#007 - Develop a narrative style guide to market your business with Lyle Smith

Lyle Smith is an experienced copywriter and founder of the cleverly called company Nymblesmith. 
He helps businesses to deliver a compelling story to their clients with what he calls a “narrative style guide”. 

In this episode, you will learn about: 

• how Lyle went from freelancer to entrepreneur
• his 3 principles of success
• why copywriting can be profitable for your company
• how Nymblesmith helped drive 1.3 million $ in additional revenue to a big consulting firm in 3 months
• the future of attention: writing, audio or video?
• why he gets in touch with client-facing people to write his clients' story

consulting #consultinglifestyle #copywriting #storytelling #freelancer #podcast #socialmedia #principles #writing

Resources:

• https://www.linkedin.com/in/nymblesmith/
• https://www.nymblesmith.com
• http://nymblesmith.com/portfolio_page/center-of-excellence/

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