The Business Sensemaker Podcast: Recent Episodes
David Altounian Ph.D.
Welcome to the Business Sensemaker Podcast where we bring the basics, the art, and the science of Business to our listeners. This podcast is for anyone interested in business, interested in starting a business, or just trying to understand more about how business works. Your host is Dr. David Altounian, Associate Professor of Entrepreneurship at St. Edward's University in Austin, Texas.
Understanding how a business is doing from a financial standpoint is critical and financial statements are the tools to help with this. Many people are afraid of financial statements because they don't understand what they do. This short podcast explains at a high level what the income statement, cash flow statement, and balance sheet are and how they relate to a business.
In this episode I talk about the general economics of how business works, from profit to customer satisfaction and a concept called 'the value equation'.
This episode explains the legal structures of business and explains the differences between a sole proprietorship, partnership, limited liability firm, and a corporation. The structures are discussed from the business viewpoint and the advantages and disadvantages of the different structures from a general business perspective.
In this episode I invited my daughter, a marketing manager for an education technology company, to join me as we discuss the concept of functional orientation a little more in-depth. We discuss customer, internal, and external orientation and why it's important to think about those in an organization.
In this episode we talk about the functions of a business organization and how companies operate from a functional and operational standpoint. This episode lays out the standard functions of business and how they relate to each other and the external parties that businesses engage.
This is the first episode of the Business Sensemaker Podcast and explains what this podcast is and who it's for. This is a short episode.