New Business Diaries: Recent Episodes
Institute of Practitioners in Advertising (IPA)
The IPA is the professional body for advertising, media and marketing communications agencies in the UK. We represent over 300 agencies which are responsible for 85% of UK advertising and communication spend.
The New Business Diaries are brought to you by the IPA’s New Business & Marketing Group. In this series we will be speaking to some of the biggest names in our industry on the hot topics within the new business world.
Julia Franks, Groupe Growth Director at Publicis Groupe UK is joined by Now Advertising CEO Larissa Vince to discuss her journey in the industry, work life balance and the stress of pitching remotely.
IPA New Business Group Co-Chair Total Media's Pedro Martins is joined by Nick Baughan on his journey from running agencies to joining Facebook UK as Director of Agencies.
IPA New Business Group Co-Chair Total Media's Pedro Martins and AAR Managing Partner Martin Jones discuss the good, the bad and the ugly of pitching and look at what the future of the pitch looks like.
Sarah Golding, CEO of The&Partnership and President of the IPA about her rise to the top and her thoughts on New Business.
Geometry Global's Gemma Batterby talks new pitch models and how they'll impact agencies with Oystercatchers CEO and Founding Partner, Suki Thompson.
VMLY&R's Claire Charruau asks Creative Equals' Ali Hanan whether greater diversity is the best kept secret of a successful new business practice.