Sean Pillot de Chenecey chats with the inspiring Rita Clifton CBE, acclaimed brand and marketing guru.

Included in this highly informative chat:

• How to work with disruption
• The marketing world and how to work in it including data, and remembering the human touch
• How small companies can rise above the competition
• Apple v. Microsoft
• How clarity and consistency is key in branding
• What Rita learnt working at Saatchi and Saatchi
• Insights into the advertising business
• The importance of looking after your people
• Rita's new book and how it differs from her previous books
• Books that are inspiring Rita at present
• Tips on how to make sure your brand presents you as the person you are and the company you represent

Order Rita's book: https://www.amazon.co.uk/Love-Your-Imposter-Best-Flaws/dp/1789667038/

Book Rita to speak: https://www.speakersassociates.com/speaker/rita-clifton

Book Sean to speak: https://www.speakersassociates.com/speaker/sean-pillot-de-chenecey