Business storytelling Archives - Anecdote: Recent Episodes
Shawn Callahan & Mark Schenk
In Episode 220 Paul Fairweather joins Anecdotally Speaking to discuss all things storytelling and creativity in business and beyond. In Episode 220 of Anecdotally Speaking, …
The post 220 – Paul Fairweather: Storytelling and Creating Without Fear appeared first on Anecdote.
This week, I Zoomed with the head of marketing at an insurance company in New York. At one point, he talked about crafting brand stories …
The post Unlock Your Business Storytelling Superpower: Find Stories, Don’t Craft appeared first on Anecdote.
I’m about halfway through writing a new book in which I recount 40+ tips for business storytelling. It’s the sort of book you can dip …
The post Make it visual appeared first on Anecdote.
It’s important to verify the stories you hear. One story I didn’t verify was the one I read in James Clear’s book, Atomic Habits, about …
The post The Real Secret to British Cycling’s Success: More Than Just Marginal Gains appeared first on Anecdote.
Learn how to use storytelling to capture and transfer vital knowledge when key personnel leave your company, preserving strategic vision, core values, and critical relationships to ensure continuity and maintain a competitive edge.
The post Preserving Vital Knowledge: A Storytelling Approach appeared first on Anecdote.
Master the art of adding drama to business stories for enhanced engagement and comprehension while maintaining authenticity and effectiveness.
The post Raise the stakes appeared first on Anecdote.
If you talk to a man in a language he understands, that goes to his head. If you talk to him in his language, that …
The post Niche groups love niche stories appeared first on Anecdote.
During The Voice referendum campaign, we sadly witnessed the power of disinformation. And in most cases, the YES response was to argue or disagree with …
The post Countering disinformation appeared first on Anecdote.
I can think of nothing that an audience won’t understand. The only problem is to interest them; once they are interested they understand anything in …
The post A good story surprises us appeared first on Anecdote.
Stories elevate business presentations, making them memorable and impactful. Drawing from Kahneman's insights, stories influence decision-making by engaging our "remembering self." Whether structuring a presentation entirely as a narrative or sprinkling stories throughout, storytelling enhances understandability, emotion, and memorability. As businesses present data, products, or proposals, the power of stories remains undeniable. Harness it wisely.
The post When to use a story to structure an entire presentation appeared first on Anecdote.
I walk with Darren on Sunday mornings. He’s in Sydney, and I’m in Melbourne. We pop in our headphones and have a 90-minute walk and …
The post Stories beget stories appeared first on Anecdote.
A strategy your people can’t believe will fail. So how does one craft and share a believable strategy? First, people want to know the company’s …
The post Building Belief in your Strategy appeared first on Anecdote.
You’ve probably heard people like us say, “To transform your culture, you need to change the stories you tell.” But what does that look like? Rob shares an example that’s happening within Anecdote.
The post Eating our own dog food: How Anecdote is using story to transform appeared first on Anecdote.
Paul McCartney is famous for not being able to read or write music. So what can we learn about mastering storytelling from how he acquired his musical prowess?
The post Learning by Immersion: Lessons from Paul McCartney appeared first on Anecdote.
You cannot succeed in sales leadership without managing and leveraging your team’s stories. Read how this practice helped a sales leader in a global organisation.
The post To lead a sales team, you must manage the stories they tell and hear appeared first on Anecdote.
A company is defined by its stories. Shawn explains what every business needs to consider when crafting a company story.
The post A company story is more than a single story appeared first on Anecdote.
Do things the right way, not the easy way. Listen to hear how adopting a more transparent system saved thousands of lives in five United States states.
The post 156 – Adopt transparent systems appeared first on Anecdote.
Building rapport is just as important in the virtual world as in person, but you need to be more purposeful about it when you’re not physically present.
The post How to connect in the virtual world appeared first on Anecdote.
When it comes to leadership, little things make a big difference. Listen to hear what inspired Walt Bettinger’s, CEO at Charles Schwab, leadership style.
The post 155 – Don’t ignore the Dottie in your life appeared first on Anecdote.
Don’t put everything into your stories. You’ll overwhelm or distract your listener. Listen to hear how cutting a scene from the original King Kong kept audiences engaged.
The post 154 – Less is more appeared first on Anecdote.
Sometimes you must ignore what’s happening around you and focus on your goal. Listen to hear how this strategy helped Julia Louis-Dreyfus survive breast cancer.
The post 153 – Focus on your goal appeared first on Anecdote.
Present a united front to avoid bad outcomes. Listen to hear how Ryan Reynolds and his brothers avoided their father’s fury.
The post 152 – Present a united front appeared first on Anecdote.
Successful leadership requires a balance of performance and engagement. Listen to hear how a Country Head improved his numbers without his number one salesperson.
The post 151 – Balance performance and engagement appeared first on Anecdote.
The deep knowledge of data analysts often works against them. They either tell the audience too much or assume the audience knows what they know.
The post Why do we say too much? Advice for the data analyst appeared first on Anecdote.
A slight change in mindset can improve your entire day. Listen to hear some examples of small stories that have a big impact.
The post 150 – In praise of small stories appeared first on Anecdote.
The objective of a number translation is to reframe a number into something decision-makers have personally experienced, something they can feel. In this blog post, Shawn Callahan shares his technique.
The post Data storytelling: Using number translations to give data meaning appeared first on Anecdote.
If you give your employees guiding principles rather than rules, they will do amazing things. We replay Doug Keeley’s favourite business story of all time.
The post Replay 112 – FedEx helicopter story absolutely positively flies appeared first on Anecdote.
If you want to change someone’s mind, you need to find a range of stories, not just one. Listen to hear how Charles Darwin formulated and gained support for his theory of evolution.
The post 149 – Natural selection of the fittest story appeared first on Anecdote.
Your decisions can have unintended consequences, so give them careful consideration. Listen to hear how one man’s decision caused the deaths of millions of people.
The post 148 – When sense takes flight appeared first on Anecdote.
Context and emotional state determine success, so when stakes are high, consider simulating the scenario as best you can. Listen to hear how a premier league soccer coach did just that.
The post 147 – The chemistry of hot and cold states appeared first on Anecdote.
Trust those around you; as a leader, you don’t always need to make the final decision. Listen to hear how an actor handles starring in and directing a movie.
The post 146 – The Assistant Director’s cut appeared first on Anecdote.
When you start something, stick with it until you finish it. Listen to hear how an English mathematician solved the world’s longest-standing maths problem. Shawn …
The post 145 – Dark mansions made of cubes and squares appeared first on Anecdote.
To build trust, you need to share emotional information. Listen to hear how three studies found a link between oxytocin and behaviour change.
The post 144 – Science warms up to story appeared first on Anecdote.
Over the past 50 years, fascinating research has revealed the impact stories can have when human beings use them to communicate. We summarise our favourite studies.
The post The Science of Storytelling appeared first on Anecdote.
Mindset has an incredible impact on performance. Listen to hear how George Dantzig solved two famously unsolvable mathematics problems.
The post Replay 107 – You just might do it if you don’t know you can’t appeared first on Anecdote.
You don’t know when your unique combination of skills will be needed. Listen to hear the story behind the miraculous rescue of thirteen boys from a Thai cave system.
The post 143 – Not exactly a man cave appeared first on Anecdote.
The barriers that women face hold all of us back. Listen to hear how Dr Alice Stewart overcame all sorts of obstacles to find a correlation between x-raying pregnant women and childhood cancer.
The post Rerelease 075 – Conflict is essential to collaboration appeared first on Anecdote.
Customer service is everything. Listen to hear how one salesperson lost their business a $1.5 million contract.
The post 142 – Million-dollar bathroom basin appeared first on Anecdote.
When you build a workplace culture that allows mistakes to be discussed, you ensure they won’t be repeated. Listen to hear how a jet propulsion laboratory owns its failures and fosters a learning culture.
The post 141 – Rocket science propelling librarians appeared first on Anecdote.
Have a plan B and keep it top of mind. Listen to hear how a desperate cry for help saved a man’s life just last month.
The post 140 – When you desperately need your plan B appeared first on Anecdote.
You don’t have to follow the path people expect you to take. Listen to hear why an Australian actor refused to sign a contract worth more than one million pounds.
The post 139 – Contract bondage no good by George appeared first on Anecdote.
Pushing ideas and actions on people will only lead to resistance. Listen to hear how Captain James Cook used a pull strategy to save his crew from scurvy.
The post 138 – Scurvy sailors served sauerkraut appeared first on Anecdote.
When someone mentions the word story, they think of crafted, fictional stories like those on Netflix. And this is where a common misconception occurs.
The post Common misunderstanding in business storytelling appeared first on Anecdote.
A team philosophy will help soothe your colleagues’ concerns in stressful situations. Listen to hear why the Beatles reminded each other that “something will happen” when tensions rose.
The post 137 – Journeys of heroes and Beatles appeared first on Anecdote.
Suggestion and argument alone don’t change minds, but experiences do. Listen to hear how one husband finally persuaded his wife to buy herself a new and improved bike.
The post 136 – It’s like riding a new bike appeared first on Anecdote.
Empathy will help you help other people. Listen to hear how a woman stopped a child’s crying by showing that she could really understand how they were feeling.
The post 135 – Noticing the cut versus feeling the pain appeared first on Anecdote.
You don’t know what other people are going through. Listen to hear why Hugh van Cuylenburg will never stop pushing his organisation’s (The Resilience Project) message.
The post 134 – Look for the good and trust in the work appeared first on Anecdote.
Having a clear purpose will help the people in your organisation make better decisions. Listen to hear how Southwest Airlines increased its revenue by more than $1 billion by following its purpose.
The post Rerelease 034 – When baggage really flies appeared first on Anecdote.
Don’t wait for someone to come along and solve your problems—step up and make things happen. Listen to hear how a clever Storytelling for Leaders participant used an anecdote from a popular franchise to connect and build rapport.
The post 133 – Potter spells initiative appeared first on Anecdote.