Crossover Commerce Host Ryan Cramer Shares with us some useful tips on how to create a successful podcast! Check out PING PONG one of the largest eCommerce focused payment providers: https://www.pingpongx.com/ Learning how to start a podcast begins with identifying what your topic will be. Each episode should be relevant to that topic. For some, this topic will be obvious. For others, especially in unique industries and niches, you’ll need to get creative about your topic.  Before committing to a topic, check to see if there’s enough for you to talk about. Try coming up with a list of at least 10–15 episodes. Check out similar podcast recommendations on Apple Podcasts and examine if they are successful, such as the number of reviews and number of followers on social media. Competition is a good thing, avoid taking on topics which nobody is interested in.