The Thaducation Podcast: Recent Episodes
Thad Cox
Providing freelance education for ambitious creatives in a supportive environment with an honest voice. Helping them feel inspired and excited about their future. Helping get you the peace of mind that comes more clients and referrals than you can handle, while creating work makes a difference.
Let's take your freelance career from striving to thriving!
Join the freelance education revolution at www.thaducation.com
In this engaging episode, Thad Cox discusses the art and challenges of copywriting, the irreplaceable value of storytelling and impactful ways to connect with your audience.
- The Power of Simplicity in Copywriting: Why Tony Malcolm's famous Economist ads are celebrated for their straightforward yet powerful text-only approach.
- Human Touch vs. AI in Writing: While AI is a great research tool, it lacks the ability to capture human stories and emotions, which are essential for meaningful writing.
- Authenticity in Messaging: Authenticity shines through when writers are direct and honest. Tommy's advice to a personal trainer to speak plainly about her motivations leads to a highly resonant newsletter.
- Quality Over Quantity in Content Creation: The pressure to produce massive amounts of content, advocating instead for well-crafted, thoughtful pieces that truly engage audiences.
- The Value of Mentorship: The importance of mentoring and investing in others and how authentic communication can lead to personal and professional growth.
Enjoyed the episode? Send us your questions, share with friends, and subscribe for more insights and stories in design and creativity!
www.thadcox.co.uk
--- Send in a voice message: https://podcasters.spotify.com/pod/show/thadcox/message
In this episode of Community Chat, Thad dives into the world of design, branding, and creativity through candid conversations and nostalgic stories.
Discover how early experiences shape creative journeys and how personal anecdotes can enrich professional practices.
The chat also covers balancing storytelling with practical outcomes and the importance of clear client communication.
Takeaways:
- Harness Nostalgia: Use nostalgic memories to make your designs more relatable and emotionally impactful.
- Tell Engaging Stories: Integrate personal stories into your branding to stand out and connect with your audience.
- Combine Creativity and Results: Ensure your designs not only look good but also deliver tangible outcomes.
- Master Client Communication: Set clear expectations and enforce timelines to keep projects on track.
- Reflect on Influences: How reconnecting with what inspired your passion for design can fuel your creativity.
Enjoyed the episode? Send us your questions, share with friends, and subscribe for more insights and stories in design and creativity!
Follow Thad: thadcox.co.uk
--- Send in a voice message: https://podcasters.spotify.com/pod/show/thadcox/message
Alright, creative minds and freelance designers, let's dive into the energising insights from our latest episode of "Community Chat with Thad."
This week, we explored how our environments—from the pulsing streets of urban art districts to the serene vibes of suburban life—affect our creative flow and artistic outputs. It's not just about where you are; it's about how the space around you sparks that creative magic.
Key Takeaways:
- Discover Your Creative Sanctuary: Whether it’s a bustling city corner or a quiet suburban nook, find out how different settings can fire up your creativity.
- Connect and Collaborate: Utilize your community, both online and in person, to enhance your creative endeavors and find new inspiration.
- Stay Inspired Anywhere: Learn techniques for keeping your creative juices flowing, no matter how stimulating (or not) your environment is.
- Harness Digital Inspiration: Embrace podcasts, digital galleries, and more to fill your inspiration tank when your immediate surroundings don't do the trick.
- Learn from Experience: Hear how other creatives adapt to their environments and the profound impact these spaces have on their work.
Get out there and mold your environment to best suit your creative spirit! Take a leaf from our discussions and enrich your workspace and habits for optimal artistic production.
Share your experiences with finding the perfect creative spot or how a change of scenery has sparked a new project.
Follow Thad:Thad Cox's Website
Instagram @mrthadcox
--- Send in a voice message: https://podcasters.spotify.com/pod/show/thadcox/message
Alright, creative minds and freelance designers, let's wrap up the latest juice from our Community Chat. This week we hit a gold mine discussing Studio Ghibli's unique charm and their cold shoulder towards AI. It's not just about animation; it's about what tickles the creative bone in all of us.
Key Takeaways:
- Embrace Your Uniqueness: Your personal touch is what sets you apart in a sea of AI-generated perfection. Don't shy away from those idiosyncrasies in your work.
- Quality Over Quantity: In the rush to deliver, don't lose sight of what matters – the heart and soul poured into each project. Sometimes, taking it slow can lead to more meaningful work.
- Legacy Matters: Think about what you're leaving behind. Each project is a brick in the legacy you're building, not just as a designer but as a creative force.
Get out there and make your mark, folks! Let's take a cue from Studio Ghibli and focus on the depth and soul of our work. Share your projects that you believe truly embody the human touch. Who needs AI when we've got a world of imagination at our fingertips? Let's show 'em what we've got!
Follow Thad:
https://www.thadcox.co.uk
https://www.instagram.com/mrthadcox
https://www.linkedin.com/in/mrthadcox/
--- Send in a voice message: https://podcasters.spotify.com/pod/show/thadcox/message
Alright, fellow freelance designers and creative minds, let's dive into a discussion that's as real as it gets in our world – the curious case of designers over 40. Have you ever wondered where they all vanish to? It's like there's this mystery zone where seasoned designers seem to disappear.
But hey, let's get real. They're not hiding under a pile of outdated MacBooks or fading into the backdrop of design history. They're very much here, bringing a wealth of experience and creative firepower that's just too good to ignore.
Key Takeaways:
- Experience is Gold: Being over 40 in the design industry doesn't mean your creative spark has fizzled out. It means you've got a treasure trove of experience, insights, and skills that can elevate any project. It's about blending this wisdom with the fresh, dynamic energy of younger creatives to create magic.
- Evolving with Time: The digital landscape is ever-changing, and staying relevant means continuously learning and adapting. For all you seasoned pros, it's not just about keeping up with the latest design trends but also mentoring the next gen on the nuances of design thinking and problem-solving.
- Breaking Stereotypes: There's this myth that once you hit a certain age, your design ideas are outdated. Let's shatter that! Your work can be as fresh and relevant as any hotshot designer straight out of school, if not more. It's all about perspective and how you market your skills.
- Embracing Independence: If the traditional job market seems to undervalue your expertise, consider the vast opportunities in freelancing or consulting. Many designers over 40 thrive by building their own brands, offering specialised services, or consulting for firms that appreciate the depth of their experience.
- Your network is your net worth, especially in the creative industry. Keep those connections strong and continually expand your circle. You never know when an old colleague or a new acquaintance might lead you to your next big project.
Got any stories or insights about navigating the design world post-40? We're all ears! Share your experiences, tips, or even challenges you've faced.
Let's create a dialogue that empowers and inspires designers of all ages to push the boundaries and redefine what it means to be a 'seasoned' creative professional. Together, we can prove that creativity knows no age limit.
Follow Thad:
https://www.thadcox.co.uk
https://www.instagram.com/mrthadcox
https://www.linkedin.com/in/mrthadcox/
--- Send in a voice message: https://podcasters.spotify.com/pod/show/thadcox/message
In this episode, we dove deep into the art of handling conflict, the double-edged sword of our digital lives, and how the younger crowd is managing (or struggling) to debate and disagree without losing their cool. It was a real eye-opener on how navigating our professional and personal worlds is changing, especially with technology gripping us tighter every day.
Takeaways & Highlights:
- Conflict Isn't Always the Enemy: Turns out, a bit of conflict isn't the worst thing. It can actually push us to do better, think harder, and come out stronger on the other side. It's all about keeping it professional and not personal. When you know you're aiming to boost your work or business, a little heat in discussions can lead to better outcomes.
- Debating Skills Are on the Decline: Is the art of agreeing to disagree is getting lost in the shuffle, making workplaces a bit more tense than they need to be.
- Are Our Digital Bubbles Are Trapping Us? The digital world, for all its perks, is making us feel lonelier and more isolated. We're more connected than ever but feeling the pinch of real, meaningful interactions.
- Professionalism Is Evolving (Or Is It?): This whole shift to digital has us rethinking what being professional means. From ghosting jobs to struggling with direct communication, it seems like the rules of the game are changing. Or maybe, we're just seeing a new side of the same dice?
- Finding Your Footing Amidst Change: With all these shifts, especially for the Gen Z crowd stepping into their careers, it's about finding that sweet spot. How do you stay true to yourself, make the most of digital tools, and still keep those human connections strong?
Got any stories of your own about wrestling with these modern conundrums? How do you keep your cool in a heated debate, or find real connections in a swipe-right world?
Drop us a line, share your thoughts, or just let us know what's on your mind.
Follow Thad:
https://www.thadcox.co.uk
https://www.instagram.com/mrthadcox
https://www.linkedin.com/in/mrthadcox/
--- Send in a voice message: https://podcasters.spotify.com/pod/show/thadcox/message
Navigating Career Challenges with Strategic Moves
Welcome back, everyone, to our cherished community discussions, where we dive deep into the real talk about careers, the hustle for work, and making those pivotal moves that define our paths.
Today's chat revolved around a truth many of us face: the ongoing struggle to secure work and how to navigate these challenges with savvy and strategy.
We explored the reality that for most of us, being in high demand is more the exception than the rule. The conversation highlighted a strategic approach to career growth that involves leveraging unique advantages by making lateral or even unconventional moves to gain new experiences.
This includes stepping into roles at prestigious companies or entirely different industries to add an intriguing edge to our resumes, thereby increasing our appeal to future employers and broadening our skill sets.
Takeaways & Highlights:
- The Struggle Is Real (And Normal): Most of us aren't turning down work; we're searching for it. Understanding this can alleviate some of the stress associated with job hunting.
- Strategic Moves Pay Off: Transitioning to a role in a less conventional or smaller setting can lead to significant career advancements, provided it offers a new perspective or skill set.
- The Value of Working for 'Free': Offering services without charge to gain unique experience can open doors that otherwise might remain closed, especially when trying to break into prestigious companies or industries.
- Networking Is Crucial: Leveraging new roles to expand your network and signal your availability to headhunters and industry contacts can significantly enhance your job prospects.
- Always Be Planning: Even while in a current role, strategise your next move. Being proactive about where you're heading next is essential, leveraging each position as a stepping stone to further your career.
We're eager to hear from you! Have you ever made a bold career move that paid off? Or are you contemplating a significant change and seeking advice?
Share your stories, insights, or questions with us. Your experiences could inspire or guide someone in a similar position. Let’s continue to support and learn from each other.
Drop your comments below or send in your questions. Let's tackle these career challenges together!
Follow Thad:
https://www.thadcox.co.uk
https://www.instagram.com/mrthadcox
https://www.linkedin.com/in/mrthadcox/
--- Send in a voice message: https://podcasters.spotify.com/pod/show/thadcox/message
Unlocking the Hidden Opportunities in Career Transitions
Hey there, welcome back to our community discussions where we dive into the real stuff that keeps us up at night, especially about work, creativity, and making those big career moves.
Today, we’re unpacking an essential truth many of us face but rarely talk about openly: the constant hustle for work and the golden opportunities hidden in career transitions.
Highlights & Takeaways:
- Lateral Moves Can Be Your Secret Weapon: Stepping into different roles or industries, especially ones that give you a unique edge, can significantly boost your appeal to future employers.
- Free Work Has Its Value: Sometimes, offering your services for free to gain experience in a high-profile setting can open more doors than a paid gig in a less impactful role.
- Networking Is Key: Whether it’s through strategic free work, attending prestigious companies, or simply connecting with peers, building your network is invaluable.
- Plan Your Next Move Strategically: Always be thinking about how your current role or project can lead to the next opportunity. It’s not just about the work you do but also about the story you tell.
Got any career transition stories or strategies of your own? We’d love to hear how you navigated those tricky waters or if you're in the midst of figuring things out.
Share your experiences and questions with us, and let’s keep the conversation going. Your story could be the beacon of hope or the practical guide someone out there desperately needs.
Drop us a comment or send in your questions, and let’s tackle this journey together!
Follow Thad:
https://www.thadcox.co.uk
https://www.instagram.com/mrthadcox
https://www.linkedin.com/in/mrthadcox/
--- Send in a voice message: https://podcasters.spotify.com/pod/show/thadcox/message
Diving Deep into Authentic Podcast Chats: What Makes Them Tick?
Hey there! So, we recently had this super engaging chat on our podcast, where Laneen dropped by (as she always does with her awesome questions).
It turned into this deep dive into why keeping things real and asking the nitty-gritty questions make for some seriously engaging podcast episodes.
Plus, we got into this fascinating story about Phil Aston and his YouTube channel, Now Spinning Magazine. Phil's journey is all about sticking to what he loves, music, and not sweating the small stuff like editing or SEO tricks. It's a revelation on finding that sweet spot between making sure people can find you and keeping your soul in the content.
Here's What We Unpacked:
- Keeping It Real Wins: We highlighted just how much more engaging a podcast can be when you're being yourself and diving deep with your questions. It's like having a real conversation with a friend—people can't get enough of it.
- Passion Over Perfection: Phil's story was a real eye-opener. He showed us that you could totally grow a loyal following by just doing you, even if that means skipping the fancy edits or SEO gymnastics.
- The SEO Authenticity Juggle: We chewed over how you gotta play the game to be found but not lose your essence in the process. It's a tightrope walk but totally doable.
- It's Okay to Shift Gears: Our chat emphasised the importance of flexibility. Got bored with a topic? Shift gears. It's all about following what lights you up.
So, What's Next?Got any thoughts on keeping podcasts authentic or anything else that's on your mind? We're all ears and super keen to dive into what makes you tick in our next chat. Hit subscribe, send us your thoughts, and let's keep the real conversations rolling. Can't wait to hear from you!
Follow Thad:
https://www.thadcox.co.uk
https://www.instagram.com/mrthadcox
https://www.linkedin.com/in/mrthadcox/
--- Send in a voice message: https://podcasters.spotify.com/pod/show/thadcox/message
Hey, folks! Just had an amazing chat with Liz Mosley, a small-business branding guru, podcast host, and an Adobe Express ambassador.
She's all about supporting small businesses with their branding and marketing, and she shared some gold nuggets on embracing rejection, making branding understandable, and the ins and outs of creating engaging content on social media.
- Rejection Challenge: Liz shared her personal journey with the rejection challenge, which, honestly, was an eye-opener. It's all about facing the fear of rejection head-on and realising it's not as bad as we imagine. Liz's experience showed how taking risks and stepping out of her comfort zone can lead to unexpected opportunities and growth.
- Social Media Wisdom: From Instagram stories to the reels, Liz has been there, done that. Her take? It's about showing up, being real, and, yes, sometimes dealing with the Wild West of comments. But more importantly, it's about learning, evolving, and finding joy in the process.
Highlights:
- Embrace Rejection Like a Boss: Inspired by Liz's rejection challenge? Why not give it a go? It's about shifting your mindset to see rejection not as a setback but as a step forward. Who knows what doors it might open?
- Keep Your Branding Game Strong: Remember, branding isn't just a pretty logo. It's the story, the vibe, and the soul of your business. Dive deep, make it resonate, and don't be afraid to get creative with how you explain it to the world.
- Rock Those Social Media Channels: Whether it's sharing a day in your life, a behind-the-scenes look, or just being your awesome self, remember, people connect with people. Show up, share your story, and let the creativity flow.
So, what are you waiting for? Dive into that rejection challenge, get your branding on point, and make your mark on social media.
And hey, while you're at it, check out Liz's podcast: 'Building Your Brand' and get inspired by the amazing guests and insights she brings to the table.
Follow Liz:
https://www.instagram.com/lizmmosley
https://www.lizmosley.net
https://www.lizmosley.net/podcast
Follow Thad:
https://www.thadcox.co.uk
https://www.instagram.com/mrthadcox
https://www.linkedin.com/in/mrthadcox/
--- Send in a voice message: https://podcasters.spotify.com/pod/show/thadcox/message
Finding Joy Amid the Social Media Chaos: A Creative's Guide to Navigating Online Overload
In this deep-dive conversation, we tackle the all-too-familiar struggle of finding joy in the digital age, especially for us creatives navigating the noisy realm of social media.
From the relentless bombardment of marketing to the quest for genuine connections, we explore how to sift through the clutter, prioritise our happiness, and reclaim our online spaces.
Join us as we share insights and strategies for maintaining creativity and joy amidst the chaos, fostering meaningful interactions, and discovering content that truly resonates.
- Social Media Overload: Acknowledging the overwhelm caused by endless marketing and the realisation that we can't possibly consume all that content. It's about setting boundaries and seeking quality over quantity.
- Seeking Authentic Joy: The journey to find what genuinely brings us happiness, often leading us away from traditional social platforms and towards more fulfilling content and activities.
- Content Curation for Creativity: Discussing the importance of curating our feeds and engagements to better serve our creative spirits. This includes unfollowing what no longer serves us and actively seeking out spaces and content that inspire.
- Rediscovering Offline Joys: The reminder that sometimes, stepping away from the screen and engaging in offline activities or simply being present can reignite our creative energies and overall sense of joy.
- Navigating the Ad Maze: A candid look at how the quality and tactics of online advertising impact our online experience, with a call to seek out more genuine and less intrusive forms of content.
Feeling overwhelmed by the digital clutter? You're not alone. Let's take a step back together, reassess what truly matters, and make intentional choices about how we engage online.
Whether it's fine-tuning our feeds, taking social media sabbaticals, or diving into projects that light us up, there's a path to reclaiming our joy and creativity.
Share your journey with us, and let's inspire one another to cultivate spaces that spark joy and foster genuine connections.
Follow Thad:
https://www.thadcox.co.uk
https://www.instagram.com/mrthadcox
https://www.linkedin.com/in/mrthadcox/
--- Send in a voice message: https://podcasters.spotify.com/pod/show/thadcox/message
Hey everyone, just wrapped up a super engaging chat with James about the ins and outs of the design world.
We dove deep into topics like why keeping secrets about pay isn't cool, how the design scene's been changing, the real headache of figuring out what to charge for your work, and the big question mark that is AI and tech shaking things up.
James shared some real talk about the importance of sharing the wealth (of knowledge, that is) and staying nimble in this fast-paced industry.
- No More Secret Handshakes: James really isn't into the whole "hush-hush" vibe around how much designers are getting paid. It's all about lifting the curtain and getting real with each other to help everyone grow.
- The Times Are A-Changin': Reflecting on his own journey, James pointed out that even though there's a sea of designers out there, making it past the first few years is tougher than it looks. His advice? Keep your eyes peeled and be ready to adapt.
- The Pricing Puzzle: Oh boy, did we get into the nitty-gritty of pricing. James opened up about his own battles and called for a heart-to-heart within the community on how to tackle this beast.
- Tech and AI – Friend or Foe?: With AI and new tech on the rise, James urges us not to hit the panic button but to think about how these tools can actually give our creativity a boost.
- Knowledge is Power, So Share It: James is big on the idea that we've all got something to learn and something to teach. Sharing your stories and skills not only helps you but lifts up those around you too.
Roll with the Punches and Keep It Real:The design game is always changing, and the best way to stay in play is to keep learning, sharing, and being genuine with each other. Whether it's a new design trend or a tech breakthrough, let's tackle it together.
Brush Up on Those Skills:Not just your design skills, but get savvy with the business side of things and stay curious about the latest tech. It's all about being well-rounded and ready for whatever comes your way.
Let's Talk Money:Inspired by James's openness, why not start a convo with your design buddies about pricing? It's all about finding that sweet spot where you feel good about your rates and your clients do too.
Tech's Not So Scary:Instead of fearing the AI takeover, why not explore how it can make your work even cooler? There's a whole world of tools out there waiting to amp up your creative process.
Give Back to the Gang:Got a story to tell or some wisdom to share? There's always someone out there who could benefit from your experience. Whether it's through a blog post, a workshop, or just a coffee catch-up, your insights could light someone else's way.
So, let's keep the conversation going, share those tips and tricks, and build a design community that's all about growth, creativity, and a little bit of tech magic. Can't wait to see what we all come up with next!
Follow: James:
https://www.instagram.com/made.by.james/
https://babygiantdesign.com/
Follow Thad:
https://www.thadcox.co.uk
https://www.instagram.com/mrthadcox
https://www.linkedin.com/in/mrthadcox/
--- Send in a voice message: https://podcasters.spotify.com/pod/show/thadcox/message
Unlocking Success as a Freelance Designer: Strategies for Growth, Client Management, and Navigating Social Media
This episode is a treasure trove for freelance designers navigating the ever-evolving landscape of creativity, client relationships, and the digital marketplace.
We explore firsthand experiences with challenging client scenarios, the significance of direct and constructive feedback, and practical tips for managing work-life balance.
The conversation also dives into effective strategies for leveraging social media without succumbing to burnout, emphasising the importance of building meaningful connections and creating value-driven, consumable content that translates into tangible business success.
- Picking Your Projects: It's all about knowing what's worth your time and what's okay to pass up. And hey, it's totally fine to wonder "what if?" as long as you're cool with the choices you've made.
- Feedback: The Secret Sauce: Let's be real, feedback can make or break a design. We're talking about how to give it, take it, and use it to get better at what we do.
- Making Social Media Work for You: Forget spamming your feed with stuff just because you think you have to. We're all about creating content that actually means something to your dream clients.
- Forget the Likes, Go for the Gigs: Here's a hot take - personal referrals and real relationships trump social media fame any day when it comes to landing those juicy design projects.
- Content That Converts: Let's shift our focus from giving away everything for free to creating something so good, people are happy to pay for it. That's the real MVP move.
If you've found solace in our stories or have your own experiences to share, we'd love to hear from you. Share this podcast with fellow creatives who might be searching for that spark to reignite their passion for their work.
Follow Thad:
https://www.thadcox.co.uk
https://www.instagram.com/mrthadcox
https://www.linkedin.com/in/mrthadcox/
--- Send in a voice message: https://podcasters.spotify.com/pod/show/thadcox/message
In this insightful episode, we delve into the heart of freelancing, mental well-being, and standing out in a saturated market with Craig Fern, a well-being ambassador and a beacon in the realm of mental health and counselling.
Craig shares his journey, emphasising authenticity and the courage to embrace one's uniqueness in a world often dominated by conformity.
Key Takeaways:
- Embrace Your Individuality: In a sea of grey, dare to be orange. Craig's narrative is a powerful reminder that blending in might seem safe, but your uniqueness truly sets you apart. The journey from grey to orange, from blending in to standing out, is fraught with challenges, but it's essential for lasting success and personal fulfilment.
- Critical Thinking Over Emotional Reaction: Our discussion highlights how easily we're swayed by emotions, often to our detriment. Craig introduces a simple yet transformative approach: adding "realistically" to our inner dialogues. This pivot towards logic helps diffuse emotional overreactions, allowing us to navigate through self-doubt, the noise of social media, and the allure of "quick success" promises with a clearer mind.
- The Importance of Persistence: Craig's story is a testament to the power of persistence. Faced with scepticism and a market that didn't yet recognise the value of his work in well-being, he remained steadfast. His experience underlines that while immediate success is rare, enduring commitment to your passion and principles can lead to long-term fulfilment and recognition.
- Choose Your Influences Wisely: In an era where everyone claims to be an expert, choosing whom to listen to is crucial. Craig warns against the allure of "guaranteed success" pitches and emphasises the value of genuine expertise. Look for mentors and collaborators who question, challenge, and align with your values rather than those who offer one-size-fits-all solutions.
- Success Is Personal: Measure success on your terms. Society's benchmarks—wealth, fame, constant growth—can lead to a never-ending cycle of dissatisfaction. Reflect on what truly matters to you, like the joy of creation, the balance between work and life, or the impact of your work on others. Success is deeply personal and should be defined by what brings you fulfilment and happiness.
Call to Action:
Let Craig's insights inspire you to reflect on your path. Are you trying to blend in too much? Is it time to embrace your unique colour in the freelance world? Share your thoughts, experiences, or even your own journey from grey to orange with us.
Let's create a community that celebrates individuality, critical thinking, and the true essence of success. Reach out to Craig for wisdom on well-being and navigating the freelancing world with authenticity at craigfern.com or connect with him on LinkedIn.
Remember, it's not about fitting in; it's about standing out and staying true to yourself.
Follow: Craig:
https://www.craigfearn.com/
https://www.linkedin.com/in/craig-fearn1/
Follow Thad:
https://www.thadcox.co.uk
https://www.instagram.com/mrthadcox
https://www.linkedin.com/in/mrthadcox/
--- Send in a voice message: https://podcasters.spotify.com/pod/show/thadcox/message
Breaking the Monotony: Finding Creative Freedom Within Constraints
Feeling stuck in a creative rut or looking for ways to inject new life into your work? Tune in to this episode for a dose of inspiration and practical advice on overcoming monotony in creative professions.
In this episode, we dive deep into the struggles creatives face when their work feels more like a chore than a passion project.
From dealing with mundane design tasks for clients to maintaining enthusiasm in the face of repetitive work, our guests share their personal battles and breakthroughs.
This candid conversation explores the importance of adapting, evolving, and finding joy in creativity, even when the projects don't initially spark excitement.
Join us as we uncover strategies for keeping the creative flame alive and turning routine tasks into opportunities for growth and exploration.
- Navigating Creative Constraints: Discover how to find creative solutions within the confines of client requests that seem to limit your creative freedom.
- The Power of Diverse Income Streams: Learn about the benefits of having multiple revenue streams in the creative industry, allowing for flexibility and a safety net when client work becomes monotonous.
- Adapting to Overcome Burnout: Insights into recognizing burnout signs and implementing changes to prevent it, such as taking breaks and diversifying projects.
- Exploring New Avenues: Hear about the journey from traditional design work to consulting, mentoring, and creating passive income through digital products, showcasing the versatility of a creative skillset.
- Staying Inspired and Motivated: Strategies for maintaining enthusiasm for your work, including engaging in personal projects and leveraging your unique voice to stand out in the creative field.
If you've found solace in our stories or have your own experiences to share, we'd love to hear from you. Share this podcast with fellow creatives who might be searching for that spark to reignite their passion for their work.
Follow Thad:
https://www.thadcox.co.uk
https://www.instagram.com/mrthadcox
https://www.linkedin.com/in/mrthadcox/
--- Send in a voice message: https://podcasters.spotify.com/pod/show/thadcox/message
Becoming Algorithm-Proof: Phil's Aston's Tale of Turning Passion into Purpose
In this heart-to-heart episode, we unwrap Phil's inspiring shift from the world of digital marketing to carving out a niche in the music community when the world turned upside down.
Phil explains why sticking to your true self matters, how his deep love for music can turned into a thriving digital community, and the magic of creating connections that go beyond the screen.
Join us as we dive into a story about finding joy in your passions and the unexpected paths they lead us down.
- Keeping It Real in Times of Change: Phil gets real about how the pandemic pushed him to pivot from his digital marketing gig to focusing on what he loves most – music. It's a chat about the importance of being genuine and how that can draw people in.
- The Spark Behind Passion Projects: Ever wonder how passion projects take flight? Phil shares the backstory of NowSpinning.co.uk and how his love for music helped him stay connected and kickstart something awesome, showing us the sheer power of following your heart.
- Crafting a Community, Not Just Followers: Hear Phil talk about his no-nonsense approach to creating a space where music lovers gather, not just for the tunes, but for the real, down-to-earth conversations. It's about making real connections, not just racking up likes.
- Staying True to Your Voice: Phil opens up about his strategy for making content that resonates, keeping it all about what fires him up and hoping it strikes a chord with others too. It’s all about being your most authentic self and letting the chips fall where they may.
- A Lesson in Rolling with the Punches: Phil's journey is nothing short of a masterclass in bouncing back, adapting, and thriving. It’s a testament to the strength found in flexibility, staying true to your passions, and the remarkable places they can take you.
Feeling a spark from Phil's story? Lean in as we explore how blending your work with what lights you up can transform your world.
If Phil's tale strikes a chord with you, pass this podcast along to friends who could use a little nudge towards following their passions in the digital age.
Follow Phil:
www.NowSpinning.co.uk
https://www.youtube.com/channel/UCnZSsMr4k8ZVlrJ8MUYR4GA
https://www.geniusloci.co.uk/
--- Send in a voice message: https://podcasters.spotify.com/pod/show/thadcox/message
Join Thad for an inspiring dive into the world of creativity and networking with Raj Kotecha, founder of the Creative Content Agency.
Discover Raj's journey from a family-owned shop to the forefront of content creation and event promotion. Learn valuable lessons on leveraging AI for content production, the art of networking without an agenda, and the impact of building meaningful relationships.
Whether you're a creative professional, entrepreneur, or just passionate about the power of content and connections, this episode offers actionable insights for thriving in the digital age.
Tune in for an engaging conversation that blends business acumen with creative vision.
Work with Raj: https://www.creativecontentagency.com/
--- Send in a voice message: https://podcasters.spotify.com/pod/show/thadcox/message
Welcome to 'Community Chats', an intimate podcast series where the microphone gets passed around the table of our vibrant community.
Each episode, we sit down with different freelancers and creatives, delving into the pulsing heart of freelancing, the twists of creativity, and the myriad thoughts that buzz through the minds of those who choose to carve their own paths.
It's a melting pot of ideas, experiences, and wisdom—a place where voices, big and small, share their stories and shape our collective journey.
Join us as we explore the diverse tapestry of freelance life, uncover creative insights, and discuss the unspoken, the unexpected, and the unforgettable.
Pull up a chair, the conversation's just beginning.
--- Send in a voice message: https://podcasters.spotify.com/pod/show/thadcox/message
In the freelance journey, clarity is not just about communication—it's about setting boundaries that empower. Episode 61 of Thaducation Podcast is your blueprint for building the fences that protect your time, creativity, and peace of mind.
Discover how to assert your limits with confidence and professionalism. We'll share the secrets to establishing clear expectations with clients, safeguarding your work-life balance, and saying 'no' with the same conviction as you say 'yes' to new opportunities.
Tune in to fortify your freelance practice with boundaries that breed respect and success
--- Send in a voice message: https://podcasters.spotify.com/pod/show/thadcox/message
In the freelance arena, assertiveness is your shield, and tact, your sword. Episode 60 of the Thaducation Podcast addresses a common adversary: the pushy client.
With a blend of empathy and firmness, we dissect scenarios you might face and equip you with strategies to maintain your boundaries without burning bridges.
Learn how to turn pressure into productive dialogue and demands into mutual respect. Whether you're a seasoned freelancer or just starting, this episode is your guide to holding your ground gracefully in the tug-of-war of client relations.
--- Send in a voice message: https://podcasters.spotify.com/pod/show/thadcox/message
Discover the keystones of freelance security in this essential episode of Thaducation Podcast.
We cut through the legalese to arm you with simple, solid contract know-how and the invoicing essentials that ensure your creativity pays off—literally.
Before your next client signs on, tune in and learn to lay the groundwork for a thriving, protected freelance journey.
--- Send in a voice message: https://podcasters.spotify.com/pod/show/thadcox/message
In this insightful episode of the Thaducation Podcast, we delve into the strategy behind building a formidable network.
The old adage 'perception is reality' rings particularly true in the realm of freelancing. Here, we illuminate how being seen and engaging with the right people at the right venues can elevate your professional image and shape the reality of your career.
We'll guide you through the process of establishing a solid reputation by connecting with the super connectors and headhunters—those key players who can open doors to future opportunities.
Whether you're starting out or looking to expand your freelance footprint, this episode is your guide to networking with intention and influence. Tune in and transform your presence into your most valuable asset.
--- Send in a voice message: https://podcasters.spotify.com/pod/show/thadcox/message
In this episode of the Thaducation Podcast, we dive into the strategic art of being seen and heard in the spaces that count. 'Perception is reality,' and to shape yours, you need to be where the keystones of your industry gather.
We'll discuss identifying the right places and engaging with the super connectors and headhunters who can unlock doors to future opportunities.
Before your reputation follows you, let's make sure you're projecting an image that aligns with your ambitions.
Tune in and learn to elevate your freelance persona through the power of presence and perception.
--- Send in a voice message: https://podcasters.spotify.com/pod/show/thadcox/message
Dive into the heart of freelancing with the latest episode of the Thaducation Podcast.
Uncover the secrets of setting your worth and laying the financial foundation for your freelance venture. With over two decades in the creative industry, Thad demystifies the art of rate calculation, ensuring you're compensated fairly for your talent and hard work.
Whether you're transitioning from a salaried position or looking to adjust your existing freelance fees, this episode is your roadmap to a profitable and sustainable career.
Tune in and take control of your freelance success story!
--- Send in a voice message: https://podcasters.spotify.com/pod/show/thadcox/message
Mapping out your freelance journey? Clarity is key whether you're eyeing another agency gig or dreaming of your own studi.
This episode helps you pinpoint exactly what you want from freelancing, ensuring every step you take aligns with your ultimate goal. Dive in and design a roadmap for success, tailored precisely to your vision.
Because in the world of freelancing, direction is everything. Don’t leave your dream to chance; plan for it.
--- Send in a voice message: https://podcasters.spotify.com/pod/show/thadcox/message
Have you ever considered your agency's accounts team or that coworker from another department could be your secret weapon in going solo?
Dive in as we uncover the hidden goldmine of connections you've built at your agency. Discover how these relationships can be pivotal when setting your rates, deciphering contracts, or simply seeking advice.
Don’t miss out: tapping into this insider knowledge now might be your ticket to independent success.
--- Send in a voice message: https://podcasters.spotify.com/pod/show/thadcox/message
Thad has spent over two decades in and out of the creative industry involved in various businesses, including football coaching, club nights, djing, creative agencies, hotels, restaurants and salons, both successfully and not so successfully.
In this episode, he shares insights and tips that he has picked up along the way that still serve him well, including author Shirley Conran's secret to overcoming writer's block, using Pomodero's for productivity and putting an old man to sleep in his first public speaking gig!
Send your questions to: thad@thaducation.com
Join the Community - https://www.facebook.com/groups/Thaducation
Follow us on Instagram: https://www.instagram.com/thaducation/
Sign up for the newsletter: https://www.thaducation.com/newsletter
Send in a voice message: https://anchor.fm/thaducation/message
In this episode Thad explains that everything you thought was true, it's all wrong. Why 'bad clients' are something we should be thankful for, why 'good clients' are actually bad for business and why you should love to work with demanding clients.
Send your questions to: thad@thaducation.com
Join the Community - https://www.facebook.com/groups/Thaducation
Follow us on Instagram: https://www.instagram.com/thaducation/
Sign up for the newsletter: https://www.thaducation.com/newsletter
Send in a voice message: https://anchor.fm/thaducation/message
Thad answers your questions on how to find a peer group who inspires you, how to make your business more profitable using Lego and who you should and shouldn't listen to when it comes to career advice.
Send your questions to: thad@thaducation.com
Join the Community - https://www.facebook.com/groups/Thaducation
Follow us on Instagram: https://www.instagram.com/thaducation/
Sign up for the newsletter: https://www.thaducation.com/newsletter
Send in a voice message: https://anchor.fm/thaducation/message
We’ve all been there. After being busy with client work we reach a dry spell and all our a sudden we need clients. So we get out there - attending networking events, emailing old clients, frantically posting on LinkedIn - hoping to get some work.
It pays off and we are now busy again! Phew, we can stop all the marketing and networking. We go back to focussing on the client work and it’s all fine until sure enough, the client work dries up and we need to repeat the process all over again.
Work stops, marketing starts.
Work starts, marketing stops.
Work stops, marketing starts.
This is a stop-start existence that soon becomes exhausting and like riding any rollercoaster for too long, you soon get sick of it and want to quit all together.
Fortunately, there is another way and in this episode, you'll how to get off the Income Rollercoaster forever!
Send in a voice message: https://anchor.fm/thaducation/message
In this episode, Thad answers your questions on staying ahead of industry trends, tips on identifying nightmare clients early and how trying to find your style is a waste of time.
-
Follow Thaducation:
- Send your questions to: thad@thaducation.com
- Join the Community - https://www.facebook.com/groups/Thaducation
- Follow us on Instagram: https://www.instagram.com/thaducation/
- Sign up for the newsletter: https://www.thaducation.com/newsletter
Send in a voice message: https://anchor.fm/thaducation/message
One of the biggest threats to a business: is inconsistency. Each time we run a project, the process is often different, so the outcome is different as well.
Because they're not the same, these outcomes don't attract the ideal clients that we want. We repeatedly construct bespoke projects, spending too much time, expenses and resources on tasks that could and should be systematised
The solution is to create a repeatable and scalable process that ensures consistent delivery and ultimately removes you from the process, allowing you to scale what you do.
Having a repeatable system will compound your experience, save resources, and increase the quality of the outcome. Delivering quality consistently will enhance your reputation and bring people back for more.
In this episode Thad breaks down how to do this in your business.
-
Follow Thaducation:
- Send your questions to: thad@thaducation.com
- Join the Community - https://www.facebook.com/groups/Thaducation
- Follow us on Instagram: https://www.instagram.com/thaducation/
- Sign up for the newsletter: https://www.thaducation.com/newsletter
Send in a voice message: https://anchor.fm/thaducation/message
Objections are often not personal, they are just concerns that clients/customers may have and can usually be resolved with some patient communication.
The problem is that client objections can be hard to handle, and often we take them personally, leading to us losing confidence in what we do and usually caving into client demands just to get the job.
If we allow clients to bully us or we fall out with them over simple misunderstanding because we cannot handle discussing their concerns, it will torpedo our business.
There is often a simple reason behind an objection which is more of a concern than anything else and can quickly be resolved through courteous discussion rather than uneducated accusations.
To overcome this, we need to make sure that the prospective clients have been made aware of our size, location, team members, experience, work, awards, fees, and level of expertise.
This comes down to making sure referral partners describe what we do accurately, know who we are looking to work with and understand how we can help our ideal client.
In this episode Thad shares how you can overcome all client objections once and for all by fixing this one thing in your business. Can you guest what it is?
Follow Thaducation:
- Send your questions to: thad@thaducation.com
- Join the Community - https://www.facebook.com/groups/Thaducation
- Follow us on Instagram: https://www.instagram.com/thaducation/
- Sign up for the newsletter: https://www.thaducation.com/newsletter
Send in a voice message: https://anchor.fm/thaducation/message
Although it can feel good to stay safe and comfortable where we are, if we want to fulfil our dreams and work with ideal clients on big and fulfilling projects, we need to be pushing ourselves out of our creative comfort zone.
This creative evolution will help enhance our reputation, allow us to command more money and attract dream clients.
In this episode Thad outlines an easy to follow plan that will guarantee your creative evolution by helping you set short, mid and long-term goals that will ensure your success.
Follow Thaducation:
- Send your questions to: thad@thaducation.com
- Join the Community - https://www.facebook.com/groups/Thaducation
- Follow us on Instagram: https://www.instagram.com/thaducation/
- Sign up for the newsletter: https://www.thaducation.com/newsletter
Send in a voice message: https://anchor.fm/thaducation/message
We often underprice because we lack confidence in ourselves and have forgotten the value of what we do. Discounting or undercutting others to win work often comes at the expense of our reputation. If we don't break this cycle, it will suck us down like a whirlpool, never to be seen again.
In this episode I’ll help you to rethink how you work and teach you how to build a business that works for you, not one you work for.
Follow Thaducation:
- Send your questions to: thad@thaducation.com
- Join the Community - https://www.facebook.com/groups/Thaducation
- Follow us on Instagram: https://www.instagram.com/thaducation/
- Sign up for the newsletter: https://www.thaducation.com/newsletter
Send in a voice message: https://anchor.fm/thaducation/message
A good portfolio can show off your work, but a great one can open doors to working with dream clients. The problem is that too often people create a portfolio for their peers instead of their ideal clients.
In this episode Thad shares how to turn your portfolio from a beautiful but ineffective gallery to a tool that will grow your business and make you irresistible.
Follow Thaducation:
- Send your questions to: thad@thaducation.com
- Join the Community - https://www.facebook.com/groups/Thaducation
- Follow us on Instagram: https://www.instagram.com/thaducation/
- Sign up for the newsletter: https://www.thaducation.com/newsletter
Send in a voice message: https://anchor.fm/thaducation/message
If you are not moving towards landing the type of clients you dreamed about, then why did you go freelance?
Without being upwardly mobile and breaking into new social circles, you will exhaust your current one and slowly plateau, struggling to raise rates and getting bored by the average work you've been putting out.
Although it takes effort, it is possible to get known by your dream clients. In this episode I’ll help you put together a strategy that will help you conserve your resources to amplify your presence.
-
Follow Thaducation:
- Send your questions to: thad@thaducation.com
- Join the Community - https://www.facebook.com/groups/Thaducation
- Follow us on Instagram: https://www.instagram.com/thaducation/
- Sign up for the newsletter: https://www.thaducation.com/newsletter
Send in a voice message: https://anchor.fm/thaducation/message
The mistake many people make is it they take the first job offer they receive after graduating in the hope that getting real-life experience at an agency will give them the skills needed to get them their dream job at a top agency. However, in my experience, this rarely happens.
Unless you are fortunate enough to work in a really exciting young agency with a great boss, more than likely you will end up picking up bad habits and have your creative spark dulled.
The work you do get out will often be overly controlled by the client and will end up watering down what was once a promising portfolio.
Throw in the daily grind and after being surrounded by jaded people and soon you will start to question your decision to make a career in the creative industry.
In this episode, Thad shares his counterintuitive approach that will help you land the job of your dreams!
Follow Thaducation:
- Send your questions to: thad@thaducation.com
- Join the Community - https://www.facebook.com/groups/Thaducation
- Follow us on Instagram: https://www.instagram.com/thaducation/
- Sign up for the newsletter: https://www.thaducation.com/newsletter
Send in a voice message: https://anchor.fm/thaducation/message
We've all been in that situation where we go from being too busy with work to have no work at all. So we start marketing, get busy with client work, stop marketing, the clients dry up, so we panic and start marketing again. It's exhausting and not sustainable.
This Stop-Start behaviour means we never build momentum and never see progress fast enough. We panic and go back to our old ways and develop a scarcity mindset, which leads to always making bad choices.
We say yes to bad clients who are price-focused. They screw us on price, micromanage everything and don't value what we do.
We end up doing work that we hate, we lose confidence in our ability and slowly they kill our love for what we do. If we aren't careful, it can become a vicious cycle that is all-consuming.
If we want to get off the 'feast to famine' rollercoaster, it has to be like any lifestyle change - losing weight, learning to play an instrument or running a 10k - it needs to be an easy habit of implementing that can be done every day.
Setting aside 30 mins a day to do your marketing and client outreach is all it takes. Slow and steady always wins.
In this episode Thad shares how to develop an easy to follow system that conserves your resources, compounds itself and helps to turn you into a client magnet!
-
Follow Thaducation:
- Send your questions to: thad@thaducation.com
- Join the Community - https://www.facebook.com/groups/Thaducation
- Follow us on Instagram: https://www.instagram.com/thaducation/
- Sign up for the newsletter: https://www.thaducation.com/newsletter
Send in a voice message: https://anchor.fm/thaducation/message
When I left the bubble of advertising, I realised just how much I didn't know, or more to the point, how much that bubble within the agency has protected me.
All of the help I needed, the people, and the advice and resources were all there in front of me, but I couldn't see them because I wasn't looking for them.
It was a huge mistake to leave the agency without leaving the groundwork for a successful exit.
Like Jon Snow, I knew nothing.
I didn't know how much I should be paid, what goes into a contract, where do I get my next job, what do I need to have in my portfolio.
What was I thinking? I was a complete embarrassment.
Without a strategic plan and resources to keep you going, you will always be destined for failure.
The perception of freedom that comes with freelancing soon fades into the reality of bills to pay, networking to do and creating work that you're not excited about, just to have an income.
In this episode you can learn from my mistakes so that you can lay the groundwork for a successful exit by building bridges, and nest egg and a plan of action.
-
Follow Thaducation:
- Send your questions to: thad@thaducation.com
- Join the Community - https://www.facebook.com/groups/Thaducation
- Follow us on Instagram: https://www.instagram.com/thaducation/
- Sign up for the newsletter: https://www.thaducation.com/newsletter
Send in a voice message: https://anchor.fm/thaducation/message
We all want to make more money, but raising your rates can be intimidating. Worse still, get it wrong and you risk losing clients.
When it comes to business, I’ve been fortunate enough to own and run multiple businesses across a variety of industries.
I know which tactics work and which ones don’t, so in this episode I wanted to share a whole range of easy to implement and highly effective ways to make more money.
When done right, these combined tactics will double, maybe even triple your profits!
Follow Thaducation:
- Send your questions to: thad@thaducation.com
- Join the Community - https://www.facebook.com/groups/Thaducation
- Follow us on Instagram: https://www.instagram.com/thaducation/
- Sign up for the newsletter: https://www.thaducation.com/newsletter
Send in a voice message: https://anchor.fm/thaducation/message
We all say we want more clients, but what we actually want is 'high-value clients'. You know the ones - They love what we do, are great fun to work with, and money isn't ever an option.
After decades of working with these clients, I'm confident that I've found the secret formula to getting high-value clients, and it's not as complex as you might think.
In this episode, I'll share my secret formula, outline a plan for you to follow and share what it feels like to dance to Kaytranada at -130 degrees in a cryo-chamber.
-
Follow Thaducation:
- Send your questions to: thad@thaducation.com
- Join the Community - https://www.facebook.com/groups/Thaducation
- Follow us on Instagram: https://www.instagram.com/thaducation/
- Sign up for the newsletter: https://www.thaducation.com/newsletter
Send in a voice message: https://anchor.fm/thaducation/message
In this episode, Thad explains his recent podcast hiatus, school disco disasters and breaks down his personal productivity routine so that you steal his secrets and smash your biggest goals for 2022.
If you have any questions for Thad, please send an email to thad@thaducation.com
Join the Facebook Community - https://www.facebook.com/groups/Thaducation
Follow us on Instagram: https://www.instagram.com/thaducation/
Send in a voice message: https://anchor.fm/thaducation/message
In this episode I sit down with Phil Aston to talk all things digital marketing. In this fascinating chat we discuss why you must always be evolving what you offer to clients, the importance of testing new platforms and the value of leaning into what you’re passionate about and how it can set you apart from the competition.
Send in a voice message: https://anchor.fm/thaducation/message
I sat down for a chat with Rachel Picken of Agile PR and Rob and Alex of Hutch to swap our freelancing war stories and discuss how we built up the courage to take that scary leap into trying to make our dream jobs our full time jobs. In this episode we share tips and advice on what we did right, what we got wrong and what we should have done differently so you can do the same. Please rate, review, share and subscribe if you enjoyed this chat and if you have any questions or suggestions, send me an email: thad@thaducation.com
Send in a voice message: https://anchor.fm/thaducation/message
In today’s episode I answer your questions on what are my favourite business tools, advice on how to land your dream job, what advice I'd give to someone starting out and how to use Instagram to get clients.
Send in a voice message: https://anchor.fm/thaducation/message
Highly sort after influencer and videographer shares his story of success that stated with showcasing the hidden side of New York and has lead to being flown around the world to create content for international brands.
Send in a voice message: https://anchor.fm/thaducation/message
In today’s episode I answer your questions on approaching potential clients respectfully, how entrepreneurs can pivot to beat covid-19, how I learn and what to do when you’re offered equity in a client’s business instead of money.
Send in a voice message: https://anchor.fm/thaducation/message
In this episode I sit down with Sales Expert Richard Woods to discuss ways that we can feel comfortable selling ourselves and our services to others in a crisis.
We discuss the importance of collaboration and how it’s better to focus on building relationships by helping others, and having the patience to know that what we do now will come back to benefit us in the future.
If you have any questions please leave me a message - https://anchor.fm/thaducation or send an email to thad@thaducation.com. Please subscribe, rate and share the podcast with someone who might enjoy it. Thank you!
Send in a voice message: https://anchor.fm/thaducation/message
In today’s episode of ‘Ask Thad’ I discuss how to price your services easily and effectively, what to do when family and friends want to hire you, what businesses can be doing to survive lockdown and what can we do to sell our services when nobody is buying.
Send in a voice message: https://anchor.fm/thaducation/message
On today’s episode I chat with Alex and Rob from Hutch. We share our graduation war stories and give advice on what you can do to get started in the creative industry. As always would love it if you could share the episode with your friends and if you have any questions please visit anchor.fm/Thaducation and leave me a message, send an email to Thad@thaducation.com or join the Facebook group.
Send in a voice message: https://anchor.fm/thaducation/message
On today’s Ask Thad Q&A Special I answer questions on how to sell retainers effectively, ways to pivot your video production company and how to use blackbox thinking to futureproof your business. Leave me your questions here: https://anchor.fm/thaducation/message
Send in a voice message: https://anchor.fm/thaducation/message
How you can make the most of lockdown by learning skills that will make you more knowledgeable, creative and valuable to your clients.
Send in a voice message: https://anchor.fm/thaducation/message
I discuss the importance of self isolating your mind from the crazy news media, how to use the virus to future proof your business and what we can be doing now that will lead to a healthier future once all this is over.
Send in a voice message: https://anchor.fm/thaducation/message
With two decades of international sales and advisory experience, and multiple millions of dollars, euros and pounds generated for his own companies and the companies of his clients, Matthew Kimberley knows more than a thing or two about sales. He now hides out in the Mediterranean and works behind the scenes with a handful of select clients, ranging from one-person service business start-ups to bigger and more mature operations.
On this episode he breaks down how to become better a sales, getting more clients and the value of niching. Jam packed with value bombs for you and your business.
Connect with Matthew :
matthewkimberley.com
Subscribe to Apple Podcast
Youtube
Follow Thaducation on Instagram
Join Thaducation:
For show notes and resources visit: https://www.thaducation.com/
Send in a voice message: https://anchor.fm/thaducation/message
Connect with Ian:
Website
Subscribe to Apple Podcast
Youtube
Follow Thaducation on Instagram
Join Thaducation:
For show notes and resources visit: https://www.thaducation.com/
Send in a voice message: https://anchor.fm/thaducation/message
Lola is a strategic marketing specialist with 10 years of experience. She has gained expertise in developing brand awareness, analysing consumer behaviour and strategic brand development, the latter which she considers to be her passion.
Lola now works for Smart Cookie Media, a millennial engagement firm for both marketing and workforce training founded by Somi Arian. Lola is focused on strategic corporate brand growth, developing corporate brand communications and overviewing new client acquisition and client management.
Smart Cookie Media is at the forefront of bridging the gap between established brands and younger generations after extensive ongoing research on the impact of technology on consumer behaviour. A great example of this is their award-winning documentary “The Millennial Disruption”, available on their website.
Exclusively for Thaducation listeners: Get a 30% discount on Course Bundle: 'Disruptive Digital Marketing Strategy & LinkedIn Content Strategy & Sales Navigator' using a special Thaducation code 'THADUCATION30' on checkout**.
https://somiarian.teachable.com/p/coursebundle**
Resources:
www.smartcookiemedia.com/doc
Zero Moment of Truth (ZMOT)
Connect with Lola:
Subscribe to Apple Podcast
Youtube
Follow Thaducation on Instagram
Join Thaducation:
For show notes and resources visit: https://www.thaducation.com/
Send in a voice message: https://anchor.fm/thaducation/message
Subscribe to Apple Podcast
Youtube
Follow Thaducation on Instagram
Join Thaducation:
For show notes and resources visit: https://www.thaducation.com/
Send in a voice message: https://anchor.fm/thaducation/message
Subscribe to Apple Podcast
Youtube
Follow Thaducation on Instagram
Join Thaducation:
For show notes and resources visit: https://www.thaducation.com/
Send in a voice message: https://anchor.fm/thaducation/message
Subscribe to Apple Podcast
Youtube
Follow Thaducation on Instagram
Join Thaducation:
For show notes and resources visit: https://www.thaducation.com/
Send in a voice message: https://anchor.fm/thaducation/message
Connect with Alex at LinkedIn
Check out his book recommendations:
Fanatical Prospecting: The Ultimate Guide for Starting Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, E-Mail, and Cold Calling by Jeb Blount
Sales Management. Simplified.: The Straight Truth About Getting Exceptional Results from Your Sales Team by Mike Weinberg
Gap Selling: Getting the Customer to Yes: How Problem-Centric Selling Increases Sales by Changing Everything You Know About Relationships, Overcoming Objections, Closing and Price by Keenan
Sell It Like Serhant: How to Sell More, Earn More, and Become the Ultimate Sales Machine by Ryan Serhant
Subscribe to Apple Podcast
Youtube
Follow Thaducation on Instagram
Join Thaducation:
For show notes and resources visit: https://www.thaducation.com/
Send in a voice message: https://anchor.fm/thaducation/message
Subscribe to Apple Podcast
Youtube
Follow Thaducation on Instagram
Join Thaducation:
For show notes and resources visit: https://www.thaducation.com/
Send in a voice message: https://anchor.fm/thaducation/message
Subscribe to Apple Podcast
Youtube
Follow Thaducation on Instagram
Join Thaducation:
For show notes and resources visit: https://www.thaducation.com/
Send in a voice message: https://anchor.fm/thaducation/message
Subscribe to Apple Podcast
Youtube
Follow Thaducation on Instagram
Join Thaducation:
For show notes and resources visit: https://www.thaducation.com/
Send in a voice message: https://anchor.fm/thaducation/message
Subscribe to Apple Podcast
Youtube
Follow Thaducation on Instagram
Join Thaducation:
For show notes and resources visit: https://www.thaducation.com/
Send in a voice message: https://anchor.fm/thaducation/message
Today’s episode is exciting!
Thad is going to answer and have an in-depth discussion on concerns people are throwing at him.
You will surely have the same questions in mind, and it’s just but the right time for you not to miss Thad’s Q & A.
His practical, doable and brilliant ideas will surely get you hooked throughout.
Take a look at the topics discussed and be in for this fun and value-packed episode.
Enjoy!
What You Will Discover From This Episode:
00:35 Emma's question: What is your tried and tested process for launching a new service?
00:44 Thad's answer and discussion to Emma's question:
-
Ask people and find out if there's demand for it
-
Create a lead magnet or waiting list
05:23 Sarah's question: What is your workflow like? Could you walk us through your brainstorming process on a design job?
05:31 Thad's discussion around his answer to Sarah's question
15:54 Phoebe's question: How do you effectively tell clients they are wrong?
16:01 Thad's answer to Phoebe's question
20:04 How would you find creative inspiration where you're not feeling a design?
23:17 When Stein worked for a client as a freelancer and deciding on pricing your services, how would you proceed later?
Subscribe to Apple Podcast
Youtube
Follow Thaducation on Instagram
Join Thaducation:
For show notes and resources visit: https://www.thaducation.com/
Send in a voice message: https://anchor.fm/thaducation/message
When we talk of business, we speak of price and rate.
We know that this is one sensitive issue and uncomfortable dealing with at times especially with existing and previous clients.
And they bring our business to daily existence.
Much as it’s sometimes hard to delve into this topic, we must and need to address it.
Whether we like it or not, this is the primary source of our sustainability and might as well find and know the ways to deal with it with ease.
In today’s episode, we’ve got Thad on board, solo.
You will be in for an exciting and interesting topic on pricing.
Thad will be leading the way for you to get an insight into pricing matters, complete with simple mathematical computation to drive home his point and to better get a full grasp of understanding these key terms: leads, conversion rate, sales price, and profit margin.
Should I increase my pay?
When should I increase my price?
How should I increase my cost? How much should I increase my rate?
These are taken into discussion.
Go and listen up to this episode and hear how Thad articulated so well the essential points you need to know about pricing your services.
What You Will Discover in This Episode
* The real cost of discounting your services
- Insight into t
Send in a voice message: https://anchor.fm/thaducation/message
How does one develop a successful personal brand?
And why is it essential to have a personal brand?
Collette Philip, aka the Brand Queen, thinks that brands can achieve amazing things for companies, for people, and the world.
She loves brands and also enjoys helping people and organizations build brilliant brands that drive social change and impact.
That is why she made Brand by Me, an award-winning brand and strategy consultancy.
Before Brand by Me, Collette has 18 years of experience in building brands for various brands and organizations such as Barnardo’s, World Animal Protection, McDonald’s and Starburst.
She also gives workshops to help entrepreneurs on business strategies and how to build their brand.
On today’s episode, Collette talks about her journey to personal branding. A not-so-easy journey especially for a black woman like herself that sometimes left her burnout.
Take tips from her as she shares her coping strategies, how she developed resiliency and how she evolved from freelancing and running her studio.
Collette also shares how she deals with difficult clients and the power of personal branding.
Discover how to build and enhance your brand and brand strategies.
Subscribe to Apple Podcast
Youtube
Follow Thaducation on Instagram
Join Thaducation:
For show notes and resources visit: https://www.thaducation.com/
Send in a voice message: https://anchor.fm/thaducation/message
Think of strategic thinker, straight-talker, collaborator, and occasional number cruncher. That’s Rachel Picken.
She’s all that and more.
Rachel is a Chartered PR practitioner and member of the Chartered Institute of PR with ten years' experience in PR, marketing and communications. Her specialty lies in Agile Project Management.
Wanting to learn what this is all about?
Listen in to this episode and hear Rachel talk about everything about it and how she’s come a long way running her own business despite the impossible odds.
Being a single parent, and working at that, is a real challenge but with Rachel, she was able to bring a new perspective on how to run her business without sacrificing quality time with her daughters.
Check it out.
Subscribe to the podcast:
https://apple.co/2GOStCH
Youtube:
https://bit.ly/2DfVFlT
Follow Thaducation:
http://instagram.com/thaducation
Join Thaducation:
https://www.facebook.com/groups/Thaducation/
For show notes and resources visit: https://www.thaducation.com/
Send in a voice message: https://anchor.fm/thaducation/message
Pete Correale is one of the best comedians today who has made numerous appearances on The Late Show with David Letterman, The Conan O'Brien Show, and The Tonight Show.
He also has two critically acclaimed one hour stand up specials: Comedy Central “Things We Do for Love” and on Showtime “Let Me Tell Y.”
His audience connected with him more genuinely as he shares his life as a husband, father, and a person who finds joy and wisdom as he goes with his life.
Thad has Pete as one of his awesome clients then a friend, and now a guest in his podcast. We all find doing stand-up comedy hard to do and stay relevant, and it will amaze you how Pete is consistent in being creative, confident, and resilient.
In this episode, Pete will be sharing how he started as a comedian, got to do what he has to do and be a comic.
You’ll be learning about practical tips on how to kick fear hard, manage it like a pro and start talking in front of your audience like you know what you are doing.
And a whole lot more!
Subscribe to the podcast:
https://apple.co/2GOStCH
Youtube:
https://bit.ly/2DfVFlT
Follow Thaducation:
http://instagram.com/thaducation
Join Thaducation:
https://www.facebook.com/groups/Thaducation/
For show notes and resources visit: https://www.thaducation.com/
Send in a voice message: https://anchor.fm/thaducation/message
Are you struggling with your freelancing business?
Do you have a hard time trying to get a client that will pay the true value for your works?
Settle for less than what you’re worth just so you could earn a living?
The truth is sometimes it’s not the client’s fault.
It’s YOU. It must start with you.
Discover why and what you need to do on today’s episode as Thad talks with James Lewis.
James is a lettering artist who combines his graphic design skill set with his love of letterforms, to create customized typographic solutions that always stand out. He shares his creative process by teaching workshops, public speaking, and creating viral art videos. He manages the Ligature Collective and has a successful social media presence.
Listen as James shares his story of struggles and finding his passion for letterings and typography.
What’s more, James shares a formula that enables him to attract more clients as he shares his works online.
Find out how he attracts and keeps the audience’s attention and why he encourages everyone to teach.
Subscribe to the podcast:
https://apple.co/2GOStCH
Youtube:
https://bit.ly/2DfVFlT
Follow Thaducation:
http://instagram.com/thaducation
Join Thaducation:
Logistics Guru. Business Development Expert. Award-Winning Networker. Super-Connector. Speaker. Trainer. Consultant. Broadcaster. Avid Reader. Foodie.
A life of many callings brought John to that happy moment when The Samphire Club was born. Although much of his career has been spent in logistics and so concerned with supply chains for goods and services, John’s interest in people has always come first.
“I instinctively recognised very early on that, no matter what business you’re in, people do business with people. Being helpful, professional, likeable and very much myself was what worked for me, and grew the businesses I worked for.”
Sharing the secrets of his success and empowering others has been an absolute must-do for John. He is much in demand as a speaker and consultant; he presents a business networking feature on Pirate FM’s digital radio station, pens a regular column in Business Cornwall magazine and contributes numerous guest blogs.
The Samphire Club sees John combine his strategic networking and business experience with his skill and flair for creating memorable and valuable gatherings.
Listen in to John share valuable networking tricks and hacks to help you grow your reputation and business.
Subscribe to the podcast:
https://apple.co/2GOStCH
Youtube:
https://bit.ly/2DfVFlT
Follow Thaducation:
http://instagram.com/thaducation
Join Thaducation:
https://www.facebook.com/groups/Thaducation/
For show notes and resources visit: https://www.thaducation.com/
Send in a voice message: https://anchor.fm/thaducation/message
Do you want to start building an audience but don’t know how to start?
Here is the thing, having a vast follower doesn’t guarantee you are going to make huge sales. You need to build a community of people and followers that actually care about you and what you do, but it starts with you putting their needs ahead of your own.
Find out why and how to do that on today’s episode with Tom Ross. Tom is the founder and CEO of Design Cuts. Aside from growing his business and making it the online go-to resource for designers, he also loves mentoring other entrepreneurs and helps them with their problems.
Tom shares, among other things, how to find your niche and build your community by providing examples based on his experiences and case studies. He also talks about what works for him and how he engages with his followers.
Subscribe to the podcast:
https://apple.co/2GOStCH
Youtube:
https://bit.ly/2DfVFlT
**Follow Thaducation:**
http://instagram.com/thaducation
**Join Thaducation:**
https://www.facebook.com/groups/Thaducation/
For show notes and resources visit: https://www.thaducation.com/
Send in a voice message: https://anchor.fm/thaducation/message
Scotty Russell focuses on injecting positive vibes through illustrations, lettering and murals. You’ll also find a steady theme of pizza, cats, outer space and coffee in his personal work. He started drawing at a very young age but it was only until he got the courage to begin sharing his work, everything in his life changed for the better.
He started sharing his thoughts through blogging via the name Perspective-Collective to help others develop the mentality of going towards things that are scary and to see the silver lining in every situation.
Scotty’s mission is to help creatives find their gift, establish a side hustle and win the battle against the inner critic…all outside their day jobs.
And that’s not all, Scotty tells us how saying ‘yes’ to one opportunity that came his way, opened up a whole new career for him as a public speaker, teacher, and a podcast host.
If you are someone looking for a powerful inspiration to make a change in your life, be sure to listen to this episode.
Connect with Scotty :
https://perspective-collective.com/
Scotty on Facebook -https://www.facebook.com/PerspectiveCollective/
Scotty on Instagram - https://www.instagram.com/Prspctv_cllctv/
Scotty on Pinterest - https://www.pinterest.co.uk/scottyrussell88/
Scotty on Twitter - https://twitter.com/Prspctv_cllctv
Subscribe to the podcast:
https://apple.co/2GOStCH
Youtube:
https://youtu.be/pKmE3xFC3e0
Olivia Bossert is a fashion photographer and blogger who is a rare combination of talent and tenacity.
A Swiss native with an obsession for the sea, her dog and magazines. Olivia works with brands and business throughout the UK such as Barbour, Joules, White Stuff and Crew Clothing. I help them to grow their audiences, sell their products and inspire their followers.
In this value-packed episode, she talks about her journey to becoming a successful photographer, starting her own magazine and overcoming burnout.
Not only that, you will get unique insights on marketing, blogging, photography, running a photography business and tips on how to use social media to land dream clients.
What you will discover in this episode:
* The pressures, inspirations, and struggles she went through while pursuing what she really loves
- Her fascination with fashion and when it started and talking about Atlas magazine
- Why imagery and consistency in social media is important
- Understanding social media marketing and its connection to the imagery
- What is "Face behind the Brand" in Instagram
- How to build a sustainable business as photographers
Ian Barnard is a hand lettering artist with a passion for typography, custom lettering and design. After completing a course Graphic Design and Illustration at Kent Institute of Art & Design, Ian landed a job as a graphic designer, but after years of repetitive work and tight deadlines, he had had enough. He wanted to be more fulfilled and have a better work-life balance, so with the birth of his second child imminent, he decided to quit his job and try and make a go of it on his own. In this episode, Ian deep dives on how he went from getting by in freelance to making a self-sustaining passive income by creating digital products, all while balancing his family life. What you will discover in this episode: * How feedback keeps you on the right track. * The importance of niching down * How he discovered his passion for lettering * How he turned his passion for lettering into a passive income * The value on risk vs reward * How to let go of bad ideas * Why having a playful mentality leads to more engagement * Using generosity to grow a community
Resources : The Honest Designers Show: https://www.designcuts.com/honest-designers Ian’s Website:
Are you stuck in your 9 - 5 job and feels like something is telling you that you are meant to do great things? But here’s the rub, if you wanted to start working for yourself, where do you start?
Let me introduce you to today’s guest, Brand Strategist, Designer and Freelance Mentor Melinda Livesy.
Melinda lives to connect dots, analyze patterns, and solve problems. Don’t let her quiet demeanour fool you—once you get this INTJ talking about a topic of interest, you best be making a second pot of coffee.
As the founder and brand strategist of Marks and Maker, Melinda unites over ten years of professional design experience with a penchant for thoughtful customer service.
Melinda’s experience with notable names like Oakley, Paramount Pictures, and Loot Crate, coupled with her passion for creative thinkers and entrepreneurs, creates the perfect cocktail of impeccable workmanship, exceptional brands, and happy clientele.
In this episode, Melinda talks about her transition to freelance and gives tips and what you need to do before you quit your job and start working for yourself.
Hear her story of how she went from being a graphic designer to working for herself. Then going on to become a teacher and mentor for freelancers to now a sought-after branding consultant.
If you are working for an agency or any 9 - 5 job but is thinking of transitioning to freelance, here are 3 things you MUST do.
1) Observe and Learn. Visit and learn how the other departments in your office operate because it will give you an idea on how you run your business.
2) Join a Community. Expand your network by attending meetings and conferences and membership in relevant organizations. This is for vital support that will help boost your confidence and build relationships essential to your business.
3) Get a mentor - you know you need one. Getting a mentor means shortening your time learning essential skills to launch your freelance career and 2x your income in a given time.
What you will discover in this episode:
- Melinda shared how she got started in freelance
- What you need to know about starting your own agency
- Why she launched an e-course for people who are afraid to pursue working for themselves
- How to start building your business as a freelancer
- What's most important when building a community
- How to brand yourself
Valuable Resources:
Pre-lance - https://www.pre-lance.com/
Connect with Melinda:
Prelance Instagram - https://www.instagram.com/pre.lance/
Melinda on Instagram - https://www.instagram.com/melindalivsey
Melinda on LinkedIn - https://www.linkedin.com/in/melindalivsey/
Subscribe to the podcast:
https://apple.co/2GOStCH
Watch Full Episode:
https://youtu.be/N1W_mgoQnrg
Join Thaducation:
https://www.facebook.com/groups/Thaducation/
https://www.thaducation.com/
Follow Thaducation:
http://instagram.com/thaducation/
Send in a voice message: https://anchor.fm/thaducation/message
Ben Akers on Mental Health and his Freelancing Journey . Ben is a Bristol-based filmmaker who embarked on a mission to create a film inspired by his best friend, Steve. “Steve” is a 45-minute documentary looking at the effect of modern living has on men today. How the pressures of being the perfect father, the perfect husband, who has the perfect job, providing the perfect house and car, is completely unattainable. And how social media and lack of real-time with our friends is aiding to men taking their own lives almost hourly. But this film is about solutions. And how we can stop this increasing epidemic. He also talks about his 20+ years in the advertising industry, creating everything from lamppost stickers to documentaries (and everything in between). A journey that took him all over the world working with iconic brands such as Levis, Virgin and Manchester United to name a few. He shares valuable insights into what makes him successful and how it's so important to not put too much pressure on yourself. What will you discover from this episode: – Ben shares where he gets his inspiration from. – The power of changing your environment. – Sharing why you need to give your brain time off – The value of connecting with people and its importance in freelancing – Receiving news of Steve’s death and its effect on him – How mental health inspired him to create a film – His valuable learnings while making the film and how he applies it to his personal life. – Key qualities that make a successful freelancer – The importance of needing to know 'what success looks like' on every project. – The reason why he buys lots of coffee – Networking events and what he doesn’t like about it – Crowdsourcing for his documentary film – How he tries to 'commute' every day, even when he's working from home. Resources: https://twitter.com/benakers https://www.gofundme.com/SteveDocumentary https://twitter.com/stevedoco Youtube: https://youtu.be/u0A8Qq5exbQ Subscribe to the podcast: https://apple.co/2GOStCH Follow Thaducation: http://instagram.com/thaducation Join Thaducation: https://www.facebook.com/groups/Thaducation/ https://www.thaducation.com/
Send in a voice message: https://anchor.fm/thaducation/message
In today’s episode, we chat with Dustin Lee, founder of RetroSupply. We discuss how he went from being stuck in a job that left him profoundly unfulfilled to making over $200k a year selling graphic goods online. We also talk about the experience of creating his new course to help designers and other creatives follow his path and build a side hustle from their skills called ‘Passive Income for Designers’. If you want to start selling stuff online, you won't want to miss this chance to learn from the master. Thaducation Special Offer: Use the code THAD20 to get 20% off your entire first order. What you will discover on this episode: - How he successfully navigated switching between careers - going from banking to graphic design. - The day he launched his first digital product which made him over $1000 in less than 24hrs! - How he got started on Creative Market and then used it to help him go full-time with RetroSupply Co. - The importance of building an email list before you start selling products. - Giving away freebies versus giving away discounts - The "Product Gap" explained and its value to marketing. - Taking advantage of collaborations and connections. - Dustin’s “passiveincomefordesigners.com" website and what is it about. - Building your audience and how to keep them engaged - Insights on Failure and Success - The power of surveys and how you can leverage them to get your business to the next level. - Criticism and when and how you should take it objectively. - The value of Patience, Tenacity and Talent. Resources: http://passiveincomefordesigners.com/ http://retrosupply.co/ Subscribe to the podcast: https://apple.co/2GOStCH Thaducation Special Offer: Use the code THAD20 to get 20% off your entire first order. YouTube: https://youtu.be/3ylSoPghdd4 Follow Thaducation: http://instagram.com/thaducation Join Thaducation: https://www.facebook.com/groups/Thaducation/ https://www.thaducation.com/
Send in a voice message: https://anchor.fm/thaducation/message