thousands of fans with sell-out stadium shows across Australasia. Exited 2020.

You will discover:

How she comes up with features that are used everyday
Why higher prices actually increase conversion rates
How paid acquisition plays a key role in creating a network effect
And so much more!

She is motivated by human connection and passionate about business that focuses on bringing people together and adding value to personal experiences.

Learn more:

https://cupla.app/

https://www.linkedin.com/in/erika-palmer-b709a836/

App Audits:

https://play.google.com/store/apps/details?id=com.lockscreen.smartclockapp&hl=en_US≷=US

stashpad.com

You can also watch the video: https://youtube.com/live/1BX9vrdWhnA

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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When launching a new app, positive reviews can significantly boost your app's credibility and user trust.

In this video, we explore both aggressive and soft approaches to encourage user feedback and share some valuable tips on leveraging "app gone free" campaigns to boost your app's ratings. Additionally, we'll guide you on how to showcase those precious reviews directly under your app's store listing.

🚀 Aggressive and Soft Ways of Getting Reviews:

Discover the dynamic strategies that range from assertive approaches to more subtle methods for gathering reviews. We'll discuss the dos and don'ts of soliciting feedback, ensuring a positive user experience while maximizing your chances of garnering those coveted five-star ratings.

📊 Using AppAdvice Campaigns for Ratings:

Learn how to harness the power of AppAdvice campaigns to effectively increase your app's visibility and gather quality reviews. We'll share examples of campaigns we ran, the results we achieved, and how you can use the same strategies to boost your app's overall rating.

🌐 How to Show App Store Reviews Under Store Listing:

Ever wondered how to feature certain reviews? Unlock the secrets of displaying your app store reviews directly under your listing. By showcasing positive feedback prominently, you'll enhance your app's appeal and attract a wider audience.

You can also watch the video: https://youtu.be/zQaAlI3CxWg

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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A paywall is more than just a gateway to your app's premium features; it's a crucial touchpoint where users decide whether to engage further or move on. In this video we will explore the significance of elements that contribute to the anatomy of a high-converting paywall, listed below. 1. Clear Headline with the Word "Free"The first impression matters, and a clear headline can be a game-changer. We explore how incorporating the word "free" strategically can result in an 11% increase in conversions.2. Trial Reminder - Nudging Users to Experience MoreTrials are a powerful way to introduce users to your premium features. Discover the art of crafting compelling trial reminders that gently nudge users toward experiencing the full potential of your app. 3. Having a TrialHaving a trial option is not just a feature; it's a strategic move to showcase the value of your premium content.4. Long PaywallsContrary to conventional wisdom, we explore the benefits of longer paywalls. Discover how extending the length of your paywall can lead to increased user commitment and a higher likelihood of conversion. 5. Pricing TableThe placement of your pricing table matters. We dissect the concept of "above the fold" and discuss how this strategic placement ensures that users can easily access and evaluate your pricing options without unnecessary scrolling. 6. Benefits Instead of Features Shifting the focus from features to benefits is a fundamental shift in approach. Explore the psychology behind emphasizing user benefits, and learn how this adjustment in messaging can create a more compelling case for users to upgrade.7. Social Proof - Building Trust and CredibilityUsers trust what other users say. Dive into the realm of social proof and understand how leveraging testimonials, reviews, and user success stories can build trust and credibility.You can also watch the video: ⁠https://youtu.be/c5SJy7PO8vk

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Ever wondered if engagement is the key to increasing conversion and reducing churn? Join us in this insightful video as we explore the dynamic relationship between engagement and monetization, and how one can significantly impact the other.

Points covered:

Monetization's Impact on Engagement:

Uncover the direct correlation between your monetization strategy and customer engagement, and learn how optimizing this connection can lead to increased customer retention.

Low-Hanging Fruits for Engagement:

Explore quick wins and easily implementable strategies to boost engagement effortlessly, ensuring your audience stays connected and committed to your brand.

Leveraging Push Notifications:

Harness the power of push notifications to keep your audience engaged and informed, creating timely and relevant touchpoints that contribute to overall customer satisfaction.

Effective Onboarding Flows:

Dive into the world of onboarding flows and discover how a well-designed process can significantly enhance engagement from the very start, setting the stage for long-term customer loyalty.

Churn Reduction Strategies:

Unearth actionable insights on how to minimize customer churn by implementing proven strategies that focus on building strong, lasting relationships with your customer base.

Unlocking the Potential of Email Marketing:

Learn how to utilize email marketing as a powerful tool in your customer retention arsenal, creating personalized and targeted communication to keep your audience engaged and loyal.

You can also watch the video: https://youtu.be/KakElynEplw

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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I'll be sharing how much money we're making from our apps and the strategies I'm using to grow them into a six-figure business.

You will discover:

How to come up with app ideas that are GUARANTEED to make $1,000 a month
ASO strategies for indie developers
Answers to your most pressing questions

Make sure you leave a comment on our YouTube video to ensure your question gets answered.

App Audits:

https://apps.apple.com/app/streeto-on-street-parking/id1642060340

https://play.google.com/store/apps/details?id=com.ConvertCurrency.ExchangeRate

You can also watch the video: https://youtube.com/live/ZwR0W4D51Lk

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Ready to skyrocket your app downloads with TikTok Ads? 🚀 This video is your ultimate guide to getting started and maximizing your success on the hottest social media platform!

🔍 Getting Started: Dive into the world of TikTok Ads as we walk you through the step-by-step process. Learn how to set up your campaigns, target the right audience, and optimize for app downloads. Whether you're a beginner or looking to refine your strategy, we've got you covered!

🧪 Testing New Video Ads: Stay ahead of the game by discovering the secrets of effective video ad testing. Find out how often you should be refreshing your content, exploring new creatives, and adapting to the ever-evolving trends on TikTok. We'll share practical tips to keep your audience engaged and boost your app downloads!

📊 Ideal CTR: Curious about the ideal Click-Through Rate (CTR) for TikTok Ads? Unlock the metrics that matter and learn what CTR you should aim for to ensure your campaigns are performing at their best. Get insights into optimizing your ad content for maximum impact and driving more users to download your app.

You can also watch the video: https://youtu.be/-bUUzYB-z1A

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Discover the impact of AI on ad campaigns and consumer engagement.

You will discover:

The AI Tools to Supercharge Your Marketing
AI prompt engineering to get the right output
How to use the right AI tools
Using AI for ad generation

As the Founder of the Women and AI organization and community, Reut Lazo is a highly accomplished Lead Product Manager with extensive expertise in AI, ML, Biotech, Digital Therapeutic, Gaming, and Augmented Reality industries.

With a proven track record at organizations like Akili Interactive, Together Labs, Inner Cosmos, and Meta Company, Reut excels in driving product improvement, strategic roadmaps, and team management.

Learn more:

https://www.womenandai.com/

https://www.linkedin.com/in/reutlazo/

App Audits:

https://apps.apple.com/ca/app/hire-and-fire-your-kids/id1449179153

https://apps.apple.com/us/app/text-summary/id1567387131

You can also watch the video: https://youtube.com/live/JSU5_5Vf8UI

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Since I started ASO over a decade ago, it has undergone several changes, and the strategies that worked back in the day don't work anymore. If you are an indie app developer looking to grow your app in 2024, here are the ASO strategies you need to rank your app in the app store.

Niche Keyword Focus:

Tailor your keywords to your app's unique niche. Optimize for relevance and specificity to attract the right audience.

Innovative App Ideas through Keywords:

Uncover fresh app ideas by strategically analyzing and incorporating relevant keywords. Explore untapped markets and enhance your app's appeal.

Keyword-Rich In-App Events:

Elevate engagement with events tied to strategic keywords. Boost visibility and user interaction through well-planned in-app activities.

US Localizations:

Expand your reach by localizing your app for the US market. Create 10 different localizations to cater to diverse audiences and enhance discoverability.

Keyword Install or Boost Campaigns:

Drive app installs and visibility through targeted campaigns. Utilize keyword-specific strategies to boost your app's ranking and capture user attention.

You can also watch the video: https://youtu.be/d8TOuMnMv74

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Today's guest is Lucas Moscon, who is the Senior User Acquisition Manager at Monkey Taps, makers of the popular Motivation app.

He reveals his UA and ASO roadmap for mobile apps including what channels you should focus on depending on your monthly revenues. Plus, he shares what subscription apps will focus on ad monetization in 2024.

Lastly, he’s a great follow on LinkedIn.

Learn more:

https://www.linkedin.com/in/lucas-moscon/

https://www.monkeytaps.app/

https://www.linkedin.com/feed/update/urn:li:activity:7117433584688201728/

App Audits:

https://apps.apple.com/us/app/true-pulse-heart-rate-monitor/id1577766192

https://apps.apple.com/us/app/ai-floor-plan-design-camplan/id6444421373

You can also watch the video: https://youtube.com/live/agU9hJpFxno

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Discover the app onboarding process that led to a 30% decrease in conversions and what they did wrong.

🚀 Whether you're a product manager, UX designer, or app publisher, understanding how to guide users seamlessly through the onboarding journey is crucial for long-term success. Join us as we explore proven techniques, share industry insights, and uncover the secrets behind some of the most successful onboarding experiences.

🔑 Key Takeaways:

1️⃣ Personalization is Key: Learn how to tailor the onboarding experience to each user, making them feel valued and understood right from the start.

2️⃣ Interactive Onboarding Elements: Discover the power of interactive features that keep users engaged and excited about exploring your product or service.

3️⃣ Clear and Concise Communication: Uncover the magic of delivering information effectively – striking the perfect balance between clarity and brevity.

You can also watch the video: https://youtu.be/pko0ZC4d19E

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Welcome, App Nation, to an exhilarating new year where we shed light on some of the most burning questions about ASO and explore strategies to rank your app in the app store in 2024.

Key Takeaways:

Master the Review Game: Uncover proven tactics to get genuine reviews for your app, boosting your credibility and trustworthiness.
Budget-Friendly ASO Tools: Discover affordable yet powerful ASO tools that will give your app the competitive edge without breaking the bank.
Keyword Install vs Boost Campaigns: Decipher the battle between Keyword Install and Boost Campaigns to optimize your app's discoverability and downloads.
Unlock the Power of Localization: Explore the impact of localization on your app's global reach, ensuring it resonates with diverse audiences.
Top-notch Ranking Check Tools: Equip yourself with the latest tools to keep a close eye on your app's ranking and make data-driven decisions.
Navigate the Ad Network Maze: Get insights into choosing the right ad network for new apps, maximizing your app's exposure and user acquisition.

You can also watch the video: https://youtu.be/VJWv1hdtgaQ

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Get all your app growth questions answered in this video.

Today's guest is Paul Egan, an inner city math teacher for 9 years, who built an AI anti bullying app called Bully Buster.

You will discover the strategies to grow downloads and subscriptions when you're just starting out.

There's a saying that I love "zero to one is impossible, one to 10 is hard".

Let's help those stuck in the impossible stage, because once we break through that then things start getting easier and we start building momentum.

Learn more:

https://apps.apple.com/us/app/bully-buster/id6461522666

https://bullybuster.ai

App Audits:

https://www.gamefunnel.app

https://apps.apple.com/us/app/dvlp/id1613916950

You can also watch the video: https://youtube.com/live/g2qKscOs9As

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Blue Ocean Strategy is often cited as a highly effective approach for business scaling, emphasizing the identification of uncontested markets and unique value propositions. But how can it be applied to the app industry, specifically in finding a niche and developing a product?

In this video, we converse with Muoyo Okome, an indie developer with 12 million downloads, who has successfully pioneered the Blue Ocean Strategy with a niche app.

Watch the video to learn about:

How to Come Up with Niche App Ideas: Insights into the creative process of identifying and developing niche app concepts.

Locked Content: Explore the utilization of locked content to enhance user engagement and retention within your app.

Better Performing Ways of Running Facebook Ads: Tips and tricks for running more effective Facebook ad campaigns to maximize your app's visibility.

Revenue Split Between Ads: Gain insights into optimizing your app's revenue model, particularly focusing on the distribution and management of ad-generated income.

Optimizing Subscription Options: Valuable insights into fine-tuning subscription models for optimal user acquisition and retention.

You can also watch the video: https://youtu.be/6ITZ4A4HzZ0

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

View Details

Today's guest shares his journey from side hustle to full-time freedom and how he's been able to generate over 5M downloads for his app.

You will discover:

Why indie devs should NOT be afraid to ask for money!
His journey to profitability (from up-front paid app to fully subscription-based)
The monetization strategies that helped him 2X his conversions
Getting past the fear of asking for what you deserve

John McEvoy started his career in the design world until 2012 when he needed to scratch his own itch: building an app to tell him when the next bus was due in his home city of Edinburgh, Scotland. Since then he's built Momego to cover 160 cities and three pivots: from up-front paid, to ad-supported and now fully subscription-based.

Learn more:

https://travelwhiz.app/

https://apps.apple.com/app/momego-bus-train-times/id1281251210

App Audits:

https://apps.apple.com/us/app/blood-pressure-tracker-pro/id1660777218

https://apps.apple.com/us/app/bike-exchange-sprocket/id899907986

You can also watch the video: https://youtube.com/live/McaiQNkcB-U

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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In this video, I'll be dissecting the most interesting paywall strategy I've ever come across in any app - the Zero app for intermittent fasting. I've been fascinated by how this app manages to generate $600 a month with one of the most effective and innovative hard paywalls I've ever seen.

Watch the video to discover their:

Intricate details of their Onboarding process, shedding light on how they seamlessly introduce users to their unique features and value proposition.

Push notification strategy, uncovering how they keep users engaged and committed over time.

Role of social proof in Zero app's success, examining how they leverage user testimonials and community engagement to build trust and credibility.

You can also watch the video: https://youtu.be/su3oUiZuPiU

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Today's guest is Brandon Kleinman, who is a successful serial founder who has raised almost $100M.

He reveals powerful psychological strategies to not only surpass TikTok's retention rates but also grow your user base through engaging quizzes.

He also shares how to get more from your current userbase over getting a larger userbase.

Learn more:

https://birthday.app/

https://www.linkedin.com/in/brandonkleinman/

App Audits:

https://apps.apple.com/us/app/id1060647377

https://apps.apple.com/us/app/bucket-a-bucket-list-app/id1509377504

You can also watch the video: https://youtube.com/live/56jFfA0zLRY

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

View Details

Looking to boost your revenue through in-app monetization? Join us as we unpack the success story of Headway and glean insights that can transform your app's monetization game with Yeva Koldovska, Headway's Product Manager.

Watch the video to discover:

Pricing Strategies:

Discover the art of pricing your app effectively to maximize revenue and enhance user engagement.

Working with Discounts:

Uncover the power of strategic discounting and how it can impact user acquisition and overall monetization.

Importance of Long Onboarding:

Explore the significance of a comprehensive onboarding process in retaining users and boosting revenue.

Managing Subscriptions on Google Play:

Navigate the intricacies of subscription management on Google Play to optimize your app's monetization potential.

How to Stand Out from the Competition:

Learn actionable strategies to set your app apart from the competition and capture a larger market share.

Watch full video:

https://youtube.com/live/MLUECsQdjDQ

You can also watch the video: https://youtu.be/YWFyNli2oPA

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

View Details

Looking for innovative ways to leverage push notifications? In this video we will explore 5 ways you can turn push notifications into into powerful tools for user retention and satisfaction.

Discounts That Delight:

Learn how to strategically use push notifications to surprise and delight your users with exclusive discounts. Whether it's a limited-time offer or a personalized deal based on user behavior, discover how discounts delivered straight to their devices can boost engagement and keep your audience coming back for more.

Breaking Through the Hard Paywall:

Uncover the secrets to effectively utilizing push notifications to navigate the tricky waters of hard paywalls. We'll discuss creative approaches to encourage users to subscribe or make in-app purchases, turning push notifications into a valuable asset for monetization without compromising user experience.

Rekindling App Love:

Explore strategies to re-engage users who may have drifted away from your app. Push notifications can be a powerful tool to bring users back into the fold, reminding them of the value your app provides and reigniting their interest. Discover how to craft compelling messages that resonate and rekindle the love your users have for your app.

Tackling Cart Abandonment:

Dive into the world of e-commerce with insights on using push notifications to address cart abandonment. Learn how to send timely reminders and incentives that encourage users to complete their purchases, turning potential losses into successful conversions.

Motivation at Your Fingertips:

Elevate your push notification game by incorporating motivational quotes into your strategy. Discover how positive and uplifting messages can not only engage users but also contribute to a positive brand image. We'll share tips on finding the right balance between motivation and promotion to keep your audience inspired.

You can also watch the video: https://youtu.be/RRappw2WAAQ

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

View Details

Today’s guest is Paul Meinshausen, the CEO and Co-Founder of Aampe - a SaaS startup and native-AI CRM platform for consumer mobile apps, backed by PeakXV (formerly Sequoia SEA & India) and Matrix Partners India.

He previously Co-Founded and was Chief Data Officer for PaySense, a consumer fintech mobile app in India that was acquired by Prosus/PayU Global for $185 million (USD) in 2019.

You will discover:

How to use AI to optimize engagement throughout the customer journey
How to build more effective triggered SMS and push notification campaigns
The surprising indicators of retention and churn

Learn more:

https://www.aampe.com/

https://www.linkedin.com/in/paulmeinshausen/

App Audit:

http://functionalhealthapp.com/

https://apps.apple.com/br/app/cute-wallpapers-4k/id6445847656?l=en

You can also watch the video: ⁠https://youtube.com/live/lbpX9pwcne4

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

View Details

Looking to diversify your acquisition sources and grow your user base? Consider exploring web2app campaigns. In this video, we delve into the intricate concepts of Web2App and guide you through building successful campaigns that stand out in the competitive digital arena.

Watch to uncover:

Concepts of Web2App:

What is it, and why is it a game-changer for your Facebook Ads strategy?

Two Types of Web2App Campaigns:

Not all Web2App campaigns are created equal. We dissect the two types, providing nuanced insights into when and how to leverage each.

Building Successful Web2App Campaigns:

A step-by-step process, from crafting compelling creatives to optimizing targeting parameters.

Web vs. App Onboarding and Acquisition:

A critical aspect of any digital strategy is understanding the nuances of onboarding and user acquisition. Learn how to seamlessly transition users from web engagement to app adoption, maximizing your conversion potential.

Strategies for Effective Paywalls:

Monetization is the heartbeat of any successful app, with paywall strategies playing a pivotal role. Explore key elements and how to tailor them for users on the web and in the app.

You can also watch the video: ⁠https://youtu.be/NMtxdFyV3E8

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

View Details

Today's guest is Ashish Aggarwal, Co-Founder at AppBroda. He is an ex-Googler that has worked with top apps and games across Admob, Google Ad Manager (GAM) and Play to grow their monetization.

AppBroda are experts in boosting ad revenue, by an impressive 12-20%, consistently. Their success story is witnessed by top global brands such as Rollic Games, Miniclip, HOMA Games, PopCore, Tilting Point and 200+ publishers globally.

You will discover:

What the 1% of developers on AdMob do to grow revenue
How to unlock 15% ARPDAU growth on AdMob with low-code using 1 massively underused feature

Learn more:

https://appbroda.com/

https://www.linkedin.com/in/ashish-aggarwal-228b8915/

App Audits:

https://play.google.com/store/apps/details?id=com.gpsroutefinder.appbuzmaps

https://apps.apple.com/app/id1335347860

You can also watch the video: ⁠https://youtube.com/live/HGqBNAi1Bgo

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

View Details

Today’s guest is the CMO of Replika.ai, Yuliya Lennox. She is the ex-CMO of BetterMe and has scaled multiple apps to $1M a month.

She will share her framework of understanding people to help you scale any app to $1M a month in sales.

You will discover:

How to use psychological triggers to get users to respond to your ads
When is the right time to scale
How your approach to marketing changes as you scale

Learn more:

⁠https://replika.ai/⁠

⁠https://www.linkedin.com/in/yulichkus/⁠

⁠https://u24.gov.ua/⁠

App Audits:

⁠https://apps.apple.com/us/app/cuff-video-chat-make-friends/id1514536428⁠

⁠https://play.google.com/store/apps/details?id=com.gps.navigation.locationfinder⁠

You can also watch the video: ⁠https://youtube.com/live/_6sis7wLAow⁠

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@stevepyoung⁠Twitter: ⁠@stevepyoung⁠TikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

View Details

In this video, we explore some data-driven strategies to supercharge your conversion rates! Join us as we explore these crucial topics and provide actionable insights that can transform your app marketing!

🔍 Topics covered:

1️⃣ The Influence of Positive Reviews on Conversion

2️⃣ Best Referral Strategies for Explosive Growth

3️⃣ Leveraging Lifetime Subscriptions for Increased LTV

4️⃣ A/B Testing Different Price Points for Maximum Impact

You can also watch the video:

https://youtu.be/t6kPu87Qhbg

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at Revenue Cat dot com

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

View Details

In this video, you will discover how to analyze your in-app subscription data, what are the benchmarks, and ultimately how to grow your app revenue.

Today's guest is Charlie Chapman who is a developer advocate at RevenueCat and indie developer of the Dark Noise app for iOS and macOS, and podcaster behind the Launched podcast.

He has over 10 years of experience building software across a variety of platforms. Over the last few years Charlie has developed a strong passion for indie developers making apps for Apple platforms.

Learn more:

https://twitter.com/_chuckyc

https://www.linkedin.com/in/charliemchapman/

https://revenuecat.com/feature/paywalls/

App Audits:

https://apps.apple.com/us/app/headbands-top-party-charades/id1424246763?l=cs

https://apps.apple.com/tr/app/karma-social-astrology/id1560169930

You can also watch the video: https://youtube.com/live/J3ziOSe_n-E

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at Revenue Cat dot com

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

View Details

Ready to harness the full potential of Facebook to drive more app downloads? In this exclusive interview, we caught up with Vivek Girotra, VP of Marketing at Times Internet, a media giant in India. Watch the video to gain valuable insights on leveraging Facebook to scale up your app installs—straight from the expert!Topics Explored:Funnel Optimization: Master the art of streamlining your user journey for peak efficiency. Dive into creating a seamless funnel that effortlessly guides potential users from discovery to installation.Audience Expansion: Unearth the secrets to broadening your audience without sacrificing relevance. Explore strategies to tap into untapped markets while keeping user engagement at the forefront.Feedback Signals: Discover the transformative power of feedback in refining your ads strategy. Learn how to interpret and leverage user feedback signals to continually elevate your campaigns.Targeting Options: Navigate the array of targeting choices that Facebook provides. From demographics to interests, receive guidance on selecting the most impactful parameters for your app's niche.Product Market Fit: Grasp the crucial concept of product-market fit and its pivotal role in your ad success. Gain insights on aligning your app with the needs and desires of your target audience.You can also watch the video: https://youtu.be/X1iQnATTCUE

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at Revenue Cat dot com

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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Today’s guest is Radhika Duggal, the CMO at Super.com.

Super.com is a fintech and ecommerce company that offers an app that enables consumers to earn, save, and build credit. The company is trusted by over 7 million customers, helping them save over $200M to date.

Super.com is backed by Steph Curry and has raised over $150MM USD and surpassed $2B in sales.

Radhika has over 20 years of brand and growth marketing experience across management consulting, startups, and Fortune 100 companies.

You will discover:

Why you should eat your own dog food no matter how big you get
How do you break into the market where you have to educate your users
Why you should TEST sending users to your website vs straight to the app

Learn more:

https://www.linkedin.com/in/radhikaduggal/

https://www.super.com/

App Audits:

https://play.google.com/store/apps/details?id=com.action.impossible.stunt.track

https://apps.apple.com/us/app/id6444917344

You can also watch the video: https://youtube.com/live/DU5Zu-rY5mM

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at Revenue Cat dot com

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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Discover 7 strategically designed A/B tests aimed at boosting app subscription rates. You will learn actionable insights and data-driven strategies for subscription growth. We made the mistakes so you don't have to.

Thank you to @apppromotionsummit for letting us post this video.

Check out their events:

https://apppromotionsummit.com/

You can also watch the video: https://youtu.be/-rAIJrgLiWw

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at Revenue Cat dot com

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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This week, Steve will answer all your app marketing questions.You can also watch the video: https://youtube.com/live/MeB4m2uWu34

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at Revenue Cat dot com

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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🌟 Unlocking the Miracle Morning Experience: Learn how the "Miracle Morning" app delivers an exceptional onboarding journey that captivates users right from the start. We'll dissect their approach, share best practices, and showcase real-life examples.

📢 Harnessing Push Notifications for Success: Dive into the world of push notifications and see how the "Miracle Morning" app keeps users engaged and informed without overwhelming them. We'll analyze their timing, personalization, and message crafting strategies.

🏡 Building the Miracle Morning Community: Discover the power of community building within the "Miracle Morning" app. We'll explore how user forums, feedback loops, and brand advocacy have played a pivotal role in their success.

🚀 Retention Metrics with Real-World Application: Gain insights into the retention metrics that matter most. We'll share how the "Miracle Morning" app interprets these metrics and uses them to make data-driven decisions for enhanced user retention.

📈 Case Studies and Actionable Insights: Explore practical case studies from the "Miracle Morning" app and other top performers. You'll walk away with actionable tips that you can apply immediately to your own app business.

Ready to unveil the secrets of app retention and build a sustainable business, just like the "Miracle Morning" app? Join us on this exciting journey! 💪🌅📲

You can also watch the video: https://youtu.be/SRsf5qSOCTI

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at Revenue Cat dot com

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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Cleary Chizmar is a marketing expert specializing in consumer psychology and influencer marketing. She currently leads the marketing team for Notability. Her background in business management and art, has led her to naturally utilize creative strategy to drive business growth.

You will discover:

How to use influencers to 10X your organic social growth
Marketing to Gen-Z and using their language
How to actually get students to pay for your app

Learn more:

https://www.instagram.com/clearychiz/

https://www.linkedin.com/in/cleary-chizmar

https://notability.com/

App Audits:

https://apps.apple.com/us/app/blockwatch-app/id1578880253

https://apps.apple.com/us/app/quran-progress-learn-arabic/id1136011989

You can also watch the video: https://youtube.com/live/yBsdqKiXhx4

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at Revenue Cat dot com

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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In this video, we'll unlock the potential of AI in ASO and show you how to supercharge your app's visibility, improve reviews, and track revenue sources with the power of artificial intelligence.

Here's what you'll learn:

🔍 AI-Powered Keyword Research: Discover how AI, including ChatGPT prompts, can revolutionize your keyword research. We'll share actionable tips on using AI to identify high-impact keywords that drive organic traffic.📝 Automated Review Analysis: Learn how AI tools can automatically analyze app reviews, extracting valuable insights to improve user satisfaction and app performance. Say goodbye to manual review reading!💰 Revenue Tracking Made Easy: Explore AI-driven revenue tracking solutions that help you monitor income sources, understand user behavior, and optimize monetization strategies for maximum profitability.📊 Data-Driven Decision-Making: Understand how AI empowers you to make data-driven decisions in ASO. We'll discuss the importance of AI-driven analytics and its impact on your app's success.🚀 Implementing AI Strategies: Get practical guidance on incorporating AI tools into your ASO workflow. We'll provide step-by-step instructions and highlight the benefits of seamless integration.📈 Success Stories: Dive into real-world success stories where AI played a pivotal role in ASO achievements. See how leading apps have harnessed AI to achieve remarkable results.
Don't forget to subscribe, hit the like button, and ring the notification bell to stay updated with our latest insights and strategies for app success.

You can also watch the video: https://youtu.be/tuLo9JkkkE0

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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Ian Mendiola is the CEO and Co-Founder of Gem - an AI-powered news aggregator. His previous start-up, Umano, was acquired by Dropbox in May 2015.

You will discover:

How he’s using AI to 2X his push notification CTR
How his approach to building a startup has changed after an acquisition
His #1 startup advice to founders building an AI product

LinkedIn Post:

https://www.linkedin.com/feed/update/urn:li:activity:7100570476837498880/

Learn more:

https://meetgem.ai/

https://twitter.com/ianmendiola

https://www.linkedin.com/in/ianmendiola/

App Audits:

https://apps.apple.com/us/app/allmybatteries/id1621263412

https://apps.apple.com/ca/app/tarot-simple-cards-readings/id1546692464

You can also watch the video: https://youtube.com/live/SuAJDLikz3g

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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In this video, we're diving deep into the world of Web-to-App campaigns, shedding light on their pros and cons, web onboarding strategies, and the various types you can deploy to boost your app's success.

Here's what you'll learn:

💡 Why You Need Web-to-App Campaigns: Explore the pivotal role Web-to-App campaigns play in expanding your app's user base and driving engagement. We'll discuss how they bridge the gap between your web presence and mobile app, making it easier to connect with your audience where they prefer.

🌐 The Transition Process: Discover how to smoothly guide your web users into your app's ecosystem. We'll share best practices for promoting app downloads without disrupting the user experience.

✅ Pros and Cons: We'll explore the advantages and disadvantages of Web-to-App campaigns. Discover how they can drive app downloads and user engagement while navigating potential challenges.

Don't forget to subscribe, hit the like button, and ring the notification bell to stay updated with our latest digital marketing strategies and tips.

You can also watch the video: https://youtu.be/o6_ntaz7n9Y

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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Martin is an Argentine tech entrepreneur with mobile apps exceeding 100M downloads. His Podcast App, stands as the App Store's premier podcast player, introducing a subscription model with 100k+ subscribers.

You will discover:

Bootstrapped vs. YC/Venture experience (first company vs. second)
Building w/ AI and GPT-4 the past four months
How founders should approach self-care, mental, and physical health and wellness

Learn more:

https://podcast.app

https://getrest.app

https://www.linkedin.com/in/msinia/

App Audits:

https://apps.apple.com/us/app/relaxyfyapp/id1573210878

https://play.google.com/store/apps/details?id=com.cloverfi.windowgarden

You can also watch the video: https://youtube.com/live/6J053PQ_jsY

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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In this video, we'll take you behind the scenes of this astonishing journey of a macro tracker app and dissect the strategies that have propelled it to financial heights beyond just ASO (App Store Optimization).

Here's what you'll discover:

💡 Creating a Profitable Funnel: Learn why building a well-structured conversion funnel is the cornerstone of this app's success. We'll delve into the importance of guiding users seamlessly from discovery to becoming paying customers.

🔍 Beyond ASO: Understand why ASO is just the beginning. Discover how this app diversified its traffic sources and revenue streams to ensure consistent growth and profitability.

🤝 Affiliate Marketing Mastery: Uncover the power of affiliate partnerships and how they've contributed to the app's impressive income. We'll reveal the secrets to establishing and maintaining lucrative affiliate relationships.

🚀 Onboarding and Paywall Strategy: We'll provide an in-depth demonstration of the app's onboarding process and how they've optimized their paywall to encourage conversions without alienating users.

This success story isn't just about making money; it's about the importance of a strategic and holistic approach to app development and monetization. By understanding and applying these principles, you too can chart a path to success in the competitive app market.

Don't forget to subscribe to hit the like button, and ring the notification bell to stay updated with our latest success stories and actionable tips.

You can also watch the video: https://youtu.be/Se9mhLW626A

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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Lomit Patel is a full-funnel marketing and growth leader with experience scaling startups like Tynker, Roku, TrustedID, Texture, and IMVU. He is also a public speaker, advisor, Forbes and HackerNoon contributor, and author of Lean AI, part of the bestselling "The Lean Startup" series by Eric Ries.

Learn more:

https://www.linkedin.com/in/lomitpatel/

https://www.amazon.com/Lean-AI-Innovative-Artificial-Intelligence/dp/1492059315

https://www.lomitpatel.com/

https://www.tynker.com/

App Audits:

https://apps.apple.com/us/app/assistant-ai-open-chatbot-ai/id1667103376

https://apps.apple.com/us/app/indexed-flashcard-maker/id1616741454

You can also watch the video: https://youtube.com/live/qCptLlSRexY

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

Lean AI: How Innovative Startups Use Artificial Intelligence to Grow

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In this video, we're diving deep into the world of Reddit, sharing proven strategies on how to harness this platform to skyrocket your app's success.

Here's what you'll learn:

🔥 Earn Free Karma: Discover the secrets to accumulating karma points on Reddit, an essential step in gaining trust and credibility within the community.

📈 Repurpose High-Engaging Content: Learn how to transform your existing content into Reddit gold! We'll show you how to leverage your app's strengths and create engaging posts that resonate with the Reddit audience.

🌐 Why You Need Your Own Reddit Community: Explore the importance of creating and managing your own subreddit. We'll discuss how this can be a game-changer for your app's growth.

💡 Reddit Etiquette: Uncover the do's and don'ts of Reddit, ensuring you navigate this dynamic platform with finesse and avoid common pitfalls.

🚀 Leveraging Subreddits: Understand how to strategically engage with relevant subreddits to promote your app effectively without coming across as spammy.

💬 Building Relationships: Discover the art of building genuine relationships within the Reddit community and how this can translate into loyal app users.

Join us on this journey to unlock the potential of Reddit and drive those crucial first 1,000 downloads for your app!

You can also watch the video: https://youtu.be/NSvPVusLWcA

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Almar Reyes is the former Director of Audience Engagement and Lifecycle Marketing at Pandora. He is a marketing leader who has led engagement and retention campaigns for companies like Philo, EA, Activision and more!

He shares the most effective strategies and tactics that will help you reduce churn and increase customer loyalty.

Connect with Almar:

https://www.linkedin.com/in/almarreyes/

App Audits:

https://apps.apple.com/us/app/iwanderlust-video-moments-irl/id1577103807

https://play.google.com/store/apps/details?id=com.differenz.dogidentifier

You can also watch the video: https://youtube.com/live/QBH2TQrwxPU

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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In this video, we're excited to introduce you to an amazing ASO (App Store Optimization) tool that simplifies the keyword research, tracking, and optimization process for app developers and marketers. Get ready to supercharge your app's visibility and downloads with ease!

Here's what this all-in-one ASO tool can do for you:

🔍 Keyword Discovery: Discover new, high-impact keywords effortlessly. This tool provides valuable keyword suggestions based on industry trends, user behavior, and competitor insights.

📈 Keyword Tracking: Keep tabs on the performance of your selected keywords. Monitor rankings, assess changes, and stay informed about how your app is faring in app store search results.

🎯 Keyword Optimization: Optimize your app's keywords for maximum impact. Receive actionable recommendations on how to improve your keyword choices and boost your ASO game.

📈 Data-Driven Decisions: Make informed decisions based on real-time data and insights. Our ASO tool empowers you to refine your app's strategy and stay ahead in the dynamic app market.

🚀 User-Friendly Interface: Enjoy a seamless and intuitive user interface that makes ASO accessible to everyone, from seasoned developers to newcomers in the field.

Save 40% with promo code:

APPMASTERS40

Sign up for ASOMobile:

https://asomobile.net/en/

You can also watch the video: https://youtu.be/HKjXWM0tv2A

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Discover the app marketing strategies that led to Headway becoming the most downloaded book summary app worldwide with over 27 million downloads.

Today's guest is Yeva Koldovska, Headway's Product Manager. She began her journey at Headway when it was an early-stage startup and witnessed its growth to over 170 team members in just 4 years since the launch.

You will discover how to optimize your web2app strategies, how to drive web-based subscribers, and the latest tips for optimizing your entire app funnel whether its on the web or mobile.

Learn more:

https://makeheadway.com/

https://www.linkedin.com/in/evakolds/

App Audits:

https://apps.apple.com/us/app/rubiks-cube-solver-21moves/id1533263247

https://apps.apple.com/gb/app/preg-tracker-pregnancy-tools/id1615279033

You can also watch the video: https://youtube.com/live/MLUECsQdjDQ

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Discover the art of monetizing your web and mobile push notifications in this comprehensive guide!

📱 Unlock Revenue Streams: Learn how to leverage your push notifications to generate consistent income, whether you have a website or mobile app. We'll cover strategies that work for everyone!

💡 Maximize Engagement: Boost user engagement while monetizing your notifications. Find out how to strike the perfect balance between revenue and user experience.

💰 Increase ROI: Maximize your return on investment with tried-and-tested strategies. Explore case studies and success stories from industry leaders.

🌐 Multi-Platform Insights: Whether you're a webmaster, app developer, or marketer, our insights apply to various platforms and industries.

📈 Stay Compliant: Understand the legal and ethical aspects of push notification monetization. Stay compliant with regulations while growing your income.

🔥 Pro Tips: Get insider tips and tricks from experts in the field. Stay ahead of the competition with the latest trends and innovations.

Transform your push notifications into powerful income generators. Don't miss out on this opportunity to take your online business to new heights! 💼💰

👉 Like, subscribe, and hit the notification bell to stay updated on our latest content! 🛎️

Learn more about Notix:

https://bit.ly/3Petw52

You can also watch the video: https://youtu.be/38d2RYmoBpg

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Discover the secrets of app store optimization and the ethical and non-ethical strategies app publishers are deploying.

🔒 ASO Secrets and Strategies: Unveiling the Hidden Gems 🔒

In this comprehensive video, we're pulling back the curtain on some of the most effective ASO secrets that can take your app to new heights. Learn how to fine-tune your app's metadata, craft compelling descriptions, and choose the right keywords that resonate with your target audience. But we don't stop at the basics – we'll unveil advanced strategies that are proven to amplify your app's discoverability.

⚠️ Black Hat Strategies: A Cautionary Tale ⚠️

While the allure of quick results might be tempting, we're here to shed light on the dangerous world of black hat ASO tactics. Discover the pitfalls of using tactics that violate app store guidelines, such as keyword stuffing and fake reviews. Learn from real-world examples and understand why these shortcuts can lead to long-term damage to your app's reputation and rankings.

🌐 Hidden Sources of Traffic Beyond the App Store 🌐

Did you know that there's a world of potential users outside the app store's ecosystem? We'll delve into alternative sources of traffic, including auto-fill suggestions and Google web search.

🚫 Strategies to Steer Clear Of 🚫

Not all strategies are created equal, and we're here to highlight some common ASO pitfalls you must avoid at all costs.

App Audits

https://apps.apple.com/de/app/home-diary-journal-notebook/id1547297023

https://play.google.com/store/apps/details?id=com.bloombigstudio.duck.hunting.with.gun.shooting.simulator&hl=en_US≷=US

You can also watch the video: https://youtube.com/live/GOw_xHPQm8A

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Are you ready to take your App Store Optimization (ASO) game to the next level?

In this in-depth video, we'll show you exactly how to harness the power of ChatGPT to revolutionize your ASO strategy and drive more downloads for your mobile app.

ChatGPT is a cutting-edge AI language model that can help you uncover hidden optimization opportunities, refine your messaging, and connect with your target audience effectively. With its assistance, you'll be equipped to create ASO strategies that not only improve your app's visibility but also drive higher conversion rates and user engagement.

Learn more:

https://www.linkedin.com/in/georgynatsvlishvili/

https://youtube.com/channel/UCi5bKzetDnfMmstGNDCZaVw

You can also watch the video: https://youtu.be/c-Fwry7mGSQ

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Discover the incredible power of Facebook Ads targeting, including the game-changing concepts of micro-targeting and user-level precision. Plus, we'll unravel the intriguing connection between a media company's foray into fintech.

🔍 Unveiling Micro-Targeting on Facebook 🔍

Did you know that you can now reach your audience with an accuracy like never before? We delve into micro-targeting, a groundbreaking strategy that allows advertisers to hone in on specific demographics, interests, behaviors, and even life events.

🎯 User-Level Targeting: The Future of Engagement 🎯

Next we take you through the innovative realm of user-level targeting. Imagine being able to address individuals with content that resonates with their unique preferences and habits. We'll demonstrate how to leverage user data to craft personalized experiences that foster genuine engagement.

Learn more:

https://www.linkedin.com/in/vivekgirotra/

https://www.joinabound.com/

https://www.timesinternet.in/

App Audits

https://apps.apple.com/us/app/meducator-medical-ai/id1659157660

https://apps.apple.com/gb/app/aladin-al-chatbot-assistant/id1664303521?uo=2

You can also watch the video: https://youtube.com/live/QZenRRUszm4

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Discover the smart and effective app store optimization strategies for ranking your ChatGPT app higher in app stores!

🎯 Keyword Magic: Learn how to research and strategically integrate the right keywords that will make your app appear at the top of relevant search results.

Learn more:https://www.linkedin.com/in/arielmichaeli/
https://appfigures.com/aso-tools
https://appfigures.com/app-intelligence
Watch Full Video: https://www.youtube.com/watch?v=j0mRQ9TtIs0

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Today's guest is a successful indie app developer who has driven over 12M downloads for his business.

We delve into the world of leveraging Artificial Intelligence to supercharge app growth like never before! 📱✨

We curated a treasure trove of insights, strategies, and case studies that showcase how AI can be harnessed to drive unprecedented growth for your mobile application.

🔑 Key Highlights:

✅ AI-Powered User Insights: Discover how AI algorithms can analyze user behavior patterns, preferences, and engagement metrics to help you tailor your app's features and content for maximum impact.

✅ Automated Marketing Campaigns: Dive into the realm of AI-driven marketing automation. Explore how AI can optimize ad targeting, A/B testing, and push notification strategies to amplify user acquisition and retention.

✅ Conversion Rate Optimization: Discover the art of optimizing your app's conversion funnel with AI-driven techniques. From personalized onboarding to frictionless checkout processes, AI has the potential to revolutionize user conversions.

✅ Sentiment Analysis: Learn how AI-powered sentiment analysis can help you understand user feedback and sentiments, enabling you to swiftly address concerns and enhance user satisfaction.

Learn more:

https://www.linkedin.com/in/abul-masuduzzaman-2531ab5/

https://apps.apple.com/developer/editr-apps-inc/id1437562435?see-all=i-phonei-pad-apps

App Audits

https://via-eg.com/

https://apps.apple.com/br/app/simple-scanner-pdf-document/id1658834868?l=en

You can also watch the video: https://youtube.com/live/t08Pu9MgtmA

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Welcome to our latest video on App Store Optimization (ASO) strategies for apps with zero downloads!

If you've developed an amazing app but struggle to get it noticed in the crowded app stores, you're in the right place. In this video, we'll dive deep into effective ASO techniques that can help your app gain visibility, attract organic traffic, and ultimately boost your downloads.

Whether you're a seasoned app developer or just starting out, our comprehensive ASO guide will provide you with actionable insights to kickstart your app's journey towards success. Don't let a lack of initial downloads hold you back – implement these proven ASO strategies and watch your app flourish!

🔔 Don't forget to subscribe and hit the notification bell to stay updated on more valuable app development tips and tricks. If you're ready to take your app from zero to hero, let's get started!

Learn more: https://www.linkedin.com/in/arielmichaeli/
https://appfigures.com/aso-tools
https://appfigures.com/app-intelligence

Watch Full Video: https://www.youtube.com/watch?v=j0mRQ9TtIs0

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Today's guest is pioneering the use of games for cognitive assessment, opening up new possibilities for not only the gaming and mobile industry but for mental health diagnostics and treatment.

💅 Elevating Your UX to Meet User Expectations

The days of simply creating user-friendly interfaces, combining a mix of borrowed ingredients, and succeeding are gone. To have a successful app in an incredibly competitive mobile market, it’s time to go far beyond usability and tap into what makes users tick. Joe explains how by evaluating the intrinsic motivators, pain points, and values of your users, you can create experiences that truly connect — because when you know what your players need, you can design exactly what they want.

You can also watch the video: https://youtube.com/live/LOYQeDsDOPw

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Join us as we delve into the recent changes in Apple's App Tracking Tranparency (ATT) and its impact on app marketing.

Discover how these shifts are reshaping the mobile ecosystem and redefining granular measurement. Uncover the dual challenges of visibility and signal loss posed by IO 14.5 and ATT changes.

Let's navigate through these transformations and gain insights into the evolving realm of digital marketing for mobile apps with Roi Nam, the CEO and founder at Airbridge.

Learn more:

https://www.airbridge.io/

You can also watch the video:

https://youtu.be/CzmPJKAs5-U

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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🔥 Discover the Powerful Icon Change that Skyrocketed Paywall Views by 57%! 📈

In this exciting video, we delve into a remarkable success story where a minor tweak led to a major breakthrough in paywall views! 🚀 Join us as we unveil the behind-the-scenes magic that propelled our revenue to new heights and how YOU can replicate this transformation for your own projects!

⭐️ The Game-Changing Icon Change:

When it comes to user experience and engagement, even the smallest details matter! Our team decided to experiment with a seemingly insignificant element: the icon that prompts viewers to access premium content behind the paywall. What seemed like an ordinary alteration turned out to be a game-changer, driving a whopping 57% surge in paywall views!

📈 Unraveling the Data:

We reveal the real-time data analysis that showcases the stark difference in paywall views before and after the icon change. The significant boost in viewer engagement was unprecedented, and we couldn't believe our eyes when we saw the chart!

🔍 Behind-the-Scenes Insights:

But what made this icon change so impactful? Join us as we take you through the thought process, user testing, and A/B experiments that helped identify the perfect design. You'll gain invaluable insights into the psychology of user behavior and how to cater to your audience's preferences effectively.

🎯 Subscribe now and hit the bell icon to be notified when we drop our next video! Don't miss out on more insightful content to fuel your growth journey. Leave a comment and let us know your thoughts on this transformative icon change!

You can also watch the video:

https://youtu.be/bHC1WWt79YY

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Are you ready to unlock the potential of Reddit and skyrocket your app or content's success? In this comprehensive guide, we'll reveal the tried-and-tested strategies that will lead you to your first 1,000 downloads on Reddit.

👉 What You'll Learn:

🔥 Understanding the Reddit Community: Discover the unique aspects of Reddit's user base and how to tailor your content to resonate with this diverse and passionate audience.

🔥 Crafting the Perfect Post: Learn the art of creating attention-grabbing headlines, engaging posts, and captivating visuals that will make your content stand out in the vast Reddit landscape.

🔥 Choosing the Right Subreddits: Master the art of subreddit selection. Find the most relevant and active communities where your content will thrive and reach the right audience.

Neelay Srivastava is an Indie Developer.

Learn more:

https://apps.apple.com/app/1632867100?platform=iphone

https://play.google.com/store/apps/details?id=com.quotes.motivationapp

App Audits:

https://play.google.com/store/apps/details?id=de.ssncomputer.crazychase

https://apps.apple.com/de/app/gymersive/id1642997980

You can also watch the video:

https://youtube.com/live/HqrBY2NpJtw

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Welcome to our latest video where we dive deep into the fundamentals of Customer Relationship Management (CRM) and its profound impact on skyrocketing your app revenues!

We'll demystify the core principles of CRM, breaking down complex concepts into easy-to-understand nuggets. Whether you're a CRM novice or a seasoned pro, this video has something to offer for everyone.

💡 What to Expect:

🔹 Understanding CRM: We'll start with the basics, shedding light on what CRM is and why it's an indispensable tool for every app developer. Learn how CRM helps you build stronger, long-lasting relationships with your users, fostering loyalty and driving engagement.

🔹 Unveiling Smart Discounting: Once we lay the foundation, we'll dive into the exciting world of smart discounting! Discover how a well-crafted discounting strategy can breathe new life into your app's revenue streams. From boosting user acquisition to increasing retention rates, we'll explore various ways to leverage discounts effectively.

🔹 Harnessing User Behavior Data: The key to successful CRM and discounting lies in understanding your users deeply. We'll show you how to gather and interpret user behavior data ethically, helping you tailor personalized discount offers that resonate with each user segment.

🔹 Implementing Discounting Campaigns: No more guesswork! We'll walk you through practical steps on implementing successful discounting campaigns. You'll gain insights into setting the right discount levels, timing your offers for maximum impact, and avoiding common pitfalls.

🔹 Real-Life Success Stories: Prepare to be inspired as we share real-life case studies of app developers who employed CRM and smart discounting to achieve exceptional revenue growth. Witness firsthand how these strategies can turn a struggling app into a flourishing success.

📢 Share your thoughts and experiences in the comments below. Let's learn and grow together as we revolutionize app monetization with CRM and discounting strategies! You can also watch the video: https://youtu.be/6lWE3Q18hWg

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Are you tired of seeing apps with fantastic onboarding but struggle to retain users in the long run? Do you dream of building an app that not only converts well but also brings users back for more, creating a loyal and engaged user base? Look no further! 🚀

In this exciting live stream, we'll dive deep into the strategies and techniques needed to build a truly sticky app that stands out from the crowd.

Joining us is Josh Eidenberg, creator of the Miracle Morning app.

Learn more:

https://www.linkedin.com/in/josheidenberg/

https://miraclemorning.com/

http://onelink.to/a3q4cb

You can also watch the video: https://youtube.com/live/jnfcBXcRHbw

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Remember when reskinning an app was all the rage? In this video, you will discover a vocabulary app that is making over $100K a month and why it's a great example of how to reskin to today's competitive app landscape.

🌟 As we embrace the new challenges and opportunities in 2023, this tutorial equips you with the knowledge and expertise to create reskinned apps that captivate, engage, and delight your users like never before!

🤝 Don't forget to hit "Subscribe," like the video, and turn on the notification bell to stay updated with the latest app development trends and techniques. Let's master app reskinning together and make 2023 a remarkable year for your app ventures! 🚀💡

App Featured:

https://apps.apple.com/app/vocabulary-learn-words-daily/id1084540807

You can also watch the video: https://youtu.be/agmuzLWDB4s

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Today's guest reveals the invaluable lessons learned while building an app portfolio that has generated over 12 million downloads!

In this video, he'll take you on a rollercoaster ride through his experiences, sharing the challenges he encountered, the breakthroughs he achieved, and the key takeaways that have shaped his path as indie app publisher. From humble beginnings to remarkable success, we're excited to share his insights with you.

Muoyo Okome is an indie app publisher and founder of App Magic.

App Audits:

https://apps.apple.com/app/id1509034647

https://play.google.com/store/apps/details?id=bit.particle.photo.lyrical.video.status.maker

You can also watch the video: https://youtube.com/live/Bjxtq1anlUg

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Welcome to our comprehensive guide on leveraging push notifications to their fullest potential! In this video, we delve into the world of push notifications, sharing expert tips and proven strategies that will help you engage your audience effectively and maximize your revenue.

🔔 Timing: We start by discussing the optimal moments to ask users for permission to send push notifications. Learn how to strike the right balance between providing value and respecting your audience's preferences, ensuring they stay engaged without feeling overwhelmed.

📈 Frequency: Discover the golden rule of push notification frequency, allowing you to maintain an active presence without becoming intrusive. We explore various factors that influence the ideal frequency and share insights on how to strike the perfect balance for your specific audience.

💬 Content: Crafting compelling push notification content is crucial for grabbing attention and driving action. We'll dive into best practices for creating concise, engaging, and actionable messages that resonate with your users. Learn how to deliver value, promote exciting updates, and maintain relevance to keep your audience eagerly awaiting your notifications.

💰 Revenue Boosting: Push notifications can be a powerful tool for increasing your revenue. We unveil effective strategies for leveraging push notifications to drive conversions, whether it's boosting sales, promoting exclusive offers, or upselling to your existing customers. Discover how to tailor your messages to maximize engagement and revenue generation.

Subscribe to our channel for more valuable insights and stay up-to-date with the latest trends in digital marketing. Don't miss out on harnessing the true potential of push notifications!

Learn more about Notix: https://bit.ly/3pJNGKe

You can also watch the video: https://youtu.be/6po95EANd-0

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Are you an app developer or marketer looking to boost your app's visibility on the app stores? Look no further!

In this comprehensive video, we dive into the world of App Store Optimization (ASO) and unveil the power of ChatGPT in optimizing your app's performance. Discover the best ChatGPT prompts and explore alternative user acquisition channels like Web2App.

Join us as we explore the capabilities of ChatGPT, an advanced language model developed by OpenAI. Learn how to harness its potential to generate powerful ASO insights and strategies. We'll share step-by-step instructions on using ChatGPT to conduct keyword research, optimize app descriptions, create compelling app titles, and even generate captivating app screenshots.

But that's not all! We'll also unveil the best ChatGPT prompts that have proven to be effective in enhancing your app's discoverability. Discover how to leverage ChatGPT's creative and analytical abilities to develop engaging app store listings that appeal to your target audience.

In addition to ASO, we'll shed light on alternative user acquisition channels known as Web2App. Explore the concept of transforming web-based users into loyal app users by employing strategies such as deep linking, push notifications, and personalized onboarding experiences. We'll discuss the benefits and challenges of Web2App and provide practical tips on implementation.

Whether you're a seasoned app marketer or just starting your app development journey, this video is packed with valuable insights and actionable tips to help you optimize your app's performance and reach new heights of success. Don't miss out on this opportunity to unlock the potential of ChatGPT and explore alternative user acquisition channels. Watch now and take your app to the next level!

George Natsvlishvili is a growth consultant who has worked with companies such as Impala Studios, Gamehive, Storytel and more. He has expertise in user acquisition, monetization, ASO, and SEO.

Learn more:

https://youtube.com/channel/UCi5bKzetDnfMmstGNDCZaVw

App Audits:

https://play.google.com/store/apps/details?id=autocutout.backgrounderaser.photo.editor.photo.cutout

https://apps.apple.com/us/app/id1466744353

You can also watch the video: https://youtube.com/live/eX6Fi8lUUys

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Welcome to our comprehensive guide for app developers seeking to maximize their trial activation rates and effectively monetize their minimum viable product (MVP)!

📱 Unlocking Trial Activation Rates 📱

One of the key challenges faced by app developers is getting users to activate the trial version of their app and experience its full capabilities. We reveal proven tactics to skyrocket your trial activation rates. From optimizing user onboarding experiences to leveraging persuasive messaging and calls-to-action, we leave no stone unturned in our quest to boost your app's conversions.

🚀 Monetizing Your Minimum Viable Product (MVP) 🚀

Once you've successfully captured your users' attention and secured trial activations, the next crucial step is to monetize your MVP effectively. We provide invaluable insights into various monetization strategies tailored specifically for early-stage app developers. Discover the power of in-app purchases, subscription models, and innovative advertising techniques that strike the perfect balance between revenue generation and user satisfaction.

Learn more about Hannah Parvaz:

https://www.linkedin.com/in/hnpvz/

https://www.aperture.london/

You can also watch the video: https://youtu.be/3GRusD0Vib0

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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In this comprehensive video, we delve into the latest App Store Optimization (ASO) strategies that are sure to skyrocket your app's visibility and downloads in 2023 and beyond.

Ariel Michaeli is the Founder and CEO at Appfigures - the app analytics, optimization, and intelligence choice for top developers, publishers, marketers, and analysts.

🔎 No Downloads? No Problem!

We kick things off by addressing a common concern: what to do when your app has little to no downloads. We share actionable tips and tricks to effectively optimize your app's visibility, compelling potential users to hit that download button. From keyword research and optimization to creating an eye-catching app icon, we cover it all.

🚀 User Acquisition and ASO: The Perfect Duo

ASO and user acquisition go hand in hand. We explore how these two strategies intersect and impact each other. Discover the secrets behind attracting high-quality users and leveraging ASO to optimize your user acquisition efforts. Harness the power of targeted keywords, engaging app descriptions, and enticing screenshots to capture the attention of your ideal users.

🔝 Breaking into the Top 3 for Your Target Keyword

Climbing to the top of search results is a game-changer for any app. We reveal advanced techniques to secure a spot in the coveted top 3 positions for your target keyword. Uncover the nuances of keyword density, competitor analysis, and metadata optimization that will help you outrank your competitors and gain a competitive edge.

🎥 Don't forget to subscribe to our channel for more insightful videos on app development, marketing, and growth hacking. Hit the bell icon to receive notifications whenever we upload new content. Let's make your app stand out in the crowded app stores together! 🌟

Learn more:

https://appfigures.com/aso-tools

https://appfigures.com/app-intelligence

App Audits:

https://play.google.com/store/apps/details?id=com.in.triviaearn&hl=en_IN≷=US

https://apps.apple.com/app/id6444007324

You can also watch the video: https://youtube.com/live/j0mRQ9TtIs0

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Welcome to our latest video, where we delve into the fascinating world of A/B testing and uncover the secrets to optimizing your app's registration process.

In this video, we kick off by explaining the fundamentals of A/B testing. Discover what A/B testing is, how it works, and why it's a crucial tool in the arsenal of any app developer or marketer.

We provide expert insights into identifying the key elements to focus on when starting your A/B testing journey. Discover which components of your app's user interface, messaging, or design are most likely to impact your users' behavior and conversion rates. Uncover the secrets to prioritizing your tests for maximum impact.

We walk you through the considerations to keep in mind when determining the sample size for your experiments. Learn how to strike the right balance between statistical significance and practicality to obtain meaningful results from your tests.

Finally, we turn our attention to optimizing your app's registration process. We share powerful strategies and best practices to streamline and enhance this critical user journey. Discover how small tweaks and modifications can have a substantial impact on user engagement and conversion rates.

Whether you're a developer, marketer, or entrepreneur, this video offers practical advice, insightful tips, and real-world examples to help you harness the power of A/B testing. Start making data-driven decisions, optimize your app's registration process, and unlock the potential for increased conversions and user satisfaction.

You can also watch the video: https://youtu.be/sMpDs6hcL80

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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In today's digital landscape, effective push notification strategies are vital for app developers and WordPress users alike. Whether you're aiming to boost user engagement, drive traffic to your website, or increase conversions, this video has got you covered.

Join us as we delve into the world of push notifications, exploring the best practices that will help you captivate your audience and deliver meaningful messages. From app push notifications to WordPress push notifications, we'll provide practical tips, real-world examples, and expert insights to supercharge your notification game.

Anna Efimova is the Sales Director at Notix - an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

App Audits:

https://play.google.com/store/apps/details?id=com.artemisdevelopment.partygamespro

https://apps.apple.com/app/pikit-with-friends/id1528858046

You can also watch the video: https://youtube.com/live/z-4aDvBkC88

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Here's my presentation from MAU Vegas 2023 on all the latest strategies to increase your app subscription.

Welcome to our latest video where we dive into the world of app subscription revenue and share valuable insights to help you maximize your earnings. In this comprehensive guide, we'll cover a range of effective strategies that can significantly enhance your app's subscription revenue.

🚀 Discover the Power of Long Paywalls

We explore the fascinating concept of long paywalls and why they consistently outperform shorter ones. Uncover the psychology behind user behavior and learn how extending the paywall duration can increase conversions and revenue.

💰 Test a Hard Paywall for Success

Are you hesitant about using a hard paywall for your app? We'll explain why it's worth giving it a shot. Dive into the reasons behind the effectiveness of hard paywalls, learn how they can drive higher subscription numbers, and explore various techniques to test and optimize this strategy for your specific app.

📈 Optimize Trials for Maximum Subscriptions

Trials are a powerful tool for attracting new users and convincing them to become paying subscribers. Join us as we guide you through the process of optimizing trials for optimal conversion rates and revenue. We'll share best practices, explore trial length considerations, and reveal effective techniques to nudge users toward long-term subscriptions.

🔁 Win Back Campaigns: Retain and Re-engage Subscribers

Losing subscribers is inevitable, but winning them back is possible with well-designed win-back campaigns. Discover how to craft compelling offers, re-engage former subscribers, and reduce churn rates. We'll share proven strategies to win back lost customers and rebuild a loyal user base.

You can also watch the video: https://youtu.be/bCfwbniOwlQ

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Gaming has always been on the bleeding edge of acquisition innovation for the mobile app ecosystem.

In this panel discussion (moderated by Steve P. Young), growth experts from leading gaming companies will share how they've navigated ATT, SKAN, and more, and what they are doing to future-proof their growth efforts from the next round of industry changes.

Thank you to MAU Vegas for letting us post this video.

Learn more:

https://mauvegas.com/

Panelists:

https://www.linkedin.com/in/margarita-vasilevski-79a5575a/

https://www.linkedin.com/in/omergerzon/

https://www.linkedin.com/in/rebecca-caulkins-

You can also watch the video: https://youtu.be/12LVpafR2KM

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

View Details

In this video, we explore several crucial topics that can significantly impact the growth of your mobile app.

From finding product-market fit to the myth of the silver bullet to focusing on the work that matters, we draw from our expertise and experiences in the mobile app industry to provide practical insights and actionable tips for your app's growth journey.

Nathan Hudson is a 2x Head of Growth and Founder of Perceptycs - A strategic growth partner that helps early stage mobile apps scale from pre-seed to series B.

With experience on both the product and marketing side, Nathan specialises in finding product market fit, full funnel growth strategy and getting paid ads to turn a profit.

App Audits:

https://play.google.com/store/apps/details?id=com.pistiscoding.multistatussaver

https://www.xverse.app/

You can also watch the video: https://youtube.com/live/JZ-eVK0dzuw

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.

What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Discover what I believe is the best way to monetize a subscription app and the numbers behind each one of my hypotheses.

We discuss why it's important to offer a discount during the first-time user experience, how to implement a free trial or freemium model, and the importance of getting that first dollar from a new user.

Each hypothesis is supported by data-backed insights and analysis, ensuring that you make informed decisions when implementing these strategies.

By understanding user preferences, analyzing usage patterns, and measuring key metrics such as engagement, satisfaction, conversion rates, and retention, you can make data-driven decisions to optimize your app monetization strategy. We'll provide you with practical tips and real-world examples to help you apply these best practices effectively.

Flo app:

https://flo.health/

You can also watch the video: https://youtu.be/ODWgul9tXus

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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In this video, we explore the concept of holistic app marketing, emphasizing the interconnection between user acquisition, app store optimization (ASO), monetization, and the impact of Apple's App Tracking Transparency (ATT) framework.

🎯 User acquisition plays a pivotal role in any app marketing strategy. We discuss effective techniques to attract and engage users. Understanding the dynamics of user acquisition is vital to maximize your app's visibility, reach the right audience, and ultimately drive downloads and installations.

🔍 App Store Optimization (ASO) is another critical aspect of holistic app marketing. We delve into the various strategies and best practices to optimize your app's visibility within app stores, improve keyword rankings, and enhance conversion rates.

💰 Monetization is the key to sustaining and growing your app business. We shed light on diverse monetization models, including in-app purchases, subscriptions, advertising, and freemium options. We discuss the importance of analyzing user behavior, leveraging data-driven insights, and implementing effective pricing strategies to optimize revenue generation without compromising the user experience.

📱 Additionally, we address the impact of Apple's App Tracking Transparency (ATT) framework on app marketing. We explore the challenges and opportunities it presents for advertisers and app developers alike. We discuss the importance of adapting to the new privacy-centric landscape, exploring alternative attribution methods, and focusing on first-party data to continue delivering personalized experiences while respecting user privacy.

🌟 Lastly, we emphasize the significance of a blended campaign strategy, which integrates multiple marketing channels and approaches to maximize app growth and user engagement. By combining user acquisition campaigns with ASO strategies, leveraging monetization models, and adapting to the changing landscape due to ATT, you can create a comprehensive marketing plan that drives sustainable app success.

Roi Nam is the CEO @ Airbridge.

App Audits:

https://play.google.com/store/apps/details?id=com.beeproject.BeeVpn

https://apps.apple.com/us/app/fast-and-fit/id6443461225

You can also watch the video: https://youtube.com/live/gwO4BZMBIn8

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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In this eye-opening video, we delve into the secret to skyrocketing revenue by leveraging a simple $5 upsell strategy. Join us as we uncover the untapped potential hiding within your business and learn how a small addition can lead to incredible financial gains.

🤑 The Value of Just $1:

Discover why even a single dollar from a new user can make a substantial impact on your bottom line. We'll explore how seemingly insignificant microtransactions can add up to a significant revenue stream, providing you with actionable insights to implement immediately.

🔑 Every Page as an Upsell Opportunity:

Learn the art of turning every interaction with your audience into a potential sales opportunity. From landing pages to checkout processes, we'll show you how to optimize your website or app to seamlessly guide users towards additional purchases, boosting your average order value effortlessly.

💰 Unleashing the Power of a $5 Upsell:

Uncover the incredible potential of a well-crafted upsell offer. We'll delve into case studies and real-world examples that demonstrate how a simple $5 upsell can translate into millions of dollars in revenue.

🎁 The Game-Changing Effect of a Gifting Feature:

Discover why incorporating a gifting feature in your app can be a game-changer for your conversion rates. We'll delve into the psychology behind gifting and explore how this powerful feature can enhance user engagement, foster brand loyalty, and ultimately boost your sales figures significantly.

Lana Dubinskiy is a passionate product leader with over 15 years of experience in B2B, B2C, and Enterprise level solutions.

She's a hands-on team developer focused on inclusion, positive company culture, and team growth. Innovative product leader with an extraordinary ability to build cross-functional relationships across all levels with effective prioritization and tradeoff capabilities.

App Audits:

https://apps.apple.com/us/app/magnet-to-money-affirmation/id1597160740

https://girlfriend21.goodbarber.app/apiv3/download

You can also watch the video: https://youtube.com/live/cMiSD6D9yG4

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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In this video, we'll explore effective techniques to optimize your pricing page and boost revenue.

Learn how to build up anticipation, create compelling paywalls, and implement successful discounting and winback campaigns.

Discover proven tactics to engage users, maximize conversions, and increase profitability.

Today's guest is Rosie Hoggmascall who is a growth lead with experience across product-led growth, product management, analytics and consultancy for B2C apps. She's an expert when it comes to running a growth process, product management and user research.

Learn more:

https://medium.com/@rosiehoggmascall

App Audits:

https://play.google.com/store/apps/details?id=com.bewakoof.bewakoof

https://apps.apple.com/us/app/nailkeeper-stop-biting-nails/id1579004361

You can also watch the video: https://youtube.com/live/pgifWmruNQIhttps://youtube.com/live/pgifWmruNQI

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Discover the keyword research strategy that led to a 6-figure app business.

In this video, we delve into an intriguing case study that unveils the keyword research strategy responsible for catapulting a humble app business into the six-figure realm.

In today's hyper-competitive world, finding your place in the market can be a daunting task. That's why we're here to share the valuable insights and strategies that paved the way for the remarkable achievements of two featured app businesses. Throughout this case study, we explore the concept of "the riches are in the niches" and how it played a pivotal role in their remarkable success.

We dive deep into the methods that we employed to identify lucrative keywords with medium search volume and low competition. You will discover the secret sauce to keyword research and understand the importance of the "traffic score."

Whether you're a seasoned entrepreneur or just getting started, this case study holds invaluable lessons for anyone looking to achieve remarkable growth in the app industry. Don't miss out on this opportunity to gain exclusive insights into the keyword research strategy that can drive your business toward extraordinary success!

You can also watch the video: https://youtu.be/x1Apl3aV6No

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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In this exciting video, we delve into the world of app entrepreneurship and discuss the thrilling journey of selling your app business for a staggering seven figures. If you've ever dreamed of turning your app into a lucrative venture and cashing in on your hard work, this is the video for you!

Join us as we explore the strategies, insights, and experiences of successful app entrepreneurs who have made a fortune by selling their app businesses. From building a strong foundation to scaling your app to impressive heights, we uncover the secrets that can help you attract potential buyers and secure a seven-figure deal.

Throughout the video, we'll be covering a range of crucial topics. We'll discuss how to evaluate the value of your app business, the key factors that buyers consider when making an acquisition, and the steps you need to take to prepare your app for sale. Whether you've built a mobile game, productivity tool, or lifestyle app, our expert tips and advice will help you navigate the complex process of selling your app business.

Subscribe to our channel, like this video, and let's dive into the exciting world of app entrepreneurship together!

Learn more:

https://www.linkedin.com/in/alon-waller-902146140/

https://bluethrone.io/

You can also watch the video: https://youtube.com/live/MdVERizc488

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Launch your revenue strategy in just 4 days!

Discover a structured approach to monetization, pricing, subscription, and everything in between.

Today's guest is Vahe Baghdasaryan, Sr. Growth Marketing Manager at CoinStats. You will discover how he's increased the daily revenue at CoinStats by more than 113% and the number of new users who start a free trial by more than 87%.

Topics:

How to build your pricing strategy
How to reduce churn
How to develop lifecycle marketing strategies for subscription optimization and subscriber retention

Use the code "APPMASTERS" to get 20% off his subscription optimization course :

https://maven.com/vahe-baghdasaryan/subscriptionoptimization

App Audits:

https://play.google.com/store/apps/details?id=com.quotes.motivationapp&hl=en_US≷=US

https://apps.apple.com/us/app/couplet-naughty-couple-games/id1593016036

You can also watch the video: https://youtube.com/live/yFPd4XUn4nM

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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In this case study, you will discover the simplest strategy to instantly increase your app store ratings.

We uncover the tried and true methods that app developers can use to drive engagement and positive feedback.

Through this case study, app developers will gain valuable insights into the factors that impact app store ratings and learn practical tips for improving their own ratings. Whether you're a seasoned developer or just starting out, this case study is a must-watch for anyone looking to increase the success of their app in the competitive world of app stores. So, join us as we explore the world of app store ratings and discover the keys to success!

You can also watch the video: https://youtu.be/KBjqIx_4Yec

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Learn product led growth with Jane Reynolds, the Head of Product Marketing at OkCupid - the exclusively inclusive dating app that matches daters on what truly matters to them.

You will discover...

How to leverage new features to drive growth
How to prioritize your product roadmap
How she continuously improves the app's matching algorithm via OkCupid's infamous matching questions

During her six-year tenure at the company, Jane has championed OkCupid's mission to provide the best experience for ALL of its users, no matter who or what they're looking for.

She not only continuously improves the app's matching algorithm via OkCupid's infamous matching questions and collaborates in localizing the app experience for markets aroundApp Audits:https://play.google.com/store/apps/details?id=com.daaz.studio.all.language.translator

https://apps.apple.com/hu/app/see-events-in-bali/id1599523560

You can also watch the video: https://youtube.com/live/HbB-u6VMmI8

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Discover the tiny A/B tests that you can experiment with that generate massive results.

You will learn:

What is A/B Testing
The Do's and Don'ts of A/B Testing
How to optimize your activation funnel
The paywall tests that are generating more revenue

Léa is a Product & Growth consultant for consumer apps. She has built digital products for over a decade with the likes of Uptime, the 5-min knowledge app that was nominated top Android Apps of 2021, and Bumble & Badoo dating apps used by over 500 million people.

App Audits:

https://play.google.com/store/apps/details?id=com.blizz.wtmp.snap.intruder.lockwatch

https://apps.apple.com/us/app/waiter-pal-tip-tracker/id1619187216

You can also watch the video: https://youtube.com/live/Yl0OiRwRC90

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Discover the simplest email marketing strategy that you can use to increase your app’s monetization.

Jake Mor, CEO and Co-Founder of Superwall, suggests sending one email a day for the first 30 days with a simple GIF and a call to action to subscribe.

You will also discover how to use push notifications to re-engage your users.

You can also watch the video: https://youtu.be/KSkTeoQIwik

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Improving your app monetization has 4X the impact on growth compared to acquisition.

In this masterclass, Steve will break down the latest and greatest when it comes to app monetization. You will discover the tiny A/B tests and it's impact on conversions along with all the features that you should care about when trying to grow your app business.

App Audits:

https://play.google.com/store/apps/details?id=com.codium.hydrocoach

https://believeaffirmations.com/

You can also watch the video: https://youtube.com/live/COw4azJMAk4

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Check out this must-watch video on paywalls!

Learn about the pros and cons of hard paywalls, "limited time offers," and more from Jake Mor, Co-Founder & CEO at Superwall.

Find out how to optimize your paywall strategy to increase revenue, boost install-to-conversion rates, and improve user experience.

You can watch this video: https://youtu.be/CDY2hkkWyXE

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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In this video, we will discuss simple strategies that can be used to increase your subscription revenue.

Featured in the video is Jake Mor, who is the Co-Founder & CEO at Superwall.

Having built and scaled a paywall from scratch, Jake has studied several paywalls and is an expert in his field. In this video, he shares 7 critical insights on the best practice and usage of paywalls related to:

Showing a paywall on all APP installs
Nailing your messaging
Product features
Showing paywall during onboarding
His highest ranking onboarding flow
Paywall on every app open
Video before paywall

Watch the full 1 hour long interview: https://www.youtube.com/watch?v=h_9dyOe3ufA

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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Today's guest is Eric Crowley who is a Partner at GP Bullhound where they support entrepreneurs of consumer subscription software companies as they look to raise capital or undergo M&A or an exit.

You will discover:

The Entrepreneurial Clock Framework - what to focus on depending on what stage the company is in
The Upside Triangle and why the riches are in the niches
Is there really subscription fatigue?
And are upfront paid apps coming back?

App Audits:

https://apps.apple.com/us/app/litpro-mx-gps-lap-timer/id940870782

https://apps.apple.com/us/app/gardenize-plant-care-journal/id1118448120

You can watch this video: https://youtube.com/live/0tNwnV6f_48https://youtube.com/live/0tNwnV6f_48

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

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If you're looking to make a splash in the app market, it's important to understand the latest strategies and trends. In this video, we'll be sharing three key tips to help you take your app to the next level.

Firstly, prioritizing user feedback is essential in creating an app that meets the needs of your target audience. By actively seeking out and listening to user feedback, you can gain valuable insights into what users love about your app and what needs improvement. This feedback can help you make informed decisions about app development and prioritize features that will make the biggest impact on user experience.

Secondly, investing in the right marketing channels can make all the difference in your app's success. With so many marketing options available, it's crucial to focus on the channels that will reach your target audience most effectively. Whether it's social media advertising, influencer partnerships, or targeted search ads, choosing the right marketing channels can help you reach new users and grow your user base.

Finally, converting installs into customers is key to monetizing your app and generating revenue. By offering in-app purchases, subscription options, or advertising opportunities, you can create a sustainable business model that supports ongoing app development and growth. It's important to strike the right balance between monetization and user experience, so be sure to test different approaches and listen to user feedback to find the right strategy for your app.

Today's guest is the founder of Vermillion Sky. They help companies build mobile apps that increase their bottom line.

Ken Vermeille is the Founder of Vermillion Sky.

Learn More:

https://vermillionsky.com/startups/maintaining-a-mobile-app-in-2023-key-strategies-for-success/

App Audits:

https://play.google.com/store/apps/details?id=com.bluethread.bluethread

https://apps.apple.com/us/app/ai-photo-enhance-unblur-clear/id1599612633

You can watch this video: https://youtube.com/live/hl3SmTrLyV4

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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Do NOT launch your app without building these features in it.

From having your paywall during the onboarding process to asking for an App Store review right after the paywall, you will discover the key features you need in your app before you launch.

Learn more about B7Dev:

http://b7dev.com/

https://www.linkedin.com/in/chaim-sajnovsky-5003494/

You can watch this video: https://youtu.be/AYBYgfDzYhA

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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Join this workshop as Steve dives into the world of Apple Search Ads and everything you need to know to run successful campaigns.

You will discover how to set up campaigns, how to manage bids, and the best way to go after your competitors' keywords.

Lastly, you will see Steve create a sample campaign for an app from the audience.

Thank you to App Promotion Summit!

https://apppromotionsummit.com/

https://www.youtube.com/@apppromotionsummit

You can watch this video: https://youtu.be/vWpuH1kJREc

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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Today's guest has directly managed £30,000,000+ figures in marketing budget in the last 7 years.

He is currently the Chief Marketing Officer at Nude - the fintech app that helps you start building your first home deposit 🏡

You will discover:

The simplest go-to market strategy
Why chat apps are the best referral networks
How to find and use nano-influencers on TikTok to drive insane downloads
Creative way to use email marketing to grow and build your brand

Yoann Pavy is the CMO at Nude.

App Audits:

https://play.google.com/store/apps/details?id=com.realstake

https://play.google.com/store/apps/details?id=com.thumbnaillab

You can watch this video: https://youtube.com/live/_ZLyVW32rzs

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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In this video, we'll discuss the concept of scope creep and how to avoid it while developing a mobile app. Scope creep refers to the gradual expansion of a project's requirements beyond its original scope, which can result in missed deadlines, increased costs, and decreased quality.

We'll explore some practical tips and best practices to keep your project on track and prevent scope creep from derailing your mobile app development efforts. These include setting clear goals and objectives from the outset, defining a comprehensive project scope, establishing a solid project management plan, and effectively communicating with stakeholders throughout the project lifecycle.

Whether you're a seasoned app developer or just starting out, this video will provide valuable insights and actionable strategies for avoiding scope creep and delivering a successful mobile app project. So sit back, relax, and let's dive into the world of mobile app development without the fear of scope creep!

Learn more:

http://b7dev.com/

https://www.linkedin.com/in/chaim-sajnovsky-5003494/

You can watch this video: https://youtu.be/90dL23Sq5bQ

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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In this video, we will provide you with a comprehensive guide on how to efficiently manage a mobile app development project. Whether you are a project manager or a developer, this video will give you practical tips and techniques that you can apply to your app development projects.

We will cover various topics including project planning, team management, communication strategies, task delegation, and project tracking. You will learn how to effectively plan your project, set achievable goals, and manage your team's workload. We will also share communication strategies that will help you keep everyone on the same page and ensure that your project stays on track.

By the end of this video, you will have a solid understanding of how to efficiently manage a mobile app development project, and you will be equipped with the tools and knowledge to ensure that your next project is a success.

Learn more:

http://b7dev.com/

https://www.linkedin.com/in/chaim-sajnovsky-5003494/

You can watch this video: https://youtu.be/6wg5E6ej0GY

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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Today's guest is the Head of App Growth at App Masters. She will break down the ASO strategies working today along with new case studies that will blow your mind.

You will discover all the key elements for ASO - the ones to pay attention to and the ones to ignore. Also, she will share the most impactful strategies to help indies grow downloads and revenue.

Learn more:

https://www.linkedin.com/in/rafath-hajira/

App Audits:

https://play.google.com/store/apps/details?id=com.sendfaxonline&hl=en_US≷=US

https://play.google.com/store/apps/details?id=com.geomatey.android.flagtrainer

You can watch this video: https://youtube.com/live/pflgR1kFzoY

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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This presentation was given at MGS Vegas in Feb 2023.

Looking to increase your app's subscriptions? Look no further! In this video, we outline proven strategies that are backed by data to help you increase your app's subscription rate. Whether you're a seasoned app developer or just starting out, these strategies will help you attract more subscribers and grow your revenue.

Our team of experts has spent countless hours researching and analyzing data to come up with the most effective strategies to boost your subscription rate. From pricing and promotional tactics to user engagement and retention strategies, we cover it all in this comprehensive video.

We'll walk you through step-by-step on how to optimize your app's user interface, create effective marketing campaigns, and track key metrics to measure your success. Our data-driven approach ensures that you'll get results that are both measurable and sustainable.

So if you're ready to take your app's subscription rate to the next level, be sure to check out this video. It's packed with valuable insights and actionable tips that are sure to help you grow your user base and increase your revenue.

Learn more: https://mobilegrowthassociation.com/

You can watch this video: https://youtu.be/ALwTMEzP-_M

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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This presentation was given at MGS Vegas 2023.

In this video, we'll explore some of the most effective early-stage strategies for generating revenue. You'll discover how to effectively create email campaigns that drive sales, how partnerships led to 1,000 activations, how online quizzes can be more effective than app paywalls, and how to turn Instagram followers into app subscribers.

We'll start by discussing the power of email marketing and how it can be used to build a loyal customer base. You'll learn how to create effective email campaigns that grab attention and drive sales.

Next, we'll delve into the world of partnerships and how they can be used to boost your app's user base. You'll discover the secrets of successful partnerships and how they can help you grow your business.

Then, we'll move on to quizzes and how they can be used to generate sales. You'll learn how to create quizzes that engage and excite your audience, driving them towards your product.

Finally, we'll explore how Instagram can be used to turn followers into app subscribers. You'll discover how to create an Instagram presence that captures attention and drives traffic to your app.

By the end of this video, you'll have a solid understanding of some of the most effective strategies for generating revenue in the early stages of your app's development. So, whether you're just starting out or looking to take your app to the next level, this video is a must-watch for anyone looking to boost their revenue and grow their business.

Learn more about Mobile Growth Association: https://mobilegrowthassociation.com/

You can watch this video: https://youtu.be/Oqu6VlLi808

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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Today's guest was among the first 500 developers on iOS and has never stopped building apps ever since.

In this workshop, we're going to discuss all about mobile subscription growth and funnel optimization.

You will discover how to maximize your mobile subscriptions, why adding video improves your conversions, and how incorporating "micro-interaction" is a great way to increase users' time spent on the paywall.

Jeff Grang is the Co-Founder / CPO at Purchasely.

App Audits:

https://vidcap.app/

https://apps.apple.com/fr/app/cryptomarket-portfolio/id1494691514

You can watch this video: https://youtube.com/live/QLh1FyBCewg

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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Today's guest generated over 1M downloads with a minimum viable product (MVP).

You will learn her pre-launch strategies, how she's talking to her users to build a product that they'll love and how she's building her tech team.

Mila Banerjee is the CEO and Founder of Pronti.

Mila has been an entrepreneur for the last 11 years, creating and selling businesses in 5 countries – including an online retail company in Europe. She has a love for technology and business that started with programming in the late 1990s. Her passion for understanding visual data and experience with the online retailer’s struggle to be found online led her to found Pronti AI, a wardrobe assistant that is changing the way we dress and shop.

Mila has 7+ years of board experience from 4 different Board of Director roles. Mila also has a passion for coaching and has been a startup Business Advisor – Deeptech/AI with University of Waterloo’s Velocity Incubator.

App Audits:

https://play.google.com/store/apps/details?id=in.inspirelabs.grabon&hl=en_IN≷=US

https://caballusapp.com/

You can watch this video: https://youtube.com/live/IaWCJUcsCR8

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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In this workshop, you will learn how today's guest grew his mobile app from zero to 100K downloads using a social media tactic that is completely free.

You will discover insights on how storytelling can be the basis for a strong user acquisition strategy.

You will learn how to craft compelling stories that connect with your target audience, how to use social media platforms to share those stories, and how to measure the success of your storytelling based on user acquisition efforts.

Born and raised in Cuenca, Ecuador, Francisco is a husband, father of two boys, and entrepreneur. He started and sold 3 companies before turning 25.

Now he is the Co-founder and CEO of Storybook, a parent-child wellness and sleep app that has been featured by Apple as “the best for bedtime” with over 2M downloads and ranked as the #1 parenting app in 90 countries.

He holds a Business Degree and a Master's in Communication from RMIT, Australia.

Learn more:

https://apps.apple.com/app/storybook-sleep-massage-app/id1355190474

https://play.google.com/store/apps/details?id=app.storybook.story

App Audits:

https://play.google.com/store/apps/details?id=com.couplesdating.couplet

https://apps.apple.com/us/app/learn-to-read-quran/id960134803

You can watch this video : https://youtube.com/live/7cszCETyYOg

Work with us to grow your apps faster & cheaper:

http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

--- Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Are you tired of losing potential customers because of your mobile paywall? In this video, we'll go over some tips and tricks for optimizing your paywall for a better user experience and increasing your in-app subscriptions.

We'll cover topics such as placement, design, and overall usability to help you increase conversions and boost your revenue. By following these strategies, you can make the most of your mobile paywall and keep your customers coming back for more.

Jake Mor is Co-Founder & CEO at Superwall. Previously he built and grew FitnessAI to 5M in revenue over 4 years. Went through YC for both FitnessAI and Superwall, and raised a seed round for each.

Learn more: http://jakemor.com/

App Audits:

https://play.google.com/store/apps/details?id=com.kalantos.shakelight

https://apps.apple.com/us/app/bells-by-iron-revival/id1554919084

You can watch this video: https://youtube.com/live/h_9dyOe3ufA

Work with us to grow your apps faster & cheaper:

http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

--- Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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In this must-watch video, we show you step-by-step instructions on how to study TikTok viral trends and create content that will get your app to the #1 spot in a specific category.

With over a billion users worldwide, TikTok is one of the most popular social media platforms, and in this video, we explore why it is so popular and how you can use it to your advantage.

We delve into the importance of finding viral trends on TikTok, which can help you create content that resonates with your audience and increases engagement. We also explore how to use hashtags for TikTok SEO, which is crucial for ensuring that your content is discoverable and reaches a wider audience.

In this video, we share practical tips and techniques that you can use to study TikTok trends and create content that goes viral. From analyzing popular hashtags to studying the content of your competitors, we cover everything you need to know to create engaging and shareable content.

If you're an app developer or entrepreneur looking to increase your app's visibility on TikTok, then this video is a must-watch.

With our step-by-step instructions and practical tips, you'll be well on your way to creating content that gets your app to the #1 spot in a specific category on TikTok.

You can watch this video: https://youtu.be/AAPe2o_0Xro

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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In this exciting case study, we explore how an app developer was able to 4x his revenue from $250 to $1,000 a month with just 15 downloads a day. We dive into the nitty-gritty details of how he achieved this feat by implementing a few strategic changes.

In the video, we discuss the importance of tracking Firebase events and how it helped the developer gain valuable insights into how users were interacting with the app. By understanding which features were being used the most, the developer was able to optimize the app and improve the user experience, which ultimately led to increased revenue.

We also discuss how the developer tested a longer pricing page, which allowed him to showcase more features and benefits of the app.

Finally, we explore how the developer tested his pricing plans, which enabled him to find the perfect balance between pricing and value. By experimenting with different pricing structures, the developer was able to find the sweet spot that resulted in maximum revenue without deterring potential customers.

Links:

https://penman.app/

https://www.linkedin.com/in/sobhan-eskandari-3b720887/

You can watch this video: https://youtu.be/Q7_CcDRQd_w

Work with us to grow your apps faster & cheaper:

http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

--- Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Attract wealth & become a magnet to money!

In this video, we'll show you the secrets to marketing like a rock star and how to break free from the 9 to 5 mentality.

With our proven techniques, you'll learn how to become a money magnet, grow your income streams, and live life on your own terms.

Michele Blood is a successful, multi-talented lady. Michele was a successful songwriter and rock singer in Australia and after a near-fatal car accident, while in the hospital with many serious injuries, she created positive Affirmation Songs which not only healed her body but also took her to worldwide success.

These Affirmation songs affect the left and right hemispheres of the brain. Lyrics, the left hemisphere, and melody and music, the right hemisphere so the new, positive messages go straight to the subconscious mind. This is why millions of people worldwide have downloaded her Affirmation Power songs.

In addition to creating Magnet To Success™ products and seminars worldwide, her public Mystical Success Events have been held in over 26 countries. Michele has co-written and created over 80 books, music CDs, audio programs, TV shows, and videos on positive thought, mind transformation, and meditation.

Learn more:

https://www.MicheleBlood.com/AppMasters

https://www.MagnetToMoneyApp.com

App Audits:

https://www.feedviewer.app/

https://apps.apple.com/us/app/fun-learning-for-kids-waiork/id1510444185

You can watch this video: https://youtube.com/live/z7-cNZkJT0I

Work with us to grow your apps faster & cheaper:

http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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In this case study, we share how we were able to double sales for our client by optimizing their onboarding and paywall screens.

This is a great example of how tiny optimizations can breathe life into your app.

By the end of our optimization efforts, our client saw a 2x increase in sales and a 4X increase in ad revenue, as well as higher engagement and satisfaction from their users.

This case study highlights the importance of continuous improvement and data-driven decision-making when it comes to improving conversion rates and driving business growth.

You can watch this video: https://youtu.be/mFcJGHamqzY

Work with us to grow your apps faster & cheaper:

http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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New to TikTok Ads?

In this video, we'll cover everything you need to know to get started with advertising on TikTok.

And how today's guest grew to 300,000 downloads in less than 12 months all with TikTok ads.

We'll discuss what a recommended starting budget is, how to use Spark Ads, and most importantly, how to create the right creatives that drive low-cost downloads.

If you're looking to increase your reach and drive more downloads, then this video is for you! Watch now to learn all about TikTok Ads and how to make the most of your advertising efforts.

Topics covered:

How to scale spend up without sacrificing performance
Always reply to comments
How to use your organic account and ads account in tandem (to help each one out)
Key metrics which suggest a top performing ad

Jake Carp is the Co-Founder of Steppen, the #1 Gen Z fitness app, incorporating habit formation research and gen z behavioural trends to help young people build a healthy habit around fitness.

He's 22 years old and have a commerce, computer science degree at the University of Melbourne (technically I am still studying though).

You can watch this video: https://youtube.com/live/R02_J3c33LQ

App Audits:

https://apps.apple.com/us/app/unplug-meditation/id1188080269

https://apps.apple.com/us/app/fitness-2go-home-workout/id1577944466

Work with us to grow your apps faster & cheaper:

http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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In this video, I'm going to show you an unbelievable pricing strategy that generated 38X more sales – and it's easy to implement!

This strategy is based on psychology and app marketing, and it can work for any app. If you're looking for a growth hacking strategy that can work quickly and easily, then this is the video for you!

You can watch this video: https://youtu.be/2LLokZQyCL8

Work with us to grow your apps faster & cheaper:

http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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In this video, we're taking apart a $5 million per month app to uncover its revenue generating strategies.

Discover why it's more effective to request a sign-up after payment and how gated content is the future of app monetization. Join us as we explore the business side of the app world and learn how to increase your app's earnings.

You can watch this video: https://youtu.be/Mq-bhaq7Fhs

Featured app:

https://www.calm.com/

Work with us to grow your apps faster & cheaper:

http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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Learn how to effectively use subscription promotions, create multiple streams of income, and understand the psychology behind why users subscribe. Get actionable tips and strategies to drive subscriber growth and increase your revenue. Don't miss out on maximizing your app's potential - watch now!

Alexander Guerra is the Head of Monetization at baz superapp.

He is also a consultant on Platform and Pricing Strategy for start-ups and big corporations. Before joining baz, Alexander was a Lead Manager at Uber Technologies where he was responsible for building the SuperApp strategy globally and rolling out multiple revenue management tactics for profitable growth.

App Audits:

https://apps.apple.com/us/app/screenplay-app/id1550223099

https://apps.apple.com/us/app/gronda/id1164423781

Work with us to grow your apps faster & cheaper:

http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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Welcome to this video on Marketing Mix Modeling (MMM)!

In this tutorial, we'll be diving into the world of marketing analytics and discussing how you can use Marketing Mix Modeling (MMM) to optimize your marketing spend and improve your ROI.

MMM is a statistical approach that helps companies understand the impact of different marketing tactics on sales and how to allocate their marketing budget most effectively.

Whether you're a marketer, data analyst, or just interested in learning more about marketing analytics, this video is for you. So sit back, relax, and let's dive into the world of Marketing Mix Modeling!

Learn more:

https://www.airbridge.io/

Work with us to grow your apps faster & cheaper:

http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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In this video, we'll be diving deep into the world of app store optimization (ASO) and uncovering the secrets of your competitor's strategy.

We'll show you how to analyze their keywords, app title, and descriptions to understand what's working for them, and how you can use that information to improve your own ASO.

We'll also discuss the importance of keeping an eye on your competitors' ratings and reviews, and how they can impact your own app's visibility in the app store.

Whether you're just getting started with ASO or looking to take your optimization to the next level, this video has something for you. So, don't miss out and hit the subscribe button now!

Learn more:

https://asomobile.net/en/

Work with us to grow your apps faster & cheaper:

http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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Today's guest charges $7,500 for the app store optimization framework that you are about to discover.

Sharon Torten, CEO and Founder of The ASO Academy, is an independent ASO consultant and was previously the VP of Organic Growth at Moburst.

She's worked on apps including: Bumble, Dropbox, iFit, Fetch Rewards, Raid Shadow Legends, Games2win, and more.

Here's what we will cover

The $7,500 ASO Framework
ASO Factors That Actually Matter
How ChatGPT is Impacting App Store Optimization
""The Spike Method"" to increase keyword rankings
How to Calculate Downloads by Keywords on iOS

App Audits:

https://apps.apple.com/ca/app/wutup-hanging-out-made-easy/id1526008543

https://apps.apple.com/us/app/id6444356127?l=en

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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In this video, you'll learn how to increase your AdMob show rate and avoid common mistakes that app developers make.

Additionally, you will also discover a good show rate to aim for and how you can track and measure your progress. By understanding what a good show rate looks like, you'll be able to set realistic goals for yourself and make data-driven decisions to optimize your AdMob ads.

Whether you're a new or experienced app developer, this video will give you the knowledge and tools you need to boost your AdMob show rate and increase your revenue. So, if you want to learn how to increase your AdMob show rate and create more successful apps, be sure to watch this video!

Learn more:

https://www.linkedin.com/in/siddharthgupta89/

https://appbroda.com/

https://appbroda.com/slack-community

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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In this video, we take a deep dive into the inner workings of a successful ChatGPT app that makes $200K a month to uncover the secrets to its success.

From understanding the technology behind the app, to analyzing its business model and marketing strategies, we cover it all. You'll learn how the app leverages the power of AI to provide valuable services and how it monetizes those services to generate revenue.

Whether you're a developer, entrepreneur, or simply interested in the future of AI, this video is a must-watch. Get a glimpse into the potential of ChatGPT technology and learn how you can apply these insights to your own business or projects.

ChatGPT App:

https://apps.apple.com/app/genie-chat-gpt-ai/id1658377526?uo=2

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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In this video, we'll be discussing the app marketing sales funnel and how to effectively use it to grow your app and increase revenue.

This growth strategy focuses on activating and engaging users at each stage of the funnel, from awareness to purchase. First, we'll cover how to attract potential users and build awareness of your app through targeted advertising and organic downloads.

Next, you will discover discuss strategies for converting those users into active and engaged users.

Finally, we will cover how to retain and monetize those users through tactics such as subscription models and in-app purchases. By implementing these strategies, you can effectively guide users through the funnel and drive growth for your app.

Hannah Parvaz is the Founder of Aperture. A multi-award-winning marketer, coach and mentor, Hannah was named App Marketer of the Year in 2019 and has spoken internationally on the future of app growth, privacy, and leveraging data analytics.

Having worked with more than 200 companies, Hannah is passionate about supporting & lifting others within the industry; mentoring on Google Launchpad, coaching for Startup Core Strengths, and gaining a 5-star rating on GrowthMentor.

App Audits:

https://apps.apple.com/us/app/vetpocket/id1294121496

www.niroga.org/inpower

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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We show you how to increase trial activations into paying customers using paywall optimization and email marketing.

Discover the strategies and techniques you can use to optimize your paywall to convert more visitors into trial users, and how to use email marketing to nurture those trial users and turn them into paying customers.

You'll also learn some best practices for email marketing, such as segmentation, personalization, and testing, to help you get the most out of your campaigns.

If you're looking to increase your trial activations and grow your app business, be sure to watch this video and learn how to use paywall optimization and email marketing to achieve your goals!

Connect with Hannah Parvaz:

https://www.aperture.london

https://www.linkedin.com/in/hnpvz/

Work with us to grow your apps faster & cheaper:

http://www.appmasters.com/

SPONSORS

Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.

Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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In this video, we'll be discussing growth strategies for a new app. First, we'll go over the importance of targeting niche keywords in order to reach your specific audience. By using targeted keywords, you'll be able to increase your visibility in search results and attract users who are more likely to be interested in your app.

Next, we'll discuss the benefits of landing an Apple feature. Being featured on the App Store can greatly increase visibility and downloads, giving your app a boost in growth. Follow these strategies to help your new app grow and become successful.

Lastly, we'll talk about bootstrapping an app, which means starting with minimal resources and gradually scaling up as you gain traction. This can be a great way to test the market and make sure there is a demand for your app before investing a lot of money into it.

Connect with Ania Wysocka:

https://www.rootd.io/

https://www.linkedin.com/in/ania-wys/

Work with us to grow your apps faster & cheaper:

http://www.appmasters.com/

SPONSORS

Want to boost your mobile app’s search visibility on Google Play & App Store?

Find hundreds of the most relevant and popular keywords for your app in 1 minute and сreate effective metadata with ASOMobile. Check them out at asomobile.net.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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Are you looking to increase revenue for your app?

One of the best ways to do that is by creating multiple revenue streams. In this video, we'll show you how one app generates revenue from various sources.

We'll walk you through the different types of revenue streams you can create, including subscriptions, corporate workshops, and more.

You'll also learn how to optimize each revenue stream for maximum profit.

Suze Yalof Schwartz is the Founder and CEO of the Unplug Meditation App, and the world's first drop-in secular meditation studio, Unplug in Los Angeles.

She is also the author of Unplug: A Simple Guide To Meditation for Busy Skeptics and Modern Soul Seekers. Suze's mission is to make meditation simple, accessible, powerful and interesting enough so that everyone will want to practice it and experience the benefits for themselves.

Learn more:

https://apps.apple.com/app/unplug-meditation/id1188080269

https://play.google.com/store/apps/details?id=com.unplug.meditation

https://www.instagram.com/unplugmeditation/

App Audits

https://play.google.com/store/apps/details?id=dev.refa.studentpath

https://www.tembride.com/

SPONSORS

Want to boost your mobile app’s search visibility on Google Play & App Store?

Find hundreds of the most relevant and popular keywords for your app in 1 minute and сreate effective metadata with ASOMobile. Check them out at asomobile.net.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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Do you want to maximize your app valuation and create a more efficient app subscription funnel?

From improving app subscription funnels to applying the power of tiny optimizations, we'll provide insight into how you can best maximize profits from your app.

The key is understanding exactly what metrics app evaluators need to see in order to properly assess your app's value. With this knowledge, you can establish a resilient app subscription funnel that ensures you make the most of every user who downloads it.

Additionally, by understanding the science of small wins and implementing them into your app's feature set, users will feel that they’ve accomplished something meaningful every time they use it -- thus establishing brand loyalty along with improved app valuation.

Learn more:

https://www.bluethrone.io/

https://www.linkedin.com/in/idanwaller/

SPONSORS

Want to boost your mobile app’s search visibility on Google Play & App Store?

Find hundreds of the most relevant and popular keywords for your app in 1 minute and сreate effective metadata with ASOMobile. Check them out at asomobile.net.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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Meet Steven Cravotta who created the Wordle app and what happened with the NY Times Wordle app took off.

In this video, we'll be showing you how to use TikTok organic videos to drive app downloads.

You will discover the EXACT strategy to find content that you can create that has the highest potential to go "viral".

Discover:

How to use hashtags to find the most "viral" content
How to use trending music to set up your TikTok for maximum exposure
Why creating series videos increases your TikTok profile
How to increase your brand search traffic using TikTok

First, you'll want to create a TikTok account for your business or product and start posting engaging, creative content that showcases your app's features and benefits. Make sure to include a call to action in your video asking viewers to download your app.

Next, use relevant hashtags and participate in TikTok challenges to increase the visibility of your videos and reach a wider audience.

You can also use TikTok's paid advertising options to boost your videos and target specific audiences.

Finally, make sure to track the performance of your TikTok videos and app downloads to see what's working and what can be improved upon.

With a little creativity and effort, TikTok organic videos can be a powerful tool for driving app downloads and growing your business.

Learn more:

https://juiced.media/

This video is part of the Indie Heroes Virtual Bootcamp held last November 8, 2022.

SPONSORS

Want to boost your mobile app’s search visibility on Google Play & App Store?

Find hundreds of the most relevant and popular keywords for your app in 1 minute and сreate effective metadata with ASOMobile. Check them out at asomobile.net.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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In this upcoming masterclass, you will discover the marketing infrastructure you need before you begin any paid marketing or user acquisition campaign.

You will discover:

1) What is an MMP?

2) SKAdNetwork Disruption

3) Where to start with user acquisition (UA)

4) UA best practices

From the best ROI ad platforms available to crafting compelling ad copy and targeting the right audience, we will cover it all. We will also be sharing case studies and real-world examples to help you see the concepts in action.

Whether you're a beginner or an experienced marketer looking to level up your paid marketing efforts, this video has something for everyone.

Niels Beenen is the Strategic Partnerships at Singular.

This video is part of the Indie Heroes Virtual Bootcamp held last November 8, 2022.

SPONSORS

Want to boost your mobile app’s search visibility on Google Play & App Store?

Find hundreds of the most relevant and popular keywords for your app in 1 minute and сreate effective metadata with ASOMobile. Check them out at asomobile.net.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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How do you maximize ASO seasonality? Did you know that different keywords may gain popularity based on the season?

You will discover how to leverage seasonality with unique creatives, in-app experiences, and in-app event cards to boost conversion rates. Also, you'll discover how to improve the retention rate of your current users.

In addition, you will learn how to optimize your keywords, creative and your entire app store presence.

Pelin Culha is the UA Advisor & Apple Search Ads Client Partner at Mobile Action.

App Audited:

https://apps.apple.com/app/da-vinci-kids-fun-learning/id1169403787?l=en&platform=iphone

This video is part of the Indie Heroes Virtual Bootcamp held last November 8, 2022.

SPONSORS

Want to boost your mobile app’s search visibility on Google Play & App Store?

Find hundreds of the most relevant and popular keywords for your app in 1 minute and сreate effective metadata with ASOMobile. Check them out at asomobile.net.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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Discover how 2 indie developers made small changes that had a huge impact on their app business.

I am so grateful to the YouTube audience that for our last live stream of 2022, I wanted to highlight success stories from the audience.

You will discover:

The impact of transitioning from one time in-app purchases to subscriptions
How to get featured by Apple as an indie developer
How to use behavioral science to increase sales
The strategies to get to your first $1K MRR

Learn more about:

https://halmi.sk/

https://viktormaric.com/

App Audits

NoMOGasTax.com

https://play.google.com/store/apps/details?id=text.editor.wordprocessor.writer.wordpad

https://play.google.com/store/apps/details?id=com.project.rbxproject&hl=en_US≷=US

SPONSORS

Want to boost your mobile app’s search visibility on Google Play & App Store?

Find hundreds of the most relevant and popular keywords for your app in 1 minute and сreate effective metadata with ASOMobile. Check them out at asomobile.net.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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Looking for a no-code app builder for your coaching or course business?

Breakthough powers apps for some of the biggest coaches in the fitness, meditation, and lifestyle industry.

Sunny Dulay is the Founder and CEO of Breakthrough. Prior to Breakthrough, he independently built and launched several mobile apps that were shut down by large companies that only integrated his features several years later.

Headspace - the meditation app that changed Sunny's life. So he decided to chase his passion of building apps and self improvement with Breakthrough!

App Audits

https://play.google.com/store/apps/details?id=dev.refa.studentpath

https://www.tembride.com/

SPONSORS

Want to boost your mobile app’s search visibility on Google Play & App Store?

Find hundreds of the most relevant and popular keywords for your app in 1 minute and сreate effective metadata with ASOMobile. Check them out at asomobile.net.

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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Retention is such a critical part of any business, but one of the toughest to get right.

Tom Hammond, Co-Founder & CEO at UserWise, shares how to create liveops and design surprising experiences that draw users back each day.

You will also discover, how to integrate user acquisition (UA) and marketing into the product exerience to create the ideal user journey.

Tom Hammond is a serial entrepreneur currently focused on building out UserWise, the first liveops platform designed to help apps and games deliver personalized experiences to users to boost engagement and revenue.

App Audits:

https://apps.apple.com/de/app/dual-space-pdf-for-whatsapp/id1537878096?l=en
https://play.google.com/store/apps/details?id=com.headlinenetwork.app

SPONSORS

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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Ania is the Founder and Creator of Rootd, a mobile app for panic attacks and anxiety relief. She has grown to help over 2 million users in over 150 countries and has been featured on the App Store 100+ times.

Discover how she created a mission-led business, how she overcame the early "no's" before finally breaking through, and why she decided to bootstrap her business instead of seeking investment capital.

More About Ania:

Ania has been selected for a Developer Spotlight by Apple, as a “30 Under 30” winner by BC Business, a "Canadian Woman in Tech You Should Know" by the Daily Hive, and one of “20 Women Entrepreneurs to Watch” by Founders Fund.

Rootd has been named "App of the Day" in multiple countries, and as one of the "best apps for anxiety" by Healthline, Cosmopolitan, and Women’s Health, and was featured in the Time Magazine special edition: The Age of Anxiety.

App Audits:

https://play.google.com/store/apps/details?id=com.todolist.planner.diary.journal
https://apps.apple.com/us/app/life-quality-tracker-journal/id1603403485

SPONSORS

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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Discover the 5 key metrics that you MUST pay attention to when growing your subscription app.

App Audits:

https://apps.apple.com/us/app/mi-nu-ti-ae/id1192323032

https://apps.apple.com/rs/app/i-am-positive-affirmations/id1591901241

SPONSORS

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Discover how to evaluate game and app ideas from marketing perspective. Get a step-by-step guide on what trends you should be looking for, what features to build, and common mistakes to avoid.

Stan is VP of Product at AppMagic with over 10 years of experience in the IT industry and a special love for games and education.

App Audits:

https://apps.apple.com/in/app/kivi-vpn-fast-secure-proxy/id1613664487

https://play.google.com/store/apps/details?id=com.Husar901.DwarvesAdventure&hl=en≷=US

SPONSORS

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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The Mobile Growth Stack is a framework that helps marketers, founders and growth practitioners develop and evolve a strategy for growing the user base of a mobile product or product portfolio.

The stack can be applied at any stage during a product’s lifecycle and to many different business and financing models, although some layers and elements of the stack will be more relevant at different stages of the business.

Andy Carvel is the Partner at Phiture.

Learn more:

https://phiture.com/mobilegrowthstack/

https://twitter.com/andy_carvell

App Audits:

https://apps.apple.com/us/app/point-acupressure/id1528501360

https://play.google.com/store/apps/details?id=com.bluethread.bluethread

SPONSORS

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Uncover the secrets to providing real value to your users. Discover the power of letting your users guide the product roadmap and monetization strategy. We'll cover how to use quantitative and qualitative research to better understand what will compel users to hand you their money month over month.

Jenny Kay Pollock is the Lead Subscription Monetization Manager at TogetherLabs.

Learn More:

Portfolio Site with Resources: https://www.jennykaypollock.com/

LinkedIn: https://www.linkedin.com/in/jennykaypollock/

Company Site: https://togetherlabs.com/

Twitter: https://twitter.com/Jennykaypollock

App Audits:

https://apps.apple.com/us/app/id1519809235

https://apps.apple.com/us/app/bells-by-iron-revival/id1554919084

SPONSORS

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Want to know how to launch a new app in 2022 and beyond? Today's video is a live coaching call with a successful indie app developer.

You will discover what metrics you should be focusing on, how much budget you should set aside, and what marketing channels are best for a new app.

Connect with Rich: https://www.linkedin.com/in/richard-wagstaff-406306199/

Check out Rich's apps:

https://apps.apple.com/us/app/crossword/id1330947092

https://apps.apple.com/us/app/3-minute-mindfulness/id982502810

SPONSORS

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Discover 7 surefire ways to increase your app revenue. From adding your paywall to the onboarding process to long paywalls to using promotions, you will learn all the strategies you need to make more money from your apps.

This presentation was given at App Promotion Summit in San Francisco in October 2022.

Learn more: https://apppromotionsummit.com/

SPONSORS

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Solo episode all about app store optimization and conversion rate optimization. I’ll break down all the strategies working on ASO today including some interesting monetization hacks.

App Audits:

https://play.google.com/store/apps/details?id=nikhil.memely

https://apps.apple.com/gb/app/undarated-football-player-app/id1583971449

https://apps.apple.com/us/app/case-future/id1505086578

SPONSORS

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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This #blinkist alternative app launched in 2020 and is already generating $500K a month!

Learn visually! Lucid is your visual guide to the world's most important knowledge.

Revenue data according to Sensor Tower: https://app.sensortower.com/overview/1482780647?country=us&tab=about

Learn more: https://lucid.fyi/

You can watch this Video : https://youtu.be/-Ny-jwenZJw

SPONSORS

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

TikTok: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Rapidly growing your marketing infrastructure gets you a constant flow of leads and prospects when all others struggle.

You will discover:

What do you need to be aware of when you're ready to scale
Where to start your UA campaigns
No Bull$h!t Guide to Mobile Attribution
How to deal with economic downturns

In his role at Singular, Neils Beenen serves as the company's Partnerships Lead.

App Audits:

https://apps.apple.com/us/app/ziga-business-partner-search/id1522828211

https://play.google.com/store/apps/details?id=com.w3saver.typography

SPONSORS

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Learn the best and smart ways to fund your app growth and UA campaigns.

You can watch this Video : https://youtu.be/48vSGdRHJLg

SPONSORS

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Don’t waste thousands of dollars and hundreds of hours on building an app that NO ONE will use.

You will discover:

The #1 pitfall you have to avoid when planning your app development
The most important strategies to follow when developing your MVP
The right trade-offs to make when developing your app

Chaim Sajnovsky is the Founder of B7Dev.

App Audits:

https://apps.apple.com/us/app/musicians-notebook/id1523098465

https://play.google.com/store/apps/details?id=nikhil.sleepy

SPONSORS

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Discover the two simple tools that EVERY app needs to make sure your app is set up for success.

Knowledge Base

Well-thought-out knowledge articles are the key to self-service. In fact, up to 98% of your users' questions can be answered through a knowledge base.

In the early stages of your app, FAQs can be very useful for helping your users navigate through your app and understand how to use it.

User Feedback Tool

The more feedback you are able to collect, the more you can get an idea of what your users expect from your app, whether or not it's truly user-friendly, and whether it has all the features your audience needs.

You can then take this information to make iterations to your app to drive more user growth and happiness.

Learn More: https://www.helpshift.com/products/feedback-sdk/

You can watch this Video : https://youtu.be/jxOS8cibJIw

SPONSORS

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Over the last 7 years, I have been the co-founder and CMO of a consumer mobile app company, Flipd, where I’ve led the product and marketing strategy to reach a global audience of over 2.6 million users and $1.2 in revenue. Flipd has been featured on the App Store hundreds of times and was App of the Day in 2021.

You will discover

What product changes led to dramatic growth
When she thought about monetization
3 Non-traditional Growth Marketing Strategies You Should Try

Learn More:

https://www.getbraavo.com/blog/3-non-traditional-growth-marketing-strategies-you-should-try/

https://www.linkedin.com/in/alanna-harvey-2589b467

https://twitter.com/flipd_app?lang=en

https://www.youtube.com/c/flipdapp

https://www.flipdapp.co/

App Audits:

https://play.google.com/store/apps/details?id=com.bluesoft.clonappmessenger

https://platestheapp.com/

SPONSORS

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Explore new ways to make money with Inter-Reality!

With Inter-Reality, you can create new worlds and games that allow people to have fun and make money at the click of a finger,

Rene Reyes, Founder of Alquimi Innovations, discusses how you can create a new and exciting future for Internet Gaming that will create a new way for people to make money playing games on the internet.

Learn More:

https://youtu.be/iZWiw-mkRMU

https://www.karmathegame.guru

https://twitter.com/PlayKarma

App Audits:

https://apps.apple.com/us/app/ar-vr-viewer/id1549363477

https://apps.apple.com/us/app/heads-up-headband-funny-card/id1424246763

SPONSORS

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Discover the best practices for Apple Search Ads including: campaign structure, keyword research, optimizing bids, and new ideas to maximize your downloads and marketing budget.

With Apple Search Ads, you boost the popularity of your mobile app and encourage more people to download it.

Emre Bilgic is Apple Ads Client Partner at MobileAction.

App Audits:

https://apps.apple.com/us/app/food-check-product-scanner/id1570142558

https://apps.apple.com/us/app/id1602114377

SPONSORS

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you huge fees just to get your app off the ground. Learn more at B7Dev.com.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Admob MediationMediation is a feature of AdMob that helps you manage all of the ad sources you use to serve ads to your apps in one place.

Using mediation, you can send incoming ad requests to multiple ad sources and help ensure you find the best available ad sources to fill the requests.

Mediation will use mediation groups to try to help maximize your revenue by ranking all the ad sources based on optimized performance.

Learn more:

https://support.google.com/admob/answer/3063564?hl=en

https://appbroda.com/

You can watch this Video : https://youtu.be/9rnrdhhTiDs

SPONSORS

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you huge fees just to get your app off the ground. Learn more at B7Dev.com.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Did you know that an increase of only 5% in customer retention may raise profitability by 95%?*

Figuring out your customers' lifetime value (LTV) is a vital step to increasing your profitability.

You will discover:

What is the lifetime value of a customer
How to calculate lifetime value of a customer the easy way
Can LTV predictions be made with machine learning?
How to forecast cashflow

What is LTV?

Lifetime Value or LTV is an estimate of the average revenue that a customer will generate throughout their lifespan as a customer. This ‘worth’ of a customer can help determine many economic decisions for a company including marketing budget, resources, profitability and forecasting. It is a key metric in subscription based business models, along with MRR (Monthly Recurring Revenue).

Martin Macmillan is the Founder and CEO of Pollen VC, the leading provider of non-bank debt financing to the digital economy.

Learn more:

https://pollen.vc/

https://pollen.vc/calculators/roas-ltv-and-cash-flow/

App Audits:

https://apps.apple.com/us/app/mid-ages-rpg-adventure/id1599055907

https://play.google.com/store/apps/details?id=com.glitchedlab.driftup2.carxdriftracing.driftinggame.cargames.highway.max.pro.tokyo.hypermaxpro.thumb.racing.driftstunts

SPONSORS

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you huge fees just to get your app off the ground. Learn more at B7Dev.com.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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We all know that having a trial on your onboarding paywall increases conversions and revenue.

However, do you need to offer a trial once someone is in your app and using it?

Joining me is an App Masters Elite member who recently ran an AB test regarding disabling free trials after onboarding and so some amazing results.

A/B Test:

Segment A: Free trial was offered during onboarding and after onboarding if user didn't subscribe

Segment B: Free trial was offered during onboarding, but afterwards if the user want to try Premium, they had to pay (no free trial)

Read full write up on Twitter: https://twitter.com/wsidell/status/1517416801373630465

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training\

SPONSORS

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Discover THE strategies that help you earn more money from your mobile games.

Learn:

The most important thing to look for when you are trying to monetize your game
How to balance game design and monetization
How to maximize your ad monetization
How to use psychological triggers to increase in-app purchases
How to find the right monetization strategy at the different stages of your game

Elena Bugakova is the Publishing Producer at AppQuantum.

App Audits:

https://apps.apple.com/us/app/revolution-chess-game/id1592512979

https://play.google.com/store/apps/details?id=com.rollsroyce.cars.simulation.luxury.gamesgames

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training\

SPONSORS

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Discover the best practices for chatbot marketing and automation and the Modern Support Journey philosophy.

Rapid scale can make it tough for an app publisher to keep up with user support.

Without automation, you need to choose between overloading your support agents with an influx of tickets or hiring new support agents.

With the former, this influx can lead to long wat times, poor customer satisfaction, and burnt-out agents

On the other hand, hiring additional support agents can be expensive and you’ll also have to hope that the user count stays high enough to be able to avoid layoffs down the road.

With automation, however, you can have the best of all the worlds.

A well-thought-out automation strategy can help your users to self-serve and quickly resolve their own issues for cents on the dollar, allowing your agents to focus their time on more complex challenges and on your VIP users.

Looking at the big picture, automation not only saves you money but also...

Improves retention rates
Speeds up time to resolution
Decreases complaints and bad reviews in the app stores due to a poor customer support experience or long wait times
Can increase CSAT scores

Helpshift Feedback+

https://www.helpshift.com/products/feedback-sdk/

Connect with Samantha: https://www.linkedin.com/in/samantha-pang/

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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In part 2 of our live stream with Florian Gleißner, you will discover the 3 things your marketing might be missing.

1: Know you KPIs

2: Marketing funnel

You'll have to listen to hear #3.

Also, we audit a Venmo type of app and a couples game.

Florian Gleißner is the Marketing Manager at Admiral Media.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training\

SPONSORS

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Discover how to setup a mobile CRM and how to use it to increase your retention and monetization.

Plus, you'll learn the 3 important stages of a mobile CRM.

Florian Gleißner is the Marketing Manager at Admiral Media.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training\

SPONSORS

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Discover a simple strategy you can use to find product market fit and the questions you should ask your users that will lead you to optimize your features.

Helpshift Feedback+ https://www.helpshift.com/products/feedback-sdk/

Connect with Christine: https://www.linkedin.com/in/christinebdart/

Product Market Fit Blog Post: https://review.firstround.com/how-superhuman-built-an-engine-to-find-product-market-fit

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training\

SPONSORS

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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In part 2 of our live stream with Luke Memet, you will discover the importance of using long tail keywords if you do NOT have a big budget for marketing.

We also audit a social media cover maker app and a fitness app.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

SPONSORS

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Live coaching call all about app marketing and monetization with a self-taught developer who started TimeFinder as a hobby to learn in 2018.

He then started to realize and appreciate potential in 2020, hired freelancers to help fix bugs and develop features more rapidly in 2021 while working on marketing and in 2022 quit his full time job to focus on the app.

Learn more:

TimefinderApp.net

https://apps.apple.com/us/app/timefinder-time-blocking/id1347447233

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

SPONSORS

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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In part 2 of our Kevin Wolstenholme, we talk all about monetization including the ONE monetization hack that every mobile game should have.

Plus, Kevin has some great advice on how to properly build you game to ensure the highest rate of success.

App Audits:

https://apps.apple.com/us/app/farkle-frenzy/id1600530164

https://play.google.com/store/apps/details?id=funtaptic.thegrugs.runner

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

SPONSORS

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

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Learn how to master the craft of hyper casual game design from someone who founded an award winning 13 Time Apple Featured game studio.

Kevin Wolstenholme is the former CEO of RisingHigh Academy which focuses on all aspects of Hyper Casual Game Design. Acquired by Leading Publisher Homa Games in March 2022, he is now Studio Community Director at Homa and continues to help game developers create powerful hyper casual games.

Learn more: https://homagames.com

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

SPONSORS

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Want to learn how to stop snoring? This app helps you reduce snoring by recording your sleep and shows you trends and data so you can see what's working and what's not working.

About the app:

The most popular and innovative app of its kind, SnoreLab records, measures and tracks your snoring and helps you to discover effective ways to reduce it.

SnoreLab has monitored more than 50 million nights of sleep and has helped millions of people to better understand or even eliminate their snoring problem.

Learn more:

https://www.snorelab.com/

You can watch this video: https://youtu.be/_921CIKgULI

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

SPONSORS

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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In part 2 of our live stream with Sid Gupta, you will discover why it’s so important to show a paywall during the onboarding process and why adding a trial to your subscription plans increases conversions.

Also, we audit a workout log app and a sudoku app for kids.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

SPONSORS

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Have a question related to your AdMob policy violation? In this live stream, we will solve your problems live!

Appbroda is Google's channel partner with demand of AdX of advertisements. Their aim is provide a strong product to app developer to fulfill all of their requirements.

We started in July 2021 and are serving 300+ clients with impressions of 619M in a month.

Siddharth Gupta is a Co-Founder at AppBroda.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

SPONSORS

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Discover how to use custom product pages to lower your Apple Search Ads cost-per-installs.

With CPPs, you can create additional versions of your App Store product page, each of which highlights a feature or specific content, then share a page’s unique URL in your corresponding marketing efforts.

Learn more:

https://searchads.com/

https://developer.apple.com/app-store/custom-product-pages/

We also audit a gigs app.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

SPONSORS

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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In part 2 of our live stream with Ashish Shinde, you will discover the average cost of installs across the different categories and countries.

We also audit a gigs app.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

SPONSORS

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Discover the types of ad creatives that the top non-gaming mobile advertisers are using and how you can leverage the insights to run mobile paid marketing profitably at scale.

You will discover the top ad creatives by category and what types of ads are driving the lowest cost-per-install.

SocialPeta covers 80+ global ad networks across 70 countries and regions, including Unity, Twitter, YouTube, Facebook and Tik Tok. They have accumulated 1B ad creatives, updating 1.2 M+ ad creatives on a daily basis.

With SocialPeta, you can gain insight into your competitors' advertising data. Also, you will be informed of and inspired by advertising data of different dimensions from global networks, media and advertisers.

App Audit: https://play.google.com/store/apps/details?id=com.yocto.wenote

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

SPONSORS

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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How does Apple Search Ads (ASA) impact your keyword rankings? You will discover if you can increase your keyword rankings with ASA and how to properly set-up your campaigns.

Emre Bilgic is the Apple Ads Client Partner at MobileAction.

You can watch this video: https://youtu.be/TboRYWEI-Qs

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

SPONSORS

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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In part 2 of our live stream with Lawrence Peace, you will discover why you're leaving money on the table if you do NOT have ads in your app.

Also, you will discover:

Is it worth launching an Apple Watch app?
How to launching an iPad only app
Is it easier to scale multiple apps to 6-figures or one app to 7-figures

We also audit a private photo vault app and an object removal app.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

SPONSORS

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Discover how an indie developer uses ads to grow his apps.

You will discover:

How we monetizes his apps with ads
What ad channels he uses to grow his apps
How he's able to get ridiculous cost per installs

Lawrence Peace is the Founder & CEO at Dream High Studios.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

SPONSORS

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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In part 2 of our live stream with Greg Wester, you will discover how brands like Shazam, NewsBreak, and Cash App used on-device integration to achieve breakout growth and outperform much bigger brands.

Also, we audit a budgeting and resume builder app to share the best strategies for UI/UX and trial periods.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

SPONSORS

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Every year we see apps from relatively unknown smaller brands emerge out of nowhere and achieve amazing user growth. And while they may not achieve the sheer volume of installs as Amazon or Netflix, their growth might far exceed what was expected.

How did these brands transcend the competition? What was their “playbook”? Across the more than 100 apps studied across 7 categories, 3 themes were prominent for these leading brands:

Offline Partnerships: Promotions with sports teams, games, athletes, and music artists. Tapping into a partner’s fan power was key. Partnerships with organizations that do not have fans did not convert installs (e.g., corporate partners).

Mobile Ecosystem Integrations: Product development that positioned apps on operating systems, blockchain, payments platforms, and on-device integration with carrier and/or handset manufacturer smartphones.

Product-Led Growth – specifically features that make the experience more valuable to users on each return visit – were built in and increased the likelihood of grassroots growth. This came in the form of unique currency, experiences, entertainment, or information.

Learn More:

https://digitalturbine.apptopia.com/brag-index

https://www.digitalturbine.com/

https://www.linkedin.com/in/gregorywester/

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

SPONSORS

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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If you are just starting out with app store optimization, you will discover how to optimize your keywords in just 5 minutes.

Use "APPMASTERS40" at checkout to save 40% off ASOMobile: https://asomobile.net/en/

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

SPONSORS

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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In part 2 of our live stream, Steve shares the “word of the street” related to buying keyword installs and App Store reviews. Do they make a difference and what’s the backlash?

Also, we audit a voodoo like hyper-casual game around baseball and a jigsaw puzzle where you can win real money.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

SPONSORS

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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I love being proved WRONG about some of my strategies. In this video, you will discover the monetization and engagement strategies that I got wrong!

You will discover:

1) Onboarding personalization

2) LTV of different subscription plans

3) Apple Search Ads campaign structure (brand new)

4) You'll have watch 😉

5) All of the above 🤣

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

SPONSORS

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Discover how to monetize your mobile games.

You will discover:

How game genres make sense for each ad type
Best practices for your monetization stack
The opportunity for brands in mobile gaming apps

Eado Hofstetter is the Director of Publishing Account Management at Fyber - a Digital Turbine company. Eado has been a business leader in the app monetization sphere for over 5 years. He leads a team focusing on monetization for Gaming app publishers.

Fyber was acquired by Digital Turbine in 2021, alongside AdColony, and is part of Digital Turbine’s independent Mobile Growth Platform for advertisers, publishers, carriers and OEMS.

ou can watch this video:https://youtu.be/FzdpDmNp6CI

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Are NFTs the future of mobile gaming? Social Peta provides us with insights on how mobile games are starting to use NFTs and crypto.

You will also discover the most popular ad creatives that are winning in mobile gaming.

SocialPeta covers 80+ global ad networks across 70 countries and regions, including Unity, Twitter, YouTube, Facebook and Tik Tok. They have accumulated 1B ad creatives, updating 1.2 M+ ad creatives on a daily basis.

With SocialPeta, you can gain insight into your competitors' advertising data. Also, you will be informed of and inspired by advertising data of different dimensions from global networks, media and advertisers.

Links:

https://socialpeta.com/

https://www.linkedin.com/in/cguvenkaya/

You can watch this video: https://youtu.be/cQ3tmnvEGqM

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Steve's been kidnapped!

And his ransom is $1M!

So Steve contacted his friend, Alon Waller, from Bluethrone and asked him to host an EMERGENCY App Masters show in which you guys and he will grow an app valuation to $1M

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Have over a million downloads for your apps? You will discover how to increase your AdMob eCPM for mature apps.

You will discover:

Why mediation plays a more important role in mature apps
Why you should be optimizing for formats, devices and GEOs
Waterfall vs bidding strategies

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In part 2 of our live stream with Vitaly Davydov, you will discover the lifetime value (LTV) and average retention rate of subscription plans (weekly, monthly, yearly, etc).

You will also discover the difference between RevenueCat and Adapty and we audit a PDF scanner and meal planner app.

Download Adapty's State of iOS Subscriptions Report: https://adapty.io/resources/state-of-ios-in-app-purchases-2021

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover the best ways to optimize your app's paywall to increase your subscription rate.

You will discover...

Average subscription price
Free trials analytics and benchmarks
Subscription retention
LTV benchmarks
Billing issues benchmarks

Learn More:

https://adapty.io/

https://adapty.io/resources/state-of-ios-in-app-purchases-2021

https://ru.linkedin.com/in/iwitaly

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover how to increase your AdMob eCPM for apps in the growth stage.

In this video, we cover:

Why you should enable competitors' ads
Make sure your show rate is above 60%
Should you choose waterfall vs bidding during mediation?

Earn more from AdMob with AppBroda: https://www.appbroda.com/

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Todays live stream is a solo episode where you will discover Google’s most recent UI change that is causing a big impact on branded downloads.

Also, you'll discover how to optimize your ASO for mobile search SEO.

App Audits:

https://apps.apple.com/mx/app/waiorkids-world/id1510444185

https://play.google.com/store/apps/details?id=com.kassisgaming.barrelrider

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover how to grow on Instagram in 2022 - the fast and organic way!

You will also discover why it's important to grow on Instagram and how to automatically turn these followers into customers.

HOW IT WORKS

Simplygram grows Instagram accounts using the mother-child method. In summary, they spin up lots of organic accounts that they work with to send out mass DMs using their special AI learning system, their experts then manage your account to grow it organically, all within Instagram's T&C’s, promoting your IG page in order to generate followers, likes and comments.

Get 10% off when you sign up: https://simplygram.com/?discount=10-percent-lifetime&a_aid=va&chan=appmasters2022

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In part two of our live stream with Taylor Gobar, Head of Growth at Bloom, we talk about whether marketing is ethical or just persuasive tactics to get people to buy things they don't need.

Also, you'll discover how Taylor has uses her past experiences in affiliate marketing into the mobile app space.

Lastly, you don't want to miss our app audits because you will discover some monetization tricks and important UI lessons.

https://apps.apple.com/app/id1458930889

https://apps.apple.com/us/app/mindgarden-smiling-mind/id1588582890

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Today's guest is Taylor Gobar, Head of Growth at Bloom. You will discover her playbook for effectively managing user acquisition channels for Bloom.

You will also discover Facebook advertising tricks in a post IDFA world and the positive impact mobile apps are making on mental health.

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.

Get Started for FREE: https://www.helpshift.com/appmasters/

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In this webinar, we partnered with SocialPeta and Fyber to bring you the strategies that are working to acquire and convert mobile game users.

You will discover:

What’s going on with advertising post iOS 14.5+ era?
How popular mobile games win the market
Measuring the success and efficiency of your monetization - and best practices on optimizing your monetization stack
Overview of the statistics of mobile game market Q1 2022

SocialPeta - #1 advertising intelligence platform. Sign up for a free trial and explore tons of creatives and data: https://www.socialpeta.com

Fyber - A digital turbine company: https://www.fyber.com

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Do you want to increase your Ad Revenue? AppBroda has provided its clients with 40-150% increase in Ad revenue by giving them access to premium advertisers on Google Ad exchange. Click here to book a free consultation with Appbroda.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover the best practices to incorporate AdMob as a brand new app:

The two ad strategies that you should be testing
The two things you must avoid
The 4 ad formats that you should have when launching your app

Earn more from AdMob with AppBroda: https://www.appbroda.com/

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Do you want to increase your Ad Revenue? AppBroda has provided its clients with 40-150% increase in Ad revenue by giving them access to premium advertisers on Google Ad exchange. Click here to book a free consultation with Appbroda.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In part 2 of our live stream with Natalie Drozd, UA Lead at Fabulous, you will discover the biggest factor(s) the algorithm uses for keyword rankings.

Also, we talk about in-app events and their impact on ASO and screenshot optimization.

App Audits:

https://apps.apple.com/app/id1505310570

www.flatify-app.com

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Do you want to increase your Ad Revenue? AppBroda has provided its clients with 40-150% increase in Ad revenue by giving them access to premium advertisers on Google Ad exchange. Click here to book a free consultation with Appbroda.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover the black hat ASO strategies that are working in 2022. Are they worth the risk? What's the best approach to ""hide"" that you are running these strategies?

Also, you'll discover the tricks to effectively run Google App Campaigns and how to use web traffic to convert app subscribers.

Today's guest is Natalie Drozd, User Acquisition Lead, at Fabulous.

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Do you want to increase your Ad Revenue? AppBroda has provided its clients with 40-150% increase in Ad revenue by giving them access to premium advertisers on Google Ad exchange. Click here to book a free consultation with Appbroda.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover how a simple UI / UX change to the onboarding (welcome flow) increased sales by 102%.

Can you guess which test won?

Download the app:

https://apps.apple.com/app/id985365789

http://spiritualme.com/

Get our greatest growth hacks to increase downloads & revenue:

http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Do you want to increase your Ad Revenue? AppBroda has provided its clients with 40-150% increase in Ad revenue by giving them access to premium advertisers on Google Ad exchange. Click here to book a free consultation with Appbroda.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In part 2, you will discover the proper marketing budget allocation and channels to grow your mobile apps.

You will also discover:

A reasonable minimum marketing spend
The smart way to respond to app store reviews
How to engage and market users through push notifications

Today's guest is Christian Eckhardt, the CEO & Co-Founder of Customlytics, the leading full-stack mobile technology and marketing consultancy in Europe.

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Do you want to increase your Ad Revenue? AppBroda has provided its clients with 40-150% increase in Ad revenue by giving them access to premium advertisers on Google Ad exchange. Click here to book a free consultation with Appbroda.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover why user-generated content ads are outperforming your overpriced agency-produced creatives.

We will break down a case study where user-generated ads saw a CTR (click-through rate) uplift of 25% compared to the previous campaign, a CVR (conversion rate) uplift of 282% (impression to install), and a 30% increase in installs.

Today's guest is Christian Eckhardt, the CEO & Co-Founder of Customlytics, the leading full-stack mobile technology and marketing consultancy in Europe.

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Do you want to increase your Ad Revenue? AppBroda has provided its clients with 40-150% increase in Ad revenue by giving them access to premium advertisers on Google Ad exchange. Click here to book a free consultation with Appbroda.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In order to be able to appeal an AdMob invalid traffic or activity suspension, you must understand the causes for such a penalty.

You will discover what KPIs Google is monitoring in your AdMob account and how you can fix your app to ensure you do NOT get an invalid traffic or activity suspension.

Learn more about how AppBroda can help you increase your AdMob eCPM: https://www.appbroda.com/

Prefer to read? https://www.appbroda.com/blog/how-admob-detects-invalid-traffic-after-an-app-is-suspended/

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Do you want to increase your Ad Revenue? AppBroda has provided its clients with 40-150% increase in Ad revenue by giving them access to premium advertisers on Google Ad exchange. Click here to book a free consultation with Appbroda.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In part 2 of our live stream with Eric Vermillion, you will discover how to use chat automation to generate more app store reviews and why you should NOT use social media to provide customer service.

Also, we audit Gridwise (boost your gig driving earnings) and Offen (create & discover events in LA).

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Do you want to increase your Ad Revenue? AppBroda has provided its clients with 40-150% increase in Ad revenue by giving them access to premium advertisers on Google Ad exchange. Click here to book a free consultation with Appbroda.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover why user feedback and great customer support lead to revenue growth.

While app creators know that downloads and cost per install are important, they often leave some critical components on the table in the design process. In fact, we have many case studies where apps have 4-17X revenues without increasing downloads.

Discover:

How to collect and analyze feedback so you can continually improve our app
How a great customer support experience can be pivotal for user retention
Why do feedback capabilities and great customer support lead to revenue growth

About Today's Guest

Eric Vermillion, Helpshift leader and CEO, spends his days driving strategy and growth plans, developing high-performance teams, and producing oversized results—globally. No big deal.

Before Helpshift, he was instrumental in advancing BlueCat to one of Canada’s most notable software exits and also helped grow revenue at NICE Systems to over $1B. When he’s not leading business transformation, this Purdue University graduate is traveling with his wife and two daughters, forever in search of a great view and an even better glass of red wine.

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Do you want to increase your Ad Revenue? AppBroda has provided its clients with 40-150% increase in Ad revenue by giving them access to premium advertisers on Google Ad exchange. Click here to book a free consultation with Appbroda.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover the top reasons why Google may suspend your AdMob account and how you can prevent it from happening.

Also, discover what you can do to appeal a suspension.

Top reasons for an AdMob Suspension:

1) Invalid Traffic

2) Policy Violation

3) Associated with Another Account

Learn more about AppBroda: https://appbroda.com/

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Do you want to increase your Ad Revenue? AppBroda has provided its clients with 40-150% increase in Ad revenue by giving them access to premium advertisers on Google Ad exchange. Click here to book a free consultation with Appbroda.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In part 2 of our live stream with Erin Li, you will discover how to convince your affiliates to work on commission versus an upfront payment.

Also, Erin shares her top tips to convince affiliates to promote your app (hint: create engaging campaigns and customized a promotion for a top affiliate).

Also, we audit an app that tracks your warranties and an app that colorizes your black and white photos to give them product feedback.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Do you want to increase your Ad Revenue? AppBroda has provided its clients with 40-150% increase in Ad revenue by giving them access to premium advertisers on Google Ad exchange. Click here to book a free consultation with Appbroda.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover how you can use affiliate marketing to drive guaranteed customers.

In this live stream, you will learn...

How to find influencers and affiliates
How to structure your affiliate commission
How to get affiliates to promote your app consistently
What type of content brings in the best customers

Today's guest is Erin Li, the affiliate marketer for Simyasolutions, our main product is Ling app, a language learning app with over 60 languages

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Do you want to increase your Ad Revenue? AppBroda has provided its clients with 40-150% increase in Ad revenue by giving them access to premium advertisers on Google Ad exchange. Click here to book a free consultation with Appbroda.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover how to analyze your conversion rates. This App Store Connect tutorial shows you how to calculate key conversion metrics:

Install to Trial
Trial to Subscriber
Install to Subscriber

You can watch this video: https://youtu.be/narQUnZQ6OM

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Looking for a platform for ASO too to optimize and track your app from one single dashboard? With over 15 ASO tools, 9 market research tools, and 5 tools to manage ratings and reviews, ASOMobile is the most comprehensive and affordable ASO solution.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

User generated content is quickly becoming the most effective mobile ad creative as it is in line with the type of content users normally seen on social media.

In part 2 of our live stream with Canberk Guvenkaya of Social Peta, you will discover how to use UGC as ads. You will also discover the key to a successful paid marketing strategy.

We also audit a meditation app with travel at its core and a nail designs app to give feedback on monetization and UI/UX.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Do you want to increase your Ad Revenue? AppBroda has provided its clients with 40-150% increase in Ad revenue by giving them access to premium advertisers on Google Ad exchange. Click here to book a free consultation with Appbroda.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover the types of creatives the top mobile advertisers are using and how you can leverage the insights to run mobile paid marketing profitably at scale.

You will gain market insights on the mobile advertising landscape for 2022.

SocialPeta covers 80+ global ad networks across 70 countries and regions, including Unity, Twitter, YouTube, Facebook and Tik Tok. They have accumulated 1B ad creatives, updating 1.2 M+ ad creatives on a daily basis.

With SocialPeta, you can gain insight into your competitors' advertising data. Also, you will be informed of and inspired by advertising data of different dimensions from global networks, media and advertisers.

Canberk Guvenkaya is the Business Development Manager of SocialPeta.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Do you want to increase your Ad Revenue? AppBroda has provided its clients with 40-150% increase in Ad revenue by giving them access to premium advertisers on Google Ad exchange. Click here to book a free consultation with Appbroda.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover the conversion rates you should be aiming for. What is a good trial to subscription conversion rate?

We break down the entire app marketing sales funnel post-install and what conversion rates you should be achieving.

Trials vs No Trials Case Study: https://www.youtube.com/watch?v=LlZAhy7Vaig

You can watch this video: https://youtu.be/X1-Zj64rwoQ

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Looking for a platform for ASO too to optimize and track your app from one single dashboard? With over 15 ASO tools, 9 market research tools, and 5 tools to manage ratings and reviews, ASOMobile is the most comprehensive and affordable ASO solution.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In part 2 of our live stream with Aabesh De, you will discover the marketing mix he used to grow and scale his app profitably. Also, he shares the pricing page tests he's run and which one is converting the best.

We also audit a meal planner app and a baby sleep schedule app to talk about ASO and revenue.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Looking for a platform for ASO too to optimize and track your app from one single dashboard? With over 15 ASO tools, 9 market research tools, and 5 tools to manage ratings and reviews, ASOMobile is the most comprehensive and affordable ASO solution.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover how today's founder unlocked organic and referral marketing for his plant care app.

Aabesh founded Flora after killing his mom's precious jasmine plant - he had enough, and decided to build a plant app for newbies to take the guesswork out of plant care - and thus Flora was born!

Flora launched in July 2021 with 300 beta testers, and has quickly grown to over 50k users as of Feb 2022. We've helped save over 100,000 plants, and are looking forward to launching our Android app!

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Looking for a platform for ASO too to optimize and track your app from one single dashboard? With over 15 ASO tools, 9 market research tools, and 5 tools to manage ratings and reviews, ASOMobile is the most comprehensive and affordable ASO solution.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Have you been growing your app business and now feeling burnout? You will discover 6 reasons why app developers sell their app business.

Interested in selling your app? Check out BlueThrone

You can watch this video: https://youtu.be/VUXVl1nRE60

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Looking for a platform for ASO too to optimize and track your app from one single dashboard? With over 15 ASO tools, 9 market research tools, and 5 tools to manage ratings and reviews, ASOMobile is the most comprehensive and affordable ASO solution.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In part 2 of our live stream with Adrian Ramirez, you will discover the impact of changing your developer account from a personal to a company name.

Plus, you will discover an ASO trick to leverage another brand in other localizations.

Lastly, we audit a money tracker and learn English app.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Looking for a platform for ASO too to optimize and track your app from one single dashboard? With over 15 ASO tools, 9 market research tools, and 5 tools to manage ratings and reviews, ASOMobile is the most comprehensive and affordable ASO solution.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover how an indie app developer rebranded his app and the changes he made to increase his revenue.

Adrian Ramirez is an iOS Developer, and artist with a passion for making apps that help people grow in positive way.

In 2015, Adrian Ramirez created Spiritual Me as a means to use his strong background in iOS development and meditation to help make mindfulness exercises more easily understood and practiced among new users with different spiritual backgrounds.

Adrian has been developing apps for iOS devices since 2007 starting with the Terminator Ambush iPhone app for 65 Media in collaboration with FOX. While at 65 Media he lead an award wining team, the winners of two Webby Awards, Hollywood Reporter Key Art Award, and SXSW Web award to name a few.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Looking for a platform for ASO too to optimize and track your app from one single dashboard? With over 15 ASO tools, 9 market research tools, and 5 tools to manage ratings and reviews, ASOMobile is the most comprehensive and affordable ASO solution.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover 3 factors that may have caused your App Store keyword rankings to decline.

If you have a question for us, make sure you leave a comment below.

You can watch this video: https://youtu.be/G2AxwfRZ_Gc

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Looking for a platform for ASO too to optimize and track your app from one single dashboard? With over 15 ASO tools, 9 market research tools, and 5 tools to manage ratings and reviews, ASOMobile is the most comprehensive and affordable ASO solution.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In part 2 of our live stream with Siddharth Gupta, you will discover a creative ad format called App Open Ads and how seasonality impacts eCPM.

Also, we audit a Ping Pong game and a background remover app to talk about how to incorporate ads into your monetization strategy.

App Open Ads: https://developers.google.com/admob/android/app-open

App Audits:

https://play.google.com/store/apps/details?id=com.pingpong.mania

https://apps.apple.com/app/background-changer-editor/id1606683686

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Looking for a platform for ASO too to optimize and track your app from one single dashboard? With over 15 ASO tools, 9 market research tools, and 5 tools to manage ratings and reviews, ASOMobile is the most comprehensive and affordable ASO solution.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Unleash the full value of your inventory with Google AdX. Get the Highest eCPM and the Fill Rate that your content deserves!

Appbroda is Google's channel partner with demand of AdX of advertisements. Their aim is provide a strong product to app developer to fulfill all of their requirements.

We started up in July 2021 and serving 300+ clients with impressions of 619M in a month.

Siddharth Gupta is a Co-Founder at AppBroda.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Looking for a platform for ASO too to optimize and track your app from one single dashboard? With over 15 ASO tools, 9 market research tools, and 5 tools to manage ratings and reviews, ASOMobile is the most comprehensive and affordable ASO solution.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover a budgeting app that will help you manage your expenses and help you save.

Plus, we teardown the app to see how it generates over $400,000 a month and how we can adapt our own apps from the learnings.

About YNAB: https://apps.apple.com/app/ynab-you-need-a-budget/id1010865877

You can watch this video: https://youtu.be/9wXXy_6fvSY

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Do you want to create your very own app but do not have programming skills? Check out Bravo Studio, the fastest mobile app-building platform. Bravo converts your designs into fully native iOS and Android apps without coding. Learn more at bravostudio.app

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In part 2 of our live stream with Sara Gifford, you will discover her key lessons from selling 2 companies and what she would have done differently.

Also, why you should always take a call with a potential buyer and how does selling a company inform her next entrepreneurial pursuit.

We also audit a weather app and a student safety to talk all about the importance of a great onboarding experience.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Do you want to create your very own app but do not have programming skills? Check out Bravo Studio, the fastest mobile app-building platform. Bravo converts your designs into fully native iOS and Android apps without coding. Learn more at bravostudio.app

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Today we have a seasoned executive and entrepreneur with more than 15 years of P&L experience spanning sales, consulting, software development, project management, implementation, leadership and coaching.

You will discover:

How do you know it's the right time to scale?
What KPIs for your app do you equate to success?
Knowing what you know after selling a company, anything you wish you did differently?
How does selling a company help inform your next company or how you approach business?

Learn more:

https://www.linkedin.com/in/sara-gifford-qda/

https://www.activote.net/

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Do you want to create your very own app but do not have programming skills? Check out Bravo Studio, the fastest mobile app-building platform. Bravo converts your designs into fully native iOS and Android apps without coding. Learn more at bravostudio.app

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover how to do competitor analysis for mobile apps so you can make the right decision for pricing, marketing strategies, and more!

You can watch this video: https://youtu.be/01IzIHZvfZg

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In part two of our live stream with Kate MacFarlane, we discuss best practices when it comes to push notifications. What types of notifications bring users back and what types lead them to uninstall your app.

Also, we audit a motivational quote app and a grocery delivery app. If you're in the ecommerce space, you'll definitely want to tune in for these app audits.

Kate MacFarlane is the Customer Success Manager at Taplytics.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

A/B testing is an essential part of any mobile marketer's playbook, and becoming even more critical as teams push to release faster, quickly understand how features are resonating (or not) and optimize user's mobile experiences.

Taplytics has long been a dominating force in A/B testing, with customers such as GrubHub, HouseParty and Chick-fil-A.

Kate MacFarlane is the Customer Success Manager at Taplytics.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement analysis platform, dedicated to offering top ad creatives and marketing strategies for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta covers advertising data from 80+ global ad networks across 70 countries and regions. Now they have more than 300 enterprise clients including Google, Tencent Games, NetEase Games, Garena, Gismart, Mobvista and etc.

Learn more by visiting SocialPeta.com.

Do you want to create your very own app but do not have programming skills? Check out Bravo Studio, the fastest mobile app-building platform. Bravo converts your designs into fully native iOS and Android apps without coding. Learn more at bravostudio.app

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

We have a great case study of whether you should have a 2-tap checkout process vs a 1-tap checkout process.

Discover the best strategies to increase your mobile app revenue.

You can watch this video: https://youtu.be/SpkgTm53Lbo

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

Do you want to create your very own app but do not have programming skills? Check out Bravo Studio, the fastest mobile app-building platform. Bravo converts your designs into fully native iOS and Android apps without coding. Learn more at bravostudio.app

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In part 2 of our live stream with Jiri Kupiainen, we discuss the best approach to creator marketing and why you should treat it like a Facebook Ads campaign. Also, we discuss if we can leverage the content to be used on other marketing channels.

Plus, we audit a fitness and recycling app.

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

Do you want to create your very own app but do not have programming skills? Check out Bravo Studio, the fastest mobile app-building platform. Bravo converts your designs into fully native iOS and Android apps without coding. Learn more at bravostudio.app

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Discover the 3-step process to experiment, validate. and scale your acquisition with creator marketing.

Celeb-centric influencers are losing clout due to the eruption of mid-size creators who focus on authenticity and cultivating a genuine connection with their audiences.

Brands are spreading their budget (and risk) by working with large numbers of these smaller-but-powerful creators.

This is an incredibly effective user acquisition method that can even lead to more predictable results, but doing it efficiently is a whole other ball game.

Connect with Jiri : https://www.linkedin.com/in/jirikupiainen/

Learn More about Matchmade : https://matchmade.tv/

Topics Covered:

00:47 - How to get started with a $500 campaign
09:23 - The benefits of working with multiple influencers
11:19 - What kind of content should you create?
15:54 - How to properly track your campaigns
18:33 - When you should use creator marketing
26:04 - Evergreen content
30:40 - Any red flags before choosing a creator

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

Do you want to create your very own app but do not have programming skills? Check out Bravo Studio, the fastest mobile app-building platform. Bravo converts your designs into fully native iOS and Android apps without coding. Learn more at bravostudio.app

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Are you interested in selling your app? You will get firsthand experience from two developers who sold their apps on each platform.

We break down the key differences between selling your app on Flippa or Bluethrone. You will discover what types of apps are meant for both platforms, what's the process, and how much can you expect the sale price to be.

For Flippa, I will share my experience from selling my apps and a website. For Bluethrone, we have a developer that sold his app to the company.

You can watch this video: https://youtu.be/l2NdcSdknc4

Learn more: https://www.bluethrone.io/

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

Do you want to create your very own app but do not have programming skills? Check out Bravo Studio, the fastest mobile app-building platform. Bravo converts your designs into fully native iOS and Android apps without coding. Learn more at bravostudio.app

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In part 2 of our live stream with Rich Wagstaff, you look at two apps with whacky app names and how you can come up with a name that is app store optimized!

Also, can Rich defeat Steve in our dad jokes rounds and can you guess how much Steve weighs?

App Audits:

https://apps.apple.com/cz/app/rsltn-resolutions-planner/id1575230351

https://apps.apple.com/au/app/10w2s/id1535607096

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

Do you want to create your very own app but do not have programming skills? Check out Bravo Studio, the fastest mobile app-building platform. Bravo converts your designs into fully native iOS and Android apps without coding. Learn more at bravostudio.app

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In this video, we will discuss advanced app store optimization (ASO) strategies to help you maximize your app store listing, increase conversions, and improve retention.

Connect with Rich: https://www.linkedin.com/in/richard-wagstaff-406306199/

Check out Rich's apps:

https://apps.apple.com/us/app/crossword/id1330947092

https://apps.apple.com/us/app/3-minute-mindfulness/id982502810

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

Do you want to create your very own app but do not have programming skills? Check out Bravo Studio, the fastest mobile app-building platform. Bravo converts your designs into fully native iOS and Android apps without coding. Learn more at bravostudio.app

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

You will discover high-converting mobile app paywalls to increase your revenue.

You can watch this video: https://youtu.be/-yKfKzlFkEI

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

Do you want to create your very own app but do not have programming skills? Check out Bravo Studio, the fastest mobile app-building platform. Bravo converts your designs into fully native iOS and Android apps without coding. Learn more at bravostudio.app

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In part two with Gabrielle Bikker, we break down ASO strategies for a text scheduler app and a mobile game with over 1M downloads.

Also, you will discover if having keywords to the left of your brand name make a difference?

Gabrielle Bikker is the Market Insights Manager at data.ai.

App Audits:

https://apps.apple.com/us/app/fext-future-texting/id1518706313

https://play.google.com/store/apps/details?id=com.JamieParish.TheWanderer

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakistan, Vietnam and India. These developers made an exit, left financial stress in the past, and moved on to their next big project. Go to Bluethrone.io to apply for an exit!

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

To help brands and publishers thrive in today’s mobile-first economy, we are excited to share data.ai's new State of Mobile 2022 Report.

This report includes the insights you need to know to succeed in 2022.

Featuring market trends, industry insights, best practices and top charts spanning 17 industries and 30 markets in an interactive format, to dive even deeper into the data.

Discover:

How to decode the secrets to success in the rapidly growing mobile gaming market
Where Gen Z, Millennials and Baby Boomers are opening their mobile wallets
How to capitalize on the 4.8 daily hours spent on mobile and grow your top line
Which apps and games top the charts over 30 markets across the Americas, Europe and Asia-Pacific are winning consumers

data.ai: https://www.data.ai/

Connect with Gabrielle Bikker: https://www.linkedin.com/in/gabrielle-bikker-2544845b/

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Want to boost your mobile app’s search visibility on Google Play & App Store? Find hundreds of the most relevant and popular keywords for your app in 1 minute and сreate effective metadata with ASOMobile. Check them out at asomobile.net

App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakistan, Vietnam and India. These developers made an exit, left financial stress in the past, and moved on to their next big project. Go to Bluethrone.io to apply for an exit!

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover an app store optimization tool that I use to find low competition keywords that have high conversion rates.

We will be reviewing ASOMobile and how this ASO tool allows us to do keyword research and find high converting keywords that have low competition.

Learn more about ASOMobile.net: https://bit.ly/3LGIeOf

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakistan, Vietnam and India. These developers made an exit, left financial stress in the past, and moved on to their next big project. Go to Bluethrone.io to apply for an exit!

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In part 2 of the YouTube live stream with Alon Waller, you will discover whether you should go after lots of downloads as a completely free app or should you do a subscription app with high margins?

Also, we talk about our early results of A/B testing screenshots on iOS, when subscriptions do NOT work, and what is a good page view to installs conversion rate?

App Audits:

https://apps.apple.com/us/app/charging-play-sorrylowbattery/id1579537920

https://apps.apple.com/us/app/math-tutor-by-intellecquity/id1090646095

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakistan, Vietnam and India. These developers made an exit, left financial stress in the past, and moved on to their next big project. Go to Bluethrone.io to apply for an exit!

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In this live stream, you will discover what determines the value of your business, when is the right time to sell your app, and what platform you should use (Flippa vs Buyer vs Broker).

Today's guest has helped over 100 developers to liquidate their assets and focus on their passion - making more apps. Over the past 4 years, they've been buying successful apps, in both App Store and Google Play platforms.

Learn more: https://www.bluethrone.io/

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Want to boost your mobile app’s search visibility on Google Play & App Store? Find hundreds of the most relevant and popular keywords for your app in 1 minute and сreate effective metadata with ASOMobile. Check them out at asomobile.net

App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakistan, Vietnam and India. These developers made an exit, left financial stress in the past, and moved on to their next big project. Go to Bluethrone.io to apply for an exit!

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Due to the success of the Wordle game by Josh Wardle, the app store has been going crazy with Wordle clones.

But the two existing "wordle" apps with different gameplays are the ones really benefiting from Josh's Wordle.

So... should you create a clone? Answer is maybe.

Also, you will discover a Wordle game that I found that is not only paid but generating $50K a month!

You can watch this video: https://youtu.be/cA4S3dvsEYM

Check out our sponsor, SearchAds.com: https://searchads.com/

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakistan, Vietnam and India. These developers made an exit, left financial stress in the past, and moved on to their next big project. Go to Bluethrone.io to apply for an exit!

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In part 2 of our live stream with Maxwell Kelly, you will discover when you should rename your app, how to run Apple Search Ads for paid apps, and more.

App Audits:

https://apps.apple.com/us/app/crystaleyes/id1531674760

https://apps.apple.com/app/apple-store/id964565026

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakistan, Vietnam and India. These developers made an exit, left financial stress in the past, and moved on to their next big project. Go to Bluethrone.io to apply for an exit!

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover the TikTok and overall app marketing strategies that are working for today's indie developer. Today's guest has an inspirational story.

He is an ex-college soccer player now disabled man that taught himself how to code and built his very first app to serve his own needs.

Check out Max's apps: https://apps.apple.com/developer/maxwell-kelly/id1491545117

Connect with Maxwell: https://www.linkedin.com/in/maxwwell-kelly-992378171/

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Want to boost your mobile app’s search visibility on Google Play & App Store? Find hundreds of the most relevant and popular keywords for your app in 1 minute and сreate effective metadata with ASOMobile. Check them out at asomobile.net

App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakistan, Vietnam and India. These developers made an exit, left financial stress in the past, and moved on to their next big project. Go to Bluethrone.io to apply for an exit!

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Want to get a scalable Apple Search Ads campaign up and running without having to manage multiple campaigns?

Are you finding that your primary keyword target does NOT have much search traffic?

In this video, you will discover how to set-up and manage a simple Apple Search Ads campaign and discover new keywords that you might never have considered.

You can watch this video: https://www.youtube.com/watch?v=NAFrpHQtv7c

Check out our sponsor, SearchAds.com: https://searchads.com/

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakistan, Vietnam and India. These developers made an exit, left financial stress in the past, and moved on to their next big project. Go to Bluethrone.io to apply for an exit!

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In part 2 of our live stream with Nadia Bubennikova of BuzzGuru, you will discover why YouTube (spoiler alert) is the best influencer marketing channel for 2022 and the best practices to make sure you get the best ROI.

Also, you'll discover what apps are NOT a good fit for influencer marketing and how adding more buying options actually increases conversions.

Nadia Bubennikova is the Head of BuzzGuru influencer marketing agency.

App Audits:

https://play.google.com/store/apps/details?id=com.farmshooter.freefarmbubbleshooter

https://apps.apple.com/my/app/daily-hellos-chats-convos/id1555976970

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakistan, Vietnam and India. These developers made an exit, left financial stress in the past, and moved on to their next big project. Go to Bluethrone.io to apply for an exit!

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover how to find the perfect influencers for your campaigns and analyze an influencer's stats including engagement rate, channel quality, best dates, time of publication, and more!

Today's guest is Nadia Bubennikova who is the Head of BuzzGuru influencer marketing agency. With over five years of experience in the field Nadia helps app developers from Europe, Latin America, CIS, SEA, Arab and Tier-1 countries to reach their target audience and bring the highest ROI from their influencer marketing campaigns.

Apart from the influencer agency, in 2021 BuzzGuru developed the marketing intelligence & analytics platform, that provides marketers with valuable insights & analytics on influencers’ performance and competitors’ campaigns on YouTube, Instagram, TikTok and Twitch.

BuzzGuru: https://buzzguru.com/

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Want to boost your mobile app’s search visibility on Google Play & App Store? Find hundreds of the most relevant and popular keywords for your app in 1 minute and сreate effective metadata with ASOMobile. Check them out at asomobile.net

App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakistan, Vietnam and India. These developers made an exit, left financial stress in the past, and moved on to their next big project. Go to Bluethrone.io to apply for an exit!

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In part 2 of our live stream with Kai Feng, you will discover how to find new app ideas, how to rebrand your app, and what to do when you only have 5-10 downloads a day, should you focus on product or marketing?

App Audits:

https://apps.apple.com/us/app/id1516272668

https://apps.apple.com/us/app/barpedia/id1551689953

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakistan, Vietnam and India. These developers made an exit, left financial stress in the past, and moved on to their next big project. Go to Bluethrone.io to apply for an exit!

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover the exact strategies, survey questions, and tools that today’s guest used to increase his app downloads and subscriptions.

Kai Feng is the founder of SkyBox, a productivity SaaS company that self-funded and is completely profitable.

He also is the founder of 1Flow - a fast & easy way to understand your app users, so you can reduce churn, grow faster, and build the right features.

Connect with Kai:https://www.linkedin.com/in/kaijiabofeng/

1Flow:https://1flow.app/

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakistan, Vietnam and India. These developers made an exit, left financial stress in the past, and moved on to their next big project. Go to Bluethrone.io to apply for an exit!

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In this episode, you will be pushed to increased your app's price. Mike and Steve discuss why you need to stop undervaluing your app (and yourself) and why a higher price point actually increased conversions for Mike's app.

Apps Audited:

https://apps.apple.com/us/app/video-compressor-shrink-vids/id1560984586

https://apps.apple.com/us/app/spontaneous-random-quotes/id1538265374

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakistan, Vietnam and India. These developers made an exit, left financial stress in the past, and moved on to their next big project. Go to Bluethrone.io to apply for an exit!

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Today's guest has over 90K followers on his app's Instagram account.

You will discover how to use social media to increase your app marketing efforts. Also, what's working with Facebook ad post-IDFA, and why you should always test your pricing strategies.

Michael Durst is the Founder & CEO of OOMPH, an app that provides fun, effective at-home workouts.

Listen to Mike's Previous Podcast Episode: https://appmasters.com/facebook-retargeting-campaign-michael-durst/

Connect with Mike: https://www.linkedin.com/in/michael-durst-5069551a5/

Download OOMPH: https://apps.apple.com/app/id1476284055?mt=8

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakistan, Vietnam and India. These developers made an exit, left financial stress in the past, and moved on to their next big project. Go to Bluethrone.io to apply for an exit!

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

You will discover all the factors that help you with your app store optimization and keyword rankings. Do you need paid marketing to get your ASO going? How does your subscription conversion rate impact ASO? Should you use keyword installs or motivated traffic?

Watch to find out.

Learn more about ASOMobile: https://bit.ly/3qkO5jF

Check out our complete ASO tutorial: https://www.youtube.com/playlist?list=PLNtGHeg6BDqEh-fBBvnc66ZkMp3ftuqWC

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakistan, Vietnam and India. These developers made an exit, left financial stress in the past, and moved on to their next big project. Go to Bluethrone.io to apply for an exit!

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover all the key changes happening in the world of app store optimization (ASO) and what's working in 2022. You will get a full tutorial as we do ASO for 4 apps that our audience submitted.

Learn more about ASOMobile:

https://bit.ly/3EUCJqF

https://bit.ly/3I6LhwM

Check out our complete ASO tutorial: https://www.youtube.com/playlist?list=PLNtGHeg6BDqEh-fBBvnc66ZkMp3ftuqWC

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakistan, Vietnam and India. These developers made an exit, left financial stress in the past, and moved on to their next big project. Go to Bluethrone.io to apply for an exit!

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover the key changes happening to ASO on Google Play. Including why you should wait to reduce your title to 30 characters, YouTube video optimization, and so much more.

Learn more about ASOMobile: https://bit.ly/3qkO5jF

Check out our complete ASO tutorial: https://www.youtube.com/playlist?list=PLNtGHeg6BDqEh-fBBvnc66ZkMp3ftuqWC

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakistan, Vietnam and India. These developers made an exit, left financial stress in the past, and moved on to their next big project. Go to Bluethrone.io to apply for an exit!

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

What's new for App Store Optimization in 2022? You will discover all about A/B testing on the App Store, in-app events, and other key changes to help you increase your organic downloads on iOS.

Learn more about ASOMobile: https://bit.ly/3EUCJqF

Check out our complete ASO tutorial: https://www.youtube.com/playlist?list=PLNtGHeg6BDqEh-fBBvnc66ZkMp3ftuqWC

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakistan, Vietnam and India. These developers made an exit, left financial stress in the past, and moved on to their next big project. Go to Bluethrone.io to apply for an exit!

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Want to get in on the NFT craze? We review a simple NFT creator app that is making over $70,000 a month!

This NFT creator is the simplest app to turn your pictures into crypto art.

With just a few taps, you can create your own crypto art and sell it on various marketplaces like axie infinity, nifty gateway, and superrare.

You can watch this video: https://www.youtube.com/watch?v=IpKggPUR68M

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakistan, Vietnam and India. These developers made an exit, left financial stress in the past, and moved on to their next big project. Go to Bluethrone.io to apply for an exit!

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

A/B testing is finally available on the iOS App Store! You will discover the difference between Custom Product Pages and Product Page Optimization.

About Product Page Optimization

Compare different app icons, screenshots, and app previews on your App Store product page to find out which resonates with people most. You can test up to three alternate product page versions against the original, view the results in App Analytics, and set the best performing version to display to everyone on the App Store.

Learn more: https://developer.apple.com/app-store/product-page-optimization/

You can watch this video: https://www.youtube.com/watch?v=soXcm39145c

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakistan, Vietnam and India. These developers made an exit, left financial stress in the past, and moved on to their next big project. Go to Bluethrone.io to apply for an exit!

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In part 2, Alon and Steve talk about how to manage bad reviews on the app stores and Google Play ASO including the importance of H2 tags for a QR Scanner app.

Then they look at a mood tracker app called Bearable and talk about how the app can improve its iOS ASO, use emotion triggers to improve conversions, and how they are losing money by NOT having a subscription button on their main screen.

App Audits:

https://play.google.com/store/apps/details?id=qrcode.reader.qrscanner.barcodescanner

https://bearable.app/

Alon Waller CEO & CO-Founder at BlueThrone.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakistan, Vietnam and India. These developers made an exit, left financial stress in the past, and moved on to their next big project. Go to Bluethrone.io to apply for an exit!

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Want to sell your app so you can finally cash out and move on to other projects? Or are you tired of running your app business and want an exit to get the fruits of your labor.

Today's guest has helped over 100 developers to liquidate their assets and focus on their passion - making more apps. Over the past 4 years, they've been buying successful apps, in both App Store and Google Play platforms.

You will discover what they are looking for in apps, what data to focus on, what influencers the multiplier, and so much more.

You can watch this video: https://youtu.be/vHqW5aQhkjw

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakistan, Vietnam and India. These developers made an exit, left financial stress in the past, and moved on to their next big project. Go to Bluethrone.io to apply for an exit!

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Should you have trials in your subscription-based app? In this case study, we share how having trials led to a 420% increase in sales and the science behind it.

You can watch this video: https://www.youtube.com/watch?v=LlZAhy7Vaig

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Afraid of seeing your app users gone after you tried so hard to acquire them? This is something that Storyly can help you with. Bring mobile native story format to your app only in 15 minutes. Increase your app engagement and user retention rates.

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakistan, Vietnam and India. These developers made an exit, left financial stress in the past, and moved on to their next big project. Go to Bluethrone.io to apply for an exit!

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In part 2, Mark and Steve talk about how to increase retention rates and user engagement for an anonymous Q&A app.

Then, they look at a music video app and what it can do to increase revenues by using decoy pricing.

App Audits:

https://apps.apple.com/app/qwicktake/id1562402087

https://apps.apple.com/app/beazzt-video-maker/id1530927338

Mark Johnson is the Co-Founder at Focused Apps

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Afraid of seeing your app users gone after you tried so hard to acquire them? This is something that Storyly can help you with. Bring mobile native story format to your app only in 15 minutes. Increase your app engagement and user retention rates.

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakistan, Vietnam and India. These developers made an exit, left financial stress in the past, and moved on to their next big project. Go to Bluethrone.io to apply for an exit!

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover all the best practices of Apple's latest in-app event features.

Today's guest, Mark Johnson, will reveal EVERYTHING he's learned from launching this feature in his app.

Download Emoji Me: https://apps.apple.com/app/emoji-me-sticker-maker/id1040207175

About In-App Events

In-app events are timely events within apps and games — such as game competitions, movie premieres, livestreamed experiences, and more. Customers can discover your in-app events right on the App Store on iOS and iPadOS, giving you an entirely new way to showcase your events and expand their reach — whether you’d like to reach new users, keep your current users informed, or reconnect with previous users.

Topics Covered:

01:16 - Initial response to in-app events
01:45 - In-app events and its impact on ASO
04:54 - What images you need for in-app events
11:11 - What in-app events has Mark tried and its impact
16:38 - Are you able to use event URL on social media?
21:30 - 3 factors for in-app events and its impact on ASO
28:15 - final thoughts on in-app events
29:05 - can you do a discount for subscription events?

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Afraid of seeing your app users gone after you tried so hard to acquire them? This is something that Storyly can help you with. Bring mobile native story format to your app only in 15 minutes. Increase your app engagement and user retention rates.

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakistan, Vietnam and India. These developers made an exit, left financial stress in the past, and moved on to their next big project. Go to Bluethrone.io to apply for an exit!

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Want to know how to make your app go viral or get your users to refer your app?

You will discover the common mistakes that apps make while considering viral flows, KPIs that impact a referral flow, how dominant messaging apps are for referrals, and so much more.

Today’s guest Aurora Klæboe Berg is the COO of Medal.tv. Medal is the largest platform to record gaming clips and videos. Klæboe Berg previously served as the CEO of Megacool which she co-founded and has also held position as the VP of Business and Marketing at Dirtybit - the studio behind the popular game series Fun Run. The first Norwegian developed game attaining the top spot in the U.S App Store.

You can watch this video: https://youtu.be/KpU-1IZTm3c

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Afraid of seeing your app users gone after you tried so hard to acquire them? This is something that Storyly can help you with. Bring mobile native story format to your app only in 15 minutes. Increase your app engagement and user retention rates.

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakistan, Vietnam and India. These developers made an exit, left financial stress in the past, and moved on to their next big project. Go to Bluethrone.io to apply for an exit!

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Should you be bidding on your competitor’s brand keywords? I’ll break down when you should do it and when you absolutely must avoid it.

You can watch this video: https://www.youtube.com/watch?v=xY1fBhguqn8

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Afraid of seeing your app users gone after you tried so hard to acquire them? This is something that Storyly can help you with. Bring mobile native story format to your app only in 15 minutes. Increase your app engagement and user retention rates.

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

App acquisition startup Bluethrone has bought mobile apps from more than 100 developers- from US, Italy, and Russia to Pakistan, Vietnam and India. These developers made an exit, left financial stress in the past, and moved on to their next big project. Go to Bluethrone.io to apply for an exit!

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover the 3 main screens that have the biggest impact on your app's revenue.

You can watch this video: https://www.youtube.com/watch?v=DrxzA 2G-XTA

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Afraid of seeing your app users gone after you tried so hard to acquire them? This is something that Storyly can help you with. Bring mobile native story format to your app only in 15 minutes. Increase your app engagement and user retention rates.

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover how you can use content marketing to increase your app downloads.

Today's guest is Sandra Wu, who has 5+ years of experience establishing content marketing as a major growth channel for companies. Currently, she is the Director of Growth at Himalaya. Prior to that she led the Paid Content Marketing team at Blinkist, an app that she saw grow to more than 14 million users.

Learn more about The Art of Content Marketing: https://theartofcontentmarketing.com/

You can watch this video: https://www.youtube.com/watch?v=OsoQIMQhueU

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Afraid of seeing your app users gone after you tried so hard to acquire them? This is something that Storyly can help you with. Bring mobile native story format to your app only in 15 minutes. Increase your app engagement and user retention rates.

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover how today's guest tripled his app income from $250 to $750 a month with just 15 downloads a day.

Sobhan Eskandari is the creator of Penman.

Topic Covered:

05:36 - How he started tracking his events with Firebase
09:14 - How the longer pricing page 4X his revenue
17:32 - Are you developing in Swift
18:07 - Does Apple test subscriptions before approving?
32:18 - How does NOT having his app name affect his downloads
36:27 - Ludo App Audit
44:16 - Admob question
45:27 - Possible to sell over $15 a month
46:59 - Does localization work?
51:37 - Does the AppAdvice affect your App Store ratings?
54:40 - Golf Mind Caddie App Audit
01:00:56 - How Sobhan uses push notification to increase engagement & sales
01:03:35 - How to anchor your prices

You can watch this video: https://youtu.be/wlY7O8Vvsq0

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Afraid of seeing your app users gone after you tried so hard to acquire them? This is something that Storyly can help you with. Bring mobile native story format to your app only in 15 minutes. Increase your app engagement and user retention rates.

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover everything you need to know about growing your downloads on Google Play. You will discover how to do keyword research, black hat ASO strategies and what A/B testing you should be doing.

You can watch this video: https://youtu.be/bzpmGeTS0WQ

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover the initial app development features you need to develop to drive mobile growth. Plus, you'll discover how to properly plan your app launch to avoid extra costs.

Today's guest is Chaim Sajnovsky is the CEO and Founder of B7Dev, a full-service development agency, businesses trust us with their app development, big data, machine learning, and server side needs.

Topics Covered:

01:20 - Proper onboarding flow
07:20 - 5X more subscriptions with trials
17:10 - Web vs App
22:11 - How often should you send push notifications
31:23 - Junglee Rummy App Audit
39:38 - What's the minimum downloads to 3X your revenue?
41:49 - Proper planning to avoid extra costs
51:00 Rainbow Ball App Audit

You can watch this video: https://youtu.be/hqgaLR8VoKs

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

How do you use online traffic to grow your mobile app downloads?

Our guest is Thomas Petit, growth advisor and consultant for mobile apps.

He has worked with 100+ businesses (25 in the last 12 months) from MVP to unicorns, as trainee, founder, employee, freelance, advisor, investor or mentor.

Topics Covered:

02:02 - Why should you use online traffic to get app downloads
12:02 - What channels should you use for online traffic
14:15 - How to use Pinterest to drive traffic
15:34 - Blinkist Example
16:10 - Should we use different ad creatives
21:17 - Fabulous online onboarding flow
27:06 - Should you use Spanish in screenshots in Spanish Mexico
30:51 - How to convert paid content sign ups into subscriptions
37:41 - White Noise and Lullaby Lounge App Audit
51:35 - Can you provide sample of an app that lowered their price successfully?
54:52 - Who's Up?! App Audit
1:00:07 - Is it better to start with a higher or lower price?

Connect with Thomas:

https://www.linkedin.com/in/thomasbcn/

https://madv.substack.com/

You can watch this video: https://youtu.be/GLGI3roxjyQ

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Today's guest successfully sold her app portfolio as a solo founder. You will discover how she decided to go with the eventual buyer, her #1 tip to weed out all unlikely buyers, and how she comes up with app names that are simple and GREAT for ASO.

Topics Covered:

Why she decide to sell
key lessons
Her #1 tip to weed out unlikely buyers
How she calculated her "number"
How do she comes up with simple app names that are also great for ASO
Her #1 tip to grow downloads as a new app
Why she decided to stay solo instead of building a team

Jenny Talavera is the Founder and Chief Creator at Treebetty LLC.

Show Mentions - RevenueCat

SPONSORS

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.

Through keyword and market insights, SearchAds.com can help your Apple Search Ads campaign to find the most valuable prospects and convert them into users in the most effective way possible. Advanced automation tools can take care of the busy-work so you can focus on things that really matter.

Go to SearchAds.com to start your free trial.

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Here's a simple in-app marketing strategy that will increase your app engagement and sales using a feature that your users already know and love!

Check out Storyly: https://appmasters.com/storyly

You can watch this video: https://youtu.be/-hdkHpDmYJk

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover the growth hacks to accelerate your app business growth.

Today's guest is Michael Shubin who started his mobile marketing career in 2009: since then, as Head of Mobile Marketing at ABBYY, he launched 50+ apps.

In June 2019, Michael finished his career at ABBYY to focus on Apple Search Ads. Later that year, Michael invented ASA Framework, which allows advertisers to continuously optimize and scale Search Ads campaigns.

Connect with Michael: https://angleconnect.com/

Topic Covered:

02:20 - Michael's ASA Framework
04:54 - ASA Search Tab Placement
09:01 - What's the ideal CPT for discovery campaigns
12:48 - Do you use the CPA goal with ASA
18:50 - Apple Search Ads attribution
19:01 - How to use just Apple AdServices for attribution
26:33 - A hack to see low volume keywords from your discovery campaign
29:34 - Blade Match App audit & ASA strategy
41:32 - Negative keyword management
48:48 - SAFE4R App audit
01:20:42 - A trick to increase your ad revenue

You can watch this video: https://youtu.be/h50QibnHgTE

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Today's guests are founders of Vidlet, a powerful digital platform and expert professional services for conducting remote qualitative & hybrid research, around the globe, using smartphone video.

They talk about selling their previous business, why it's important to use your own product, and how do you get valuable customer feedback.

Doreen Lorenzo and Patricia Roller are the Co-Founders of Vidlet.

Show Mentions - Fav app: Dark Sky

Fav app: Calm

SPONSORS

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.

Through keyword and market insights, SearchAds.com can help your Apple Search Ads campaign to find the most valuable prospects and convert them into users in the most effective way possible. Advanced automation tools can take care of the busy-work so you can focus on things that really matter.

Go to SearchAds.com to start your free trial.

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

All the tips and strategies you need to know so you don't waste money developing app features that NEVER get used.

Joining me is Austin Betzer who is the founder of Strides - an amazing team of developers and designers that bring real products to life. Their main focus is designing & developing full-scale mobile applications, for iOS, Android, and Web.

Topics covered:

03:45 - How to build an app fast
05:38 - How to build the right features in the beginning
06:47 - Using Typeform for customer research
07:30 - How to find your early customers for feedback
10:01 - How Austin got started his company
11:13 - How he found his first freelancing clients
11:40 - How to post in FB groups and Reddit subreddits organically
14:39 - Any tips on making app promo videos
20:33 - Stark App Audit
29:14 - What is the #1 app development pitfall? (starting too big)
31:46 - What is Austin's tech stack?
32:47 - What if the client's app idea is not that great, do you tell the client?
39:18 - Supgro App Audit
51:05 - Is it worth publishing on the Amazon app store?
51:42 - Top Firebase features
53:28 - Is it worth to have an MMP after iOS 14

Listen to my episode on their podcast:

https://www.strides.dev/podcast/marketing-and-growth-hacks-with-steve-young-app-masters

You can watch this video: https://youtu.be/GLtBIw36FUM

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Today's guest owns and runs 7 different companies including a software development company, Paladin. You will discover how to gain proof of concept and build an MVP before spending a dime in product development.

Dave Chesson is the creator of Kindlepreneur.com, a website devoted to teaching advanced book Marketing which even Amazon KDP acknowledge as one of the best by telling users to “Gain insight from Kindlepreneur on how you can optimize marketing for your books.”

He’s also the founder of Publisher Rocket, a book marketing software, and Atticus.io, a book writing and formatting software.

Topics covered:

How he first started
How to market before building the product
How to get outside traffic (including his favorite tips)
Why he decided to build a Progressive Web App
Partnership tips that led him to running 7 different companies

Dave Chesson is the Founder at Kindlepreneur.com and Co-Founder at Atticus.io

Show Mentions - Paladin

Front

SPONSORS

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.

Through keyword and market insights, SearchAds.com can help your Apple Search Ads campaign to find the most valuable prospects and convert them into users in the most effective way possible. Advanced automation tools can take care of the busy-work so you can focus on things that really matter.

Go to SearchAds.com to start your free trial.

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

How aggressive should you be with your pricing page? Should you show it as the first page when a user first opens your app? Or should you have a couple of screens before showing the actual pricing page?

Which onboarding flow do you think increased conversions by 234%?

Thanks to Bart for running this test! https://apps.apple.com/app/resume-builder-resume-creator/id1236582597

You can watch this video: https://youtu.be/UFdzpMEDAyE

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

This week, we have my friend and designer Rich Wagstaff. We will discuss simple UI/UX design to help you maximize your app's revenue potential.

Topics Covered:

01:17 - What are the first things you're testing when you first launch your app?

08:27 - Which test won onboarding flow?

17:05 - What are you looking at when doing competitive analysis?

23:26 - Merrit app audit

39:12 - Is the monthly subscription good for profits?

42:52 - Sudoku app audit

58:21 - Which test graphics vs text?

Check out Rich's apps:

https://apps.apple.com/us/app/crossword/id1330947092

https://apps.apple.com/us/app/3-minute-mindfulness/id982502810

You can watch this video: https://youtu.be/FLBfIHXnCPo

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Today's guest is Seth Miller who is the CEO at Rapchat - the #1 app for making music on your phone with over 7M music creators on the platform.

Rapchat lets you create music and beats without using a computer to be heard, record, share, and get noticed.

You will discover:

How he went from an app in college to getting into 500 startups
How he built the first 10X feature
The more niche the better in the early days
How to find product market fit using surveys
How to use instabug feature to get surveys
How did the fundraising questions change from the first to the second investment
How to use revenue-based financing to get you to the next stage
What marketing channels are working today

Seth Miller is the Founder and CEO at Rapchat.

Show Mentions - Product Market Fit Formula

Braavo
Fav app:
Opal
Auto Sleep

SPONSORS

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.

Through keyword and market insights, SearchAds.com can help your Apple Search Ads campaign to find the most valuable prospects and convert them into users in the most effective way possible. Advanced automation tools can take care of the busy-work so you can focus on things that really matter.

Go to SearchAds.com to start your free trial.

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Looking for app ideas? We review a simple text editor app that is making over $10,000 a month!

When you are first getting into iOS development, it's good to start with app ideas that are already generating money.

See our other million-dollar app ideas: https://www.youtube.com/watch?v=l8CYxrOmdp4&list=PLNtGHeg6BDqG8hy6VY2zeyTqrR8ECOWZq

You can watch this video: https://youtu.be/BiRaC_IBMiE

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Why a no code app builder? Today's guest is Christina Chen, Lead Product Designer at Bravo Studio.

Bravo Studio App, a platform that aims to bring all the power to the designer by enabling you to own the entire digital product creation workflow. From idea to ready-to-publish, fully native apps without any code.

Christina Chen is the Product Designer is Bravo Studio.

Topic Covered:

01:21 - Why a no code app builder?
06:16 - Can an interesting app could be built entirely with a no-code tool?
11:45 - What do we need before we start using Bravo (such as designs, mock-ups etc)?
15:00 - Should we hire a service like UserTesting to get initial feedback?
19:15 - What makes Bravo different from other app builders?
25:30 - Spoiler Talk App Audit
35:45 - How to build an app with Bravo Studio
50:12 - TOTOKO App Audit

You can watch this video: https://youtu.be/S6n0MqD6Kiw

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Today's guest is Shriya Sekhsaria, the Founder and CEO of Lumhaa. She has won awards such as 2021 Superwoman of the Year (EduTalk in association with the Indian Ministry of SMEs) and 2020 Woman STEM Entrepreneur of the Year (AWIS). Shriya is also a bestselling novelist and 3x All East archer.

You will discover

How EdTech is growing
How to sell app subscriptions to organizations
How she came up pricing for the organizations
Why she is selling physical products
Her outbound strategy
The #1 growth strategy -> free is not equal for everyone

Shriya Sekhsaria is the Founder and CEO of Lumhaa.

Show Mentions - Fav app: Mail

SPONSORS

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.

Through keyword and market insights, SearchAds.com can help your Apple Search Ads campaign to find the most valuable prospects and convert them into users in the most effective way possible. Advanced automation tools can take care of the busy-work so you can focus on things that really matter.

Go to SearchAds.com to start your free trial.

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Are you looking for app store optimization (ASO) strategies while running big user acquisition (UA) campaigns? We cover why you need to invest in ASO still despite a high performing UA campaign.

You will also discover:

How do you convince your manager that ASO is a good investment when you already have a UA strategy that works
The #1 overlooked ASO strategy for million-dollar apps
How to implement ASO workflow for million-dollar apps

Learn more about

CheckASO.io

https://bit.ly/3klMSVl

https://www.linkedin.com/in/davidmargaryan/

https://www.youtube.com/channel/UCTRlhKbyyRuWxGETgNvSGzw

You can watch this video: https://youtu.be/bVqHdQBixIo

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Today's guest is Aykut Bal, Storyteller at Storyly & Head of Product at App Samurai.

Topics Covered:

02:35 - How to onboard users to an app the smart way
09:18 - How to properly introduce new or idle features
09:41 - How to educate and entertain users through gamification
11:09 - How to personalize content
15:25 - How to communicate offers and boosting participation to campaigns
21:54 - Bewakoof App Audit
29:34 - How to increase your feedback from user surveys
31:39 - In-app messaging and stories within games
36:23 - how to use in-app stories with educational apps
37:09 - Does having a lot of stories increase app size
39:34 - UrbanYogi App Audit

You can watch this video: https://youtu.be/pgE1TPs67bk

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Neil and Jinjing are a happy couple and founders of the Lovecast Wedding Livestream App. They were senior software engineers at Uber & Google, but quit their job to work on Lovecast together.

You will discover:

What kind of research went into product development before building the product
How did they figure out monetization
The marketing channel they focused on for launch
How live chat improves your product
How to improve your product by collecting feedback & analytics data
The Firebase extensions to help you get data exported to BitQuery
Efficient web and mobile development using Flutter
What converts better mobile or web?
Working

Jinjing Liang is the Co-Founder & CEO at Lovecast.

Neil Parker is the Co-Founder and CTO at Lovecast.

Show Mentions - Ahrefs

SheIn

SPONSORS

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.

Through keyword and market insights, SearchAds.com can help your Apple Search Ads campaign to find the most valuable prospects and convert them into users in the most effective way possible. Advanced automation tools can take care of the busy-work so you can focus on things that really matter.

Go to SearchAds.com to start your free trial.

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Is your app ready to scale? In this video, we discuss App Store optimization strategies for apps running user acquisition campaigns.

You will discover:

How do we structure ASO when we're ready to scale?
Part 1: Target higher traffic keywords
Part 2: Expand to other localizations
How to incorporate ASO into your UA strategy?

Learn more about

CheckASO.io

https://bit.ly/3klMSVl

https://www.linkedin.com/in/davidmargaryan/

https://www.youtube.com/channel/UCTRlhKbyyRuWxGETgNvSGzw

You can watch this video: https://youtu.be/kgddQRMsS3o

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Today's guest is John Vitti who is the founder and CEO of VersusGame, a prediction based gaming app where users can profit off their predictions on any real world event. To date, VersusGame has given back millions of cash prizes to winners, and has over 7.5 million active users.

You will discover:

How VersusGame all started and the many pivots it had
The onboarding flow test that led to 70% more signups
How he tested the MVP of the product
How creators are turning to VersusGame for additional revenue streams
The early marketing campaigns that worked really well
How the app re-engages users
What's one thing he knows today that he wishes he knew when he first started in 2018
Best organic and paid marketing channel today

John Vitti is the CEO of VersusGame.

Show Mentions - Fav app: LinkedIn

SPONSORS CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.

Through keyword and market insights, SearchAds.com can help your Apple Search Ads campaign to find the most valuable prospects and convert them into users in the most effective way possible. Advanced automation tools can take care of the busy-work so you can focus on things that really matter.

Go to SearchAds.com to start your free trial.

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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After you've done keyword research for App Store SEO, how do you prioritize which keywords go into the title, subtitle (or short description), and keyword field or long description? In this video, we cover keyword prioritization, and should you go after branded keywords of your competitors?

Topics covered:

How should you prioritize keywords
Should you try to rank for branded keywords

Learn more about

CheckASO.io

https://bit.ly/3klMSVl

https://www.linkedin.com/in/davidmargaryan/

https://www.youtube.com/channel/UCTRlhKbyyRuWxGETgNvSGzw

You can watch this video: https://youtu.be/ySUE-YvwI4Y

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Today's guest Sylvain Gauchet is the Senior Manager, Growth Product & Mobile Marketing at Babbel and Founder of GrowthGems.co where he mines ""gems"" from the best webinars, conferences and podcasts so you can discover, discuss and leverage key mobile marketing insights. In minutes, not hours.

You will discover how obsessing with onboarding and paywall experiments and always testing has led to some big wins.

Topics Covered:

02:48 - The Psych Framework to a great onboarding experience
16:23 - Should you position your app against another big app eg. "evernote killer"
18:09 - What's the advantage of App Radar when you have details in Google Play console
19:47 - Will Android users ever pay for anything?
24:08 - FAQs 4 fun App Audit
30:14 - Is it more expensive to do Google Ads to promote iOS apps than Android apps?
39:28 - App attribution for Apple Search Ads
45:13 - Is it better to send traffic to website rather than the app?
50:00 - Should you launch both apps at the 50:00
51:32 - Proddy App Audit

The Psych Framework: https://andrewchen.com/psychd-funnel-conversion/

You can watch this video: https://youtu.be/dgz8usXoDkE

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Scaling your Apple Search Ads campaigns can be challenging if you don’t have the right tool kit. From market insights to automation tools, SearchAds.com provides everything you need in a single intuitive dashboard, so you can easily adapt, optimize and grow your mobile business in the App Store.

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Today's guest has 11 best-selling books, influenced over a million people with her courses, talks, interviews, videos and books.

You will discover:

How she first got started in the breathing sciences
How she first got started with digital courses on the web
How she validated her app idea with digital courses first
Why it's important to find good technical co-founders
Key lessons from making the app
How she used her influencer friends to help promote the app

Nevsah Fidan Karamehmet is the CEO and Founder of Breath Hub.

Show Mentions - Fav app: Freetrade

SPONSORS CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Did you just launch your app? In this video you will discover all the different strategies to jumpstart your app with app store optimization (ASO).

Joining me in this series is David Margaryan who is the Head of ASO at CheckASO.io.

You will discover:

Foundation of keyword research
How to brainstorm your keywords
Why competitor analysis is so important
Should we focus on low competition keywords?
Should we have paid marketing from the very start?

Learn more about

CheckASO.io

https://bit.ly/3klMSVl

https://www.linkedin.com/in/davidmargaryan/

https://www.youtube.com/channel/UCTRlhKbyyRuWxGETgNvSGzw

You can watch this video: http://youtu.be/06GbGI1i8UU

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Just getting started with Apple Search Ads? We break down the best practices to speed up your learning process.

Yusuf Barutcu is a UA Advisor for Apple Search Ads at SearchAds.com.

Topics Covered:

02:10 - How to track revenue by keywords?
04:24 - How to structure your Apple Search Ads campaigns?
06:30 - What are the default rules and automation you should set up from the beginning?
12:55 - Can you track search ads all on your own?
14:37 - How to see the keywords listed under "low volume terms"?
16:00 - Is there a way to optimize download/install ratio from Search Ads?
17:21 - 85% of your downloads should open your app
19:46 - How does ASA impact ASO?
24:58 - Can you hack ASA by having a high CPT but low CPA?
27:58 - App Audit: Stand up! Smart reminder
39:00 - Should we switch to 3-day vs 7-day trial?
40:15 - Subscription hack - yearly subscription with no trial
42:33 - Keyword level attribution on ASA Basic vs Advanced
45:39 - How long should we running ASA as a new app?
47:59 - What’s the ideal starting cost-per-tap (CPT)?
49:11 - What to do when your keywords are not getting visibility on ASA
53:33 - App audit: Note Quest
1:01:32 - Advice on bidding for your competitors' names on search ads?
1:03:40 - Why would a competitor bid on your brand name if your app is small?

You can watch this video: https://youtu.be/VDyVWdngsW8

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Today's guest has had major success with mobile games driving over 70 million players over the last 10 years!

So why is he moving away from mobile to the PC / Console space?

You will discover:

Why they are moving away from mobile
How to decide between a premium paid game vs free to play
Tools to do market analysis for the PC / Console space
His thoughts on how ads deter the game experience
How to get a partnership with a publisher
The marketing channels for PC / Console games
How setting a deadline helps you make a big decision

Rob Segal is the Co-Founder at Get Set Games.

Show Mentions - SteamSpy

Baldi's Basics
Frostpunk

SPONSORS CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Phone push notifications are a great way to bring users back into your app, but what's the best way to get users to enable push notifications?

Well, here's a very interesting test between showing the default push notification vs a double optin where you ask users if they'd like to enable push notifications.

Which one do you think won?

You can watch this video: https://youtu.be/LSDmVGqbbJ8

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Coming up is an indie success story that you are going to love. You will discover how he used reddit to come up with his app idea and get downloads from that community, how he transitioned from in-app purchases to subscriptions, and when he knew to stop working on his other app ideas to focus on this one.

Chris Onuigbo is the Founder at Grounded.

Listen to Chris's podcast episode: https://appmasters.com/indie-developer-3x-his-revenue-with-chris-onuigbo/

Topics Covered:

01:38 - How to overcome your fear of moving to subscription

03:16 - How to transition from IAPs to subscriptions

05:50 - How to ensure your app succeeds

09:30 - His two book recommendations that led to this app's success

11:28 - Do you recommend having a lifetime option?

12:20 - If you have an MVP, is it okay to charge for premium features

13:07 - How do you get people to share your app

16:10 - Money Buddy app audit

24:10 - Thoughts on cross platform development

25:35 - How Chris doubled his subscription revenue

26:57 - Why he built a community within his app

32:03 - Diabetly app audit

40:07 - Why chris is doing one-on-one interviews

46:55 - 3 factors that led to Chris finding success

You can watch this video: https://youtu.be/57efKsUalfE

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Today's guest is Ruben Dua who is the CEO of Dubb, the world's video communication platform for sales leaders. Based in Los Angeles, Ruben is the proud father of two, a drummer, and nature lover.

You will discover:

How seeing his wife struggle with closing prospects helped him build the platform
How he decided what features to build first
How video can increase sales/customer feedback
How he determined his pricing strategy
How preselling the product helped its initial launch
Creative ways that he's seen work with videos

Ruben Dua is the CEO at Dubb.

Show Mentions - Fav app: Canva

SPONSORS CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Which pricing strategies increased revenues by 65%?

Discover the type of pricing page you should have within your mobile app to increase your revenue. We break down all the key elements of a highly converting pricing page.

You can watch this video: https://youtu.be/XEW7WOmIiQc

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

With app marketing costs continually increasing, how can app developers continue to grow at a capital efficient rate?

Today's guest is the CMO at Reflectly, Darius Moravcik.

He shares how Reflectly started to be more aggressive with acquisitions and how it's been working out very well for the company. You will discover how they select apps and how they are using the newly acquired apps

Topics Covered:

01:40 - Why Reflectly shifted to acquiring apps vs finding new marketing channels
03:57 - What criteria they are looking for in their acquisitions
05:43 - How they are finding apps to acquire
09:29 - What they do after acquiring apps
10:14 - Problems with transferring apps involving CloudKit & SMB program
12:48 - Is there a preference for iOS?
13:52 - How Reflectly is using micro influencers to drive downloads
20:20 - Minimal app audit
25:26 - What's the standing approach on stating social impact in the app description?
28:10 - Monetization tips: Why onboarding should be its on product
32:00 - Advice for transitioning from in-app purchase to subscriptions
34:49 - How do you value an app with great keyword rankings but no revenues?
42:14 - Timelog app audit
51:48 - Why just 4-5 people are enough to get user testing
53:57 - Is it normal thing to see low retention for social networking apps?

You can watch this video: https://youtu.be/e99z7V_xiOA

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Today's guest is a former Silicon Valley executive and single mom who created SupportPay to help manage the complex and conflict ridden process of managing child support and sharing expenses between parents.

You will discover

How she built the first version of the app
Why you should focus on revenue first
Fundraising tips from raising over $7M
Focus on getting users
The SEO strategy that helped her grow
Being product first then monetizing data
Affiliate marketing as a great revenue driver
Month vs annual subscriptions
Promoting the premium features in email marketing strategies

Sheri Atwood is the Founder and CEO at SupportPay.

SPONSORS CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

This photo scanner app that launched in 2020 makes over $300K a month. We break down how they are marketing the app and converting their downloads into paid customers.

You will also discover how they lock their features to ensure a high conversion rate.

You can watch this video: https://www.youtube.com/watch?v=l8CYxrOmdp4

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Today's guest 3X his app engagement and retention without updating his code and he will reveal all the tools and strategies that led to this explosive growth. Also, you will discover how to run a sweepstakes program, his top ""waste of time"" A/B tests and how to do feature mocking.

This week's guest is William Labanowski, Founder / Lead Software Developer at WagerLab.

Show Mentions:

https://retool.com/

Topics Covered:

01:02 - How he 3x his app engagement with in-app content
09:10 - What is a good budget to spend on Apple Search Ads for a new social app
20:27 - GIF Maker App Audit
27:36 - How to start an App Marketing Agency
30:03 - How to run a Sweepstakes program
34:03 - Affiliate marketing as a revenue model
37:55 - Vector Logo Designer App Audit
49:57 - What's your best growth strategy
54:47 - MatchLyfe App Audit
56:53- The Google Ads trick to test your screenshot copy
01:01:20- What is the best soft launch strategy with little or no marketing budget?

You can watch this video: https://www.youtube.com/watch?v=XOOl4nHY7AU

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Today's guest is Bryan Clayton, the Co-founder and CEO at GreenPal.

Before starting GreenPal, Bryan Clayton founded Peachtree Inc. which had a $10 million annual revenue before it was acquired by Lusa holdings in 2013.

In 2020 GreenPal generated $20 million in annual revenue.

Topics covered:

How he spent the first 4 years just in Tennessee
How he focused only on weekly transactions in the early days
How being a less "glamorous" business helped them succeed
The cold calling hack that enabled them to get their first 100 contractors
How passing out door hangers got them their early customers
What to avoid when building your app (possible youtube clip)
How they taught themselves how to code

Show Mentions - Previous episode for GreenPal

YouTube University
Upwork

SPONSORS CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Coming up, I'm going to show you a simple formula that will dramatically decrease your cost per install on Apple Search Ads and show you the best practices and the strategies to help you scale the app marketing channel.

You can watch this video: https://youtu.be/gizhT5xgKZQ

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

This week, we have my friend Rich Wagstaff to share how he's been able to find success as an indie mobile app developer and reveal how he's been able to market his apps without any paid acquisition.

Check out Rich's apps:

https://apps.apple.com/us/app/crossword/id1330947092

https://apps.apple.com/us/app/3-minute-mindfulness/id982502810

Topics Covered:

01:41 - How do you come up with app ideas (since you can code and design anything you want)?
06:20 - How to market your app on launch day?
12:30 - Do you need a community to market apps in 2021?
13:13 - How long to wait when testing new app store parameters?
14:05 - How did the apple watch version work out for meditation apps?
14:53 - When do you give up on an idea?
21:04 - Are Quora and Pinterest good for app marketing?
22:36 - How did you teach yourself how to code?
29:02 - Lockcard App Audit
44:26 - Can you get downloads upon launch?
46:33 - Slash buy local services App Audit
56:25 - FaxGo App Audit
01:01:14- Rich's advice for those with little traction on their app

You can watch this video: http://youtu.be/Ur0tl6c6JvE

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Today's guest is Anja Obermüller, the Head of Product Marketing (adidas Training) at adidas Runtastic.

As Head of Product Marketing at adidas Runtastic, Anja is responsible for coordinating marketing efforts in terms of UA, CRM and campaign management for the adidas Training app.

You will discover:

Where to start with user retention
The Adjacent User Theory
How to effectively manage in-app messaging
The survey questions that helps them fix their product
The strategies that led to a 230% growth in user retention
How retention leds to lower CPIs
How to connect user retention to overarching company/product goals

Anja Obermüller is the Head of Product Marketing (adidas Training) at adidas Runtastic.

Show Mentions - How Adidas Runtastic Build Meaningful Relationships with Their Users

Fav app: Audible
The Adjacent User Theory

SPONSORS CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Coming up, I'm going to show you how to set up the two Apple Search Ads campaigns that will really allow you to scale.

You can watch this video: https://youtu.be/rfD-fxkBWBQ

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

This week is a solo episode with me - Steve P. Young. I'm going to share real case studies of apps that have doubled their revenue and the simple ways you can do the same.

You can watch this video: https://youtu.be/SwIA9Tr25_U

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Today's guest is Hugo Obi, the Founder at Maliyo Games - a design studio known for developing African-inspired games for mobile devices. He is a pioneer in his field, having created gaming classics like Mosquito Smasher, Okada Rider, Aboki Run and Whot King.

You will discover

How to incorporate story into your games
What comes first the narrative or the core gameplay loop
How a dynamic background increased retention by 40%
How Hugo is monetizing through brand partnerships
How hugo is overcoming the monetization challenges in Africa

Hugo Obi is the Founder at Maliyo Games.

Show Mentions

Gebeta

SPONSORS CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

I'm going to show you how to structure your Apple Search Ads campaigns and how to put in the ideal cost per tap to get you to your target cost per download.

Apple Search Ads: https://searchads.apple.com/

You can watch this video: http://youtu.be/3NCKx0fUcL4

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Today's guest is Chaim Sajnovsky is the CEO and Founder of B7Dev, a full-service development agency, businesses trust us with their app development, big data, machine learning, and server side needs.

Topics Covered:

00:55 - iOS 15 features that you should focus on
03:03 - How iOS 15 impact app marketing
09:23 - Why incorporating SharePlay will help you get a feature
15:23 - Should we only do App Tracking Transparency (ATT) only if we are using user's IDFA?
16:47 - If I don't care about targeted ads, is it okay to just ignore any tracking requests?
21:03 - Do you recommend expanding into the Android market given the legal issues they are going through?
26:45 - MyMovie App Audit
33:58 - How do you do attribution?
37:15 - What do you need to work with B7Dev?
40:16 - Swiftmusic App audit
45:38 - How does it work when you when you need continuous development?
49:30 - Office Hours App Audit

You can watch this video: http://youtu.be/frAg5TFbvE8

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Heath Armstrong is an Author, the Co-Founder of Rage Create, and an E-Commerce Maniac. He is the creator of Sweet-Ass Affirmations: Motivation for Your Creative Maniac Mind, several Sweet-Ass Journals, and the host of the "Never Stop Peaking" podcast.

In 2016, Heath retired his traditional 'career' in concrete-construction, sold all of his belongings, and scaled his bootstrapped e-commerce startup to hit multiple 6-figure months while wearing mostly undies.

You will discover

How to systemize your business
How to have checks and balances in place so your systems don't break
How to hire the right people who can work inside your systems
Tips and tools to help you succeed on Kickstarter
Keep the tiers on Kickstarter simple

Heath Armstrong is an Author, the Co-Founder of Rage Create, and an E-Commerce Maniac.

Show Mentions - Kickbooster

Sweet-Ass Affirmations

SPONSORS CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Today's guest is Clay McDaniel, the CEO of Ripl. Clay is a career technology and marketing executive, and has worked on software platforms that serve small businesses, consumers, enterprise and professional services firms, agencies, and non-profits.

In this episode you will discover:

How Ripl achieved $5M in revenue with just the iOS app
How to target small business owners
3 tools for targeting SMBs
What KPIs or operating metrics does your company and team prioritize?

Clay McDaniel is the CEO of Ripl.

SPONSORS

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In this video, I'm going to show you the best ASO tool to do competitor analysis and mine some good keywords.

A key part of ASO is performing competitor analysis to see what keywords are driving downloads for your competition and how you might be able to utilize the same strategies. With Checkaso you can mine your competitors' keywords, find which in-app purchases rank for your main keywords, and explore your competition's top keywords.

Learn more: https://checkaso.io/

ou can watch this video: http://youtu.be/C7ao0ZNlDQ8

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Emily Hochman is the Founder and CEO of Wellory, the anti-diet nutrition app on a mission to make personalized nutrition accessible for all.

Wellory is a venture-backed startup based in NYC with a network of over 750+ health coaches, nutritionists, and dietitians all over the country. She is a certified health coach, founder of the Movemeant Young Professional Board and native New Yorker.

You will discover

What came first the supply or the demand of Wellory
How Wellory uses word of mouth marketing to increase supply and demand
How she incentivizes users to share the app
Why apps MUST master the "love experience" in their UX
How they are growing like crazy on TikTok
How to build a business model with high retention
How to build a welcome flow where customers actually fill out the form
The email marketing campaign that brings back users and drives revenue
3 big fund raising tips that helped her raise over $4M

Emily Hochman is the Founder & CEO of Wellory.

Show Mentions - FormSort

Fav app: Co-Star: (iTunes | Google Play)

SPONSORS

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Today's guest is Joe Zimmer who is the Director of Customer Acquisition & Growth at Ripl. He will share all his optimization secrets when it comes to advertising across a multitude of digital marketing channels (Paid Social, Google Search, Google UAC, Google Display, Apple Search Ads, LinkedIn, and YouTube).

Topics Covered:

02:28 - Website traffic vs app traffic - what's converting better?
04:14 - How to optimize web traffic to app users
06:51 - Top of the funnel optimization to growth hack user acquisition
08:56 - Visual of Ripl's onboarding flow
12:02 - How to scale user acquisition
14:53 - What channel is better at scaling
18:17 - Wysefit App Audit
29:21 - The Google UAC hack that creates better targeting and lower CPIs
31:44 - How do you compare Google UAC for Android vs iOS
32:35 - Apple Search Ads campaign structure
35:54 - Is 50K a good starting budget?
41:26 - Butlr app audit
52:56 - What's the best channel for getting started with paid acquisition?
54:30 - Apple Search Ad's CPT starting point

You can watch this video: http://youtu.be/jK2yQU-27fw

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Today's guest is a serial entrepreneur who has built 5 businesses in the last 25 years. She is on a mission to combat loneliness and improve fitness, well-being and longevity through the simple act of encouraging women to walk together.

You will discover how she built a true community around her app, how her company drives growth through being community first, and how website visitors surprisingly drive better app users.

Joyce Shulman is the CEO and Co-Founder of 99 Walks.

Show Mentions

Fav app: NY Times
Joyce's Ted Talk
The Big Leap Book

SPONSORS

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

The Big Leap: Conquer Your Hidden Fear and Take Life to the Next Level

View Details

Today's guest is Gina Kwong who runs Mobile Growth at Electronic Arts (EA). She focuses on global growth for EA’s mobile titles and has great experience in creative testing especially across channels.

Topics Covered:

01:25 - How iOS 14.5 impacts mobile advertising
03:24 - How many users are opting in or out to be tracked
05:04 - How are you adjusting your ad spend, reporting or optimization based on iOS 14.5
09:51 - How to target Facebook Ads for hypercasual games
13:38 - How to structure your campaign for game installs
19:59 - Happy Pet App Audit
32:49 - What metrics do you use to decide if a campaign is considered a success
33:55 - What is the average CPI
37:38 - Facebook Ad vs Google Ads
40:36 - Outfit Tracker App Audit
51:58 - Do you report all sales to Facebook?
52:14 - How does Facebook AAA base their targeting?
54:49 - When it comes to ad assets what's best?
55:51 - Lyricster App Audit

You can watch this video: http://youtu.be/jMoC1NYI1aE

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Voted one of the 100 GI Game Changers in 2020, Johana Riquier is an award-winning diversity advocate, guest speaker and business strategist at Unity.

Her expertise lays in the opportunities for mobile gaming in regions such as the Middle East and Africa.

Since joining the gaming industry, Johana has taken steps to promote and represent minorities in the digital and gaming space, in and out of Unity. She has worked head-on to advocate for diversification of content, content creators, and the community as a whole.

Johana RIQUIER is the Strategic Business Development Lead for The Opportunity Markets at Unity Technologies.

Show Mentions

Fav app: Whot King: (iTunes | Google Play)

SPONSORS

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Discover the ASO strategies that have the biggest impact on your downloads and keyword rankings. Stop wasting your time testing out strategies that you've read or watch, and learn the tiny ASO changes that will have the maximum impact.

This week's guest is David Margaryan, Head of ASO at Checkaso.io.

Topics Covered:

01:54 - How to know if your ASO is fully optimized
09:05 - Tiny ASO change: How adding localizing the Google Play text led to a 70% increase in organic downloads
14:05 - Does keyword density have a huge impact on rankings?
16:14 - Google natural language
24:16 - Wow clock App Audit
36:54 - How to properly test graphics for seasonal ASO?
38:55 - How to optimize your in-app purchases to get them indexed
43:43 - Money Tracker App Audit
53:25 - What to do if your ASO is optimized and you're still not getting downloads
58:43 - Fair Giveaway App Audit

You can watch this video: http://youtu.be/a1gw1PxT25M

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Today's guest is Trevor Lewis, the Developer of the Troll Master app.

You will discover how you can generate up to hundreds of thousands of Facebook impressions per week for free. Facebook is also a great way to get user feedback which is critical to improving your app and aligning it with your customer's needs!

Topics:

How a complete newbie built a successful app on the side
How to use Facebook groups to drive app downloads
How he uses his Facebook Page to drive downloads
The revenue split between his monthly, yearly and lifetime plans

Show Mentions:

Troll Master Facebook Page
MIT App Inventor
Flutter
MacInCloud
Fav app: onX Hunt

SPONSORS

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Discover how to use Reddit to market your app and drive thousands of downloads. You will learn which subreddits to use, how to make sure your post does NOT get deleted, and how to come up with a Reddit title that drives upvotes.

You can watch this video: https://youtu.be/oBL_i29lbMs

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Hugo Obi is the founder of Maliyo Games; a design studio known for developing African-inspired games for mobile devices. He is a pioneer in his field, having created gaming classics like Mosquito Smasher, Okada Rider, Aboki Run and Whot King.

Topics Covered:

02:30 - Simple ways to increase retention
04:00 - How a dynamic background increased retention by 40%
12:15 - Remote config feature or launch hardcoded to a small user base
13:20 - A/B testing using Google
15:30 - Charades - Heads up app audit
22:34 - What comes first the narrative or the core gameplay loop
27:16 - Math Games - Adapted Mind app audit
39:28 - Retention is the holy grail
45:05 - Perfect Pitch Toddler Games app audit
54:40 - Thoughts on banner ads as a revenue generating ad unit

You can watch this video: https://youtu.be/6iyRj6TDDsI

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Today's guest is Ross Clark, the CEO and Co-Founder of Sanctuary, an innovative venture-backed start-up focusing on astrology and other mystical products and services.

Ross has spent his career at the cutting edge of digital media and technology, leading business development and strategy for the boldest names in the industry: NBCUniversal, Hearst, Snap and Condé Nast. In this span, he has brokered industry-first partnerships between established and emerging players.

In this interview you will discover:

How a digital media and technology executive went into astrology
How he's been able to give away so much free content and still monetize
What metrics to focus on when just starting out
The A/B test that made the biggest impact
How to find success with social as a mobile company
How to justify investing in social

Ross Clark is the CEO and Co-Founder of Sanctuary.

Show Mentions

Fav app: TrueCoach
Follow Sanctuary on Instagram

SPONSORS

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com

Want to increase your downloads and revenue? Check out our new ASO Masters service where we help you with ASO, optimizing your revenue and will even manage your Apple Search Ads and Google Ads. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Discover the WWDC hack that led to multiple Apple App of the Day Features.

https://developer.apple.com/wwdc21/

https://developer.apple.com/wwdc21/labs/

You can watch this video: https://youtu.be/wsxRfaDJNYk

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Mobile gaming is HOT! But it's even hotter in emerging markets. Discover everything you need to know when building your mobile games for emerging markets such as Africa and the Middle East.

Today's guest was voted one of the 100 GI Game Changers in 2020. Johana Riquier is an award-winning diversity advocate, guest speaker and business strategist at Unity.

Check out Johana's YouTube channel:

https://www.youtube.com/c/TheJohanaRiquierShow/

Topics Covered:

01:57 - The opportunities that exists in Africa and Middle East
03:37 - What types of categories of games work best in emerging countries
06:43 - Clever ways to monetize in these markets
08:52 - How best to promote games in the markets
13:53 - Wordcursion App Audit
32:08 - Daring Destiny App Audit
40:12 - Why you should actually pay attention to these emerging markets
44: 53 - Bus Simulator Real App Audit

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Jen Donahoe is a Marketing and Growth Lead at Riot Games.

With well over a decade in the gaming industry at EA, Zynga, and Scopely, Jen joined Riot Games, makers of League of Legends in 2019, and proceeded to launch Riot’s first mobile game, Teamfight Tactics, in March 2020.

You will discover:

How influencer content is outperforming other forms of ads
How to measure influencer marketing
The biggest bang for your buck
How to approach soft launch and what metrics are most important
How to build a growth Hacking team
Twitch vs YouTube

Show Mentions - Famebit

SurveyMonkey
Episode 826: Jordan Blackman
Adobe Spark
Fav app: Levels

Get your app audited: http://www.appmasters.com/audit

SPONSORS

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com

For one monthly flat rate, we will help you increase your downloads using ASO and you have access to our design team to optimize your screenshots and icons. We have some amazing customer success stories so go learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Discover how to get free traffic and app downloads through Reddit.

You will discover how to post so you don't get deleted, when is the right time to post, and what subreddits drive the best traffic.

Joining me is Brian Harp who is the founder and CEO of Gala a photo and video sharing app for iPhone users that launched April 2021.

Links:

https://www.reddit.com/r/Entrepreneur/comments/n4h02o/heres_what_i_learned_growing_my_mobile_app_to/

https://www.reddit.com/r/apple/

https://www.reddit.com/r/iOSProgramming/

Topics Covered:

03:13 - How he used Reddit to validate his ideas
05:14 - The subreddits that he used to drive initial downloads
08:20 - Why it's better to have 100 users love you than 1 million kinda like you
13:17 - How to talk to your users within your app
16:52 - What is the downside of Reddit?
21:36 - Why Brian decided to find a technical co-founder instead of a development firm
21:40 - How Brian used Angel List to find his technical co-founder
24:11 - Benkyo App Audit
32:49 - Why reddit vs other social media platforms
33:55 - Should you branch out to other channels if you found success on one platform?
36:22 - Relacomonia App Audit
49:38 - Need to get feedback on idea check out r/appideas or r/startup_ideas, App in beta = check out alphaandbetatesters, or r/sideprojects, need a cofounder = r/cofounder
50:21 - Employee Link App Audit

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Today's guest is Kate Nezhura, Director of Product at MobilityWare.

With over 9 years of experience in the mobile gaming space, she has led Live Ops and product development efforts across social casino and casual games. In her most recent role as a Director of Product at MobilityWare, Kate is managing production teams in the Puzzle Suite of the studio responsible for feature roadmap, LiveOps and performance of 5+ games.

You will discover:

How to figure out the preferred price point
How to segment for monetization
What is the best way to monetize
When it comes to new features or initiatives being introduced into the product, what are the main principles you try to follow?
How to incorporate monetization with liveops

Show Mentions - Fav app: Merge Mansion:(iTunes | Google Play)

MobilityWare

Get your app audited: http://www.appmasters.com/audit

SPONSORS

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com

For one monthly flat rate, we will help you increase your downloads using ASO and you have access to our design team to optimize your screenshots and icons. We have some amazing customer success stories so go learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Today's guest is Denis Shelkov who is the Senior App Marketing Manager at AppFollow consulting department. Denis has been providing comprehensive ASO services for the biggest mobile developers for over 4 years, helping them reach first positions of top charts.

Topics Covered:

02:00 - How App Store Rating & Reviews Impact ASO
03:21 - Are ratings or reviews more important?
12.40 - How to hack the featured reviews on iOS and Google Play
15:06 - Will negative reviews on launch bury your app?
19:42 - Medica App Audit
31:27 - How does ASA impact ASO after iOS 14 changes?
36:24 - What's the impact on conversion if the rating goes from 3.7 to 4.0 rating
39:57 - Todayist App Audit
52:30 - Quote Dark App Audit

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

For one monthly flat rate, we will help you increase your downloads using ASO and you have access to our design team to optimize your screenshots and icons. We have some amazing customer success stories so go learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Today's guest has been brokering the sale of internet businesses for the past 14 years and mobile apps in the past 6 years.

You will discover:

Top 3 things to do to sell your apps for maximum value
Do buyers have a preference between subscription apps?
How to determine your app's worth
Financial tools that Eric recommends

Eric Owens is the owner and co-founder of APPBusinessBrokers.com.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com

For one monthly flat rate, we will help you increase your downloads using ASO and you have access to our design team to optimize your screenshots and icons. We have some amazing customer success stories so go learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Today's guest has successfully built a fishing app on the side. He will share how he's using organic Facebook marketing to drive installs and revene.

Trevor Lewis is the Developer of the Troll Master app.

Topics Covered:

02:48 - Why you need to start a Facebook page
04:33 - Why you should post to Facebook groups as a Facebook page
09:15 - A photo contest for a co-parenting app
13:58 - Trevor's programming experience before building the app
20:00 - Tips on how to grow a Facebook page
16:22 - What if you
23:22 - Music Player App Audit
34:20 - Trebble App Audit

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

For one monthly flat rate, we will help you increase your downloads using ASO and you have access to our design team to optimize your screenshots and icons. We have some amazing customer success stories so go learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Fritz Charles is the founder of Q2 Mobile Labs, a mobile studio and consultancy, with a specialty on mobile subscriptions. Q2 Mobile Labs began as a mobile gaming studio, producing a portfolio of over 400 apps that produced over 5,000,000 downloads that was sold to a private investor. Fritz led mobile growth strategy at the National Basketball Association, IAC, and Aaptiv, where he focused on conversion optimization and subscription growth.

You will discover:

How do we know if an app is fit for subscriptions?
How do we decide on subscription length?
How do we price subscriptions?
Tools to help A/B test
How to retain users and increase LTV
What are the different promotions to increase conversions?

Fritz Charles is the founder of Q2 Mobile Labs.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io..

We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com

For one monthly flat rate, we will help you increase your downloads using ASO and you have access to our design team to optimize your screenshots and icons. We have some amazing customer success stories so go learn more at ASO Masters.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Discover how Marco Wenisch successfully changed his app porfolio from paid to subscription-based apps. You will discover how he cross-promoted his apps, what ASO strategies worked, and how he launched his new subscription app.

Links:

https://www.linkedin.com/in/marcowenisch/

https://www.taculator.com/

Topics Covered:

01:22 - How Marco went from $500 to $10,000 a month
04:49 - How Marco used Apple Search Ads to grow paid app downloads
09:33 - How Marco launched his subscription app
15:23 - How to get Apple Search Ads to show up when installs are low
18:27 - Keywords rain sounds vs "rain,sounds"
19:29 - Marco's conversion rate
21:40 - Any changes for iOS 14 update
23:41 - Youries Discover App Audit
30:28 - Is having a good landing page important for ASO?
31:29 - Should we develop Apple Watch and Apple TV
32:59 - How to plan out ad campaigns?
35:41 - floating Stopwatch App Audit
42:23 - Why Facebook over Google?
44:21 - TCG Companion App Audits
51:37 - How to target students with FB ads

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

For one monthly flat rate, we will help you increase your downloads using ASO and you have access to our design team to optimize your screenshots and icons. We have some amazing customer success stories so go learn more at ASOMasters.com

B7Dev.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you huge fees just to get your app off the ground. Learn more at B7Dev.com.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Ken Vermeille is the founder and CEO of Vermillion Sky. Ken has 15 years of experience in product design and development.

Topics Covered:

01:35 How to figure out the one thing that your app should do really well
04:43 Why 99% apps fail
09:36 What makes a great onboarding process?
11:49 Video Chat App Audit
34:33 Bass Parlour
47:02 Do screenshot file names help ASO?
50:43 Troll Master Depth Calculator App Audit

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Jake Ellenburg is the Chief Marketing Officer at X-Mode. He is responsible for growing multiple brands across various industries with a specialty in creative user acquisition. In just under 4 years, he helped pivot a college safety app (Drunk Mode) to one of North America's largest providers of geolocation data.

You will discover:

How a college ambassador program led to tremendous growth for Drunk Mode
How they are crushing it with Reddit ads and using memes
The importance of A/B testing
How to guide your team instead of micro-managing

Jake Ellenburg is Chief Marketing Officer at X-Mode.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In this video, we teardown a Starbucks secret menu app that is generating over $20,000 a month!

Download app: https://apps.apple.com/app/secret-menu-for-starbucks-vip/id1452407811

You can watch this video: https://youtu.be/lTApBMs0J4s

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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UX design is essential to having a successful app.

Chaim Sajnovsky is the CEO and Founder of B7Dev, a full-service development agency, businesses trust us with their app development, big data, machine learning, and server side needs.

We share the best tips for UX design and critical mistakes that app developers make.

Topics Covered:

01:51 - What is the difference between UI/UX
03:14 - Don't make users think
09:57 - What do you need to launch outside of US (eg. UK and Australia)?
13:14 - Office Document
22:41 - How to rank in top 5 for a keyword when you've ben #15 for awhile
27:35 - Galavant App Audit
44:57 - DWP App Audit

You can watch this video: https://www.youtube.com/watch?v=o2w7-nKTT3s

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Today's guest, Jordan Blackman, has worked on multiple 10 figure products for companies like EA Sports, Ubisoft, Zynga, The Pokemon Company, AMC Networks, Ellen Degeneres, and many more. You will discover a few easy ways to increase your game's monetization.

Jordan Blackman is the Owner of Bright Black Associates.

You can watch this video: http://youtu.be/ncq1Wfe3W7c

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Today's guest is Gabe Kwakyi, CEO & Co-Founder at Incipia. You will discover how to get started with Apple Search ads, the factors that influence keyword and top chart rankings, managing A/B tests, and so much more.

This interview was recorded as part of our App Masters Virtual Summit back in November 2011.

Gabe Kwakyi is the CEO & Co-Founder at Incipia.

SPONSORS

Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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In this video, I'll show you why you should do user testing and what questions to ask.

I'm going to react live to a user testing video and you'll get to hear the questions I asked along with my reactions -- brutally honest and critical ones included.

You can watch this video: http://youtu.be/_ufc1byTKb4

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Today's guest is an indie iOS developer success story and creator of Countdown for Disney Vacatio‪n. You will discover how he increased his revenue by increasing his in-app purchase price and the #1 source of all his sales.

Nick Bonatsakis is an accomplished software consultant with over a decade of experience working on everything from scalable full-stack web applications to award-winning mobile apps.

Countdown for Disney Vacatio‪n: https://apps.apple.com/us/app/countdown-for-disney-vacation/id1532628272

Topics Covered:

02:51 - How Nick 5X his revenues
05:01 - Where he converts over 50% of his users
06:57 - How adding the word "free" to his pricing page increased conversions
08:48 - The sharing feature that gets the most downloads
12:03 - How he's getting 50 email subscribers a week
14:23 - How to leverage Apps Gone Free campaign with rewarded videos
21:48 - Spontaneous App Audit
33:06 - Division Calculator App Audit
41:00 - Should you give credit to contributors of the app? And where?
43:42 - Aspire App Audit

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Today's guest is David Reichelt, the creator of Color Switch. You will discover his simple approach for designing a top charting game, how David approached the re-launch of his game and how he's using his tremendous success to build Color Switch 2.

This interview was recorded as part of our App Masters Virtual Summit back in November 2011.

David Reichelt is the creator of Color Switch.

Show Mentions

TinkerToys
Color Switch 2

SPONSORS

Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

Thinkertoys: A Handbook of Creative-Thinking Techniques (2nd Edition)

View Details

Discover the proven method to come up with app ideas that are guaranteed to make money.

You can watch this video: http://www.youtube.com/watch?v=w-RQ16TOz8w

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Here's the easiest way to get started with Facebook Automated App Ads and how to eventually scale the campaign.

Today's guest is Gina Kwong who runs Mobile Growth at Electronic Arts (EA). She focuses on global growth for EA’s mobile titles and has great experience in creative testing, especially across channels.

You will discover:

How to approach UA with a new app
What SDKs and tracking you need before running user acquisition
How to get start with Facebook Automated App Ads
How to scale Facebook Automated App Ads

You can watch this video: http://www.youtube.com/watch?v=NRNPoK23nto

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Geoff Cook is currently the CEO and co-founder of The Meet Group, a social dating and livestreaming company. He has been on the board of The Meet Group (NASDAQ: MEET) since 2011 until its sale in 2020.

Geoff sold the company for $500 million in September 2020 -- one of the last large public deals prior to the declaration of a global pandemic by the WHO. He started his first company from a Harvard dorm and sold it for millions of dollars at age 24 in the year 2002. He sold his second company for $100 million in 2011.

You will discover:

How he started his first company and exited it for millions
If selling the company changed the way he approached business
The surprising tactic that led to myYearbook surpassing a million users in nine months
The clever way he figured out to build a live streaming feature into his dating apps
What's trending in China

Geoff Cook is the Founder and CEO of The Meet Group.

Show Mentions - Geoof's Wired Article

Foundr Interview
vPaaS
Fav app: Clubhouse

SPONSORS

Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Want to how to make memes? Check out this easy-to-use meme generator app that is making over $60K a month. We study what they are doing right and what they can do better.

We want to inspire you to learn from the best practices of successful apps, but also show you the opportunities that still exist in the App Store.

You can watch this video: http://www.youtube.com/watch?v=Py-QYaWeltw

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

This week Louis Tanguay, Managing Director & Founder of App Growth Summit, joins us to answer all your app marketing related questions.

App Growth Summit is an invite-only global conference organization dedicated to producing the highest-quality events which help the world’s top mobile app publishers and developers discover how to increase their app’s performance & sustainability through our regional limited-vendor events

Topics Covered

02:09 - How marketers need to adjust to a post-IDFA world
03:15 - Why on-boarding and UX will be more important
04:15 - Best practices for on-boarding and UX
06:33 - Why Apple is implementing IDFA
17:48 - How Louis pivoted his events business into a virtual one
23:23 - Mehndi Designs App Audit
31:11 - Wrapr‪z App Audit
51:21 - Yvett App Audit
57:43- Google now has reward interstitial ads

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Today's guest is Susan Azari, the Mobile App Commercial Lead at The Very Group. She is an experienced marketer with over 7 years experience across a number of verticals including beauty, fashion, and tech.

You will discover:

How do you decide which KPIs to focus on?
The levers to pull when you want to increase retention
How to balance testing new app marketing channels vs proven ones?
The new app marketing channel that's working for them
What's the most important A/B test to run to increase organic downloads
How paid ads contribute to ASO
Her most memorable email marketing campaign

Susan Azari is the Mobile App Commercial Lead at The Very Group.

Show Mentions - Fav app: Clubhouse

Loop Me

SPONSORS

Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

This week is a solo show where I'll update you on the revenue and download numbers of my newest app - Moonlight. I will pull back the curtains how I manage growth, ASO tests that I'm running, and how I'm optimizing for conversions.

Moonlight app:

https://apps.apple.com/app/moonlight-sleep-sounds/id1529371572

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

GamesBoost42 helps you increase your revenue and grow faster without investors and publishers. Get access to your App Store revenues faster and keep 100% control of your company! Learn more at GamesBoost42.com.

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Today's guest is Martin Lancee, the Head of Consumer Growth at LinkedIn. At LinkedIn, Martin is responsible for (1) developing and executing the company's strategy to accelerate mobile growth, (2) liaison between LinkedIn and Apple/Google for app store and BD opportunities, and (3) driving new integrations via product partnerships.

You will discover:

Where to put your attention when it comes to growth at a big company
How he got buy in from all parties to move forward with a preload strategy
How to get started with a preload (on-device) strategy
How he overcome being a professional app for a preload campaign
How to get started with a preload strategy as a start-up
How to calculate ROI for preloads
Why Preloads pay per install did NOT work
What GEOs are best for preloads

Martin Lancee is the Head of Consumer Growth at LinkedIn.

Show Mentions - Digital Turbine

IronSource
Digital Turbine Episode
Singular
Fav app: LinkedIn Learning

SPONSORS

Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Today's guest is an indie iOS developer success story and creator of a water tracker app. You will discover how he increased his conversion by optimizing his pricing page, how he came up with this idea, and what's working for him from growing his downloads.

Topics Covered:

01:43 - How he came up with the idea
04:15 - The inspiration for his beautiful design
04:38 - How this app launch differed from his previous app launches
09:50 - What growth strategy did he focus on
14:41 - What ASO strategy really drove growth?
16:56 - How he gets such high number of ratings
23:27 - The pricing page change that led to 10% increase in monthly revenues
28:01- Lifetime in-app purchase or subscriptions?
28:06 - When do you show your paywall?
42:25 - How do you keep yourself motivated on working on single app?

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

GamesBoost42 helps you increase your revenue and grow faster without investors and publishers. Get access to your App Store revenues faster and keep 100% control of your company! Learn more at GamesBoost42.com.

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Today's guest is Gina Kwong who runs Mobile Growth at Electronic Arts (EA). She focuses on global growth for EA’s mobile titles and has great experience in creative testing especially across channels.

You will discover:

How to approach UA with a new app
What SDKs and tracking you need before running user acquisition
How to get start with Facebook Automated App Ads
How to scale Facebook Automated App Ads
How should UA managers collaborate with product teams
How to get started with Google UAC

Gina Kwong is Growth at Electronic Arts (EA).

Show Mentions:

Fav app: Star Wars Galaxy Heroes

SPONSORS

Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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With over 12 years of experience in creating actionable data, Lior Barak shares how focusing and structuring your data will help explode your mobile app growth.

He helps companies automate their data automation to simplify their decision making. His product helps create a clear data strategy, that saves companies time and money.

Topics Covered:

03:50 - How to figure the ONE metric that will turn a user into a customer
07:11 - How to figure the features that are often used
10:07 - What are the general metrics that EVERY app needs to be focused on?
13:17 - What's the best tool to measure app retention?
16:28 - App Audit Co-parenting
27:32 - App Audit Fast scan
48:54 - App Audit Photo time Golden hour

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

GamesBoost42 helps you increase your revenue and grow faster without investors and publishers. Get access to your App Store revenues faster and keep 100% control of your company! Learn more at GamesBoost42.com.

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover ALL the app launch mistakes that you want to avoid including how to soft launch your app and the proper way to ask for user feedback.

TOPICS:

How to get beta users
How to soft launch your app and make it available for pre-order
UI / UX mistakes
Think of onboarding flow as a “drunken download”

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

GamesBoost42 helps you increase your revenue and grow faster without investors and publishers. Get access to your App Store revenues faster and keep 100% control of your company! Learn more at GamesBoost42.com.

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Today's guest, Jordan Blackman, has worked on multiple 10 figure products for companies like EA Sports, Ubisoft, Zynga, The Pokemon Company, AMC Networks, Ellen Degeneres, and many more.

You will discover a few easy ways to increase your game's monetization, his process for evaluating a product and the biggest mistakes he see when it comes to mobile games.

Jordan Blackman is the Owner of Bright Black Associates.

Show Mentions

Playmakers Podcast
Game Analytics
How To Double Your Game's Conversion Rate in The Next 90 Days
Fav app: Waking Up

SPONSORS

Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com.

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Should you hire a freelancer or app development agency? Are you getting a warranty for your code? And how do you ensure that your code will actually be delivered?

In part 3 of our YouTube series on how to build an app startup, you will discover how best to hire developers and get the most accurate quotes.

Topics covered:

Freelancer vs dev shop
Should the developer have made similar apps in the past?
Build for both or start with one platform (Google vs Apple)
How to ensure dev won’t steal app idea
How to ensure dev won’t resell your code?

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

GamesBoost42 helps you increase your revenue and grow faster without investors and publishers. Get access to your App Store revenues faster and keep 100% control of your company! Learn more at GamesBoost42.com.

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Get up to $2M of funding for full scale development, deployment and marketing. We know how hard it may be to get funding for your apps and games.

This is why GamesBoost42 built a framework that can quickly give you access to the capital you need. You retain your ownership rights and the freedom to build the apps and games you want, and Gamesboost42 provides you with funding so that you can develop your app on your terms.

Today's guest is Andrew Postnikov, Chief Business Development Officer at GamesBoost42.

Topics Covered:

01:23 - Difference between GamesBoost42 and traditional investors
08:50 - How does GamesBoost42 work - do I give up profits or equity?
11:48 - How publishing works with GamesBoost42
17:45 - Dad joke #1
18:24 - DrinkDrama App Audit
27:07 - What happens when the relationship between developer and GamesBoost42 ends?
35:26 - GamesBoost42 analytics
39:32 - Drumschool App Audit
48:35 - Battlexic App Audit
57:03- What's the to work with GamesBoost42?

SPONSORS

GamesBoost42 helps you increase your revenue and grow faster without investors and publishers. Get access to your App Store revenues faster and keep 100% control of your company! Learn more at GamesBoost42.com.

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Lower your app development costs and discover the basic framework to build your minimum viable product (MVP).

In part 2 of your "How to Create an App Startup" series, you will discover the best way to build your MVP and communicate the idea to a developer.

Topics:

The best way to show the developer your idea
How to decide MVP features
How to create a specifications doc
Tools to help you create an app prototype

B7Dev

http://b7dev.com/

SPONSORS

GamesBoost42 helps you increase your revenue and grow faster without investors and publishers. Get access to your App Store revenues faster and keep 100% control of your company! Learn more at GamesBoost42.com.

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Today's guest is Dan Clark, the CEO of Brain.FM. You will discover how he went from working for free to now CEO of the company.

Other topics covered during the interview:

How he found out about the app and applied to work for free
Why he used reactive native to build the first version
Why he decided to NOT build the app himself
How he grew by investing in the science of the app
How to overcome objections to the app's subscription
Was it hard to work for another company after having your own company
How to decide whether to build a lifestyle business vs going bigger
Why he brought on a COO
The lessons learned from going from a lifestyle business to one with employees
Why referral marketing is one of the best channels
What's working with LinkedIn ads?

Dan Clark is the CEO of Brain.FM

Show Mentions

Amplitude
Fireflies.ai
Fav app: Roam Research

SPONSORS

GamesBoost42 helps you increase your revenue and grow faster without investors and publishers. Get access to your App Store revenues faster and keep 100% control of your company! Learn more at GamesBoost42.com.

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Discover the critical steps you need to think about before you start building your app idea.

Topics:

Create a company not just an app
How to do market research
How to simply validate your app idea
How to turn your idea into a working prototype
How to fund your app idea

B7Dev

http://b7dev.com/

SPONSORS

GamesBoost42 helps you increase your revenue and grow faster without investors and publishers. Get access to your App Store revenues faster and keep 100% control of your company! Learn more at GamesBoost42.com.

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

This week we have Eric Wroolie from Overpass Apps joining us to answer all your app development related questions. He's got a popular YouTube channel where we shares a lot of great advice for app developers.

Overpass is a mobile app development agency based in Oxfordshire in the UK

Topics Covered:

04:06 - Trends in the app store
05:51 - Ad revenue getting harder to monetize
07.02 - How YouTube can help your business
16:33 - Motivational Quotes App Audit
24:26 - Native vs Flutter or Xamarin
29:34 - Should you be concerned about cyber attacks while building app?
32:06 - What benefits do you get by having a user register for your game?
34:40 - What is the minimum daily downloads to get revenue traction?
35:44 - Goddness app audit
44:37 - Should you monetize with monetize with Facebook?
45:30 - Why is Admob revenue getting more difficult
54:59 - Reward full screen ads vs video ads

SPONSORS

From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Today's guest is Lior Barak, a data strategist with over 12 years of expeirnece in the field. Lior worked for companies such as Nielsen, Cisco, Lovoo, Zalando and more. He is the author of "Data is Like a Plate of Hummus", Co-host of "WHAT the Data?!" Podcast and Co-founder of Tale About Data.

You will discover...

How indies can adjust to IDFA
What metrics make the biggest difference for your app business
How to build in-house data analytics tools
Why you must have a communication line with your customers
`What's the primary growth channel, is it still Facebook and Google?

Lior Barak is the Co-founder of Tale About Data.

Show Mentions

Fav app: Trello
WHAT the Data?
Data is Like a Plate of Hummus
Apple article about data
Lior Blog Post: Serving users no dollars
Lior Blog Post: Wabi-Sabi your data

SPONSORS

From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

Data is Like a Plate of Hummus (The Hummus Club)

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Today's guest is Chaim Sajnovsky, Founder at B7Dev.com, you will discover how to build an app from idea to launch.

You will discover why you need to create a company, not just an app, should you budget for marketing or should everything go into development, and how to leverage your app for free with technology.

Topics Covered:

02:42 - How to leverage free technology for your app
09:27 - Where should you start if you want to learn how to code
12:24 - Chaim's thoughts on Flutter
14:08 - Any Widget App Audit
24:24 - Do we need social media if we have a low budget for an app launch?
28:00 - What SDKs should every app have?
30:52 - Zareklamy App Audit
41:12 - Learn Basics in Cloud Computing App Audit
47:04 - Do you need an NDA before working with an app development company?

SPONSORS

From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Are you struggling with your app's growth. Well, we have the Co-Founders of Veme.ly to share how they've persisted through the ups and downs to finally break through.

You will also discover...

How they knew when to pivot their app
How customer support drives app growth
Why eliminating the US in Apple Search Ads has driven tremendous ROI growth
How they're using Clubhouse to drive downloads

Hassan Ahmed and Maverick Eguia are the Co-Founders of Veme.ly.

Show Mentions:

Instabug
Podcast interview with Christy Laurence
RevenueCat
Fav app: Clubhouse: (iTunes | GooglePlay)

SPONSORS

From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Discover the step-by-step guide on how to start Facebook advertising and how to retarget users to get them to subscribe to your app.

Mike Durst, Co-Founder at OOMPH, shares how he uses Facebook retargeting to drive more app subscription revenue.

You can watch this video: http://youtu.be/j3U2bnUWJS0

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

Want to double your downloads using ASO? Check out App Masters Academy dot com to discover our EXACT ASO strategies to grow your downloads. That's Appmastersacademy.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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In this week's live stream, you will discover how an app audit from a previous live stream led to a 3X increase in lifetime value for SuperMama. He shares his revenue numbers, what changes he made to the app, and how he adjusted his marketing.

This week's guest is Andrey Peshkov, a tech entrepreneur who worked as a CFO for +10 years. He is the creator of SuperMama - a breastfeeding tracker app.

Topics Covered:

04.41 - How SuperMama 12X Revenue
18:40 - The pricing page that led to 12X revenue
25:03 - How did Andrey choose this niche?
27:27 - How to calculate LTV of an app
28:57 - How to wireframe your app
29:39 - The Apple Search Ads campaign that is performing the best
30:56 - How to use Branch.io to track the best ROI of a Apple Search Ads keyword
32:11 - How to optimize ad spend for Apple Search Ads
32:21 - How to optimize Facebook ads for different countries
37:44 - PingMe App Audit
48:17 - Twidget App Audit

SPONSORS

From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Are you trying to build your first app or scale your app development? Well today's guest is Elisabeth Bohlmann, the VP Client Strategy at December Labs.

You will discover:

What should be the first step when thinking about building an app
How to hire the right developer (freelancer vs dev shop)
What documentation you should have before gathering development quotes
What is the difference between Native and Hybrid Mobile App Development
Why UX research is so important before you build out the first prototype

Elisabeth Bohlmann is the VP Client Strategy at December Labs.

Show Mentions:

Is My App Really Mine? Five tips for avoiding developer hijacking
Fav app: Shazam

SPONSORS

From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In today's video, I want to show you an app. A motivational app is making over $600,000 a month.

You can watch this video: http://youtu.be/f8w7exZnwi4

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Want to double your downloads using ASO? Check out App Masters Academy dot com to discover our EXACT ASO strategies to grow your downloads. That's Appmastersacademy.com

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

A/B testing your app store listing is an important strategy to growing your organic downloads.

This week is you will discover what elements should you test first, what's more important for screenshots - the messaging or the graphics, and so much more.

Our guest is Lina Danilchik is the Marketing & Communications Manager at SplitMetrics.

Topics Covered:

02:14 A/B testing on the app stores
03:27 What elements should we test first?
04:43 A/B Testing App Icons Increase Downloads by 20%
16:22 CBT Good App Audit
17:14 What’s more important for screenshots - the messaging or the graphics?
36:32 How much value is there in having a video on the app store listing?
33:21 Does ASO work without paid ads?
40:54 Localization can increase downloads by 40%
43:52 Avatarity App Audit
55:09 Color Noir App Audit

SPONSORS

From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

We're going to talk all about social media influencer, how podcasting has actually changed it, and also how you can implement an affiliate marketing system.

You can watch this video: http://www.youtube.com/watch?v=eD2tNHj_hqQ

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Want to double your downloads using ASO? Check out App Masters Academy dot com to discover our EXACT ASO strategies to grow your downloads. That's Appmastersacademy.com

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Today's guest is Ryan Yada the Co-CEO and Co-Founder of Flowmotion Entertainment. He co-leads the company's international growth with 80 team members in 10 countries.

You will discover how optimizing for small wins led their games to have explosive growth despite a disappointing launch. He shares what areas of the product to optimize, how fine tuning their app led to major ASO growth, and the tools he uses to measure all these tests.

Ryan Yada is the Co-CEO and Co-Founder of Flowmotion Entertainment

Show Mentions:

BigQuery
Firebase
Game Analytics
Cooking Crush
Cooking My Story

SPONSORS

From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In this video, I want to talk about all the ways that you can still increase your downloads without touching the keywords. So let's get to it.

You can watch this video: http://youtu.be/gEShBdg5ejI

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Want to double your downloads using ASO? Check out App Masters Academy dot com to discover our EXACT ASO strategies to grow your downloads. That's Appmastersacademy.com

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

This week is a solo show where I'll share the revenue and download numbers of my newest app - Moonlight. I will pull back the curtains on how I manage growth, ASO tests that I'm running, and how I'm optimizing for conversions.

Plus, we'll answer all your app marketing questions along with auditing your apps for downloads and revenue.

Moonlight app:

https://apps.apple.com/app/moonlight-sleep-sounds/id1529371572

Topics Covered:

04:59 Revenue and download numbers for my Moonlight App
17:14 How to rank for long decription keywords on Google Play?
18:40 What do you think about having in-app purchase and subscription for same content
22:11 How much time does it take to rank for keywords on Google Play
27:52 Youdo Todos App Audit
39:23 Coachy App Audit
49:24 Fat Splat App Audit

SPONSORS

From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

We're going to talk all about how do you optimize for the keywords in your app, title, subtitle, keyword, field, and so forth.

You can watch this video: http://youtu.be/nsy03ba_LWE

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Want to double your downloads using ASO? Check out App Masters Academy dot com to discover our EXACT ASO strategies to grow your downloads. That's Appmastersacademy.com

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Today's guest is Qais Haddad, an ASO and user acquisition specialist at Tamatem Games. You will discover why you are missing out on a huge opportunity if you are NOT localizing in Arabic. He shares how you can get started with localizing in Arabic, how to avoid the sensitive subjects for Arabic users, and ASO mistakes when targeting the MENA region.

Qais Haddad is an ASO & User Acquisition Specialist.

SPONSORS

From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

You will discover the tools I use to come up with a brand strategy that will drive long-term organic downloads.

You can watch this video: https://youtu.be/a6UagdyZ1Go

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Want to double your downloads using ASO? Check out App Masters Academy dot com to discover our EXACT ASO strategies to grow your downloads. That's Appmastersacademy.com

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

This week is you will discover how to launch, scale, and optimize your mobile app subscription business.

Our guest is Dan Burcaw, Co-Founder at Nami ML, a company focused on helping app developers start and grow mobile subscription businesses.

Nami has assembled the world’s first machine learning dataset designed to accelerate subscription revenue. With over 1 Billion data points collected, Nami’s algorithm is trained to find and convert likely subscriptions.

Nami ML: http://www.namiml.com/

Topics Covered

03:34 What mistakes do developers make when offering subscriptions?
05:11 Pricing page optimization why
07:18 How do you fight subscription fatigue on the Play store?
12:12 How does having a lifetime plan impact subscription revenue?
16:40 How can developers increase the lifetime value
21:40 What are currently the best subscription options for games
22:53 Journal It App Audit
43:09 Decision Maker App Audit
48:29 Wonderful World App Audit

SPONSORS

From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In part three of our ASO course, we're going to talk about one of the most important pieces of the ASO puzzle. And that is Keyword Research

You can watch this video: http://youtu.be/WKGez5L-JaQ

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Want to double your downloads using ASO? Check out App Masters Academy dot com to discover our EXACT ASO strategies to grow your downloads. That's Appmastersacademy.com

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Today's guest is Itamar Rogel, Co-Founder and Chief Product Officer at Affogata. You will discover why building a community is a multiplier to your game's retention and growth. Plus, he shares how to sift through user feedback and how you can zoom in on the most relevant piece of feedback.

Itamar Rogel is the Co-Founder and Chief Product Officer at Affogata.

Show Mentions

Fav app: Trello

SPONSORS

From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

In part two of our free ASO training, we're going to talk about all the different factors that go in to your keyword rankings.

You can watch this video:https://youtu.be/AHvGCwtCCTo

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Want to double your downloads using ASO? Check out App Masters Academy dot com to discover our EXACT ASO strategies to grow your downloads. That's Appmastersacademy.com

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

This week we are celebrating the success of our fellow indie developers within the App Masters community. You will hear how they've been able to achieve success despite a crazy 2020.

Topics Covered:

02:30 - How Geometry Solver 92X revenue

24:11 - How Peaceful Parent Messenger landed press coverage on launch

41:58 - Google Play ASO tricks and tips from Free Music Player app

You can watch this video: https://youtu.be/wDe5AkIwypg

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

Want to double your downloads using ASO? Check out App Masters Academy dot com to discover our EXACT ASO strategies to grow your downloads. That's Appmastersacademy.com

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

What is App Store Optimization or ASO? Do we really need another acronym?

In this video, I take you back to the basics of ASO -- what it is and why you need it.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

For just one low monthly price, you will discover our greatest growth hacks to driving massive downloads. Learn more on Appmastersacademy.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

If you want to drive more app revenue through Facebook you will want to listen to this episode. Today's guest will share the step-by-step guide on how to start Facebook advertising and how to retarget users to get them to subscribe to your app.

Plus, how to build an audience on Instagram and transition them into app users, the TWO clever ways he's getting more App Store reviews, and the email marketing strategies that are crushing it for his app.

Michael Durst is the Co Founder of OOMPH

Show Mentions - Fav app: Photoshop Express: (iTunes | Google Play)

SPONSORS

For just one low monthly price, you will discover our greatest growth hacks to driving massive downloads. Learn more on Appmastersacademy.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Today's guest is an Apple Design Award-winning designer and developer. He shares how he's able to turn a passion project into a successful game with 7 million downloads and without any paid marketing. You will also discover how moving the purchase options earlier in the game flow helped increase revenue and how he used timed puzzles to get people back into the game.

Ryan McLeod: https://twitter.com/warpling

Blackbox: https://www.blackboxpuzzles.com/

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

For just one low monthly price, you will discover our greatest growth hacks to driving massive downloads. Learn more on Appmastersacademy.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

You're going to discover a whole new set of ways to build a business from just one app. Today's guest Dan Purcell, Co-founder of Get Your Marriage On!, shares how he build a media business from the success of his first app. You will discover how to launch your app using influencer marketing, the free way to track downloads from these influencers, and how podcasting has actually help him grow his audience.

Dan Purcell is the Co-founder of Get Your Marriage On!

SPONSORS

For just one low monthly price, you will discover our greatest growth hacks to driving massive downloads. Learn more on Appmastersacademy.com

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Coming up is an interview from our first virtual summit from July 2018 with then VP of Growth at FreshPlanet, Shamanth Rao. You will discover what your targeting should be on your first Facebook ad campaign, what your app needs before running a Facebook campaign, and the ad creatives that are performing the best.

Shamanth Rao is the Founder at RocketShip HQ and host of the Mobile User Acquisition podcast. When we did the interview he was the VP of Growth at FreshPlanet.

SPONSORS

SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games.

Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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This week's guest is Tom Hammond, CEO and Co-Founder at UserWise. You will discover how to use liveops to bring users back into your game and eventually monetize them.

Liveops is critical for game success and the future of gaming and it’s what keeps your players coming back again and again. Those little updates and personalized experiences are what keeps them clicking and allows you to earn money through ads or in-app purchases.

Topics Covered:

01:37 Why is it so critical for game developers to start thinking about liveops
05:17 Liveops essential events
13:09 How to rank app on Play Store
17:58 What is your opinion on lying about social proof
19:34 Gains App Audit
25:00 Liveops for non-gaming apps
32:39 insatiable io snake App Audit
44:00 Numerology App Audit
51:52 Developing a social media app
54:38 Modern Drone App Audit

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games.

Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Coming up is an interview from our first virtual summit from July 2018 with then Co-Founder at Megacool, Aurora Berg. You will discover how to use referrals to grow app downloads (make sure you know Apple's new rules of incentivizing downloads), the prerequisite for growth, and how Fun Run (her previous company) used Twitter to engage users and grow downloads.

Aurora Berg is the COO at Medal.tv.

Megacool.co was acquired by Medal.tv in September 2019 to offer game studios cross-platform gameplay recording and deep lining solutions.

SPONSORS

SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games.

Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Here's a simple way to increase your mobile retention and bring your users back into your app.

Today's guest is the Co-Founder and CEO of Listory, the world’s first content refinery. He shares why creating a manifesto helps you build the right product features and how Listory increased day 7 retention to over 40%.

Yaniv Gilad is the co-founder and CEO of Listory, the world’s first content refinery.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games.

Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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This week is all about how to approach ASO in 2021 and beyond. What's changed and how has the pandemic affected app store optimization?

This week's guest is Thomas Kriebernegg, Co-Founder and CEO at App Radar - an industry leader in the app marketing & analytics field, energizing international growth for mobile apps and mobile games.

Topics Covered:

01:38 ASO for 2021

02:58 Apple Search Ads Trends

06:06 How to protect your brand using Apple Search Ads

08:52 What to control and optimize for ASO

11:45 Long tail keyword traffic outside of US

13:31 Why do I rank for a keyword that is NOT in my meta data

15:18 How do app preview videos help ASO?

18:16 Are App Store reviews exchange services worth it?

20:23 Gain App Audit

37:00 Find Art App Audit

50:25 WallStreetSlider App Audit

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games.

Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Coming up is an interview from our first virtual summit from July 2018 with then Head of User Acquisition at Viber, Moshi Blum. You will discover what you need to get started with influencer marketing, how to re-engaged your inactive users, and how to approach organic downloads while running paid marketing.

Moshi Blum is currently the General Manager Israel at Adjust. When we did this interview he was the Head of User Acquisition at Viber.

SPONSORS

SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games.

Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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How did Among Us suddenly take off after 2 years of obscurity?

This is a preview of an App Master Virtual Summit interview with Javier Barnes, the Head Designer at Pixel Noire Games.

He is a game designer with +10 years of experience in top-grossing mobile games. He was the Lead Game Designer at Monster Legends, Systems Designer at Despicable Me: Minion Rush and Asphalt 8.

You will discover the key lessons from the success of Among Us and Fortnite.

Javier Barnes is the Head Designer at Pixel Noire Games.

Get the full interview: https://www.appmasters.com/summit

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games.

Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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This week's guest is Masud Zaman, Founder at Editr Apps Inc. You will discover, how to build a successful indie app studio.

Topics Covered

01:10 - How Successful is this company you have built
03:19 - How to launch an app as an Indie studio
05:03 - How you getting those early users and early ratings
06:01 - Do you do anything from a conversion rate
07:56 - What revenue numbers should you achieve before re-investing in paid marketing channels
11:16 - Mr.Bigshot App Audit
20:37 - How do you kind of figure out when to build the next app
27:58 - Do you have an ASO playbook thah you can share with Indie developers
28:30 - Should I focus on micro-niche apps?
30:39 - Fit52 App Audit
50:10 - DicTater App Audit
55:28 - Download Velocity for App store ranking
56:13 - Ambition Ladiez
59:19 - Advice for Indie App Developer

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Check out all our latest Virtual Summit Videos here: https://appmasters.com/summit

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games.

Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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In this video, you will discover how you can show up within the Similar Apps section of your main competitors. You will gain insight into how the Google Play ASO algorithm works and the tests you can run to increase your organic downloads.

Checkaso: https://checkaso.io/

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games.

Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Coming up is an interview from our first virtual summit from July 2018 with the founder of the largest publisher of mobile travel guides, Gonzalo Juarez. You will discover how he's growth the company 500% the past 4 years, how he transitioned from a paid app model to freemium one, and finally his localization strategy that has skyrocketed downloads.

Gonzalo Juarez Martin is the Founder & CEO at eTips.

SPONSORS

SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games.

Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Coming up is an interview from our first virtual summit from July 2018 with then Senior Director of Growth Marketing at SeatGeek, Shoji Ueki. You will discover how to find new growth channels, the framework for scaling that new channel and a better understanding of how your marketing efforts drive value to your company.

Shoji Ueki is currently the VP of Marketing at Grailed. When we did this interview he was the Senior Director of Growth Marketing at SeatGeek.

SPONSORS

SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games.

Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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This week is a solo show where I'll answer all your app marketing questions along with doing an app store optimization deep dive from the audience.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Check out all our latest Virtual Summit Videos here: https://appmasters.com/summit

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games.

Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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You can get access to all Checkaso tools for up to 25% off. The offer ends on December 1st, so don’t miss this opportunity!

Checkaso is an ASO tool for all levels, from beginners to advanced. One of the best features is the ASOindex which gives you all the way to optimize your app, and it’s completely free. Checkaso also has a set of tools perfect for app localization and new market research — keyword impressions that show you how visible your keywords are, ranks by country, and a one-of-a-kind translator.

Learn Checkaso: https://bit.ly/2HJXwW6

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Check out all our latest Virtual Summit Videos here: https://appmasters.com/summit

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games.

Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Today's guest is the CIS BD Manager of SocialPeta. You are about to discover his predictions for the global mobile game market, cost intelligence of Facebook advertising and insights on how to leverage the Japanese market.

Sergey Zhukovskiy is the CIS BD Manager of SocialPeta.

Show Notes:

Fav app: Among Us: (iTunes | Google Play)

Check out all our latest Virtual Summit Videos here: https://appmasters.com/summit

SPONSORS

SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games.

Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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This week's guest is Mark Loranger, Co-Founder at Braavo. You will discover how different types of funding can be used for different purposes, how to raise money for your apps, and what to consider before funding your app's growth.

Topic Covered:

03:49 When to start investing in app growth

05:44 What metrics to focus on before app growth

08:15 What’s the minimum revenue to qualify for Braavo

09:31 Braavo’s two financing products

12:42 Braavo vs bank loan

13:23 What are the most effective app marketing channels for Braavo customers?

29:25 Thoughts on Google Search ads

29:36 Lucky Keno Numbers App Audit

35:42 Should we hire an agency to run paid marketing?

37:35 Hicast App Audit

46:25 English Hero App Audit

56:05 Fitimage App Audit

Get your app audited: http://www.appmasters.com/audit

Check out all our latest Virtual Summit Videos here: https://appmasters.com/summit

SPONSORS

SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games.

Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

View Details

Want to know how today's guest has been able to land some massive press for his keyboard app? He shares how refining the app's value proposition has led to better conversions and more press. Also, you will discover why you should offer a lifetime price with your subscription plans and why YouTube influencers are the best channel for long-term downloads.

David Eberle is the CEO at Typewise.

Show Mentions- OKR Software

SBB App:(iTunes | Google Play)

SPONSORS

SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games.

Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Today’s guest is a games entrepreneur for the last 15 years. He previously founded Next Games, Ironstar Helsinki, and was an early employee at Supercell.

Joakim Achren is the Founder and CEO at Elite Game Developers.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Get your app audited: http://www.appmasters.com/audit

SPONSORS

SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games.

Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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This week's guest is David Margaryan, Head of ASO at Checkaso.io. He shares everything you need to know about all the ways to Attract Organic Downloads.

Topics Covered:

03:25 What are the new ways to drive growth using ASO
04:34 Google Play similar apps algorithm
08:47 Thoughts on using weekly subscription model
10:20 Movie Deals: Cheap Movies App Audit
35:01 Lovesync App Audit
44:22 Best ways to get initial downloads on app launch
45:28 Office Hours App Audit
53:50 How long do app stores index new metadata?
55:06 How to pick countries for localization?

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Join us live every Friday at 9am PST on YouTube!

Every Friday on YouTube, we reveal app marketing secrets working today, audit your apps, and answer all your questions related to increasing downloads and revenue.

Get your app audited.

SPONSORS

SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games.

Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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Want to know how to improve your early KPIs so the rest of your marketing mix gets a boost? Well today's guest shares how to optimize your first-time user experience, the conversion sequence to increase conversions, and a quantitive way to determine if a game is fun.

Ben Eshel is the Director of Marketing at Gliding Deer.

Show Mentions - Fav app: No Humanity:(iTunes | Google Play)

SPONSORS

SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games.

Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

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This week's guest is Thomas Ma, the Co-Founder and Managing Director at Sapphire. His team partners with brands to help them TREND on social media to Gen-Z / Millennials. They have an influencer network of over 1B followers throughout Snapchat, Instagram, Twitter, and Facebook. They work with clients to discover KPI that matters and BEAT traditional acquisition cost.

Topics Covered:

03:42 - How to create high performing social media ads
06:36 - How to reach out to influencers
07:45 - Do you need attribution tools for influencer marketing campaigns
08:18 - How do you source talent for UGC ads
10:51 - The step-by-step process for finding TikTok influencers
11:28 - What budget do we need to get started with Sapphire Apps
13.42 - Podcast alarm App audit
19:48 - World Synth & Drum Pad Machine App audit
32:03 - Mileaged Mileage & Tax tracker App audit
41:55 - Social Hub App audit

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

Join us live every Friday at 9am PST on YouTube!

Every Friday on YouTube, we reveal app marketing secrets working today, audit your apps, and answer all your questions related to increasing downloads and revenue.

Get your app audited.

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SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games.

Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.

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Today's guest is the Co-Founder and CEO of Listory, the world’s first content refinery. He shares why creating a manifesto helps you build the right product features, why focusing on your top of the funnel will have greater returns, and why you have to give users a specific reason for downloading your app.

Yaniv Gilad is the co-founder and CEO of Listory, the world’s first content refinery.

Show Mentions:

Listory Manifesto
Basecamp Manifesto
Traction Book
Fav app: Day One

SPONSORS

SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games.

Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.

YouTube: AppMasters.com/YouTube

Instagram: @stevepyoung

Twitter: @stevepyoung

Facebook: App Masters

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

Traction: How Any Startup Can Achieve Explosive Customer Growth

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Today's guest is the former Head of User Acquisition at Hopper and now an app marketing consultant, Simon Lejeune. You will discover the difference in strategy between the big Facebook advertisers versus the small ones and if you're a small one he shares how you can set up a Facebook campaign just like the big guys.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

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